CN1207911C - 信息系统 - Google Patents

信息系统 Download PDF

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CN1207911C
CN1207911C CNB971954151A CN97195415A CN1207911C CN 1207911 C CN1207911 C CN 1207911C CN B971954151 A CNB971954151 A CN B971954151A CN 97195415 A CN97195415 A CN 97195415A CN 1207911 C CN1207911 C CN 1207911C
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information
program
area
screen
user
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CN1236524A (zh
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布莱恩·L·克劳斯特曼
斯蒂文·施恩
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Le Wei Guide Co
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Starsight Telecast Inc
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Abstract

提供了用于显示电子节目编排指南的系统和方法。该系统具有用于显示节目编排信息(255)的区域(200)。另外，该系统还具有可以用于对节目、产品或者服务进行广告宣传的区域(220)。在另一个实施方式中，该系统具有用于向用户显示消息的区域(250)。

Description

信息系统
该申请是美国临时专利申请“广告‘热区’及相关特征”(美国序号60/016,871，申请日1996年5月3日，发明人Brian Lee Klosterman，转让给StarSight Telecast公司)以及美国临时专利申请“信息系统”(美国序号60/032，038，申请日1996年11月26日，发明人Brian Lee Klosterman和Steven Schein，转让给StarSight Telecast公司)的非临时申请。60/016,871和60/032,038申请在此全部引用作为参考。
技术领域
本发明一般涉及节目编排指南，并且更具体地涉及一种用于允许电视观众容易地和方便地获取屏上电视节目清单和其他信息服务的系统和过程。
背景技术
最近十年中用户可获得的电视频道数目显著地增加，主要是由于使用了电缆和直接广播卫星系统。随着观众潜在感兴趣的节目数目的增加，已经开发了各种电子节目指南，以帮助观众选择特别喜欢的节目。例如，共同转让的美国专利第4,706,121和5,353,121号每个都描述了一种向观众提供方便的方式以根据观众提供的选择标准选择节目的编排信息处理系统。
对于当今社会忙乱的生活方式，提供除了电视节目编排之外的其他信息的系统，用于繁忙的观众将是非常方便的。观众需要的信息例如是天气预报、金融信息等。因此，带有为这种信息所保留的区域的象指南这样的信息系统，将向用户提供有价值的服务。另外，这些区域可以用作广告或宣传目的，它们可以是交互的也可以是非交互的，从而能够提供更多的服务而不增加指南的成本。
发明内容
本发明的系统和方法提供了一种带有用于显示附加信息的信息区域的节目编排指南。另一方案是，附加信息可以由单独的信息指南提供，并且用户可以从节目编排指南“超调谐”(hypertune)到信息指南，反之亦然。待显示的信息由外围设备接收，外围设备可是一个独立的设备，比如一个顶置盒或者一个web浏览器，或者被集成到用户的电视、录像机、计算机、卫星IRD、电缆盒等中。另外，信息可以显示在计算机屏幕上、电视屏幕上或者电视监视屏幕上。
在本发明一个较佳实施方式中，节目指南交互式地显示节目编排指南，并且屏幕含有附加的非交互式信息区域，这些区域可以用于以静态或滚动方式显示产品或者节目的广告或者宣传消息。广告可以用于特殊节目事件，比如付费收看电影，当前的或者即将播放的节目，或者用于商家和服务机构或者用户的消息。宣传信息可以与单个网络/广播电台，或者用于所选择的节目、商家或者服务机构。
在本发明的另一个较佳实施方式中，节目指南和信息区域都是与用户交互的。交互式信息区域也可以静态或者滚动方式显示信息，并且可以含有与当前的或者即将播放的节目有关的宣传信息或者产品广告信息。另外，如果该信息区域含有与产品有关的广告信息，则用户可以在信息区上点击，观看广告牌或者编排与产品有关的商业信息记录。该交互节目编排指南和信息区域还可以与各种其他形式的信息结合。潜在的附加信息源包括新闻、体育和天气。这种附加信息可以在用户发命令时获得，或者连续显示在节目指南的区域内。在另一较佳实施方式中，在单独的信息指南中显示该信息。
在另一个较佳实施方式中，节目指南是非交互的，然而含有广告和宣传信息的信息区域是交互的，可以是静态的，或者是滚动的。用户可以激活信息区域中的图标或者菜单项，或者点击区域本身，以获取广告和宣传信息的附加显示。在该实施方式中，用户可以在全屏幕显示指南与部分的或者减小尺寸的画中画(PIP)窗口显示指南之间进行切换，这是例如通过利用光标或者指点器控制对屏幕菜单进行的。这一特征允许用户观看大比例版本的指南，或者能够通过PIP窗口观看指南而同时通过部分地观看表演来欣赏当前所选择的表演。最好是在这种方式下，也继续播放表演的声音。
在较佳实施方式中，如果信息区域是交互的并且显示与节目有关的信息，则如果当前正在播放该节目则用户可以在信息区域上点击而直接调谐到该节目。另一方案是，用户可以编排当节目开始播放时自动调谐到该节目。如果用户编排了“自动调谐”，则系统在刚刚被编排调谐到该节目之前或者在同时请求用户的确认。另一方案是，系统可以直接调谐到该节目。如果节目是付费收看的节目，则系统可以自动地授权对该节目付费。最好的是，系统在调谐或者授权对节目付费之前请求用户确认。另外，用户可以选择记录当前节目或者记录将来的节目。为此，用户将在信息区域中点亮所需要的节目，然后选择记录选项，并且系统将记录当前节目或者询问是否应该编排记录将来的节目。
在另一个较佳实施方式中，广告或者宣传信息可以只在用户更可能实际上在观看节目编排指南的时间期间内出现。指南还可以含有商业图标，该图标允许用户获得与所做广告的产品或服务有关的更多信息。另外，所显示的信息可以在用户从节目指南的一个单元到另一个单元的移动时发生改变。另一个方案是，在信息区域所显示的信息可以在经过预定秒数之后发生改变，而不管用户动作。附加信息区域可以在用户确认他/她希望自动调谐到即将播放的节目时受到显示。这些信息区域可以含有产品广告、节目或者服务，并且可以在用户做出他/她的确认之前受到显示。
附图说明
参照说明书的其余部分及附图，将会进一步理解本发明的本质和优点。
图1示出可以在其上显示根据本发明的节目编排指南的系统的一个较佳实施方式；
图2(a)是带有节目信息、信息图标和信息区域的根据本发明的节目编排指南屏幕的图示；
图2(b)是当用户选择图2(a)的信息区域时显示给用户的宣传消息屏幕的图示；
图3(a)是带有节目信息和信息区域的根据本发明的节目编排指南屏幕的图示；
图3(b)是当用户选择图3(a)的信息区域时显示给用户的宣传消息屏幕的图示；
图4(a)是带有节目信息和信息区域的根据本发明的节目编排指南屏幕的另一实施方式的图示；
图4(b)是当用户选择图4(a)的信息区域时显示给用户的宣传消息屏幕的图示；
图5(a)是带有节目信息和信息区域的根据本发明的节目编排指南屏幕的另一实施方式的图示；
图5(b)是当用户选择图5(a)的信息区域时显示给用户的宣传消息屏幕的图示；
图6(a)是带有节目信息和信息区域的根据本发明的节目编排指南屏幕的另一实施方式的图示；
图6(b)是包括虚拟频道的节目编排指南屏幕的另一实施方式的图示；
图6(c)是当用户选择图6(a)的信息区域或者图6(b)的虚拟频道时显示给用户的子菜单屏幕的图示；
图6(d)是当用户选择图6(c)的子菜单屏幕中所示的选项之一时显示给用户的数据页的图示；
图7是包括信息区域的节目编排指南的另一种实施方式的图示；
图8是包括信息图标的节目编排指南屏幕的另一种实施方式的图示；
图9(a)是信息指南的一种实施方式的图示；
图9(b)是带有高亮度显示的新闻的信息指南的子菜单的图示；
图9(c)是新闻信息屏幕的图示；
图10(a)是带有高亮度显示的体育的信息指南的子菜单的另一种实施方式的图示；
图10(b)是体育子菜单的图示；
图10(c)是体育信息屏幕的图示；
图11(a)是带有高亮度显示的天气的信息屏幕的另一种实施方式的图示；
图11(b)是天气子菜单的图示；
图11(c)是天气信息屏幕的图示；
图11(d)是天气子菜单的另一种实施方式的图示；
图11(e)是天气信息屏幕的另一种实施方式的图示；以及
图12示出本发明的较佳实施方式的硬件部件。
具体实施方式
本发明提供一种编排系统，该系统它含有用于显示除了电视节目编排信息之外的信息的信息区域。图1示出根据本发明的显示节目编排指南的电视/计算机系统100的较佳实施方式。如图所示，系统100包括一个分发中心110和多个接收位置。分发中心110为数据流编制数据。在一种较佳实施方式中，该数据流被广播到接收位置116、118、120和122；并且位于接收位置内的处围设备接收该数据流。有几种方法可以用于从分发中心110向接收位置116-122广播数据流。例如，卫星115可以在电视频道(比如PBS)的垂直消隐间隔(VBI)内或者以专用频道向接收位置116、118、120和122广播这个数据流。另一方法是，也可以在带外广播数据，即利用非频道特定机制。在另一种较佳实施方式中，数据流经过发送系统113提供给接收位置116、118、120和122。发送系统113例如可以是光纤、同轴电缆、电话线、空中电视广播等等。
仍然在另外一种实施方式中，外围设备例如从本地服务提供商140接收数据流。服务提供商140经过线路117从分发中心110接收数据流，并且经过卫星115(或者另一个卫星)或者经过线路119和113向接收外围设备广播该数据流。接收外围设备可以是电视130、电视134、录像机132、录像机136，和/或电缆，卫星IRD，web浏览器或者顶置盒138。仍然在另外一种实施方式中，可以利用PCTV或者个人计算机，或者可以将数据流提供给个人计算机，以便与计算机和/或一个或多个上述设备一起使用。因此，该系统与硬件平台无关，而它可以是能被下载到不同系统的软件应用程序。
在一种较佳实施方式中，数据流中的信息包括电视编排信息、广告信息、新闻信息、天气信息、金融信息、因特网地址链接信息等等。数据流中的信息还可以包括从系统操作员到特定用户或者系统中一般用户的消息。软件应用程序，可以从分发中心下载，或者位于外围设备中，这些程序利用设置于数据流中的编排信息产生一个编排指南。新闻、天气、金融和其他信息可以包括在编排指南中，或者可以产生一个单独的信息指南。广告信息和从系统操作员到用户的消息包括在编排指南中，并且也可以包括在信息指南中。仍然在另一种实施方式中，数据流前端和后端的数据可以受到压缩，以发送一个备忘录而不是常规全屏幕视频显示。备忘录将是一个PIP窗口，并且因为窗口尺寸小，所以画面质量是足够的，即使画面是从压缩数据产生的。
如果软件应用程序位于外围设备中，可将它们存储在计算机可读的存储媒体中，比如RAM、磁盘或者其他存储设备中。当可用时，计算机可读的存储媒体也可以是ROM。如果编排指南是表格形式，例如，可用频道可以列在“y”轴上，而不同的时刻可以列在“x”轴上。与编排系统如何显示有关的更多信息见美国专利B1 4,706,121、美国专利5,479,266和美国专利5,479,268。这些与本专利申请类似的专利被转让给StarSightTelecast公司，并且在此全部引用作为参考。
在另一种较佳实施方式中，卫星115具有处理能力。因此，除了分发中心110之外，卫星115还可以为数据流编制数据。这个实施方式是非常有利的，因为它保证在卫星115也许不能从分发中心110接收数据的情况下连续和可靠地发送数据。这种情况的一个例子是在大气或者地面干扰的周期内，这些周期发生在卫星115与分发中心110和太阳成一条直线时。具有极大能量的太阳发射许多噪声，从而干扰从分发中心110到卫星115的数据发送。卫星115利用其自身的数据处理器可以继续发送数据，因而保证向接收位置的连续的或可靠的数据传送。该实施方式还保证当分发中心110停止工作时连续和可靠地发送数据。
图2是根据本发明的节目编排指南屏幕的图示。如图所示，节目指南屏幕200具有节目信息、用于提供产品和节目信息的信息区域，以及提供象体育、新闻等信息的信息图标。图2仅示出两个信息区域220和250，虽然指南屏幕200可以具有多个信息区域。如图2所示，单元220示出NBC介绍Travolta节目的宣传。节目指南屏幕200还含有一个广告空间250。该空间能够提供附加的广告机会，它的一个例子是系统操作员的广告。较好地是该空间用于周期性例如以三分钟为间隔改变的短广告。一则适当的广告的例子是“请享用可口可乐！”。这里单元250示出RCA的一则广告。在另一种实施方式中，显示在信息区域的信息可以随着用户在节目指南中逐单元地移动而改变。另一方案是，信息可在经过预定秒数后自动地改变，而不管用户的动作。除此之外或者作为另一方案的是，可以有几个商业图标，以允许用户获得与所做广告的产品或服务有关的更多信息。
信息区域220和250可被彩色编码或者是视觉上能区分的。它们也可以放置在指南内的关键位置上，以更好地吸引用户的注意。如所述，当信息区域含有节目信息比如单元220时，用户可以将光标移到该区域(或者光标可以缺省地指到该区域)，并且如果当前正在播放该节目则调谐到该节目。如果该节目未在播放，则用户可以编排当节目开始播放时自动调谐到该节目。用户还可以记录当前节目或者编排记录将来节目。当信息区域含有产品信息比如单元250时，用户可以在该信息区域上点击以调谐到与产品有关的商业信息。另一种方案是，用户可以编排在稍后时间周期自动调谐到商业信息，或者编排记录与产品有关的商业信息。在双向系统中，该系统具有反向频道用于从用户发送信息或者请求，用户也可以通过在信息区域上点击并且向产品提供商或者向系统操作员(服务提供商)提供必要的客户信息来定购产品。
指南屏幕200的部分240含有单元245。每个单元245指示与节目指南单元255相应的频道号，频道号在节目指南中紧靠节目指南单元。除此之外，或者与频道号相结合，单元245可以含有节目服务名。例如，单元245可以含有频道号32、服务名PBS或者两者都包括。
系统操作员可以向电视节目提供商收取每个时隙的附加费，以便在信息区域中宣传或者介绍节目。以这种方式，系统操作员可以以降低的价格向用户提供指南同时提供更多的信息。可以使用许多不同的显示机制获取用户对这种“特别”节目的注意。例如，可以首先将节目列于节目指南中，以不同的字型显示，以不同的彩色出现，给节目说明留出附加间隔，或者具有某些其他形式的图形增强，包括动画。
图2(b)是宣传消息屏幕260的图示。屏幕260在信息区域220为交互式且用户在信息区域220上点击时向用户显示。宣传屏幕260也可以含有一个允许立即调谐至宣传消息所描述的节目的图标。另外，宣传屏幕260可以含有使用户返回指南200的另一个图标。因为系统操作员可以收取一定费用以便显示这种宣传信息，所以某些或者所有消息部分275也可以用作附加财源。
在图2(b)中，部分275含有一条宣传：“Amid the flash of 70’s Disco，an aspiring young dancer...”。这则宣传材料(只作为一个例子)一般是由NBC提供的，对于用户有几点益处。首先，允许宣传一个当前未列于节目编排指南中的节目。其次，部分275可用于提供与特定节目有关的进一步信息，比如明星演员或者节目内容简介，从而可能获得较大的收视观众或者市场份额。第三，通过在节目指南中利用节目的主要特色进行宣传，广播公司有可能避免所宣传的节目开始之后的节目占去潜在观众的所有时间。
屏幕260的部分280用于指示部分275中所显示的宣传消息的赞助商。赞助商标识可以是广播公司称呼字母、频道号、广播公司名称、或者广播公司标志(例如，NBC孔雀)。也可以消除部分280，从而扩大部分275。因而可在部分275显示附加信息。因为屏幕260的部分280显示与节目有关的信息，所以用户可以在信息区域上点击，如果当前正在播放该节目则直接调谐到该节目。另一方案是，用户可以编排当节目开始时自动调谐到该节目。如果用户编排了自动调谐，则系统可以在调谐到该节目之前请求用户的确认，或者系统可直接调谐到该节目。较好的是，系统在调谐到该节目之前请求用户确认。如果请求了用户确认，则可以显示附加信息区域直到用户做出其确认。这些信息区域可以包括产品或者服务的广告。
如果所宣传的节目是付费收看节目，则系统可以自动授权对节目进行付费。较好的是，系统在授权对节目付费之前将请求用户确认。用户可以进一步选择记录所宣传的节目，不管这是当前的节目、将来的节目或者付费收看节目。如果用户请求记录付费收看节目，则系统可以在授权对节目付费之前寻求确认。如果用户请求记录将来的节目，则系统也可以请求用户确认。在用户确认他/她的记录请求时还可以显示附加信息区域。
如果信息区域显示广告或者宣传材料，则用户可以激活一个图标，在该区域上点击，或者选择一个菜单项，以观看与所做广告的产品或者服务有关的附加信息。从这些附加信息显示中，用户可以获得与产品或者服务有关的更多信息，定购产品或者服务，或者找到可以在哪儿获得该产品或者服务。附加显示当然允许用户在已经收看了所希望的信息显示之后返回到先前显示。
本发明还可以允许用户在全屏幕显示指南和PIP窗口显示指南之间切换，这是例如利用光标控制屏上菜单进行的。这一特征将允许用户观看大比例版本的指南，或者能够在观看指南的同时仅通过表演的局部观看来领略当前所选择的表演。在这种方式下较好的是，还连续地播放表演的声音。
图3(a)是带有节目信息320和交互信息区域330和340的节目编排指南屏幕300的图示。正如所示，指南屏幕300不含有信息图标。因此，可以在屏幕上显示更多的编排信息，从而允许用户每屏取得更多的编排信息。信息区域320象信息区域220一样宣传一个节目。另外，它提供对节目内容的简要说明，从而允许在宣传消息屏幕350上显示除了节目说明之外的信息(图3(b))。如图3(b)所示，消息屏幕350含有竞赛信息，然而也可以在屏幕350上显示与节目有关的其他信息。
图4(a)是节目编排指南屏幕400的图示。如所示，用户可以在区域410上移动光标，以在一周的不同天之间进行移动。在图4(a)中，用户已经选择了星期三。因此，所显示的编排信息是对于星期三的，并且所显示的时间是当前时间。系统知道用户什么时间收看电视，并且自动将缺省定位的光标调整到与当前时间对应的单元上。
如所示，指南屏幕400具有一个信息区域420，该区域正在宣传一个即将播放的或者正在播放的节目。信息区域420是交互的。因此，如果用户在区域420上点击，则用户可以观看消息屏幕450(图4(b))，消息屏幕450显示节目内容的说明。另外，消息屏幕450还可以显示与即将播放的节目有关的宣传。以这种方式，系统操作员可以在区域420上间接地宣传多个节目。如果该节目正在播放，则用户可以点击图标460以调谐到该节目。如果该节目即将播放，则用户将调谐到与该节目相应的频道。另一种方案是，用户可以点击图标470，并且如果节目开始播放则启动对该节目的记录。在节目即将播放的情况下，系统将在节目开始播放时启动对该节目的记录。
图5(a)是节目编排指南屏幕500的图示。如所示，指南屏幕500具有一个信息区域520，它是交互的。信息区域520正在对一个将来播放的节目进行宣传。在这种情形下，如果用户在区域520上点击，则用户可以观看消息屏幕550(图5(b))，该屏幕还显示节目内容说明。在另一种实施方式中，消息屏幕500还可以含有一个图标，用户可以点击这个图标以观看短的视频预映。这种预映可以在PIP窗口中显示，并且可以以压缩格式发送预映视频数据。如所述，窗口尺寸允许从压缩数据中产生适宜的视频显示。消息屏幕550还显示与即将播放的节目有关的宣传材料。然而，因为在随后日期之后才播放该节目，所以消息屏幕550具有图标560，当用户在其上点击时，将允许用户编排一个当节目开始播放时到该节目的自动调谐。一旦用户已经编排了一个自动调谐，系统将在节目播放时自动地调谐到该节目。较好的是，在系统调谐到该节目之前请求用户确认。另一种方案是，用户可以在图标570上点击以编排记录该节目。系统在节目开始播放时自动启动对节目的记录。
在另一种实施方式中，系统可以在所宣传的节目开始播放时为用户自动调谐到该节目。不管用户是否已经编排了到该节目的自动调谐，这都可能发生。较好的是，系统在自动调谐到该节目之前将询问用户是否希望调谐到该节目。
交互式和非交互式信息屏幕都可以用于显示滚动消息或者静态消息。如所述，这些信息屏幕可以用于对节目以及产品进行宣传。另外，信息屏幕也可以用于向用户发送消息，例如警告用户他/她未付帐单。这是因为每个指南系统具有一个唯一的单位地址。因此，系统操作员能够通过向各单位地址发送消息而向特定用户发送消息。当然，信息屏幕可以用于向所有用户发送系统范围内的消息。例如，信息屏幕可以用于向所有用户发送比如对于紧急灾害的警告。信息屏幕还可以用于向特定用户组发送消息。例如，系统通过检查Magnavox电视代码能够向所有Magnavox电视用户发送消息，因为在用户首次建立  系统时，该信息已被输入到系统中。为了用户读取对于用户的消息，这种消息将具有一个附加到其上的位，这一位使消息保持在信息屏幕上，直到用户指示他/她已经看到了消息。用户可以通过按压用户输入设备上的按钮或者通过点击指南上的图标指示他/她已看到消息，来清除消息。以这种方式，即使在早晨由系统操作员放置了消息时，当用户在黄金时间收看电视时，用户仍然能够看到该消息。在清除了消息之后，系统将在信息屏幕上放置对于清除消息时适当的广告或者宣传。
图6(a)是节目编排指南屏幕600的图示。如所示，指南屏幕600具有一个交互信息区域620，该区域宣传与一个节目相连的web站点。在另一种实施方式(图6(b))中，指南屏幕600可以包括一个虚拟频道640。虚拟频道是一个不调谐到电视节目的频道；相反，该频道可以启动一个应用程序，与因特网站点连接，与信息指南连接，等等。在图6(b)所示的例子中，虚拟频道640含有一个因特网地址-也称为统一资源定位符(URL)；因此它与一个因特网站点连接。如图6(b)所示，区域620可以用于显示该另一种实施方式中的宣传材料。如果用户选择了图6(b)的虚拟频道640，或者图6(a)的信息区域620，则用户可以看到图6(c)的子菜单屏幕650。
如图6(c)所示，用户通过点击三个web站点图标660、665和669中的一个可以选择与Seinfeld网页、宣传Seinfeld表演的NBC网页或者Comedy网络网页分别进行连接。当用户选择了一个对web站点进行宣传的信息区域时，或者调谐到含有URL的虚拟频道时，系统将启动一个web浏览器。在用户已经做出他/她的选择后，系统将把与所选择的web站点相应的URL插入到web浏览器中，浏览器开始访问web并搜索用户所选择的web站点，以将用户连接到该web站点数据页。因此，如果用户选择了web站点图标中的一个，则系统将把用户连接到与该图标相应的web站点。图6(d)是当用户选择与NBC网页连接时显示给用户的web页680的图示。如所示，在用户连接到该页后，用户可以分享该页面上的宣传，就如同用户已经直接通过web浏览器连接到该页那样。
图6(d)进一步示出窗口688，该窗口显示在用户从图6(b)的节目指南屏幕600选择虚拟频道640之前，或者在图6(a)的信息区域620上点击之前用户收看的电视节目。用户可以通过在窗口688上点击以恢复收看该电视节目。这称为“起调谐”，系统将使用户返回原来收看的节目。在用户正在收看节目时，系统最好显示一个网络图标，用户可以在该图标上点击以超调谐到web页。另一种方案是，系统可以在观众收看节目的同时以窗口688这样的画中画窗口显示页面。用户可以在画中画web页上点击以超调谐到该页。
在另一种较佳实施方式中，在用户已经选择了图6(c)的图标660、665或669任一个之后，用户可以调谐到在获取指南之前观众正在收看的节目。系统在启动一个web浏览器并且搜索用户已经请求的web站点的同时将显示一个“搜索”符号。在系统已经连接到该web站点后系统将通知用户搜索完成，并且询问用户是否希望超调谐到该web页。在另外一种较佳实施方式中，用户可以在节目指南单元中所示的任何节目标题上点击，系统将显示一个与该节目相关的一个或多个web站点的清单。用户可以选择以调谐到该节目或者连接到某一个web站点。另外，用户可在一个图标上点击或者按压遥控器按钮以便在收看电视和浏览web页之间进行切换。
图7是带有非交互节目部分705和交互信息区域710、715的节目编排指南屏幕700的图示。所示的部分705是当前时间片的节目编排信息。因为用户可能不与指南屏幕700的部分705进行交互，所以部分705可以随时自动更新以显示当前的和将来的节目。所显示的将来节目的量可以是预定的。因此，用户可以了解当前正在播放什么，以及到达预定时间量之后将开始播放什么节目。然而，用户也许不获得与节目有关的更多信息，从部分705调谐到节目，或者从部分705记录节目。
如图7所示，信息区域710含有节目宣传信息。因为信息区域710是与用户交互的，所以用户可以在信息区域710上点击以获得与该区域内所显示的节目有关的进一步信息。用户还可以在信息区域710上点击，如果该节目当前正在播放则调谐到该节目，或者用户可以编排一个当节目开始播放时到该节目的自动调谐。当编排了自动调谐时，系统在节目开始播放时自动调谐到该节目之前可以通知或不通知用户。较好的是，系统在自动调谐到该节目之前将请求来自用户的确认。最后，用户可以编排对将来节目的记录或者开始对当前播放的节目进行记录。如所述，如果系统请求来自用户的确认，则在用户确认他/她的请求时可以显示附加信息区域。
信息区域715可以是静态的也可以是滚动的消息区域，其中含有所选择的新闻或者体育信息。例如，最新体育比分可以滚过信息区域715。虽然在该较佳实施方式中，信息区域715内所显示的信息的类型是由系统操作员确定的，但是也能够允许用户选择将在信息区域715中显示的信息的类型。
图8是节目指南屏幕800的图示。屏幕800含有一个在本质上与前述编排指南类似的节目编排部分805。另外，屏幕800含有几个信息图标810。图标810可以代表本地或者国内天气预报、本地或者国内新闻、体育新闻、体育比分、金融新闻等等。响应于用户对一个图标810的选择，屏幕800可以由一个或多个附加信息屏幕取代。例如，天气信息屏幕可显示多个地区的当前天气状况或者天气预报。体育比分信息屏幕可以具有(多个)图标或者区域以代表多个体育项目中的每一个。用户可以在各个图标或者区域上点击以观看单个体育项目专用的另一个屏幕，或者体育比分信息屏幕可以在相同的屏幕上显示不同的体育项目和运动队的比分。金融新闻信息屏幕可以类似地具有(多个)图标或者区域，用户可以在其上点击以选择特定金融市场专用的其他屏幕。另一种实施方式是，金融新闻信息屏幕可以在一个屏幕上组合并显示(多个)金融市场。
图9(a)是信息指南屏幕900的图示。如所示，信息指南屏幕900含有新闻、天气、体育和星相信息，然而也可以由信息指南屏幕900显示其他类型的信息。如所述，在另一种实施方式中，除了节目指南之外可以设置信息指南。信息指南可以与节目指南相连，或者它可以是一个单独的节目。因为信息指南含有新闻、天气、体育和其他信息，所以它可以取代节目指南上的信息图标，从而允许节目指南屏幕向用户显示更多的节目信息。
在图9(a)中，用户已经选择了“国内新闻”。图9(b)是信息指南屏幕900的子菜单920的图示。如图所示，子菜单920将“国内新闻”进一步分为不同的标题。在较佳实施方式中，用户可以从子菜单920调谐到CNN或者其他网络新闻站点。系统操作员可以对这种服务收取一定费用，并且可以根据网络新闻提供商所支付的费用允许用户调谐到一个或多个网络新闻站点。因此，例如CNN可以支付高额费用，而成为用户可以从子菜单920连接到的唯一新闻站点。另一种方案是，CNN可以支付正常费用，用户可以调谐到CNN以及其他已经支付了正常费用的新闻站点。
在子菜单920中，用户可以点亮某一个标题以选择该标题并且获得报道。在该例中，该报道根据图9(c)在新闻信息屏幕940中受到显示。另一种方案是，用户可以在屏幕940上的视频图标(未示出)上点击以进一步观看与该报道相关的的视频片段。系统可以经过视频网络(即电缆、直接广播卫星等)获得视频片段。视频片段可以从压缩数据中生成，如果是这样，则可以以PIP备忘录格式提供。另一种方案是，系统可以例如连接到CNN的站点，并且获得一个音频-视频交错(AVI)文件以向用户提供与标题相关的动画。也可以在子菜单屏幕920中设置视频图标。因此用户可以在图标上点击以直接观看标题的视频片段而不阅读报道。在另外一种较佳实施方式中，系统可以自动地激活与用户已经选择的那个标题相应的视频片段，从而用户不必为了观看视频片段而激活图标。
图10(a)是与信息指南屏幕900类似的信息指南屏幕1000的图示，所不同的是在图10(a)中，用户已经选择了“职业比分”而不是“国内新闻”。图10(b)是子菜单1020的图示，该子菜单将“职业比分”进一步分为不同的比分板。在较佳实施方式中，与新闻子菜单920类似的是，用户可以从体育子菜单1020调谐到ESPN或者其他体育站点。系统操作员也可以对这项服务收取费用，并且可以根据提供商支付的费用允许用户调谐到一个或者多个体育站点。因此，例如ESPN可以支付高额费用，而成为用户可以从子菜单1020连接到的唯一体育站点。另一种方案是，ESPN可以支付正常费用，用户可以调谐到ESPN以及其他已经支付了正常费用的体育站点。
在子菜单1020中，用户可以点亮某一个比分板，以选择一个比分板，并且获得与该比分板相关的比分。在这个例子中，在体育信息屏幕1040中根据图10(c)显示比分。如屏幕1040所示，以表格格式显示比分。当然也可以使用其他的布置，只要信息是以逻辑方式显示的即可。在信息屏幕1040中，用户也可以在视频图标(未示出)上点击，以进一步收看与比赛相关的视频片段。如所述，系统可以经过视频网络(即电缆、直接广播卫星等等)获取视频片段，并且可以从压缩数据中产生该视频片段。另一种方案是，系统可以例如链接到NFL的web站点，并且如果可以的话则检索一个AVI文件，以向用户提供与比赛相关的动画。
图11(a)是同样与信息指南屏幕900类似的信息指南屏幕1100的图示，所不同的是在图11(a)中，用户已经选择了“天气”而不是“国内新闻”。图11(b)是子菜单1120的图示，该子菜单将“天气”进一步分为不同地理区域的天气预报。系统根据用户的地点显示不同的本地天气预报。在图11(b)所示的例子中，用户位于加利弗尼亚州，东湾地区；因此本地天气预报是对于不同的东湾城市的。在另一种实施方式中，用户可以指定地理区域。因此，用户可以同样获得除用户所处地区之外区域的天气信息。
在图11(b)中，用户已经选择了美国天气预报，因此，可以向用户显示美国天气信息屏幕1140(图11(c))，该屏幕以列的方式显示信息。也可以使用以逻辑方式显示信息的其他显示布置；另外，信息也可以比信息屏幕1140中所示的更加详细。图11(d)是与子菜单1120类似的子菜单1160，不同的是在图11(d)中，用户已经选择了贝克利而不是美国的天气预报。因此，在信息屏幕1180中向用户显示贝克利天气预报(图11(e))。因为天气信息是对于局部区域的，所以它更为详细，并且向用户提供更多的信息。如图11(e)所示，以行的方式显示天气信息。另外，也可以使用显示天气信息的其他布置，只要信息是以逻辑方式组织的即可。
图12示出本发明的一个特定实施方式的硬件部件。如所示，该配置最好利用一个节目指南控制器1205(例如，一个数据处理器)、一个或者多个电视源1210以及一台电视或者计算机监视器1215。这些系统也可以包括一台录像机1220和一个遥控器1225。节目指南系统1205可以是一个单独的设备或者还可以与另一个系统结合在一起，比如一台电视、一个电缆解码器、一台计算机、一台PCTV或者一台录像机。如所示，节目指南系统1205具有一个对于每个系统是唯一的单位地址1230。因此，系统操作员可以根据唯一的单位地址识别系统1205，从而使系统操作员能够向特定用户发送消息。
本发明的另一种实施方式包括一个插入式节目指南控制器模块1240。模块1240确定节目指南1205的能力的广度。这样模块1240可以只允许节目指南1205提供非交互的指南，或者指南不可以具有信息图标。当用户希望升级节目指南1205时，例如增加交互能力、信息图标或者更详细的分类搜索，可以用授权更广的指南能力的不同模块替换模块1240。这个实施方式具有突出的优点：允许在不必进行大的硬件改变的情况下显著改变系统。因为用户对模块1240进行升级以升级指南，所以用户不需要系统操作员提供技术支持。在这种情况下，用户只获取不同的模块1240，将新的模块安装到节目指南系统1205中，并且支付由系统操作员为新的受益设定的新的费用。
较好的是，系统在可更新的计算机存储器中软件应用程序的控制下进行工作。软件应用程序的存储器可以位于一个或者多个IC(集成电路)中，例如位于数据处理器的插入式模块中，或者位于ROM、RAM、闪速存储器或者它们的任何组合中。因此，这里的公开和描述是用于说明的目的，而不是限制本发明的范围，该范围由权利要求书设定。

Claims (34)

1.一种操作信息系统的方法，包括：
提供对电视节目编排的交互显示；以及
提供对附加信息的交互显示。
2.根据权利要求1的方法，其中所述附加信息包括对于所述信息系统的至少一个用户的一条消息。
3.根据权利要求1的方法，其中所述附加信息包括与因特网站点有关的信息。
4.根据权利要求1的方法，其中用于显示电视节目编排信息的区域含有一个不调谐到电视节目的虚拟频道。
5.根据权利要求1的方法，其中所述附加信息包括产品广告。
6.根据权利要求1的方法，其中所述附加信息包括电视节目的宣传。
7.一种信息系统，包括：
一个为数据流编制数据的分发中心；
一个用于广播所述数据流的卫星；
用于接收所述数据流的接收站；以及
其中所述卫星具有处理能力并且当所述卫星不能从所述分发中心接收数据时为所述数据流编制数据。
8.根据权利要求7的信息系统，还包括用于在用户请求时显示与新闻标题相关的视频片段的装置。
9.根据权利要求7的信息系统，还包括用于在用户请求时显示与体育事件相关的视频片段的装置。
10.根据权利要求7的信息系统，还包括一个插入式节目指南控制器模块，该模块确定系统能力的广度。
11.一种操作信息系统的方法，包括：
提供用于显示电视节目编排信息的交互区域；以及
提供用于显示附加信息的非交互区域。
12.一种操作信息系统的方法，包括：
提供用于显示电视节目编排信息的非交互区域；以及
提供用于显示附加信息的交互区域。
13.一种为具有一个显示屏幕的屏上电子节目指南进行信息安排和管理的方法，包括以下步骤：
在屏幕的第一区域中显示多个电视节目清单；
在屏幕的第二区域中，与节目清单同时地显示除了电视节目清单之外的附加信息，其中当选择了一个不同节目清单并且屏幕的第二区域对观众输入做出响应时，宣传信息不发生改变；
利用光标在第一区域中有选择地对节目清单加注标记，对与各加注标记的清单相应的节目进行编排，以便于记录或者收看；以及
激活第二区域，以启动一种与第二区域中显示的附加信息相关的功能。
14.根据权利要求13的方法，其中电视节目清单指示节目标题、时间和频道。
15.根据权利要求13的方法，其中有选择地加注标记的步骤包括移动屏上光标以点亮该区域。
16.根据权利要求13的方法，其中当光标从第二区域离开时第二区域中显示的附加信息发生改变。
17.根据权利要求13的方法，其中附加信息是与至少一个为将来编排的电视节目有关的信息。
18.根据权利要求17的方法，其中为将来编排的电视节目是付费收看节目，并且所述与第二区域中显示的附加信息相关的功能是认可对付费收看节目进行付费。
19.根据权利要求17的方法，其中所述与第二区域中显示的附加信息相关的功能是对为将来编排的电视节目的时间和频道进行存储，以便以后记录或收看。
20.根据权利要求13的方法，其中所述与第二区域中显示的附加信息相关的功能是建立一条到因特网站点的链接并且启动一个应用程序以便在屏幕的第二区域中显示与第二区域中显示的信息相关的来自因特网站点的信息。
21.根据权利要求13的方法，其中所述与第二区域中显示的附加信息相关的功能是建立一条到因特网站点的链接并且启动一个应用程序以便在屏幕的第四区域中显示与第二区域中显示的信息相关的来自因特网站点的信息。
22.根据权利要求13的方法，其中附加信息是与当前正在广播的电视节目有关的信息。
23.根据权利要求22的方法，其中所述与第二区域中显示的附加信息相关的功能是调谐至当前正在广播的电视节目以便收看。
24.根据权利要求13的方法，其中附加信息是文本、静止图象或者影像。
25.根据权利要求13的方法，其中附加信息是广告。
26.根据权利要求13的方法，其中附加信息是对于屏上电子节目指南的至少一个用户的消息。
27.根据权利要求13的方法，其中屏幕的第二区域位于第一区域中电视节目表的清单之中。
28.根据权利要求13的方法，其中相对于屏幕的第一区域的顶部对屏幕的第二区域进行定位。
29.根据权利要求13的方法，其中相对于特定电视节目对屏幕的第二区域进行定位。
30.根据权利要求13的方法，其中屏幕的第二区域位于屏幕上的固定位置。
31.根据权利要求13的方法，还包括在屏幕的第三区域中显示代表不同主题的多个图标，这些图标可由屏上光标进行选择。
32.根据权利要求31的方法，还包括选择一个图标，以便显示与所选择的图标所代表的主题有关的信息。
33.根据权利要求17的方法，其中所述与第二区域中显示的附加信息相关的功能是显示与为将来编排的电视节目有关的详细信息。
34.一种电子节目指南系统，包括：
一个显示屏幕；
一个微处理器；
一个存储媒体；
用于在屏幕的第一区域中显示多个电视节目清单的装置；
用于在屏幕的第二区域中与节目清单同时地显示除了电视节目清单之外的附加信息的装置，其中当选择了一个不同节目清单并且屏幕的第二区域对观众输入做出响应时，宣传信息不发生改变；
用于利用光标在第一区域中有选择地对节目清单加注标记以便对与各加注标记的清单相应的节目进行编排从而记录或者收看的装置；以及
用于激活第二区域以启动一种与第二区域中显示的附加信息相关的功能的装置。
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