EP0422519A1 - Procédé de transmission d'informations sur des meubles en vente et meuble en vente - Google Patents

Procédé de transmission d'informations sur des meubles en vente et meuble en vente Download PDF

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Publication number
EP0422519A1
EP0422519A1 EP90119146A EP90119146A EP0422519A1 EP 0422519 A1 EP0422519 A1 EP 0422519A1 EP 90119146 A EP90119146 A EP 90119146A EP 90119146 A EP90119146 A EP 90119146A EP 0422519 A1 EP0422519 A1 EP 0422519A1
Authority
EP
European Patent Office
Prior art keywords
goods
sales furniture
furniture
information
lighting device
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
EP90119146A
Other languages
German (de)
English (en)
Other versions
EP0422519B1 (fr
Inventor
Harry Dipl.-Designer Finkenauer
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Linde GmbH
Original Assignee
Linde GmbH
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Linde GmbH filed Critical Linde GmbH
Publication of EP0422519A1 publication Critical patent/EP0422519A1/fr
Application granted granted Critical
Publication of EP0422519B1 publication Critical patent/EP0422519B1/fr
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

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Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
    • A—HUMAN NECESSITIES
    • A47—FURNITURE; DOMESTIC ARTICLES OR APPLIANCES; COFFEE MILLS; SPICE MILLS; SUCTION CLEANERS IN GENERAL
    • A47F—SPECIAL FURNITURE, FITTINGS, OR ACCESSORIES FOR SHOPS, STOREHOUSES, BARS, RESTAURANTS OR THE LIKE; PAYING COUNTERS
    • A47F11/00—Arrangements in shop windows, shop floors or show cases
    • A47F11/06—Means for bringing about special optical effects
    • A47F11/10—Arrangements of light sources
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F25/00—Audible advertising
    • G09F2025/005—Message recorded in a memory device
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F25/00—Audible advertising

Definitions

  • the invention relates to a method for conveying information on sales furniture, in which goods are presented, and a sales furniture for performing the method.
  • the mediation via information carriers such as price tags or billboards have the disadvantage, even at short distances from the location of the storage of the product concerned, that the spatial reference to the goods presented in the sales furniture is missing and the connection is only indirect, via illustrations or the description of the goods can be conveyed.
  • information carriers that can be arranged very close to the goods, such as price tags the amount of information presented is very limited.
  • the invention is therefore based on the object of developing a method of the type mentioned at the outset which enables the highest possible quality of the information transfer, in particular by means of a particularly direct and easily comprehensible presentation.
  • This object is achieved in that acoustic information about the goods presented in the display cabinet is output via one or more sound sources arranged in or on the display cabinet.
  • the sound source or sources are generally loudspeakers, but other systems for generating sound are also suitable for the method according to the invention.
  • the acoustic information such as an announcement, is conveyed specifically to customers who are in front of the sales furniture.
  • the content of the information relates to a single product or a group of goods that are offered in the sales furniture, preferably for self-service. This can be, for example, statements about price, quality, origin or other characteristics of the goods.
  • the use of acoustic methods offers the advantage that the information reaches all customers who are in front of the furniture, regardless of other parameters such as their current direction of view.
  • the method according to the invention thus considerably improves the quality of the information transmission on sales furniture. This applies particularly in combination with the known methods described on a visual basis. It is still possible to refer to extremely narrow product groups.
  • optically highlighting the goods affected by the acoustic information can be further enhanced by, according to a further feature of the invention, at the same time optically highlighting the goods affected by the acoustic information. It is advantageous if the optical highlighting is generated by an increased illumination density compared to the surroundings.
  • the connection between acoustic information and the goods presented is made clear by the additional effect, thus further increasing the quality of the information conveyed.
  • the relative intensification of the lighting of the goods concerned is accomplished, for example, by the directional light superimposed on the general lighting, such as that produced by spotlights. Simultaneously or alternatively, the performance of general lighting, which is carried out, for example, by area light sources such as fluorescent tubes, can be reduced.
  • a piece of sales furniture for carrying out the method according to the invention has one or more sound sources which is / are arranged in or on the sales furniture.
  • the sales furniture also has a lighting device in which the sound source (s) is / are installed.
  • the light output of the lighting device is adjustable.
  • the lighting device has planar and punctiform light sources, the output of which can be controlled independently of one another.
  • the method of the invention is particularly suitable for sales furniture, the goods space of which is designed to be relatively open.
  • different types of sales shelves have been chosen as exemplary embodiments, which are characterized by a goods space which is freely visible from the front, that is to say from the customer side.
  • the goods which are arranged on top of each other in several levels, can also be seen by the customer from a few meters away.
  • the sales furniture shown in the drawings each have a furniture body 1 which encloses the goods space 2.
  • the latter accommodates a large number of shelves 3, which are not shown in the somewhat simpler drawing in FIG. 3.
  • the sales shelves of FIGS. 1 and 2 each have a horizontal lighting device 4 which is fastened to the upper part of the furniture body 1 by means of brackets 5.
  • the upper part of the furniture body can also be pulled forward and the lighting device can be integrated at the front edge.
  • the lighting device 4 generally contains fluorescent tubes, which serve to illuminate the entire goods area.
  • the sound sources required for the method according to the invention for example loudspeakers, can in principle be attached to various points of the sales furniture, but integration into the lighting device 4 is advantageous.
  • sources of directed light for example spotlights 6, can either be attached to the lighting device 4 (FIG. 1) or arranged inside the lighting device 4 (FIG. 2).
  • the exemplary embodiments can have a plurality of loudspeakers, so that information which relates only to a specific part of the goods stored in the sales furniture can already be acoustically limited to the corresponding area and thus a connection can be established with the corresponding goods group.
  • a plurality of spotlights 6 are preferably also provided in order to allow visual highlighting in the most flexible way possible and for several product groups presented in the sales furniture.
  • the lines 8 relate to the areal basic lighting, the light cones 9 to the optical highlighting, which are caused by the directional light sources 6 with increased illumination density.

Landscapes

  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Freezers Or Refrigerated Showcases (AREA)
  • Control Of Vending Devices And Auxiliary Devices For Vending Devices (AREA)
  • Circuit Arrangement For Electric Light Sources In General (AREA)
EP90119146A 1989-10-07 1990-10-05 Procédé de transmission d'informations sur des meubles en vente et meuble en vente Expired - Lifetime EP0422519B1 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
DE3933586A DE3933586A1 (de) 1989-10-07 1989-10-07 Verfahren zur informationsvermittlung an verkaufsmoebeln und verkaufsmoebel
DE3933586 1989-10-07

Publications (2)

Publication Number Publication Date
EP0422519A1 true EP0422519A1 (fr) 1991-04-17
EP0422519B1 EP0422519B1 (fr) 1994-04-20

Family

ID=6391060

Family Applications (1)

Application Number Title Priority Date Filing Date
EP90119146A Expired - Lifetime EP0422519B1 (fr) 1989-10-07 1990-10-05 Procédé de transmission d'informations sur des meubles en vente et meuble en vente

Country Status (4)

Country Link
EP (1) EP0422519B1 (fr)
DE (2) DE3933586A1 (fr)
FI (1) FI904910A0 (fr)
HU (1) HUT58198A (fr)

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP0586905A2 (fr) * 1992-09-11 1994-03-16 Zweckform Büro-Produkte GmbH Meuble pour la présentation de paquets ou rouleaux d'étiquettes à enlever
DE9406006U1 (de) * 1994-04-13 1994-07-21 Baur Albert Lautsprecherbox
DE4311706A1 (de) * 1993-04-08 1994-10-13 Dornheim Einrichtungen Gmbh Ausstellungs- und Verkaufsregal mit einer Beleuchtungseinrichtung
FR2716560A1 (fr) * 1994-02-23 1995-08-25 Piat Jean Claude Présentoir parlant.
DE29800653U1 (de) * 1998-01-16 1998-03-19 Oci Orient Carpet Import Gmbh Präsentationsvorrichtung, insbesondere für Teppiche
DE202014000969U1 (de) 2014-02-05 2015-05-06 Kesseböhmer Holding e.K. Einrichtung zur Präsentation und zum Verkauf von insbesondere Backwaren

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
RU2169949C1 (ru) * 2000-04-28 2001-06-27 Королев Максим Борисович Способ рекламирования товаров народного потребления
CN108477933A (zh) * 2018-03-19 2018-09-04 徐州迈斯特机械科技有限公司 一种机械制造零件产品展出台

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US3088996A (en) * 1956-05-25 1963-05-07 Melvin A Carter System for automatically displaying illuminated pictures and delivering sound messages coordinated therewith
US4035941A (en) * 1975-11-26 1977-07-19 Visual Marketing Incorporated Audio-visual display device
DE3221271A1 (de) * 1982-06-04 1983-12-08 Süddeutsche Importkellereien GmbH, 8000 München Verkaufseinrichtung

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US3088996A (en) * 1956-05-25 1963-05-07 Melvin A Carter System for automatically displaying illuminated pictures and delivering sound messages coordinated therewith
US4035941A (en) * 1975-11-26 1977-07-19 Visual Marketing Incorporated Audio-visual display device
DE3221271A1 (de) * 1982-06-04 1983-12-08 Süddeutsche Importkellereien GmbH, 8000 München Verkaufseinrichtung

Cited By (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP0586905A2 (fr) * 1992-09-11 1994-03-16 Zweckform Büro-Produkte GmbH Meuble pour la présentation de paquets ou rouleaux d'étiquettes à enlever
EP0586905A3 (en) * 1992-09-11 1996-12-11 Zweckform Buero Prod Gmbh Arrangement for displaying of removable label packets or label rolls
DE4311706A1 (de) * 1993-04-08 1994-10-13 Dornheim Einrichtungen Gmbh Ausstellungs- und Verkaufsregal mit einer Beleuchtungseinrichtung
FR2716560A1 (fr) * 1994-02-23 1995-08-25 Piat Jean Claude Présentoir parlant.
DE9406006U1 (de) * 1994-04-13 1994-07-21 Baur Albert Lautsprecherbox
DE29800653U1 (de) * 1998-01-16 1998-03-19 Oci Orient Carpet Import Gmbh Präsentationsvorrichtung, insbesondere für Teppiche
DE202014000969U1 (de) 2014-02-05 2015-05-06 Kesseböhmer Holding e.K. Einrichtung zur Präsentation und zum Verkauf von insbesondere Backwaren

Also Published As

Publication number Publication date
FI904910A0 (fi) 1990-10-05
DE3933586A1 (de) 1991-04-11
DE59005438D1 (de) 1994-05-26
HUT58198A (en) 1992-02-28
HU906359D0 (en) 1991-04-29
EP0422519B1 (fr) 1994-04-20

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