CN112219402A - 接收装置和接收方法、发送装置及发送方法、发送接收系统及方法 - Google Patents

接收装置和接收方法、发送装置及发送方法、发送接收系统及方法 Download PDF

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Publication number
CN112219402A
CN112219402A CN201980031580.1A CN201980031580A CN112219402A CN 112219402 A CN112219402 A CN 112219402A CN 201980031580 A CN201980031580 A CN 201980031580A CN 112219402 A CN112219402 A CN 112219402A
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advertisement
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information
unit
broadcast
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CN112219402B (zh
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樋口靖和
永滨健太郎
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Hisense Visual Technology Co Ltd
Toshiba Visual Solutions Corp
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Hisense Visual Technology Co Ltd
Toshiba Visual Solutions Corp
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Priority claimed from JP2018238937A external-priority patent/JP7120912B2/ja
Priority claimed from JP2018238936A external-priority patent/JP7120911B2/ja
Priority claimed from JP2018238935A external-priority patent/JP7120910B2/ja
Application filed by Hisense Visual Technology Co Ltd, Toshiba Visual Solutions Corp filed Critical Hisense Visual Technology Co Ltd
Publication of CN112219402A publication Critical patent/CN112219402A/zh
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/173—Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

本发明的接收装置和接收方法以及发送装置和发送方法通过使用收看历史的分析结果来改善广告的投放效率。本发明的接收装置具备广告信息管理部；本发明的发送装置具备广告信息获取部，按设备分类广告信息生成部，以及按设备分类广告信息发送部。本发明的收发系统具备接收装置和发送装置，发送装置具备按设备分类广告信息发送部，接收装置具备广播接收部。

Description

PCT国内申请，说明书已公开。

Claims (22)

  1. PCT国内申请，权利要求书已公开。
CN201980031580.1A 2018-12-20 2019-12-19 接收装置和接收方法、发送装置及发送方法、发送接收系统及方法 Active CN112219402B (zh)

Applications Claiming Priority (7)

Application Number Priority Date Filing Date Title
JP2018238937A JP7120912B2 (ja) 2018-12-20 2018-12-20 送受信システムおよび方法
JP2018238936A JP7120911B2 (ja) 2018-12-20 2018-12-20 送信装置および送信方法
JP2018-238937 2018-12-20
JP2018238935A JP7120910B2 (ja) 2018-12-20 2018-12-20 受信装置および受信方法
JP2018-238936 2018-12-20
JP2018-238935 2018-12-20
PCT/CN2019/126456 WO2020125701A1 (zh) 2018-12-20 2019-12-19 接收装置和接收方法、发送装置及发送方法、发送接收系统及方法

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CN112219402A true CN112219402A (zh) 2021-01-12
CN112219402B CN112219402B (zh) 2022-09-02

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Citations (16)

* Cited by examiner, † Cited by third party
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JP2002056280A (ja) * 2000-08-09 2002-02-20 Ntt Data Corp 広告露出管理方法及び受信機
CN1756347A (zh) * 2000-05-15 2006-04-05 株式会社电通 控制广告发送的方法和装置
US20070219859A1 (en) * 2006-03-16 2007-09-20 Opentv, Inc. Method and system for optimizing the viewing of advertising
CN101282455A (zh) * 2008-04-11 2008-10-08 深圳市爱视传媒技术有限公司 一种调控广告发布的方法、系统和装置
JP2009182369A (ja) * 2006-05-17 2009-08-13 Panasonic Corp テレビ番組録画再生装置、テレビ番組録画再生方法、及びテレビ番組録画再生装置を動作させるプログラム
CN101764796A (zh) * 2008-12-25 2010-06-30 Tcl集团股份有限公司 一种广告传输方法及系统
JP2010193220A (ja) * 2009-02-18 2010-09-02 Masahide Tanaka 動画コンテンツ鑑賞装置
JP2015188176A (ja) * 2014-03-27 2015-10-29 Kddi株式会社 通信制御装置及び通信制御方法
WO2016129946A1 (ko) * 2015-02-13 2016-08-18 남기원 방송 광고 시스템 및 방송 광고 방법
CN106131616A (zh) * 2016-07-25 2016-11-16 无锡天脉聚源传媒科技有限公司 一种投放广告的方法及装置
JP2017004518A (ja) * 2015-06-04 2017-01-05 株式会社デジタルインテリジェンス 広告配信システム及び方法、並びにプログラム
CN106358057A (zh) * 2016-11-28 2017-01-25 天脉聚源（北京）科技有限公司 广告的投放方法及装置
CN106779847A (zh) * 2016-12-18 2017-05-31 广东聚联电子商务股份有限公司 一种基于二维码的广告传播方法
WO2017120836A1 (zh) * 2016-01-14 2017-07-20 段春燕 插入广告时的数据采集方法以及广告插入系统
WO2018027865A1 (zh) * 2016-08-11 2018-02-15 张焰焰 广告播放的统计方法和统计系统
CN107862552A (zh) * 2017-11-10 2018-03-30 北京智钥科技有限公司 广告信息推送方法、装置及系统

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101996371A (zh) * 2009-08-17 2011-03-30 华为技术有限公司 广告投放方法、装置及系统
CN102800005A (zh) * 2012-07-20 2012-11-28 北京亿赞普网络技术有限公司 网络广告投放方法与装置
CN104636940A (zh) * 2013-11-07 2015-05-20 深圳市腾讯计算机系统有限公司 广告投放方法及系统、广告筛选方法及装置、服务器

Patent Citations (16)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1756347A (zh) * 2000-05-15 2006-04-05 株式会社电通 控制广告发送的方法和装置
JP2002056280A (ja) * 2000-08-09 2002-02-20 Ntt Data Corp 広告露出管理方法及び受信機
US20070219859A1 (en) * 2006-03-16 2007-09-20 Opentv, Inc. Method and system for optimizing the viewing of advertising
JP2009182369A (ja) * 2006-05-17 2009-08-13 Panasonic Corp テレビ番組録画再生装置、テレビ番組録画再生方法、及びテレビ番組録画再生装置を動作させるプログラム
CN101282455A (zh) * 2008-04-11 2008-10-08 深圳市爱视传媒技术有限公司 一种调控广告发布的方法、系统和装置
CN101764796A (zh) * 2008-12-25 2010-06-30 Tcl集团股份有限公司 一种广告传输方法及系统
JP2010193220A (ja) * 2009-02-18 2010-09-02 Masahide Tanaka 動画コンテンツ鑑賞装置
JP2015188176A (ja) * 2014-03-27 2015-10-29 Kddi株式会社 通信制御装置及び通信制御方法
WO2016129946A1 (ko) * 2015-02-13 2016-08-18 남기원 방송 광고 시스템 및 방송 광고 방법
JP2017004518A (ja) * 2015-06-04 2017-01-05 株式会社デジタルインテリジェンス 広告配信システム及び方法、並びにプログラム
WO2017120836A1 (zh) * 2016-01-14 2017-07-20 段春燕 插入广告时的数据采集方法以及广告插入系统
CN106131616A (zh) * 2016-07-25 2016-11-16 无锡天脉聚源传媒科技有限公司 一种投放广告的方法及装置
WO2018027865A1 (zh) * 2016-08-11 2018-02-15 张焰焰 广告播放的统计方法和统计系统
CN106358057A (zh) * 2016-11-28 2017-01-25 天脉聚源（北京）科技有限公司 广告的投放方法及装置
CN106779847A (zh) * 2016-12-18 2017-05-31 广东聚联电子商务股份有限公司 一种基于二维码的广告传播方法
CN107862552A (zh) * 2017-11-10 2018-03-30 北京智钥科技有限公司 广告信息推送方法、装置及系统

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WO2020125701A1 (zh) 2020-06-25

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