WO1988002905A1 - Support publicitaire en forme de tambour - Google Patents

Support publicitaire en forme de tambour Download PDF

Info

Publication number
WO1988002905A1
WO1988002905A1 PCT/DE1987/000465 DE8700465W WO8802905A1 WO 1988002905 A1 WO1988002905 A1 WO 1988002905A1 DE 8700465 W DE8700465 W DE 8700465W WO 8802905 A1 WO8802905 A1 WO 8802905A1
Authority
WO
WIPO (PCT)
Prior art keywords
advertising
drum according
advertising drum
tape
housing
Prior art date
Application number
PCT/DE1987/000465
Other languages
German (de)
English (en)
Inventor
André Kulbach
Original Assignee
Kulbach Andre
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Kulbach Andre filed Critical Kulbach Andre
Publication of WO1988002905A1 publication Critical patent/WO1988002905A1/fr

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Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F11/00—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
    • G09F11/24—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the advertising or display material forming part of a moving band, e.g. in the form of perforations, prints, or transparencies
    • G09F11/29—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the advertising or display material forming part of a moving band, e.g. in the form of perforations, prints, or transparencies of a band other than endless
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F11/00—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
    • G09F2011/0009—Roller-band displays
    • G09F2011/0018—Roller-band displays having one motor for each roller
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F11/00—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
    • G09F2011/0009—Roller-band displays
    • G09F2011/0063—Markings on a roller-band

Definitions

  • the invention relates to an advertising drum with a housing, in which one or more advertising surfaces are arranged, each of which is assigned two tracks that are spaced apart and parallel to one another and can be driven, on which a band of advertising images is wound with one end each.
  • a transparent and translucent tape is passed in front of an advertising surface acting as a window, shows a single image during a certain downtime and drives the spool to drive the tape by a predetermined amount Distance traveled until the next picture is faded into the advertising space.
  • the content of the individual images, their expressiveness and presentation are to be chosen so that they have an eye-catching effect on the viewer and his decisions under
  • the success of this advertising measure is based on how long and intensively the advertising message remains imprinted on the largest possible group of people.
  • the prerequisite for this is that the advertising presented first attracts the attention of the passers-by and is able to convey the desired advertising content to the viewer through an appealing and interesting statement.
  • One of the prerequisites for achieving an eye-catching effect is a varied presentation and in particular also a rapid change of the individual images so that it is no longer recognizable to the viewer's eye.
  • the invention has set itself the task of further developing such advertising drums in such a way that the individual images of the tape can be changed much more quickly.
  • each coil is fastened directly to a stepper motor via its axis, the stepper motors being connected to a control unit.
  • both spools are then driven and moved directly, so that the front spool winding the tape does not have to accelerate the entire moving masses.
  • the direct arrangement of the stepper motor on the axis of the coil also makes a decisive contribution to this - the axis of the coil is then that of the stepper motor at the same time - so that no slip can occur between the movement of the motor and the coil.
  • the result is direct and immediate power transmission.
  • the masses to be moved are minimal. Due to the changing and different winding diameters of both coils in the most general case, the stepper motors must perform an asynchronous movement. They are controlled via a control unit connected to them.
  • a DC motor is proposed as a stepper motor.
  • the advantage lies in the possibility of applying higher torques and consequently the generation of larger accelerations both in the negative and in the positive sense.
  • each stepper motor via elastic material, such as rubber, and / or to connect it to the axis of the stepper otores.
  • This proposal takes into account the properties of the stepwise forward movement in stepper motors. In the event that the movement of the coil is too small to reach the first stage, the coil falls back into its starting position. Goes during the When the next pulse already moves backwards, the coil itself ⁇ is moved in the opposite direction due to the characteristics of the stepper motors. Of course, this is completely undesirable. It is crucial whether the first stage is not reached when the motor is switched on and the result is that the backward movement occurs as a result of the maximum wound coil - this corresponds to the operating state with maximum moment of inertia.
  • the stepper motor is now mounted in elastic material and / or such a material is connected to the axis of the stepper motor, reaction forces arise during operation which move the stepper motor in the opposite direction, so that it is for the motor side Forces then becomes easier to pass through the angular range until the first step is reached, which is defined, on the one hand by the position of the stepper motor and on the other hand by the movement of the coil.
  • connection between the axis of the coil and the stepping motor displaceable relative to one another, so that relative movements in the axial direction are possible and decoupling is achieved.
  • a further core idea of the invention is to use posters as advertising images and to build up the entire band from these, so that one can as a result receives a poster tape.
  • the tape produced from the advertising images is moved in the horizontal direction.
  • One of the advantages is then that in the case of rectangular posters whose height is greater than their width (this is the normal case), a larger number can be applied to one and the same spool. Chen movements in the vertical direction would not be possible.
  • a housing made of sandwich material which is preferably a thermoset on the outside.
  • a diffuser often also called a matt screen, is attached between this and the actual lighting source, the function of which is to evenly distribute the radiation emitted by the light sources.
  • the diffuser it is irrelevant within the scope of the invention whether the diffuser is irradiated from the edge or from the rear. In the first case, it needs and has light-guiding properties.
  • lamellae made of diffuser material are arranged between them, so that the incident radiation is partly collected and directed to the actual diffuser. It is then achieved that the areas of less illumination which are being formed between the individual light sources are approximately matched to the other zone close to the light source. A more uniform and intensive illumination of the visible surface is also achieved if the slats between the light sources run parallel to both diffusers.
  • liquid crystals are applied to the advertising area in front of the tape. In a manner known per se, these are readily capable of generating fonts, letters and highlighting individual areas by appropriate control. In technical terms, advertisements of this type are called
  • LCD Liquid crystal display
  • static or dynamically continuously moving fonts can be generated, certain areas of the advertising image can be darkened to simultaneously emphasize the remaining spaces, successive release of individual images and complete darkening of individual areas.
  • the LCD layer is clear and transparent and allows the advertising image to be recognized easily and unimpaired.
  • the motor of the coil is provided with such a control in a further development, which responds either to a programmed clock and / or a Fernmeldelei device and / or a photoelectric barrier and / or a noise detector.
  • the advertising drum can be switched on during the most favorable times and off during the less favorable ones.
  • the advertising drum can be started during the day, for example, and switched off for the entire night in the evening.
  • the stepper motors can be controlled in such a way that each advertising image is assigned to the advertising space for a different length of time and any time that can be specified, for example, by means of a counter that is operated both for forward and reverse, the pulse generator can control the respective through the Recognize who is currently presenting the advertising image and set the pre-programmed length of stay. When this time has elapsed, the motor is started and the next advertising image is transported into the advertising area
  • deflection rollers in the area of the bobbins which support and facilitate the lifting of the tape from the one and also the application to the opposite bobbin, so that different winding diameters are compensated for and others by adhesion of Operational disturbances caused by the tape on the spool cannot occur.
  • the advertising drum according to the invention will have to be set up outdoors and in particularly busy places.
  • the waterproof design of the housing is intended. Regardless of this, it is advisable to fasten the housing on one foot for safety reasons. The smaller the diameter of the foot is, the more difficult it becomes for a person to hide behind the advertising drum without being discovered, in order, for example, to lurk passers-by with criminal intentions, as is often the case with advertising pillars. is coming.
  • a pivotable connection between the housing and the base enables the direction of the advertising space and its visibility to be changed and adjusted.
  • All of the advertising drums described so far have an optical effect on the viewer.
  • a significant improvement in the advertising effect can be achieved if, in addition to the eye, the ear is also addressed in a manner which supports the optical effect.
  • a phono device is installed in the advertising drum, which feeds a loudspeaker.
  • a cassette recorder with both forward and rewind is used for this, the cassettes being recorded with music or advertising texts in synchronism with the correspondingly controlled advertising images. It would make sense to use cassettes which can be played back both in advance and in return.
  • the arrangement of a temperature and / or moisture regulator in the interior of the housing is advantageous.
  • the temperature controller ensures an optimal working temperature throughout the trip and the humidity controller preferably sucks over one Filters air from the outside, which is then subjected to an air drying process to achieve the optimum moisture content.
  • each advertising surface 1 is assigned a tape 2, which is wound onto spools 3 with one end in each case.
  • a coil motor 4 is assigned to each coil 3.
  • Two step motors are then always put into operation for moving the belt 2 Inside the advertising space 1, the band 2 is irradiated from the back by an illumination 5.
  • the band 2 is irradiated from the back by an illumination 5.
  • it consists of four light sources 6 running perpendicular to the plane of the drawing in the form of fluorescent tubes.
  • a plate-shaped diffuser is arranged on the back of the band 2 within the advertising area 1, and additionally slats 8 running perpendicularly to it and between the light sources 6, which also serve to even out the illumination and to
  • Coil 3 are deflection rollers 9 arranged to the side of the advertising surface 1, over which the belt 2 runs, so that the advertising surface 1 is always passed through and passed in the same position.
  • the device just described is located in a housing 10 which is equipped with a foot 11 for receiving the control unit.
  • a plate 12 made of liquid crystals is applied directly in front of band 2 in the area of the advertising surface. Corresponding settings can then be used to generate fixed or moving fonts, to formulate corresponding statements and / or to darken certain areas of the advertising image behind them, consequently to weaken them and to successively cover or release certain areas of the advertising images behind them .
  • the main advantage of the invention is that on a single advertising space 1, a large number of advertising images can be presented in any order and for individually specifiable periods of time and can be changed so quickly that this is no longer detectable by the human eye.
  • the advertisement can be acoustically repainted at the same time.

Landscapes

  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Displays For Variable Information Using Movable Means (AREA)

Abstract

Un support publicitaire en forme de tambour ayant une ou plusieurs surfaces d'affichage (1) comprend deux bobines (3) mutuellement espacées, pouvant être entraînées en parallèle et sur lesquelles les deux extrémités d'une bande (2) d'images publicitaires sont enroulées. Chaque bobine (3) est directement reliée par son axe à un moteur pas à pas (4), les deux moteurs pas à pas (4) étant connectés à une unité de commande.
PCT/DE1987/000465 1986-10-14 1987-10-14 Support publicitaire en forme de tambour WO1988002905A1 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
DEP3634900.3 1986-10-14
DE19863634900 DE3634900A1 (de) 1986-10-14 1986-10-14 Werbetrommel

Publications (1)

Publication Number Publication Date
WO1988002905A1 true WO1988002905A1 (fr) 1988-04-21

Family

ID=6311664

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/DE1987/000465 WO1988002905A1 (fr) 1986-10-14 1987-10-14 Support publicitaire en forme de tambour

Country Status (4)

Country Link
EP (1) EP0267453A1 (fr)
AU (1) AU8080087A (fr)
DE (1) DE3634900A1 (fr)
WO (1) WO1988002905A1 (fr)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1914702A1 (fr) * 2006-10-18 2008-04-23 Rafael Lorenzo Gil Panneau de publicité pour véhicules

Families Citing this family (16)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
DE3901053A1 (de) * 1989-01-14 1990-07-19 Marco Marjanovic Vorrichtung zur schaustellung von lichtdurchlaessigen bildern und plakaten
DE3910071A1 (de) * 1989-03-28 1990-10-04 Rolf Kistner Anzeige- und hinweisvorrichtung, insbesondere fuer fahrtreppen und andere verkehrsmittel
DE4119088A1 (de) * 1991-06-10 1992-12-17 David Briscoe Wechselplakateinrichtung
DE4217410A1 (de) * 1992-05-26 1993-12-02 Oswald Koch Informations- oder Werbemittler
DE29601638U1 (de) * 1996-01-31 1996-05-15 Siemens Ag Wechsel-Verkehrszeichen für den Straßenverkehr
FR2747821B1 (fr) * 1996-04-18 1998-05-22 Avenir Havas Media Mobilier informatif de la valeur d'au moins un parametre en relation avec l'environnement, se presentant sous forme d' un panneau d'affichage
FI107198B (fi) * 1997-02-28 2001-06-15 Raita Sport Oy Elementti informaation esittämiseksi
GR1002997B (el) * 1997-11-21 1998-10-14 Μερικη ή ολικη κινηση θεματων των διαφημιστικων πλαισιων πανελ και πινακιδων-τεντων
GR1003315B (el) * 1998-02-11 2000-02-09 Κυλιομενες και σταθερες αναγλυφες η απλες τεντοεπιγραφες-ταμπελ σ, τεντες και επιγραφες καλυψης και διαφημιστικης προβολης περιπτερων
FR2793061B1 (fr) 1999-04-30 2001-07-27 Jean Francois Decaux Panneau d'affichage
WO2003036596A1 (fr) * 2001-09-24 2003-05-01 Vlyte Innovations Limited Dispositif d'affichage et procede de superposition d'un caractere sur une affiche
DE10245444A1 (de) * 2002-09-27 2004-04-15 Brähmig Fluidautomation GmbH Großflächige Werbeeinrichtung für Plakate und Verfahren zur Steuerung des Plakatwechsels
FR2901398A1 (fr) * 2006-05-18 2007-11-23 Richard Naas Systeme d'affichage autonome utilisable notamment pour l'affichage public en milieu urbain.
FR2901397B1 (fr) * 2006-05-18 2008-12-05 Richard Naas Systeme d'affichage autonome utilisable notamment pour l'affichage public en milieu urbain
DE102010049202A1 (de) * 2010-10-20 2012-04-26 Wolf-Dieter Gohlke Rollbandanzeigeeinrichtung
CN104851377B (zh) * 2015-05-29 2016-06-08 山东鑫宏光电科技有限公司 一种太阳能风能三换面投影式广告牌

Citations (9)

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Publication number Priority date Publication date Assignee Title
US2206865A (en) * 1938-04-13 1940-07-09 Bruce W David Transparency exhibitor
GB1428104A (en) * 1972-05-10 1976-03-17 J T Electrical Controls Ltd Reversing drive apparatus
US4034272A (en) * 1975-07-07 1977-07-05 Steward John M Moving screen arrangement
FR2371740A1 (fr) * 1976-11-17 1978-06-16 Matra Engins Dispositif d'affichage d'informations dans les moyens de transport tels que les autobus, tramways, trolleybus et metro
GB2094996A (en) * 1981-03-13 1982-09-22 Bosch Gmbh Robert Apparatus for the gradient free illumination of surfaces and a method for their manufacture
GB2103002A (en) * 1981-07-23 1983-02-09 Cooper Eoffrey Mervyn Information display apparatus
GB2107006A (en) * 1981-10-07 1983-04-20 Rotasign Limited A unidirectional coupling for the drive of a sequential display unit
EP0100972A2 (fr) * 1982-08-06 1984-02-22 Fausto Corso Visionneuse pour lire et/ou afficher des informations enregistrées sur une bande écrite ou imprimée
FR2576128A1 (fr) * 1985-01-16 1986-07-18 World Acrilux Sa Afficheur a bande

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DE7529429U (de) * 1976-03-04 Hauser, Hans Juergen, 4352 Herten Informationssäule zur Aufstellung im Freien
CH7661A (fr) * 1893-09-26 1894-05-31 Morteo Giovanni Battista Kiosque mécanique et lumineux avec instrument de musique pour la publicité
DE2133407A1 (de) * 1971-07-05 1973-01-18 Siemens Ag Einrichtung zur motorischen einstellung eines gegenstandes
DE3035694A1 (de) * 1980-09-22 1982-05-06 August 6464 Linsengericht Iffland Durchlichtbarer werbetraeger
DE8134862U1 (de) * 1981-11-30 1982-07-08 Klinge, Carl-Heinz, 2000 Hamburg Element für die Außenwerbung
DE8602117U1 (de) * 1986-01-28 1986-05-28 Brunecker, Wolfgang, 5600 Wuppertal Als Werbeträger dienendes Rollband
DE8609829U1 (de) * 1986-04-10 1986-05-28 Manfred Schlüter GmbH Möbelfabrik, 4983 Kirchlengern Werbegerät zur Präsentation von Fertigungsprogrammen

Patent Citations (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US2206865A (en) * 1938-04-13 1940-07-09 Bruce W David Transparency exhibitor
GB1428104A (en) * 1972-05-10 1976-03-17 J T Electrical Controls Ltd Reversing drive apparatus
US4034272A (en) * 1975-07-07 1977-07-05 Steward John M Moving screen arrangement
FR2371740A1 (fr) * 1976-11-17 1978-06-16 Matra Engins Dispositif d'affichage d'informations dans les moyens de transport tels que les autobus, tramways, trolleybus et metro
GB2094996A (en) * 1981-03-13 1982-09-22 Bosch Gmbh Robert Apparatus for the gradient free illumination of surfaces and a method for their manufacture
GB2103002A (en) * 1981-07-23 1983-02-09 Cooper Eoffrey Mervyn Information display apparatus
GB2107006A (en) * 1981-10-07 1983-04-20 Rotasign Limited A unidirectional coupling for the drive of a sequential display unit
EP0100972A2 (fr) * 1982-08-06 1984-02-22 Fausto Corso Visionneuse pour lire et/ou afficher des informations enregistrées sur une bande écrite ou imprimée
FR2576128A1 (fr) * 1985-01-16 1986-07-18 World Acrilux Sa Afficheur a bande

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1914702A1 (fr) * 2006-10-18 2008-04-23 Rafael Lorenzo Gil Panneau de publicité pour véhicules

Also Published As

Publication number Publication date
DE3634900A1 (de) 1988-04-21
AU8080087A (en) 1988-05-06
EP0267453A1 (fr) 1988-05-18

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