WO2010058850A1 - 情報提供方法および情報提供システム - Google Patents

情報提供方法および情報提供システム Download PDF

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Publication number
WO2010058850A1
WO2010058850A1 PCT/JP2009/069742 JP2009069742W WO2010058850A1 WO 2010058850 A1 WO2010058850 A1 WO 2010058850A1 JP 2009069742 W JP2009069742 W JP 2009069742W WO 2010058850 A1 WO2010058850 A1 WO 2010058850A1
Authority
WO
WIPO (PCT)
Prior art keywords
user identifier
reader
specifier
portable terminal
terminal
Prior art date
Application number
PCT/JP2009/069742
Other languages
English (en)
French (fr)
Japanese (ja)
Inventor
久雄 滝
Original Assignee
株式会社ぐるなび
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 株式会社ぐるなび filed Critical 株式会社ぐるなび
Priority to CN200980146732.9A priority Critical patent/CN102224494B/zh
Publication of WO2010058850A1 publication Critical patent/WO2010058850A1/ja

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F13/00—Interconnection of, or transfer of information or other signals between, memories, input/output devices or central processing units
    • G06F13/38—Information transfer, e.g. on bus
    • G06F13/382—Information transfer, e.g. on bus using universal interface adapter
    • G06F13/385—Information transfer, e.g. on bus using universal interface adapter for adaptation of a particular data processing system to different peripheral devices
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/50—Network services
    • H04L67/52—Network services specially adapted for the location of the user terminal
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/18—Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals

Definitions

  • the present invention relates to a method and system capable of easily acquiring information around a place where information is required using a terminal connected via a communication network.
  • Patent Document 1 a system capable of providing information related to location information via the Internet or the like has been proposed.
  • Patent Document 1 cannot capture what action a person seeking information has taken after acquiring the information.
  • the present invention has been made in view of the above problems, and the first feature of the information providing method of the present invention is a portable terminal provided with an Internet communication function and a non-contact type IC chip, and installed at a predetermined position. And a first reader / writer terminal capable of transmitting a first position specifier related to the peripheral information resource of the installation position, a communication means capable of communicating with the portable terminal via the Internet, and a peripheral information resource of the installation position of the first reader / writer terminal.
  • a first position specifier transmission step of transmitting the first position specifier to the mobile terminal (2) a first location specifier receiving step in which the communication means receives the first location specifier from the mobile terminal via Internet communication; (3) Peripheral information resource transmission in which the control unit reads the peripheral information resource specified by the first location specifier from the storage unit and transmits the peripheral information resource from the communication unit to the portable terminal via Internet communication. Steps, It is to include.
  • the second feature of the information providing method of the present invention further includes a second reader / writer terminal in which the system is installed in a facility, (2) The storage means further stores privilege information resources specified by the second position specifier, (3) After the peripheral information resource transmission step, (4) a user identifier first receiving step in which the communication means receives a user identifier associated with the mobile terminal from the mobile terminal via Internet communication; (5) a user identifier first storage step in which the storage means stores the user identifier received from the mobile terminal; (6) When the second reader / writer terminal detects the approach of the mobile terminal, a second position specifier transmission step of transmitting a second position specifier to the mobile terminal; (7) a user identifier second receiving step in which the communication means receives the user identifier and the second location specifier from the portable terminal via Internet communication; (8) a user identifier second storage step in which the storage means stores the user identifier received from the mobile terminal in the user identifier second reception step; (9) A user who judges whether the user identifier received in the
  • An identifier determination step (10) In the user identifier determining step, when it is determined that two user identifiers are the same, the privilege information resource is read from the storage means and transmitted to the mobile terminal via Internet communication
  • the first feature of the present invention it is possible to acquire information around the installation location of a reader / writer terminal only by holding the portable terminal over a predetermined reader / writer terminal.
  • the second feature of the present invention it is possible to easily obtain what the person who acquired the peripheral information at the station or the like has taken afterwards, with sufficient consideration for privacy infringement. .
  • the conceptual diagram which shows an example of the whole structure in 1st Embodiment of this invention.
  • the figure for demonstrating the flow of the process in 1st Embodiment of this invention The figure which shows an example of the relationship between ID of the station installation reader / writer terminal 40, and URL returned from the station installation reader / writer terminal 40.
  • the conceptual diagram which shows an example of the whole structure in 2nd Embodiment of this invention.
  • the figure for demonstrating the flow of the process in 2nd Embodiment of this invention The figure which shows an example of the relationship between ID of the station installation reader / writer terminal 40, and URL returned from the station installation reader / writer terminal 40.
  • FIG. 1 is a conceptual diagram showing an example of the overall configuration in the first embodiment of the present invention.
  • FIG. 2 is a diagram for explaining the flow of processing in the first embodiment of the present invention.
  • the system 100 includes a web server 101, a database server (hereinafter referred to as “DB server”) 103, and a database (hereinafter referred to as “DB” as appropriate) 105.
  • the web server 101 functions as a communication unit and a control unit
  • the DB server 103 and the DB 105 function as a storage unit.
  • each of the servers 101 and 103 includes at least an arithmetic device such as a CPU, a storage device such as a ROM and RAM, a hard disk, and a communication device that transmits and receives data, and inputs such as a keyboard as necessary.
  • arithmetic device such as a CPU
  • storage device such as a ROM and RAM
  • hard disk such as a hard disk
  • communication device that transmits and receives data, and inputs such as a keyboard as necessary.
  • Other hardware such as a device, a display device such as a display, and the like may be provided.
  • programs, modules, and the like are stored in the storage device, and the functions of the present invention are realized by appropriately reading out the programs, modules, and the like according to necessary processing and causing them to be executed by the arithmetic device.
  • the cellular phone (portable terminal) 60 includes an Internet communication function and a non-contact type IC chip.
  • the station-installed reader / writer terminal (first reader / writer terminal) 40 is installed at a predetermined position such as a station exit, and can transmit a first position specifier (first URL) related to peripheral information resources of the installation position.
  • the system 100 includes communication means capable of communicating with the mobile phone 60 via the Internet, storage means for storing peripheral information resources of the installation position of the station installation reader / writer terminal 40, and communication means and control means for controlling the storage means.
  • the station-installed reader / writer terminal 40 transmits a first URL to the mobile phone 60 (step S2).
  • the communication means receives the URL from the mobile phone 60 via the Internet communication network 90 (step S3).
  • the control means reads a sentence, a photograph, a video, etc. (these are referred to as “station peripheral information resources”) related to the campaign conducted by the facility around the station specified by the first URL from the storage means, and transmits the Internet from the communication means.
  • the data is transmitted to the mobile phone 60 via the communication network 90.
  • FIG. 3 shows an example of the relationship between the ID of the station-installed reader / writer terminal 40 and the URL returned from the station-installed reader / writer terminal 40.
  • the station-installed reader / writer terminal whose ID is sts001 is touched, http://www.ggg.co.jp/inf001 is returned to the mobile phone 60 as the exit peripheral information URL.
  • the mobile phone 60 uses the three-party communication function to A URL (Uniform Resource Locator) is displayed on the viewer.
  • URL Uniform Resource Locator
  • “Station Exit Peripheral Information Service” content based on the exit is displayed.
  • Such kind of information can be provided as contents by purchasing telephone book data held by NTT and adding latitude and longitude information.
  • a management screen for transmitting information for station users is provided to the stores / facility side around the station so that daily event information can be registered from the store / facility side (step S0). ), So that daily event information can be transmitted from the store / facility side.
  • the station user can come into contact with real-time information (information that has not passed for a long time since it was updated) of facilities around the station that could not be known so far.
  • the user visits the station for some purpose and selects the exit closest to the destination. Up to now, if you have achieved that purpose, you have moved from that station, but this service will allow you to achieve multiple purposes in one go. It is also possible to incorporate and provide logic that displays event information that is optimal for the user according to the access history.
  • Pattern A Even in the same station, different peripheral information can be distributed for each exit. That is, the URL provided to the mobile phone 60 by the reader / writer terminal a installed near the exit a is different from the URL provided to the mobile phone 60 by the reader / writer terminal b installed near the exit b.
  • the station surrounding information specified by the URL provided from the reader / writer terminal a and the station surrounding information specified by the URL provided from the reader / writer terminal b can be different.
  • Pattern B The station area information specified by the URL is an introduction web page of a large store such as a department store, and the web pages of individual stores (small retail stores, restaurants, etc.) entering the large store from the web page It is also possible to make a hyperlink to the web page of each store.
  • FIG. 4 is a diagram showing an example of the overall configuration in the second embodiment of the present invention
  • FIG. 5 is a diagram for explaining the flow of processing in the second embodiment of the present invention.
  • the second embodiment further includes a store installation reader / writer terminal (second reader / writer terminal) 50 installed in a store / facility around the station.
  • the storage means of the system 200 further stores privilege information resources (sentences, photos, videos, discount tickets, etc. relating to privileges that are given only to users who satisfy a predetermined condition) specified by the second URL (second location specifier).
  • the WEB server (communication means) 201 of the system 200 can receive a user identifier (UID) stored in the mobile phone 60 from the mobile phone 60 via the Internet communication network 90.
  • a DB (storage unit) 205 of the system 200 can store a UID received from the mobile phone 60.
  • the WEB server 201 can receive the UID and the second URL from the mobile phone 60 via the Internet communication network 90.
  • the DB 205 can store the UID received together with the second URL.
  • the control means of the system 200 can determine whether the UID received together with the second URL is the same as the already stored UID.
  • the WEB server 201 reads the privilege information resource from the DB 205 and transmits it to the mobile phone 60 via the Internet communication network 90. Is possible.
  • the WEB server 201 performs an entry (application) to the campaign from the mobile phone 60 via the Internet communication network 90.
  • UDI user identifier
  • the DB 205 stores the UDI received from the mobile phone 60 (user identifier first storage step).
  • the store-installed reader / writer terminal second reader / writer terminal 50 detects the approach of the mobile phone 60 (step S6), it transmits a second URL to the mobile phone 60 (S7: second location specifier transmission step).
  • the WEB server 201 receives the UID and the second URL from the mobile phone 60 via the Internet communication network 90 (S8: user identifier second receiving step).
  • the DB 205 stores the UID received from the mobile phone 60 in the user identifier second reception step S8 (user identifier second storage step).
  • the control means determines whether the UID received in the user identifier second reception step is the same as the UID already stored in the user identifier first storage step (user identifier determination step).
  • the privilege information resource is read from the DB 205 and transmitted to the mobile phone 60 via the Internet communication network 90 (S9: privilege). Information resource transmission step).
  • the mobile phone 60 of the station user is placed over the reader / writer terminal 40 installed at the station (S1), the first URL is acquired from the reader / writer terminal 40 (S2), and the liquid crystal display of the mobile phone 60 is displayed.
  • the campaign information provided by the facilities around the station is displayed (S4).
  • the station user enters the campaign (S5). If the customer visits a store participating in the campaign (restaurant, merchandise store, etc.) within a predetermined time and holds the mobile phone 60 over the reader / writer terminal 50 installed in the store (S6), the second URL is returned to the mobile phone 60. (S7).
  • This Web page may be a privilege such as a discount ticket, or may be a page that can participate in a lottery for obtaining a privilege.
  • the store or the facility side can perform an effective approach to the customer (prospect customer) who has visited in his commercial area.
  • Rail companies can use their customers (use repeat). Further, in a section competing with another railway company, it is possible to have an advantage in customer competition by hooking that a privilege can be received at a nearby store / facility when the railway company is used.
  • FIG. 6 shows an example of the relationship between the ID of the station-installed reader / writer terminal 40 and the URL returned from the station-installed reader / writer terminal 40.
  • S1 station-installed reader / writer terminal 40
  • the URL returned in S2 is determined based on a table as shown in FIG.
  • a plurality of station-installed reader / writer terminals 40 (for example, for each exit) are prepared, and an ID is assigned to each of them.
  • a campaign entry screen URL is associated with each station-installed reader / writer terminal.
  • the mobile phone 60 that touches the terminal whose ID is Sts001 returns http://www.ggg.co.jp/cmp001 as the campaign entry screen URL, and the mobile phone 60 that touches the terminal whose ID is Sts002. Http://www.ggg.co.jp/cmp002 is returned to the telephone 60 as the campaign entry screen URL. Accordingly, the campaign entry screen that can be browsed by the mobile phone 60 that touches the terminal whose ID is Sts001 is different from the campaign entry screen that can be browsed by the mobile phone 60 that touches the terminal whose ID is Sts002. Can do.
  • FIG. 7 shows an example of the relationship between the UID and the entered campaign ID.
  • the UID, the station installed reader / writer terminal ID, and the entered campaign ID are stored in the DB 205.
  • FIG. 8 shows an example of the relationship between the UID and the ID of the store installation reader / writer terminal 50.
  • the UID and the store installation reader / writer terminal ID are stored in the DB 205.
  • the date and time when step S8 is executed are also stored in the DB 205 together with the UID and the store installation reader / writer terminal ID.
  • the date and time when the campaign entry was executed are also stored in the DB 205, and (2) the UID and store as shown in FIG.
  • the date and time when step S8 is executed are also stored in the DB 205, so that the person carrying the mobile phone 60 to which a specific UID has been assigned is "when""When" and "Where” you can know.
  • the information that can be obtained in this way is acquired under the clear action of the user when acquiring any information (information about "when / where" and information about "when / where”). Therefore, the risk of infringing on user privacy is very low.
  • the mobile phone 60 on the station-installed reader / writer terminal 40 information about “when / from” is acquired, and the user touches the mobile phone 60 on the store-installed reader / writer terminal 50. If information on “when / where” is acquired, users may complain of “privacy infringement”. However, in both the first and second embodiments, when the mobile phone touches the reader / writer terminal, the mobile phone only receives the URL, and the UID is not sent to the system 200 at that time. There is little risk of “privacy infringement” complaints. Also, if more consideration is given to “privacy infringement”, when a campaign entry is made (S5) and when a second URL is clicked (S8), “a mobile phone identification UID is displayed on the system side. It is more preferable to display a notice such as "Are you sure?"
  • FIG. 9 shows an example of the relationship between the station-installed reader / writer terminal ID, the store-installed reader / writer terminal ID, and the campaign present screen URL.
  • a store in which a store installation reader / writer terminal with IDs shp101, 102, and 103 is installed participates in a campaign with ID cmp001.
  • FIG. 10A shows an example of a screen 810 that displays exit peripheral information that can be acquired in step S4.
  • FIG. 10B shows an example of a screen 820 displayed when entering the campaign in step S5.
  • a hyperlink 811 on the screen 810 is clicked, a screen 820 is displayed.
  • the “Yes” button 821 is clicked, the UID is transmitted to the system 200.
  • FIG. 11 shows an example of a screen 830 that can be viewed only by a user who touches the reader / writer terminal at the station displayed in step S9, enters the campaign, and touches the reader / writer terminal at the store.
  • the privilege display unit 831 displays the content of the privilege, the expiration date of the privilege, and the like.
  • you touch the reader / writer terminal at the station enter the campaign, and touch the reader / writer terminal at the store, you will not be able to get any benefits, but you will play a slot machine game on the mobile phone's LCD screen and the predetermined symbol will be Needless to say, the privilege may be obtained only when the predetermined number of sheets are arranged in a line.

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Physics & Mathematics (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Strategic Management (AREA)
  • General Business, Economics & Management (AREA)
  • General Engineering & Computer Science (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Mobile Radio Communication Systems (AREA)
PCT/JP2009/069742 2008-11-21 2009-11-20 情報提供方法および情報提供システム WO2010058850A1 (ja)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN200980146732.9A CN102224494B (zh) 2008-11-21 2009-11-20 信息提供方法以及信息提供系统

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JP2008-297437 2008-11-21
JP2008297437A JP5161046B2 (ja) 2008-11-21 2008-11-21 情報提供方法および情報提供システム

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2012118121A1 (ja) * 2011-03-01 2012-09-07 株式会社ぐるなび クーポンサービスシステム
CN104885439A (zh) * 2012-12-21 2015-09-02 塔嘉信股份公司 位置信息服务系统、利用电子标签的位置信息服务方法、便携式信息终端以及终端程序

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2012226560A (ja) * 2011-04-20 2012-11-15 Gourmet Navigator Inc サービス認証システム
TW201608510A (zh) * 2014-08-27 2016-03-01 普易科技股份有限公司 網頁伺服器及其網路連線方法
CN107180249A (zh) * 2016-03-10 2017-09-19 西门子公司 一种获取资源信息的方法及系统

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2003271773A (ja) * 2002-03-18 2003-09-26 Dainippon Printing Co Ltd ゲーム運営システム
JP2004096365A (ja) * 2002-08-30 2004-03-25 Ntt Docomo Inc 情報配信装置、情報配信システム及び情報配信方法
JP2006259835A (ja) * 2005-03-15 2006-09-28 Nec Corp デジタルコンテンツ販売システム及びデジタルコンテンツ販売方法

Family Cites Families (1)

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Publication number Priority date Publication date Assignee Title
JP2007310431A (ja) * 2006-05-16 2007-11-29 Az Ltd 店舗情報配信方法、店舗情報配信システム、情報管理サーバ装置および携帯情報端末

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2003271773A (ja) * 2002-03-18 2003-09-26 Dainippon Printing Co Ltd ゲーム運営システム
JP2004096365A (ja) * 2002-08-30 2004-03-25 Ntt Docomo Inc 情報配信装置、情報配信システム及び情報配信方法
JP2006259835A (ja) * 2005-03-15 2006-09-28 Nec Corp デジタルコンテンツ販売システム及びデジタルコンテンツ販売方法

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2012118121A1 (ja) * 2011-03-01 2012-09-07 株式会社ぐるなび クーポンサービスシステム
CN104885439A (zh) * 2012-12-21 2015-09-02 塔嘉信股份公司 位置信息服务系统、利用电子标签的位置信息服务方法、便携式信息终端以及终端程序

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CN102224494A (zh) 2011-10-19
CN102224494B (zh) 2014-06-04
JP2010123006A (ja) 2010-06-03
JP5161046B2 (ja) 2013-03-13

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