WO2011081480A3 - 시청자의 광고허용에 따라 유료 방송콘텐츠를 무상으로 제공하는 방송서비스 방법 - Google Patents

시청자의 광고허용에 따라 유료 방송콘텐츠를 무상으로 제공하는 방송서비스 방법 Download PDF

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Publication number
WO2011081480A3
WO2011081480A3 PCT/KR2010/009570 KR2010009570W WO2011081480A3 WO 2011081480 A3 WO2011081480 A3 WO 2011081480A3 KR 2010009570 W KR2010009570 W KR 2010009570W WO 2011081480 A3 WO2011081480 A3 WO 2011081480A3
Authority
WO
WIPO (PCT)
Prior art keywords
contents
broadcast contents
advertisement
broadcast
paid
Prior art date
Application number
PCT/KR2010/009570
Other languages
English (en)
French (fr)
Other versions
WO2011081480A9 (ko
WO2011081480A2 (ko
Inventor
김기연
Original Assignee
Kim Ki Yeon
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Kim Ki Yeon filed Critical Kim Ki Yeon
Priority to JP2012547033A priority Critical patent/JP5750451B2/ja
Priority to EP10841312.1A priority patent/EP2521354A4/en
Priority to CN201080060385.0A priority patent/CN103380617B/zh
Publication of WO2011081480A2 publication Critical patent/WO2011081480A2/ko
Publication of WO2011081480A3 publication Critical patent/WO2011081480A3/ko
Publication of WO2011081480A9 publication Critical patent/WO2011081480A9/ko
Priority to US13/540,470 priority patent/US8893175B2/en

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/16Analogue secrecy systems; Analogue subscription systems
    • H04N7/173Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/237Communication with additional data server
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/254Management at additional data server, e.g. shopping server, rights management server
    • H04N21/2543Billing, e.g. for subscription services
    • H04N21/25435Billing, e.g. for subscription services involving characteristics of content or additional data, e.g. video resolution or the amount of advertising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25875Management of end-user data involving end-user authentication
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47202End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting content on demand, e.g. video on demand
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47211End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting pay-per-view content
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/65Transmission of management data between client and server
    • H04N21/654Transmission by server directed to the client
    • H04N21/6547Transmission by server directed to the client comprising parameters, e.g. for client setup
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00Details of television systems
    • H04N5/44Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H04N5/45Picture in picture, e.g. displaying simultaneously another television channel in a region of the screen

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Databases & Information Systems (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Human Computer Interaction (AREA)
  • Computer Security & Cryptography (AREA)
  • Computer Graphics (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

본 발명은 IPTV나 PC에서 유료 방송콘텐츠(contents)를 시청하고자 하는 고객이 광고수신 허용을 선택한 경우, 방송서비스 제공자가 고객으로부터 시청료를 받는 대신에 사전에 광고비를 낼 것을 약속한 광고주로부터 돈을 받고, 고객에게는 유료 방송콘텐츠를 전송한 후에 일정 주기로 화면분할 기술을 적용하여 메인인 방송콘텐츠와는 상관없이 분할된 화면을 생성하여 광고주의 광고 콘텐츠를 제공하는 방법에 관한 것이다.
PCT/KR2010/009570 2009-12-31 2010-12-30 시청자의 광고허용에 따라 유료 방송콘텐츠를 무상으로 제공하는 방송서비스 방법 WO2011081480A2 (ko)

Priority Applications (4)

Application Number Priority Date Filing Date Title
JP2012547033A JP5750451B2 (ja) 2009-12-31 2010-12-30 視聴者の広告許容によって有料放送コンテンツを無料で提供する放送サービス方法
EP10841312.1A EP2521354A4 (en) 2009-12-31 2010-12-30 METHOD FOR A BROADCASTING SERVICE FOR THE FREE DELIVERY OF PAID BROADCAST CONTENTS EVERYONE AFTER PUBLISHING A PUBLISHER
CN201080060385.0A CN103380617B (zh) 2009-12-31 2010-12-30 根据收视者的广告播放许可免费广播收费内容的方法
US13/540,470 US8893175B2 (en) 2009-12-31 2012-07-02 System and method of broadcasting pay-per-view contents

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
KR1020090136270A KR101092810B1 (ko) 2009-12-31 2009-12-31 시청자의 광고허용에 따라 유료 방송콘텐츠를 무상으로 제공하는 방송서비스 방법
KR10-2009-0136270 2009-12-31

Related Child Applications (1)

Application Number Title Priority Date Filing Date
US13/540,470 Continuation US8893175B2 (en) 2009-12-31 2012-07-02 System and method of broadcasting pay-per-view contents

Publications (3)

Publication Number Publication Date
WO2011081480A2 WO2011081480A2 (ko) 2011-07-07
WO2011081480A3 true WO2011081480A3 (ko) 2011-11-10
WO2011081480A9 WO2011081480A9 (ko) 2012-01-12

Family

ID=44227066

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/KR2010/009570 WO2011081480A2 (ko) 2009-12-31 2010-12-30 시청자의 광고허용에 따라 유료 방송콘텐츠를 무상으로 제공하는 방송서비스 방법

Country Status (6)

Country Link
US (1) US8893175B2 (ko)
EP (1) EP2521354A4 (ko)
JP (1) JP5750451B2 (ko)
KR (1) KR101092810B1 (ko)
CN (1) CN103380617B (ko)
WO (1) WO2011081480A2 (ko)

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KR101202570B1 (ko) * 2012-03-05 2012-11-19 곽상기 피피엘 광고 시스템 및 이를 이용한 광고방법
KR101588657B1 (ko) * 2012-06-05 2016-01-29 주식회사 케이티 광고를 표시하는 장치 및 방법, 그리고 광고 서버
CN104349212A (zh) * 2013-07-29 2015-02-11 上海帛茂信息科技有限公司 播放广告与视频内容的方法以及实现该方法的电子设备
CN106210913B (zh) * 2016-08-09 2019-07-23 北海爱飞数码科技有限公司 具有安全支付功能的电视机系统
CN107139211B (zh) * 2017-05-26 2020-06-30 上海思依暄机器人科技股份有限公司 一种家用机器人的成本回收控制方法和装置
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CN110717773A (zh) * 2018-07-12 2020-01-21 上海广润广告有限公司 一种基于广告推送的营销管理系统
CN108882048A (zh) * 2018-07-16 2018-11-23 聚好看科技股份有限公司 电视购票处理方法、装置、电视及可读存储介质
KR20200110035A (ko) 2019-03-15 2020-09-23 김기연 시청자 맞춤형 크로스 미디어 광고방법
KR20210071351A (ko) * 2019-12-06 2021-06-16 삼성전자주식회사 디스플레이 시스템, 디스플레이 시스템 제어방법 및 디스플레이 장치

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Also Published As

Publication number Publication date
WO2011081480A9 (ko) 2012-01-12
US8893175B2 (en) 2014-11-18
JP5750451B2 (ja) 2015-07-22
KR101092810B1 (ko) 2011-12-12
EP2521354A2 (en) 2012-11-07
KR20110079256A (ko) 2011-07-07
CN103380617A (zh) 2013-10-30
CN103380617B (zh) 2017-02-22
US20130117783A1 (en) 2013-05-09
EP2521354A4 (en) 2014-03-12
WO2011081480A2 (ko) 2011-07-07
JP2013516831A (ja) 2013-05-13

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