KR20120118023A - 게임-플레이-기반 성과 후원의 이용 - Google Patents

게임-플레이-기반 성과 후원의 이용 Download PDF

Info

Publication number
KR20120118023A
KR20120118023A KR1020127019958A KR20127019958A KR20120118023A KR 20120118023 A KR20120118023 A KR 20120118023A KR 1020127019958 A KR1020127019958 A KR 1020127019958A KR 20127019958 A KR20127019958 A KR 20127019958A KR 20120118023 A KR20120118023 A KR 20120118023A
Authority
KR
South Korea
Prior art keywords
game
play
coupon
performance
user
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
KR1020127019958A
Other languages
English (en)
Korean (ko)
Inventor
다니엘 살바토레 시아파
멜리사 우드 던
제이슨 스코트 화이트
Original Assignee
마이크로소프트 코포레이션
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 마이크로소프트 코포레이션 filed Critical 마이크로소프트 코포레이션
Publication of KR20120118023A publication Critical patent/KR20120118023A/ko
Withdrawn legal-status Critical Current

Links

Images

Classifications

    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F13/00Video games, i.e. games using an electronically generated display having two or more dimensions
    • A63F13/60Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor
    • A63F13/69Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor by enabling or updating specific game elements, e.g. unlocking hidden features, items, levels or versions
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F13/00Video games, i.e. games using an electronically generated display having two or more dimensions
    • A63F13/60Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor
    • A63F13/61Generating or modifying game content before or while executing the game program, e.g. authoring tools specially adapted for game development or game-integrated level editor using advertising information
    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F13/00Video games, i.e. games using an electronically generated display having two or more dimensions
    • A63F13/70Game security or game management aspects
    • A63F13/71Game security or game management aspects using secure communication between game devices and game servers, e.g. by encrypting game data or authenticating players
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10Services
    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F13/00Video games, i.e. games using an electronically generated display having two or more dimensions
    • A63F13/50Controlling the output signals based on the game progress
    • A63F13/53Controlling the output signals based on the game progress involving additional visual information provided to the game scene, e.g. by overlay to simulate a head-up display [HUD] or displaying a laser sight in a shooting game
    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F2300/00Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game
    • A63F2300/50Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game characterized by details of game servers
    • A63F2300/55Details of game data or player data management
    • A63F2300/5506Details of game data or player data management using advertisements
    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F2300/00Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game
    • A63F2300/60Methods for processing data by generating or executing the game program
    • A63F2300/609Methods for processing data by generating or executing the game program for unlocking hidden game elements, e.g. features, items, levels

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Multimedia (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • General Business, Economics & Management (AREA)
  • Physics & Mathematics (AREA)
  • Economics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Marketing (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Tourism & Hospitality (AREA)
  • Computer Security & Cryptography (AREA)
  • Health & Medical Sciences (AREA)
  • Primary Health Care (AREA)
  • Human Resources & Organizations (AREA)
  • General Health & Medical Sciences (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
KR1020127019958A 2009-12-31 2010-12-09 게임-플레이-기반 성과 후원의 이용 Withdrawn KR20120118023A (ko)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US12/651,120 2009-12-31
US12/651,120 US20110159964A1 (en) 2009-12-31 2009-12-31 Facilitating sponsorship of game-play-based achievements

Publications (1)

Publication Number Publication Date
KR20120118023A true KR20120118023A (ko) 2012-10-25

Family

ID=44188203

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020127019958A Withdrawn KR20120118023A (ko) 2009-12-31 2010-12-09 게임-플레이-기반 성과 후원의 이용

Country Status (7)

Country Link
US (1) US20110159964A1 (enrdf_load_stackoverflow)
EP (1) EP2519926A4 (enrdf_load_stackoverflow)
JP (1) JP2013516677A (enrdf_load_stackoverflow)
KR (1) KR20120118023A (enrdf_load_stackoverflow)
CN (1) CN102667844A (enrdf_load_stackoverflow)
TW (1) TW201140480A (enrdf_load_stackoverflow)
WO (1) WO2011081818A2 (enrdf_load_stackoverflow)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR102464977B1 (ko) 2021-10-29 2022-11-09 이일섭 대전 게임의 유저와 동기화된 광고를 표시하는 방법 및 장치

Families Citing this family (33)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10999298B2 (en) 2004-03-02 2021-05-04 The 41St Parameter, Inc. Method and system for identifying users and detecting fraud by use of the internet
US11301585B2 (en) 2005-12-16 2022-04-12 The 41St Parameter, Inc. Methods and apparatus for securely displaying digital images
US8151327B2 (en) 2006-03-31 2012-04-03 The 41St Parameter, Inc. Systems and methods for detection of session tampering and fraud prevention
US9112850B1 (en) 2009-03-25 2015-08-18 The 41St Parameter, Inc. Systems and methods of sharing information through a tag-based consortium
US9604149B2 (en) * 2011-05-03 2017-03-28 Disney Enterprises, Inc. Providing a physical indication of an objective met in an entertainment platform
WO2013033266A1 (en) * 2011-08-30 2013-03-07 Paedae Method and apparatus for personalized marketing
US10754913B2 (en) 2011-11-15 2020-08-25 Tapad, Inc. System and method for analyzing user device information
US10290017B2 (en) * 2011-11-15 2019-05-14 Tapad, Inc. Managing associations between device identifiers
US20130132202A1 (en) * 2011-11-23 2013-05-23 Disney Enterprises, Inc. Awarding achievements
US20130185127A1 (en) * 2012-01-17 2013-07-18 Martin Rödén Systems and Methods for Advertising
US9633201B1 (en) 2012-03-01 2017-04-25 The 41St Parameter, Inc. Methods and systems for fraud containment
US9521551B2 (en) 2012-03-22 2016-12-13 The 41St Parameter, Inc. Methods and systems for persistent cross-application mobile device identification
US20130262203A1 (en) * 2012-03-27 2013-10-03 Sirqul, Inc. Location-based task and game functionality
US10054933B2 (en) 2012-03-27 2018-08-21 Sirqul, Inc. Controlling distributed device operations
EP2880619A1 (en) 2012-08-02 2015-06-10 The 41st Parameter, Inc. Systems and methods for accessing records via derivative locators
US9333426B1 (en) * 2012-08-21 2016-05-10 Google Inc. Using game data for providing content items
WO2014039576A2 (en) * 2012-09-05 2014-03-13 Stg Gaming Inc. Method and system for advertising, marketing and market data collection through incentivized interactive internet activity
WO2014078569A1 (en) 2012-11-14 2014-05-22 The 41St Parameter, Inc. Systems and methods of global identification
WO2014186753A1 (en) * 2013-05-16 2014-11-20 Unlockable, Inc. Platforms, systems, and methods for providing alternative access to goods and services through interaction with ad-based games
US20140358651A1 (en) * 2013-05-31 2014-12-04 Kabam, Inc. Presenting offers for in-game virtual rewards
US10902327B1 (en) 2013-08-30 2021-01-26 The 41St Parameter, Inc. System and method for device identification and uniqueness
JP6347080B2 (ja) * 2014-10-03 2018-06-27 株式会社コナミデジタルエンタテインメント 特典付与システム、それに用いられる制御方法、コンピュータプログラム及びサーバ装置
US10402863B2 (en) 2014-10-03 2019-09-03 Microsoft Technology Licensing, Llc Usability of supplemental application functions through dynamic modification of user-presented options
US10091312B1 (en) 2014-10-14 2018-10-02 The 41St Parameter, Inc. Data structures for intelligently resolving deterministic and probabilistic device identifiers to device profiles and/or groups
AU2015331888A1 (en) * 2014-10-15 2017-04-20 Aintu, Inc In game delivery of digital personalized offers
US20180033250A1 (en) * 2015-12-28 2018-02-01 Pete O'Heeron System, method, and graphical user interface for presenting and/or playing a game
CN106775460A (zh) * 2016-11-29 2017-05-31 北京像素软件科技股份有限公司 一种游戏成就数据的处理方法、装置及系统
JP6530363B2 (ja) * 2016-12-09 2019-06-12 株式会社バンダイナムコエンターテインメント コンピュータシステム、ゲームシステム及びゲーム装置
US10850200B2 (en) * 2017-01-20 2020-12-01 Paradigm Shift Technologies, LLC Food ordering via embedded links in video game advertising
WO2019130067A1 (en) * 2018-01-01 2019-07-04 Dong Heon Lee Method and system for advertising by online contests for prizes
CN112130821B (zh) * 2020-09-22 2024-04-09 北京冰封互娱科技有限公司 游戏活动管理方法、设备及存储介质
CN114797110A (zh) * 2021-01-28 2022-07-29 逸驾智能科技有限公司 电子游戏系统和推送商家信息的方法
WO2025160651A1 (en) * 2024-01-30 2025-08-07 Begin Ai Inc. Systems and methods for video game design and engagement tracking

Family Cites Families (28)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5057915A (en) * 1986-03-10 1991-10-15 Kohorn H Von System and method for attracting shoppers to sales outlets
US20030177347A1 (en) * 1995-11-22 2003-09-18 Bruce Schneier Methods and apparatus for awarding prizes based on authentication of computer generated outcomes using coupons
US9489800B2 (en) * 1996-12-30 2016-11-08 Igt Applications for gaming devices in a networked environment
US6076069A (en) * 1998-09-25 2000-06-13 Oneclip.Com, Incorporated Method of and system for distributing and redeeming electronic coupons
WO2001065446A1 (en) * 2000-02-29 2001-09-07 Cdcoupon, Llc Method and system for distribution of electronic coupons
JP2001331721A (ja) * 2000-03-13 2001-11-30 Ad Ken:Kk 遊技システム、中央装置、プログラム、及び記録媒体
JP4332981B2 (ja) * 2000-03-15 2009-09-16 ソニー株式会社 ビデオゲームシステム及びサービス提供装置
AU5073701A (en) * 2000-04-07 2001-10-23 Playadz Pte Ltd Method and network for delivering digital interactive game coupons and for integrating interactive advertisements into games over a wireless network
US7257545B1 (en) * 2000-07-26 2007-08-14 Hung Patrick Siu-Ying Configurable electronic redeemable coupon
JP2002200330A (ja) * 2000-09-22 2002-07-16 Sega Corp 遊戯装置及びその運営システム
US20020091571A1 (en) * 2000-11-10 2002-07-11 Thomas Nicholas A. Methods and systems for electronic coupon issuance transmission and mangement
US6688982B2 (en) * 2000-11-29 2004-02-10 Agency.Com Ltd. Wireless communications system for a quiz game
KR20020042150A (ko) * 2000-11-30 2002-06-05 성규영 이동 통신 단말기를 통한 게임을 이용한 광고 방법
US7343317B2 (en) * 2001-01-18 2008-03-11 Nokia Corporation Real-time wireless e-coupon (promotion) definition based on available segment
WO2003096669A2 (en) * 2002-05-10 2003-11-20 Reisman Richard R Method and apparatus for browsing using multiple coordinated device
US20040137886A1 (en) * 2002-11-22 2004-07-15 Monte Ross Method and system for delivering electronic coupons to wireless mobile terminals
JP2004215722A (ja) * 2003-01-09 2004-08-05 Aruze Corp ネットゲームシステム、ネットゲームサーバ及び広告表示方法
US7729946B2 (en) * 2003-01-24 2010-06-01 Massive Incorporated Online game advertising system
US20040254836A1 (en) * 2003-01-28 2004-12-16 Emoke Barabas Jutka T. Method & system for distribution & management of electronic vouchers via carrier applications
US20040243519A1 (en) * 2003-06-02 2004-12-02 Nokia Corporation Prompted electronic mobile-service information communications with validation
WO2005006238A1 (en) * 2003-07-09 2005-01-20 Kyung-Yang Park Advertising system and method for slot machine game using image ad symbols on the internet
JP2005131231A (ja) * 2003-10-31 2005-05-26 Dowango:Kk ネットゲームシステム及びネットゲームシステム運用方法
US20050131761A1 (en) * 2003-12-16 2005-06-16 Trika Sanjeev N. Mobile digital coupons
US9124650B2 (en) * 2006-12-13 2015-09-01 Quickplay Media Inc. Digital rights management in a mobile environment
US7798908B2 (en) * 2007-02-21 2010-09-21 Microsoft Corporation Promotional games architecture
US8689247B2 (en) * 2008-04-04 2014-04-01 Qualcomm Incorporated Systems and methods for distributing and redeeming credits on a broadcast system
US20100325168A1 (en) * 2009-06-22 2010-12-23 Luth Research, Llc System and method for collecting consumer data
US20110093349A1 (en) * 2009-10-20 2011-04-21 extrafeet, inc. System and method for providing location based offers

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR102464977B1 (ko) 2021-10-29 2022-11-09 이일섭 대전 게임의 유저와 동기화된 광고를 표시하는 방법 및 장치

Also Published As

Publication number Publication date
JP2013516677A (ja) 2013-05-13
EP2519926A4 (en) 2013-08-07
CN102667844A (zh) 2012-09-12
WO2011081818A2 (en) 2011-07-07
EP2519926A2 (en) 2012-11-07
TW201140480A (en) 2011-11-16
WO2011081818A3 (en) 2011-10-13
US20110159964A1 (en) 2011-06-30

Similar Documents

Publication Publication Date Title
KR20120118023A (ko) 게임-플레이-기반 성과 후원의 이용
US8353760B2 (en) Embedding of games into third party websites
US10346853B2 (en) Computing environment transaction system to transact computing environment circumventions
US20080065481A1 (en) User-associated, interactive advertising monetization
KR101108734B1 (ko) 소셜 커머스 게임을 기반으로 하는 온라인 광고시스템 및 그 서비스 방법
US20100137053A1 (en) Mobile scratch off advertising system
KR20080054428A (ko) 광고를 타겟팅하기 위해 사용자 비디오 게임 상호작용으로부터의 정보를 사용하는 방법
WO2013033266A1 (en) Method and apparatus for personalized marketing
US20100121719A1 (en) Mobile scratch off advertising system
US9205325B2 (en) Prize-based digital advertising system
US20230196397A1 (en) Geographic tracking and non-fungible token trading platform
AU2013101797A4 (en) Gaming System and Method
WO2015150749A1 (en) An advertising method and system
JP2011253259A (ja) オンライン投票プログラム
JP7567000B2 (ja) 情報処理装置、情報処理方法、およびプログラム
KR101256089B1 (ko) Tp쿠폰을 이용한 광고 서비스 시스템
US20110276491A1 (en) Methods and systems for in-game advertising
US20230214866A1 (en) System and method for promoting sales and increasing brand name recognition
JP2024081562A (ja) スポーツチームに対するスポンサーシップを支援するための装置、方法及びそのためのプログラム
KR20030063570A (ko) 인터넷 복권을 이용한 광고 및 쿠폰 제공 방법과 제공된광고 및 쿠폰의 이용 방법
GB2525265A (en) An advertising method and system
KR20190085290A (ko) 경품 이벤트 기반의 매장 상품 광고 방법
WO2013168184A1 (en) Auction platform where free bidding rights are provided as incentive for participating in brand interactions
EP2751766A1 (en) Method and apparatus for personalized marketing
WO2007117515A2 (en) Mobile trading card redemption

Legal Events

Date Code Title Description
PA0105 International application

Patent event date: 20120727

Patent event code: PA01051R01D

Comment text: International Patent Application

PG1501 Laying open of application
N231 Notification of change of applicant
PN2301 Change of applicant

Patent event date: 20150715

Comment text: Notification of Change of Applicant

Patent event code: PN23011R01D

PC1203 Withdrawal of no request for examination
WITN Application deemed withdrawn, e.g. because no request for examination was filed or no examination fee was paid