CN103975353A - 用于选择广告的方法和装置 - Google Patents

用于选择广告的方法和装置 Download PDF

Info

Publication number
CN103975353A
CN103975353A CN201280050018.1A CN201280050018A CN103975353A CN 103975353 A CN103975353 A CN 103975353A CN 201280050018 A CN201280050018 A CN 201280050018A CN 103975353 A CN103975353 A CN 103975353A
Authority
CN
China
Prior art keywords
advertisement
information
communication device
store
presentation
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201280050018.1A
Other languages
English (en)
Chinese (zh)
Inventor
M·S·柯森
V·D·帕克
A·斯蒂芬斯
R·S·贾亚拉姆
G·齐尔特西斯
C·C·奇尔德雷斯
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Qualcomm Inc
Original Assignee
Qualcomm Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Qualcomm Inc filed Critical Qualcomm Inc
Publication of CN103975353A publication Critical patent/CN103975353A/zh
Pending legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0261—Targeted advertisements based on user location

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Telephonic Communication Services (AREA)
  • Mobile Radio Communication Systems (AREA)
CN201280050018.1A 2011-09-07 2012-09-06 用于选择广告的方法和装置 Pending CN103975353A (zh)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US13/226,715 2011-09-07
US13/226,715 US20130060634A1 (en) 2011-09-07 2011-09-07 Methods and apparatus for selecting advertisements
PCT/US2012/053984 WO2013036657A2 (en) 2011-09-07 2012-09-06 Methods and apparatus for selecting advertisements

Publications (1)

Publication Number Publication Date
CN103975353A true CN103975353A (zh) 2014-08-06

Family

ID=46852409

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201280050018.1A Pending CN103975353A (zh) 2011-09-07 2012-09-06 用于选择广告的方法和装置

Country Status (7)

Country Link
US (1) US20130060634A1 (enExample)
EP (1) EP2754115A4 (enExample)
JP (1) JP5951777B2 (enExample)
KR (2) KR20140071420A (enExample)
CN (1) CN103975353A (enExample)
IN (1) IN2014CN01091A (enExample)
WO (1) WO2013036657A2 (enExample)

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107004244A (zh) * 2014-12-09 2017-08-01 脸谱公司 使用在线社交网络上的信标定制第三方内容
JP2018084965A (ja) * 2016-11-24 2018-05-31 京セラドキュメントソリューションズ株式会社 情報処理システムおよび情報処理方法
US10382916B2 (en) 2014-12-09 2019-08-13 Facebook, Inc. Generating user notifications using beacons on online social networks
TWI773384B (zh) * 2021-01-22 2022-08-01 現觀科技股份有限公司 用於判定特定電信裝置的廣告標識符的方法及廣告伺服器

Families Citing this family (13)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9314697B2 (en) * 2013-07-26 2016-04-19 Blue Calypso, Llc System and method for advertising distribution through mobile social gaming
US20130060631A1 (en) * 2011-09-07 2013-03-07 Mathew Scott Corson Ad cache maintenance methods and apparatus
US9058398B2 (en) * 2012-10-26 2015-06-16 Audible, Inc. Managing use of a shared content consumption device
US10373431B2 (en) 2013-07-26 2019-08-06 Blue Calypso, Llc System and method for advertising distribution through mobile social gaming
US9814985B2 (en) 2013-07-26 2017-11-14 Blue Calypso, Llc System and method for advertising distribution through mobile social gaming
US20150170215A1 (en) * 2013-08-20 2015-06-18 Independent Holdings Llc Digital Advertising Video Display Unit
EP3554184A1 (en) * 2013-09-26 2019-10-16 Jung, Jaelark Method, communication terminal, and computer-readable recording medium for controlling home screen of communication terminal
US9084082B2 (en) 2013-11-18 2015-07-14 Aol Inc. Systems and methods for optimizing message notification timing based on geographic location
US10445785B2 (en) * 2013-11-21 2019-10-15 Facebook, Inc. Presenting content items associated with dynamically-created advertisements to users of a social networking system
KR102345650B1 (ko) * 2015-02-10 2021-12-30 삼성전자주식회사 위치 기반 정보 제공 시스템 및 그 방법
US9888274B2 (en) 2015-04-21 2018-02-06 Edge2020, Llc Price driven multimedia content reception
JP7017959B2 (ja) * 2018-03-16 2022-02-09 日立チャネルソリューションズ株式会社 自動取引装置及びそれを含んだサイネージシステム
KR102141605B1 (ko) * 2020-04-03 2020-08-05 김동영 Pos 기기에 의해 수행되는 마케팅 데이터 제공 방법 및 장치

Citations (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2003058770A (ja) * 2001-08-09 2003-02-28 Oki Electric Ind Co Ltd 電子広告配信方法およびシステム
CN1451974A (zh) * 2002-04-18 2003-10-29 富士通株式会社 发布传递服务提供方法、系统以及用户台
US20050267816A1 (en) * 2004-05-26 2005-12-01 Jaramillo Randolph A Mobile commerce framework
CN101124810A (zh) * 2005-07-21 2008-02-13 株式会社恒星技术 广告信息显示方法、广告信息显示系统、广告信息显示程序及广告信息发送程序
JP2008094045A (ja) * 2006-10-16 2008-04-24 Ricoh Co Ltd 画像形成装置、サーバおよびプログラム
US20080109317A1 (en) * 2006-10-26 2008-05-08 Gurvinder Singh Wireless dissemination of environment aware information
US20080248815A1 (en) * 2007-04-08 2008-10-09 James David Busch Systems and Methods to Target Predictive Location Based Content and Track Conversions
CN101346974A (zh) * 2005-10-25 2009-01-14 高通股份有限公司 动态资源匹配系统
CN201210684Y (zh) * 2008-06-18 2009-03-18 景风科技股份有限公司 无线局域网络的移动定位服务广告系统
US20100076849A1 (en) * 2008-09-22 2010-03-25 Bishop Michael L Managing Advertising Services for Mobile Devices and Users
US20100121567A1 (en) * 2005-05-09 2010-05-13 Ehud Mendelson System and method for providing indoor navigation and special local base sevice application for malls stores shopping centers and buildings utilize Bluetooth
KR20110056226A (ko) * 2009-11-20 2011-05-26 (주) 아이티비엠지 양방향 광고를 위한 광고 정보 처리 방법 및 장치
WO2011080596A2 (en) * 2009-12-30 2011-07-07 France Telecom A system and method for providing indications of participating advertisers to a portable user device
CN102158802A (zh) * 2011-02-15 2011-08-17 广州市动景计算机科技有限公司 信息投放方法及装置

Family Cites Families (11)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6526275B1 (en) * 2000-04-24 2003-02-25 Motorola, Inc. Method for informing a user of a communication device where to obtain a product and communication system employing same
US7680796B2 (en) * 2003-09-03 2010-03-16 Google, Inc. Determining and/or using location information in an ad system
WO2005019398A1 (en) * 2003-08-21 2005-03-03 Danisco A/S Shortening system
JP2007163621A (ja) * 2005-12-12 2007-06-28 Hitachi Ltd 広告配信システム、広告配信方法、広告配信装置および広告受信端末
US10803468B2 (en) * 2006-04-18 2020-10-13 At&T Intellectual Property I, L.P. Method and apparatus for selecting advertising
US20080300985A1 (en) * 2007-05-31 2008-12-04 University Of Georgia Research Foundation, Inc. System and Method for Providing Media Content to Physically Proximate Mobile Devices
JP5163023B2 (ja) * 2007-09-19 2013-03-13 沖電気工業株式会社 位置情報解析装置、位置情報解析方法および位置情報解析システム
US20110191177A1 (en) * 2010-01-29 2011-08-04 Bank Of America Corporation Pre-population of merchant check-out entry fields
CA2745536A1 (en) * 2010-07-06 2012-01-06 Omar M. Sheikh Improving the relevancy of advertising material through user-defined preference filters, location and permission information
US20120183276A1 (en) * 2011-01-19 2012-07-19 Rovi Technologies Corporation Method and Apparatus for Transmission of Data or Flags Indicative of Actual Program Recording Times or Durations
US8234151B1 (en) * 2011-06-21 2012-07-31 Kick Drum, LLC Systems and methods for estimating demand for attractions

Patent Citations (15)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2003058770A (ja) * 2001-08-09 2003-02-28 Oki Electric Ind Co Ltd 電子広告配信方法およびシステム
CN1451974A (zh) * 2002-04-18 2003-10-29 富士通株式会社 发布传递服务提供方法、系统以及用户台
US20050267816A1 (en) * 2004-05-26 2005-12-01 Jaramillo Randolph A Mobile commerce framework
US20100121567A1 (en) * 2005-05-09 2010-05-13 Ehud Mendelson System and method for providing indoor navigation and special local base sevice application for malls stores shopping centers and buildings utilize Bluetooth
CN101124810A (zh) * 2005-07-21 2008-02-13 株式会社恒星技术 广告信息显示方法、广告信息显示系统、广告信息显示程序及广告信息发送程序
KR20080027761A (ko) * 2005-07-21 2008-03-28 가부시키가이샤 시리우스 테크놀로지즈 광고정보 표시 방법, 광고정보 표시 시스템, 광고정보 표시프로그램, 및 광고정보 송신 프로그램
CN101346974A (zh) * 2005-10-25 2009-01-14 高通股份有限公司 动态资源匹配系统
JP2008094045A (ja) * 2006-10-16 2008-04-24 Ricoh Co Ltd 画像形成装置、サーバおよびプログラム
US20080109317A1 (en) * 2006-10-26 2008-05-08 Gurvinder Singh Wireless dissemination of environment aware information
US20080248815A1 (en) * 2007-04-08 2008-10-09 James David Busch Systems and Methods to Target Predictive Location Based Content and Track Conversions
CN201210684Y (zh) * 2008-06-18 2009-03-18 景风科技股份有限公司 无线局域网络的移动定位服务广告系统
US20100076849A1 (en) * 2008-09-22 2010-03-25 Bishop Michael L Managing Advertising Services for Mobile Devices and Users
KR20110056226A (ko) * 2009-11-20 2011-05-26 (주) 아이티비엠지 양방향 광고를 위한 광고 정보 처리 방법 및 장치
WO2011080596A2 (en) * 2009-12-30 2011-07-07 France Telecom A system and method for providing indications of participating advertisers to a portable user device
CN102158802A (zh) * 2011-02-15 2011-08-17 广州市动景计算机科技有限公司 信息投放方法及装置

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN107004244A (zh) * 2014-12-09 2017-08-01 脸谱公司 使用在线社交网络上的信标定制第三方内容
CN107004244B (zh) * 2014-12-09 2018-08-28 脸谱公司 使用在线社交网络上的信标定制第三方内容
US10382916B2 (en) 2014-12-09 2019-08-13 Facebook, Inc. Generating user notifications using beacons on online social networks
JP2018084965A (ja) * 2016-11-24 2018-05-31 京セラドキュメントソリューションズ株式会社 情報処理システムおよび情報処理方法
TWI773384B (zh) * 2021-01-22 2022-08-01 現觀科技股份有限公司 用於判定特定電信裝置的廣告標識符的方法及廣告伺服器

Also Published As

Publication number Publication date
JP2014531616A (ja) 2014-11-27
KR20140071420A (ko) 2014-06-11
EP2754115A2 (en) 2014-07-16
WO2013036657A2 (en) 2013-03-14
IN2014CN01091A (enExample) 2015-04-10
US20130060634A1 (en) 2013-03-07
EP2754115A4 (en) 2015-07-08
JP5951777B2 (ja) 2016-07-13
WO2013036657A3 (en) 2014-05-22
KR20170016519A (ko) 2017-02-13
KR101883999B1 (ko) 2018-07-31

Similar Documents

Publication Publication Date Title
JP5951777B2 (ja) 広告を選択するための方法および装置
CN102369740B (zh) 用于基于对等和广域网的组合发现的方法和装置
JP6789363B2 (ja) 無線通信方法およびデバイス
TWI581585B (zh) 用於校正藍牙低耗能訊號強度之系統與方法
KR101749290B1 (ko) 모바일 디바이스 배터리 관리
US10129847B2 (en) Transmitting location data in wireless networks
CN101940055B (zh) 以基于邻近性的自组织网络为基础的位置跟踪
US20160007184A1 (en) Identifying computer devices in proximity to a given origin
EP2958348A1 (en) Methods and systems for evaluating the display of electronic content to individuals in geographic zone having inner boundary
CN103891260B (zh) 用于传输广告控制信息的方法和装置
WO2014207740A1 (en) System and method for crowd based content delivery
CN110324781B (zh) 室内定位方法、装置、电子设备及计算机可读存储介质
US20170287010A1 (en) Enhanced mobile device beacon system
CN101855836A (zh) 通信装置、通信系统、程序和数据选择方法
US12047836B2 (en) Methods and systems for localized geolocation
US20120185335A1 (en) Differentiated display of advertisements based on differentiating criteria
KR20220037767A (ko) 내비게이션 기능을 갖는 단말기를 통한 광고 제공 방법
JP2016181248A (ja) 表示制御装置および表示制御システム
CN108293066B (zh) 输出自动定制内容的主机设备、方法和系统
US20200186883A1 (en) Methods and apparatus for defining an audience for a particular location by surveying nearby receivers and/or passively monitoring content consumption
KR101773167B1 (ko) 정보 제공 방법 및 장치와 컴퓨터로 읽을 수 있는 저장 매체
WO2022218344A1 (zh) 一种信标感知方法、装置、设备及系统

Legal Events

Date Code Title Description
C06 Publication
PB01 Publication
C10 Entry into substantive examination
SE01 Entry into force of request for substantive examination
WD01 Invention patent application deemed withdrawn after publication
WD01 Invention patent application deemed withdrawn after publication

Application publication date: 20140806