MY156698A - Feuture-value attachment, re-ranking, and filtering for advertisrements - Google Patents

Feuture-value attachment, re-ranking, and filtering for advertisrements

Info

Publication number
MY156698A
MY156698A MYPI2010001751A MYPI20101751A MY156698A MY 156698 A MY156698 A MY 156698A MY PI2010001751 A MYPI2010001751 A MY PI2010001751A MY PI20101751 A MYPI20101751 A MY PI20101751A MY 156698 A MY156698 A MY 156698A
Authority
MY
Malaysia
Prior art keywords
advertisements
feature
value pairs
presentation
primary content
Prior art date
Application number
MYPI2010001751A
Other languages
English (en)
Inventor
Dominowska Ewa
Robert J Ragno
Original Assignee
Microsoft Technology Licensing Llc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Microsoft Technology Licensing Llc filed Critical Microsoft Technology Licensing Llc
Publication of MY156698A publication Critical patent/MY156698A/en

Links

Classifications

    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
  • Telephonic Communication Services (AREA)
MYPI2010001751A 2007-11-30 2008-10-15 Feuture-value attachment, re-ranking, and filtering for advertisrements MY156698A (en)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
US11/948,721 US10346854B2 (en) 2007-11-30 2007-11-30 Feature-value attachment, reranking and filtering for advertisements

Publications (1)

Publication Number Publication Date
MY156698A true MY156698A (en) 2016-03-15

Family

ID=40676709

Family Applications (1)

Application Number Title Priority Date Filing Date
MYPI2010001751A MY156698A (en) 2007-11-30 2008-10-15 Feuture-value attachment, re-ranking, and filtering for advertisrements

Country Status (15)

Country Link
US (1) US10346854B2 (enExample)
EP (1) EP2215593A4 (enExample)
JP (1) JP2011505629A (enExample)
KR (1) KR20100086489A (enExample)
CN (1) CN101878484A (enExample)
AU (1) AU2008331715B2 (enExample)
BR (1) BRPI0820380A2 (enExample)
CA (1) CA2702613A1 (enExample)
IL (1) IL204994A0 (enExample)
MX (1) MX2010005588A (enExample)
MY (1) MY156698A (enExample)
RU (1) RU2010121864A (enExample)
TW (1) TWI588764B (enExample)
WO (1) WO2009073282A2 (enExample)
ZA (1) ZA201002606B (enExample)

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Also Published As

Publication number Publication date
RU2010121864A (ru) 2011-12-10
ZA201002606B (en) 2011-06-29
KR20100086489A (ko) 2010-07-30
EP2215593A2 (en) 2010-08-11
MX2010005588A (es) 2010-06-02
EP2215593A4 (en) 2011-09-07
TW200923818A (en) 2009-06-01
TWI588764B (zh) 2017-06-21
AU2008331715A1 (en) 2009-06-11
US20090144141A1 (en) 2009-06-04
CN101878484A (zh) 2010-11-03
IL204994A0 (en) 2010-11-30
AU2008331715B2 (en) 2012-12-20
WO2009073282A3 (en) 2009-07-23
US10346854B2 (en) 2019-07-09
JP2011505629A (ja) 2011-02-24
BRPI0820380A2 (pt) 2015-05-19
CA2702613A1 (en) 2009-06-11
WO2009073282A2 (en) 2009-06-11

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