CN102890808A - Method for issuing video advertisements by Internet - Google Patents

Method for issuing video advertisements by Internet Download PDF

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Publication number
CN102890808A
CN102890808A CN2011102140991A CN201110214099A CN102890808A CN 102890808 A CN102890808 A CN 102890808A CN 2011102140991 A CN2011102140991 A CN 2011102140991A CN 201110214099 A CN201110214099 A CN 201110214099A CN 102890808 A CN102890808 A CN 102890808A
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China
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virtual task
predefined
specific website
internet
network client
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CN2011102140991A
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Chinese (zh)
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胡积献
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Individual
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Individual
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Priority to CN2011102140991A priority Critical patent/CN102890808A/en
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  • Information Transfer Between Computers (AREA)

Abstract

The invention relates to a method for issuing video advertisements by an internet. The method is characterized by comprising the following steps: after a network client side logs in a special website, preset advertisement information is triggered and played; at any time during the preset video advertisement playing process or after the end of playing, a preset virtual task prompt box is triggered, when the network client side user clicks and triggers the virtual task prompt box, the network client side user can participate in and finish the preset virtual task, and when the network client side user finishes the preset virtual task, the preset video advertisement information is sequentially triggered and played; and a network server stores user ID of the network client side of which the proportion of firstly finishing the preset virtual task correctly is higher than a preset proportion, and endows the network client side which firstly finishes the preset virtual task correctly with the authority of obtaining the accurate information of the special website. In comparison with the prior art, the method provided by the invention has the advantages that the advertisement effects are better.

Description

A kind of method by the internet distributing video advertisement
Technical field
The present invention relates to a kind of method by the internet distributing video advertisement.
Background technology
Advertisement is that businessman is at requisite instruments in aspect such as publicity trading company, trade mark, products.Traditional advertizing nearly all is unidirectional, and the audient not only can't statistical magnitude but also can't carry out interaction when businessman advertised, and the effect of advertisement is unpredictable and estimate.Along with popularizing and develop rapidly of internet, increasing businessman is chosen in this platform promulgating advertisement information of internet and other specific informations, so as to publicizing the product and service of oneself.But the web advertisement miscellaneous that nowadays is full of on the internet, basically all be unidirectional mode, be that the website is when providing services on the Internet, the advertisement of businessman is sent to the networking client user in the lump, the network client end subscriber all is that advertisement is watched in passive reception basically, do not have the interaction measure, the network client end subscriber easily produces aversion like this, and advertising results are not obvious.In addition, a lot of businessmans can be placed on the product information of oneself on the internet and publicize, but the advertising of most of product all is single-mode also, lacks the interaction link.
Summary of the invention
Technical matters to be solved by this invention be for above-mentioned prior art provide a kind of exchange and interdynamic can be provided and have certain reward mechanism make the better method by the internet distributing video advertisement of advertising results.
The present invention solves the problems of the technologies described above the technical scheme that adopts: should by the method for internet distributing video advertisement, it is characterized in that: comprise
After the networking client user logins specific website, trigger and play predefined video ads information;
Any time point or after described predefined video ads finishes playing in above-mentioned predefined video ads playing process, trigger predefined virtual task prompting frame, after the networking client user clicks and triggers the virtual task prompting frame, the network client end subscriber can participate in and finish predefined virtual task, after the network client end subscriber is finished above-mentioned predefined virtual task, continue to trigger and play predefined video ads information;
The webserver preserves correctly finishing at first the user ID of described predefined virtual task accuracy above the networking client of predetermined ratio, and rewards with the qualification that obtains precise information on the specific website by successively giving this networking client of correctly finishing at first described predefined virtual task.
Precise information on the described specific website is for freely to get the merchant product that is illustrated on the specific website, and the qualification that obtains the precise information on the described specific website is manually immediately prize drawing under the random prize drawing of computer program or the line.
Precise information on the described specific website is special technology information, and the qualification that obtains the precise information on the described specific website is that the random prize drawing of computer program is or/and manually immediately prize drawing under the line.
Described virtual task is question-and-answer problem, multiple-choice question, a kind of or combination in any in fill a vacancy topic, the True-False.
Described predefined virtual task is provided with many groups, the correct Key for Reference of this predefined virtual task also is provided with many groups, behind the client click of described networking and the triggering virtual task prompting frame, the webserver is transferred the correct Key for Reference of one or more groups virtual task and these virtual tasks at random.
After described predefined video ads finishes playing, when triggering predefined virtual task prompting frame, and the content of described predefined virtual task and described predefined video ads content are irrelevant, and this mode of finishing virtual task can be called " closed-book " form; Watch the interest of advertisement in order to increase networking client, the content of described predefined virtual task is relevant with described predefined video ads content, and described virtual task frame is arranged on the next door of described video ads broadcasting pictures; The network client end subscriber can be finished virtual task when watching video ads online like this, and this form can be called " uncoiling " form, and interest is stronger, and advertising results have also reached.
Compared with prior art, the invention has the advantages that: when the networking client user watches video ads on the internet, can initiatively participate in exchange and interdynamic, and in exchange and interdynamic, watch the video ads of setting, can be not uninteresting when watching video ads, also have simultaneously reward mechanism, can not allow the network client end subscriber wait for too of a specified duration, can play preferably advertising results.
Description of drawings
Fig. 1 is the process flow diagram that passes through the method for internet distributing video advertisement in the embodiment of the invention.
Embodiment
Embodiment is described in further detail the present invention below in conjunction with accompanying drawing.
Embodiment one:
The present invention at first provides a kind of method by the internet distributing video advertisement, and it may further comprise the steps:
After the networking client user logins specific website, trigger and play predefined video ads information; Here specific website refers to adopt the website of distributing video advertisement method provided by the invention;
Any time point in above-mentioned predefined video ads playing process, trigger predefined virtual task prompting frame, after the networking client user clicks and triggers the virtual task prompting frame, the network client end subscriber can participate in and finish predefined virtual task, after the network client end subscriber is finished above-mentioned predefined virtual task, continue to trigger and play predefined video ads information;
The webserver preserves correctly finishing at first the user ID of described predefined virtual task accuracy above the networking client of predetermined ratio, and rewards with the qualification that obtains precise information on the specific website by successively giving this networking client of correctly finishing at first described predefined virtual task.
In the present embodiment, the precise information on the described specific website is for freely to get merchant product or the special technology information that is illustrated on the specific website, and the qualification that obtains the precise information on the described specific website is manually immediately prize drawing under the random prize drawing of computer program or the line.And described virtual task be question-and-answer problem, multiple-choice question, a kind of or combination in any in fill a vacancy topic, the True-False.
In order to prevent the cheating of network client end subscriber, after namely a network client end subscriber is finished questionnaire, answer electricity consumption submode is issued other friends, guest even online open, and other people need not see that businessman's multimedia just can fill in correct option, and we take such method:
Described predefined virtual task is provided with many groups, the correct Key for Reference of this predefined virtual task also is provided with many groups, behind the client click of described networking and the triggering virtual task prompting frame, the webserver is transferred the correct Key for Reference of one or more groups virtual task and these virtual tasks at random.
Difficulty when reducing the answer of network client end subscriber, the content of described predefined virtual task is relevant with described predefined video ads content, and described virtual task frame is arranged on the next door of described video ads broadcasting pictures; So-called uncoiling form that Here it is on one side allow the network client end subscriber view and admire video ads, can finish filling in of questionnaire simultaneously, and accuracy can be higher.But advertising results have still reached.
Embodiment two
Different from embodiment one is, after finishing playing, just triggers described predefined video ads predefined virtual task prompting frame, this form, the network client end subscriber must conscientiously be finished watching the content of video ads could answer the problem of virtual task, and advertising results are better than " uncoiling " form.

Claims (7)

1. the method by the internet distributing video advertisement is characterized in that: comprise
After the networking client user logins specific website, trigger and play predefined video ads information;
Any time point or after described predefined video ads finishes playing in above-mentioned predefined video ads playing process, trigger predefined virtual task prompting frame, after the networking client user clicks and triggers the virtual task prompting frame, the network client end subscriber can participate in and finish predefined virtual task, after the network client end subscriber is finished above-mentioned predefined virtual task, continue to trigger and play predefined video ads information;
The webserver preserves correctly finishing at first the user ID of described predefined virtual task accuracy above the networking client of predetermined ratio, and rewards with the qualification that obtains precise information on the specific website by successively giving this networking client of correctly finishing at first described predefined virtual task.
2. the method by the internet distributing video advertisement according to claim 1, it is characterized in that: the precise information on the described specific website is for freely to get the merchant product that is illustrated on the specific website, and the qualification that obtains the precise information on the described specific website is manually immediately prize drawing under the random prize drawing of computer program or the line.
3. the method by the internet distributing video advertisement according to claim 1, it is characterized in that: the precise information on the described specific website is special technology information, and the qualification that obtains the precise information on the described specific website is that the random prize drawing of computer program is or/and manually immediately prize drawing under the line.
4. the described method by the internet distributing video advertisement of any one claim according to claim 1~3 is characterized in that: described virtual task is question-and-answer problem, multiple-choice question, a kind of or combination in any in fill a vacancy topic, the True-False.
5. the method by the internet distributing video advertisement according to claim 1, it is characterized in that: described predefined virtual task is provided with many groups, the correct Key for Reference of this predefined virtual task also is provided with many groups, behind the client click of described networking and the triggering virtual task prompting frame, the webserver is transferred the correct Key for Reference of one or more groups virtual task and these virtual tasks at random.
6. the method by the internet distributing video advertisement according to claim 1, it is characterized in that: the content of described predefined virtual task is relevant with described predefined video ads content.
7. the method by the internet distributing video advertisement according to claim 1, it is characterized in that: described virtual task frame is arranged on the next door of described video ads broadcasting pictures.
CN2011102140991A 2011-07-22 2011-07-22 Method for issuing video advertisements by Internet Pending CN102890808A (en)

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Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103336815A (en) * 2013-06-27 2013-10-02 北京京东尚科信息技术有限公司 System and method of pushing network advertising
CN103544282A (en) * 2013-10-24 2014-01-29 北京京东尚科信息技术有限公司 Information push method and device
WO2015074334A1 (en) * 2013-11-19 2015-05-28 广州亿码科技有限公司 Advertisement delivering method
CN107147956A (en) * 2017-05-24 2017-09-08 中广热点云科技有限公司 The method and system that interaction of being signposted before video is played
CN107465763A (en) * 2017-09-15 2017-12-12 武汉众享网络技术有限公司 Read resource obtains method, terminal, far-end server and the system of data
CN108900888A (en) * 2018-06-15 2018-11-27 优酷网络技术(北京)有限公司 Control method for playing back and device
CN111489210A (en) * 2020-05-07 2020-08-04 阮朝瑞 Novel advertisement system and method based on brand and product column dividing technology

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CN101052072A (en) * 2006-04-07 2007-10-10 魏前哨 Method for advertizing using telephone ringback tone
CN101149846A (en) * 2007-09-25 2008-03-26 高翔 Automatic lottery system based on bar code identification
CN101179698A (en) * 2007-11-28 2008-05-14 要玮 Interdynamic television play device and system, play method and program
CN101251919A (en) * 2008-02-01 2008-08-27 陈涵 Network advertisement delivery monitoring system and method
CN101593328A (en) * 2008-05-29 2009-12-02 上海艾腾信息技术有限公司 A kind of control device and method of selecting users to release advertisement information
CN101950396A (en) * 2010-07-23 2011-01-19 陈学宙 New advertisement publishing system
CN101986338A (en) * 2010-08-19 2011-03-16 魏家巍 Internet interactive advertising system and method with reward measures and interesting interaction

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CN1561028A (en) * 2004-02-23 2005-01-05 陈正贤 Interdynamic web containing selection subject
CN1928957A (en) * 2005-09-07 2007-03-14 赵频 System and method capable of making many people watching advertisement forwardly
CN101052072A (en) * 2006-04-07 2007-10-10 魏前哨 Method for advertizing using telephone ringback tone
CN1881882A (en) * 2006-05-18 2006-12-20 朱凯 Method for promulgating advertisement in network terminal machine
CN101149846A (en) * 2007-09-25 2008-03-26 高翔 Automatic lottery system based on bar code identification
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CN101950396A (en) * 2010-07-23 2011-01-19 陈学宙 New advertisement publishing system
CN101986338A (en) * 2010-08-19 2011-03-16 魏家巍 Internet interactive advertising system and method with reward measures and interesting interaction

Cited By (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103336815A (en) * 2013-06-27 2013-10-02 北京京东尚科信息技术有限公司 System and method of pushing network advertising
CN103336815B (en) * 2013-06-27 2016-12-28 北京京东尚科信息技术有限公司 The system and method that the web advertisement pushes
CN103544282A (en) * 2013-10-24 2014-01-29 北京京东尚科信息技术有限公司 Information push method and device
CN103544282B (en) * 2013-10-24 2017-07-25 北京京东尚科信息技术有限公司 A kind of information-pushing method and device
WO2015074334A1 (en) * 2013-11-19 2015-05-28 广州亿码科技有限公司 Advertisement delivering method
CN107147956A (en) * 2017-05-24 2017-09-08 中广热点云科技有限公司 The method and system that interaction of being signposted before video is played
CN107465763A (en) * 2017-09-15 2017-12-12 武汉众享网络技术有限公司 Read resource obtains method, terminal, far-end server and the system of data
CN108900888A (en) * 2018-06-15 2018-11-27 优酷网络技术(北京)有限公司 Control method for playing back and device
CN111489210A (en) * 2020-05-07 2020-08-04 阮朝瑞 Novel advertisement system and method based on brand and product column dividing technology

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Application publication date: 20130123