Classifications

• • G—PHYSICS
  • G06—COMPUTING OR CALCULATING; COUNTING
  • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
  • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
  • G06Q50/10—Services
• • G—PHYSICS
  • G06—COMPUTING OR CALCULATING; COUNTING
  • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
  • G06Q30/00—Commerce
  • G06Q30/02—Marketing; Price estimation or determination; Fundraising
• • A—HUMAN NECESSITIES
  • A63—SPORTS; GAMES; AMUSEMENTS
  • A63F—CARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
  • A63F13/00—Video games, i.e. games using an electronically generated display having two or more dimensions
  • A63F13/60—Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor
  • A63F13/61—Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor using advertising information
• • G—PHYSICS
  • G07—CHECKING-DEVICES
  • G07F—COIN-FREED OR LIKE APPARATUS
  • G07F17/00—Coin-freed apparatus for hiring articles; Coin-freed facilities or services
  • G07F17/32—Coin-freed apparatus for hiring articles; Coin-freed facilities or services for games, toys, sports, or amusements
• • G—PHYSICS
  • G07—CHECKING-DEVICES
  • G07F—COIN-FREED OR LIKE APPARATUS
  • G07F17/00—Coin-freed apparatus for hiring articles; Coin-freed facilities or services
  • G07F17/32—Coin-freed apparatus for hiring articles; Coin-freed facilities or services for games, toys, sports, or amusements
  • G07F17/3225—Data transfer within a gaming system, e.g. data sent between gaming machines and users
  • G07F17/3227—Configuring a gaming machine, e.g. downloading personal settings, selecting working parameters
• • A—HUMAN NECESSITIES
  • A63—SPORTS; GAMES; AMUSEMENTS
  • A63F—CARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
  • A63F2300/00—Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game
  • A63F2300/50—Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game characterized by details of game servers
  • A63F2300/55—Details of game data or player data management
  • A63F2300/5506—Details of game data or player data management using advertisements

Definitions

• Patent Document 1 A game system that displays a commercial advertisement on a game screen is known.
• game advertisements advertising fees are collected for displaying commercial advertisements during games (hereinafter referred to as “game advertisements”), thereby reducing the selling price of game software, Or you can make it free.
• FIG. 8 shows an example of a game screen.
• FIG. 12 is a diagram showing an example of a possessed game item table.
• FIG. 1 is a diagram showing an overall configuration of the game system according to the present embodiment.
• a game system 1 shown in FIG. 1 includes an advertisement management server 2 and a game device 10 (game terminal).
• the game device 10 is connected to the advertisement management server 2 via a communication network 4 such as the Internet.
• the controller 32 is a general-purpose operation input means for the player to input various game operations.
• the input / output processing unit 30 scans the state of each unit of the controller 32 at regular intervals (for example, every 1 Z 60 seconds), and passes an operation signal representing the scan result to the microphone processor 14 via the bus 12.
• the microprocessor 14 determines the player's game operation based on the operation signal.
• the home game machine 11 is configured so that a plurality of controllers 32 can be connected, and the microprocessor 14 performs game control based on an operation signal input from each controller 32.
• FIG. 3 is a diagram illustrating an example of the controller 32.
• the controller 32 shown in the figure is a general-purpose game controller.
• the direction buttons 34 on the surface of the controller 32 a start button 36, buttons 38X, 38Y, 38A, 38B are provided.
• buttons 38X, 38Y, 38A, 38B “ ⁇ ”, “ ⁇ ”, “X”, “ ⁇ ” are marked.
• the back side of the controller 32 has buttons 42L and 42R on the left and right sides of the front side, and buttons 40L and 40R on the left and right side of the back side, respectively.
• the direction button 34 has a cross shape and is usually used to set the moving direction of the character or the cursor.
• FIG. 4 is a diagram showing an example of a game screen displayed on the monitor 18.
• a player character 50 and an item shop 52 are displayed on the game screen shown in FIG.
• the player character 50 moves in the virtual three-dimensional space in response to an operation on the controller 32.
• the screen for purchasing the item is displayed.
• the game item purchase screen displayed when the player character 50 moves in front of the item shop 52 after the game advertisement (signboard 54) is displayed on the game screen includes: A game item corresponding to the game advertisement is displayed.
• a game item corresponding to the game advertisement is displayed.
• “Beverage A” is displayed on the game item purchase screen after the sign 54 regarding “Beverage A” as shown in FIG. 6 is displayed, for example, as shown in FIG.
• game items such as “Beverage A”
• game advertisements are referred to as advertising game items
• other game items such as “Okusuri”, “Supreme Drugs”, and “Advanced Special Drugs” Is called a general game item.
• One of the general game items is associated with the advertisement game item, and the entity of the advertisement game item is the general game item.
• the advertising game item has the same effect as any of the general game items and has the same price. Displayed as a game item.
• the advertising game item is displayed as a game item equivalent to the general game item.
• “Beverage A” is displayed as a game item equivalent to “magic bullet”. When “beverage A” is selected on this game item purchase screen, “beverage A” is added to the possessed game item list of the player character 50.
• the player presses a predetermined button (for example, button 40L) while the game screen shown in FIG. 4 or 6 is displayed, for example, the possessed game item as shown in FIG. Window 56 is displayed.
• the possessed game item window 56 a list of game items possessed by the player character 50 is displayed.
• the player can confirm the possessed game item of the player character 50! /.
• the player can select an arbitrary game item and cause the player character 50 to use the game item. In other words, it is possible to generate a game event corresponding to the game item.
• a “game event that increases the hit point parameter of the player character 50 by a maximum of 100 points” is generated.
• a game event corresponding to a general game item associated with the advertising game item is generated. For example, when “Beverage A” is selected, a game event corresponding to “magic bullet” will be generated! / Speak.
• the game item information storage unit 62 stores information on general game items appearing in the game.
• the game item information storage unit 62 stores, for example, a game item table as shown in FIG.
• the game item table shown in FIG. 10 includes a “game item ID” field, a “game item name” field, a “description” field, and a “price”. Field.
• the “game item ID” stores identification information for uniquely identifying a general game item.
• the “game item name” stores the name of the game item.
• the “description” stores the contents of the game event associated with the game item.
• the “price” stores the price of the game item.
• “Position” stores information indicating the position of the virtual 3D space where the signboard object is placed.
• the “advertisement game item name” for example, a product name related to the game advertisement is stored.
• the “game item ID” stores the game item ID of the general game item associated with the game advertisement.
• the output status determination unit 74 in the present embodiment determines whether or not the sign 54 related to each game advertisement is displayed at least once on the game screen. In the present embodiment, when the entire signboard 54 is displayed on the game screen, it is determined that “the signboard 54 has been displayed”. Further, the output status determination unit 74 in the present embodiment stores an output status table as shown in FIG. 14, for example.
• the output status table shown in FIG. 14 includes an “advertisement ID” field and an “output status flag” field. “0” or “1” is stored in the “output status flag”. When the game advertisement signboard 54 identified by the advertisement ID is displayed even once on the game screen, “1” is stored.
• FIG. 15 is a flowchart showing this process. This process is executed when the player character 50 moves to a predetermined area based on the position of the item shop 52. This process is realized by the game device 10 executing a program supplied via the DV D-ROM 25 or the communication network 4.
• the subsequent game item purchase screen corresponds to the game advertisement.
• Game item (advertising game item) power to be displayed It is displayed as a game item equivalent to any power of general game items (see Fig. 7).
• the selection act is considered to be highly influenced by the recognition of the game advertisement by the player. Can do. That is, it can be evaluated that the game advertisement has been recognized by the player. For this reason, in the game system 1, when the player selects an advertisement game item on the game item purchase screen, the advertisement management server 2 is notified of that fact.
• the determination result (output state table) by the output state determination unit 74 may be transmitted to the advertisement management server 2 and held in the advertisement management server 2.
• the advertisement evaluation information update unit 78 may be provided in the advertisement management server 2.
• the advertisement evaluation information update unit 78 holds the determination result of the selection content determination unit 76 received via the game device 10 (selection content determination unit 76) force communication network 4 and the advertisement management server 2.
• the storage content of the advertisement evaluation information storage unit 80 should be updated.
• the amount of recovery may be large, and it may be changed to “advanced special drug”, which is a general game item.
• “advanced special drug” is a general game item.
• a general game item with a small amount of hit point recovery is less likely to be selected by the player.

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• Business, Economics & Management (AREA)
• Engineering & Computer Science (AREA)
• General Physics & Mathematics (AREA)
• Physics & Mathematics (AREA)
• Strategic Management (AREA)
• Finance (AREA)
• Development Economics (AREA)
• Accounting & Taxation (AREA)
• Multimedia (AREA)
• Marketing (AREA)
• Economics (AREA)
• General Business, Economics & Management (AREA)
• Theoretical Computer Science (AREA)
• Entrepreneurship & Innovation (AREA)
• Game Theory and Decision Science (AREA)
• Tourism & Hospitality (AREA)
• Health & Medical Sciences (AREA)
• General Health & Medical Sciences (AREA)
• Human Resources & Organizations (AREA)
• Primary Health Care (AREA)
• Management, Administration, Business Operations System, And Electronic Commerce (AREA)
• Pinball Game Machines (AREA)

Priority Applications (1)

Applications Claiming Priority (2)

Publications (1)

Family

ID=37114839

Family Applications (1)

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Families Citing this family (15)

Citations (4)

Family Cites Families (8)

• 2005
  • 2005-03-30 JP JP2005100239A patent/JP4970736B2/ja not_active Expired - Lifetime
• 2006
  • 2006-01-19 US US11/910,446 patent/US20090054158A1/en not_active Abandoned
  • 2006-01-19 WO PCT/JP2006/300702 patent/WO2006112097A1/ja not_active Ceased
  • 2006-01-19 KR KR1020077020177A patent/KR100942407B1/ko not_active Expired - Fee Related
  • 2006-03-29 TW TW095110880A patent/TW200642737A/zh unknown

Patent Citations (4)

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