WO1999046719A1 - Method and apparatus for analyzing data and advertising optimization - Google Patents

Method and apparatus for analyzing data and advertising optimization Download PDF

Info

Publication number
WO1999046719A1
WO1999046719A1 PCT/US1999/005363 US9905363W WO9946719A1 WO 1999046719 A1 WO1999046719 A1 WO 1999046719A1 US 9905363 W US9905363 W US 9905363W WO 9946719 A1 WO9946719 A1 WO 9946719A1
Authority
WO
WIPO (PCT)
Prior art keywords
advertising
exposure
data
person
index
Prior art date
Application number
PCT/US1999/005363
Other languages
English (en)
French (fr)
Inventor
Mark E. Cannon
Original Assignee
Cannon Holdings, L.L.C.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Cannon Holdings, L.L.C. filed Critical Cannon Holdings, L.L.C.
Priority to AU30809/99A priority Critical patent/AU3080999A/en
Publication of WO1999046719A1 publication Critical patent/WO1999046719A1/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/45—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying users
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/46—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for recognising users' preferences
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/61—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/66—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 for using the result on distributors' side
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866—Management of end-user data
    • H04N21/25883—Management of end-user data being end-user demographical data, e.g. age, family status or address
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213—Monitoring of end-user related data
    • H04N21/44222—Analytics of user selections, e.g. selection of programs or purchase activity
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application

Definitions

  • the present invention relates to methods and techniques
  • viewers is also a very desirable group of consumers, sought after for their purchasing
  • Broadcast television advertising revenue is estimated to be in excess of
  • optimization tools impose artificial limits on advertising agencies and media planners that
  • the data can be manipulated to evaluate, score and optimize an
  • the most preferred embodiment of the present invention is a computer-based decision support
  • a database mining engine DME
  • an API database mining engine
  • the user interface in conjunction with the DME, provides a unique and
  • media-related access data which describe the access habits and preferences of the media
  • businesses, networks, and advertising agencies can interactively create, score,
  • the user interface for the system provides access to both the DME and the optimization mechanism in a simple and straightforward manner
  • FIG. 1 is a block diagram of a preferred embodiment of the present invention
  • FIG. 2 is a flowchart for converting person-by-person information from one
  • FIG. 3 is a flowchart depicting a process for loading database information
  • FIG. 4 is a block diagram of a data conversion method according to a preferred
  • FIG. 5 is a filter mask according to a preferred embodiment of the present invention.
  • FIG. 6 is a detailed graphical representation of a preferred embodiment of the data
  • FIG. 7 is a graphical representation of the viewing catalog for a three-week
  • FIG. 8 is a flowchart of a method 800 for using a graphical user interface to
  • FIG. 9 is a screen shot of cross tabulation data extracted from a media-related
  • FIG. 10 is a screen shot of an icon for accessing data contained in a database file
  • FIG. 11 is screen shot of a line graph representing data contained in a database file
  • FIG. 12 is a detailed graphical representation of a media-related database structure according to an alternative preferred embodiment of the present invention.
  • FIG. 13 is a flow chart depicting an optimization method according to a preferred
  • FIG. 14 is a block diagram of a scoring calculation method according to a
  • FIG. 15 is a tabular representation of a viewing history for a series of advertising
  • FIG. 16 is tabular representation of frequency values for a given number of
  • FIG. 17 is a tabular representation of age range index values for a group of
  • FIG. 18 is a tabular representation of income range index values for a group of
  • FIG. 19 is a tabular summary of various techniques for valuing exposures to an
  • FIG. 20 is a tabular comparison of comparative average exposure frequencies
  • FIG. 21 is a graphical representation of two different exposure plans or schedule
  • FIG. 22 is a tabular representation of effective frequency for a simple advertising
  • FIG. 23 is a tabular representation of sample index valuation for a given number
  • FIG. 24 is a graphical comparative representation of a number of exposure
  • FIG. 25 is a graphical comparative representation of total exposure valuation
  • FIG. 26 is a tabular representation of exposure valuation for various frequencies
  • FIG. 27 is a tabular representation of scoring exposure values as applied in several
  • FIG. 28 is a graphical representation of change in frequency based on choosing
  • FIG. 29 is a tabular representation of frequency exposure valuation for a series of
  • FIG. 30 is a graphical representation of the decay of influence resulting from the
  • FIG. 31 is a graphical representation of an index for logarithmic influence
  • FIG. 32 is a graphical representation of influence to advertising based on exposure
  • FIG. 33 is a graphical representation of the average influence index values for
  • FIG. 34 is a graphical representation an influence index using two different
  • FIG. 35 is a tabular representation of a scoring example using a time weighted
  • FIG. 36 is a graphical representation of an influence index for a given audience
  • FIG. 37 is a tabular representation of index values based on audience age
  • FIG. 38 is a tabular representation of index values based on income information
  • FIG. 39 is a tabular representation of index values based on the size of the county
  • FIG. 40 is a tabular representation of index values for exposure recency
  • FIG. 41 is a tabular representation of scoring using index values and models
  • FIG. 42 is a tabular representation of indices for three advertising alternatives
  • FIG. 43 is a tabular representation of values for a series of advertising spots for
  • FIG. 44 is a graphical representation of the optimization information presented in
  • person-by-person data for any type of media may be utilized with various preferred
  • size of a data file for one week is about 35 Mbytes.
  • sample population can be judged by Nielsen to be out of tab for a day. This means that
  • each household member is assigned a unique person number
  • sample household are logged and identified in the data, they are not assigned unique
  • this task can be
  • 17 refers to the process of correlating the individual data elements from multiple sets of data.
  • the sample For limited data sets and moderate sample sizes, the sample is included in the sample. For limited data sets and moderate sample sizes, the sample is not included in the sample. For limited data sets and moderate sample sizes, the sample is not included in the sample. For limited data sets and moderate sample sizes, the sample is not included in the sample. For limited data sets and moderate sample sizes, the sample is not included in the sample. For limited data sets and moderate sample sizes, the sample is not included in the sample. For limited data sets and moderate sample sizes, the sample
  • browsing In this mode a user interactively interrogates the data, often with a
  • the SQL database query language for example, supports
  • Calendar record (record type 0). The calendar record identifies the broadcast
  • This calendar record indicates that the week of data included in the data set begins
  • Classification data record (record type 1).
  • the classification data record (record type 1).
  • 20 typically includes 5000 records per week
  • the week includes four household members and one visitor.
  • Each household data item in the week includes four household members and one visitor.
  • age and gender data for each person in the record is also translated to binary form and
  • Program data lead record (record type 2).
  • the program data lead record (record type 2).
  • program data records are used to describe all programming broadcast in a given week
  • the sample program data lead record shown above indicates, among other things,
  • program data item are converted from an ASCII representation as shown above to a
  • Usage data lead record (record type 4).
  • the usage data lead record identifies
  • This usage data continuation record identifies some of the 2,748 households and
  • the specific program being watched is not specified. It may have been a network
  • program may also have been a cable channel or a broadcasting station
  • the program data record indicates all
  • usage record indicates television usage by person and household.
  • Homes Base is defined as the total number of homes in the United
  • This figure on a percentage basis, includes more than 98% of all homes.
  • Prime Time The federal government defines prime time as those evening hours
  • HUTS Households Using Television
  • percent HUTS percent HUTS
  • HUT rating percent HUTS
  • HUT ratings typically peak at over 60% during prime time and can
  • HUTS typically
  • Household Rating is defined as the portion of all homes
  • Demographic rating is similar to household rating, but this figure is calculated
  • 25 used as another indicator used for decision-making based on demographics.
  • Share is defined as the portion of homes with television sets on which
  • Homes Delivered. Advertising effectiveness is sometimes based on homes
  • This value is defined as the rating for a show multiplied by the
  • VPH Viewers Per Viewing Household
  • impressions homes delivered x
  • VPH homes base x rating x VPH
  • 27 embodiment of the present invention includes four main components: a database mining
  • DME DME engine
  • optimization mechanism a user interface
  • a suitable computer system is necessarily a part of the
  • computing apparatus or a single user device such as a personal computer or workstation.
  • Computer system 100 suitably comprises a processor 110, main memory 120, a memory
  • controller 130 an auxiliary storage interface 140, and a terminal interface 150, all of
  • FIG. 1 is presented to simply illustrate some of the salient features of
  • Processor 110 performs computation and control functions of computer system
  • Processor 110 may be any suitable central processing unit (CPU).
  • CPU central processing unit
  • a single integrated circuit such as a microprocessor, or may comprise any combination thereof
  • Processor 110 suitably executes an object-
  • Auxiliary storage interface 140 allows computer system 100 to store and retrieve
  • auxiliary storage devices such as magnetic disk (e.g., hard disks or
  • DASD 170 is a direct access storage device 170. As shown in FIG. 1, DASD 170 may be a
  • floppy disk drive which may read programs and data from a floppy disk 180. It is
  • signal bearing media examples include: recordable type media such as
  • floppy disks e.g., disk 180
  • CD ROMS compact disc ROMS
  • transmission type media such as digital signals
  • Memory controller 130 through use of a processor (not shown) separate from
  • processor 110 is responsible for moving requested information from main memory 120
  • auxiliary storage interface 140 to processor 110. While memory
  • controller 130 is shown as a separate entity for purposes of explanation, those skilled in
  • controller 130 may actually reside in the circuitry associated with processor 110, main
  • Terminal interface 150 allows system administrators and computer programmers
  • system bus 160 of the preferred embodiment is a
  • Main memory 120 suitably contains an operating system 122, a graphical user
  • DME Database Mining Engine
  • Graphical user interface 125 in memory 120 provides access for
  • system 100 a user of system 100, allowing the user to access the various features of system 100.
  • DME database 126 is a customized version of a previously created database that is
  • DME 127 is a
  • DBMS database management system
  • DME 127 uses a
  • Advertising optimization mechanism 129 allows a user of system 100 to
  • DME database 126 uses the data contained in DME database 126. Although shown as separate components
  • main memory 120 does not necessarily contain all
  • portions of operating system 122 may be
  • files may well be stored on magnetic or optical disk storage devices (not shown).
  • Database Mining Engine (DME) 127 is shown to reside in the same
  • main memory 120 may consist of multiple disparate memory locations (e.g. backside
  • sample populations can successfully implement the various techniques and methods
  • a system 100 according to various preferred embodiments of the present
  • portions of existing databases from location to location (such as from a central server to a
  • the data in memory, and analyze the data; the ability to filter the data according to user
  • DME database 126 The design of DME database 126 is performance driven and, for at
  • At least one preferred embodiment is specifically designed to efficiently access the Nielsen
  • DME database 126 and DME 127) can be created to take advantage of the specific
  • a DME database 126 according to a preferred embodiment of the present
  • invention is capable of spanning many weeks and is composed of .tvd discrete files, one
  • tvd. TVD is an acronym for Television Viewing Data and is used to identify
  • viewing data is simply placed into the directory for DME database 126 along with all
  • a user or system administrator can create a copy of all or a selected portion of
  • DME database 126 by copying some or all of the .tvd files to another memory storage
  • interface 125 described below, direct system 100 to access the new database location.
  • the .tvd data files contained in DME database 126 can be considered object-
  • a household object i.e. a household object, a person object, a television
  • each object in the database file is the same as the required length and byte position of
  • a region of memory 120 is allocated for loading a
  • Memory 120 is sized
  • the second byte of data is loaded into the first byte of allocated memory.
  • the second byte of data is
  • system 100 can operate on the data as objects.
  • data items are loaded into memory 120, system 100 can operate on the data as objects.
  • This unique database structure allows for binary data transfer of large blocks of
  • DME 127 requires memory based data objects for processing and can begin operating
  • process 200 generally involves organizing the input data from the standard format (in
  • program objects read the data supplied by Nielsen and assign values to the
  • object data elements in memory such as age, or program name (step 230); and, write the
  • step 240 It is important to note that there is no requirement to locate all blocks of
  • blocks of memory 120 are allocated and the blocks of memory 120 are
  • step 310 the blocks of data are read from the .tvd data files
  • DME 127 can access the television viewing data. This type of data retrieval is not
  • data in a typical database is typically not the same as the data in memory 120.
  • week 1 file are the same size as person objects from the week 10 file.
  • DME database 126 does not provide the data type independence of
  • Each household data item in each classification record is translated to binary form
  • the income indicator "5" in the record above, for example, is translated to the binary
  • classification record is also translated to binary form and assigned to the corresponding
  • Each program data item in each program data lead record is assigned to the
  • Viewing Data the memory location in the viewing data memory for this
  • One is a program data record, and the other is a usage record.
  • the program data record indicates all those persons and households in the sample who
  • the "usage” record indicates television usage by
  • audience counts will be accurate, but the non-network audience counts will be inflated.
  • database 126 information in database 126 is illustrated. Rather than allocate a fixed set of memory
  • memory space can be
  • the data conversion mechanism will use Processor 110
  • the process of creating a .tvd data file for DME database 126 involves reorganizing a
  • Each household data item in each classification record is translated to binary
  • usage viewing event refers to this network viewing event.
  • cable television network data can be added
  • the Nielsen data contains
  • This data can be used to identify and select
  • a user might wish to select all women between the ages of 18 and 49 who live
  • database 126 is organized so that the selection can be made using Boolean logic, which is
  • audience members are not stored as integers, but are stored as a 16 bit field
  • each bit represents one of the available age ranges.
  • the first several age ranges are
  • graphical user interface 125 utilizes a 16 bit age
  • DME 127 performs a logical "and" operation using the
  • this procedure may be represented as "PersonAge & AgeSelectionMask.”
  • 0000000000010000 (age of audience member) + 00000000001 11000 (age selection mask) 0000000000010000
  • the person is in the requested age range.
  • DME database 126 can be quickly and efficiently screened to locate the sample audience
  • the Nielsen person-by-person data provides “viewing data" for any given week.
  • the viewing data indicates the viewing choices made by sample households and members
  • the data may indicate that the viewing
  • DME database 126 the sample viewing data provided by Nielsen for a given
  • the broadcasting week begins at 6:00 AM on Monday
  • the first block of viewing data begins at 6:08 AM on Monday and ends at
  • the second block begins at 12:08 PM and ends at 5:53 PM, etc.
  • Each of these 28 blocks for a given week contains all of the viewing data for a
  • DME database 126 appropriate block of data in DME database 126 will be retrieved from DME database 126
  • This block will be the block that contains all the viewing
  • FIG. 6 a simplified graphical representation of the data
  • the indices in each of the a ⁇ ays indicate a relationship to the data contained in
  • FIG. 6 presents a
PCT/US1999/005363 1998-03-11 1999-03-09 Method and apparatus for analyzing data and advertising optimization WO1999046719A1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU30809/99A AU3080999A (en) 1998-03-11 1999-03-09 Method and apparatus for analyzing data and advertising optimization

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US09/038,380 1998-03-11
US09/038,380 US6286005B1 (en) 1998-03-11 1998-03-11 Method and apparatus for analyzing data and advertising optimization

Publications (1)

Publication Number Publication Date
WO1999046719A1 true WO1999046719A1 (en) 1999-09-16

Family

ID=21899617

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US1999/005363 WO1999046719A1 (en) 1998-03-11 1999-03-09 Method and apparatus for analyzing data and advertising optimization

Country Status (3)

Country Link
US (2) US6286005B1 (US06286005-20010904-M00007.png)
AU (1) AU3080999A (US06286005-20010904-M00007.png)
WO (1) WO1999046719A1 (US06286005-20010904-M00007.png)

Cited By (17)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
DE10010907A1 (de) * 2000-03-06 2001-10-18 Artemedia Ag Selektive Besendung
WO2001082160A1 (fr) * 2000-04-26 2001-11-01 Voltage Inc. Procede de determination/optimisation de la distribution de publicites
JP2001306934A (ja) * 2000-04-26 2001-11-02 Voltage Inc 広告配信決定方法および配信最適化システム
WO2002041198A2 (en) * 2000-11-20 2002-05-23 Adexact Corporation Method and system for dataflow management in a communications network
WO2003021514A1 (en) * 2001-09-04 2003-03-13 Alvarez Alan P System and method for determining the effectiveness and efficiency of advertising media
US6954731B1 (en) * 2000-06-27 2005-10-11 Ncr Corporation Methods and system for optimizing a campaign
EP1967998A1 (en) * 2007-03-06 2008-09-10 Portrait Innovations, Inc. System, method and computer program product for evaluating photographic performance
EP1973343A1 (en) * 2007-03-23 2008-09-24 British Telecommunications Public Limited Company Gathering and using user preference data
US7567918B2 (en) 2000-02-22 2009-07-28 International Business Machines Corporation Method and system for researching sales effects for advertising using association analysis
US7912752B2 (en) 2000-10-31 2011-03-22 Context Web, Inc. Internet contextual communication system
US8019639B2 (en) 2005-07-07 2011-09-13 Sermo, Inc. Method and apparatus for conducting an online information service
CN1672350B (zh) * 2002-07-30 2013-04-24 皇家飞利浦电子股份有限公司 用于控制事件的特征的频率分布的增长的方法和系统
US8751302B2 (en) 2005-08-11 2014-06-10 Pulsepoint, Inc. Method and system for placement and pricing of internet-based advertisements or services
US10083420B2 (en) 2007-11-21 2018-09-25 Sermo, Inc Community moderated information
US10453078B2 (en) 2006-01-26 2019-10-22 Pulsepoint, Inc. Open insertion order system to interface with an exchange for internet ad media
USRE47908E1 (en) 1991-12-23 2020-03-17 Blanding Hovenweep, Llc Ergonomic man-machine interface incorporating adaptive pattern recognition based control system
USRE48056E1 (en) 1991-12-23 2020-06-16 Blanding Hovenweep, Llc Ergonomic man-machine interface incorporating adaptive pattern recognition based control system

Families Citing this family (601)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6769128B1 (en) 1995-06-07 2004-07-27 United Video Properties, Inc. Electronic television program guide schedule system and method with data feed access
BRPI9812104B1 (pt) 1997-07-21 2016-12-27 Guide E Inc método para navegar por um guia de programa interativo
US6708203B1 (en) * 1997-10-20 2004-03-16 The Delfin Project, Inc. Method and system for filtering messages based on a user profile and an informational processing system event
AU765648B2 (en) * 1998-03-04 2003-09-25 Rovi Guides, Inc. Program guide system with targeted advertising
ES2224020T3 (es) * 1998-03-04 2005-03-01 United Video Properties Inc. Sistema de guia de programas con supervision del uso de anuncios y de las actividades de usuario.
US8364578B1 (en) 1998-03-05 2013-01-29 Cgi Technologies And Solutions Inc. Simultaneous customer/account strategy execution in a decision management system
US6601034B1 (en) 1998-03-05 2003-07-29 American Management Systems, Inc. Decision management system which is cross-function, cross-industry and cross-platform
US6546545B1 (en) 1998-03-05 2003-04-08 American Management Systems, Inc. Versioning in a rules based decision management system
US6609120B1 (en) 1998-03-05 2003-08-19 American Management Systems, Inc. Decision management system which automatically searches for strategy components in a strategy
US7117518B1 (en) * 1998-05-14 2006-10-03 Sony Corporation Information retrieval method and apparatus
US7240022B1 (en) 1998-05-19 2007-07-03 Mypoints.Com Inc. Demographic information gathering and incentive award system and method
CN1867068A (zh) 1998-07-14 2006-11-22 联合视频制品公司 交互式电视节目导视系统及其方法
US6898762B2 (en) 1998-08-21 2005-05-24 United Video Properties, Inc. Client-server electronic program guide
US7769620B1 (en) * 1998-09-01 2010-08-03 Dennis Fernandez Adaptive direct transaction for networked client group
US6236975B1 (en) * 1998-09-29 2001-05-22 Ignite Sales, Inc. System and method for profiling customers for targeted marketing
US6772139B1 (en) * 1998-10-05 2004-08-03 Smith, Iii Julius O. Method and apparatus for facilitating use of hypertext links on the world wide web
JP2000122949A (ja) * 1998-10-12 2000-04-28 Hitachi Ltd コンテンツ管理方法
JP2000148675A (ja) * 1998-11-09 2000-05-30 Nec Corp カスタマイズされた広告をｗｗｗ上で提供する装置及び方法
US7150030B1 (en) 1998-12-03 2006-12-12 Prime Research Alliance, Inc. Subscriber characterization system
JP4218099B2 (ja) * 1998-12-03 2009-02-04 ソニー株式会社 データベース、顧客情報検索方法及び顧客情報検索装置
US7240355B1 (en) * 1998-12-03 2007-07-03 Prime Research Alliance E., Inc. Subscriber characterization system with filters
US7949565B1 (en) 1998-12-03 2011-05-24 Prime Research Alliance E., Inc. Privacy-protected advertising system
US6457010B1 (en) * 1998-12-03 2002-09-24 Expanse Networks, Inc. Client-server based subscriber characterization system
CA2353646C (en) 1998-12-03 2004-04-06 Expanse Networks, Inc. Subscriber characterization and advertisement monitoring system
US6868389B1 (en) * 1999-01-19 2005-03-15 Jeffrey K. Wilkins Internet-enabled lead generation
US7047207B2 (en) * 1999-02-24 2006-05-16 Igor Anatolievich Stavrulov Method for customizing consumer product packaging by varying images appearing on packages
US6907566B1 (en) 1999-04-02 2005-06-14 Overture Services, Inc. Method and system for optimum placement of advertisements on a webpage
US7966234B1 (en) 1999-05-17 2011-06-21 Jpmorgan Chase Bank. N.A. Structured finance performance analytics system
JP4378576B2 (ja) * 1999-05-18 2009-12-09 ソニー株式会社 受信装置および方法、供給装置および方法、双方向通信システムおよび方法、並びに記録媒体
US6871180B1 (en) 1999-05-25 2005-03-22 Arbitron Inc. Decoding of information in audio signals
US20030204426A1 (en) * 1999-06-18 2003-10-30 American Management Systems, Inc. Decision management system which searches for strategy components
US6665653B1 (en) * 1999-07-03 2003-12-16 Microsoft Corporation Noise reduction for a cluster-based approach for targeted item delivery with inventory management
US7472102B1 (en) 1999-10-29 2008-12-30 Microsoft Corporation Cluster-based and rule-based approach for automated web-based targeted advertising with quotas
US7158959B1 (en) 1999-07-03 2007-01-02 Microsoft Corporation Automated web-based targeted advertising with quotas
US6708155B1 (en) * 1999-07-07 2004-03-16 American Management Systems, Inc. Decision management system with automated strategy optimization
US6470079B1 (en) * 1999-07-09 2002-10-22 Who's Calling, Inc. System and method for real-time reporting of advertising effectiveness
US7181438B1 (en) * 1999-07-21 2007-02-20 Alberti Anemometer, Llc Database access system
US6957189B2 (en) * 1999-08-30 2005-10-18 Sabre Inc. Apparatus and method for creating a marketing initiative
US6567786B1 (en) * 1999-09-16 2003-05-20 International Business Machines Corporation System and method for increasing the effectiveness of customer contact strategies
US7424439B1 (en) * 1999-09-22 2008-09-09 Microsoft Corporation Data mining for managing marketing resources
US20040122731A1 (en) * 1999-09-23 2004-06-24 Mannik Peeter Todd System and method for using interactive electronic representations of objects
US8429005B2 (en) * 1999-09-23 2013-04-23 Activ8Now, Llc Method for determining effectiveness of display of objects in advertising images
US6466211B1 (en) * 1999-10-22 2002-10-15 Battelle Memorial Institute Data visualization apparatuses, computer-readable mediums, computer data signals embodied in a transmission medium, data visualization methods, and digital computer data visualization methods
US6819919B1 (en) 1999-10-29 2004-11-16 Telcontar Method for providing matching and introduction services to proximate mobile users and service providers
US6876991B1 (en) 1999-11-08 2005-04-05 Collaborative Decision Platforms, Llc. System, method and computer program product for a collaborative decision platform
US7464147B1 (en) * 1999-11-10 2008-12-09 International Business Machines Corporation Managing a cluster of networked resources and resource groups using rule - base constraints in a scalable clustering environment
US7370004B1 (en) * 1999-11-15 2008-05-06 The Chase Manhattan Bank Personalized interactive network architecture
US6993245B1 (en) 1999-11-18 2006-01-31 Vulcan Patents Llc Iterative, maximally probable, batch-mode commercial detection for audiovisual content
US7254547B1 (en) * 1999-11-22 2007-08-07 Aquantive, Inc. Dynamically targeting online advertising messages to users
US7031932B1 (en) * 1999-11-22 2006-04-18 Aquantive, Inc. Dynamically optimizing the presentation of advertising messages
US7139723B2 (en) 2000-01-13 2006-11-21 Erinmedia, Llc Privacy compliant multiple dataset correlation system
US7146329B2 (en) * 2000-01-13 2006-12-05 Erinmedia, Llc Privacy compliant multiple dataset correlation and content delivery system and methods
US20030036943A1 (en) * 2000-01-20 2003-02-20 Grant Alan W. H. Constituency value exchange optimization method
WO2001058160A1 (de) * 2000-02-01 2001-08-09 Swisscom Mobile Ag System und verfahren zur verbreitung von bildobjekten
US6868525B1 (en) * 2000-02-01 2005-03-15 Alberti Anemometer Llc Computer graphic display visualization system and method
US6502091B1 (en) * 2000-02-23 2002-12-31 Hewlett-Packard Company Apparatus and method for discovering context groups and document categories by mining usage logs
US7472072B2 (en) * 2000-02-24 2008-12-30 Twenty-Ten, Inc. Systems and methods for targeting consumers attitudinally aligned with determined attitudinal segment definitions
US6937994B1 (en) * 2000-02-24 2005-08-30 International Business Machines Corporation System and method for efficiently generating models for targeting products and promotions using classification method by choosing points to be labeled
US8910199B2 (en) 2000-02-25 2014-12-09 Interval Licensing Llc Targeted television content display
US20020062481A1 (en) 2000-02-25 2002-05-23 Malcolm Slaney Method and system for selecting advertisements
US7661116B2 (en) * 2000-02-25 2010-02-09 Vulcan Patents Llc Auction for targeted content
JP3348067B2 (ja) * 2000-02-29 2002-11-20 株式会社電通 広告の再生を制御する方法および装置
US20020042739A1 (en) * 2000-03-13 2002-04-11 Kannan Srinivasan Method and system for creating and administering internet marketing promotions
US8280773B2 (en) * 2000-03-13 2012-10-02 Intellions, Inc. Method and apparatus for internet customer retention
US7747465B2 (en) * 2000-03-13 2010-06-29 Intellions, Inc. Determining the effectiveness of internet advertising
US8745682B1 (en) * 2000-03-13 2014-06-03 Broadcom Corporation Integrated cable modem and cable television management system
GB2360581A (en) * 2000-03-15 2001-09-26 Television Monitoring Services Quantification of brand exposure on screen
US7979881B1 (en) * 2000-03-30 2011-07-12 Microsoft Corporation System and method for identifying audio/visual programs to be recorded
MX340065B (es) * 2000-03-31 2016-06-23 Rovi Guides Inc Sistemas y metodos para la medicion mejorada de la audiencia.
AU2001251387A1 (en) * 2000-04-07 2001-10-23 Adspace Networks System for electronically distributing, displaying and controlling advertising and other communicative media
NZ503817A (en) 2000-04-07 2003-05-30 Cool 123 Ltd Survey reply using short message service mobile services
US7136906B2 (en) * 2000-04-07 2006-11-14 Clarity Visual Systems, Inc. System for electronically distributing, displaying and controlling the play scheduling of advertising and other communicative media
US8977559B2 (en) 2000-04-07 2015-03-10 Zyzeba Holding Limited Interactive marketing system
US6532467B1 (en) * 2000-04-10 2003-03-11 Sas Institute Inc. Method for selecting node variables in a binary decision tree structure
US6557060B1 (en) * 2000-04-25 2003-04-29 Intel Corporation Data transfer in host expansion bridge
US20020116237A1 (en) * 2000-05-26 2002-08-22 Marc-David Cohen Cross-selling optimizer
US7117163B1 (en) 2000-06-15 2006-10-03 I2 Technologies Us, Inc. Product substitution search method
US7665105B2 (en) * 2000-06-23 2010-02-16 Ecomsystems, Inc. System and method for computer-created advertisements
WO2002001391A2 (en) * 2000-06-23 2002-01-03 Ecomsystems, Inc. System and method for computer-created advertisements
US8285590B2 (en) 2000-06-23 2012-10-09 Ecomsystems, Inc. Systems and methods for computer-created advertisements
US7774715B1 (en) 2000-06-23 2010-08-10 Ecomsystems, Inc. System and method for computer-created advertisements
US6839681B1 (en) * 2000-06-28 2005-01-04 Right Angle Research Llc Performance measurement method for public relations, advertising and sales events
US6647269B2 (en) * 2000-08-07 2003-11-11 Telcontar Method and system for analyzing advertisements delivered to a mobile unit
US6937996B1 (en) * 2000-08-29 2005-08-30 Charles Bradley Forsythe Method and system for selecting and purchasing media advertising
US20050195173A1 (en) * 2001-08-30 2005-09-08 Mckay Brent User Interface for Large-Format Interactive Display Systems
US20060122886A1 (en) * 2003-12-15 2006-06-08 Mckay Brent Media targeting system and method
US20020165781A1 (en) * 2000-10-31 2002-11-07 Mckay Brent Interactive media management system and method for network applications
US20050166220A1 (en) * 2001-08-30 2005-07-28 Mckay Brent Visual Network Appliance System
US8543456B2 (en) * 2003-12-15 2013-09-24 Ip Mining Corporation Media targeting system and method
JP2002087267A (ja) 2000-09-11 2002-03-27 Mitsubishi Electric Corp 輸送機関における情報提供システム及び情報提供方法
US7788118B1 (en) * 2000-09-13 2010-08-31 International Business Machines Corporation Project management method and system
ATE339729T1 (de) * 2000-09-27 2006-10-15 Pertinence Data Intelligence Kollaborative suchmaschine
JP3838014B2 (ja) * 2000-09-27 2006-10-25 日本電気株式会社 嗜好学習装置、嗜好学習システム、嗜好学習方法および記録媒体
US7370009B1 (en) * 2000-10-05 2008-05-06 I2 Technologies Us, Inc. Extreme capacity management in an electronic marketplace environment
DE60135567D1 (de) 2000-10-11 2008-10-09 United Video Properties Inc Systeme und verfahren zur bereitstellung von datenspeichern in servern in einem medien-auf-anfrage liefersystem
EP1340377A2 (en) * 2000-10-15 2003-09-03 Digital Networks North America, Inc. Method and system for dynamic ad placement
IL139369A0 (en) * 2000-10-30 2001-11-25 Almondnet Inc A super saturation method for information media
US7313541B2 (en) 2000-11-03 2007-12-25 Jpmorgan Chase Bank, N.A. System and method for estimating conduit liquidity requirements in asset backed commercial paper
AU2002219791A1 (en) * 2000-11-15 2002-05-27 Manugistics Atlanta, Inc. Promotion pricing system and method
US6651253B2 (en) * 2000-11-16 2003-11-18 Mydtv, Inc. Interactive system and method for generating metadata for programming events
US6385590B1 (en) * 2000-11-22 2002-05-07 Philip Levine Method and system for determining the effectiveness of a stimulus
US20020116258A1 (en) * 2000-12-06 2002-08-22 George Stamatelatos Method for selecting and directing internet communications
US20020111847A1 (en) * 2000-12-08 2002-08-15 Word Of Net, Inc. System and method for calculating a marketing appearance frequency measurement
US7010308B2 (en) * 2000-12-13 2006-03-07 Telcontar Managing and querying moving point data
US7523060B1 (en) * 2000-12-20 2009-04-21 I2 Technologies Us, Inc. System and method for negotiating according to improved matching criteria
US6708174B1 (en) * 2000-12-20 2004-03-16 I2 Technologies, Inc. System and method for retrieving information according to improved matching criteria
US6872137B2 (en) * 2000-12-22 2005-03-29 Tara Chand Singhal Method and apparatus for an educational game and dynamic message entry and display
CA2433068A1 (en) * 2000-12-27 2002-07-18 Sonicblue Incorporated Advertisements in a television recordation system
US20080071775A1 (en) * 2001-01-18 2008-03-20 Overture Services, Inc. System And Method For Ranking Items
US20020133398A1 (en) * 2001-01-31 2002-09-19 Microsoft Corporation System and method for delivering media
US6996560B1 (en) * 2001-01-31 2006-02-07 Rmsg Llc Method, system, and device for typing customers/prospects
US7398270B1 (en) 2001-01-31 2008-07-08 Choi Lawrence J Method and system for clustering optimization and applications
AU2002240257A1 (en) * 2001-02-07 2002-08-19 Mrateit, Inc. Wireless rating system and method
JP2002251529A (ja) * 2001-02-22 2002-09-06 Sony Corp コンテンツ提供取得システム、コンテンツ提供装置、コンテンツ取得装置、コンテンツ提供取得方法、コンテンツ提供方法、コンテンツ取得方法、コンテンツ提供プログラム格納媒体、コンテンツ取得プログラム格納媒体、コンテンツ提供プログラム及びコンテンツ取得プログラム
US20020123923A1 (en) * 2001-03-01 2002-09-05 Stefanos Manganaris Method and system for assessing intrinsic customer value
US20040215500A1 (en) * 2001-03-14 2004-10-28 Monahan Brian F. Rapid response marketing
US20020147570A1 (en) * 2001-04-10 2002-10-10 Timothy Kraft System and method for monitoring the interaction of randomly selected users with a web domain
JP2002312634A (ja) * 2001-04-16 2002-10-25 Sony Corp 放映コンテンツのコマーシャル枠の競売方法および放映コンテンツのコマーシャル枠の競売システムおよび放映コンテンツの自動送出方法および放映コンテンツの自動送出システム
US20020165763A1 (en) * 2001-05-04 2002-11-07 International Business Machines Corporation System and method for implementing technical change in an organization having multiple hierarchies
US8799052B2 (en) * 2001-05-10 2014-08-05 Hewlett-Packard Development Company, L.P. Method and system for deterministic sampling with a specific distribution
WO2002095600A1 (en) * 2001-05-24 2002-11-28 Electronic Advertising Solutions Innovators, Inc. Dba Easi, Inc. System and method for managing in-theater display advertisements
US7580912B2 (en) * 2001-06-12 2009-08-25 Alcatel-Lucent Usa Inc. Performance data mining based on real time analysis of sensor data
US7813741B2 (en) 2001-07-18 2010-10-12 Decarta Inc. System and method for initiating responses to location-based events
US7080066B1 (en) 2001-08-09 2006-07-18 Ncr Corporation Systems and methods for refining a decision-making process via executable sequences
US7174342B1 (en) * 2001-08-09 2007-02-06 Ncr Corp. Systems and methods for defining executable sequences to process information from a data collection
US7672924B1 (en) 2001-08-09 2010-03-02 Teradata Us, Inc. Systems and methods for generating information from a data collection to support decision-making
US20030046389A1 (en) * 2001-09-04 2003-03-06 Thieme Laura M. Method for monitoring a web site's keyword visibility in search engines and directories and resulting traffic from such keyword visibility
US7703118B2 (en) * 2001-09-13 2010-04-20 Intel Corporation Delivery of feedback information to scheduling service to determine optimum broadcast times based upon client platform tuner contention
US20030115099A1 (en) * 2001-11-01 2003-06-19 Burns Stanley S. Method of automated online media planning and buying
US20030093308A1 (en) * 2001-11-13 2003-05-15 Kiefer Nicholas M. Method for allocating advertising resources
US7136871B2 (en) * 2001-11-21 2006-11-14 Microsoft Corporation Methods and systems for selectively displaying advertisements
US20030101454A1 (en) * 2001-11-21 2003-05-29 Stuart Ozer Methods and systems for planning advertising campaigns
US8108249B2 (en) * 2001-12-04 2012-01-31 Kimberly-Clark Worldwide, Inc. Business planner
US7038619B2 (en) * 2001-12-31 2006-05-02 Rdp Associates, Incorporated Satellite positioning system enabled media measurement system and method
US20030131016A1 (en) * 2002-01-07 2003-07-10 Hanny Tanny Automated system and methods for determining the activity focus of a user a computerized environment
US7386492B2 (en) * 2002-01-15 2008-06-10 Clear Channel Communications, Inc. Inventory and revenue maximization method and system
US20030149613A1 (en) * 2002-01-31 2003-08-07 Marc-David Cohen Computer-implemented system and method for performance assessment
US20090024409A1 (en) * 2002-02-06 2009-01-22 Ryan Steelberg Apparatus, system and method for a brand affinity engine using positive and negative mentions
US7089260B2 (en) * 2002-02-14 2006-08-08 International Business Machines Corporation Database optimization apparatus and method
US20030212710A1 (en) * 2002-03-27 2003-11-13 Michael J. Guy System for tracking activity and delivery of advertising over a file network
US20030200134A1 (en) * 2002-03-29 2003-10-23 Leonard Michael James System and method for large-scale automatic forecasting
US20050114198A1 (en) * 2003-11-24 2005-05-26 Ross Koningstein Using concepts for ad targeting
US7634423B2 (en) * 2002-03-29 2009-12-15 Sas Institute Inc. Computer-implemented system and method for web activity assessment
CN1656483A (zh) * 2002-04-01 2005-08-17 奥弗图尔服务公司 与广告者支出成比例地显示付费搜索编目
WO2003093930A2 (en) * 2002-04-30 2003-11-13 Veridiem Inc. Marketing optimization system
US7231607B2 (en) * 2002-07-09 2007-06-12 Kaleidescope, Inc. Mosaic-like user interface for video selection and display
US7249118B2 (en) * 2002-05-17 2007-07-24 Aleri, Inc. Database system and methods
US7624409B2 (en) * 2002-05-30 2009-11-24 The Nielsen Company (Us), Llc Multi-market broadcast tracking, management and reporting method and system
US7039931B2 (en) * 2002-05-30 2006-05-02 Nielsen Media Research, Inc. Multi-market broadcast tracking, management and reporting method and system
US7742946B2 (en) * 2002-06-03 2010-06-22 Visual Advertising Sales Technology Advertising sales management system
US7818764B2 (en) * 2002-06-20 2010-10-19 At&T Intellectual Property I, L.P. System and method for monitoring blocked content
US7039897B2 (en) * 2002-07-12 2006-05-02 Hewlett-Packard Development Company, L.P. Modeling a target system by interpolating
US6754346B2 (en) 2002-07-31 2004-06-22 Steven P. Eiserling Method for tracing the distribution of physical digital media
US20040073496A1 (en) * 2002-09-30 2004-04-15 Marc-David Cohen Computer-implemented offer optimization system and method
US20040116966A1 (en) * 2002-09-30 2004-06-17 Access Medical Inc. Methods for implementing a public access defibrillation (PAD) program
US7627486B2 (en) * 2002-10-07 2009-12-01 Cbs Interactive, Inc. System and method for rating plural products
US7747461B2 (en) * 2002-11-15 2010-06-29 Redknee Inc. Wireless subscriber loyalty system and method
GB2396228A (en) * 2002-12-19 2004-06-16 Nokia Corp A method of gathering information relating to consumption of broadcast content by receiving stations
US7493646B2 (en) 2003-01-30 2009-02-17 United Video Properties, Inc. Interactive television systems with digital video recording and adjustable reminders
US7136617B2 (en) * 2003-02-07 2006-11-14 Agilemath, Inc. Computer assisted game for teaching cooperative resource allocation and multi-party negotiation skills
US20040167897A1 (en) * 2003-02-25 2004-08-26 International Business Machines Corporation Data mining accelerator for efficient data searching
US20040172650A1 (en) * 2003-02-28 2004-09-02 Hawkins William J. Targeted content delivery system in an interactive television network
US20040181670A1 (en) * 2003-03-10 2004-09-16 Carl Thune System and method for disguising data
US7080027B2 (en) * 2003-04-17 2006-07-18 Targetrx, Inc. Method and system for analyzing the effectiveness of marketing strategies
US20040216157A1 (en) * 2003-04-25 2004-10-28 Richard Shain System and method for advertising purchase verification
DE10320889B3 (de) * 2003-05-09 2004-11-04 Ingo Wolf Verfahren und Vorrichtung zum Erzeugen und Senden eines Fernsehprogrammes über Ip-basierte Medien, im speziellen das Internet
CN1802663A (zh) * 2003-05-28 2006-07-12 株式会社电通 接触点导航系统和方法,记录该方法的记录介质及传输该方法的传输介质
US8108254B2 (en) * 2003-06-30 2012-01-31 Yahoo! Inc. Methods to attribute conversions for online advertisement campaigns
US7529693B2 (en) * 2003-07-31 2009-05-05 International Business Machines Corporation Method and system for designing a catalog with optimized product placement
US20050027587A1 (en) * 2003-08-01 2005-02-03 Latona Richard Edward System and method for determining object effectiveness
US20050033723A1 (en) * 2003-08-08 2005-02-10 Selby David A. Method, system, and computer program product for sorting data
NZ527578A (en) 2003-08-12 2006-08-31 Schel Software Ltd Method and apparatus for media buying
US9767634B2 (en) 2003-08-15 2017-09-19 Rentrak Corporation Systems and methods for measuring consumption of entertainment commodities
US20070198327A1 (en) * 2003-08-15 2007-08-23 Amir Yazdani Systems and methods for measuring, targeting, verifying, and reporting advertising impressions
US8380572B2 (en) * 2003-08-25 2013-02-19 Yahoo! Inc. Selecting among advertisements competing for a slot associated with electronic content delivered over a network
US7350185B2 (en) * 2003-09-03 2008-03-25 Electronic Data Systems Corporation System, method, and computer program product for effort estimation
US7305654B2 (en) * 2003-09-19 2007-12-04 Lsi Corporation Test schedule estimator for legacy builds
US7831615B2 (en) * 2003-10-17 2010-11-09 Sas Institute Inc. Computer-implemented multidimensional database processing method and system
US20050132225A1 (en) * 2003-12-16 2005-06-16 Glenn Gearhart Method and system for cyber-security vulnerability detection and compliance measurement (CDCM)
US20050131828A1 (en) * 2003-12-16 2005-06-16 Glenn Gearhart Method and system for cyber-security damage assessment and evaluation measurement (CDAEM)
US7499870B1 (en) 2003-12-19 2009-03-03 Sales Research Institute, Inc. System and method for developing sales content
US8156444B1 (en) 2003-12-31 2012-04-10 Google Inc. Systems and methods for determining a user interface attribute
US20050182676A1 (en) * 2004-02-17 2005-08-18 Chan Brian K.K. Method and system for advertisement campaign optimization
US7177876B2 (en) * 2004-03-04 2007-02-13 Texas Instruments Incorporated Speculative load of look up table entries based upon coarse index calculation in parallel with fine index calculation
US20050197164A1 (en) * 2004-03-08 2005-09-08 Chan Brian K.K. Method for providing services via advertisement terminals
US7463143B2 (en) * 2004-03-15 2008-12-09 Arbioran Methods and systems for gathering market research data within commercial establishments
US8229469B2 (en) 2004-03-15 2012-07-24 Arbitron Inc. Methods and systems for mapping locations of wireless transmitters for use in gathering market research data
US7420464B2 (en) * 2004-03-15 2008-09-02 Arbitron, Inc. Methods and systems for gathering market research data inside and outside commercial establishments
US20050203798A1 (en) * 2004-03-15 2005-09-15 Jensen James M. Methods and systems for gathering market research data
US8589227B1 (en) 2004-03-26 2013-11-19 Media Management, Incorporated Method and system for reconciling advertising invoices and for providing prompt payment therefor
FI20045162A0 (fi) * 2004-04-30 2004-04-30 Nokia Corp Ryhmäviestintä viestinjärjestelmässä
US8090698B2 (en) 2004-05-07 2012-01-03 Ebay Inc. Method and system to facilitate a search of an information resource
US7672337B2 (en) * 2004-05-14 2010-03-02 Google Inc. System and method for providing a digital watermark
US8495089B2 (en) * 2004-05-14 2013-07-23 Google Inc. System and method for optimizing media play transactions
US20050281293A1 (en) * 2004-06-22 2005-12-22 Bushlow Robert J Detecting and logging triggered events in a data stream
US20060004627A1 (en) * 2004-06-30 2006-01-05 Shumeet Baluja Advertisements for devices with call functionality, such as mobile phones
US10032452B1 (en) 2016-12-30 2018-07-24 Google Llc Multimodal transmission of packetized data
US20170372348A1 (en) * 2016-06-22 2017-12-28 Google Inc. Device configuration-based function delivery
US9021529B2 (en) 2004-07-15 2015-04-28 Microsoft Technology Licensing, Llc Content recordation techniques
US7751804B2 (en) 2004-07-23 2010-07-06 Wideorbit, Inc. Dynamic creation, selection, and scheduling of radio frequency communications
US20060053110A1 (en) * 2004-09-03 2006-03-09 Arbitron Inc. Out-of-home advertising inventory ratings methods and systems
US7644423B2 (en) * 2004-09-30 2010-01-05 Microsoft Corporation System and method for generating media consumption statistics
US10169765B2 (en) * 2004-10-01 2019-01-01 Reachlocal, Inc. Method and apparatus for generating advertisement information for performing a marketing campaign
US20060074749A1 (en) * 2004-10-01 2006-04-06 Reachlocal, Inc. Method and apparatus for allocating a campaign budget among publishers for a marketing campaign
US20060074746A1 (en) * 2004-10-01 2006-04-06 Reachlocal, Inc. Method and apparatus for tracking and reporting campaign status information for a marketing campaign
US20060074751A1 (en) * 2004-10-01 2006-04-06 Reachlocal, Inc. Method and apparatus for dynamically rendering an advertiser web page as proxied web page
US20060074747A1 (en) * 2004-10-01 2006-04-06 Reachlocal, Inc. Method and apparatus for performing a marketing campaign on behalf of an advertiser
US8620717B1 (en) * 2004-11-04 2013-12-31 Auguri Corporation Analytical tool
US8712831B2 (en) * 2004-11-19 2014-04-29 Repucom America, Llc Method and system for quantifying viewer awareness of advertising images in a video source
US8036932B2 (en) * 2004-11-19 2011-10-11 Repucom America, Llc Method and system for valuing advertising content
WO2006058274A2 (en) * 2004-11-29 2006-06-01 Arbitron Inc. Systems and processes for use in media and/or market research
US20060116927A1 (en) * 2004-12-01 2006-06-01 Miller Zell, Inc. Method of creating and implementing a marketing plan for a retail store chain with measurable profit enhancement
US8246464B2 (en) * 2004-12-17 2012-08-21 Google Inc. Caching and reporting system for accelerating combined computer gaming and advertising
US7653920B2 (en) * 2005-01-24 2010-01-26 Comcast Cable Communications, Llc Method and system for protecting cable television subscriber-specific information allowing limited subset access
TW200704183A (en) 2005-01-27 2007-01-16 Matrix Tv Dynamic mosaic extended electronic programming guide for television program selection and display
US20060212409A1 (en) * 2005-03-17 2006-09-21 Ryan Steelberg Method for placing advertisements in a broadcast system
US20060212899A1 (en) * 2005-03-17 2006-09-21 Ryan Steelberg System and method for broadcast tagging
US7644086B2 (en) * 2005-03-29 2010-01-05 Sas Institute Inc. Computer-implemented authorization systems and methods using associations
US7353034B2 (en) 2005-04-04 2008-04-01 X One, Inc. Location sharing and tracking using mobile phones or other wireless devices
US9003441B1 (en) * 2005-04-13 2015-04-07 Google Inc. Probabilistic inference of demographic information from user selection of content
US8010324B1 (en) 2005-05-09 2011-08-30 Sas Institute Inc. Computer-implemented system and method for storing data analysis models
US7647305B2 (en) * 2005-11-30 2010-01-12 Anchorfree, Inc. Method and apparatus for implementing search engine with cost per action revenue model
US7747619B2 (en) * 2005-11-30 2010-06-29 Anchorfree, Inc. Computerized system and method for advanced advertising
US20070130009A1 (en) * 2005-06-01 2007-06-07 Chad Steelberg System and method for media play pricing
US8099327B2 (en) * 2005-06-01 2012-01-17 Google Inc. Auctioneer
WO2006130824A2 (en) * 2005-06-01 2006-12-07 Google Inc. Media play optimization
US8875196B2 (en) 2005-08-13 2014-10-28 Webtuner Corp. System for network and local content access
US7624054B2 (en) * 2005-08-25 2009-11-24 Sas Institute Inc. Financial risk mitigation optimization systems and methods
US20070073584A1 (en) * 2005-08-26 2007-03-29 Spot Runner, Inc., A Delaware Corporation, Small Business Concern Systems and Methods For Media Planning, Ad Production, and Ad Placement For Internet
US20080052150A1 (en) * 2005-08-26 2008-02-28 Spot Runner, Inc., A Delaware Corporation Systems and Methods For Media Planning, Ad Production, and Ad Placement For Radio
WO2007047836A2 (en) * 2005-10-17 2007-04-26 Rsl Interactive, Inc, Dba Festivals Media Corp System and method for sponsorship sourcing system
US7734632B2 (en) * 2005-10-28 2010-06-08 Disney Enterprises, Inc. System and method for targeted ad delivery
US7962463B2 (en) * 2005-10-31 2011-06-14 Lycos, Inc. Automated generation, performance monitoring, and evolution of keywords in a paid listing campaign
US8266162B2 (en) 2005-10-31 2012-09-11 Lycos, Inc. Automatic identification of related search keywords
US7555106B2 (en) * 2005-12-02 2009-06-30 Gopesh Kumar System and method for automatically assigning an extension number to a telephone number to enable precise, efficient and scalable tracking of the origin of a telephone call from a prospect to an advertiser within a performance advertising multi-advertisement, multi-publisher framework
US8613024B2 (en) 2005-12-13 2013-12-17 United Video Properties, Inc. Cross-platform predictive popularity ratings for use in interactive television applications
CN101496039A (zh) 2005-12-20 2009-07-29 奥比融公司 进行调查操作的方法和系统
US20070157227A1 (en) * 2005-12-30 2007-07-05 Microsoft Corporation Advertising services architecture
US20070185721A1 (en) * 2005-12-30 2007-08-09 Shai Agassi Content center and method for business process applications
US8788319B2 (en) * 2005-12-30 2014-07-22 Microsoft Corporation Social context monitor
US8280794B1 (en) 2006-02-03 2012-10-02 Jpmorgan Chase Bank, National Association Price earnings derivative financial product
US7634431B2 (en) * 2006-03-08 2009-12-15 Sas Institute Inc. Systems and methods for costing reciprocal relationships
US9037482B2 (en) * 2006-03-16 2015-05-19 Opentv, Inc. Method and system for optimizing the viewing of advertising
US7730024B2 (en) * 2006-03-20 2010-06-01 Microsoft Corporation Distributed data mining using analysis services servers
US20070226053A1 (en) * 2006-03-21 2007-09-27 Kevin Carl System for uploading video advertisements, solicit user feedback, and create ratings/rankings
US7831028B2 (en) * 2006-03-22 2010-11-09 Newsom Nicklaas D System and method for call tracking
US20070239528A1 (en) * 2006-03-29 2007-10-11 Reachlocal, Inc. Dynamic proxy method and apparatus for an online marketing campaign
US7711734B2 (en) * 2006-04-06 2010-05-04 Sas Institute Inc. Systems and methods for mining transactional and time series data
US8423408B1 (en) 2006-04-17 2013-04-16 Sprint Communications Company L.P. Dynamic advertising content distribution and placement systems and methods
US8775252B2 (en) * 2006-05-04 2014-07-08 National Ict Australia Limited Electronic media system
US8719080B2 (en) * 2006-05-20 2014-05-06 Clear Channel Management Services, Inc. System and method for scheduling advertisements
US10410237B1 (en) 2006-06-26 2019-09-10 Sprint Communications Company L.P. Inventory management integrating subscriber and targeting data
WO2008005526A2 (en) * 2006-07-06 2008-01-10 Fair Isaac Corporation Auto adaptive anomaly detection system for streams
US8442858B1 (en) 2006-07-21 2013-05-14 Sprint Communications Company L.P. Subscriber data insertion into advertisement requests
GB2435565B (en) 2006-08-09 2008-02-20 Cvon Services Oy Messaging system
US8468561B2 (en) 2006-08-09 2013-06-18 Google Inc. Preemptible station inventory
US20080046317A1 (en) * 2006-08-21 2008-02-21 The Procter & Gamble Company Systems and methods for predicting the efficacy of a marketing message
US7813948B2 (en) * 2006-08-25 2010-10-12 Sas Institute Inc. Computer-implemented systems and methods for reducing cost flow models
US8751418B1 (en) * 2011-10-17 2014-06-10 Quantcast Corporation Using proxy behaviors for audience selection
US20080091516A1 (en) * 2006-10-17 2008-04-17 Giovanni Giunta Response monitoring system for an advertising campaign
US7849027B2 (en) * 2006-10-18 2010-12-07 Yahoo! Inc. Automated clustering of records, biased by supervised classification processing
US9053492B1 (en) 2006-10-19 2015-06-09 Google Inc. Calculating flight plans for reservation-based ad serving
US20080098420A1 (en) * 2006-10-19 2008-04-24 Roundbox, Inc. Distribution and display of advertising for devices in a network
US20080103952A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Specifying and normalizing utility functions of participants in an advertising exchange
US20080103896A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Specifying, normalizing and tracking display properties for transactions in an advertising exchange
US20080103955A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Accounting for trusted participants in an online advertising exchange
US20080103953A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Tool for optimizing advertising across disparate advertising networks
US8533049B2 (en) * 2006-10-25 2013-09-10 Microsoft Corporation Value add broker for federated advertising exchange
US20080103902A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Orchestration and/or exploration of different advertising channels in a federated advertising network
US20080103792A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Decision support for tax rate selection
US20080103795A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Lightweight and heavyweight interfaces to federated advertising marketplace
US20080103898A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Specifying and normalizing utility functions of participants in an advertising exchange
US20080103897A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Normalizing and tracking user attributes for transactions in an advertising exchange
US20080103900A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Sharing value back to distributed information providers in an advertising exchange
US8788343B2 (en) * 2006-10-25 2014-07-22 Microsoft Corporation Price determination and inventory allocation based on spot and futures markets in future site channels for online advertising
US8589233B2 (en) * 2006-10-25 2013-11-19 Microsoft Corporation Arbitrage broker for online advertising exchange
US20080103837A1 (en) * 2006-10-25 2008-05-01 Microsoft Corporation Risk reduction for participants in an online advertising exchange
US7698166B2 (en) * 2006-10-25 2010-04-13 Microsoft Corporation Import/export tax to deal with ad trade deficits
EP2095313A4 (en) 2006-10-27 2011-11-02 Cvon Innovations Ltd PROCESS AND DEVICE FOR SUBSCRIBER MANAGEMENT
US20100274661A1 (en) * 2006-11-01 2010-10-28 Cvon Innovations Ltd Optimization of advertising campaigns on mobile networks
GB2435730B (en) 2006-11-02 2008-02-20 Cvon Innovations Ltd Interactive communications system
US8112302B1 (en) 2006-11-03 2012-02-07 Sas Institute Inc. Computer-implemented systems and methods for forecast reconciliation
US10664851B1 (en) 2006-11-08 2020-05-26 Sprint Communications Company, L.P. Behavioral analysis engine for profiling wireless subscribers
US10068261B1 (en) * 2006-11-09 2018-09-04 Sprint Communications Company L.P. In-flight campaign optimization
US20080120307A1 (en) * 2006-11-20 2008-05-22 Yahoo! Inc. Guided cluster attribute selection
US8180027B1 (en) * 2006-11-22 2012-05-15 Securus Technologies, Inc. Score-driven management of recordings
GB2436412A (en) 2006-11-27 2007-09-26 Cvon Innovations Ltd Authentication of network usage for use with message modifying apparatus
WO2008067543A2 (en) * 2006-11-30 2008-06-05 Mastercard International Incorporated Techniques for targeted offers
US20080140506A1 (en) * 2006-12-08 2008-06-12 The Procter & Gamble Corporation Systems and methods for the identification, recruitment, and enrollment of influential members of social groups
US8326673B1 (en) 2006-12-28 2012-12-04 Sprint Communications Company L.P. Carrier data based product inventory management and marketing
GB2440990B (en) 2007-01-09 2008-08-06 Cvon Innovations Ltd Message scheduling system
US20080183573A1 (en) * 2007-01-31 2008-07-31 James Edward Muschetto Method and Apparatus for Increasing Accessibility and Effectiveness of Advertisements Delivered via a Network
US8423407B2 (en) * 2007-02-02 2013-04-16 Andrew Llc System and method for an adaptive scheduling system architecture
US7788200B2 (en) * 2007-02-02 2010-08-31 Microsoft Corporation Goal seeking using predictive analytics
US8326685B2 (en) * 2007-02-02 2012-12-04 Harris Corporation System and method for an adaptive scheduling system architecture
US8060372B2 (en) 2007-02-20 2011-11-15 The Nielsen Company (Us), Llc Methods and appratus for characterizing media
US8706545B2 (en) * 2007-02-22 2014-04-22 Fair Isaac Corporation Variable learning rate automated decisioning
US20080215290A1 (en) * 2007-03-01 2008-09-04 Seesaw Networks, Inc. Determining a location based advertising campaign
US20080215422A1 (en) * 2007-03-01 2008-09-04 Seesaw Networks, Inc. Coordinating a location based advertising campaign
US20080215421A1 (en) * 2007-03-01 2008-09-04 Seesaw Networks, Inc. Distributing a location based advertising campaign
US20080215418A1 (en) * 2007-03-02 2008-09-04 Adready, Inc. Modification of advertisement campaign elements based on heuristics and real time feedback
US7801888B2 (en) 2007-03-09 2010-09-21 Microsoft Corporation Media content search results ranked by popularity
GB2445630B (en) 2007-03-12 2008-11-12 Cvon Innovations Ltd Dynamic message allocation system and method
US20080228543A1 (en) * 2007-03-16 2008-09-18 Peter Campbell Doe Methods and apparatus to compute reach and frequency values for flighted schedules
US20090024049A1 (en) 2007-03-29 2009-01-22 Neurofocus, Inc. Cross-modality synthesis of central nervous system, autonomic nervous system, and effector data
US20080270238A1 (en) * 2007-03-30 2008-10-30 Seesaw Networks, Inc. Measuring a location based advertising campaign
US8000996B1 (en) 2007-04-10 2011-08-16 Sas Institute Inc. System and method for markdown optimization
US20080255922A1 (en) * 2007-04-12 2008-10-16 Jon Feldman Preferred cost bidding for online advertising
US20080256234A1 (en) * 2007-04-12 2008-10-16 Peter Sispoidis Data flow control
US7826444B2 (en) 2007-04-13 2010-11-02 Wideorbit, Inc. Leader and follower broadcast stations
US7925201B2 (en) 2007-04-13 2011-04-12 Wideorbit, Inc. Sharing media content among families of broadcast stations
US8160917B1 (en) * 2007-04-13 2012-04-17 Sas Institute Inc. Computer-implemented promotion optimization methods and systems
US7889724B2 (en) 2007-04-13 2011-02-15 Wideorbit, Inc. Multi-station media controller
US8874468B2 (en) * 2007-04-20 2014-10-28 Google Inc. Media advertising
US20080271070A1 (en) * 2007-04-27 2008-10-30 Navic Systems, Inc. Negotiated access to promotional insertion opportunity
US7870491B1 (en) * 2007-04-27 2011-01-11 Intuit Inc. System and method for user support based on user interaction histories
US20080270474A1 (en) * 2007-04-30 2008-10-30 Searete Llc Collecting influence information
WO2008137579A1 (en) 2007-05-01 2008-11-13 Neurofocus, Inc. Neuro-informatics repository system
WO2008137581A1 (en) 2007-05-01 2008-11-13 Neurofocus, Inc. Neuro-feedback based stimulus compression device
EP2156583B1 (en) 2007-05-02 2018-06-06 The Nielsen Company (US), LLC Methods and apparatus for generating signatures
US20080307220A1 (en) * 2007-05-03 2008-12-11 Tom Campbell Virtual closed-circuit communications
US20080275775A1 (en) * 2007-05-04 2008-11-06 Yahoo! Inc. System and method for using sampling for scheduling advertisements in an online auction
GB2440408B (en) * 2007-05-16 2008-06-25 Cvon Innovations Ltd Method and system for scheduling of messages
US8392253B2 (en) 2007-05-16 2013-03-05 The Nielsen Company (Us), Llc Neuro-physiology and neuro-behavioral based stimulus targeting system
US8935718B2 (en) 2007-05-22 2015-01-13 Apple Inc. Advertising management method and system
US20080294525A1 (en) * 2007-05-22 2008-11-27 Walk Todd R J2ME application advertisement instrumentation
US20080300977A1 (en) * 2007-05-31 2008-12-04 Ads Alliance Data Systems, Inc. Method and System for Fractionally Allocating Transactions to Marketing Events
US8494905B2 (en) 2007-06-06 2013-07-23 The Nielsen Company (Us), Llc Audience response analysis using simultaneous electroencephalography (EEG) and functional magnetic resonance imaging (fMRI)
US20080306804A1 (en) * 2007-06-06 2008-12-11 Opdycke Thomas C Systems for scheduling marketing campaigns in public places in order to enable measurement and optimization of audience response
GB2450144A (en) 2007-06-14 2008-12-17 Cvon Innovations Ltd System for managing the delivery of messages
US9449047B2 (en) 2007-06-19 2016-09-20 Sybase, Inc. Dynamic modification of schemas in streaming databases
US20090006145A1 (en) * 2007-06-27 2009-01-01 Google Inc. Booking Advertising Campaigns
US8290921B2 (en) * 2007-06-28 2012-10-16 Microsoft Corporation Identification of similar queries based on overall and partial similarity of time series
US8024241B2 (en) * 2007-07-13 2011-09-20 Sas Institute Inc. Computer-implemented systems and methods for cost flow analysis
US20090144801A1 (en) * 2007-07-13 2009-06-04 Grouf Nicholas A Methods and systems for searching for secure file transmission
KR20100038107A (ko) 2007-07-30 2010-04-12 뉴로포커스, 인크. 신경-반응 자극 및 자극 속성 공명 추정기
US8745012B2 (en) 2007-08-10 2014-06-03 Sybase, Inc. Log-structured store for streaming data
EP2179584A1 (en) * 2007-08-16 2010-04-28 Goldspot Media Methods for grouping, targeting, and meeting objectives for an advertisement campaign
CN101795620B (zh) 2007-08-28 2013-05-01 神经焦点公司 消费者体验评定系统
US8635105B2 (en) 2007-08-28 2014-01-21 The Nielsen Company (Us), Llc Consumer experience portrayal effectiveness assessment system
US8386313B2 (en) 2007-08-28 2013-02-26 The Nielsen Company (Us), Llc Stimulus placement system using subject neuro-response measurements
US8392255B2 (en) 2007-08-29 2013-03-05 The Nielsen Company (Us), Llc Content based selection and meta tagging of advertisement breaks
US8001001B2 (en) * 2007-08-30 2011-08-16 Yahoo! Inc. System and method using sampling for allocating web page placements in online publishing of content
US20090099904A1 (en) * 2007-08-31 2009-04-16 Numeric Analytics, L.L.C. Method of Optimizing Internet Advertising
GB2452789A (en) 2007-09-05 2009-03-18 Cvon Innovations Ltd Selecting information content for transmission by identifying a keyword in a previous message
US9824367B2 (en) * 2007-09-07 2017-11-21 Adobe Systems Incorporated Measuring effectiveness of marketing campaigns across multiple channels
US8666813B2 (en) * 2007-09-10 2014-03-04 Yahoo! Inc. System and method using sampling for scheduling advertisements in an online auction with budget and time constraints
US8682724B2 (en) * 2007-09-10 2014-03-25 Yahoo! Inc. System and method using sampling for scheduling advertisements in slots of different quality in an online auction with budget and time constraints
US20090083129A1 (en) * 2007-09-20 2009-03-26 Neurofocus, Inc. Personalized content delivery using neuro-response priming data
US8494610B2 (en) 2007-09-20 2013-07-23 The Nielsen Company (Us), Llc Analysis of marketing and entertainment effectiveness using magnetoencephalography
US10296936B1 (en) 2007-09-26 2019-05-21 Videomining Corporation Method and system for measuring effectiveness of a marketing campaign on digital signage
US8332883B2 (en) * 2007-10-02 2012-12-11 The Nielsen Company (Us), Llc Providing actionable insights based on physiological responses from viewers of media
GB2453810A (en) 2007-10-15 2009-04-22 Cvon Innovations Ltd System, Method and Computer Program for Modifying Communications by Insertion of a Targeted Media Content or Advertisement
WO2009059246A1 (en) 2007-10-31 2009-05-07 Emsense Corporation Systems and methods providing en mass collection and centralized processing of physiological responses from viewers
US20090150217A1 (en) 2007-11-02 2009-06-11 Luff Robert A Methods and apparatus to perform consumer surveys
US7930200B1 (en) 2007-11-02 2011-04-19 Sas Institute Inc. Computer-implemented systems and methods for cross-price analysis
EP2210252B1 (en) 2007-11-12 2017-05-24 The Nielsen Company (US), LLC Methods and apparatus to perform audio watermarking and watermark detection and extraction
US10248956B2 (en) * 2007-12-10 2019-04-02 Excalibur Ip, Llc Advertising associated with multimedia content
US8655718B2 (en) * 2007-12-18 2014-02-18 Yahoo! Inc. Methods for augmenting user-generated content using a monetizable feature
US20090164296A1 (en) * 2007-12-20 2009-06-25 Yahoo! Inc. Scheduling transient online advertisements
US20090164301A1 (en) * 2007-12-21 2009-06-25 Yahoo! Inc. Targeted Ad System Using Metadata
US8701136B2 (en) * 2008-01-07 2014-04-15 Nielsen Company (Us), Llc Methods and apparatus to monitor, verify, and rate the performance of airings of commercials
US8457951B2 (en) 2008-01-29 2013-06-04 The Nielsen Company (Us), Llc Methods and apparatus for performing variable black length watermarking of media
US20090198555A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for providing cooperative electronic advertising
US20090198551A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for selecting personalized non-competitive electronic advertising for electronic display
US20090198554A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for identifying users for which non-competitive advertisements is relevant
US20090198552A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for identifying users for which cooperative electronic advertising is relevant
US20090198553A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for generating a user model for use in providing personalized advertisements to retail customers
US20090199233A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for generating a selection model for use in personalized non-competitive advertising
US20090198556A1 (en) * 2008-02-01 2009-08-06 David Selinger System and process for selecting personalized non-competitive electronic advertising
US8249912B2 (en) 2008-02-20 2012-08-21 Sebastian Elliot Method for determining, correlating and examining the causal relationships between media program and commercial content with response rates to advertising and product placement
US8200518B2 (en) 2008-02-25 2012-06-12 Sas Institute Inc. Computer-implemented systems and methods for partial contribution computation in ABC/M models
US20090216611A1 (en) * 2008-02-25 2009-08-27 Leonard Michael J Computer-Implemented Systems And Methods Of Product Forecasting For New Products
US20090222316A1 (en) * 2008-02-28 2009-09-03 Yahoo!, Inc. Method to tag advertiser campaigns to enable segmentation of underlying inventory
EP2263335B1 (en) 2008-03-05 2014-07-23 The Nielsen Company (US), LLC Methods and apparatus for generating signatures
US20090313232A1 (en) * 2008-03-26 2009-12-17 Thomas Austin Tinsley Methods and Apparatus to Calculate Audience Estimations
US20090248485A1 (en) * 2008-03-28 2009-10-01 George Minow Communications Propensity Index
WO2009145970A1 (en) * 2008-03-31 2009-12-03 Google Inc. Managing accounts such as advertising accounts
US9727878B2 (en) * 2008-04-03 2017-08-08 Iheartmedia Management Services, Inc. Maximizing advertising performance
US8341166B2 (en) 2008-04-09 2012-12-25 American Express Travel Related Services Company, Inc. Infrastructure and architecture for development and execution of predictive models
US7953762B2 (en) 2008-04-09 2011-05-31 American Express Travel Related Services Company, Inc. Infrastructure and architecture for development and execution of predictive models
US8170907B2 (en) * 2008-04-11 2012-05-01 Accenture Global Services Limited System for optimizing trade promotion and distribution spending in fragmented markets
US8301497B2 (en) * 2008-04-17 2012-10-30 Aol Advertising Inc. Method and system for media initialization via data sharing
US8417560B2 (en) * 2008-04-18 2013-04-09 Steven Woods Systems, methods, and apparatus for analyzing the influence of marketing assets
US20090265215A1 (en) * 2008-04-22 2009-10-22 Paul Bernhard Lindstrom Methods and apparatus to monitor audience exposure to media using duration-based data
US8812338B2 (en) 2008-04-29 2014-08-19 Sas Institute Inc. Computer-implemented systems and methods for pack optimization
US20110225026A1 (en) * 2008-06-13 2011-09-15 Google Inc. Map-Based Interface for Booking Broadcast Advertisements
US8117067B2 (en) * 2008-06-13 2012-02-14 Google Inc. Achieving advertising campaign goals
US20100011020A1 (en) * 2008-07-11 2010-01-14 Motorola, Inc. Recommender system
US8195645B2 (en) * 2008-07-23 2012-06-05 International Business Machines Corporation Optimized bulk computations in data warehouse environments
US8296182B2 (en) * 2008-08-20 2012-10-23 Sas Institute Inc. Computer-implemented marketing optimization systems and methods
US20100114650A1 (en) * 2008-10-31 2010-05-06 Valassis Communications, Inc. Computer-implemented, automated media planning method and system
US20100114652A1 (en) * 2008-10-31 2010-05-06 Valassis Communications, Inc. Computer-implemented, automated media planning method and system
US20100114651A1 (en) * 2008-10-31 2010-05-06 Valassis Communications, Inc. Computer-implemented, automated media planning method and system
US8185431B2 (en) 2008-11-13 2012-05-22 Kwabena Benoni Abboa-Offei System and method for forecasting and pairing advertising with popular web-based media
US11367083B1 (en) 2008-11-20 2022-06-21 Videomining Corporation Method and system for evaluating content for digital displays by measuring viewer responses by demographic segments
US10063934B2 (en) 2008-11-25 2018-08-28 Rovi Technologies Corporation Reducing unicast session duration with restart TV
US20100153185A1 (en) * 2008-12-01 2010-06-17 Topsy Labs, Inc. Mediating and pricing transactions based on calculated reputation or influence scores
WO2010065109A1 (en) * 2008-12-01 2010-06-10 Topsy Labs, Inc. Advertising based on influence
JP5640015B2 (ja) * 2008-12-01 2014-12-10 トプシー ラブズ インコーポレイテッド 計算された評判又は影響度スコアに基づくランキング及び選択エンティティ
WO2010065108A1 (en) * 2008-12-01 2010-06-10 Topsy Labs, Inc Estimating influence
US9357240B2 (en) 2009-01-21 2016-05-31 The Nielsen Company (Us), Llc Methods and apparatus for providing alternate media for video decoders
US8270814B2 (en) 2009-01-21 2012-09-18 The Nielsen Company (Us), Llc Methods and apparatus for providing video with embedded media
US8464288B2 (en) 2009-01-21 2013-06-11 The Nielsen Company (Us), Llc Methods and apparatus for providing personalized media in video
US20100228595A1 (en) * 2009-03-05 2010-09-09 Merkle, Inc. System and method for scoring target lists for advertising
US8555378B2 (en) 2009-03-11 2013-10-08 Sas Institute Inc. Authorization caching in a multithreaded object server
US8627356B2 (en) * 2009-03-13 2014-01-07 Simulmedia, Inc. Method and apparatus for television program promotion
US20100249538A1 (en) * 2009-03-24 2010-09-30 Neurofocus, Inc. Presentation measure using neurographics
US20100250325A1 (en) 2009-03-24 2010-09-30 Neurofocus, Inc. Neurological profiles for market matching and stimulus presentation
US8271318B2 (en) 2009-03-26 2012-09-18 Sas Institute Inc. Systems and methods for markdown optimization when inventory pooling level is above pricing level
US20100249636A1 (en) * 2009-03-27 2010-09-30 Neurofocus, Inc. Personalized stimulus placement in video games
US20100262497A1 (en) * 2009-04-10 2010-10-14 Niklas Karlsson Systems and methods for controlling bidding for online advertising campaigns
US20100262455A1 (en) * 2009-04-10 2010-10-14 Platform-A, Inc. Systems and methods for spreading online advertising campaigns
US9747497B1 (en) 2009-04-21 2017-08-29 Videomining Corporation Method and system for rating in-store media elements
US8335708B1 (en) * 2009-04-30 2012-12-18 Amdocs Software Systems Limited System, method, and computer program product for simulating a scenario based on information associated with a new campaign and stored event information
JP6091213B2 (ja) * 2009-06-03 2017-03-08 ヴィジブル ワールド インコーポレイテッド 人口動態情報の自動最適化に基づくテレビジョン広告の標的化
US8448057B1 (en) 2009-07-07 2013-05-21 Quantcast Corporation Audience segment selection
US8655437B2 (en) 2009-08-21 2014-02-18 The Nielsen Company (Us), Llc Analysis of the mirror neuron system for evaluation of stimulus
US10987015B2 (en) 2009-08-24 2021-04-27 Nielsen Consumer Llc Dry electrodes for electroencephalography
US8756657B2 (en) * 2009-09-29 2014-06-17 Ebay Inc. Mobile or user device authentication and tracking
US8209224B2 (en) 2009-10-29 2012-06-26 The Nielsen Company (Us), Llc Intracluster content management using neuro-response priming data
US20110106750A1 (en) 2009-10-29 2011-05-05 Neurofocus, Inc. Generating ratings predictions using neuro-response data
US9560984B2 (en) 2009-10-29 2017-02-07 The Nielsen Company (Us), Llc Analysis of controlled and automatic attention for introduction of stimulus material
US8335716B2 (en) 2009-11-19 2012-12-18 The Nielsen Company (Us), Llc. Multimedia advertisement exchange
US8335715B2 (en) 2009-11-19 2012-12-18 The Nielsen Company (Us), Llc. Advertisement exchange using neuro-response data
CA2781122A1 (en) * 2009-11-19 2011-05-26 Google Inc. Content performance estimation
US8296183B2 (en) * 2009-11-23 2012-10-23 Ecomsystems, Inc. System and method for dynamic layout intelligence
US11036810B2 (en) 2009-12-01 2021-06-15 Apple Inc. System and method for determining quality of cited objects in search results based on the influence of citing subjects
US9110979B2 (en) 2009-12-01 2015-08-18 Apple Inc. Search of sources and targets based on relative expertise of the sources
US9454586B2 (en) 2009-12-01 2016-09-27 Apple Inc. System and method for customizing analytics based on users media affiliation status
US8892541B2 (en) 2009-12-01 2014-11-18 Topsy Labs, Inc. System and method for query temporality analysis
US11113299B2 (en) 2009-12-01 2021-09-07 Apple Inc. System and method for metadata transfer among search entities
US11122009B2 (en) 2009-12-01 2021-09-14 Apple Inc. Systems and methods for identifying geographic locations of social media content collected over social networks
US9129017B2 (en) 2009-12-01 2015-09-08 Apple Inc. System and method for metadata transfer among search entities
US9280597B2 (en) 2009-12-01 2016-03-08 Apple Inc. System and method for customizing search results from user's perspective
US20110137721A1 (en) * 2009-12-03 2011-06-09 Comscore, Inc. Measuring advertising effectiveness without control group
US8554619B2 (en) * 2009-12-31 2013-10-08 Google Inc. Multi-campaign content allocation
US8332256B2 (en) * 2010-01-11 2012-12-11 International Business Machines Corporation Social network marketing plan monitoring method and system
US8296175B2 (en) * 2010-01-11 2012-10-23 International Business Machines Corporation Social network marketing plan comparison method and system
US8583484B1 (en) 2010-01-29 2013-11-12 Google Inc. Frequency optimization of advertisement insertion in media streams
US8631040B2 (en) 2010-02-23 2014-01-14 Sas Institute Inc. Computer-implemented systems and methods for flexible definition of time intervals
US8352354B2 (en) 2010-02-23 2013-01-08 Jpmorgan Chase Bank, N.A. System and method for optimizing order execution
US20110246378A1 (en) * 2010-03-30 2011-10-06 Prussack E Fredrick Identifying high value content and determining responses to high value content
US10467655B1 (en) 2010-04-15 2019-11-05 Quantcast Corporation Protected audience selection
US8684742B2 (en) 2010-04-19 2014-04-01 Innerscope Research, Inc. Short imagery task (SIT) research method
US8898217B2 (en) 2010-05-06 2014-11-25 Apple Inc. Content delivery based on user terminal events
US8655428B2 (en) 2010-05-12 2014-02-18 The Nielsen Company (Us), Llc Neuro-response data synchronization
US9367847B2 (en) * 2010-05-28 2016-06-14 Apple Inc. Presenting content packages based on audience retargeting
US8370330B2 (en) 2010-05-28 2013-02-05 Apple Inc. Predicting content and context performance based on performance history of users
US8504419B2 (en) 2010-05-28 2013-08-06 Apple Inc. Network-based targeted content delivery based on queue adjustment factors calculated using the weighted combination of overall rank, context, and covariance scores for an invitational content item
WO2011160065A2 (en) * 2010-06-18 2011-12-22 Good Carrot, Inc. System and method with visually oriented object modeling
US9646317B2 (en) * 2010-08-06 2017-05-09 Avaya Inc. System and method for predicting user patterns for adaptive systems and user interfaces based on social synchrony and homophily
US8392251B2 (en) 2010-08-09 2013-03-05 The Nielsen Company (Us), Llc Location aware presentation of stimulus material
US8392250B2 (en) 2010-08-09 2013-03-05 The Nielsen Company (Us), Llc Neuro-response evaluated stimulus in virtual reality environments
US8510658B2 (en) 2010-08-11 2013-08-13 Apple Inc. Population segmentation
US20120041792A1 (en) * 2010-08-11 2012-02-16 Apple Inc. Customizable population segment assembly
US8627359B2 (en) 2010-08-12 2014-01-07 Lucid Commerce, Inc. Method and system for automatically targeting ads to television media using demographic similarity
US20120046996A1 (en) * 2010-08-17 2012-02-23 Vishal Shah Unified data management platform
US8396744B2 (en) 2010-08-25 2013-03-12 The Nielsen Company (Us), Llc Effective virtual reality environments for presentation of marketing materials
US20120053951A1 (en) * 2010-08-26 2012-03-01 Twenty-Ten, Inc. System and method for identifying a targeted prospect
US8515835B2 (en) 2010-08-30 2013-08-20 Sas Institute Inc. Systems and methods for multi-echelon inventory planning with lateral transshipment
US11042897B2 (en) 2010-08-30 2021-06-22 Adap.Tv, Inc. System and method for determining effects of multi-channel media sources on multi-channel conversion events
US8510309B2 (en) 2010-08-31 2013-08-13 Apple Inc. Selection and delivery of invitational content based on prediction of user interest
US8983978B2 (en) 2010-08-31 2015-03-17 Apple Inc. Location-intention context for content delivery
US8640032B2 (en) 2010-08-31 2014-01-28 Apple Inc. Selection and delivery of invitational content based on prediction of user intent
CA2810229A1 (en) * 2010-09-01 2012-03-08 Google Inc. Methods and apparatus for transforming user data and generating user lists
US11869024B2 (en) 2010-09-22 2024-01-09 The Nielsen Company (Us), Llc Methods and apparatus to analyze and adjust demographic information
US8533225B2 (en) * 2010-09-27 2013-09-10 Google Inc. Representing and processing inter-slot constraints on component selection for dynamic ads
US10089592B2 (en) 2010-12-29 2018-10-02 Comcast Cable Communications, Llc Measuring video asset viewing
US10945011B2 (en) 2010-12-29 2021-03-09 Comcast Cable Communications, Llc Measuring video viewing
US8688497B2 (en) 2011-01-10 2014-04-01 Sas Institute Inc. Systems and methods for determining pack allocations
US8788315B2 (en) 2011-01-10 2014-07-22 Sas Institute Inc. Systems and methods for determining pack allocations
US8650184B2 (en) 2011-02-04 2014-02-11 Twenty-Ten, Inc. System and method for identifying a targeted consumer
GB2502736A (en) 2011-02-23 2013-12-04 Bottlenose Inc System and method for analyzing messages in a network or across networks
WO2012158904A1 (en) 2011-05-17 2012-11-22 Webtuner Corporation System and method for scalable, high accuracy, sensor and id based audience measurement system
CN103649906A (zh) 2011-05-24 2014-03-19 韦伯图纳公司 提高观众测量系统中的分析报告产生的效率和速度的系统和方法
JP2014518051A (ja) 2011-05-26 2014-07-24 ウエブチユーナー・コーポレイシヨン クライアントイベント前処理を伴う非常に拡張性のあるオーディエンス計測システム
US9336493B2 (en) 2011-06-06 2016-05-10 Sas Institute Inc. Systems and methods for clustering time series data based on forecast distributions
US10032121B2 (en) 2011-06-13 2018-07-24 Marketing Evolution System and method for managing and implementing procedures and practices
US8504912B2 (en) * 2011-07-15 2013-08-06 Neodata Group S.R.L. System to forecast performance of online news articles to suggest the optimal homepage layout to maximize article readership and readers stickiness
US20130024879A1 (en) * 2011-07-21 2013-01-24 Sean Michael Bruich Measuring Television Advertisement Exposure Rate and Effectiveness
US9047559B2 (en) 2011-07-22 2015-06-02 Sas Institute Inc. Computer-implemented systems and methods for testing large scale automatic forecast combinations
US20130066724A1 (en) * 2011-09-14 2013-03-14 Collective, Inc. System and Method for Targeting Advertisements
US20130091019A1 (en) * 2011-10-05 2013-04-11 Yahoo! Inc. System for Serving Advertisements
US9189797B2 (en) 2011-10-26 2015-11-17 Apple Inc. Systems and methods for sentiment detection, measurement, and normalization over social networks
US8805418B2 (en) 2011-12-23 2014-08-12 United Video Properties, Inc. Methods and systems for performing actions based on location-based rules
US9569787B2 (en) 2012-01-27 2017-02-14 Aol Advertising Inc. Systems and methods for displaying digital content and advertisements over electronic networks
US11627356B2 (en) 2012-01-28 2023-04-11 Comcast Cable Communications, Llc Data translation for video-viewing activity
US10645433B1 (en) 2013-08-29 2020-05-05 Comcast Cable Communications, Llc Measuring video-content viewing
US10440428B2 (en) 2013-01-13 2019-10-08 Comcast Cable Communications, Llc Measuring video-program-viewing activity
US8832092B2 (en) 2012-02-17 2014-09-09 Bottlenose, Inc. Natural language processing optimized for micro content
US9569986B2 (en) 2012-02-27 2017-02-14 The Nielsen Company (Us), Llc System and method for gathering and analyzing biometric user feedback for use in social media and advertising applications
US9292858B2 (en) 2012-02-27 2016-03-22 The Nielsen Company (Us), Llc Data collection system for aggregating biologically based measures in asynchronous geographically distributed public environments
US9451303B2 (en) 2012-02-27 2016-09-20 The Nielsen Company (Us), Llc Method and system for gathering and computing an audience's neurologically-based reactions in a distributed framework involving remote storage and computing
US9922334B1 (en) 2012-04-06 2018-03-20 Google Llc Providing an advertisement based on a minimum number of exposures
US10152723B2 (en) 2012-05-23 2018-12-11 Google Llc Methods and systems for identifying new computers and providing matching services
US10776830B2 (en) 2012-05-23 2020-09-15 Google Llc Methods and systems for identifying new computers and providing matching services
US9990636B1 (en) 2012-05-24 2018-06-05 Jpmorgan Chase Bank, N.A. Enterprise fulfillment system with dynamic prefetching, secured data access, system monitoring, and performance optimization capabilities
US9697524B1 (en) 2012-05-24 2017-07-04 Jpmorgan Chase Bank, N.A. Enterprise fulfillment system with dynamic prefetching capabilities
US10679160B1 (en) 2012-05-24 2020-06-09 Jpmorgan Chase Bank Enterprise fulfillment system with dynamic prefetching capabilities, secured data access capabilities and system monitoring
US20130346154A1 (en) * 2012-06-22 2013-12-26 Josephine Holz Systems and methods for audience measurement analysis
US9141504B2 (en) 2012-06-28 2015-09-22 Apple Inc. Presenting status data received from multiple devices
US9244887B2 (en) 2012-07-13 2016-01-26 Sas Institute Inc. Computer-implemented systems and methods for efficient structuring of time series data
US9087306B2 (en) 2012-07-13 2015-07-21 Sas Institute Inc. Computer-implemented systems and methods for time series exploration
US20140032323A1 (en) * 2012-07-30 2014-01-30 Sanjaykumar Harish Joshi System is described for providing targeted business messages (announcement, promotion, etc.) to potential customers near the business location
US9009126B2 (en) 2012-07-31 2015-04-14 Bottlenose, Inc. Discovering and ranking trending links about topics
US8989835B2 (en) 2012-08-17 2015-03-24 The Nielsen Company (Us), Llc Systems and methods to gather and analyze electroencephalographic data
US9152971B2 (en) 2012-09-26 2015-10-06 Paypal, Inc. Dynamic mobile seller routing
US8666792B1 (en) 2012-10-18 2014-03-04 BoomTown, LLC System and method for prioritizing real estate opportunities in a lead handling system based on weighted lead quality scores
US8793236B2 (en) * 2012-11-01 2014-07-29 Adobe Systems Incorporated Method and apparatus using historical influence for success attribution in network site activity
US8977589B2 (en) 2012-12-19 2015-03-10 International Business Machines Corporation On the fly data binning
CA2836994C (en) * 2012-12-21 2021-02-16 The Travelers Indemnity Company Systems and methods for structured value propositions
US10192238B2 (en) 2012-12-21 2019-01-29 Walmart Apollo, Llc Real-time bidding and advertising content generation
US10650066B2 (en) 2013-01-31 2020-05-12 Google Llc Enhancing sitelinks with creative content
US10735552B2 (en) 2013-01-31 2020-08-04 Google Llc Secondary transmissions of packetized data
US8762302B1 (en) 2013-02-22 2014-06-24 Bottlenose, Inc. System and method for revealing correlations between data streams
US9147218B2 (en) 2013-03-06 2015-09-29 Sas Institute Inc. Devices for forecasting ratios in hierarchies
US9320450B2 (en) 2013-03-14 2016-04-26 The Nielsen Company (Us), Llc Methods and apparatus to gather and analyze electroencephalographic data
US9721271B2 (en) 2013-03-15 2017-08-01 The Nielsen Company (Us), Llc Methods and apparatus to incorporate saturation effects into marketing mix models
WO2014152010A1 (en) 2013-03-15 2014-09-25 Affinnova, Inc. Method and apparatus for interactive evolutionary algorithms with respondent directed breeding
US10311486B1 (en) 2013-05-13 2019-06-04 Oath (Americas) Inc. Computer-implemented systems and methods for response curve estimation
US10405008B2 (en) 2013-05-31 2019-09-03 Enseo, Inc. Hospitality property management tool and system and method for use of same
US10405173B1 (en) 2013-06-05 2019-09-03 Sprint Communications Company L.P. Method and systems of collecting and segmenting device sensor data while in transit via a network
US9319379B1 (en) 2013-08-01 2016-04-19 Sprint Communications Company L.P. Methods and systems of generating a unique mobile device identifier
US9934259B2 (en) 2013-08-15 2018-04-03 Sas Institute Inc. In-memory time series database and processing in a distributed environment
US9374335B2 (en) 2013-09-11 2016-06-21 Sprint Communications Company L.P. System and method for distributing messages to particular mobile devices
US9590938B1 (en) 2013-09-11 2017-03-07 Sprint Communications Company L.P. System and method for identifying a mobile device with near real time visualization to action
US9449231B2 (en) 2013-11-13 2016-09-20 Aol Advertising Inc. Computerized systems and methods for generating models for identifying thumbnail images to promote videos
US10410241B1 (en) 2013-11-27 2019-09-10 Sprint Communications Company L.P. Swipe screen advertisement metrics and tracking
US9734515B1 (en) 2014-01-09 2017-08-15 Sprint Communications Company L.P. Ad management using ads cached on a mobile electronic device
US9836771B1 (en) 2014-01-21 2017-12-05 Sprint Communications Company L.P. Client mediation and integration to advertisement gateway
US10055757B1 (en) 2014-01-21 2018-08-21 Sprint Communications Company L.P. IP address hashing in advertisement gateway
US10013707B1 (en) 2014-01-21 2018-07-03 Sprint Communications Company L.P. Address modification for advertisement mediation
US9984395B1 (en) 2014-01-21 2018-05-29 Sprint Communications Company L.P. Advertisement mediation of supply-demand communications
US11641490B2 (en) 2014-02-05 2023-05-02 Enseo, Llc Geolocationing system and method for use of same
US11700400B2 (en) 2014-02-05 2023-07-11 Enseo, Llc Geolocationing system and method for use of same
US11700401B2 (en) 2014-02-05 2023-07-11 Enseo, Llc Geolocationing system and method for use of same
US11641489B2 (en) 2014-02-05 2023-05-02 Enseo, Llc Geolocationing system and method for use of same
US11683534B2 (en) 2014-02-05 2023-06-20 Enseo, Llc Geolocationing system and method for use of same
US11700399B2 (en) 2014-02-05 2023-07-11 Enseo, Llc Geolocationing system and method for use of same
US10083459B2 (en) * 2014-02-11 2018-09-25 The Nielsen Company (Us), Llc Methods and apparatus to generate a media rank
US20150278869A1 (en) * 2014-03-28 2015-10-01 Linkedin Corporation Distributed scheduling algorithm for large-scale online promotional campaigns
US9622702B2 (en) 2014-04-03 2017-04-18 The Nielsen Company (Us), Llc Methods and apparatus to gather and analyze electroencephalographic data
US9402113B1 (en) * 2014-04-04 2016-07-26 Google Inc. Visualizing video audience retention by impression frequency
US10169720B2 (en) 2014-04-17 2019-01-01 Sas Institute Inc. Systems and methods for machine learning using classifying, clustering, and grouping time series data
CA2949860A1 (en) 2014-06-03 2015-12-10 Visible World Inc. Methods, systems, and computer-readable media for dynamic content allocation
EP3152848A4 (en) * 2014-06-05 2017-12-27 Visible World Inc. Methods, systems, and computer-readable media for determining outcomes for promotional digital on-screen graphics
US9892370B2 (en) 2014-06-12 2018-02-13 Sas Institute Inc. Systems and methods for resolving over multiple hierarchies
US10373209B2 (en) 2014-07-31 2019-08-06 U-Mvpindex Llc Driving behaviors, opinions, and perspectives based on consumer data
US10104411B2 (en) 2014-08-04 2018-10-16 Adap.Tv, Inc. Systems and methods for sell-side TV ad optimization
US9508090B1 (en) 2014-09-24 2016-11-29 Sprint Communications Company L.P. End user participation in mobile advertisement
US9208209B1 (en) 2014-10-02 2015-12-08 Sas Institute Inc. Techniques for monitoring transformation techniques using control charts
US9818133B1 (en) 2014-10-20 2017-11-14 Sprint Communications Company L.P. Method for consumer profile consolidation using mobile network identification
US10250951B2 (en) * 2014-10-27 2019-04-02 Adobe Inc. Systems and methods for planning, executing, and reporting a strategic advertising campaign for television
US10185971B2 (en) 2014-10-27 2019-01-22 Adobe Systems Incorporated Systems and methods for planning and executing an advertising campaign targeting TV viewers and digital media viewers across formats and screen types
US20160140609A1 (en) * 2014-11-14 2016-05-19 Facebook, Inc. Visualizing Audience Metrics
WO2016086075A1 (en) 2014-11-24 2016-06-02 The Nielsen Company (Us), Llc Methods and apparatus to predict time-shifted exposure to media
JP2016103216A (ja) * 2014-11-28 2016-06-02 株式会社東芝 システム、方法およびプログラム
US9418339B1 (en) 2015-01-26 2016-08-16 Sas Institute, Inc. Systems and methods for time series analysis techniques utilizing count data sets
US9936250B2 (en) 2015-05-19 2018-04-03 The Nielsen Company (Us), Llc Methods and apparatus to adjust content presented to an individual
US9253550B1 (en) * 2015-06-10 2016-02-02 Monica C. Smith Database driven computer systems and computer-implemented methods for processing real-time attribution of web originated activities to airings and tracking thereof
EP3326135A4 (en) 2015-07-24 2019-03-06 Videoamp, Inc. TARGETING TELEVISION ADVERTISING CRANES BASED ON ONLINE BEHAVIOR OF CONSUMERS
US10136174B2 (en) 2015-07-24 2018-11-20 Videoamp, Inc. Programmatic TV advertising placement using cross-screen consumer data
US10555050B2 (en) * 2015-07-24 2020-02-04 Videoamp, Inc. Cross-screen measurement accuracy in advertising performance
US10812870B2 (en) 2016-01-14 2020-10-20 Videoamp, Inc. Yield optimization of cross-screen advertising placement
US9872083B2 (en) 2015-07-27 2018-01-16 Palantir Technologies, Inc. Computer-based optimized insertion of non-program media items in media programs
US10983682B2 (en) 2015-08-27 2021-04-20 Sas Institute Inc. Interactive graphical user-interface for analyzing and manipulating time-series projections
US10423629B2 (en) 2015-09-22 2019-09-24 Microsoft Technology Licensing, Llc Intelligent tabular big data presentation in search environment based on prior human input configuration
US10296938B1 (en) * 2015-09-28 2019-05-21 Oath (Americas) Inc. Systems and methods for online traffic filtration by electronic content providers
US10567824B2 (en) * 2015-09-30 2020-02-18 Simulmedia, Inc. Methods and systems for selecting inventory units for television and other media advertising campaigns
US20170140387A1 (en) * 2015-11-16 2017-05-18 At&T Intellectual Property I, L.P. Method and apparatus to provide proactive customer care
US20170140313A1 (en) * 2015-11-16 2017-05-18 At&T Intellectual Property I, Lp. Method and apparatus to determine a root cause for a customer contact
US20170186018A1 (en) * 2015-12-29 2017-06-29 At&T Intellectual Property I, L.P. Method and apparatus to create a customer care service
US10565627B2 (en) * 2015-12-30 2020-02-18 Google Llc Systems and methods for automatically generating remarketing lists
CN105678587B (zh) * 2016-01-12 2020-11-24 腾讯科技（深圳）有限公司 一种推荐特征确定方法、信息推荐方法及装置
US10679260B2 (en) * 2016-04-19 2020-06-09 Visual Iq, Inc. Cross-device message touchpoint attribution
US20170323330A1 (en) * 2016-04-20 2017-11-09 Anto Chittilappilly Media spend management using real-time predictive modeling of touchpoint exposure effects
US10346871B2 (en) * 2016-04-22 2019-07-09 Facebook, Inc. Automatic targeting of content by clustering based on user feedback data
WO2017197348A1 (en) * 2016-05-13 2017-11-16 Hulu, LLC Personalized content ranking using content received from different sources in a video delivery system
US10075756B1 (en) * 2016-06-03 2018-09-11 CSC Holdings, LLC System and method for reach and frequency estimator
US11282106B1 (en) * 2016-10-17 2022-03-22 CSC Holdings, LLC Dynamic optimization of advertising campaigns
US10708313B2 (en) 2016-12-30 2020-07-07 Google Llc Multimodal transmission of packetized data
US10593329B2 (en) 2016-12-30 2020-03-17 Google Llc Multimodal transmission of packetized data
US10735795B2 (en) * 2017-01-11 2020-08-04 Invidi Technologies Corporation Managing addressable asset campaigns across multiple devices
US10091549B1 (en) 2017-03-30 2018-10-02 Rovi Guides, Inc. Methods and systems for recommending media assets based on the geographic location at which the media assets are frequently consumed
US10666452B2 (en) 2017-09-08 2020-05-26 Enseo, Inc. Hospitality property management tool and system and method for use of same
US10721518B2 (en) 2017-09-22 2020-07-21 Enseo, Inc. Set-top box with interactive features and system and method for use of same
WO2019070880A1 (en) 2017-10-04 2019-04-11 AMC Network Entertainment LLC DATA ANALYSIS OF TELESPECTORS TO CREATE ELECTRONIC CONTENT PROGRAMS
US10331490B2 (en) 2017-11-16 2019-06-25 Sas Institute Inc. Scalable cloud-based time series analysis
US10338994B1 (en) 2018-02-22 2019-07-02 Sas Institute Inc. Predicting and adjusting computer functionality to avoid failures
US10255085B1 (en) 2018-03-13 2019-04-09 Sas Institute Inc. Interactive graphical user interface with override guidance
US10650238B2 (en) * 2018-03-28 2020-05-12 Boohma Technologies Llc Opportunity to view an object in image processing
US10878450B1 (en) * 2018-04-01 2020-12-29 Facebook, Inc. Pacing content campaigns by adjusting probability of bidding
US10937531B1 (en) * 2018-04-09 2021-03-02 Iqvia Inc. System and method for timely notification of treatments to healthcare providers and patient
US11244327B1 (en) * 2018-08-29 2022-02-08 Sintec Media Ltd. Methods and systems for determining reach information
US20210056591A1 (en) * 2019-08-23 2021-02-25 Xandr Inc. Computer system and method for automatically optimizing selection of media units
US11372853B2 (en) * 2019-11-25 2022-06-28 Caret Holdings, Inc. Object-based search processing
CN111080357B (zh) * 2019-12-12 2023-08-25 恩亿科(北京)数据科技有限公司 产品投放占比的确定方法、装置、电子设备及存储介质
US11245963B2 (en) * 2020-04-29 2022-02-08 The Nielsen Company (Us), Llc Methods and apparatus to determine when a smart device is out-of-tab
US11379870B1 (en) * 2020-05-05 2022-07-05 Roamina Inc. Graphical user interface with analytics based audience controls
US20220340029A1 (en) * 2021-04-26 2022-10-27 Volta Charging, Llc Systems and methods for determining a position of an individual relative to an electric vehicle charging station using cameras

Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4930011A (en) * 1988-08-02 1990-05-29 A. C. Nielsen Company Method and apparatus for identifying individual members of a marketing and viewing audience
US5260778A (en) * 1990-06-26 1993-11-09 General Instrument Corporation Apparatus for selective distribution of messages over a communications network
US5446919A (en) * 1990-02-20 1995-08-29 Wilkins; Jeff K. Communication system and method with demographically or psychographically defined audiences
US5515098A (en) * 1994-09-08 1996-05-07 Carles; John B. System and method for selectively distributing commercial messages over a communications network
US5636346A (en) * 1994-05-09 1997-06-03 The Electronic Address, Inc. Method and system for selectively targeting advertisements and programming
US5812642A (en) * 1995-07-12 1998-09-22 Leroy; David J. Audience response monitor and analysis system and method
US5848396A (en) * 1996-04-26 1998-12-08 Freedom Of Information, Inc. Method and apparatus for determining behavioral profile of a computer user

Family Cites Families (11)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4012132A (en) 1974-12-13 1977-03-15 American Broadcasting Companies, Inc. Broadcast market survey data storage and retrieval system and method
US5155591A (en) * 1989-10-23 1992-10-13 General Instrument Corporation Method and apparatus for providing demographically targeted television commercials
US5903454A (en) 1991-12-23 1999-05-11 Hoffberg; Linda Irene Human-factored interface corporating adaptive pattern recognition based controller apparatus
US5223924A (en) 1992-05-27 1993-06-29 North American Philips Corporation System and method for automatically correlating user preferences with a T.V. program information database
US6463585B1 (en) * 1992-12-09 2002-10-08 Discovery Communications, Inc. Targeted advertisement using television delivery systems
US5842200A (en) * 1995-03-31 1998-11-24 International Business Machines Corporation System and method for parallel mining of association rules in databases
US5664174A (en) * 1995-05-09 1997-09-02 International Business Machines Corporation System and method for discovering similar time sequences in databases
US5675788A (en) * 1995-09-15 1997-10-07 Infonautics Corp. Method and apparatus for generating a composite document on a selected topic from a plurality of information sources
US5742816A (en) * 1995-09-15 1998-04-21 Infonautics Corporation Method and apparatus for identifying textual documents and multi-mediafiles corresponding to a search topic
US5794210A (en) 1995-12-11 1998-08-11 Cybergold, Inc. Attention brokerage
US6029176A (en) * 1997-11-25 2000-02-22 Cannon Holdings, L.L.C. Manipulating and analyzing data using a computer system having a database mining engine resides in memory

Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4930011A (en) * 1988-08-02 1990-05-29 A. C. Nielsen Company Method and apparatus for identifying individual members of a marketing and viewing audience
US5446919A (en) * 1990-02-20 1995-08-29 Wilkins; Jeff K. Communication system and method with demographically or psychographically defined audiences
US5260778A (en) * 1990-06-26 1993-11-09 General Instrument Corporation Apparatus for selective distribution of messages over a communications network
US5636346A (en) * 1994-05-09 1997-06-03 The Electronic Address, Inc. Method and system for selectively targeting advertisements and programming
US5515098A (en) * 1994-09-08 1996-05-07 Carles; John B. System and method for selectively distributing commercial messages over a communications network
US5812642A (en) * 1995-07-12 1998-09-22 Leroy; David J. Audience response monitor and analysis system and method
US5848396A (en) * 1996-04-26 1998-12-08 Freedom Of Information, Inc. Method and apparatus for determining behavioral profile of a computer user

Cited By (33)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
USRE47908E1 (en) 1991-12-23 2020-03-17 Blanding Hovenweep, Llc Ergonomic man-machine interface incorporating adaptive pattern recognition based control system
USRE48056E1 (en) 1991-12-23 2020-06-16 Blanding Hovenweep, Llc Ergonomic man-machine interface incorporating adaptive pattern recognition based control system
USRE49387E1 (en) 1991-12-23 2023-01-24 Blanding Hovenweep, Llc Ergonomic man-machine interface incorporating adaptive pattern recognition based control system
US7567918B2 (en) 2000-02-22 2009-07-28 International Business Machines Corporation Method and system for researching sales effects for advertising using association analysis
DE10010907A1 (de) * 2000-03-06 2001-10-18 Artemedia Ag Selektive Besendung
WO2001082160A1 (fr) * 2000-04-26 2001-11-01 Voltage Inc. Procede de determination/optimisation de la distribution de publicites
JP2001306934A (ja) * 2000-04-26 2001-11-02 Voltage Inc 広告配信決定方法および配信最適化システム
JP4620830B2 (ja) * 2000-04-26 2011-01-26 株式会社 ボルテージ 広告配信決定方法および配信最適化システム
US6954731B1 (en) * 2000-06-27 2005-10-11 Ncr Corporation Methods and system for optimizing a campaign
US9965765B2 (en) 2000-10-31 2018-05-08 Pulsepoint, Inc. Internet contextual communication system
US7945476B2 (en) 2000-10-31 2011-05-17 Context Web, Inc. Internet contextual advertisement delivery system
US7912752B2 (en) 2000-10-31 2011-03-22 Context Web, Inc. Internet contextual communication system
WO2002041596A3 (en) * 2000-11-20 2002-09-06 Adexact Corp Method and system for targeted content presentation in a communications network
WO2002041198A3 (en) * 2000-11-20 2002-09-06 Adexact Corp Method and system for dataflow management in a communications network
WO2002041596A2 (en) * 2000-11-20 2002-05-23 Adexact Corporation Method and system for targeted content presentation in a communications network
WO2002041198A2 (en) * 2000-11-20 2002-05-23 Adexact Corporation Method and system for dataflow management in a communications network
US6772129B2 (en) * 2001-09-04 2004-08-03 Planning Power Service, Inc. System and method for determining the effectiveness and efficiency of advertising media
WO2003021514A1 (en) * 2001-09-04 2003-03-13 Alvarez Alan P System and method for determining the effectiveness and efficiency of advertising media
CN1672350B (zh) * 2002-07-30 2013-04-24 皇家飞利浦电子股份有限公司 用于控制事件的特征的频率分布的增长的方法和系统
US8160915B2 (en) 2005-07-07 2012-04-17 Sermo, Inc. Method and apparatus for conducting an information brokering service
US8239240B2 (en) 2005-07-07 2012-08-07 Sermo, Inc. Method and apparatus for conducting an information brokering service
US8626561B2 (en) 2005-07-07 2014-01-07 Sermo, Inc. Method and apparatus for conducting an information brokering service
US8019639B2 (en) 2005-07-07 2011-09-13 Sermo, Inc. Method and apparatus for conducting an online information service
US8019637B2 (en) 2005-07-07 2011-09-13 Sermo, Inc. Method and apparatus for conducting an information brokering service
US10510087B2 (en) 2005-07-07 2019-12-17 Sermo, Inc. Method and apparatus for conducting an information brokering service
US10672039B2 (en) 2005-08-11 2020-06-02 Pulsepoint, Inc. Assembling internet display pages with content provided from multiple servers after failure of one server
US8751302B2 (en) 2005-08-11 2014-06-10 Pulsepoint, Inc. Method and system for placement and pricing of internet-based advertisements or services
US10453078B2 (en) 2006-01-26 2019-10-22 Pulsepoint, Inc. Open insertion order system to interface with an exchange for internet ad media
US8065197B2 (en) 2007-03-06 2011-11-22 Portrait Innovations, Inc. System, method, and computer program product for evaluating photographic performance
EP1967998A1 (en) * 2007-03-06 2008-09-10 Portrait Innovations, Inc. System, method and computer program product for evaluating photographic performance
WO2008117010A1 (en) * 2007-03-23 2008-10-02 British Telecommunications Public Limited Company Gathering and using user preference data
EP1973343A1 (en) * 2007-03-23 2008-09-24 British Telecommunications Public Limited Company Gathering and using user preference data
US10083420B2 (en) 2007-11-21 2018-09-25 Sermo, Inc Community moderated information

Also Published As

Publication number Publication date
US6286005B1 (en) 2001-09-04
US20010020236A1 (en) 2001-09-06
AU3080999A (en) 1999-09-27

Similar Documents

Publication Publication Date Title
US6286005B1 (en) Method and apparatus for analyzing data and advertising optimization
US6029176A (en) Manipulating and analyzing data using a computer system having a database mining engine resides in memory
US7136871B2 (en) Methods and systems for selectively displaying advertisements
US10504142B2 (en) Network-based systems and methods for defining and managing multi-dimensional, advertising impression inventory
US6567824B2 (en) Integrated inventory management system
DeSarbo et al. Market segmentation with choice-based conjoint analysis
US20060195356A1 (en) Entertainment venue data analysis system and method
US7801778B2 (en) Computer-implemented enterprise wide advertising inventory management system
US8850465B2 (en) System, method, and software application for targeted advertising via behavioral model clustering, and preference programming based on behavioral model clusters
US20030004787A1 (en) Marketing system
US20090063268A1 (en) Targeting Using Historical Data
Moshkin et al. The asymmetric information model of state dependence
JP2009503689A (ja) 広告キャンペーン情報の広告主が定めたグループを表示するためのシステム及び方法
Sivadas A preliminary examination of the continuing significance of social class to marketing: a geodemographic replication
Schultz et al. Consumer-driven media planning and buying
Wilson et al. Advertising decision models: A managerial review
US20230110511A1 (en) System and method for individualized exposure estimation in linear media advertising for cross platform audience management and other applications
Geisler Management control in German television: Delivering numbers for management decision
Wirth et al. Management, Research, and Budgeting in Promotion
WO2008142662A9 (en) Method and system for providing media expenditure profiling
Chan Patterns of In-Media Usage: Implications for Media Planning, Branding and Advertising
Rossiter et al. Implementing and Optimizing the Media Schedule
Wongsiriporn A comparative study of advertising on internet and other media
Schultz et al. Session E1: Related Areas
Harmeson et al. Searching for the Target:“Alright Customers, We Know You're Out There–Bur Where?”

Legal Events

Date Code Title Description
AK Designated states

Kind code of ref document: A1

Designated state(s): AL AM AT AU AZ BA BB BG BR BY CA CH CN CU CZ DE DK EE ES FI GB GD GE GH GM HR HU ID IL IN IS JP KE KG KP KR KZ LC LK LR LS LT LU LV MD MG MK MN MW MX NO NZ PL PT RO RU SD SE SG SI SK SL TJ TM TR TT UA UG UZ VN YU ZW

AL Designated countries for regional patents

Kind code of ref document: A1

Designated state(s): GH GM KE LS MW SD SL SZ UG ZW AM AZ BY KG KZ MD RU TJ TM AT BE CH CY DE DK ES FI FR GB GR IE IT LU MC NL PT SE BF BJ CF CG CI CM GA GN GW ML MR NE SN TD TG

121 Ep: the epo has been informed by wipo that ep was designated in this application
DFPE Request for preliminary examination filed prior to expiration of 19th month from priority date (pct application filed before 20040101)
NENP Non-entry into the national phase

Ref country code: KR

REG Reference to national code

Ref country code: DE

Ref legal event code: 8642

122 Ep: pct application non-entry in european phase