KR102038375B1 - 소셜 네트워킹 시스템 사용자 그룹으로의 타겟팅 광고 - Google Patents

소셜 네트워킹 시스템 사용자 그룹으로의 타겟팅 광고 Download PDF

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KR102038375B1
KR102038375B1 KR1020147024945A KR20147024945A KR102038375B1 KR 102038375 B1 KR102038375 B1 KR 102038375B1 KR 1020147024945 A KR1020147024945 A KR 1020147024945A KR 20147024945 A KR20147024945 A KR 20147024945A KR 102038375 B1 KR102038375 B1 KR 102038375B1
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advertisement
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networking system
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KR20140137357A (ko
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롱 얀
뉴완 세나라트나
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페이스북, 인크.
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/40—Business processes related to the transportation industry
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0215—Including financial accounts
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0273—Determination of fees for advertising
    • G06Q30/0275—Auctions
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L12/00—Data switching networks
    • H04L12/02—Details
    • H04L12/16—Arrangements for providing special services to substations
    • H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
    • H04L12/1859—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast adapted to provide push services, e.g. data channels
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H04W4/029—Location-based management or tracking services

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Finance (AREA)
  • Theoretical Computer Science (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Accounting & Taxation (AREA)
  • General Business, Economics & Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Human Resources & Organizations (AREA)
  • Tourism & Hospitality (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Primary Health Care (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
KR1020147024945A 2012-03-02 2013-03-04 소셜 네트워킹 시스템 사용자 그룹으로의 타겟팅 광고 Expired - Fee Related KR102038375B1 (ko)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US13/411,456 2012-03-02
US13/411,456 US10685361B2 (en) 2012-03-02 2012-03-02 Targeting advertisements to groups of social networking system users
PCT/US2013/028915 WO2013131096A1 (en) 2012-03-02 2013-03-04 Targeting advertisements to groups of social networking system users

Publications (2)

Publication Number Publication Date
KR20140137357A KR20140137357A (ko) 2014-12-02
KR102038375B1 true KR102038375B1 (ko) 2019-10-31

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Country Status (6)

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US (1) US10685361B2 (enExample)
JP (2) JP6268105B2 (enExample)
KR (1) KR102038375B1 (enExample)
AU (2) AU2013225689A1 (enExample)
CA (1) CA2864304A1 (enExample)
WO (1) WO2013131096A1 (enExample)

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US10834290B2 (en) 2013-10-10 2020-11-10 Elwha Llc Methods, systems, and devices for delivering image data from captured images to devices
US10346624B2 (en) 2013-10-10 2019-07-09 Elwha Llc Methods, systems, and devices for obscuring entities depicted in captured images
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KR101935937B1 (ko) 2017-12-05 2019-01-07 설형수 오피니언 마이닝을 이용한 광고 정보 제공 시스템 및 그 방법
KR102706619B1 (ko) 2018-04-16 2024-09-12 에스케이플래닛 주식회사 그룹화를 통한 타겟팅 광고 제공 방법, 시스템 및 이를 위한 컴퓨터 프로그램이 기록된 기록매체
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KR102242934B1 (ko) 2020-11-13 2021-04-20 지정훈 Sns를 이용한 온라인 광고 방법 및 장치

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Also Published As

Publication number Publication date
WO2013131096A1 (en) 2013-09-06
JP2018060566A (ja) 2018-04-12
JP6268105B2 (ja) 2018-01-24
US20130232012A1 (en) 2013-09-05
AU2013225689A1 (en) 2014-09-04
CA2864304A1 (en) 2013-09-06
AU2018205124A1 (en) 2018-07-26
US10685361B2 (en) 2020-06-16
KR20140137357A (ko) 2014-12-02
JP2015515665A (ja) 2015-05-28

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