WO2001067766A1 - Information service method, data terminal, data transmitter/receiver, and data transmitter - Google Patents

Information service method, data terminal, data transmitter/receiver, and data transmitter Download PDF

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Publication number
WO2001067766A1
WO2001067766A1 PCT/JP2001/001758 JP0101758W WO0167766A1 WO 2001067766 A1 WO2001067766 A1 WO 2001067766A1 JP 0101758 W JP0101758 W JP 0101758W WO 0167766 A1 WO0167766 A1 WO 0167766A1
Authority
WO
WIPO (PCT)
Prior art keywords
information
program
data
viewer
service method
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/JP2001/001758
Other languages
English (en)
French (fr)
Japanese (ja)
Inventor
Yoichiro Sako
Kazuko Sakurai
Mitsuru Toriyama
Tatsuya Inokuchi
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Sony Corp
Original Assignee
Sony Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Sony Corp filed Critical Sony Corp
Priority to DE10190946.2T priority Critical patent/DE10190946B3/de
Priority to US10/009,331 priority patent/US7433833B2/en
Priority to US11/065,734 priority patent/US7536358B2/en
Publication of WO2001067766A1 publication Critical patent/WO2001067766A1/ja
Anticipated expiration legal-status Critical
Priority to US12/069,063 priority patent/US8560404B2/en
Ceased legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H20/00Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/86Arrangements characterised by the broadcast information itself
    • H04H20/93Arrangements characterised by the broadcast information itself which locates resources of other pieces of information, e.g. URL [Uniform Resource Locator]
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0633Managing shopping lists, e.g. compiling or processing purchase lists
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0639Locating goods or services, e.g. based on physical position of the goods or services within a shopping facility
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Electronic shopping [e-shopping] utilising user interfaces specially adapted for shopping
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    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
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    • G06Q30/0641Electronic shopping [e-shopping] utilising user interfaces specially adapted for shopping
    • G06Q30/0643Electronic shopping [e-shopping] utilising user interfaces specially adapted for shopping graphically representing goods, e.g. 3D product representation
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    • H04N21/4302Content synchronisation processes, e.g. decoder synchronisation
    • H04N21/4307Synchronising the rendering of multiple content streams or additional data on devices, e.g. synchronisation of audio on a mobile phone with the video output on the TV screen
    • H04N21/43079Synchronising the rendering of multiple content streams or additional data on devices, e.g. synchronisation of audio on a mobile phone with the video output on the TV screen of additional data with content streams on multiple devices
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    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • HELECTRICITY
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    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/434Disassembling of a multiplex stream, e.g. demultiplexing audio and video streams, extraction of additional data from a video stream; Remultiplexing of multiplex streams; Extraction or processing of SI; Disassembling of packetised elementary stream
    • HELECTRICITY
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    • H04N21/435Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
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    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
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    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/462Content or additional data management, e.g. creating a master electronic program guide from data received from the Internet and a Head-end, controlling the complexity of a video stream by scaling the resolution or bit-rate based on the client capabilities
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    • H04N21/4722End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
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    • H04N21/443OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB
    • H04N21/4438Window management, e.g. event handling following interaction with the user interface

Definitions

  • the present invention relates to an information service method, a data terminal device, a data transmitting / receiving device, and a data transmitting device.
  • the present invention relates to an information service method using program data, a data terminal device, a data transmitting / receiving device, and a data transmitting device.
  • an object of the present invention is to provide an information service method, a data terminal device, a data transmission / reception device, and a data transmission device that allow a user to easily obtain desired products and music while watching a television program. To provide.
  • the invention of claim 1 is characterized in that at least the program data and at least information related to consumer goods appearing in the program of the program data are transmitted in synchronization with each other,
  • the invention according to claim 18 is characterized in that the program data and at least the information related to the program data program are transmitted synchronously,
  • the invention according to claim 30 receives the program data transmitted via the communication network and the information related to the program data transmitted in synchronization with the program data, and reproduces the received program data.
  • a data terminal device that extracts relevant information of a part desired by a viewer from a program displayed on a display unit using a commander and that is desired by the viewer from information related to the program and presents it to the viewer. .
  • the invention according to claim 37 is a transmitting unit that synchronously transmits the program data and the information related to the program data via a communication network,
  • a processing unit that receives the program data transmitted through the communication network and the information related to the program data transmitted in synchronization with the program data, and reproduces the received program data;
  • the invention according to claim 44 is a data transmission device for transmitting program data and information related to the program data in synchronization with an image of the program data.
  • FIG. 1 is a block diagram showing a configuration of an entire system according to an embodiment of the present invention.
  • FIG. 2 is a schematic diagram for explaining an embodiment of the present invention.
  • FIG. 3 is a schematic diagram for explaining some specific examples of related information in one embodiment of the present invention.
  • FIG. 4 is a schematic diagram used for explaining a commander of the remote controller according to the embodiment of the present invention.
  • FIG. 1 schematically shows the entire system of one embodiment.
  • the instruction code 101 is, for example, a digital broadcasting station.
  • FIG. 1 shows an example in which a broadcasting station 101 distributes a program to a home 120 via a satellite 103 such as a broadcasting satellite BS or a communication satellite CS or a terrestrial wave 104.
  • a two-way CATV network 102 is provided between the broadcasting station 101 and the home 120, and programs are distributed to the home 10 via the CATV network 10.
  • the broadcasting station 101 is provided with a program information server 105 storing programs to be provided, a program transmitting device 106 for transmitting a program as a broadcast signal, and an exchange 107. .
  • the related information is information on various URL (Uniform Resource Locator), product information, stores handling products, and the like.
  • URL is a method for indicating resources on the Internet.
  • the relevant information of the product is a pair of headers with the address of the bitmap on the display screen of the program video.
  • the music-related information is detailed information on the music flowing in the program, information on how to obtain music, and the like.
  • a method of multiplexing a bucket of the related information into a video bucket and an audio bucket of the program can be used.
  • the related information can be synchronized in the same way as the time synchronization between the video and audio buckets.
  • the related information is created not only for each program but also for each smaller unit obtained by segmenting the program.
  • related information is created for scene I in a program. In the case of drama, movie, etc., the contents are known in advance, so according to the drama, movie, etc. scene It is possible to create relevant information.
  • Related information is created by the broadcaster 101 or an external production company.
  • a service provider 110 is connected to the CATV network 102.
  • the service provider 110 is provided with a program information server 111 and a network shopping server 112.
  • the program information server 111 and the network shopping server 112 enable television shopping or online shopping using CATV. If the CATV network 102 is bidirectional, the viewer can perform online shopping via the CATV network 10.
  • the service provider 110 may be connected to the home 120 via another two-way network such as a telephone line, and online shopping may be made possible to the viewer via the network.
  • the service providing company 110 has a function of providing related information corresponding to the instruction at a time other than when the program is being broadcast, based on the instruction given by the viewer while watching the program.
  • the service provider 110 provides the relevant information to the viewer via the CATV network 10 or other two-way network.
  • the home 120 has a transmission / reception terminal 121.
  • the transmitting / receiving terminal 122 is connected to the CATV network 102, a receiving device including an antenna for receiving satellite broadcasting, a receiving device including an antenna for receiving terrestrial broadcasting, a telephone line, and the like.
  • Television monitor 12, personal computer 13, and telephone set 124 are connected to transmitting / receiving terminal 122.
  • the screen of the TV monitor 1 2 2 shows In one embodiment, a program such as a CATV broadcast, a satellite broadcast, or a terrestrial broadcast is displayed.
  • a viewer watching the program shown on the monitor 122 displays products, places, music, etc. appearing in the program. When you are interested, when you indicate the object that interests you, related information about the indicated object, place, music, etc. is presented. By viewing the related information presented, viewers can purchase products, etc., and obtain information on how to purchase.
  • Fig. 2 shows a viewer watching a TV program in the living room of home 120. This shows a situation in which the viewer is interested in the handbag that the performer has when watching a broadcasted program, such as a drama, and hopes to purchase the same thing, if possible.
  • the information of the hand jog can be provided to the viewer.
  • FIG. 3 shows the processing in the case described above.
  • a remote control commander 2 1 Is used to specify the display position of the handbag.
  • the viewer operates the commander 21 of the remote control so as to position the cursor 1 on the handbag displayed on the screen 1 of the monitor 122.
  • FIG. 4 shows an example of the commander 21.
  • the commander 21 and the transmission / reception terminal 111 to which the television monitor 122 is connected are wirelessly connected by a two-way communication path by Bluetooth, IrDA, or the like.
  • 22 is a transmission / reception unit of the wireless communication system.
  • Bluetooth has a maximum data transmission rate of 1 Mbit / s and operates in the 2.4 GHz band. This is the wireless communication method to be used.
  • IrDA is a wireless communication system that uses infrared rays with a maximum data transmission rate of 1 Mbit / s. These wireless communication interface can be used individually mounted on the commander 21 or embedded in a memory card which can be inserted into and removed from the commander 21.
  • the commander 21 of the remote control is provided with a display unit 13 such as a liquid crystal display.
  • the same display as that displayed on the monitor 122, for example, a drama scene SC 1 is displayed on the screen of the display unit 23. Is displayed.
  • the cursor 2 on the screen 1 of the monitor 1 22 is moved by a direction key (also referred to as a cross key) 24 as a pointing device 24 of the commander 2 1, and a desired consumable item, for example, a hand Align cursor 2 with the knob.
  • the cursor 2 may be always displayed on the screen of the monitor 112. However, when the directional key 24 is operated, the cursor 2 is displayed on the screen of the monitor 122.
  • the cursor 2a is displayed on the screen of the display section 23 of the commander 21 and the viewer operates the direction key 24 so as to show the handbag while looking at the screen of the display section 23.
  • at least one of the screen 1 of the monitor 12 and the screen 23 of the display section 23 of the commander 21 is a desired one of the products on which the viewer is projected. It is good if you can specify.
  • the pointing device is not limited to the one that moves the cursor using the directional keys 24, but may have another configuration.
  • the screen of the display unit 23 of the commander 21 or the screen of a display device separate from the monitor 12 is configured as a touch panel, and can be designated by touching the target product.
  • a mobile phone with a built-in transmission / reception module for communication with the transmission / reception terminal 111 can be used indoors as a remote control commander. Can also be.
  • the desired product (the handbag in the above example) is specified in the scene S C1 where the program being broadcast is located, and then a click operation of pressing the center of the direction key 24 is performed. It is also possible to perform an operation of designating by pressing the direction key 24 and another determination button.
  • a lamp for example, a light emitting diode
  • the reference code 26 indicates a power on / off of the commander 21 and is a lamp that informs a user, that is, a viewer.
  • the transmission / reception terminal 122 receives a control signal generated by operating the commander 21 and moves the cursor on the screen 1 of the monitor 122.
  • the information of the position (address on the bitmap) determined by the click operation of pressing the center of the direction key 24 can be understood.
  • related information synchronized with the program data and associated with a position on the screen is distributed together with the program data. Therefore, at the transmitting / receiving terminal 12 1, if the location information specified by the viewer by operating the commander 21, that is, the address on the bitmap, is known, the information is specified in the related information synchronized with the screen at that time.
  • the extracted location information that is, related information corresponding to the address on the bit map is extracted and presented to the viewer. Display of related information SC2 is displayed in the sub-screen 3 generated by a method such as super pause in the screen 1 as shown in FIG. 3 and presented to the viewer. 'For example, in the case shown in Fig. 3, the handbag specified by the viewer is enlarged and displayed in the child screen 3.
  • Information display SC 2 is displayed on the screen of the display section 23 of the commander 21. It is not necessary to display relevant information on both the monitor 1 12 and the commander 21 screens, and at least one of the monitor 1 12 and the commander 21 screens displays relevant information on the consumer goods selected and designated by the viewer.
  • An example of related information will be described with reference to FIG. In a state where the display SC2 of the related information is displayed on the sub-screen 3 of the monitor 1.22, the viewer presses a predetermined button on the commander 21 such as the directional key 24 to display the related information SC2.
  • the display SC 3 showing the brand name, product name, model name and price used by the manufacturer or seller of the corresponding handbag is displayed on the sub-screen 3.
  • the viewer views the display SC 3 and desires to purchase a handbag as the product, the user operates a predetermined key, button, or the like of the commander 21 to use the network shopping SC 4. Perform the purchase process of the node bag according to the prescribed method.
  • the predetermined keys and buttons of the commander 21 must be operated.
  • the display is switched to SC5 for displaying the address and URL of the store that sells the handbag displayed on the sub-screen 3.
  • the viewer operates the predetermined key, button, etc. of the commander 21 to generate a display SC 6 data of a map of the shop selling the notebook, and to display the monitor 112 or the display of the commander 21. Display it in Part 23. From the information provided by the display SC5 or SC6, the viewer can go to the store and purchase a desired product, in this case, for example, a handbag.
  • the present invention is applied not only to products but also to the case where information on hotels, restaurants, amusement parks, etc. appearing in programs or used in locations is obtained. be able to. That is, when the viewer wants to go to a hotel or the like that appeared in the program, the same operation as when the user wants to purchase a product can be performed.
  • the price of a hotel, a map of the location of a hotel, a reservation of accommodation, etc. can be made electronically.
  • music is often used in aired programs. Viewers may want to know detailed information about music played in a program or want to obtain the music. In the case of music, unlike the case of purchasing the above-mentioned products, it is not necessary to specify the target based on the position information on the screen.
  • the music get button 27 is provided on the commander 21. By pressing this button 27, it is possible to obtain the music that was playing in the program at that time.
  • the child screen 3 of ⁇ ⁇ ⁇ shows a media containing the music that was playing at that time, for example, a CD (compact disc).
  • a CD compact disc
  • SC11 Of the jacket (called jacket picture) SC11 is displayed.
  • the viewer selects one of several obtaining methods by operating predetermined buttons and keys of the commander 21.
  • One method is to obtain music through the display SC12 of an electronic music distribution EMD (Electronic Music Dist rist ion).
  • EMD Electronic Music Dist rist ion
  • the display SC 12 displayed on the sub-screen 3 shows the access method of the EMD, the identifier of the song in the EMD, and the like.
  • Another way to obtain music is that the viewer can further operate the commander 21 and use the store display SC 13 to obtain the desired music, that is, the media that contains the music played in the program, that is,
  • This is a method in which viewers go to the store to purchase media by obtaining information about stores that sell compact disks.
  • the store information includes the location of the store.
  • a desired music that is, a media containing music played in a program may be purchased.
  • the relevant information is set to only the URL of the program home page.
  • the URL and instruction information (broadcast channel and click time information) for specifying the program are stored in, for example, the memory of the transmission / reception terminal 122.
  • information for specifying a position on the screen is generated by placing a cursor on a display position of a product or the like that the viewer wants to purchase on a predetermined screen and clicking the same, and this information may be stored. good.
  • the stored instruction information is browsed through the transmission / reception terminal 111 or the personal computer 113 loaded with the instruction information to browse the homepage of the program.
  • the homepage of the program provides information on products and music related to the program, which is directly linked to network shopping.
  • the network shopping includes those provided by the service provider 110 in FIG.
  • the time information in the instruction information tells the screen that the viewer clicked, and as a result, the product, music, etc. that the viewer wants You.
  • more detailed information (price, order method, etc.) about the product, music, etc. is presented.
  • the present invention is not limited to the above-described embodiments and the like, and various modifications and applications are possible without departing from the gist of the present invention.
  • a program when a program is recorded on a storage medium such as a VTR, a hard disk, or an optical disk, related information may be recorded so as to maintain a synchronous relationship with the program.
  • the present invention when watching a television program, it is possible to obtain information on a desired product or music by a simple operation.
  • the information necessary to purchase the product can be obtained by pointing to the image showing the product.
  • the product can be displayed in an enlarged manner on the child screen or on the display of the remote control commander, so that the product can be confirmed.
  • the jacket music of the specified music is displayed, so that it is possible to easily check the relevant information of the music.
  • the content of the service that can be provided is determined by how much related information is attached to the program information. Attachment of various related information to a program increases the information available to viewers, but complicates the production of related information or distribution of related information along with the program. Also, if only the instruction information is generated when watching a program, and the related information is viewed later, the purchase of goods and music can be considered without spending time while watching the program.

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  • Engineering & Computer Science (AREA)
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  • Multimedia (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Databases & Information Systems (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
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  • Economics (AREA)
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  • Social Psychology (AREA)
  • Human Computer Interaction (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Computer Security & Cryptography (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Television Systems (AREA)
  • Position Input By Displaying (AREA)
  • Computer And Data Communications (AREA)
  • User Interface Of Digital Computer (AREA)
  • Information Transfer Between Computers (AREA)
  • Reverberation, Karaoke And Other Acoustics (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
PCT/JP2001/001758 2000-03-08 2001-03-07 Information service method, data terminal, data transmitter/receiver, and data transmitter Ceased WO2001067766A1 (en)

Priority Applications (4)

Application Number Priority Date Filing Date Title
DE10190946.2T DE10190946B3 (de) 2000-03-08 2001-03-07 Informationsserviceverfahren, Datenendgeräteinheit, Datenübertragungs- und empfangsvorrichtung und Datenübertragungsvorrichtung
US10/009,331 US7433833B2 (en) 2000-03-08 2001-03-07 Information service method for purchasing utilizing a remote control
US11/065,734 US7536358B2 (en) 2000-03-08 2001-03-07 Information service method, data terminal unit, data transmitting and receiving apparatus, and data transmitting apparatus
US12/069,063 US8560404B2 (en) 2000-03-08 2008-02-07 Information service methods for facilitating browsing and purchasing of consumer commodities in a broadcast program

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
JP2000068634A JP4501209B2 (ja) 2000-03-08 2000-03-08 情報処理装置、情報処理方法およびリモコンのコマンダ
JP2000-68634 2000-03-08

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US10/009,331 A-371-Of-International US7433833B2 (en) 2000-03-08 2001-03-07 Information service method for purchasing utilizing a remote control
US12/065,734 Division US8136647B2 (en) 2005-09-08 2005-12-22 Clutch control method and controller therefor
US12/069,063 Continuation US8560404B2 (en) 2000-03-08 2008-02-07 Information service methods for facilitating browsing and purchasing of consumer commodities in a broadcast program

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JP (1) JP4501209B2 (enExample)
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US7536358B2 (en) 2009-05-19
US20080154748A1 (en) 2008-06-26
US20030101100A1 (en) 2003-05-29
DE10190946T1 (de) 2002-05-29
JP4501209B2 (ja) 2010-07-14
US20050203812A1 (en) 2005-09-15
DE10190946B3 (de) 2017-06-14
US7433833B2 (en) 2008-10-07
JP2001258011A (ja) 2001-09-21

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