WO2018202333A1 - Procédé pour faire fonctionner un dispositif de sortie d'un véhicule à moteur, dispositif de commande, support d'enregistrement et véhicule à moteur - Google Patents

Procédé pour faire fonctionner un dispositif de sortie d'un véhicule à moteur, dispositif de commande, support d'enregistrement et véhicule à moteur Download PDF

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Publication number
WO2018202333A1
WO2018202333A1 PCT/EP2018/050894 EP2018050894W WO2018202333A1 WO 2018202333 A1 WO2018202333 A1 WO 2018202333A1 EP 2018050894 W EP2018050894 W EP 2018050894W WO 2018202333 A1 WO2018202333 A1 WO 2018202333A1
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WO
WIPO (PCT)
Prior art keywords
motor vehicle
output
operating
user
control device
Prior art date
Application number
PCT/EP2018/050894
Other languages
German (de)
English (en)
Inventor
Michael Walter
Original Assignee
Audi Ag
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Audi Ag filed Critical Audi Ag
Priority to EP18701136.6A priority Critical patent/EP3619671A1/fr
Publication of WO2018202333A1 publication Critical patent/WO2018202333A1/fr

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements

Definitions

  • the invention relates to a method for operating an output device of a motor vehicle by means of a control device of the motor vehicle.
  • the output device is understood to be a device or a device component for outputting a signal, preferably for outputting a video and / or audio signal, wherein the output device may have, for example, a screen and / or a loudspeaker.
  • JP 2003/31604 A describes displaying advertisements on a screen of a navigation device, the advertisement being provided by a web server and being selected in dependence on user-specific information, for example a gender, age or occupation of a user of the vehicle.
  • DE 10 2005 017 513 A1 describes the transmission of special advertising messages and other information to a user of the truck in dependence on a current position of the truck, whereby only advertising of companies located in the vicinity is selected.
  • the invention is based on the idea, for example, selected offers from advertising partners in a motor vehicle of a user of the motor vehicle in which the user has access to information on merchandise, ie services and / or products, in which the user can freely choose which advertiser and / or on which topic he wants to receive offers.
  • a control device is understood to be a device or a device component for receiving, evaluating and generating signals, which may be designed, for example, as a control chip or control device.
  • a travel route signal is received from a navigation device of the motor vehicle, ie from a device or a device component for receiving and evaluating geographical position signals, for example GPS signals, and for navigating a motor vehicle on the basis of map data.
  • the travel route signal describes a starting point and a destination of a travel route of the motor vehicle.
  • Based on the received travel route signal is a determination of a travel reason of a user of the motor vehicle.
  • starting point and destination optionally a travel duration or a length of a travel route, can provide information about whether the user is on the way to work or on a holiday trip, for example.
  • reasons for traveling can be added manually or, for example, can result from the descriptions of the destinations, such as "Home" or "Aunt Erna".
  • a corresponding length of the route can be detected, for example by the control device, which service and / or which commodity the driver could use right now.
  • a search criterion is predefined, wherein the search criterion can be predetermined by the user, for example, or can be preset, for example, as a preference of the user in a data memory.
  • a selection of a category of merchandise information data records follows from a plurality of categories, wherein the selected category is assigned to the travel reason.
  • a database structured on a motor vehicle external data server can be used, in which, for example, a plurality of merchandise information data are stored in a structured manner, which can be assigned to one or more travel reasons, for example, digitally.
  • the categories can be classified, for example, according to corresponding merchandise and / or properties designations of providers of merchandise.
  • a commodity is a service or a tradable product.
  • the parameter may, for example, be the route length, the travel reason being determined, for example, as above, and, for example, matching to a particular category or categories.
  • the parameter can be a trip type, for example a city trip or a land trip, wherein the type of trip can be determined, for example, on the basis of a GPS position signal and / or the travel route.
  • a matching can take place to a specific category or to certain categories.
  • the search criteria can be manually specified by a user, and in this example as well, an optional match to a specific category or categories can be made.
  • a data communication connection to a server-external server device, wherein this method step can be carried out after selecting the category or at another time, for example before selecting the category.
  • the data communication connection can be a wireless or wired data communication connection, for example a mobile radio connection.
  • At least one item of merchandise information is received from the server-external server device, wherein the at least one item of merchandise information comprises at least one item of merchandise information, each of which describes an item that satisfies the item.
  • This output content can be, for example, information about an event or an advertisement for a product.
  • the at least one commodity information file is transmitted to the output device for outputting the output content.
  • selected offers from advertising partners of a motor vehicle manufacturer can be made available to the user of the motor vehicle. This results in a cost saving for the user, since he receives current offers, for example, for him interesting categories. Furthermore, there is a high time savings and increased comfort, since the user does not have to stop during a ride and look in a shop, whether this currently has interesting offers for him. The user of the motor vehicle is thus always up to date with offers that are suitable for him.
  • offers from multiple determined categories can be issued in preference, for example displayed.
  • information may be output on categories and / or products that have been transferred from an example manual mode by the user to an automatic mode.
  • the condition may exist that the vehicle is located in the corresponding radius.
  • the control device can determine the output criterion which describes a type of output of the output content, for example outputting the output content through a loudspeaker and / or through a screen.
  • the control device sets one of the at least one merchandise information file from the merchandise information dataset, the specified merchandise information file being set up by the output device for outputting in the manner described by the determined output criterion.
  • the commodity information record may have, for example, a text file and / or a video file and / or an audio file, and depending on the output criterion, for example if the user has specified via an operating menu of an infotainment system that he would like to hear the output content,
  • the exemplary audio file may be detected by the controller and selected and output by the output device.
  • the output device can output the selected commodity information file. For example, if the user is in a parking lot with his motor vehicle, he may, for example, choose to output the exemplary information as a video for the full enjoyment of the output content. For example, if the user is busy with driving, he may choose to have the same output content conveyed as an audio file.
  • This embodiment of the method according to the invention provides a particularly user-friendly and situation-specific information transfer. As a result, driving safety can be increased since the user is not distracted by outputting the exemplary information as an audio file.
  • a radius and / or a radius may be predetermined around a current position of the motor vehicle and / or along the travel route within which, for example, a shop is to be located, which sells the advertised goods or within which, for example, a theater performance takes place, For example, at a distance of, for example, ten kilometers along the route to choose
  • the method can be operated in an automatic mode and / or in a manual and / or in a semi-automatic mode.
  • the control device For operating in an automatic mode in which the user does not have to take care of the operation of a corresponding device for outputting the output content, for example an infotainment system, provision can be made for the control device to specify a destination region in which the output content is to be output, and receiving a position signal from a navigation device, preferably from a navigation device of the motor vehicle, wherein the position signal describes a current geographical position of the motor vehicle.
  • the control device determines whether the current geographical position of the motor vehicle is within the destination region and / or determines whether a location of a service provider belonging to the selected merchandise information file is located in the destination region.
  • the transfer of the selected merchandise information file to the output device only if the current geographical position of the motor vehicle from the target region is included, preferably located in the target region, and / or if the location of the service provider is in the target region.
  • the user does not want to consume the output content in a city traffic, he may, for example, specify an area outside the city as the destination region, and as soon as he leaves the city traffic, in which he wants to focus much more on the traffic, can automatically with the Issue the output content to be started. This also significantly increases driving safety.
  • the control device can receive a first operating signal from an operating device, and depending on the first operating signal, the at least one commodity information file can be received and / or the commodity data record can be transmitted to the output device.
  • the user can decide himself when and where he wants to consume the content of the output. This increases individuality and better matches the situation.
  • a manual operating mode can be made possible by the control device providing a first operating menu for specifying the search criterion and transmitting the provided first operating menu to the output device for outputting the operating menu.
  • This is followed by receiving a second operating signal from the operating device, which describes a further operating action of the user, wherein the specification of the search criterion depends on the second operating signal.
  • provision of a further operating menu for selecting the at least one item of merchandise information data can be carried out from a plurality of those received items of merchandise information which fulfill the predetermined search criterion.
  • a particular adaptation to a drive with a motor vehicle obtains the inventive method by determining the output content of the selected merchandise information file, and changing the detected output content to the effect that a playback time and / or a display amount of the output content is reduced.
  • This embodiment of the method according to the invention provides, for example, messages that are tailored so that they can be easily experienced during a ride of the user and present only really relevant output content. As a result, the attention of the user is even less stressed, so driving safety is increased.
  • the object set out above is likewise achieved by a control device which has a processor device, wherein the processor device is set up to carry out a method and / or the method steps relating to a control device according to one of the embodiments described above. It results in the above advantages.
  • a storage medium for example a memory chip or other type of data memory
  • the storage medium has a program code which is configured to execute a method and / or the method steps relating to one of the control devices when executed by the processor device of the control device perform embodiments described above.
  • a motor vehicle according to the invention for example a motor vehicle such as a passenger car, having an output device, further comprising an embodiment of the control device according to the invention and / or an embodiment of the storage medium according to the invention.
  • FIG. 1 shows a schematic representation of a first embodiment of the method according to the invention.
  • Fig. 2 is a schematic representation of another embodiment of the method according to the invention.
  • the described components of the embodiments each represent individual features of the invention, which are to be considered independently of one another, which each further develop the invention independently of one another and thus also individually or in a different combination than the one shown as part of the invention. Furthermore, the described embodiments can also be supplemented by further features of the invention already described.
  • FIG. 1 illustrates the principle of the method according to the invention on the basis of a first exemplary embodiment.
  • the motor vehicle 1 shows a motor vehicle 10, which may be designed, for example, as a passenger car.
  • the motor vehicle 1 0 has a control device 12, which may be configured for example as a memory board or as a control unit.
  • a navigation device 13 can be designed, for example, as a navigation device or as a navigation system.
  • the control device 12 may have a processor device 14, which may have, for example, a microcontroller 15.
  • a storage medium 16, for example as Hard disk or memory card can be formed, a program code stored, which can be carried out for carrying out the method according to the invention.
  • the data memory 16 may be, for example, a data memory of the control device 12 and / or the processor device 14.
  • the navigation device 13 is configured to receive, for example, satellite signals or position signals, for example GPS signals. Further, the navigation device 13 is configured, for example, by navigation software to determine a travel route for the motor vehicle 10, and to navigate the motor vehicle 10 along the travel route. In order to determine a travel route, the navigation device 1 3 can receive a corresponding operating signal from an operating device 18 of the motor vehicle 10, wherein the operating signal can describe a starting point and a travel destination.
  • the operating device 18 is designed to receive and detect user actions by the user and to generate a corresponding operating signal that describes the user action and the associated user request.
  • the operating device 18 may be configured, for example, as a keyboard or as a rotary-push-button.
  • the motor vehicle 10 also has an output device 20, which may have, for example, a screen. If the operating device 18 is a component of the output device 20, then the output device 20 can be designed, for example, as a touch-sensitive screen. Alternatively or additionally, the output device 20, for example, have a loudspeaker, and preferably be configured as an infotainment system of the motor vehicle 10.
  • FIG. 1 likewise shows a server-external server device 22, which can communicate with the control device 12, for example via a mobile radio or Internet connection 23.
  • server device 22 and the control device 12, each having a communication device (not shown in FIG. 1), which is designed as known to those skilled in the prior art component for establishing wired and / or wireless data communication connections and for example each may have a transmitter and / or a receiver.
  • the communication device the control device 12 to be installed separately in the motor vehicle 10.
  • a data communication connection can be a wireless or wired data communication connection, for example a part of a data bus system of the motor vehicle 10, for example a CAN bus.
  • the control device 12 receives a travel route signal from the navigation device 13, the travel route signal describing a starting point and a destination of a travel route of the motor vehicle 10, for example a current travel route or a future travel route.
  • the travel route signal can describe a travel route from Ingolstadt to Kunststoff.
  • the controller 12 may, for example, receive a time signal from a timepiece, such as a watch, and determine that the journey begins at a time when the user of the motor vehicle 10 is always driving home from work, for example, on weekdays.
  • a timepiece such as a watch
  • data of a customer profile can be used in which, for example, can be stored when and how often the user drives this route.
  • the control device 12 can determine a travel reason of the user in step S2 (S2). In the example of FIG. 1, this may, for example, be the daily way home from work.
  • the control device 12 can specify a destination region and / or a circumference about a current position of the motor vehicle 10, in which the user would like to hear, for example, some advertising, and this destination region can be outside the Urban area, because the user prefers, for example, to direct his concentration in city traffic entirely on traffic.
  • the destination region may describe a region in which its preferred stores may reside wherein the target region may also be defined as a given radius or radius about a current position of the motor vehicle 10.
  • the control device 12 can receive, for example from the navigation device 30, a position signal which can describe, for example, that the motor vehicle 10 can still be located outside the target region.
  • the control device 12 can determine in method step S5, for example, that the coordinates which are described by the position signal are coordinates of the Can be targeted.
  • the step of determining whether the current geographical position of the motor vehicle 10 is within the target region (S5) can thus take place, for example, by comparisons of the coordinates of the position signal and the target region.
  • a search criterion may already be predetermined (S6) according to which an output content of commodity information records may be filtered, for example, a particular category of commodities or an initial letter of a manufacturer or service provider that is preferred.
  • an output criterion can already be predefined in the automatic mode, that is, for example, if the user would prefer to optically display the commercial information or have output it as an audio file, and / or a radius within which, for example, a shop is to be located, the advertised product is sold or a theatrical performance takes place within the perimeter.
  • these criteria may already be stored and thereby predetermined, but the activation of the output of the information may not depend, for example, on the given target region, but depend on a time, the time of activation being for example the user predetermined by, for example, a corresponding user action and thus can enter a corresponding user request.
  • the control device 12 receives an operating signal (S7), whereupon at least one commodity information file is received (S8) and / or can be transmitted to the output device 20 (S9).
  • the corresponding category of merchandise information data records is selected in method step S10.
  • the category "hardware store” in the database can be assigned, for example, to the travel reason "drive home” or "work path.”
  • the category "hardware store” is assigned to the current travel reason from the example of FIG.
  • the control device 12 can set up the exemplary mobile radio connection to the motor vehicle external data server 22, wherein the motor vehicle external data server 22 can preferably be a data server of the manufacturer of the motor vehicle 10.
  • the mobile radio connection can be constructed, for example, via a communication module that is known to the person skilled in the art.
  • the user may have predefined an output criterion, for example by the operating device 18, which can be detected by the control device (S12), for example by evaluating a corresponding operating signal, and which may, for example, specify that the user of the motor vehicle 10 does not want to view the information but would like to have a linguistic output of an audio file.
  • an output criterion for example by the operating device 18, which can be detected by the control device (S12), for example by evaluating a corresponding operating signal, and which may, for example, specify that the user of the motor vehicle 10 does not want to view the information but would like to have a linguistic output of an audio file.
  • two commodity information records of various hardware stores may be stored in non-motorized server apparatus 22.
  • Each of the commodity information records may comprise an audio file and a video file, for example, a voice record for informing about the products of the corresponding hardware store and, for example while the video file may describe a short commercial which may have the same commercial message, since the user has previously indicated that he would like to listen to the advertisement, the controller may specify the two audio files from the respective merchandise information record (FIG.
  • the control device 12 can then use either the respective merchandise information information record or only the stipulated merchandise information file em from the motor vehicle external server device 22 (S8) and the respective commodity information file is transmitted to the output device 20 (S9), wherein the output device 20 can output the respective output content of the corresponding file (S14).
  • the output content of a selected commodity information file can be determined, for example, by a speech analysis of the audio file or an image analysis of the video signal.
  • a voice recognition software or image analysis software known to the person skilled in the art, it can be determined, for example by voice analysis or pattern recognition, which sections provide specific information to the audio output content and which sections provide less relevant information about the merchandise or the service provider.
  • film and / or text messages from the advertising partner can be created directly in such a way that they can be experienced in the car.
  • from general advertisements can be filtered out the right.
  • the output content can then be changed such that, for example, the less relevant passages are cut out so that only the relevant information passages from the merchandise information file are described (S16).
  • Corresponding algorithms are known to the person skilled in the art.
  • an image file or a video file it can be recognized, for example by pattern recognition, which sequences display the merchandise and which sequences provide information relevant to the merchandise. Less relevant image sequences can then be cut out and a modified video data file provided.
  • the user of the motor vehicle 10 has free rein whether and how a service is used.
  • the customer can himself select a category of merchandise or manufacturers or service providers via, for example, a user menu of his infotainment system.
  • FIG. 2 illustrates a further embodiment of the method according to the invention, which may comprise the method steps already described above, which have already been described for FIG.
  • a method step S20 marks the start of the exemplary user program, the so-called "application”, by means of which the method according to the invention can be carried out
  • the application can be opened, for example, by activation by means of an operator action of the user.
  • the search criterion can be specified.
  • the setting of the circumference (S50) and / or a radius of the circumference can, for example, take place via a slider displayed via the exemplary touch-sensitive screen, for example, a sliding bar within a radius of 0 to 500 kilometers or 0 to 1000 kilometers can be selected.
  • Corresponding operating menus can be provided by the output device 20.
  • the search criterion can be, for example, an advertising partner, that is, for example, a manufacturer or service provider (S51) or a category of a merchandise (S52). Corresponding display fields may be displayed on the exemplary touch-sensitive screen, and the user may select the advertising partner via the search criterion (S51) or the category (S250).
  • the advertising partners ie the service providers or manufacturers can be displayed, for example by corresponding display fields in a control menu on which a name or logo of the service provider or manufacturer can be displayed.
  • display fields for selecting the categories fashion, events or hardware store can be displayed on the output device 20 (S54), for example, and the user can touch or click on the display field for the category "fashion” ( S55) to select this category
  • the respective offers of the different advertising partners may be displayed in the category "Fashion", for example, as a promotional message "20% in winter fashion” or "10% on running shoes” behind a name of the offering Service provider or manufacturer.
  • the merchandise information file that is issued may be in the vicinity of a hardware store, and its output content may, for example, promote current offers.
  • a merchandise information file may be selected in dependence on information of the customer profile of the user of the motor vehicle 10, which are stored, for example, in the profile and describe that the user of the motor vehicle 10 has frequently purchased in the hardware store.
  • NEN information for this purpose be stored in a customer profile in a user profile.
  • a merchandise information file can be provided which informs that as a regular customer, for example, he can receive a 10% discount on dowels today.
  • the merchandise information dataset can be selected whose output content can advertise, for example, an Asian restaurant.
  • a specific advertising partner can then be selected (S60), for example by touching or clicking on a corresponding display field.
  • the user may choose between an offer and / or product and / or a subscription. For example, this may be displayed on a screen of the output device 20 different display fields, one for the offers, one for the products, and one for a subscription.
  • step S80 When clicking or touching the display field for the products (S71), then in step S80, products and / or specific offers and / or offer forms can be selected based on, for example, a selection list, and for this purpose the output device 20 can, for example, the corresponding products, for example a burger and an apple pocket, show.
  • the exemplary display element for the subscription is clicked or touched (S72)
  • advertising and / or offers of the corresponding advertising partner can be subscribed, ie automatically downloaded from the server-external server device 22 at regular intervals outputted (S13) (S90).
  • step S73 an offer is clicked or the corresponding display field is touched, current offers of the advertising partner can be displayed in step S100, for example.
  • Step S1 10 marks the end of the exemplary method according to the invention.
  • the adjustment of the radius and / or the circumference and / or the target region may be possible in all operating modes.
  • the semi-automatic or automatic operating mode it can only be a setting that can be made once initially and then, for example, only necessary if the circumference changes.
  • the driver has the automatic operating mode or semi-automatic two-mode mode.
  • the manual mode of operation may be used to transmit services and / or products to the semi-automatic or automatic mode of operation.
  • the operating modes may differ as follows:
  • Target reg ion and / or radius around motor vehicle 10 or the travel route can be preset or set in an initial configuration.
  • the travel reason can then be determined.
  • a matching of the travel reason with the categories can take place.
  • Other or further parameters may be the parameters as described above.
  • the exemplary application can be run through continuously and be activated as soon as the motor vehicle 10 is within the specified circumference and matching has taken place (prioritized output). If the motor vehicle 10 is, for example, in the vicinity and no matching has taken place, this can also be set so that an output takes place.
  • the preferred products / service providers that were transferred from the manual mode can be output.
  • Service provider is located in the corresponding radius to the motor vehicle 10 (for example, as a mandatory "always conditional"), and / or
  • Semi-automatic operating mode the destination region and / or a radius around the KIFZ 10 or along the travel route can be preset and / or set in an initial configuration.
  • the travel reason is determined.
  • the example application must be actively switched on in order to output information. That is, only the temporal is affected.
  • the Motor vehicle 10 must be in the vicinity again and a matching take place. For example, if the motor vehicle 10 is in the vicinity and no matching is taking place, this can also be adjusted so that an output takes place.
  • the preferred products / service providers that were transferred from the manual mode can be output.
  • Manual operating mode The exemplary application is activated manually.
  • the manual mode is more for setting the preferences or for feeding the automatic modes with special requests.
  • search functions you can select the categories you want to be informed about categories and / or the product search. These can then either be output directly or transferred via a subscription function to the respective automatic or semi-automatic mode. That is, these offers are then displayed in preferred semi-automatic mode.
  • a navigation signal can be generated that an address of the corresponding advertising partner can describe travel destination, and this navigation signal can be sent to the Navigation device 13 for changing the travel route and for guiding the motor vehicle 10 are transmitted to the address of the advertising partner.
  • This step can be automated in the semi-automatic and / or automatic operating mode, for example, in the manual operating mode, the selection can be made for example by a gesture or touching a corresponding display field.
  • a corresponding order signal that can describe the product can be transmitted to the motor vehicle external data server device 22, and the selected product can be ordered, for example, and imported by the manufacturer or service provider Collection box can be placed at the address of the manufacturer or service provider.
  • the pick-up compartment can be opened, for example, with a PIN or a radio key of the user 10, and the goods can be removed.
  • the control device can be embodied, for example, as a software or user program ("application") and can present information and / or offers in the motor vehicle 10.
  • the application may be integrated, for example, in an infotainment system of the motor vehicle 10.
  • This exemplary application may offer the user of the motor vehicle 10 "Advertainment.”
  • the user can obtain access to offers from advertising partners, for example advertising partners, with whom the motor vehicle manufacturer can have a cooperation.
  • the example application can therefore be activated manually, semi-automatically and / or automatically.
  • the user can choose freely which advertising partners he wants to receive advertising and / or offers, and how he could receive this advertising
  • they can not be switched invisibly by a gesture (up or down) or by pressing a switch on the steering wheel or by voice control, for example, by voice commands "YesNo", so that they no longer have an example be read out.
  • the advertising partners are interesting, they can be transferred to the automatic.
  • the advertisement can either be displayed for example on a screen and / or announced via a loudspeaker.
  • no endless messages should be displayed or announced, but only the really relevant.
  • Exemplary categories are the categories "food” (for which a provider, for example, provides coupons) or "fashion", where a provider may, for example, offer 20% in winter fashion or 10% on running shoes.
  • the user can first set a radius in which he is located and in which he wants to be informed about offers, for example within a radius of 20 kilometers. He can also set, for example, whether he wants to be automatically, semi-automatically or manually informed about the offers.
  • the appropriate operating mode as soon as the motor vehicle 10 is within the set radius, ie in the set target region, for example a company, for example, informing users about subscriptions or targeted product searches.
  • a semi-automatic operating mode can be displayed, for example, by clicking on the exemplary application subscriptions and / or targeted product search which are located in the vicinity.
  • the user can, for example, manually manually select a respective category or partner as needed.
  • the example application can offer, for example, two ways to get started, for example, once directly through the advertising partners and / or on the other by searching for categories.
  • an advertising partner button can be used to search for advertising partners can be used to display the respective advertising partners to the user, for example, after accessing via the advertising partner button.
  • the user can then select the respective advertising partner.
  • the affiliate he or she can choose from three options, including the "Offers" option, where the company's current offers can be displayed, the option "Product” (targeted search), where the user can find special offers from a search bar and / or or select product groups or products that he wants to be informed about, for example, the user is specifically looking for a drill at a hardware store, and as soon as it is on offer, the customer can be informed.
  • Subscription allows the customer to be informed of offers as soon as they are within the company's territory and / or in the target region, for example, if the hardware store is subscribed, the merchandise information file containing ten percent of garden furniture can be displayed become.
  • the offers and / or service providers can be transferred to the automatic and / or semi-automatic mode of operation by selecting the subscription function, ie the offers and / or service providers can be preset as preferred offers and / or service providers in the automatic and / or semi-automatic operating mode become.
  • the user when entering the category search, when entering via a category button, the user may be offered various categories to choose from, for example, "food,””fashion,” or “events.” The user may then choose which one Category he just needs something. For example, the customer chooses the category “fashion” and can then be informed about which fashion houses currently have certain offers (for example "20% in winter fashion", "running shoes are on offer”). With a click on the special advertising partner, for example, the user can in turn have the option of searching, subscribing and / or directly displaying only the offers of the advertising partner.
  • advertising partners of the motor vehicle manufacturer pay a lump sum to the motor vehicle manufacturer in order to be allowed to advertise in the motor vehicle 10.
  • the advertising partners can pay for each vehicle customer who has unlocked and / or subscribed to their advertising.
  • an advertising partner for example, pay per purchase from a user for received advertising in the motor vehicle 10.
  • an integration of an application into, for example, an infotainment system of the motor vehicle 10 can take place, which offers the user an example of "Commercial Services / Advertainment”.

Abstract

L'invention concerne un procédé pour faire fonctionner un dispositif (20) de sortie d'un véhicule à moteur (12), le procédé comprenant les étapes consistant : à recevoir un signal d'itinéraire d'un dispositif de navigation (13) du véhicule à moteur (10), lequel signal décrit un point de départ et une destination d'un itinéraire actuel du véhicule à moteur (10) (S1) sur la base du signal d'itinéraire reçu, à établir un motif de déplacement d'un utilisateur du véhicule à moteur (10, S2), à prédéfinir un critère de recherche (S6, S50), en fonction du critère de recherche prédéfini et du motif de déplacement établi, à sélectionner une catégorie d'ensembles de données d'informations concernant des produits à partir d'une pluralité de catégories, la catégorie sélectionnée étant associée au motif de déplacement (S10), à établir une liaison de communication de données avec un dispositif serveur (22, S11) externe au véhicule à moteur, en fonction de la catégorie sélectionnée, à recevoir au moins un ensemble de données d'informations concernant un produit du dispositif serveur (22) externe au véhicule à moteur, l'ensemble ou les ensembles de données d'informations concernant un produit comportant au moins un fichier de données d'informations concernant un produit qui décrit dans chaque cas un contenu de sortie répondant au critère de recherche (S8), et à transmettre le ou les fichiers de données d'informations concernant un produit au dispositif (20, S9) de sortie pour sortir le contenu (S14) de sortie.
PCT/EP2018/050894 2017-05-04 2018-01-15 Procédé pour faire fonctionner un dispositif de sortie d'un véhicule à moteur, dispositif de commande, support d'enregistrement et véhicule à moteur WO2018202333A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EP18701136.6A EP3619671A1 (fr) 2017-05-04 2018-01-15 Procédé pour faire fonctionner un dispositif de sortie d'un véhicule à moteur, dispositif de commande, support d'enregistrement et véhicule à moteur

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
DE102017207467.1A DE102017207467A1 (de) 2017-05-04 2017-05-04 Verfahren zum Betreiben einer Ausgabeeinrichtung eines Kraftfahrzeugs, Steuereinrichtung, Speichermedium und Kraftfahrzeug
DE102017207467.1 2017-05-04

Publications (1)

Publication Number Publication Date
WO2018202333A1 true WO2018202333A1 (fr) 2018-11-08

Family

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PCT/EP2018/050894 WO2018202333A1 (fr) 2017-05-04 2018-01-15 Procédé pour faire fonctionner un dispositif de sortie d'un véhicule à moteur, dispositif de commande, support d'enregistrement et véhicule à moteur

Country Status (3)

Country Link
EP (1) EP3619671A1 (fr)
DE (1) DE102017207467A1 (fr)
WO (1) WO2018202333A1 (fr)

Citations (6)

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JP2003131604A (ja) 2001-10-23 2003-05-09 Toyota Motor Corp 広告表示方法、及び広告データ配信サーバ
EP1376059A2 (fr) * 2002-06-27 2004-01-02 Navigation Technologies Corporation Procédé pour fournir de la publicité fondée sur la position avec de l'information de route
DE102005017513A1 (de) 2004-06-09 2005-12-29 Caterpillar Inc., Peoria Handlungsempfehlungssystem für eine mobile Maschine
WO2007115616A1 (fr) * 2006-03-31 2007-10-18 Volkswagen Aktiengesellschaft Système de navigation destiné à un véhicule
WO2011072745A1 (fr) * 2009-12-17 2011-06-23 Tomtom International B.V. Point dynamique de suggestion d'intérêt
US20130132172A1 (en) 2011-11-21 2013-05-23 Ford Global Technologies, Llc Method and Apparatus for Context Adjusted Consumer Capture

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US6629034B1 (en) * 2001-06-06 2003-09-30 Navigation Technologies Corp. Driving profile method and system
US9025001B2 (en) * 2013-03-11 2015-05-05 Honeywell International Inc. Apparatus and method to switch a video call to an audio call
US9696175B2 (en) * 2015-10-16 2017-07-04 GM Global Technology Operations LLC Centrally managed waypoints established, communicated and presented via vehicle telematics/infotainment infrastructure

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2003131604A (ja) 2001-10-23 2003-05-09 Toyota Motor Corp 広告表示方法、及び広告データ配信サーバ
EP1376059A2 (fr) * 2002-06-27 2004-01-02 Navigation Technologies Corporation Procédé pour fournir de la publicité fondée sur la position avec de l'information de route
DE102005017513A1 (de) 2004-06-09 2005-12-29 Caterpillar Inc., Peoria Handlungsempfehlungssystem für eine mobile Maschine
WO2007115616A1 (fr) * 2006-03-31 2007-10-18 Volkswagen Aktiengesellschaft Système de navigation destiné à un véhicule
WO2011072745A1 (fr) * 2009-12-17 2011-06-23 Tomtom International B.V. Point dynamique de suggestion d'intérêt
US20130132172A1 (en) 2011-11-21 2013-05-23 Ford Global Technologies, Llc Method and Apparatus for Context Adjusted Consumer Capture

Also Published As

Publication number Publication date
EP3619671A1 (fr) 2020-03-11
DE102017207467A1 (de) 2018-11-08

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