JP7509196B2 - 広告評価装置、システム、方法及びプログラム - Google Patents

広告評価装置、システム、方法及びプログラム Download PDF

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JP7509196B2
JP7509196B2 JP2022512922A JP2022512922A JP7509196B2 JP 7509196 B2 JP7509196 B2 JP 7509196B2 JP 2022512922 A JP2022512922 A JP 2022512922A JP 2022512922 A JP2022512922 A JP 2022512922A JP 7509196 B2 JP7509196 B2 JP 7509196B2
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JPWO2021199182A5 (ja
JPWO2021199182A1 (https=
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ほなみ 幸
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NEC Corp
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NEC Corp
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G06Q30/0246—Traffic
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/38—Payment protocols; Details thereof
    • G06Q20/40—Authorisation, e.g. identification of payer or payee, verification of customer or shop credentials; Review and approval of payers, e.g. check credit lines or negative lists
    • G06Q20/401—Transaction verification
    • G06Q20/4014—Identity check for transactions
    • G06Q20/40145—Biometric identity checks
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0272—Period of advertisement exposure

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Computer Security & Cryptography (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Collating Specific Patterns (AREA)
JP2022512922A 2020-03-30 2020-03-30 広告評価装置、システム、方法及びプログラム Active JP7509196B2 (ja)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/JP2020/014616 WO2021199182A1 (ja) 2020-03-30 2020-03-30 広告評価装置、システム、方法及びプログラムが格納された非一時的なコンピュータ可読媒体

Publications (3)

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JPWO2021199182A1 JPWO2021199182A1 (https=) 2021-10-07
JPWO2021199182A5 JPWO2021199182A5 (ja) 2022-11-24
JP7509196B2 true JP7509196B2 (ja) 2024-07-02

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JP2022512922A Active JP7509196B2 (ja) 2020-03-30 2020-03-30 広告評価装置、システム、方法及びプログラム

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US (1) US20230139355A1 (https=)
JP (1) JP7509196B2 (https=)
WO (1) WO2021199182A1 (https=)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP7109692B1 (ja) 2022-01-25 2022-07-29 Kddi株式会社 情報処理装置及び情報処理方法

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2004326208A (ja) 2003-04-22 2004-11-18 Ricoh Co Ltd 顧客管理システム、該システムの機能を実現するプログラム及び記録媒体
JP2007018446A (ja) 2005-07-11 2007-01-25 Fujitsu Ltd 情報提供システムおよび情報提供方法
JP2009003740A (ja) 2007-06-22 2009-01-08 Naltec Inc 電子広告端末を有するシステム
JP2011186585A (ja) 2010-03-05 2011-09-22 Nec Corp 広告効果測定装置、および広告効果測定方法
JP2016143334A (ja) 2015-02-04 2016-08-08 パナソニックＩｐマネジメント株式会社 購買分析装置及び購買分析方法
JP2018194901A (ja) 2017-05-12 2018-12-06 株式会社データフォース 顧客分析システム

Family Cites Families (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH11219481A (ja) * 1997-11-28 1999-08-10 Nri & Ncc Co Ltd 個別広告出力装置、個別広告出力方法および記録媒体
US8229458B2 (en) * 2007-04-08 2012-07-24 Enhanced Geographic Llc Systems and methods to determine the name of a location visited by a user of a wireless device
JP2010113692A (ja) * 2008-11-10 2010-05-20 Nec Corp 顧客行動記録装置及び顧客行動記録方法並びにプログラム
US9245276B2 (en) * 2012-12-12 2016-01-26 Verint Systems Ltd. Time-in-store estimation using facial recognition
US9147197B2 (en) * 2012-12-18 2015-09-29 Wal-Mart Stores, Inc. Determining point of sale advertisement effectiveness
US20140278655A1 (en) * 2013-03-15 2014-09-18 Shopper Scientist, Llc Modeling shoppers' time in stores in relation to their purchases
JP5906558B1 (ja) * 2015-04-17 2016-04-20 パナソニックＩｐマネジメント株式会社 顧客行動分析装置、顧客行動分析システム及び顧客行動分析方法
JP6805915B2 (ja) * 2017-03-15 2020-12-23 日本電気株式会社 情報処理装置、制御方法、及びプログラム

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2004326208A (ja) 2003-04-22 2004-11-18 Ricoh Co Ltd 顧客管理システム、該システムの機能を実現するプログラム及び記録媒体
JP2007018446A (ja) 2005-07-11 2007-01-25 Fujitsu Ltd 情報提供システムおよび情報提供方法
JP2009003740A (ja) 2007-06-22 2009-01-08 Naltec Inc 電子広告端末を有するシステム
JP2011186585A (ja) 2010-03-05 2011-09-22 Nec Corp 広告効果測定装置、および広告効果測定方法
JP2016143334A (ja) 2015-02-04 2016-08-08 パナソニックＩｐマネジメント株式会社 購買分析装置及び購買分析方法
JP2018194901A (ja) 2017-05-12 2018-12-06 株式会社データフォース 顧客分析システム

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WO2021199182A1 (ja) 2021-10-07
JPWO2021199182A1 (https=) 2021-10-07
US20230139355A1 (en) 2023-05-04

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