JP5503531B2 - ウェブベースの映像プレイヤのためのユーザインタフェース - Google Patents
ウェブベースの映像プレイヤのためのユーザインタフェース Download PDFInfo
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Description
Claims (30)
- ウェブベースの映像プレイヤに映像コンテンツを提供するための方法であって、
ユーザの映像コンテンツの要求を映像ホスティングサーバに送信するステップと、
映像再生ウィンドウにおいて前記要求された映像コンテンツを提示するステップと、
前記要求された映像コンテンツの終了に続いて、前記ウェブベースの映像プレイヤのポストロール広告ウィンドウにおいて広告のポストロール表現を提示するステップと、
前記ウェブベースの映像プレイヤにおける前記広告のポストロール表現と共に、前記ユーザによって要求された映像コンテンツに関連したお薦め映像を特定するグラフィカルエレメントを提示するステップと、
前記ウェブベースの映像プレイヤにおける前記広告のポストロール表現と共に、前記ユーザによって要求された前記映像コンテンツを再視聴するためのインタフェースボタンを提示するステップと
を備えることを特徴とする方法。 - 前記広告のポストロール表現を提示する前に、該広告のポストロール表現の最初のフレームを再生ボタンと共に表示するステップを更に備え、
該再生ボタンのユーザ選択に応じて前記ポストロール広告ウィンドウにおいて前記広告のポストロール表現を提示させるようにしたことを特徴とする請求項1に記載の方法。 - 前記広告のポストロール表現をスキップするための操作子を提示するステップと、
前記広告のポストロール表現をスキップするための前記操作子のユーザ選択に応じて前記広告のポストロール表現をスキップするステップと
を更に備えることを特徴とする請求項1に記載の方法。 - 前記要求された映像コンテンツを提示する前に、前記映像再生ウィンドウに前記要求された映像コンテンツの代表的なフレームを読み込むステップと、
前記映像再生ウィンドウの上にプレロール広告ウィンドウを重ね合わせるステップと、
前記プレロール広告ウィンドウにおいてプレロール広告を提示するステップと
を更に備える請求項1に記載の方法。 - 前記要求された映像コンテンツの提示中に前記映像再生ウィンドウの上に重ね合わせられたミッドロール広告ウィンドウにおいて、該ミッドロール広告ウィンドウ内での広告のミッドロール表現を開始するための第1のユーザ操作子と、前記広告のミッドロール表現をスキップして前記映像再生ウィンドウにおいて前記要求された映像コンテンツの提示を続行させるための第2のユーザ操作子とを提示するステップを更に備え、前記ミッドロール広告ウィンドウは、前記第2のユーザ操作子の選択に応じてディスプレイから除去される、請求項1に記載の方法。
- 前記ミッドロール広告ウィンドウは、ユーザにより移動されない静止ウィンドウにより構成されることを特徴とする請求項5に記載の方法。
- 前記ミッドロール広告ウィンドウは、移動可能なポップアップウィンドウにより構成されることを特徴とする請求項5に記載の方法。
- 前記映像再生ウィンドウ上で前記ミッドロール広告ウィンドウを動画的に移動させるステップを更に備えることを特徴とする請求項5に記載の方法。
- 前記ミッドロール広告ウィンドウは、前記映像再生ウィンドウに表示された代表的なフレームが該ミッドロール広告ウィンドウの後ろに少なくとも部分的に見えるように、半透明であることを特徴とする請求項5に記載の方法。
- 前記ミッドロール広告ウィンドウは、前記広告のミッドロール表現への所望の注目に対応する所定の不透明度を有することを特徴とする請求項5に記載の方法。
- 前記ミッドロール広告ウィンドウを前記映像再生ウィンドウにスライドさせるステップを更に備えることを特徴とする請求項5に記載の方法。
- 前記映像コンテンツに関して前記広告のミッドロール表現の時間的配置および継続時間を示すインジケータを表示するステップをさらに備えることを特徴とする請求項5に記載の方法。
- 前記インジケータを表示するステップは、再生およびローディング進行を示すステップをさらに含むことを特徴とする請求項12に記載の方法。
- 前記ポストロール広告ウィンドウに前記広告のポストロール表現を提示する前記ステップは、前記広告のポストロール表現の残り時間を示すプログレスインジケータを表示するステップをさらに含むことを特徴とする請求項1に記載の方法。
- 前記映像コンテンツに関連付けて前記広告のポストロール表現を選択するステップをさらに備えることを特徴とする請求項1に記載の方法。
- 前記映像再生ウィンドウとは視覚的に異なる方法で前記ポストロール広告ウィンドウを提示するステップをさらに備えることを特徴とする請求項1に記載の方法。
- 前記広告のポストロール表現は、前記広告のミッドロール表現と同じ広告を含むことを特徴とする請求項5に記載の方法。
- 前記広告のミッドロール表現をスキップするためにユーザが前記第2のユーザ操作子を選択することに応じて、前記広告のポストロール表現が前記広告のミッドロール表現と同じ広告を含み、
前記広告のミッドロール表現を開始するためにユーザが前記第1のユーザ操作子を選択することに応じて、前記広告のポストロール表現が前記広告のミッドロール表現と異なる広告を含むことを特徴とする請求項5に記載の方法。 - 前記映像再生ウィンドウ内で再生されている前記要求された映像コンテンツは、前記広告映像の提示中一時停止されることを特徴とする請求項5に記載の方法。
- 前記映像再生ウィンドウ内で再生されている映像コンテンツは、前記広告のミッドロール表現の提示中グレー表示されることを特徴とする請求項5に記載の方法。
- 前記ミッドロール広告ウィンドウは、前記映像再生ウィンドウの半分未満を覆うことを特徴とする請求項5に記載の方法。
- 前記ミッドロール広告ウィンドウは、ユーザが該ミッドロール広告ウィンドウを隠すことを可能にする要素を含むことを特徴とする請求項5に記載の方法。
- 映像コンテンツを提供する方法であって、
ウェブベースの映像プレイヤの映像再生ウィンドウに前記映像コンテンツを提示するステップと、
前記映像コンテンツの表現の提示中に前記映像再生ウィンドウ上に重ね合わされたミッドロール広告ウィンドウにおいて、該ミッドロール広告ウィンドウ内での広告のミッドロール表現を開始するための第1のユーザ操作子を提示し、前記広告のミッドロール表現をスキップするための第2のユーザ操作子を提示するステップと、
前記広告のミッドロール表現をスキップするための前記第2のユーザ操作子の選択に応じて、前記ミッドロール広告ウィンドウをディスプレイから除去し、前記映像再生ウィンドウにおいて前記映像コンテンツの第2の表現を提示し、広告のポストロール表現において、前記広告のミッドロール表現中にスキップしたのと同じ広告を提示するステップと、
広告のミッドロール表現を開始するための前記第1のユーザ操作子の選択に応じて、前記広告のミッドロール表現を提示し、広告のポストロール表現において、該広告のミッドロール表現中に提示された広告と異なる広告を提示するステップと、
前記広告のポストロール表現と共に、ユーザによって要求された映像コンテンツに関連したお薦め映像を特定するグラフィカルエレメントを提示するステップと、
前記広告のポストロール表現と共に、前記ユーザによって要求された映像コンテンツを共有するためのインタフェースボタンを提示するステップと、
前記広告のポストロール表現と一緒に、前記ユーザによって要求された映像コンテンツを再視聴するためのインタフェースボタンを提示するステップと
を備える方法。 - 前記映像コンテンツに関連付けて前記広告のミッドロール表現を選択するステップをさらに備えることを特徴とする請求項23に記載の方法。
- 前記第1のユーザ操作子を提示する前記ステップは、前記広告と前記映像コンテンツとをユーザが区別し得るように提供するステップを含むことを特徴とする請求項23に記載の方法。
- 複数の広告を記憶する広告データベースと、
映像ホスティングウェブサイト経由で選択可能な複数の映像を記憶する映像データベースと、
前記映像データベースおよび前記広告データベースに接続され、ユーザへの提示のために前記広告データベースから選択される広告コンテンツと前記映像データベースから選択される映像コンテンツとの対応を確立するように構成された広告制御サブシステムと、
映像ホスティングサービスであって、
要求された映像コンテンツを映像再生ウィンドウにおいて提示し、
前記要求された映像コンテンツの終了に続いて、ウェブベースの映像プレイヤのポストロール広告ウィンドウに広告のポストロール表現を提示し、
前記ウェブベースの映像プレイヤにおける前記広告のポストロール表現と共に、前記ユーザによって要求された前記映像コンテンツに関連するお薦め映像を特定するグラフィカルエレメントを提示し、
前記ウェブベースの映像プレイヤにおける前記広告のポストロール表現と共に、前記ユーザによって要求された前記映像コンテンツを再視聴するためのインタフェースボタンを提示する
ように構成された前記映像ホスティングサービスと
を備えることを特徴とする広告管理システム。 - 前記広告制御サブシステムは、ユーザデータベースにさらに接続され、該ユーザデータベースに格納されるユーザ情報に応じて前記対応を確立するように構成されることを特徴とする請求項26に記載のシステム。
- 前記映像ホスティングサービスは、前記映像再生ウィンドウおよび前記ポストロール広告ウィンドウの一方をアクティブにするために操作可能なナビゲーション操作子を提示するようにさらに構成されることを特徴とする請求項26に記載のシステム。
- コンピュータに、
映像ホスティングウェブサイトにおいて、ユーザの映像コンテンツの要求を受信するための命令と、
映像再生ウィンドウ内に前記要求された映像コンテンツを提示するための命令と、
前記要求された映像コンテンツの終了に続いて、ウェブベースの映像プレイヤのポストロール広告ウィンドウ内に広告のポストロール表現を提示するための命令と、
前記ウェブベースの映像プレイヤにおける前記広告のポストロール表現と共に、前記ユーザによって要求された前記映像コンテンツに関連するお薦め映像を特定するグラフィカルエレメントを提示するための命令と、
前記ウェブベースの映像プレイヤにおける前記広告のポストロール表現と共に、前記ユーザによって要求された前記映像コンテンツを再視聴するためのインタフェースボタンを提示するための命令と
を実行させるためのコンピュータプログラム。 - コンピュータシステムにより実行される方法であって、
ユーザが選択した映像コンテンツの要求を受信するステップと、
映像再生ウィンドウの上に重ねられた広告ウィンドウにおいて、広告の第1の表現を開始するための第1のユーザ操作子を提示し、前記広告の第1の表現をスキップするための第2のユーザ操作子を提示するステップと、
前記広告の第1の表現をスキップするための前記第2のユーザ操作子の選択に応じて、前記広告ウィンドウをディスプレイから除去し、前記ユーザが選択した映像コンテンツを前記映像再生ウィンドウにおいて提示し、広告の第2の表現において、前記広告の第1の表現中にスキップしたのと同じ広告を提示するステップと、
前記広告の第1の表現を開始するための前記第1のユーザ操作子の選択に応じて、前記広告ウィンドウにおいて前記広告の第1の表現を提示し、広告の第2の表現において、前記広告の第1の表現中に提示されたのと異なる広告を提示するステップと、
前記広告の第2の表現と共に、前記ユーザによって要求された前記映像コンテンツに関連するお薦め映像を特定するグラフィカルエレメントを提示するステップと、
前記広告の第2の表現と共に、前記ユーザによって要求された前記映像コンテンツを再視聴するためのインタフェースボタンを提示するステップと
を備えることを特徴とする方法。
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2008
- 2008-05-02 US US12/114,408 patent/US8310443B1/en active Active
- 2008-05-02 EP EP20080755012 patent/EP2142977A4/en not_active Withdrawn
- 2008-05-02 CN CN200880019399A patent/CN101681194A/zh active Pending
- 2008-05-02 US US12/114,398 patent/US8468562B2/en active Active
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CN101681194A (zh) | 2010-03-24 |
AU2008247579A1 (en) | 2008-11-13 |
US8468562B2 (en) | 2013-06-18 |
US9438956B2 (en) | 2016-09-06 |
EP2142977A4 (en) | 2010-05-19 |
US20130247096A1 (en) | 2013-09-19 |
BRPI0811015A2 (pt) | 2015-07-21 |
JP2010526497A (ja) | 2010-07-29 |
US9137552B2 (en) | 2015-09-15 |
EP2142977A1 (en) | 2010-01-13 |
US8310443B1 (en) | 2012-11-13 |
US9911127B1 (en) | 2018-03-06 |
US20080276269A1 (en) | 2008-11-06 |
AU2008247579B2 (en) | 2013-03-28 |
US20150350739A1 (en) | 2015-12-03 |
WO2008137696A1 (en) | 2008-11-13 |
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