EP1430465B1 - Support publicitaire - Google Patents

Support publicitaire Download PDF

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Publication number
EP1430465B1
EP1430465B1 EP02703389A EP02703389A EP1430465B1 EP 1430465 B1 EP1430465 B1 EP 1430465B1 EP 02703389 A EP02703389 A EP 02703389A EP 02703389 A EP02703389 A EP 02703389A EP 1430465 B1 EP1430465 B1 EP 1430465B1
Authority
EP
European Patent Office
Prior art keywords
container
frame
advertising
big
light
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
Application number
EP02703389A
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German (de)
English (en)
Other versions
EP1430465A2 (fr
Inventor
Karl Stagl
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
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Individual
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Publication date
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Priority to AT02703389T priority Critical patent/ATE288119T1/de
Publication of EP1430465A2 publication Critical patent/EP1430465A2/fr
Application granted granted Critical
Publication of EP1430465B1 publication Critical patent/EP1430465B1/fr
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

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    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F15/00Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like
    • G09F15/0006Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels
    • G09F15/0025Boards, hoardings, pillars, or like structures for notices, placards, posters, or the like planar structures comprising one or more panels display surface tensioning means
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F21/00Mobile visual advertising
    • G09F21/04Mobile visual advertising by land vehicles
    • G09F21/048Advertisement panels on sides, front or back of vehicles

Definitions

  • the present invention always relates to the field of recent years increasingly important and increasingly used large area advertising, the Use of three-dimensional and, if desired, visible from all sides Advertising space is becoming increasingly important. At the same time a high flexibility regarding a change of the advertising message, in terms of time and / or location be.
  • advertising allows the use of moving pictures, e.g. from Promotional video clips and the like
  • EP-A-0178692 provides a standard bulk container without modification its structure and on the outside of its sidewalls one Arrange advertising space.
  • the present invention has become - especially for time-limited and location-flexible Large mobile advertising - the task posed, a carrier system for large advertising messages to provide; which is from the outset large-sized, in the case of Demand for enlargement easily together to very large three-dimensional bodies modularly mated single carrier units operated, these carrier units by no means separate for the purpose of carrying advertising messages.
  • the Carrier units should rather by usual and in virtually unlimited extent to Available constructs are formed and it should also be for them sophisticated and fully functional handling and transport logistics available stand.
  • Container with messages, be it about the contents of the Containers and their producers or users, landlords or owners of containers
  • this information or even advertising messages as they are e.g. by appropriate paint application or by gluing on the fixed container walls are not quickly and flexibly interchangeable and / or by no means To remove effort.
  • Hiebei the beads of the container walls make the work more difficult and in any case they disturb the work visual impression of the advertising message.
  • container ie in particular their three-dimensional frame as Basic module of a structure for a large-scale advertising message the advantage of the large Dimension, which means that even a single container, no matter if he within a city-spatial context or free in the landscape, e.g. near a venue, a traffic area, possibly also an aviation or Incoming and departing lane or the like., Is arranged, the character of one, the attention of persons who are there or are passing by in a high degree of excitement Solitaire owns. This effect can be achieved by simple additive or multiplicative Stringing together and stacking or the like. the container or container frame, easily multiply.
  • the process of establishing the new advertising medium run on a container frame basis so that after appropriate agreement with a Landowner, an authority or similar. and after being transported to a well visible place e.g. only an advertising container is placed according to the invention, of the at least one "open" side surface through an advertising surface, e.g. a appropriate, suitable for the generation of an advertising message or with the same provided film, plate or the like., Filled or spanned.
  • the individual container frame parts with one or more missing side wall (s) first transported, placed on site and then the actual advertising media film or the like. hung in the container frame, clamped, on attached to it, or the like ..
  • Container used in which at least one or a number of container walls corresponding to the visibility of the advertising message are removed, so that in extreme cases, e.g. when positioning a freestanding Advertising containers on a square, in a pedestrian zone or within one Motorway junction or the like., Near the airport such a promotional container only more from its from the container floor support structure with the bottom plate towering and the upper horizontal frame edge rails is formed. Within the Frame edge rails, or covering them or more of them, can then the advertising surface mounted or clamped fastened or the like. be.
  • the Large advertising spaces consist of a translucent film, mesh or textile material or at least one blackboard, or disc, or one or more Panel (s) are formed from a translucent, opal or photoconductive material and, if inside the container frame or the container frame of a cluster at least one conventional image or film projector or video projector is arranged, from which a fixed or moving advertising message or the like. according to the rear projection principle on the back or inside of the film, disc, the panel or the like. is projectable, this message being due to, e.g. opal light transparency, light conductivity or the like.
  • Material for the viewer from the outside as a bright, clear poster or film surface what appears in detail to the first-mentioned embodiment of the Claim 2 is referenced.
  • Another, less expensive second embodiment of the Advertising medium according to claim 3 according to the invention consists in a combination of Container frame and translucent or translucent advertising film, which right from the beginning on its inside and / or outside with a fixed Advertising message is provided, but this combination of container frame and within the same or possibly over him spanned advertising space by a Surface lighting device is added inside the container
  • the distance between the projector and screen through corresponding arrangement of at least one mirror or a mirror foil virtual way can be increased so that a desired full-illumination of the Schirms is achieved.
  • the projection screens preferably consist of a Opalen one-component acrylic material, preferably no coating on the Has surface, which makes the screen extremely scratch-resistant and weatherproof.
  • the projected image is created inside the disk and becomes optimal due to the opalescence scattered, passed from the disk to the outside, so that the luminance at Drop angles between 0 ° and 30 ° only drops from 100% to about 42%.
  • first Training form provided the light source inside the advertising container by a or a plurality of headlamps, floodlights or the like, is formed, which (r) a uniform Illumination of the illuminated by them from inside advertising space guaranteed or guarantee.
  • the headlights can conveniently by mirror or Mirror combinations for achieving particularly uniform surface illumination get supported.
  • the just mentioned Headlights inside the advertising container frame through light boxes, as they are emerge from the claim 5 in the second embodiment, to supplement or to replace or, if a partial area illumination is required, these light boxes to the Position each area to be illuminated.
  • the invention is not limited to the illumination or illumination of Advertising space is limited from the inside of the advertising container frame ago, rather, in in the same way a reflected light illumination, as is apparent from the claim 5, be provided, the lighting elements, directed at the advertising space, advantageously be releasably attached to at least one of the container frame rails, wherein a support rail, on which at a respective distance from each other and in a suitable Broadcast direction aligned floodlights or headlamps, is very useful
  • the lighting device regardless of Promotional container frame to arrange, so. at some distance from it, up the underground, on a building wall, on a mast or the like. to assemble.
  • tension cables can be provided and corresponding to the edge of the advertising film Rings, so that the advertising foil, similar to large flagpoles along the Tensioning cables can be pulled or pulled up.
  • the advertising film edge reinforcements having, which in a corresponding, an undercut cross section having Profile rail can be retracted.
  • Claim 12 discloses another additional or alternative embodiment variant, according to which is provided, the large advertising space elements made of flexible film or textile materials to manufacture their edges either themselves with thickenings or reinforcements are formed or have such edge reinforcements in the form of Randkedem.
  • edge reinforcements provide in association with those cooperating with them, even on Container frame mounted and one of the respective cross-sectional shape of the welt corresponding undercut cross section having piping rails a very fast and effective assembly of the foils ensuring execution variant for the Attachment of the advertising foils is.
  • the stability of the holder of the film is the system piping / piping rail in particular ensured by the fact that the piping rail reinforced at all points of the Film edge attacks and therefore a very effective tensioning of the film practically without any Randarkadenbogen- or wave formation is possible, what the aesthetics of the Advertising space significantly raises
  • Keder-Keder rail solution Claim 9 alternatively or additionally to ensure that at least one of Keder rails, but preferably two, mutually perpendicular Keder rails a side surface of the container frame in parallel position to the respective container frame rail away from or towards the same, and in a desired one Distance from it is fixable, so that a trouble-free tensioning of the advertising foil between allows opposing Kederschienen.
  • Embodiment variants of the attachment of the advertising foils on the advertising container frame Be advantageous according to claim 9, which is about the nature of Closure of truck tarpaulins on shipwalls operate.
  • a Frame according to claim 10 for supporting a, e.g. between piping rails spanned advertising film, projection screen, or a projection screen, advertising panel or the like., which is designed substantially so that it - in the same way as in usual connecting two containers together to stabilize them - to one advertising carrier container frame according to the invention without special tools and with little effort so to speak "can be strapped".
  • this connection frame of the usual Container frame rails or columns and their corners be composed.
  • the advertising space has its own frame or clamping frame is provided, which merely within the frame rails of a respective container side surface or to arrange itself on the frame rails, as disclosed in claim 11.
  • Such destabilization can be intensified due to the container frame at least partially removed container side walls be it by the fact that in their place often flexible advertising films occur whose area however, is just as large as those of the stabilizing walls, bringing them in the same Extent as these are exposed to the wind pressure.
  • Tensioning frame a preferred accessory for the new advertising media system Container frame base is, as a precaution should be noted that such Tensioning frame not alone to the attachment to an advertising container container so far must be bound, but these in the same way any carriers, carrying racks, walls or the like., Can be fastened, wherein the particular advantage is given that one and the same frame easily for both the Container frame as well as where else is suitable.
  • Another essential object of the invention is the novel Use of conventional transport containers or of their frames for advertising, including on claim 14 is to be referenced.
  • FIG. 1 shows an oblique view of a total of 18 containers or Container frame formed advertising container cluster
  • Fig. 2 is a plan view of a or an insight into an inventive with only a container frame formed Advertising medium
  • Fig. 3 is also a plan view of one and at the same time an insight into a differently designed container frame advertising media
  • Fig. 4 in an oblique view a lighting box that can be arranged within an advertising container frame
  • the Fig. 5 shows again a top view of one and an insight into an all around with Advertising carrier foils provided, container frame advertising carrier according to the invention
  • Figs. 6 the oblique view of an illuminated from inside advertising carrier container frame According to the invention
  • Fig. 1 shows an oblique view of a total of 18 containers or Container frame formed advertising container cluster
  • Fig. 2 is a plan view of a or an insight into an inventive with only a container frame formed Advertising medium
  • Fig. 3 is also a plan view of one and at the same time an insight into a
  • FIG. 7 is a plan view of a spatial arrangement of a total of six advertising media containers, ie on such a cluster
  • Fig. 8 a schematic side view of three stacked advertising carrier container frame, the front of which is covered by a large-sized advertising foil
  • FIG. 9 shows a plan view of a further arrangement of advertising container container frames
  • FIG. 10 a Advertising carrier container cluster with a total of 3 x 3 on top of each other and next to each other Stacked container frame, which in total of a large screen or a film Projection film for incident light projection are spanned
  • Fig. 10 a Advertising carrier container cluster with a total of 3 x 3 on top of each other and next to each other Stacked container frame, which in total of a large screen or a film Projection film for incident light projection are spanned
  • FIG. 11 is a front view of a Advertising carrier container frame with its own, arranged on the frame rails Keder rails, between which an advertising carrier sheet is stretched
  • Fig. 12 a schematic sketch for demonstration, as according to the invention, the advertising media sheet can be stretched within the support frame
  • Fig. 13 shows a further detail to the Art the attachment of the advertising film on the container frame or at one of its Rails
  • Fig. 14 shows the side view of an embodiment of the invention with the Container frame rails arranged or connected to the same piping rails, between which the advertising carrier sheet is stretched
  • Fig. 12 a schematic sketch for demonstration, as according to the invention, the advertising media sheet can be stretched within the support frame
  • Fig. 13 shows a further detail to the Art the attachment of the advertising film on the container frame or at one of its Rails
  • Fig. 14 shows the side view of an embodiment of the invention with the Container frame rails arranged or connected to the same piping rails, between which the advertising carrier sheet is stretched
  • FIG. 15 essentially a horizontal section through an advertising container frame that is completely open at the sides, which carries advertising media foils on all four sides, which themselves with with the Frame rails connected adjustable Keder rails are held, the Fig. 16a and 16b Details of a tenter frame system in the invention, which also with Edge edging on the advertising film and Keder rails is formed, the Fig. 17a and Fig. 17b shows another way of attaching the media sheet, this with its own Kederbändem is formed with einfädelbaren Kederschienen Kedem, Fig. 18 a Example of a variable in position piping rail, Figs. 19a and 19b a Section through another, usable in the invention advertising space tenter frame system and a detail thereof, Fig.
  • FIG. 20 is a sketch of another form an advertising sheet tenter frame system, Fig. 21 a simple on the container frame fastened, with the same compatible connection frame, Fig. 22 a Mounting bracket for this type of connection frame, Fig. 23 a An oblique view of an inventive with a helical rod stabilization equipped for the construction of highly stable media clusters according to the invention suitable container frame.
  • Fig. 1 shows a container frame cluster 100, which has a total of eighteen with each other, e.g. by container Venitatisklemmen or -Zangen, connected and characterized in the composite stabilized containers 1,1 ', 1 ", 1"' .... is formed.
  • the bottom row of a total of six containers can be formed by conventional containers with walls. Overall, these six lowest containers form a base zone.
  • Two floors each from at least to the viewer towards immobile open container frame form the Structure for a promotional message 9 carrying total advertising slide 5, soft in the present case over a total of twelve containers 1 ', 1 ", ... and that of the same formed front corner edge is tensioned, for example, to whose voltage.
  • an eyelet stranding 6 or the like e.g. similar to truck tarpaulins is, may be provided for holding and clamping the film or the slides with their edges in attached to the successive frame rails 20, long Keder rails are recovered.
  • Container frame clusters 100 are arranged photovoltaic or solar cells 76, which power to a power storage, not shown in the interior of the container cluster 100 deliver, from which for the illumination of the advertising message 6 and the film 5 am Evening and night provided, from the top of the top container 1 ", ... protruding light flood 75 are supplied.
  • the turning on of these floodlights can on simple way with the help of a twilight switch by radio or the like. respectively.
  • Fig. 2 shows - with otherwise identical reference numerals meanings - a View from above into an advertising carrier container 1 according to the invention with three intact Side walls 402, 403, 404 between the edge rails 20 of the container frame.
  • a long side wall is removed and in the present case by one between two corresponding, the frame 2 of the container 1 belonging frame rails 20th stretched advertising media, in the present case e.g. a rear projection screen or Foil 50 replaced.
  • the side wall 404 has an access door 48 for maintenance and possibly Operation of a located in the interior of the container 1 widescreen or. Wide-angle (video) projector 71 on.
  • a heating device 47 is arranged, which for the prevention overheating or undercooling of the container interior, so there sensitive devices, such as projectors and video projectors, none suffer thermal damage.
  • the (video) projector 71 for indoor projection of films and pictures with a power cable 79 connected. If - as shown - the distance between the rear projection slide and Projector is extremely small, the light path by means of mirror or mirror combination be extended virtually.
  • the container 1 shown in FIG. 3 differs insignificantly from the Container according to FIG. 2, only here is a narrow side wall removed and by a Single-wall advertising sheet 50 replaces, while the remaining side walls 401, 403 and 404 have been preserved.
  • Analogous to Fig. 2 is - here a common - so no widescreen projector 71 with a cable connection 79 to the external power socket 791 out provided, further a heater 47, an entrance door 48 and an air conditioner 47 '.
  • the lighting box 73 shown in an oblique view in FIG. 4 consists in essentially from one, preferably made of metal, metal box with each other opposite arranged light tube sockets 731, between which spaced apart fluorescent tubes 730 extend. advantageously, These fluorescent tubes 730 can be displaced parallel, so that surfaces with more intense and those with less intense illumination can be formed.
  • the Rear wall 735 of the phosphor bar box shown is preferably on the inside matt reflective white coated to increase the light output. Especially handy it is when the fluorescent tube box 73 with rollers 736 or the like. is equipped to to spend the same in the advertising container 1 easily from one position to the other.
  • vertical stranding or the like. in the container 1 be provided to the phosphor boxes 73 within the container 1 also adjustable in height position.
  • FIG. 5 provides an insight into the inner workings of an invention designed advertising medium container 1.
  • Its roof surface 405 has a roof hatch 4051th on which the access for the maintenance of the inside of the container 1 located equipment is enabled.
  • a bottom hatch 4061 in the bottom 406 of the advertising container be provided when it is jacked up or resting on container legs.
  • FIG. 6 shows - with otherwise identical reference numerals meanings - again an advertising medium container 1, of which the two side walls 401, 402 removed and each through a translucent or the like. Advertising media slide 50 replaced are. The same is again by means not shown fastening system 6 to the Rails 20 of the container frame 2 attached. Inside the container 1 here are three directed to the viewer and a directed towards the side headlight 72nd arranged, which via cable 79 and the outer plug 791 with a Power source can be connected.
  • a skylight 4051 in the container roof 405 which is the Accessibility of its interior is used for maintenance purposes and equipment.
  • the upright frame rails 20 - also container columns called - final and with openings 23 for connection to be connected Containers equipped container frame corners 22.
  • Fig. 7 shows - with the same reference numerals meanings - in plan view an advertising carrier container cluster 100, with a total of six containers, which are employed over two corners and wherein the three forward facing container are covered by a large-screen film 5 and here only by way of example, the narrow side wall of the container 1 "has no such film but a standard container wall and the two subsequent directed to the side container 1 ''', 1 IV each have a single advertising film 50, while finally set up again around the corner Container 1 V has only on its narrow side an advertising carrier sheet 50.
  • Fig. 7 facing forward and to the side, each 15 m wide for one or more advertising messages ready.
  • the advertising carrier container system shown in FIG. 9 - with otherwise identical reference sign meanings - is formed with a total of six individual container containers 1, 1 ', 1 ", 1'", 1 IV , 1 V container frame cluster 100 arranged above corner , wherein over a total of five containers 1 to 1 IV a large-area film 5 is stretched with advertising message 9 and the last container 1 V a single container film 50th
  • the container 1 V compared to the front of the remaining containers 1 '"and 1 IV also be arranged back or forward offset.
  • FIG. 1 A cluster schematically 100 in a total of 3 x 3 side by side and stacked containers 1 to 1 VIII, wherein Fig 10a shows how leaving free a base zone above - in Figures 10a and 10b is - at otherwise constant numeral-meanings. all these containers or their frames 2, 20 an overarching large-size advertising film 5 in the extent of about 15 x 7 m is stretched, which carries an advertising inscription 9. At the edges of the large foil 5 - only indicated in the drawing - held by the container frame rails 20 holding rails 60.
  • Fig. 11 shows a variant of the many possibilities of clamping a Individual advertising film 50 with an advertising message 9, wherein the edges of the film 50 with Edge holding rails 60, preferably piping rails 61, are connected or in the same are hung.
  • the upper container frame rail 2 is the local holding rail riveted the container frame 2, while the side rails and the lower rail 60 e.g. at angles 63 not shown in detail, e.g. made of aluminum, are fixed, the preferably arranged on the frame rails 20 thread, threaded rod or the like. with adjusting nuts each in a parallel position relative to the frame rails 20 relative mutually adjustable and can be fastened, whereby the advertising media sheet 50 taut can be.
  • Fig. 12 is - with otherwise identical reference numerals meanings - shown as in a container narrow side along and parallel to the respective lateral, vertical frame rails or pillars 20 of the container 1 ropes 56 are stretched and as at one on rollers 613 by means of cable 651 adjustable in its altitude
  • Kederschiene 61 an advertising medium sheet 50 is attached with inscription 9, both of them
  • Longitudinal side edges with openings 503 are provided with edge eyelets through which rings, e.g. Rubber rings 556, are drawn, which in turn each one of the two laterally span strained steel cables 56.
  • the film 50 is fixed by a fixed in its height, fixed lower Keder rail 61 held.
  • the material of the piping rails 61 can advantageously Aluminum, the material of the carrier sheet 50 e.g. a net vinyl, a vinyl tarpaulin or the like.
  • the two lateral guide steel cables 56 can by means of turnbuckles 561 be tense, so that a "ripple" of the media sheet 50 is avoided.
  • FIG. 13 shows - with otherwise identical reference sign meanings - sketchy a particularly simple way of securing an advertising media sheet 5 and 50, respectively on a rail, e.g. a holding frame 60, wherein at the edge of the film a plurality of Openings 503, preferably reinforced by the opening edges protective eyelets, arranged are, which openings on the projecting from the rail of the frame 60 U-shaped Eyelets 603 are pulled.
  • a stranding 56th provided, which is pulled by the U-shaped eyelets 603 on the frame 60.
  • FIG. 14 shows - with otherwise identical reference numerals meanings - schematically, as on the two rails 20 of a container frame 2 of a container.
  • 1 a substantially having an oval profile, on its narrow side one each through slot opening 611 having piping rail 61 is mounted and a just such Kederschiene 61 through one of a threaded rod 64 penetrated Bracket 63 is connected to the lower rail 20 of the container 1, by means of Locknut securable locknuts 65 of the distance a of the frame rail 20 in parallel extending piping rail 61 to the local frame rail 20 is position-variable, so that when screwing the angle 63 downward, a tensioning of the film 50 takes place.
  • the vinyl tarpaulin 50 may preferably be configured for backlight illumination and has at its edges a thickening in particular a piping 51.
  • FIG. 15 shows a Horizontal sectional view of one on each of four sides of a single-area advertising film 50 having advertising medium container, wherein in the in this figure shown embodiment, all Kederschienen 61 via Stellmuttem 65, threaded rods 64 and bracket 63 each variable in their distance a to the frame rails 20 adjustable and thus threaded by means of their edge welt 51 in the piping rails 61 Advertising carrier foils 50 can be tensioned as desired.
  • the container columns 20th covering the outside and pulled over said light exit slots Angled profile cover plates 250 may be provided.
  • the Deiailskizze in Fig. 15 shows how the piping 51 by an internal Kederstange 52 can be reinforced.
  • Figures 16a and 16b show - with otherwise constant reference numerals meanings - Another preferred form of a tenter frame construction for Clamping one also with a rim piping 51, however here attached on an am Edge of the film 50 fixed Kederschienenband 510 equipped advertising carrier sheet 50th
  • piping rails 61 are provided here as in Figs. 14 and 15, whose Cross-sectional shape in Fig. 16b is shown in more detail. You have on one side of the Slit 611 with undercut cavity for the retraction of the piping 51 of the film 50 and on the other side an undercut, which with the head fitting in there a screw cooperates, the threaded shaft 64, the slot opening 612 this Undercut penetrated and also by means of Stellmuttem 65 at an example.
  • the Container frame 20 or to be attached to the same own support frame 60th fixed bracket 63 in their parallel distance to the respective frame rail 20th are adjustable.
  • Fig. 18 shows - with otherwise identical reference numerals meanings - in essentially similar to the construction shown in Figs. 14 and 15 similar construction in Detail, where here the tensioning s, which the possibility of Paralletverschiebung the Kederschiene 61 for tensioning the local vinyl tarpaulin 50 provides for backlight projection, is drawn.
  • FIG. 19 does not necessarily show a container frame carrier system 2, 20 bound, own clamping frame system, which is particularly suitable for mounting a projection advertising media 50 is suitable. It also looks at brackets 63, which fixed in the present case to the frame rails 20 of the container 1, arranged, approximately trapezoidal, hollow tenter profile rails 652 with each outwardly distally extending lugs 6521 over which an advertising media sheet 50th is curious, the edge retaining angle 654 or the like holding over its edges. by means of band screws 653 or the like. are equipped for a smooth clamping of the film 50.
  • Fig. 21 shows a particularly preferred within the scope of the invention Embodiment one of the frame 2, 20 of a container 1 independent, but on extremely simple manner to the same connectable connection frame 260, which in turn, with all for fixing a promotional panel, raising one Advertising carrier film, a projection film or the like. necessary components, such as sort2020fte, nuts, piping rails and bracket is equipped.
  • This Connecting frame 260 has at its corners 262 openings 263, which in the position and in the distance from each other and in their dimensions and shape preferably in are formed the same way as the openings 23 of the container frame corners 22nd
  • connection frame 260 with the Container frame 20 - in the same way as otherwise containers with each other - connected become.
  • the big advantage of this embodiment is that to the the Basic structure for the advertising space representing container frame no Modifications, additions, drilling, riveting, welding and the like for the attachment the usual container walls replacing - must be made advertising space.
  • FIG. 22 For the connection of connecting frame 260 and Contains container frame 20 provided bracket 220, it consists essentially of two of a threaded shaft 2201 with screw head interspersed clamping bodies 2202 with remote Ktemmköpfen 2203, which close to the screw head Clamp body no thread and the other a threaded shaft 2201 corresponding Internal thread has.
  • the two clamping heads 2203 are respectively in the openings 23, 263 of container frame corners 22 and connecting frame corners 262 hung and by rotation of the threaded shaft 2201 of the connection frame 260 with the large advertising space firmly used on the container frame 20, so a very stable Connection between the two frames is ensured.
  • Fig. 23 shows a particularly within the scope of the invention preferred - type of mechanical stabilization of the advertising container frame 2 ensuring reinforcing construction.
  • the side walls on three sides deprived container 1 has only an "intact" wall 402 with entrance door 48 on.
  • the other side surfaces may e.g. with a - not shown here - advertising foil be overstretched.
  • reinforcing rods 80 can be ensured that the container deprived of its sidewalls and thus of its stabilization 1 even stacking up to five containers and making full use of its open Side surfaces by filling or covering with an advertising foil a parallel epipedal sinking of the cluster 1 assembled container is prevented due to lack of corner stability with certainty.
  • Stabilizing rods 80 are extending inside the container 1 Stabilizing rods 80 . They, without further other support elements or the like. to require, for the attachment of headlight rails, projectors, Single headlamp, electrical accessories u. Like. Inside the advertising space container 1 can be used.

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  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Illuminated Signs And Luminous Advertising (AREA)
  • Supports Or Holders For Household Use (AREA)

Claims (14)

  1. Support publicitaire comprenant au moins un élément à surface publicitaire, qui porte à au moins un côté un message publicitaire matériel opto-visuel, une information, un avertissement ou pareil en forme imprimée, peinte, de spray, collée, rattachée par velcro ou pareil et/ou qui est prévu pour projeter ou visualiser un message publicitaire virtuel ou immatériel visuel ou pareil en forme d'images à paralume à lampes, à diodes, d'une telle écriture, des images vidéo, des écritures vidéo, des projections d'image ou d'écriture par lumière ou laser ou pareil d'un matériau transparent, translucide, diaphane, opaque ou réfléchissant la lumière, élastique, flexible, rigide, multicouche ou d'une structure complexe d'une groupe comprenant une/des feuille(s) de polymère [composite(s)], des filets, des bâches, une/des bande(s) textile(s), à matelas ou à papier, des tableaux, des plaques, des panneaux, des écrans (d'image), un/des screen(s), des tableaux à primes tournants, une/des parois à paralume à lampes ou à diodes électroluminescentes, des parois à écrans d'image (à cristaux liquides) ou une/des parois vidéo,
    ledit élément à surface publicitaire étant disposé, monté, relié, tenu, collé ou tendu sur une ossature formé avec au moins un conteneur de transport à grande échelle,
    caractérisé en ce, qu'au moins une des quatre parois latéraux (401 - 404) présente usuellement et/ou la paroi de plafond (405) du conteneur individuel (1) ou des conteneurs individuels (1, 1', 1", 1"', ...) d'une pluralité de conteneurs de transport à grande échelle (1, 1', 1", 1"', ...), qui sont disposés ou empilés l'un à côté de l'autre et/ou l'un sur l'autre ou des cluster de conteneurs ou des cluster de châssis de conteneurs (100) formés par leurs châssis d'étayage d'arête ou de renforcement d'arête (2) ou de morceaux ou de tronçons (20) de ceux-ci sont ôtées ou omises et remplacées par un élément à surface publicitaire à grande échelle (5), qui remplit, couvre, recouvre ou chevauche au moins une ou plusieurs surfaces latéraux et/ou le plafond (405) ou la surface recouvrante d'un conteneur (1) ou de plusieurs conteneurs (1, 1', 1", 1"', ...) d'un cluster de conteneurs (100), ou par au moins un ou plusieurs élément(s) à surface publicitaire individuel(s) (50), chacun remplaçant chacune des parois latéraux (401 - 404) ôtées et/ou du plafond (405) de chaque conteneur.
  2. Support publicitaire selon la revendication 1, caractérisé en ce,
    que les éléments à surface publicitaire à grande échelle ou individuels (5, 50) remplaçants les parois latéraux (401 - 404) entre les quatre arêtes de châssis ou . ornières de châssis (20) d'un châssis de conteneur (2) ou de plusieurs châssis de conteneurs (2) d'un cluster de conteneurs (100), qui bordent chacun ces parois, est (sont) formé(s) d'un matériau transparent à la lumière, guidant la lumière ou translucide, flexible en feuille, réseau ou textile, ou d'une telle plaque, table, plateau ou panneau, et qu'un message publicitaire (9) non matériel ou virtuel visuel peut être projeté à au moins un desdites éléments à surface publicitaire à grande échelle (5, 50) transparents à la lumière ou translucides par au moins un projecteur (vidéo) (71) ou pareil disposé à l'intérieur (10) d'un ou de plusieurs conteneur(s) (1, 1', 1", 1"', ...) d'un cluster de conteneurs (100) ou à l'intérieur dudit cluster de conteneurs (100),
    ou
    que les éléments à surface publicitaire à grande échelle ou individuels (5, 50) remplaçant les parois latéraux (401 - 404) entre les quatre ornières de châssis (20) du châssis de conteneur (2) bordant chacun ces parois ou des châssis de conteneur (2) d'un cluster (100) est (sont) formé(s) par un matériau en feuille ou textile transparent à la lumière ou translucide flexible ou d'un/d'une tel(le) plaque, tableau, plateau ou panneau, ce qui est prévu, imprimé, peint, revêtu par projection ou collé avec un message de publicité visuel réal ou matériel, et peut (peuvent) être illuminé(s) ou éclairé(s) par au moins une source lumineuse (72) ou dispositif d'illumination (73) disposé à l'intérieur (10) d'un (1) ou d'une pluralité de conteneur(s) (1, 1'. 1", 1"', ...) d'un cluster de conteneurs (100) ou à l'intérieur dudit cluster de conteneurs (100) du dedans ou par derrière.
  3. Support publicitaire selon la revendication 1 ou 2, caractérisé en ce, que l'élément à surface publicitaire à grande échelle ou individuel (50, 5) est formé avec un écran de projection du type à diffusion de la lumière à la base d'un matériau plastique acrylique opalescent.
  4. Support publicitaire selon une quelconque des revendications 1 à 3, caractérisé en ce,
    que la source lumineuse pour illuminer la/les surface(s) publicitaire(s) ou les élément publicitaires (5, 50) du dedans est formé par au moins un projecteur (72), le cas échéant prévu pour un rayonnement lumineuse à grand angle, ou par au moins une groupe de projecteurs, qui comprend plusieurs projecteurs (72),
    et/ou
    que la source lumineuse ou le dispositif d'illumination est formé par au moins une caisse d'éclairage (73) présentant une pluralité de tubes fluorescents ou des lampes (730) espacés l'un(e) de l'autre et, le cas échéant, étant déplaçable l'un(e) par rapport à l'autre, et un écran à dispersion de la lumière, qui rayonne de la lumière en nappe et est porté sur des rouleaux, des roues ou des patins, et qui est déplaçable sur le plancher (406) du conteneur dans la position respectivement désirée dans le conteneur (1, 1" ...) et/ou est déplaçable en hauteur par des tirants à câble situés aux ornières de châssis (20) supérieures.
  5. Support publicitaire selon une quelconque des revendications 1 à 4, caractérisé en ce,
    que la/les surface(s) publicitaire(s) à grande échelle ou individuelles (5, 50) remplaçant les parois latéraux (401 - 404) du conteneur entre les quatre ornières de châssis (20) du châssis de conteneur ou des châssis des conteneurs (2), qui délimitent cette/ces paroi(s), est (sont) formée(s) d'un matériau en feuille ou textile imperméable à la lumière, opaque ou réfléchissant la lumière ou d'une telle plaque, un tel tableau, d'un plateau ou panneau,
    que cet/ces élément(s) à surface publicitaire à grande échelle ou individuels (5, 50) est (sont) prévu(s) d'un message publicitaire réel ou matériel ou pareil, et
    que celui-ci/ceux-ci peut être éclairé(s) ou illuminé(s) du dehors par des sources lumineuses extérieures ou par des projecteurs d'ambiance (75), qui sont montés aussi au(x) châssis (2) ou aux tronçons (20) du châssis du conteneur ou des conteneurs (1, 1', 1", 1"', ...).
  6. Support publicitaire selon une quelconque des revendications 1 à 5, caractérisé en ce,
    que la/les paroi(s) de plafond (405) ou le toit (les toits) des conteneurs individuels (1) ou les parois de plafond libre ver le haut des conteneurs (1, 1', 1", 1'", ...) d'un cluster de conteneurs (100) est (sont) équipées des éléments solaire ou photovoltaïque (76) pour obtenir du courant de la lumière de jour, qui est délivré par des lignes appropriées aux accumulateurs situés à l'intérieur du/des conteneur(s), d'où les projecteurs de messages publicitaires (71 ), les projecteurs (72) ou les caisses d'éclairage (73) à l'intérieur du conteneur ou des conteneurs (1, 1', 1", 1'", ...), ou les sources d'éclairage externe duquel, peuvent être alimentés de courant, en étant déclenchés par des interrupteurs crépusculaires, par une minuterie ou des éléments contacteurs similaires
    et/ou
    que la/les paroi(s) de plafond (405) ou une des parois latéraux (401 - 404) restée(s) d'un conteneur individuel (1) ou des conteneurs (1, 1', 1", 1'", ...) d'un cluster de conteneurs (100) étant libre vers le haut et/ou vers le côté est (sont) équipée(s) d'une écoutille (4051) à être obturée, une porte (48) ou pareil pour la manipulation, le service ou pareil des lampes, des projecteurs (71 ), des appareils de projection (72), des caisses d'éclairage (73), des accumulateurs, des installations de conditionnement d'air (47, 47'), des câbles (79), des interrupteurs, des asservissements et pareil situés dans lesdits conteneurs.
  7. Support publicitaire selon une quelconque des revendications 1 à 6, caractérisé en ce,
    que l'élément (les éléments) à surface publicitaire à grande échelle ou individuels (5, 50) est (sont) tenu(s) par des éléments de fixation de surfaces publicitaires (6) reliés au(x) châssis ou des parties ou des ornières (20) du châssis ou des châssis d'au moins un conteneur (1), de préférence de plusieurs conteneurs (1, 1', 1", 1'", ...) d'un cluster de conteneurs (100), et étant de la groupe des câble-guides (56), d'ornières (60, 61, 61'), des crochets, des cornières (63), des profiles, des châssis (6), des oeillets (503, 603), des vis tendeuses (64, 65), des surfaces auto-adhésives et des fermeture en Velcro
    et/ou
    que les éléments à surface publicitaire à grande échelle ou individuels (50, 5) d'un matériau flexible sont équipés à au moins une de leurs bords, préférablement à tous les bords, des bourrelets de bord (51), le cas échéant renforcés par des câbles (52), barres ou pareil, ou de telles rubans de renforcement (510, les bourrelets (51) étant introduits ou tirés dans des ornières de bourrelet (61) reliés aux ornières de châssis (20) du/des conteneur(s) (1, 1', 1", 1'", ...), et étant, le cas échéant, réglable par rapport à leur distance ou leur position relative aux ornières de châssis (20).
  8. Support publicitaire selon une quelconque des revendications 1 à 7, caractérisé en ce,
    que les ornières de bourrelet (61) sont tenus aux ornières de châssis (20) de(s) conteneur(s) (1, 1', 1", 1'", ...) dans une position relative au élément à surface publicitaire à grande échelle ou individuels (5) tenu par ceux-ci au moyens de leurs bourrelets de bord (51) de manière, que les fentes de bourrelet (611 ) sont orientées en direction de l'extension de surface dudit élément de surface (50) ou transversalement ou perpendiculairement à celle-ci
    et/ou
    que les ornières de bourrelet (61) sont reliées aux profiles de poutre (aux cornières), qui sont tenues elles-mêmes au moyens des vis de réglage ou des tiges filetées (64) avec des écrous de réglage (65) fixés aux ornières de châssis (20) du/des conteneur(s) (1, 1', 1", 1'", ...) respectif, et sont formées de façon réglable en position pour tendre ou étendre l'élément ou les éléments à surface publicitaire à grande échelle ou individuel(s) (50, 5).
  9. Support publicitaire selon une quelconque des revendications 1 à 8, caractérisé en ce, que les éléments à surface publicitaire à grande échelle ou individuels (5, 50) d'un matériau flexible en feuille ou pareil comprend des passants, des anneaux rigide ou élastiques (604), des ouvertures (503), des oeillets ou pareil, qui, pour leur attachage, l'accrochement, l'enclenchement, pour les tendre, pour leur montage ou pareil, qui peuvent coopérer aux ornières de châssis (20) d'un conteneur (1) ou de plusieurs conteneurs (1, 1', 1", 1'", ...) d'un cluster de conteneurs (100) avec des ancres de support correspondants, des crochet de support, des oeillets de support (603), des chevilles de support, des boulons ou pareil auxdites ornières de châssis de conteneur (20) ou aux châssis de support (60, 260) reliées aux ceux-ci d'une manière détachable, dans lequel un voilage, un ficelage, un câblage (56), un système à tirant à câble peut être prévu.
  10. Support publicitaire selon une quelconque des revendications 1 à 9, caractérisé en ce, que l'élément à surface publicitaire individuel (50) d'un matériau en feuille est disposé avec ses bords ou ses ornières de support, qui le portent, ou avec des châssis de support (61, 65) au-dedans d'un châssis de connexion (260) compatible avec le châssis de conteneur (2) et étant capable d'être relié au moyens des éléments de connexion, de serrage ou tendeurs, qui peuvent être accrochés dans des ouvertures (22) des coins (23) du châssis de conteneur ou au moyens des pinces de connexion de conteneurs (220) usuelles, dans lequel il est préféré si ce châssis de connexion (260) est formé chacun avec quatre ornières de châssis (20) correspondantes d'un conteneur usuel ou d'un châssis de conteneur (2).
  11. Support publicitaire selon une quelconque des revendications 1 à 10, caractérisé en ce, qu'un châssis de support et de tension (65) est prévu comme fixation pour un élément à surface publicitaire à grande échelle ou individuel (50, 5) d'un matériau en feuille pour l'étendre, ledit châssis comprenant un profile de support (651 ), qui est ou peut être relié aux ornières de châssis (20) du conteneur (1, 1', 1", 1'") et un profile tendeur (652) pour la surface publicitaire, qui a une arête tendeuse (6521) faisant saillie ou débordante et un pluralité de vis de serrage (653) avec des listeaux de support ou de serrage (654) pour porter ledit élément à surface publicitaire à grande échelle (50, 5).
  12. Support publicitaire selon une quelconque des revendications 1 à 11, caractérisé en ce,
    que des barres de stabilisation (80) sont prévues à l'intérieur du conteneur (1) pour augmenter la résistance mécanique du châssis de conteneur (2), lesdites barres s'étendant des éléments d'ancrage (81), qui se trouvent à une distance des bords du plancher de conteneur (406) et sont formés comme des douilles enfichables et de fixation, qui débordent chacune en haut d'une façon inclinée d'une plaque de support ou un listeau de support (801) porté par le plancher de conteneur (406) aux coins supérieurs (22) ou aux régions des coins du châssis de conteneur (2), aux éléments d'ancrage aux quatre coins supérieur et intérieur (205), ou s'étendent d'une manière inclinée en haut aux quatre éléments d'ancrage (82) au voisinage de ces coins intérieurs (205) au plafond de conteneur (405), lesdites barres de stabilisation (80) étant fabriquées d'un matériau en profile mécaniquement résistant ou d'un matériau en métal rond et creux, et sont reliées de manière détachable ou sont capable d'être relié aux éléments d'ancrage (81, 82)
    et/ou
    que les douilles d'ancrage (811) pour les barres de stabilisation (80), qui débordent comme des éléments d'ancrage de plancher (81) d'une plaque de support (801) à être posée sur le plancher de conteneur (406), sont essentiellement disposées aux diagonales du plancher de conteneur (406) essentiellement rectangulaire, à savoir à une distance (av) d'un quart chacune de la longueur de diagonale (Id) jusqu'aux trois huitièmes de cette longueur (Id) du point d'intersection (K) des diagonales ou le point central du plancher de conteneur (406).
  13. Châssis de tension (65) pour un élément à surface publicitaire à grande échelle ou individuel (50, 5) pour un support publicitaire selon une quelconque des revendications précédentes ou la revendication 8, caractérisé en ce, qu'il est prévu comme ossature pour ledit élément à surface publicitaire (5) sur des conteneurs (1), des cluster de conteneurs (100) et de plus sur des échafaudages, des parois de bâtiment, des façades de bâtiment, des murs de soutien, des pentes escarpées naturelles et des parois de rocher et est formé avec un profile de support (651 ) relié aux ornières de châssis (20) du conteneur et à un profile tendeur (652) (de la surface publicitaire) porté par celui-ci et ayant une arête tendeuse (6521) faisant saillie ou débordante et une pluralité de vis de serrage (653) avec des listeaux de support ou de serrage (654) pour les porter.
  14. Usage d'au moins un conteneur de transport à grande échelle (1) de dimension usuelle comme ossature pour des éléments à surface publicitaire à grande échelle ou individuels (5, 50) selon une quelconque des revendications 1 à 13, avec la supposition, qu'il est privé d'au moins une de ses parois latéraux (401 à 404) et/ou de son plafond (405), qui est remplacé(e) par une surface publicitaire à grande échelle ou individuelle (50, 5) liée aux ornières de bord (de châssis) (20) du châssis de conteneur (2), qui sont ensuite au moins partiellement libre, découvertes ou mis à découvert, ou bien étant reliée à ceux-ci, le cas échéant, par un châssis de support (60, 61, 65, 260) séparé attaché aux ceux-ci, qui recouvre ceux-ci ou pareil, où il est préféré si le conteneur (1) est combiné avec au moins un tel autre conteneur (1', 1", 1"', 1IV, 1V) du type, qui est privé d'au moins une de ses parois latéraux (401 à 404) et/ou de ses parois de plafond (405), qui porte bien latéralement et/ou est couché sur ceci pour former un cluster de conteneur (100) à surface publicitaire.
EP02703389A 2001-03-13 2002-03-08 Support publicitaire Expired - Lifetime EP1430465B1 (fr)

Priority Applications (1)

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AT02703389T ATE288119T1 (de) 2001-03-13 2002-03-08 Werbeträger

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AT3942001A AT412178B (de) 2001-03-13 2001-03-13 Werbeträger
AT3942001 2001-03-13
PCT/AT2002/000076 WO2002073571A2 (fr) 2001-03-13 2002-03-08 Support publicitaire

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DE102012011581B4 (de) * 2011-06-14 2013-11-28 Isinger & Merz Gmbh Zerlegbarer Repräsentationsturm

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DE102004005876A1 (de) * 2004-02-05 2005-08-25 Distec Gmbh LCD-Werbetafel
DE102005016942A1 (de) * 2005-04-12 2006-10-19 Udo Blaschczok Gmbh Befestigungseinrichtung für Werbeplakate
DE202006016448U1 (de) 2006-09-06 2007-02-08 Blowup Media Gmbh Containeranordnung
AT506736B1 (de) * 2008-04-22 2012-05-15 Global Bright Media Werbe Gmbh Transportabler werbeträger
DE202009012024U1 (de) * 2009-09-06 2010-03-25 MaS Marketing Agentur für LKW-Werbung Matthias Grinda und Stefan Zingel GbR (vertretungsberechtigter Gesellschafter: Herrn Matthias Grinda, 21337 Lüneburg) Informations- oder Werbeträger
DE202010009275U1 (de) 2010-06-18 2011-10-20 Stefan Rudolf Containeranordnung
AT510825A1 (de) * 2010-12-06 2012-06-15 Angel Ivanov Palashev Werbeaufbau
FR3020789A1 (fr) * 2014-05-07 2015-11-13 Scott Branch Dispositif de publicite sur remorque de camion automobile

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JPS5814885A (ja) * 1981-07-20 1983-01-27 三菱電機株式会社 移動式多段積大形表示装置
EP0178692A3 (fr) * 1984-10-04 1989-04-26 Arthur Heselmans Panneau publicitaire amovible pour conteneurs et moyens de transports assimilés
CA2126949C (fr) * 1994-06-28 2001-05-01 Graham F. Holloway Cadre servant a tendre et a retenir des affiches en materiau souple
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DE102012011580B4 (de) * 2011-06-14 2013-11-28 Isinger & Merz Gmbh Zerlegbarer Repräsentationsturm

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Publication number Publication date
AT412178B (de) 2004-10-25
WO2002073571A2 (fr) 2002-09-19
ATA3942001A (de) 2004-03-15
AU2002237100A1 (en) 2002-09-24
EP1430465A2 (fr) 2004-06-23
WO2002073571A3 (fr) 2004-04-08
DE50202147D1 (de) 2005-03-03

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