EP0710883B1 - Verfahren zur Zugabe eines Informationsträgers zu einem von einem Fotofinisher-Labor erstellten Auftragsergebnis - Google Patents
Verfahren zur Zugabe eines Informationsträgers zu einem von einem Fotofinisher-Labor erstellten Auftragsergebnis Download PDFInfo
- Publication number
- EP0710883B1 EP0710883B1 EP95117066A EP95117066A EP0710883B1 EP 0710883 B1 EP0710883 B1 EP 0710883B1 EP 95117066 A EP95117066 A EP 95117066A EP 95117066 A EP95117066 A EP 95117066A EP 0710883 B1 EP0710883 B1 EP 0710883B1
- Authority
- EP
- European Patent Office
- Prior art keywords
- information
- exposure
- dealer
- customer
- image
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Lifetime
Links
- 238000000034 method Methods 0.000 title claims abstract description 23
- 239000012876 carrier material Substances 0.000 claims description 4
- 239000000969 carrier Substances 0.000 claims description 3
- 238000004806 packaging method and process Methods 0.000 claims description 3
- 239000000835 fiber Substances 0.000 claims description 2
- 238000007726 management method Methods 0.000 description 2
- 238000004519 manufacturing process Methods 0.000 description 2
- 238000005520 cutting process Methods 0.000 description 1
- 230000003111 delayed effect Effects 0.000 description 1
- 239000003814 drug Substances 0.000 description 1
- 229940079593 drug Drugs 0.000 description 1
- 230000000694 effects Effects 0.000 description 1
- 238000003780 insertion Methods 0.000 description 1
- 230000037431 insertion Effects 0.000 description 1
- 230000007774 longterm Effects 0.000 description 1
- 238000003754 machining Methods 0.000 description 1
- 239000003973 paint Substances 0.000 description 1
- 230000001737 promoting effect Effects 0.000 description 1
- 230000000717 retained effect Effects 0.000 description 1
- 238000003860 storage Methods 0.000 description 1
- 230000000007 visual effect Effects 0.000 description 1
Classifications
-
- G—PHYSICS
- G03—PHOTOGRAPHY; CINEMATOGRAPHY; ANALOGOUS TECHNIQUES USING WAVES OTHER THAN OPTICAL WAVES; ELECTROGRAPHY; HOLOGRAPHY
- G03D—APPARATUS FOR PROCESSING EXPOSED PHOTOGRAPHIC MATERIALS; ACCESSORIES THEREFOR
- G03D15/00—Apparatus for treating processed material
- G03D15/001—Counting; Classifying; Marking
- G03D15/003—Marking, e.g. for re-printing
Definitions
- the invention relates to a method for adding an information carrier with preferably dealer-specific information to one from a photofinisher laboratory at the request of one Customers of a photo dealer created the order result.
- the photo finisher gives the photo dealer the opportunity to find out about the Profile a customer's photo order against that customer.
- department stores or drug stores often have via a photo department that accepts customer orders and forwards it to the photo finisher.
- customers will not only be photographic works advertised, but to a much larger share of sales Goods, e.g. Perfumeries or the like.
- pure Photo dealers not only offer the customer the service of Photo development, but offer e.g. Photographic equipment, Picture frames or the like for sale.
- the photo finisher when packaging the cut photo paper images the stack of photo paper images the stack of photo paper images, for example Enclose the advertising sheet of the corresponding photo dealer, which one must be in stock at the photo finisher.
- the photo finisher can do this for example the corresponding sheet in the photo bag Enter in the later also the paper pictures after execution of the customer order can be packed, namely This can be done before the photo finisher ever puts the picture bag to a dealer so that he can place a sales order can accept and with the bag for example Send the film roll to be developed to the photofinisher laboratory can, or the insertion of the information carrier in the photo bag can happen just before the paper images created then also be packed.
- Promotional coupon previously issued by the retailer himself for example by a print shop has been created for printing, the stack of images to admit from cut paper pictures before the whole stack in a corresponding picture bag is packed.
- This feeding the corresponding information coupon can with a known coupon feeder take place at the photofinisher at the appropriate finishing place could be present.
- the corresponding could be present.
- the corresponding could be made by hand.
- the routes outlined above are extremely costly, so that such suggestions are never taken up and have been put into practice. For example, costs an automatic coupon feeder about DM 20,000 if he should be suitable, a certain coupon form a stack of images inflict. If the coupon shape is desired, a corresponding coupon feeder even cost a multiple. Instead, a coupon should be added by hand would be 25% of the final job Take up working time, making it very expensive more workers would have to be hired. Also acts it is not a very attractive manual job. Further difficulties are caused by the fact that the dealer of course the relevant information coupon as up to date as possible want to have, for example, on current special offers, indicates new products or the like. This leaves but cannot be guaranteed in time in the previously outlined paths.
- the invention is therefore based on the object of a method to further develop the genus mentioned at the beginning, that it is a photo retailer in simpler and cheaper Way is made possible with current information to his photo customers upon delivery of the sales order result in to address in an attractive way.
- This object is achieved in that the Information on an exposable information carrier is created, the image carrier of the order result corresponds and this as just another copy or other carrier area when creating the order result will be added.
- the production process at the photo finisher to create the Customer order is not unduly hindered by this or greatly delayed, but it becomes when processing the customer order each generated another image, if necessary on request also several pictures, and only if the corresponding is requested by the respective photo dealer.
- the customer will find the information immediately upon delivery the order result in the picture pocket on an additional one Photo before, and it's easy to make it clear to the customer that he didn't pay for this additional photo, but these additional costs are borne by the photo dealer become. Then there is a high degree of probability for the fact that the information thus obtained spans a long time Retained period with customer photos from customers and always be noted again. It will be a special one long-term and cheap advertising effect for the photo retailer reached.
- Automatic printer is used to create a corresponding information image on a continuous roll of photo paper additional image area provided, or as a blank image provided.
- the corresponding information image is preferably exposed at the end of the customer order.
- the corresponding The end of a customer order is already now, by means of a corresponding marking, in particular a hole marking, recognizable.
- a corresponding marking in particular a hole marking, recognizable.
- the exposure of the information image can be done with the conventional Automatic printer done. A corresponding one would have to do this Provided negative, which is the information contains.
- this blank image with an information image is preferred exposed by an additional exposure device, which can be controlled digitally.
- additional exposure devices various devices into consideration, for example the exposure could be done using a line exposure device, e.g. by means of fiber optics, or via an LCD color panel with appropriate backlight, or via an LCD monochrome panel with electronic paint shutter. But it will come other exposure devices, e.g. Carton beam printer or similar.
- the additional exposure device for the exposure of the information image relative works slower than the very fast automatic printer, with where the normal customer pictures are exposed, can be between the exposure device of the automatic printer and the additional exposure device first a buffer area are provided in which, for example, a photo paper tape Buffer loops.
- This buffer memory fills as long as the additional exposure device takes time to expose the information image during the automatic printer already a large series of further customer pictures exposed.
- the created pictures will of course continue to be processed in the usual way, e.g. developed, fixed and cut.
- the computer system can advantageously be equipped with a so-called Batch management information system or via such communicate.
- dealer-specific Information Due to the digital storage of the dealer-specific Information, corresponding information can of course update in the computer system in a very simple way. New or changed texts can be entered, as well changed advertising photos or the like. For example such an entry is made via a scanner.
Landscapes
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Projection-Type Copiers In General (AREA)
- Photographic Developing Apparatuses (AREA)
- Manufacturing Optical Record Carriers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Pinball Game Machines (AREA)
- Warehouses Or Storage Devices (AREA)
- Data Exchanges In Wide-Area Networks (AREA)
Description
Claims (16)
- Verfahren zur Zugabe eines Informationsträgers mit händlerspezifischen Informationen zu einem von einem Fotofinisher-Labor auf Auftrag eines Kunden eines Fotohändlers erstellten Auftragsergebnis,
dadurch gekennzeichnet,
daß die Informationen auf einem belichtungsfähigen Informationsträger erstellt werden, der den Bildträgern des Auftragsergebnisses entspricht und diesem als lediglich weiteres Trägerexemplar beziehungsweise weiterer Trägerbereich gleich bei der Erstellung des Auftragsergebnisses hinzugefügt wird. - Verfahren nach Anspruch 1, dadurch gekennzeichnet, daß die Information vorzugsweise von einem Printer auf einem Fotopapier erzeugt wird.
- Verfahren nach Anspruch 2, dadurch gekennzeichnet, daß auf einer durch einen Printer durchlaufenden Fotopapierrolle, vorzugsweise am Ende eines ausgeführten Auftragsergebnisses und der dazu nacheinander gefertigten Kundenbilderbelichtungen, ein weiterer Bildbereich auf der Fotopapierrolle zur Ausbelichtung eines die Information enthaltenden Bildes bereitgestellt wird.
- Verfahren nach Anspruch 3, dadurch gekennzeichnet, daß das Ende des Auftragsergebnisses, und damit des Kundenauftrages, durch eine entsprechende Markierung erkannt wird.
- Verfahren nach Anspruch 3, dadurch gekennzeichnet, daß die Belichtung des von dem für die Belichtung der Kundenbilder zuständigen Printer (Automatikprinter) bereitgestellten Leerbildes durch eine zusätzliche Belichtungseinrichtung, beispielsweise durch einen weiteren Printer (z.B. ein CRT-Printer) mit der (händlerspezifischen) Information belichtet wird.
- Verfahren nach Anspruch 5, dadurch gekennzeichnet, daß die zusätzliche Belichtungseinrichtung digital betriebenen wird.
- Verfahren nach Anspruch 5 oder 6, dadurch gekennzeichnet, daß die Ausbelichtung über ein Zeilenausbelichtungsgerät, z.B. eine Fiberoptik, erfolgt.
- Verfafren nach Anspruch 5 oder 6, dadurch gekennzeichnet, daß die Ausbelichtung über ein LCD-Farb-Panel mit entsprechendem Hinterlicht erfolgt.
- Verfahren nach Anspruch 5 oder 6, dadurch gekennzeichnet, daß die Ausbelichtung über ein LCD-Momochrom-Panel mit elektronischem Farbshutter erfolgt.
- Verfahren nach Anspruch 5, dadurch gekennzeichnet, daß die Belichtung des Leerbildes mit der (händlerspezifischen) Information nach dem Ausbelichten des Kundenauftrages erfolgt und daß zwischen der den Kundenauftrag belichtenden Belichtungseinrichtung und der zusätzlichen Belichtungseinrichtung eine Pufferschleife für das Belichtungsträgermaterial gebildet wird, um das eventuell langsamere Arbeiten der zusätzlichen Belichtungseinrichtung zu berücksichtigen.
- Verfahren nach Anspruch 10, dadurch gekennzeichnet, daß nach Beendigung der Ausbelichtung der Information, die Pufferschleife schnell durch einen Vorschub des Belichtungsträgermaterial entleert wird.
- Verfahren nach einem oder mehreren der vorhergehenden Ansprüche, dadurch gekennzeichnet, daß die Bildträger insgesamt in gewohnter Weise nach der Belichtung weiterbearbeitet werden, insbesondere entwickelt und fixiert werden.
- Verfahren nach Anspruch 3, dadurch gekennzeichnet, daß der das Auftragsergebnis eines Kundenauftrages und das Informationsbild tragende Fotopapierstreifen so geschnitten wird, daß das Informationsbild auf dem zur Verpackung erstellten Bilderstapel obenauf liegt.
- Verfahren zur Zugabe eines Informationsträgers mit vorzugsweise händlerspezifischen Informationen zu einem von einem Fotofinisher-Labor auf Auftrag eines Kunden eines Fotohändlers erstellten Auftragsergebnis, vorzugsweise nach einem oder mehreren der vorhergehenden Ansprüche, insbesondere nach Anspruch 6,
dadurch gekennzeichnet,
daß ein Computersystem verwendet wird, mit dem die Daten der jeweiligen Händler, von denen die Kundenaufträge kommen, und falls vom jeweiligen Händler gewünscht, den Händlerdaten zugeordnete Informationen abgespeichert werden, jeweils gerade im Printer zur Bearbeitung anstehende Kundenaufträge anhand einer Kennung dem jeweiligen Händler zugeordnet werden und nach vorheriger Abfrage, die gegebenenfalls vom Händler gewünschte Information aus der entsprechenden Datei an eine Belichtungseinrichtung zur Ausbelichtung der Information auf einem Bildträgermaterial gegeben wird. - Verfahren nach Anspruch 14, dadurch gekennzeichnet, daß im Falle ein jeweiliger Händler keine Informationsabgabe wünscht, oder keine Information vorliegt, der Bearbeitungsvorgang des Kundenauftrages in herkömmlicher Weise durchgeführt wird.
- Verfahren nach Anspruch 14 oder 15, dadurch gekennzeichnet, daß das Computersystem mit einem sogenannten Batch-Management) Informationssystem kommuniziert.
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
DE4439055A DE4439055A1 (de) | 1994-11-02 | 1994-11-02 | Verfahren zur Zugabe eines Informationsträgers zu einem von einem Fotofinisher-Labor erstellten Auftragsergebnis |
DE4439055 | 1994-11-02 |
Publications (2)
Publication Number | Publication Date |
---|---|
EP0710883A1 EP0710883A1 (de) | 1996-05-08 |
EP0710883B1 true EP0710883B1 (de) | 1999-12-29 |
Family
ID=6532257
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP95117066A Expired - Lifetime EP0710883B1 (de) | 1994-11-02 | 1995-10-30 | Verfahren zur Zugabe eines Informationsträgers zu einem von einem Fotofinisher-Labor erstellten Auftragsergebnis |
Country Status (5)
Country | Link |
---|---|
EP (1) | EP0710883B1 (de) |
AT (1) | ATE188295T1 (de) |
DE (2) | DE4439055A1 (de) |
DK (1) | DK0710883T3 (de) |
ES (1) | ES2142987T3 (de) |
Families Citing this family (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
EP1043624A1 (de) * | 1999-04-09 | 2000-10-11 | CeWe Color AG & Co. | Verfahren zur Zuordnung eines Informationsträgers zu Bildträgern eines Fotokunden |
DE10044673B4 (de) * | 2000-09-09 | 2010-05-20 | Cewe Color Ag & Co. Ohg | Verfahren zur Herstellung einer Verpackung für einen elektronischen Datenträger |
Family Cites Families (11)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
DE6918763U (de) * | 1969-05-08 | 1970-11-12 | Pfeiffer Michael | Falz-streichholzmaeppchen mit eingefasstem dia fuer werbung, souvenir, reklame (industrie etc.). |
DE8704774U1 (de) * | 1987-03-31 | 1987-07-16 | Detzer, Marianne, 1000 Berlin | Photographie |
US5072253A (en) * | 1989-09-05 | 1991-12-10 | Eastman Kodak Company | Ordering and recording information system for business and greeting cards |
DE4016908A1 (de) * | 1990-05-25 | 1991-11-28 | Macri Pierre Dr Jur | Werbetraeger an einer geldmuenze |
DE4109859A1 (de) * | 1991-03-26 | 1992-10-01 | Guenter Baumann | Brief fuer werbezwecke |
JPH04318847A (ja) * | 1991-04-18 | 1992-11-10 | Fuji Photo Film Co Ltd | 自動袋詰処理装置 |
JPH06250345A (ja) * | 1993-02-24 | 1994-09-09 | Noritsu Koki Co Ltd | フィルムシート |
JP2976741B2 (ja) * | 1993-02-24 | 1999-11-10 | ノーリツ鋼機株式会社 | 写真処理方法 |
JP2906902B2 (ja) * | 1993-03-10 | 1999-06-21 | ノーリツ鋼機株式会社 | 画像焼付方法及び装置 |
DE9304924U1 (de) * | 1993-03-31 | 1993-08-26 | Lehle, Jürgen, 80469 München | Werbeträger |
DE9404190U1 (de) * | 1994-03-04 | 1994-06-23 | Walter, Marcel, 65760 Eschborn | Werbeflächenerweiterung für Streichholzschachteln und Streichholzbriefchen, ablösbar |
-
1994
- 1994-11-02 DE DE4439055A patent/DE4439055A1/de not_active Withdrawn
-
1995
- 1995-10-30 DE DE59507520T patent/DE59507520D1/de not_active Expired - Lifetime
- 1995-10-30 DK DK95117066T patent/DK0710883T3/da active
- 1995-10-30 ES ES95117066T patent/ES2142987T3/es not_active Expired - Lifetime
- 1995-10-30 EP EP95117066A patent/EP0710883B1/de not_active Expired - Lifetime
- 1995-10-30 AT AT95117066T patent/ATE188295T1/de active
Also Published As
Publication number | Publication date |
---|---|
DE4439055A1 (de) | 1996-05-09 |
DE59507520D1 (de) | 2000-02-03 |
DK0710883T3 (da) | 2000-06-13 |
EP0710883A1 (de) | 1996-05-08 |
ES2142987T3 (es) | 2000-05-01 |
ATE188295T1 (de) | 2000-01-15 |
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