CN110177135A - Channel information processing method, device and the computer equipment of application program - Google Patents
Channel information processing method, device and the computer equipment of application program Download PDFInfo
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- CN110177135A CN110177135A CN201910422998.7A CN201910422998A CN110177135A CN 110177135 A CN110177135 A CN 110177135A CN 201910422998 A CN201910422998 A CN 201910422998A CN 110177135 A CN110177135 A CN 110177135A
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- 230000010365 information processing Effects 0.000 title claims abstract description 23
- 238000003672 processing method Methods 0.000 title claims abstract description 14
- 238000000034 method Methods 0.000 claims abstract description 24
- 238000006243 chemical reaction Methods 0.000 claims description 24
- 238000013507 mapping Methods 0.000 claims description 22
- 238000004590 computer program Methods 0.000 claims description 19
- 230000004913 activation Effects 0.000 claims description 15
- 238000009434 installation Methods 0.000 abstract description 34
- 230000008569 process Effects 0.000 abstract description 6
- 230000000694 effects Effects 0.000 description 7
- 238000010586 diagram Methods 0.000 description 5
- 238000013459 approach Methods 0.000 description 3
- 241000208340 Araliaceae Species 0.000 description 2
- 235000005035 Panax pseudoginseng ssp. pseudoginseng Nutrition 0.000 description 2
- 235000003140 Panax quinquefolius Nutrition 0.000 description 2
- 230000008901 benefit Effects 0.000 description 2
- 235000008434 ginseng Nutrition 0.000 description 2
- 239000000203 mixture Substances 0.000 description 2
- 238000012544 monitoring process Methods 0.000 description 2
- 230000002159 abnormal effect Effects 0.000 description 1
- 238000004458 analytical method Methods 0.000 description 1
- 230000006399 behavior Effects 0.000 description 1
- 230000008859 change Effects 0.000 description 1
- 238000004891 communication Methods 0.000 description 1
- 230000006837 decompression Effects 0.000 description 1
- 238000013461 design Methods 0.000 description 1
- 238000005516 engineering process Methods 0.000 description 1
- 230000002708 enhancing effect Effects 0.000 description 1
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- 238000012423 maintenance Methods 0.000 description 1
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- 230000004048 modification Effects 0.000 description 1
- 238000012856 packing Methods 0.000 description 1
- 238000012545 processing Methods 0.000 description 1
- 230000001737 promoting effect Effects 0.000 description 1
- 230000003068 static effect Effects 0.000 description 1
- 230000001360 synchronised effect Effects 0.000 description 1
- 230000001960 triggered effect Effects 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/02—Protocols based on web technology, e.g. hypertext transfer protocol [HTTP]
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/06—Protocols specially adapted for file transfer, e.g. file transfer protocol [FTP]
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/14—Session management
- H04L67/146—Markers for unambiguous identification of a particular session, e.g. session cookie or URL-encoding
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Abstract
This application involves channel information processing method, device, computer equipment and the storage mediums of a kind of application program.It is requested this method comprises: obtaining downloading transmitted when user terminal downloads the page by channel side page jump to application package, obtain the corresponding channel information of the channel side page, establish the corresponding relationship of device identification and channel information and storage, to user terminal sending application program bag, when starting application program for the first time after reception user terminal installation application package, the device identification reported, searches the corresponding channel information of device identification, and to user terminal feedback conduit information.Since user terminal from installation kit without obtaining channel information, therefore operating service end is not necessarily to be written channel information dismisses the installation kit for wrapping each channel respectively in installation kit, operating service end only needs to be packaged an installation kit, so that simplifying application issued is packaged process, improves efficiency for issuing.
Description
Technical field
This application involves field of computer technology, channel information processing method, dress more particularly to a kind of application program
It sets, computer equipment and storage medium.
Background technique
For the download for improving application program, application program operator would generally promote from the service side of different channels
Cooperation, in all kinds of channel promotion application programs.Channel such as types of applications market, all kinds of websites and types of applications program, push away
Wide mode such as launches advertisement in all kinds of websites and types of applications program, when the user clicks when advertisement page, touches down application program
Downloading.
For the download convenient for counting each channel, traditional method is that channel information is added in installation kit, i.e., different
Channels add corresponding channel information, obtain the corresponding installation kit of the channel.When user applies journey in the downloading of a certain channel
When sequence, decompression installs the installation kit, the corresponding channel information of the installation kit can be obtained, and reported.
The channel informations of different channels is written since the acquisition of channel information needs to rely in installation kit, causes every time new
When the online publication of version, needs to be packaged the installation kit of different channels in large quantities, affect efficiency for issuing.
Summary of the invention
Based on this, it is necessary to which in view of the above technical problems, publication packing process can be simplified by providing one kind, improve publication effect
Channel information processing method, device, computer equipment and the storage medium of the application program of rate.
A kind of channel information processing method of application program, which comprises
Downloading transmitted when user terminal downloads the page by channel side page jump to application package is obtained to request;
The downloading request carries the device identification of user terminal;
Obtain the corresponding channel information of the channel side page;
Establish the corresponding relationship of the device identification and channel information and storage;
To the user terminal sending application program bag;
It receives the user terminal and equipment mark when starting application program for the first time after the application package, reported is installed
Know;
The corresponding channel information of the device identification is searched, and feeds back the channel information to the user terminal.
The step of acquisition channel side page corresponding channel information in one of the embodiments, comprising:
The URL of the application package downloading page is obtained, the URL of the application package downloading page includes that user terminal exists
The channel side page info transmitted when channel side page jump by the URL that application package downloads the page;
The URL for parsing the application package downloading page, obtains the channel side page info;According to the channel side
Page info obtains channel information.
Described the step of channel information is obtained according to the channel side page info in one of the embodiments, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel information corresponding relationship;
In the channel mapping table, corresponding channel information is searched according to the channel side page info.
Described the step of channel information is obtained according to the channel side page info in one of the embodiments, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel title corresponding relationship;
In the channel mapping table, corresponding channel title is searched according to the channel side page info;
The channel title is encrypted using message digest algorithm, obtains channel information.
The URL for parsing the application package downloading page in one of the embodiments, obtains the channel side page
The step of information, comprising:
Obtain default mark;
The default mark is matched with each field in the URL of the application package downloading page;
When being matched to the default mark in the URL in the application package downloading page, the pre- bidding is obtained
The parameter of knowledge obtains the channel side page info of the channel side page.
The corresponding channel information of the device identification is searched described in one of the embodiments, and to the user
Terminal was fed back after the step of channel information, further includes:
According to channel information, the download time and activation number of each channel are counted;
According to the download time and activation number, the conversion ratio of each channel is monitored;
When the conversion ratio for counting on channel is less than threshold value, the conversion exception information of corresponding channel is reported.
A kind of channel information processing unit of application program, described device include:
Request module, when downloading the page by channel side page jump to application package for obtaining user terminal
Transmitted downloading request;The downloading request carries the device identification of user terminal;
Channel information obtains module, for obtaining the corresponding channel information of the channel side page;
Relationship establishes module, for establishing corresponding relationship and the storage of the device identification and channel information;
Sending module is used for the user terminal sending application program bag;
Reporting module, for receive the user terminal install start application program for the first time after the application package when,
The device identification reported;
Searching module, for searching the corresponding channel information of the device identification, and to described in user terminal feedback
Channel information.
In one embodiment, the channel information obtains module, comprising:
URL obtains module, for obtaining the URL of the application package downloading page, the application package downloading page
URL includes the channel side page that user terminal is transmitted in channel side page jump by the URL that application package downloads the page
Face information;
Parsing module obtains the channel side page info for parsing the URL of the application package downloading page;
Channel obtains module, for obtaining channel information according to the channel side page info.
A kind of computer equipment, including memory and processor, the memory are stored with computer program, the processing
The step of device realizes any one of above-described embodiment the method when executing the computer program.
A kind of computer readable storage medium, is stored thereon with computer program, and the computer program is held by processor
The step of any described method in above-described embodiment is realized when row.
Channel information processing method, device, computer equipment and the storage medium of above-mentioned application program, by operating service end
Receive downloading request when, according to channel side page info obtain channel information, and establish user terminal device identification and
The corresponding relationship of channel information, when starting application program for the first time after receiving the user terminal and the application package is installed,
The device identification reported, according to this corresponding relationship, operating service end obtains the canal for being mounted with the user terminal of application program
Road information simultaneously feeds back to user terminal.Since user terminal from installation kit without obtaining channel information, operating service end
The installation kit for wrapping each channel is dismissed in installation kit respectively it is not necessary that channel information to be written, operating service end only needs to be packaged an installation
Packet improves efficiency for issuing so that simplifying application issued is packaged process.
Detailed description of the invention
Fig. 1 is the application scenario diagram of the channel information processing method of application program in one embodiment;
Fig. 2 is the flow diagram of the channel information processing method of application program in one embodiment;
Fig. 3 is flow diagram the step of obtaining the corresponding channel information of the channel side page in one embodiment;
Fig. 4 is the structural block diagram of the channel information processing unit of application program in one embodiment;
Fig. 5 is the internal structure chart of computer equipment in one embodiment.
Specific embodiment
It is with reference to the accompanying drawings and embodiments, right in order to which the objects, technical solutions and advantages of the application are more clearly understood
The application is further elaborated.It should be appreciated that specific embodiment described herein is only used to explain the application, not
For limiting the application.
The channel information processing method of application program provided by the present application, can be applied to application environment as shown in Figure 1
In, including user terminal 102, the channel side 104 being connect with user terminal, and connect with user terminal 102 and channel side 104
Operating service end 106, wherein operating service end be application package provider, application program download service is provided.User
For terminal 102 by the downloading page for promoting page jump to application package of channel side, it is whole that operating service end 106 obtains user
End downloading transmitted when downloading the page by channel side page jump to application package is requested, and downloading request carries user
The device identification of terminal obtains the channel side page info jumped, obtains channel information according to channel side page info, foundation is set
Corresponding relationship and the storage of standby mark and channel information receive user terminal installation and answer to user terminal sending application program bag
When with starting application program after program bag for the first time, the device identification that is reported;Based on stored device identification and channel information
Corresponding relationship, search the corresponding channel information of device identification, and to user terminal feedback conduit information.
Wherein, user terminal 102 can be, but not limited to be various personal computers, laptop, smart phone peace
Plate computer, operating service end 106 can be realized with the server cluster of the either multiple server compositions of independent server.
In one embodiment, as shown in Fig. 2, a kind of channel information processing method of application program is provided, with the party
Method is applied to be illustrated for the operating service end 106 in Fig. 1, comprising the following steps:
Step 202, transmitted when obtaining user terminal by channel side page jump to the application package downloading page
Downloading request;Downloading request carries the device identification of user terminal.
Specifically, channel side is that the operator of application program carries out the channel of product promotion, including application market, is answered
With the webpage at the advertisement interface of program popularization or the advertisement page of other application program.The channel side page, that is, application market, net
The advertisement page that page and other application program promote the application program.When user passes through user terminal in application market point
When hitting downloading control, or, when user clicks on the advertisement interface of the webpage or application promoted, user terminal is from canal
Road side's page jump is to the downloading page of application package, i.e. the user terminal access operating service end application package that provides
The page is downloaded, sends downloading request, and identify to operating service end sending device.
Device identification is the firmware number of user terminal, which is uniquely, such as the IMEI code of mobile phone.Device identification is used
In unique identification when time user terminal of request downloading application program.
S204 obtains the corresponding channel information of the channel side page.
Specifically, the downloading page of the user terminal from channel side page jump to application package downloads the page by runing
Fang Jinhang maintenance.In the triggering application program downloading request of the channel side page, user terminal is jumped from the current channel side page
The downloading page for going to application package turns jump by page band ginseng and the corresponding channel information of the channel side page is transferred to application
Program bag downloads the URL of the page, and the URL of the page is downloaded by analysis program packet, obtains channel information.
Channel information, that is, user terminal obtains the approach of application package, can determine acquisition application program by channel information
The approach title of packet.In a kind of embodiment, the Main Domain of the channel side page is transferred to the application package downloading page
URL.In another embodiment, the URL of the channel side page is transferred to the URL of the application package downloading page.
Operator terminal safeguards the corresponding relationship of the URL for having the channel side page or Main Domain and channel information in advance, passes through
The URL for parsing the application package downloading page, obtains the URL or Main Domain of the channel side page, based on pre-stored this right
It should be related to, obtain channel information.
S206 establishes the corresponding relationship of device identification and channel information and storage.
Specifically, operating service end is provided with the device identification-for recording equipment mark and channel information corresponding relationship
Channel information corresponds to table.When operating service termination receives new downloading request, extract equipment mark and channel information, insertion are set
Standby mark-channel information corresponds to table, obtains the record of a new device identification and channel information.
S208, to user terminal sending application program bag.
Specifically, to user terminal sending application program bag, user terminal receives application package and pacifies at operating service end
Dress.
S210 receives device identification when starting application program for the first time, reported after user terminal installation application package.
Specifically, after user terminal installation application package, when starting application program, operating service can be sent a request to
End, request carry the device identification of user terminal.
S212, searches the corresponding channel information of device identification, and to user terminal feedback conduit information.
Operating service termination starts the equipment mark that application program reports after receiving user terminal installation application package for the first time
When knowledge, when according to receiving downloading request, the corresponding relationship of the device identification and channel information established checks the device identification
Channel information when downloading, and to user terminal feedback conduit information.
The channel information processing method of above-mentioned application program, by operating service end when receiving downloading request, according to
Channel side page info obtains channel information, and establishes the device identification of user terminal and the corresponding relationship of channel information, when connecing
When starting application program for the first time after receipts user terminal installation application package, the device identification reported, according to this corresponding pass
System, operating service end obtain the channel information for being mounted with the user terminal of application program and feed back to user terminal.Due to user
Terminal from installation kit without obtaining channel information, therefore operating service end is not necessarily to channel information be written in installation kit and beat respectively
Give out a contract for a project the installation kit of each channel, operating service end only needs to be packaged an installation kit, so that simplifying application issued is packaged stream
Journey improves efficiency for issuing.
In another embodiment, as shown in figure 3, the step of obtaining the channel side page corresponding channel information, comprising:
S302 obtains the URL of the application package downloading page, and the URL that application package downloads the page includes user terminal
The channel side page info transmitted in channel side page jump by the URL that application package downloads the page.
Channel side page info can be the URL (uniform resource locator) or Main Domain of the channel side page.Specifically
Ground, the downloading page of the user terminal from current channel side page jump to application package turn to jump canal by page band ginseng
Road side's page info is transferred to the URL of the application package downloading page.Specifically, by the URL or Main Domain of the channel side page
Parameter as default mark is transferred to the URL of the application package downloading page, i.e., by the URL of the channel side page or main domain
Name is transferred to the URL of the application package downloading page as channel mark.Default mark downloads the page in parsing application package
URL when, for extracting channel side page info.For example, default be identified as channel, by the URL or canal of the channel side page
The Main Domain of road side's page passes to the URL of the application package downloading page as the parameter of channel.
The URL of the program program bag downloading page after transmitting, such as:
Http:// one.pingan.com/app/index.shtml? intcmp=one-sy-text-
Sjyzt01channel=huawei "
It wherein, is the address of the application package downloading page before channel, channel=huawei is channel side page
The Main Domain in face.The URL of the page is downloaded at operating service end by parsing application package, is identified default mark channel, is obtained
Channel side page info.
S304, the URL of the parsing application package downloading page, obtains channel side page info.
Specifically, the step of parsing application package downloads the URL of the page, obtains the channel mark of the channel side page, packet
It includes: obtaining default mark;Default mark is matched with each field in the URL of the application package downloading page;When answering
When with being matched to default mark in the URL of the program bag downloading page, the parameter of default mark is obtained, the canal of the channel side page is obtained
Road side's page info.
Default mark is when channel mark to be transferred to the URL of the application package downloading page, under application package
The character for the channel mark for identification added on the basis of the original URL of the page is carried, for example, default be identified as channel.It is logical
The default mark of setting is crossed, and is transmitted the Main Domain of the URL of the channel side page or the channel side page as the parameter of channel
To the URL of the application package downloading page, Operation Server is got to the URL of the application package downloading page, to be marked in advance
Knowing is reference, can rapidly extracting its corresponding parameter, identification obtains channel side page info.
When parsing, each field of the URL of the application package downloading page is matched with default mark, it is pre- when being matched to
When bidding is known, the parameter of default mark is obtained, the channel side page info of the channel side page is obtained.Such as following application package
Download the URL of the page:
Http:// one.pingan.com/app/index.shtml? intcmp=one-sy-text-
Sjyzt01channel=huawei
Wherein, channel is default mark, when being matched to the URL includes the default mark, obtains the default mark
Parameter huawei, obtaining channel side page info is huawei.
S306 obtains channel information according to channel side page info.
Channel information, that is, user terminal obtains the approach of application package, can be obtained according to channel side page info.
In a kind of embodiment, obtaining record has the channel of each channel side page info and channel information corresponding relationship to map
Table searches corresponding channel information according to channel side page info in channel mapping table.
Channel side page info is used for the title of unique identification channel, and channel side page letter has been stored in advance in operating service end
The corresponding relationship of breath and channel information.In a kind of embodiment, channel information is channel title, and canal has been stored in advance in operating service end
The corresponding relationship of road side's page info and channel title can be the corresponding relationship of channel side page URL and channel title, can also
Think that channel side page Main Domain is the corresponding relationship of channel title.For example, the corresponding channel of channel side page info huawei
Information is Huawei's application market.Wherein, describe channel side page info and channel information corresponding relationship channel reflect body table by
Operating service end is established and is safeguarded according to channels, when channels increase, corresponding channel information is increased newly, when pushing away
When wide channel is closed, corresponding channel information is deleted.
In a kind of embodiment, obtaining record has the channel of each channel side page info and channel title corresponding relationship to map
Table searches corresponding channel title according to channel side page info, using message digest algorithm to channel in channel mapping table
Title is encrypted, and channel information is obtained.
Channel side page info is used for the title of unique identification channel, and channel side page letter has been stored in advance in operating service end
The corresponding relationship of breath and channel title.It can be the corresponding relationship of channel side page URL and channel title, or channel side
Page Main Domain is the corresponding relationship of channel title.For example, the corresponding channel information of channel side page Main Domain huawei is China
For application market.Wherein, the channel for describing channel side page info and channel title corresponding relationship reflects body table by operating service
End is established and is safeguarded according to channels, when channels increase, increases corresponding channel information newly, when channels close
When closing, corresponding channel information is deleted.
Specifically, message digest algorithm can be the Message Digest 5s such as Hash/hash/MD5, by channel title benefit
It is encrypted with Message Digest 5s such as Hash/hash/MD5, obtains the summary info of channel title, user terminal is being got
When channel information, channel information is decrypted using corresponding method, channel title can be obtained.This method can prevent canal
Road information is ravesdropping and distorts.
In another embodiment, the corresponding channel information of device identification is being searched, and believed to user terminal feedback conduit
After the step of breath, further includes: according to channel information, the download time and activation number of each channel are counted, according to download time
With activation number, the conversion ratio of each channel is monitored, when the conversion ratio for counting on channel is less than threshold value, reports turning for corresponding channel
Change exception information.
Specifically, operating service end timing is analyzed according to popularization situation of the channel information to each channel.Due to channel
Information is that user terminal triggering downloading is reported, and can react and actively download the behavior of application program in channel user, instead
Answer application program in the promotion effect of the channel.Promotion effect can be embodied by the conversion ratio of the channel.
Conversion ratio refers to the number of users of number of users and activation application program that application program is downloaded by some channel
Ratio, i.e., application program some channel download time and activation number ratio.
Specifically, it is downloaded when user terminal is triggered in the channel side page, user terminal is by channel side page jump to answering
The page is downloaded with program bag, downloads application package, carrier server updates the download time of the channel.User terminal installation
Application package, which is believed that, has activated application program, when starting application program for the first time after user terminal installs application package,
It is identified to operating service end reporting equipment, after operating service end finds channel information according to device identification, updates the channel
Activate number.
According to download time and activation number, the conversion ratio of each channel is monitored.It, can by monitoring the conversion ratio of each channel
Monitor the promotion effect of each channel in real time.Specifically, it is provided with threshold value, when conversion ratio is less than threshold value, shows turning for the channel
Rate is abnormal, and promotion effect is bad.When the conversion ratio for counting on channel is less than value, the conversion of corresponding channel is reported to believe extremely
Breath, reporting object is the administrative staff of channel promotion.
In another embodiment, promotion effect is embodied by downloading the number of users of the application program.Specifically, when connecing
It receives after user terminal installation application package when starting application program for the first time, when the device identification reported, marks corresponding
Device identification.When the timing statistical time for reaching setting, such as 24 points of the end of each month, then to the device identification of the label of each channel
Quantity counted, obtain the download being downloaded in the statistical time by the channel.By download and a upper statistics
The download in period is compared, and obtains the downloading increment of each channel.User information can also be analyzed, analysis downloading application
The user distribution of program and download time distribution etc..
Further, operating service end adjusts Promotion Strategy according to operation statistical result.Specifically, according under each channel
Carrying capacity closes the channels that download is lower than threshold value, or according to user distribution group, it is common to increase corresponding user distribution group
Channel adjust the main body of launched advertisement such as according to user distribution situation, found for example, a application program operation counts
User distribution is mainly the young elite of 25-35, then the main body for launching advertisement adjustable is answered for what these groups were often used
With program and website.By adjusting Promotion Strategy according to operation statistical result, promotion effect can be improved.
It should be understood that although each step in the flow chart of Fig. 2-3 is successively shown according to the instruction of arrow,
These steps are not that the inevitable sequence according to arrow instruction successively executes.Unless expressly stating otherwise herein, these steps
Execution there is no stringent sequences to limit, these steps can execute in other order.Moreover, at least one in Fig. 2-3
Part steps may include that perhaps these sub-steps of multiple stages or stage are not necessarily in synchronization to multiple sub-steps
Completion is executed, but can be executed at different times, the execution sequence in these sub-steps or stage is also not necessarily successively
It carries out, but can be at least part of the sub-step or stage of other steps or other steps in turn or alternately
It executes.
In one embodiment, as shown in figure 4, providing a kind of channel information processing unit of application program, comprising: ask
It asks and obtains module, channel information obtains module, relationship establishes module, sending module, reporting module and searching module, in which:
Request module 402 downloads page by channel side page jump to application package for obtaining user terminal
Transmitted downloading request when face;Downloading request carries the device identification of user terminal.
Channel information obtains module 404, for obtaining the corresponding channel information of the channel side page.
Relationship establishes module 406, for establishing corresponding relationship and the storage of device identification and channel information.
Sending module 408 is used for user terminal sending application program bag.
Reporting module 410, for receive user terminal installation application package after start application program for the first time when, reported
Device identification.
Searching module 412, for searching the corresponding channel information of device identification, and to user terminal feedback conduit information.
The channel information processing unit of above-mentioned application program, by operating service end when receiving downloading request, according to canal
Road side's page info obtains channel information, and establishes the device identification of user terminal and the corresponding relationship of channel information, works as reception
After user terminal installation application package when starting application program for the first time, the device identification reported, according to this corresponding relationship,
Operating service end obtains the channel information for being mounted with the user terminal of application program and feeds back to user terminal.Due to user terminal
Without obtaining channel information from installation kit, therefore operating service end is not necessarily to channel information be written in installation kit and dismisses packet respectively
The installation kit of each channel, operating service end only need to be packaged an installation kit, so that simplifying application issued is packaged process, mention
High efficiency for issuing.
In another embodiment, page info acquisition module block, comprising:
URL obtains module, and for obtaining the URL of the application package downloading page, application package downloads the URL packet of the page
User terminal is included to believe in channel side page jump by the channel side page that the URL that application package downloads the page is transmitted
Breath.
Parsing module obtains channel side page info for parsing the URL of the application package downloading page.
Channel obtains module, for obtaining channel information according to channel side page info.
In another embodiment, channel obtains module, has each channel side page info and channel to believe for obtaining record
The channel mapping table for ceasing corresponding relationship searches corresponding channel information according to channel side page info in channel mapping table.
In another embodiment, channel obtains module, has each channel side page info and channel name for obtaining record
The channel mapping table for claiming corresponding relationship is searched corresponding channel title according to channel side page info, is adopted in channel mapping table
Channel title is encrypted with message digest algorithm, obtains channel information.
In another embodiment, parsing module, for obtaining default mark;Default mark is downloaded with application package
Each field in the URL of the page is matched;When being matched to default mark in the URL in the application package downloading page, obtain
The parameter for taking default mark, obtains the channel side page info of the channel side page.
In another embodiment, the channel information processing unit of application program further include:
Statistical module, for the download time and activation number of each channel being counted, according to download time according to channel information
With activation number, the conversion ratio of each channel is monitored.
Monitoring module, for reporting the conversion of corresponding channel to believe extremely when the conversion ratio for counting on channel is less than threshold value
Breath.
The specific restriction of channel information processing unit about application program may refer to above for application program
The restriction of channel information processing method, details are not described herein.Each mould in the channel information processing unit of above-mentioned application program
Block can be realized fully or partially through software, hardware and combinations thereof.Above-mentioned each module can be embedded in the form of hardware or independence
In processor in computer equipment, it can also be stored in a software form in the memory in computer equipment, in order to
Processor, which calls, executes the corresponding operation of the above modules.
In one embodiment, a kind of computer equipment is provided, which can be server, internal junction
Composition can be as shown in Figure 5.The computer equipment include by system bus connect processor, memory, network interface and
Database.Wherein, the processor of the computer equipment is for providing calculating and control ability.The memory packet of the computer equipment
Include non-volatile memory medium, built-in storage.The non-volatile memory medium is stored with operating system, computer program and data
Library.The built-in storage provides environment for the operation of operating system and computer program in non-volatile memory medium.The calculating
The database of machine equipment is used for storage device identification and channel information.The network interface of the computer equipment is used for and external end
End passes through network connection communication.A kind of channel information processing of application program is realized when the computer program is executed by processor
Method.
It will be understood by those skilled in the art that structure shown in Fig. 5, only part relevant to application scheme is tied
The block diagram of structure does not constitute the restriction for the computer equipment being applied thereon to application scheme, specific computer equipment
It may include perhaps combining certain components or with different component layouts than more or fewer components as shown in the figure.
In one embodiment, a kind of computer equipment, including memory and processor are provided, which is stored with
Computer program, the processor perform the steps of when executing computer program
Downloading transmitted when user terminal downloads the page by channel side page jump to application package is obtained to request;
Downloading request carries the device identification of user terminal;
Obtain the corresponding channel information of the channel side page;
Establish the corresponding relationship of device identification and channel information and storage;
To user terminal sending application program bag;
Receive device identification when starting application program for the first time, reported after user terminal installation application package;
Search the corresponding channel information of device identification, and to user terminal feedback conduit information.
In another embodiment, the step of obtaining the channel side page corresponding channel information, comprising:
The URL of the application package downloading page is obtained, the URL that application package downloads the page includes user terminal in channel
The channel side page info transmitted when square page jump by the URL that application package downloads the page;
The URL for parsing the application package downloading page, obtains channel side page info;
Channel information is obtained according to channel side page info.
In another embodiment, the step of channel information being obtained according to channel side page info, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel information corresponding relationship;
In channel mapping table, corresponding channel information is searched according to channel side page info.
In another embodiment, the step of channel information being obtained according to channel side page info, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel title corresponding relationship;
In channel mapping table, corresponding channel title is searched according to channel side page info;
Channel title is encrypted using message digest algorithm, obtains channel information.
In another embodiment, the URL of the parsing application package downloading page, obtains the step of channel side page info
Suddenly, comprising:
Obtain default mark;
Default mark is matched with each field in the URL of the application package downloading page;
When being matched to default mark in the URL in the application package downloading page, the parameter of default mark is obtained, is obtained
The channel side page info of the channel side page.
In one embodiment, it is also performed the steps of when processor executes computer program
According to channel information, the download time and activation number of each channel are counted;
According to download time and activation number, the conversion ratio of each channel is monitored;
When the conversion ratio for counting on channel is less than threshold value, the conversion exception information of corresponding channel is reported.
In one embodiment, a kind of computer readable storage medium is provided, computer program is stored thereon with, is calculated
Machine program performs the steps of when being executed by processor
Downloading transmitted when user terminal downloads the page by channel side page jump to application package is obtained to request;
Downloading request carries the device identification of user terminal;
Obtain the corresponding channel information of the channel side page;
Establish the corresponding relationship of device identification and channel information and storage;
To user terminal sending application program bag;
Receive device identification when starting application program for the first time, reported after user terminal installation application package;
Search the corresponding channel information of device identification, and to user terminal feedback conduit information.
In another embodiment, the step of obtaining the channel side page corresponding channel information, comprising:
The URL of the application package downloading page is obtained, the URL that application package downloads the page includes user terminal in channel
The channel side page info transmitted when square page jump by the URL that application package downloads the page;
The URL for parsing the application package downloading page, obtains channel side page info;
Channel information is obtained according to channel side page info.
In another embodiment, the step of channel information being obtained according to channel side page info, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel information corresponding relationship;
In channel mapping table, corresponding channel information is searched according to channel side page info.
In another embodiment, the step of channel information being obtained according to channel side page info, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel title corresponding relationship;
In channel mapping table, corresponding channel title is searched according to channel side page info;
Channel title is encrypted using message digest algorithm, obtains channel information.
In another embodiment, the URL of the parsing application package downloading page, obtains the step of channel side page info
Suddenly, comprising:
Obtain default mark;
Default mark is matched with each field in the URL of the application package downloading page;
When being matched to default mark in the URL in the application package downloading page, the parameter of default mark is obtained, is obtained
The channel side page info of the channel side page.
In one embodiment, it is also performed the steps of when processor executes computer program
According to channel information, the download time and activation number of each channel are counted;
According to download time and activation number, the conversion ratio of each channel is monitored;
When the conversion ratio for counting on channel is less than threshold value, the conversion exception information of corresponding channel is reported.
Those of ordinary skill in the art will appreciate that realizing all or part of the process in above-described embodiment method, being can be with
Instruct relevant hardware to complete by computer program, computer program to can be stored in a non-volatile computer readable
It takes in storage medium, the computer program is when being executed, it may include such as the process of the embodiment of above-mentioned each method.Wherein, this Shen
Please provided by any reference used in each embodiment to memory, storage, database or other media, may each comprise
Non-volatile and/or volatile memory.Nonvolatile memory may include read-only memory (ROM), programming ROM
(PROM), electrically programmable ROM (EPROM), electrically erasable ROM (EEPROM) or flash memory.Volatile memory may include
Random access memory (RAM) or external cache.By way of illustration and not limitation, RAM is available in many forms,
Such as static state RAM (SRAM), dynamic ram (DRAM), synchronous dram (SDRAM), double data rate sdram (DDRSDRAM), enhancing
Type SDRAM (ESDRAM), synchronization link (Synchlink) DRAM (SLDRAM), memory bus (Rambus) direct RAM
(RDRAM), direct memory bus dynamic ram (DRDRAM) and memory bus dynamic ram (RDRAM) etc..
Each technical characteristic of above embodiments can be combined arbitrarily, for simplicity of description, not to above-described embodiment
In each technical characteristic it is all possible combination be all described, as long as however, the combination of these technical characteristics be not present lance
Shield all should be considered as described in this specification.
Above embodiments only express the several embodiments of the application, and the description thereof is more specific and detailed, but can not
Therefore it is construed as limiting the scope of the patent.It should be pointed out that for those of ordinary skill in the art,
Under the premise of not departing from the application design, various modifications and improvements can be made, these belong to the protection scope of the application.
Therefore, the scope of protection shall be subject to the appended claims for the application patent.
Claims (10)
1. a kind of channel information processing method of application program, which comprises
Downloading transmitted when user terminal downloads the page by channel side page jump to application package is obtained to request;It is described
Downloading request carries the device identification of user terminal;
Obtain the corresponding channel information of the channel side page;
Establish the corresponding relationship of the device identification and channel information and storage;
To the user terminal sending application program bag;
It receives the user terminal and device identification when starting application program for the first time after the application package, reported is installed;
The corresponding channel information of the device identification is searched, and feeds back the channel information to the user terminal.
2. the method according to claim 1, wherein the step for obtaining the corresponding channel information of the channel side page
Suddenly, comprising:
The URL of the application package downloading page is obtained, the URL of the application package downloading page includes user terminal in channel
The channel side page info transmitted when square page jump by the URL that application package downloads the page;
The URL for parsing the application package downloading page, obtains the channel side page info;
Channel information is obtained according to the channel side page info.
3. according to the method described in claim 2, it is characterized in that, described obtain channel letter according to the channel side page info
The step of breath, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel information corresponding relationship;
In the channel mapping table, corresponding channel information is searched according to the channel side page info.
4. according to the method described in claim 2, it is characterized in that, described obtain channel letter according to the channel side page info
The step of breath, comprising:
Obtain the channel mapping table that record has each channel side page info Yu channel title corresponding relationship;
In the channel mapping table, corresponding channel title is searched according to the channel side page info;
The channel title is encrypted using message digest algorithm, obtains channel information.
5. according to the method described in claim 2, obtaining it is characterized in that, parse the URL of the application package downloading page
The step of channel side page info, comprising:
Obtain default mark;
The default mark is matched with each field in the URL of the application package downloading page;
When being matched to the default mark in the URL in the application package downloading page, the default mark is obtained
Parameter obtains the channel side page info of the channel side page.
6. the method according to claim 1, wherein searching the corresponding channel letter of the device identification described
Breath, and after the step of feeding back the channel information to the user terminal, further includes:
According to channel information, the download time and activation number of each channel are counted;
According to the download time and activation number, the conversion ratio of each channel is monitored;
When the conversion ratio for counting on channel is less than threshold value, the conversion exception information of corresponding channel is reported.
7. a kind of channel information processing unit of application program, which is characterized in that described device includes:
Request module downloads page Shi Suofa by channel side page jump to application package for obtaining user terminal
The downloading request sent;The downloading request carries the device identification of user terminal;
Channel information obtains module, for obtaining the corresponding channel information of the channel side page;
Relationship establishes module, for establishing corresponding relationship and the storage of the device identification and channel information;
Sending module is used for the user terminal sending application program bag;
Reporting module, for receive the user terminal install start application program for the first time after the application package when, in institute
The device identification of report;
Searching module feeds back the channel for searching the corresponding channel information of the device identification, and to the user terminal
Information.
8. device according to claim 7, which is characterized in that the channel information obtains module, comprising:
URL obtains module, for obtaining the URL of the application package downloading page, the URL packet of the application package downloading page
User terminal is included to believe in channel side page jump by the channel side page that the URL that application package downloads the page is transmitted
Breath;
Parsing module obtains the channel side page info for parsing the URL of the application package downloading page;
Channel obtains module, for obtaining channel information according to the channel side page info.
9. a kind of computer equipment, including memory and processor, the memory are stored with computer program, feature exists
In the step of processor realizes any one of claims 1 to 6 the method when executing the computer program.
10. a kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that the computer program
The step of method described in any one of claims 1 to 6 is realized when being executed by processor.
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