WO2014189322A1 - Système de gestion du kilométrage utilisant un dispositif mobile et procédé correspondant - Google Patents

Système de gestion du kilométrage utilisant un dispositif mobile et procédé correspondant Download PDF

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Publication number
WO2014189322A1
WO2014189322A1 PCT/KR2014/004623 KR2014004623W WO2014189322A1 WO 2014189322 A1 WO2014189322 A1 WO 2014189322A1 KR 2014004623 W KR2014004623 W KR 2014004623W WO 2014189322 A1 WO2014189322 A1 WO 2014189322A1
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information
self
employed
terminal
customer
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PCT/KR2014/004623
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English (en)
Korean (ko)
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엄재억
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(주) 예드림티피에스
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Priority to CN201480028277.3A priority Critical patent/CN105210095A/zh
Publication of WO2014189322A1 publication Critical patent/WO2014189322A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/40—Business processes related to the transportation industry
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the present invention relates to a mileage management system and method using a mobile device, and more particularly, self-employed people can use mobile mileage with increased convenience and usability rather than the conventional paper coupon, etc. in earning mileage to customers.
  • the service server integrates mobile mileage related processes such as mobile mileage account creation, earning, and customer management, while exposing self-employed discount coupons to various media such as IPTV, web, and mobile web. After receiving this discount, the customer can receive the discount coupon and use it for each self-employed person, determine whether the customer has the discount coupon, and automatically apply the discount coupon and automatically delete it after using the discount coupon.
  • discount coupon benefits to customers By granting redundancy, individual self-employed workers can induce customers to return or repurchase at a low cost without the need to manually issue mileage or discount coupons.
  • a mileage management system and method are disclosed.
  • the mileage earning medium of self-employed people is not computerized automatically.
  • self-employed people have to stamp paper cards every time customers visit the store and order coffee. It is difficult to efficiently manage the paper cards received from the company, and it is difficult for the self-employed to enjoy the effect of attracting customers to buy back.
  • the self-employed rely on direct face-to-face sales rather than sales activities based on structured data. It was more so because it tended to be.
  • Korean Laid-Open Patent Publication No. 10-2001-0000035 'mileage integrated management system and mileage integrated management method' is a database that stores the user's mileage amount and user information issued by the mileage issuer, respectively. And a plurality of mileage issuing company servers for transmitting mileage amount information for each user to the user, and receiving each mileage information from the plurality of mileage issuing server servers through wired and wireless communication means to integrate the received mileage. And, based on the integrated mileage provides a mileage integration management server that allows a user to receive a mileage service from the mileage issuer.
  • Korean Patent Publication No. 10-2001-0000035 is merely a technology that integrates the mileage paid by a number of mileage issuers, and easily issues or uses the mileage using a mobile device, or uses various media. It was not a technology that could maximize the customer attraction effect by combining discount coupons issued through mobile mileage.
  • the problem to be solved by the present invention is to overcome the above problems, the self-employed in the process of earning the mileage to the customer using a mobile mileage, but not a conventional paper coupon, etc. service process related to mobile mileage account allocation, earning, use, etc. Servers can be integrated to increase the simplicity and usability of using mobile mileage, and to help individual self-employed customers manage customers to revisit or repurchase customers with simple procedures and low cost.
  • the problem to be solved by the present invention is to overcome the above problems, by exposing the mobile discount coupon produced and applied by the self-employed under certain issuance conditions to various media such as IPTV, web, mobile web, customers report this If you order a product by telephone or visit a self-employed store without having to present a discount coupon after receiving a discount coupon, you can automatically search for and apply a mobile discount coupon by searching phone number matching. By allowing them to be used by self-employed workers, the discount coupon benefits are duplicated to customers, thereby maximizing customer incentives.
  • the present invention relates to a mileage management system using a mobile device, wherein the self-employed account registration application information is transmitted to the service server, and the first and second product order information from the customer terminal made through the IPTV terminal is transmitted through the service server.
  • Self-employed terminal for transmitting the mileage management web page URL to the customer terminal;
  • the discount approval information is transmitted to the self-employed terminal, the second product order information is received from the self-employed terminal, and the customer mileage account for each telephone number of the customer terminal is determined.
  • Create a customer mileage account Send information, customer mileage account renewal information and customer mileage account URL information to the customer terminal, generate mileage management service homepage and mobile homepage for each self-employed person, manage mileage for each customer terminal in mileage management service homepage and mobile homepage for self-employed person
  • a service server generating a web page
  • An IPTV server for receiving first and second goods order information from the server and transmitting the received first and second goods order information to the service server; Receive and expose self-employed account registration information from the IPTV server, receive discount coupon selection information and the customer terminal phone number information from the customer terminal, transmit the received information to the IPTV server, and first and second products from
  • An IPTV terminal that receives order information and transmits it to the IPTV server; And a customer terminal for transmitting discount coupon selection information and phone number information to the IPTV terminal, and transmitting first and second product order information for a specific self-employed person to the IPTV terminal.
  • the self-employed terminal includes a function of transmitting the mileage management service homepage URL provided by the service server on a regular or occasional basis and the mileage management web page URL for each customer terminal in the mobile homepage for each self-employed to the customer terminal. do.
  • the service server may include storing and updating customer information for each self-employed person according to a specific classification standard, and transmitting the customer information for each self-employed person to each self-employed terminal.
  • the service server the home page information receiving means for receiving the mobile home page generation related information for each self-employed from the self-employed terminal;
  • a homepage generating means for generating a mileage management service homepage and a mobile homepage for each self-employed person, generating a mileage management webpage for each customer terminal in a mileage management service homepage and a mobile homepage for each self-employed person, and generating a QR (Quick Response) code;
  • Notification means for transmitting information related to the mobile homepage for each self-employed person to the self-employed terminal;
  • interlocking means for registering to the SNS account of the self-employed terminal by transmitting an interlocking request to a separate SNS server for the new bulletin board comment information of the mobile homepage for each self-employed.
  • the present invention relates to a mileage management method using a mobile device, (A) the service server receives the self-employment account registration application information from the self-employed terminal, registers the self-employed account, and receives the mobile home page creation related information from the self-employed terminal And generating a mileage management service homepage and a mobile homepage for each self-employed person.
  • the service server by transmitting the self-employed account registration information to the IPTV server so that the self-employed information can be exposed in the IPTV terminal;
  • C receiving, by the service server, discount coupon selection information and customer terminal phone number information from the IPTV server, and transmitting a discount coupon to the customer terminal;
  • D receiving, by the service server, first product order information through the IPTV terminal through the IPTV server, and receiving first product order telephone information through the self-employed terminal from the self-employed terminal;
  • the service server checks whether the customer terminal phone number included in the first product order information or the first product order phone information is a phone number to which a discount coupon has been previously transmitted; Transmitting discount approval information to the self-employed terminal;
  • F receiving, by the service server, second product order information through the IPTV terminal, and receiving second product order telephone information through the self-employed terminal;
  • G the service server newly creating or updating a customer mileage account for each customer terminal phone number included in the second product order information or the second product order phone information.
  • the service server At this time, the step (G), (G1) the service server generates a mileage management web page for each customer terminal in the mileage management service homepage and mobile homepage for each self-employed, customer mileage account creation information, customer mileage account And transmitting the update information and the customer mileage account URL information to the customer terminal.
  • the service server stores and updates the customer information for each self-employed person, classifies the customer information for each self-employed person according to a specific classification criteria, and then classifies the customer information to the self-employed terminal. Transmitting; characterized in that it further comprises.
  • the self-employed mileage by the individual self-employed by the service server to perform the mileage management by integrating the mileage management while the convenience and usability of mobile mileage can be used instead of conventional paper coupons in earning mileage to customers
  • the automated process without unnecessary trouble such as issuing, distributing, checking, and accumulating, it is effective to increase the customer management effect that induces the customer's re-visit or repurchase at low cost.
  • the discount coupons applied by the self-employed to the various media such as IPTV, web, mobile web, and the like can be used by the self-employed after receiving the discount coupons for customers to see them, thereby providing discount coupon benefits to customers.
  • the self-employed After receiving the discount coupons for customers to see them, thereby providing discount coupon benefits to customers.
  • 1 is an overall configuration of a mileage management system using a mobile device according to an embodiment of the present invention.
  • FIG. 2 is a detailed configuration of the homepage management means according to an embodiment of the present invention.
  • FIG. 3 is an overall flowchart of a mileage management method using a mobile device according to an embodiment of the present invention.
  • FIG. 1 is an overall configuration diagram of a mileage management system using a mobile device according to a preferred embodiment of the present invention
  • Figure 2 is a detailed configuration of the homepage management means according to a preferred embodiment of the present invention.
  • the mileage management system using a mobile device is a self-employed terminal 100, service server 200, IPTV server 300, IPTV terminal 400 and the customer terminal 500.
  • Self-employed terminal 100 is a terminal of the self-employed using the mileage management service according to a preferred embodiment of the present invention, and transmits the self-employed account registration application information to the service server 200, IPTV terminal 400, PC, web, mobile Receives the goods order from the customer terminal 500 via the web, etc. via the service server 200, receives the goods order phone call from the customer terminal 500, the product order telephone information to the service server 200
  • the electronic device may transmit the customer mileage management service homepage URL or the mileage management web page URL in the mobile homepage provided by the service server 200 to the customer terminal 500, and may include a self-employed database.
  • Self-employed terminal 100 may be set to a variety of terminals, such as landline phone, POS terminal, PC, smart phone, but will be described below as assumed to be a landline phone, the landline phone is a software that stores customer information or classified by various classification criteria It can be embedded, can be connected to the service server 200, the customer terminal 500 through the wired and wireless Internet network, and can be provided with a number of buttons used for direct entry of the customer terminal 500 phone number. .
  • the landline phone is a software that stores customer information or classified by various classification criteria It can be embedded, can be connected to the service server 200, the customer terminal 500 through the wired and wireless Internet network, and can be provided with a number of buttons used for direct entry of the customer terminal 500 phone number.
  • the self-employed terminal 100 when receiving various information or notifications from the service server 200, the IPTV server 300, the IPTV terminal 400 or the customer terminal 500, SMS, LMS
  • the self-employed terminal 100 is not a landline telephone, but an internet telephone, a POS terminal, a PC or a smart phone, but does not exclude the case of a landline telephone.
  • the self-employed database may store customer information.
  • the customer information may include purchase frequency, type, amount, and timing information per customer telephone number.
  • the customer information may be classified and stored or updated and stored according to such classification criteria. .
  • the self-employed person may utilize customer information stored in the self-employed terminal 100 for promotional purposes, and in particular, the self-employed terminal 100 provides a service provided by the service server 200 regularly or from time to time in order to induce re-visit and repurchase of the customer.
  • the mileage management service homepage URL or the mileage management webpage URL in the mobile homepage for each self-employed person may be transmitted to any customer in the form of SMS or MMS.
  • the self-employed person checks the information such as which customer has been issued a discount coupon by which path and which order and payment through the self-employed terminal 100 at any time.
  • this information can be used as basic information for store operations.
  • the service server 200 is a server of a company that provides a mileage management service according to the present invention, account management means 210, public relations means 220, discount coupon management means 230, mileage management means 240 , Customer management means 250 and homepage management means 260.
  • the account management means 210 receives the self-employed account registration application information from the self-employed terminal 100 to register and manage the self-employed account.
  • the self-employed account registration application information received from the self-employed terminal 100 by the account management unit 210 includes basic information on self-employed business, discount coupon registration information, mileage application information, mileage regulation, fixed-term conditions, and the like. Information and the like.
  • the discount coupon management means 230 may process the initial discount coupon registration, discount coupon renewal, etc.
  • the mileage management means 240 is the first customer mileage account creation, mileage accumulation, use, deletion, redeposit, etc. It can be processed and renewed, and in particular, discount coupon management and mileage management can be performed according to the type required by each self-employed person.
  • the promotion means 220 transmits the self-employed account registration information to the IPTV server 300 so that the self-employed information can be exposed to potential customers in the IPTV terminal 400.
  • the self-employed information exposed by the IPTV terminal 400 may include basic self-employed information, detailed information on discount coupons, detailed information on mileage, and the like, and an exposure method may adopt a method suitable for IPTV such as banner advertising.
  • the IPTV server 300 and the IPTV terminal 400 are assumed as the exposure medium, but the present invention is not limited thereto, and additionally or alternatively, a separate web server or a mobile web server may be used. Of course, it can be configured to be exposed to potential customers through the web or mobile web provided.
  • the discount coupon management means 230 receives the customer's discount coupon selection information and customer terminal 500 phone number information from the IPTV server 300, and transmits the discount coupon to the customer terminal 500, IPTV terminal (400), receives the customer's product order information via the web or mobile web through the IPTV server 300 or a separate web server, and the customer's product order telephone information through the self-employed terminal 100 (self-employed terminal 100) Received from, the customer terminal 500 included in the product order information or product order telephone information of the customer checks whether the discount coupon has been previously sent to the phone number, and if the phone number previously sent discount approval information If it is not transmitted to the self-employed terminal (100) and the phone number is not already transmitted to the discount disapproval information to the self-employed terminal (100), discount coupon application information, discount coupon use information of the customer terminal (500) The god.
  • the discount coupon transmitted by the discount coupon management means 230 to the customer terminal 500 may be in the form of a barcode, a random number, and the like composed of an image, and may be a discount coupon on a mobile rather than a paper coupon.
  • the discount coupon management means 230 of the service server 200 transmits the discount coupon selected by the customer to the corresponding customer terminal 500 using the telephone number described by the customer.
  • the telephone number of the customer Since the customer who received the discount coupon calls the self-employed terminal 100 installed in the store of the self-employed, or places an order on the mobile homepage assigned to the self-employed, the telephone number of the customer has already been given the discount coupon. If you apply a discount automatically updates the discount coupon usage information, even if the customer actually visits the store to order the product, the customer or self-employed directly enter the customer's phone number on the self-employed terminal (100) And this phone number may be confirmed by having to be transmitted to the service server 200 for confirmation.
  • a customer can click on a banner advertisement of a self-employed person on the IPTV screen, select a discount coupon download menu, etc., and then enter his / her phone number to receive a discount coupon on his / her own terminal. If the web, mobile web, etc. other than 400 is applied, the customer simply accesses the web or mobile web with a QR code such as printed flyers, banners, business cards, etc. Can be transmitted.
  • a QR code such as printed flyers, banners, business cards, etc.
  • the mileage management means 240 receives the customer's product order information from the self-employed terminal 100 to create a customer mileage account for each customer terminal 500 phone number included in the customer's product order information or the customer's mileage account Renew mileage
  • the mileage management means 240 after receiving the customer's order information from the self-employed terminal 100, if the customer terminal 500 phone number included in the customer's order information is already a phone number for which the customer mileage account is already generated Instead of creating a new customer mileage account, the mileage of the previously created customer mileage account is renewed, and a new customer mileage account is created if the customer mileage account is not a phone number.
  • a customer may apply for product orders through the IPTV terminal 400, a mobile homepage of the self-employed, or apply for a product order with the self-employed terminal 100 installed in the store of the self-employed, or directly visit the store of the self-employed to order the product Or, when you make a payment, create a customer mileage account for your phone number.
  • the customer management means 250 converts the customer mileage account creation information, the customer mileage renewal information, and the customer mileage account URL information into the form of SMS or MMS. In real time to the customer terminal 500 to be transmitted.
  • the customer management means 250 stores the customer information, and if the customer information is updated, it can be updated and stored, and the customer information can be classified and stored according to various classification criteria. , Purchase method information and the like.
  • the customer information is classified by various classification criteria, such as by self-employed, by region, by time, by amount, and the customer management means 250 transmits the customer information by the classification criteria to the self-employed terminal 100 on a regular or occasional basis.
  • CRM Customer Relationship Management
  • CRM generally maximizes customer-centric resources by analyzing and integrating internal and external data related to customers. Based on this, it means a series of processes for planning, supporting, and evaluating marketing activities.
  • a self-employed person can easily operate a CRM at a low cost regardless of place, time, etc. using a mobile device.
  • the homepage management means 260 generates and manages a homepage about the mileage management service provided by the service server 200, and generates and manages a mobile homepage for each self-employed person when registering a self-employed account for the self-employed terminal 100. do.
  • the homepage management means 260 generates and manages a mileage management web page for each customer terminal 500 in a homepage and a mobile homepage for each self-employed mileage management service.
  • the homepage managing means 260 includes a homepage information receiving means 261, a homepage generating means 262, a notification means 263, and an interlocking means 264 as shown in FIG. 2.
  • the homepage information receiving means 261 receives the mobile homepage generation related information from the self-employed terminal 100 and makes it available for generation of the mobile homepage for each self-employed person.
  • the above-described self-employed account registration application information and the like may be used.
  • the self-employed basic information skin information (mobile web basic template), product or service information, bulletin board information, and the like may be used.
  • the mobile homepage generation related information is set to be received from the self-employed terminal 100, but the present invention is not limited thereto.
  • the information may be used by the home page information receiving means 261.
  • the homepage generating means 262 generates a homepage related to the mileage management service and a mobile homepage of a specific self-employed person based on the information related to the mobile homepage generation, and generates a QR (Quick Response) code. Create a mileage management web page for each customer terminal 500 in the homepage and mobile homepage of the self-employed.
  • the homepage, the mobile homepage and the mileage management web page for each customer terminal 500 of the mileage management service generated and provided by the homepage management means 260 the customer can access the mobile homepage assigned to the self-employed at any time. You can check your mileage management web page by selecting your mileage inquiry menu and entering your phone number and password.
  • the self-employed person can easily promote their products or services at low cost through the mobile homepage provided by the service server 200, and promote the mobile homepage address or QR code through various printed materials or catalogs as well as online media.
  • customers using the mileage management service according to a preferred embodiment of the present invention can simply obtain various information for ordering goods or using mileage simply by accessing the mobile homepage for each self-employed person. It becomes possible.
  • the notification means 263 transmits information related to accessing the mobile homepage to the self-employed terminal 100 on a regular or occasional basis, and particularly, sends new bulletin comment information to the self-employed terminal 100 by SMS, LMS, MMS or pushmail of an app.
  • the notification means is not limited thereto.
  • Information related to accessing the mobile homepage may include the number of visitors, returning visitors, access time, and maximum access page information.
  • the self-employed person may maintain optimal customer management even after the initial purchase based on the information related to the access to the mobile homepage. It becomes possible.
  • the interlocking means 264 may be registered in the SNS account of the self-employed terminal 100 by transmitting an interlocking request to a separate SNS server for new bulletin board comment information of the mobile homepage, in particular, information board comment information.
  • the bulletin board of the mobile homepage is composed of service bulletin board and information bulletin board.
  • the service bulletin board is a bulletin board that can register comments about purchase or use inquiry, application, reservation, etc. for products, events, contents, etc. It can be understood as a bulletin board where you can register comments about events, content, and other promotional materials.
  • the user can easily check in real time a variety of materials introduced or promoted by the self-employed on the SNS service can be used as a reference for future service selection of the self-employed.
  • interlocking means 264 may be registered in the SNS account of the customer by transmitting the interworking request to a separate SNS server when receiving the SNS interworking request from the customer terminal 500 for the new bulletin board comment information of the mobile homepage.
  • the homepage management means 260 provides a self-employment evaluation function, receives service evaluation information about a specific self-employed or mobile homepage from the customer terminal 500 and displays it on the mobile homepage assigned to the self-employed. .
  • the self-employed person may be selected by referring to the self-employed person evaluation information.
  • the IPTV server 300 is a server of the person providing the IPTV service, by receiving the self-employment account registration information from the service server 200 to transmit to the IPTV terminal 400, the self-employed information can be exposed on the IPTV terminal 400.
  • Receiving the discount coupon selection information and customer terminal 500 phone number information of the customer from the IPTV terminal 400 and transmits to the service server 200, from the customer terminal 500 through the IPTV terminal 400 Receives the goods order and transmits to the service server (200).
  • the IPTV terminal 400 is a terminal that is connected to the IPTV server 300 to provide IPTV services to the customer terminal 500, the IPTV server 300, self-employed account registration information, self-employed details, discount coupon related information, etc. Received from and exposed, the customer's discount coupon selection information and customer terminal 500 phone number information received from the customer terminal 500 and transmitted to the IPTV server 300, and receives the product order from the customer terminal 500 To the IPTV server 300.
  • the customer terminal 500 is a terminal of a customer receiving a discount coupon or mileage management service according to the present invention
  • the self-employed account registration information, self-employed details, discount coupon related information exposed through the IPTV terminal 400 Contact with, discount coupon selection information and customer terminal 500 phone number information is transmitted to the IPTV terminal 400, and the product order information for a particular self-employed to the IPTV terminal 400 or self-employed terminal 100.
  • the customer terminal 500 may be configured of various devices, and may be a smart phone, a PC, a POS terminal, an internet phone terminal interlocked with a landline phone, or the like, and may be connected to a mobile application, web or mobile web.
  • the customer checks the details of the self-employed person, information on the discount coupon, etc. exposed through the IPTV terminal 400, and applies for a discount coupon provided by a specific self-employed person by his / her own terminal (500) without any special effort. Registered or renewed discount coupons can be accepted, no need to manage a separate discount coupon.
  • the mileage can be set or renewed by each individual, and do not need separate mileage management, and own mileage managed by each self-employed person not only when ordering, booking or inquiring a product through the IPTV terminal 400.
  • the self-employed terminal ( 100) along with the customer's phone number, provide information on mileage registration or renewal, including ordering, booking and inquiring items.
  • a separate management is to be managed by being automatic mileage is set or updated without the need even to.
  • the present invention it is possible to specify orders, payments, inquiries, etc. through IPTV, telephone, store visits, web, mobile web, or applications only through mobile phones or landline telephone numbers, without unnecessary steps such as providing personal information of customers.
  • IPTV IPTV
  • the mileage promised is automatically accumulated and customers can freely and easily use the accumulated mileage in the same process, thereby maximizing the effect of re-visit or repurchase of customers compared to the conventional mileage service.
  • FIG. 3 is a flowchart illustrating a mileage management method using a mobile device according to an exemplary embodiment of the present invention.
  • the service server 200 receives the self-employment account registration application information from the self-employed terminal 100 to register the self-employed account (S10).
  • the self-employed account registration application information of step S10 may include basic self-employed business information, discount coupon registration application information, mileage application information, mileage adjustment, conditional information about the terms and conditions, mileage exhaustion plan information, and the like.
  • the service server 200 may receive the mobile homepage generation related information from the self-employed terminal 100 and generate a mileage management service homepage and a mobile homepage for each self-employed person.
  • the service server 200 transmits the self-employed account registration information to the IPTV server 300 so that the self-employed information may be exposed in the IPTV terminal 400 (S20).
  • the service server 200 receives the customer's discount coupon selection information and the customer terminal 500 phone number information from the IPTV server 300, and transmits the discount coupon to the customer terminal 500 (S30).
  • the service server 200 receives the customer's first product order information through the IPTV terminal 400 through the IPTV server 300 or the customer's first product order phone information through the self-employed terminal 100. Received from the self-employed terminal 100 (S40).
  • the service server 200 checks whether the customer terminal 500 included in the first product order information or the first product order phone information of the customer is a phone number to which the discount coupon has been previously transmitted. In the case of the transmitted phone number, the discount approval information is transmitted to the self-employed terminal 100, and if the transmission is not the previously transmitted phone number, the discount disapproval information is transmitted to the self-employed terminal 100, the discount coupon application information of the customer terminal 500, Update the discount coupon use information (S50).
  • the service server 200 receives the customer's second product order information through the IPTV terminal 400 or the mobile homepage for each self-employed person, or receives the customer's second product order phone information through the self-employed user terminal 100. (S60).
  • the service server 200 creates a new customer mileage account for each customer terminal 500 phone number included in the second product order information or the second product order phone information of the customer or renews the mileage of the customer mileage account. (S70).
  • the service server 200 may include generating a mileage management web page for each customer terminal 500 in the homepage and the mobile homepage for each self-employed person related to the mileage management service.
  • the service server 200 may include transmitting customer mileage account generation information, customer mileage account update information, and customer mileage account URL information to the customer terminal 500 in real time.
  • the service server 200 stores and updates the customer information for each self-employed and classifies the customer information for each self-employed according to a specific classification criteria, and then transmits the classified customer information to the self-employed terminal 100 periodically or occasionally ( S80).

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Abstract

La présente invention concerne un système de gestion du kilométrage utilisant un dispositif mobile et un procédé correspondant. Plus précisément, la présente invention peut accroître le confort et l'utilité et limiter les dépenses en personnel et les dépenses en marketing superflues par gestion intégrée du kilométrage mobile dans un serveur de service pendant le processus entier de réglage, d'application et de mise à jour de kilométrage mobile et de gestion des clients tout en accumulant le kilométrage mobile, des coupons papier non classiques, lorsqu'un individu propriétaire accumule un kilométrage pour un client. De plus, la présente invention peut maximiser le service au client par collaboration entre kilométrage mobile et un appareil tel qu'une IPTV et un téléphone intelligent. Si des coupons de réduction demandés par des propriétaires individuels sont exposés à divers médias tels qu'une IPTV, un réseau Internet et un réseau Internet mobile, les clients peuvent obtenir et utiliser les coupons de réduction pour chaque propriétaire individuel. En conséquence, les bénéfices des coupons de réduction ainsi que le kilométrage peuvent être doublement offerts aux clients.
PCT/KR2014/004623 2013-05-24 2014-05-23 Système de gestion du kilométrage utilisant un dispositif mobile et procédé correspondant WO2014189322A1 (fr)

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