CN105828123A - Method and apparatus for interaction in live broadcast - Google Patents
Method and apparatus for interaction in live broadcast Download PDFInfo
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- CN105828123A CN105828123A CN201610194896.0A CN201610194896A CN105828123A CN 105828123 A CN105828123 A CN 105828123A CN 201610194896 A CN201610194896 A CN 201610194896A CN 105828123 A CN105828123 A CN 105828123A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
- H04N21/26208—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
- H04N21/26241—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
- H04N21/26283—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for associating distribution time parameters to content, e.g. to generate electronic program guide data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/462—Content or additional data management, e.g. creating a master electronic program guide from data received from the Internet and a Head-end, controlling the complexity of a video stream by scaling the resolution or bit-rate based on the client capabilities
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47205—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for manipulating displayed content, e.g. interacting with MPEG-4 objects, editing locally
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47815—Electronic shopping
Abstract
The invention provides a method and apparatus for interaction in live broadcast. The method comprises the following steps: obtaining information to be displayed, wherein the information carrying attributes of a display time period; after a live broadcast video starts to be played, determining whether current time already enters the display time period; if so, displaying an interaction assembly at a preset position in a live broadcast video interface, wherein the interaction assembly is used for displaying the information and providing operation options; and according to operation of a user in the interaction assembly, performing processing corresponding to the operation on the information. According to the invention, some other operation can also be directly and efficiently completed without interrupting a watching process, for instance, if the displayed information is goods, the user can directly check the goods in the interaction assembly and carry out such operation as purchasing and the like, a new function of purchasing while watching is realized, great convenient is brought to the user, the efficiency of the user watching the live broadcast video is improved, and user experience is also improved.
Description
Technical field
The present invention relates to net cast technical field, particularly relate to a kind of method and device interacted in live.
Background technology
In daily life, a lot of users like watching all kinds of live video program by terminal units such as mobile phone, computer, TVs.For obtaining advertising income or providing the user the purposes such as convenient, video service provider, often while providing the user live video, can additionally carry out the displaying of some information on live picture, such as, show certain commodity.
In the prior art, the information shown on live picture is only the most all a link, when user to wherein certain commodity interested and when clicking on the picture of these commodity, can automatically jump out current live player, then in new window, open the link of these commodity, show the details of these commodity.This mode of the prior art turns to new window owing to needing, interrupt the live viewing of user, if user wants that understanding these commodity details while viewing is live even takes to operate (as bought) further, then need to switch between two windows, relatively complicated, affecting user and watch the operating efficiency of live video, Consumer's Experience is also brought deleterious effect by this way interrupting live play in addition.
Summary of the invention
For overcoming problems of the prior art, the present invention provides a kind of method and device interacted in live, to improve user's operating efficiency when watching programme televised live.
First aspect according to embodiments of the present invention, it is provided that a kind of method interacted in live, described method is used for terminal unit, and described method includes:
Obtaining information to be presented, wherein said information is with the attribute showing the time period；
After live video commences play out, it is judged that whether current time has been enter into the described displaying time period；
If current time has been enter into described displaying time period, the then display of the predeterminated position in described live video interface interactive component, wherein said interactive component is used for showing described information and providing option of operation,
And,
According to described user operation in described interactive component, described information is carried out the process corresponding with described operation.
Optionally, described information is merchandise news, and described interactive component includes at least one in following option of operation:
Checking commodity details, add shopping cart, check shopping cart, revising shopping cart, the car that goes shopping is settled accounts.
Optionally, when described interactive component includes the option of operation checking shopping cart, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation checking shopping cart, it is judged that described user logs in the most；
If described user logs in, then before other related platform obtain described user, the commodity shopping cart are joined according to the identity of described user, and, the described commodity joined before in shopping cart are shown together with joining the commodity of shopping cart during watching described live video in described interactive component；
If described user is not logged in, then in described interactive component, it is only displayed in the commodity joining shopping cart during watching described live video.
Optionally, when described interactive component includes the option of operation checking commodity details, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation checking commodity details, obtain and show in described interactive component the commodity details of commodity pointed by described user.
Optionally, when described interactive component includes going shopping the option of operation of car clearing, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation of the car clearing that go shopping, it is judged that described user logs in the most；
If described user logs in, then jump directly to the clearing page of related platform according to the identity of described user；
If described user is not logged in, then jump to user's login page.
Second aspect according to embodiments of the present invention, it is provided that a kind of method interacted in live, described method is used for server, and described method includes:
Storing information to be presented, wherein said information is with the attribute showing the time period；
According to the request of terminal unit, described information is sent to described terminal unit, so that described information is shown during playing live video by described terminal unit according to current time and the described displaying time period of described terminal unit,
Or,
After live video commences play out, judge whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then described information is sent to described terminal unit, so that described information is shown by described terminal unit at current time
Wherein, the predeterminated position in the live video interface of described terminal unit shows interactive component, and described interactive component is used for showing described information and providing option of operation.
Optionally, described method also includes:
According to the operation of staff, arrange or revise the value shown in the time period of described information.
The third aspect according to embodiments of the present invention, it is provided that a kind of device interacted in live, described device is used for terminal unit, and described device includes:
Information acquisition unit, for obtaining information to be presented, wherein said information is with the attribute showing the time period；
Time judging unit, for after live video commences play out, it is judged that whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then triggers interactive unit；
Interactive unit, interactive component is shown for the predeterminated position in described live video interface, wherein said interactive component is used for showing described information and providing option of operation, and, according to described user operation in described interactive component, described information is carried out the process corresponding with described operation.
Optionally, described information is merchandise news, and described interactive component includes at least one in following option of operation:
Checking commodity details, add shopping cart, check shopping cart, revising shopping cart, the car that goes shopping is settled accounts.
Optionally, when described interactive component includes the option of operation checking shopping cart, described interactive unit includes:
Log in judgment sub-unit, be used for judging that user logs in the most；
First processes subelement, is handled as follows according to the judged result logging in judgment sub-unit after trigger the option of operation checking shopping cart user:
If described user logs in, then before other related platform obtain described user, the commodity shopping cart are joined according to the identity of described user, and, the described commodity joined before in shopping cart are shown together with joining the commodity of shopping cart during watching described live video in described interactive component
If described user is not logged in, then in described interactive component, it is only displayed in the commodity joining shopping cart during watching described live video.
Optionally, when described interactive component includes the option of operation checking commodity details, described interactive unit includes:
Second processes subelement, for when user triggers the option of operation checking commodity details, obtains and show in described interactive component the commodity details of commodity pointed by described user.
Optionally, when described interactive component includes going shopping the option of operation of car clearing, described interactive unit includes:
Log in judgment sub-unit, be used for judging that user logs in the most；
3rd processes subelement, is handled as follows according to the judged result logging in judgment sub-unit after being used for when user triggers the option of operation of the car clearing that go shopping:
If described user logs in, then jump directly to the clearing page of related platform according to the identity of described user,
If described user is not logged in, then jump to user's login page.
Fourth aspect according to embodiments of the present invention, it is provided that a kind of device interacted in live, described device is used for server, and described device includes:
Information memory cell, for storing information to be presented, wherein said information is with the attribute showing the time period；
Information transmitting unit, is used for:
According to the request of terminal unit, described information is sent to described terminal unit, so that described information is shown during playing live video by described terminal unit according to current time and the described displaying time period of described terminal unit, or,
After live video commences play out, judge whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then described information is sent to described terminal unit, so that described information is shown by described terminal unit at current time
Wherein, the predeterminated position in the live video interface of described terminal unit shows interactive component, and described interactive component is used for showing described information and providing option of operation.
Optionally, described device also includes:
Information setting unit, for the operation according to staff, arranges or revises the value shown in the time period of described information.
The technical scheme that embodiments of the invention provide can include following beneficial effect:
In the present invention, adding interactive component in live video interface, this interactive component with exhibition information, and can provide the user option of operation, so that user is while viewing programme televised live, it is not necessary to interrupt watching process and get final product directly, be efficiently completed other operation.As a example by the information shown is as commodity, the live video that user is watched without interruption in the present invention, redirect without carrying out window, in interactive component, directly check commodity and carry out purchase etc. and operate, it is achieved thereby that see while the New function bought, greatly facilitate user, improve efficiency when user watches live video, also improve Consumer's Experience.
It should be appreciated that it is only exemplary and explanatory that above general description and details hereinafter describe, the present invention can not be limited.
Accompanying drawing explanation
Accompanying drawing herein is merged in description and constitutes the part of this specification, it is shown that meet embodiments of the invention, and for explaining the principle of the present invention together with description.
Fig. 1 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Fig. 2 is according to the scene schematic diagram shown in the present invention one exemplary embodiment；
Fig. 3 is according to the interface schematic diagram shown in the present invention one exemplary embodiment；
Fig. 4 is according to the interface schematic diagram shown in the present invention one exemplary embodiment；
Fig. 5 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Fig. 6 is according to the interface schematic diagram shown in the present invention one exemplary embodiment；
Fig. 7 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Fig. 8 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Fig. 9 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Figure 10 is the signaling diagram according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Figure 11 is the signaling diagram according to a kind of method interacted in live shown in the present invention one exemplary embodiment；
Figure 12 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment；
Figure 13 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment；
Figure 14 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment；
Figure 15 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment；
Figure 16 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment；
Figure 17 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment.
Detailed description of the invention
Here will illustrate exemplary embodiment in detail, its example represents in the accompanying drawings.When explained below relates to accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawings represents same or analogous key element.Embodiment described in following exemplary embodiment does not represent all embodiments consistent with the present invention.On the contrary, they only with describe in detail in appended claims, the present invention some in terms of the example of consistent apparatus and method.
Fig. 1 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment.The method can be used for terminal unit, such as mobile phone, video player (such as MP4 player), panel computer, desktop computer, notebook computer, TV etc..
Shown in Figure 1, the method may include steps of:
Step S101, obtains information to be presented, and wherein said information is with the attribute showing the time period.
As example, a kind of scene of the present embodiment can be found in shown in Fig. 2, and in fig. 2,201 is the server in high in the clouds, and 203 is user, and 202 is the terminal unit i.e. mobile phone of user.Certain moment user 203 begins through mobile phone 202 and watches certain live video program, and mobile phone 202 is by obtaining information to be presented with communicating of server 201.
In the present embodiment, described information is with the attribute showing the time period.As a example by described information is as merchandise news, this merchandise news can have an attribute field, and in this field, storage has a beginning and ending time.Such as live video is from the beginning of 2016.2.1815:00, and the displaying time period of certain commodity is 2016.2.1815:01～2016.2.1815:02, the most just represent terminal unit playing while this live video, in 15:01～15:02, this commodity can be shown in certain position in live video interface.
When do not limit additionally for obtaining information the present embodiment to be presented, such as can commence play out live before just obtain, or obtain when commencing play out live, etc..
In addition, when there being multiple live video, according to the mark (such as live video ID) of live video, information to be presented can be made a distinction.
Step S102, after live video commences play out, it is judged that whether current time has been enter into the described displaying time period.
Step S103, if current time has been enter into described displaying time period, the then display of the predeterminated position in described live video interface interactive component, wherein said interactive component is used for showing described information and providing option of operation,
And,
According to described user operation in described interactive component, described information is carried out the process corresponding with described operation.
As example, this interactive component can be arranged on the side of live video, it is also possible to floats on live video, does not limit for concrete predeterminated position the present embodiment, and those skilled in the art can according to demand or scene is designed voluntarily.
When described information is merchandise news, described interactive component can include at least one in following option of operation:
Checking commodity details, add shopping cart, check shopping cart, revising shopping cart, the car that goes shopping is settled accounts.
As a example by described information is as merchandise news, within the time period showing these commodity, user can directly carry out checking commodity details in this interactive component, add shopping cart, checks shopping cart, revises the operation such as shopping cart, the car clearing that go shopping, very convenient.
Can be found in described in Fig. 3 as this interactive component of example, playing the live video of football match in figure 3 on terminal unit, can there is the interactive component (or perhaps interactive window, interaction area etc.) floated on picture in the lower left corner of picture in certain moment.In this interactive component, show certain commodity (intelligent television), and below commodity, be provided with the operation button of " addition shopping cart ".
In the present embodiment or the present invention some other embodiments, when described interactive component includes the option of operation checking commodity details, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation checking commodity details, obtain and show in described interactive component the commodity details of commodity pointed by described user.
Can be found in shown in Fig. 3 and Fig. 4 as example, user can click on commodity picture in figure 3, the most just can see the commodity details of these commodity as shown in Figure 4.
Shown in Figure 5, in the present embodiment or the present invention some other embodiments, when described interactive component includes the option of operation checking shopping cart, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
Step S501, when user triggers the option of operation checking shopping cart, it is judged that described user logs in the most.
Step S502, if described user logs in, then before other related platform obtain described user, the commodity shopping cart are joined according to the identity of described user, and, the described commodity joined before in shopping cart are shown together with joining the commodity of shopping cart during watching described live video in described interactive component.
Step S503, if described user is not logged in, is then only displayed in the commodity joining shopping cart during watching described live video in described interactive component.
So video player is got through with store, the most just in player, Recommendations can be added by a key without redirecting under visitor's pattern, the picture and text details of commodity, the items list etc. added can be checked simultaneously further in player.Can also see non-for other inside store while the commodity buying interpolation are synchronized in player together after login.
Can be found in shown in Fig. 4 and Fig. 6 as example, user can click on the operation button of " addition shopping cart " in the diagram, the most just can joining these commodity in shopping cart and it can be seen that situation in current shopping cart as shown in Figure 6.
Shown in Figure 7, in the present embodiment or the present invention some other embodiments, when described interactive component includes going shopping the option of operation of car clearing, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
Step S701, when user triggers the option of operation of the car clearing that go shopping, it is judged that described user logs in the most.
Step S702, if described user logs in, then jumps directly to the clearing page of related platform according to the identity of described user.
Step S703, if described user is not logged in, then jumps to user's login page.
So video player logs in Tong Bu with store, thus solves the problem that in player, the quantity of shopping cart is consistent with store shopping cart quantity.Shopping cart list in player, shows by directly transferring store interface data, is directly accessed the SDK of store shopping cart, commodity can be carried out editor and delete, it is achieved buys in broadcasting, sees while buy.
Still can be found in shown in Fig. 6 as example, in figure 6, user can click on " going clearing " button when checking shopping cart, such that it is able to jump to the store clearing page.
In the present embodiment in the case of not interrupting live play, achieve and see while buy function, even if visitor's pattern also can as usual be added shopping cart and check shopping cart list, reduce to buy and add threshold, the relevant information of commodity can be shown in player simultaneously, and the attraction extracting is the shortest and the most pithy, and the difficulty that accepts of user is substantially reduced, more efficient can promptly add shopping cart, thus improve trading volume.
Fig. 8 is the flow chart according to a kind of method interacted in live shown in the present invention one exemplary embodiment.The method such as may be used for server.
Shown in Figure 8, the method may include steps of:
Step S801, stores information to be presented, and wherein said information is with the attribute showing the time period.
In the present embodiment, described information is with the attribute showing the time period.As a example by described information is as merchandise news, this merchandise news can have an attribute field, and in this field, storage has a beginning and ending time.Such as live video is from the beginning of 2016.2.1815:00, and the displaying time period of certain commodity is 2016.2.1815:01～2016.2.1815:02, the most just represent terminal unit playing while this live video, in 15:01～15:02, this commodity can be shown in certain position in live video interface.
Step S802, according to the request of terminal unit, is sent to described terminal unit by described information, so that described information is shown during playing live video by described terminal unit according to current time and the described displaying time period of described terminal unit,
Or,
After live video commences play out, judge whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then described information is sent to described terminal unit, so that described information is shown by described terminal unit at current time
Wherein, the predeterminated position in the live video interface of described terminal unit shows interactive component, and described interactive component is used for showing described information and providing option of operation.
In other words, can there is two ways in the present embodiment: the first, terminal unit, after the displaying time period getting information to be presented, can be decided in its sole discretion according to the relation of current time with this displaying time period and currently whether should show.
Or, the second, the relation of current time and this displaying time period can be judged by server, if current time enters shows the time period, information to be presented can be sent to terminal unit, if and current time has disengaged from the described displaying time period, then can send control instruction to terminal unit, make it cancel the displaying to described information.
Shown in Figure 9, in the present embodiment or the present invention some other embodiments, described method can also include:
Step S901, according to the operation of staff, arranges or revises the value shown in the time period of described information.
As a example by the displaying of commodity, before live beginning, staff can be previously according to the content of programme televised live, the extensive stock that pre-designed live period is to be shown, and the initial time of displaying and the termination time of displaying are set for every commodity, and store that data on server.
Can be found in shown in table 1 below as example:
Table 1
| Article ID | Item Title | Live video ID | The initial time shown | The termination time shown |
| 4535_576 | Camera | F_2016_X24 | 2016.2.18 15:01:00 | 2016.2.18 15:02:00 |
| 3548_878 | Television set | F_2016_X24 | 2016.2.18 15:03:00 | 2016.2.18 15:04:00 |
| 2854_788 | Cosmetics | F_2016_X24 | 2016.2.18 15:05:00 | 2016.2.18 15:07:00 |
| 1452_298 | Cosmetics | F_2016_X24 | 2016.2.18 15:11:00 | 2016.2.18 15:13:00 |
| 4568_575 | Smart mobile phone | F_2016_X24 | 2016.2.18 15:15:00 | 2016.2.18 15:17:00 |
| 7865_188 | Smart mobile phone | F_2016_X24 | 2016.2.18 15:20:00 | 2016.2.18 15:21:00 |
| 1525_782 | Health product | F_2016_X24 | 2016.2.18 15:22:00 | 2016.2.18 15:23:00 |
| 1487_178 | Sport shoes | F_2016_X24 | 2016.2.18 15:25:00 | 2016.2.18 15:27:00 |
| 1545_868 | Wine | F_2016_X24 | 2016.2.18 15:28:00 | 2016.2.18 15:29:00 |
| 3857_258 | Sport shoes | F_2016_X24 | 2016.2.18 15:30:00 | 2016.2.18 15:32:00 |
| 4552_128 | Video camera | F_2016_X24 | 2016.2.18 15:33:00 | 2016.2.18 15:35:00 |
| 8989_974 | Travelling products | F_2016_X24 | 2016.2.18 15:40:00 | 2016.2.18 15:45:00 |
Additionally, in live carrying out, staff can also carry out interim editor, adjustment to merchandise news, such as, change commodity, or adjusts the displaying time period of commodity, so that the commodity shown more mate with programme content.Change content actively can be informed terminal unit by server in this case, or, terminal unit can regularly be polled.
In the present embodiment, adding interactive component in live video interface, this interactive component with exhibition information, and can provide the user option of operation, so that user is while viewing programme televised live, it is not necessary to interrupt watching process and get final product directly, be efficiently completed other operation.As a example by the information shown is as commodity, the live video that user is watched without interruption in the present embodiment, redirect without carrying out window, in interactive component, directly check commodity and carry out purchase etc. and operate, it is achieved thereby that see while the New function bought, greatly facilitate user, improve efficiency when user watches live video, also improve Consumer's Experience.
In conjunction with concrete scene, the present invention program is further described below.
Figure 10 is the signaling diagram according to a kind of method interacted in live shown in the present invention one exemplary embodiment.
Step S1001, before live beginning or when live beginning, terminal unit is to server request information to be presented.
Such as assuming to be presented have three kinds of commodity, be camera, intelligent television, notebook computer respectively, the time starting to show is 12:05,12:15,12:25 successively, shows that duration is 1 minute.So during live, terminal unit will show corresponding commodity at these predetermined time.
Step S1002, information to be presented is sent to terminal unit by server.
Namely inform terminal unit, when 12:05 show camera, when 12:15 show intelligent television, when 12:25 presentation notebook computer.
Step S1003, before live beginning or live start time, it is subsynchronous that terminal unit and server time carry out one.
Time on server is typically accurately, and the time on terminal unit may be inaccurate for various reasons, such as absolute time on current server is 2016.2.1812:00, and the absolute time on terminal unit is 2016.2.1811:58, terminal unit needs to calibrate its temporal according to the time on server.
Step S1004, after live beginning, terminal unit judges the first moment of current arrival, starts to show the first commodity.
I.e. start to show camera at 12:05.
Step S1005, terminal unit judges the second moment of current arrival, starts to show the second commodity.
I.e. start to show intelligent television at 12:15.
Design sketch when showing as example can be found in shown in Fig. 3.
Step S1006, terminal unit judges the 3rd moment of current arrival, starts to show the third commodity.
I.e. start presentation notebook computer at 12:25.
Programme televised live terminates, and flow process terminates.
Figure 11 is the signaling diagram according to a kind of method interacted in live shown in the present invention one exemplary embodiment.Compared with the scene shown in Figure 10, in the scene shown in Figure 11, add the link temporarily commodity edited during live.
Step S1101, before live beginning, these commodity to be presented in live are configured in the data base of server by staff by operating platform.
Such as it will again be assumed that to be presented has three kinds of commodity, being camera, intelligent television, notebook computer respectively, the time starting to show is 12:05,12:15,12:25 successively, shows that duration is 1 minute.So during live, terminal unit will show corresponding commodity at these predetermined time.
Step S1102, before live beginning or when live beginning, terminal unit is to server request information to be presented.
Step S1103, information to be presented is sent to terminal unit by server.
Namely inform terminal unit, when 12:05 show camera, when 12:15 show intelligent television, when 12:25 presentation notebook computer.
Step S1104, before live beginning or live start time, it is subsynchronous that terminal unit and server time carry out one.
Step S1005, after live beginning, commodity are shown by terminal unit according to the time.
I.e. start to show camera at 12:05.
Step S1106, remaining information to be presented is adjusted by staff temporarily.
Such as at 12:09, the displaying time of intelligent television is delayed as 12:20 from 12:15 by staff, is 12:12 in advance from 12:25 by the displaying time of notebook computer.
Step S1107, terminal unit timing is polled to server.
Step S1108, the data acquisition that terminal unit returns according to server is to up-to-date information to be presented.
By automatic regular polling, terminal unit learns that displaying time of intelligent television is delayed as 12:20 from 12:15, and the displaying time of notebook computer is 12:12 in advance from 12:25.
Step S1109, terminal unit is shown according to the information of current time and up-to-date acquisition.
I.e. start to show camera at 12:12.
Step S1110, terminal unit timing is polled to server.
Step S1111, the data acquisition that terminal unit returns according to server is to up-to-date information to be presented.
Now the displaying time of intelligent television does not makes an amendment, and is still 12:20.
Step S1112, terminal unit is shown according to the information of time and up-to-date acquisition.
I.e. start to show TV at 12:20.
Programme televised live terminates, and flow process terminates.
In the present embodiment, adding interactive component in live video interface, this interactive component with exhibition information, and can provide the user option of operation, so that user is while viewing programme televised live, it is not necessary to interrupt watching process and get final product directly, be efficiently completed other operation.As a example by the information shown is as commodity, the live video that user is watched without interruption in the present embodiment, redirect without carrying out window, in interactive component, directly check commodity and carry out purchase etc. and operate, it is achieved thereby that see while the New function bought, greatly facilitate user, improve efficiency when user watches live video, also improve Consumer's Experience.
Following for apparatus of the present invention embodiment, may be used for performing the inventive method embodiment.For the details not disclosed in apparatus of the present invention embodiment, refer to the inventive method embodiment.
Figure 12 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment.This device can be used for terminal unit, such as mobile phone, video player (such as MP4 player), panel computer, desktop computer, notebook computer, TV etc..
Shown in Figure 12, this device may include that
Information acquisition unit 1201, for obtaining information to be presented, wherein said information is with the attribute showing the time period.
In the present embodiment, described information is with the attribute showing the time period.As a example by described information is as merchandise news, this merchandise news can have an attribute field, and in this field, storage has a beginning and ending time.Such as live video is from the beginning of 2016.2.1815:00, and the displaying time period of certain commodity is 2016.2.1815:01～2016.2.1815:02, the most just represent terminal unit playing while this live video, in 15:01～15:02, this commodity can be shown in certain position in live video interface.
When do not limit additionally for obtaining information the present embodiment to be presented, such as can commence play out live before just obtain, or obtain when commencing play out live, etc..
In addition, when there being multiple live video, according to the mark (such as live video ID) of live video, information to be presented can be made a distinction.
Time judging unit 1202, for after live video commences play out, it is judged that whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then triggers interactive unit.
Interactive unit 1203, interactive component is shown for the predeterminated position in described live video interface, wherein said interactive component is used for showing described information and providing option of operation, and, according to described user operation in described interactive component, described information is carried out the process corresponding with described operation.
As example, this interactive component can be arranged on the side of live video, it is also possible to floats on live video, does not limit for concrete predeterminated position the present embodiment, and those skilled in the art can according to demand or scene is designed voluntarily.
In the present embodiment or the present invention some other embodiments, described information is merchandise news, and described interactive component includes at least one in following option of operation:
Checking commodity details, add shopping cart, check shopping cart, revising shopping cart, the car that goes shopping is settled accounts.
As a example by described information is as merchandise news, within the time period showing these commodity, user can directly carry out checking commodity details in this interactive component, add shopping cart, checks shopping cart, revises the operation such as shopping cart, the car clearing that go shopping, very convenient.
Shown in Figure 13, in the present embodiment or the present invention some other embodiments, when described interactive component includes the option of operation checking shopping cart, described interactive unit includes:
Log in judgment sub-unit 1301, be used for judging that user logs in the most；
First processes subelement 1302, is handled as follows according to the judged result logging in judgment sub-unit after trigger the option of operation checking shopping cart user:
If described user logs in, then before other related platform obtain described user, the commodity shopping cart are joined according to the identity of described user, and, the described commodity joined before in shopping cart are shown together with joining the commodity of shopping cart during watching described live video in described interactive component
If described user is not logged in, then in described interactive component, it is only displayed in the commodity joining shopping cart during watching described live video.
Shown in Figure 14, in the present embodiment or the present invention some other embodiments, when described interactive component includes the option of operation checking commodity details, described interactive unit includes:
Second processes subelement 1401, for when user triggers the option of operation checking commodity details, obtains and show in described interactive component the commodity details of commodity pointed by described user.
Shown in Figure 15, in the present embodiment or the present invention some other embodiments, when described interactive component includes going shopping the option of operation of car clearing, described interactive unit includes:
Log in judgment sub-unit 1501, be used for judging that user logs in the most；
3rd processes subelement 1502, is handled as follows according to the judged result logging in judgment sub-unit after being used for when user triggers the option of operation of the car clearing that go shopping:
If described user logs in, then jump directly to the clearing page of related platform according to the identity of described user,
If described user is not logged in, then jump to user's login page.
In the present embodiment, adding interactive component in live video interface, this interactive component with exhibition information, and can provide the user option of operation, so that user is while viewing programme televised live, it is not necessary to interrupt watching process and get final product directly, be efficiently completed other operation.As a example by the information shown is as commodity, the live video that user is watched without interruption in the present embodiment, redirect without carrying out window, in interactive component, directly check commodity and carry out purchase etc. and operate, it is achieved thereby that see while the New function bought, greatly facilitate user, improve efficiency when user watches live video, also improve Consumer's Experience.
Figure 16 is the schematic diagram according to a kind of device interacted in live shown in the present invention one exemplary embodiment.This device such as may be used for server.
Shown in Figure 16, this device may include that
Information memory cell 1601, for storing information to be presented, wherein said information is with the attribute showing the time period；
Information transmitting unit 1602, is used for:
According to the request of terminal unit, described information is sent to described terminal unit, so that described information is shown during playing live video by described terminal unit according to current time and the described displaying time period of described terminal unit, or,
After live video commences play out, judge whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then described information is sent to described terminal unit, so that described information is shown by described terminal unit at current time
Wherein, the predeterminated position in the live video interface of described terminal unit shows interactive component, and described interactive component is used for showing described information and providing option of operation.
In other words, can there is two ways in the present embodiment: the first, terminal unit, after the displaying time period getting information to be presented, can be decided in its sole discretion according to the relation of current time with this displaying time period and currently whether should show.
Or, the second, the relation of current time and this displaying time period can be judged by server, if current time enters shows the time period, information to be presented can be sent to terminal unit, if and current time has disengaged from the described displaying time period, then can send control instruction to terminal unit, make it cancel the displaying to described information.
Shown in Figure 17, in the present embodiment or the present invention some other embodiments, described device also includes:
Information setting unit 1701, for the operation according to staff, arranges or revises the value shown in the time period of described information.
About the device in above-described embodiment, wherein unit module perform the concrete mode of operation and be described in detail in about the embodiment of the method, explanation will be not set forth in detail herein.
In the present embodiment, adding interactive component in live video interface, this interactive component with exhibition information, and can provide the user option of operation, so that user is while viewing programme televised live, it is not necessary to interrupt watching process and get final product directly, be efficiently completed other operation.As a example by the information shown is as commodity, the live video that user is watched without interruption in the present embodiment, redirect without carrying out window, in interactive component, directly check commodity and carry out purchase etc. and operate, it is achieved thereby that see while the New function bought, greatly facilitate user, improve efficiency when user watches live video, also improve Consumer's Experience.
Those skilled in the art, after considering description and putting into practice invention disclosed herein, will readily occur to other embodiments of the present invention.The application is intended to any modification, purposes or the adaptations of the present invention, and these modification, purposes or adaptations are followed the general principle of the present invention and include the undocumented common knowledge in the art of the present invention or conventional techniques means.Description and embodiments is considered only as exemplary, and true scope and spirit of the invention are pointed out by appended claim.
It should be appreciated that the invention is not limited in precision architecture described above and illustrated in the accompanying drawings, and various modifications and changes can carried out without departing from the scope.The scope of the present invention is only limited by appended claim.
Claims (14)
1. the method interacted in live, it is characterised in that described method is used for terminal unit, and described method includes:
Obtaining information to be presented, wherein said information is with the attribute showing the time period；
After live video commences play out, it is judged that whether current time has been enter into the described displaying time period；
If current time has been enter into described displaying time period, the then display of the predeterminated position in described live video interface interactive component, wherein said interactive component is used for showing described information and providing option of operation,
And,
According to described user operation in described interactive component, described information is carried out the process corresponding with described operation.
Method the most according to claim 1, it is characterised in that described information is merchandise news, described interactive component includes at least one in following option of operation:
Checking commodity details, add shopping cart, check shopping cart, revising shopping cart, the car that goes shopping is settled accounts.
Method the most according to claim 2, it is characterised in that when described interactive component includes the option of operation checking shopping cart, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation checking shopping cart, it is judged that described user logs in the most；
If described user logs in, then before other related platform obtain described user, the commodity shopping cart are joined according to the identity of described user, and, the described commodity joined before in shopping cart are shown together with joining the commodity of shopping cart during watching described live video in described interactive component；
If described user is not logged in, then in described interactive component, it is only displayed in the commodity joining shopping cart during watching described live video.
Method the most according to claim 2, it is characterized in that, when described interactive component includes the option of operation checking commodity details, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation checking commodity details, obtain and show in described interactive component the commodity details of commodity pointed by described user.
Method the most according to claim 2, it is characterized in that, when described interactive component includes going shopping the option of operation of car clearing, the described operation according to described user in described interactive component carries out the process corresponding with described operation to described information, including:
When user triggers the option of operation of the car clearing that go shopping, it is judged that described user logs in the most；
If described user logs in, then jump directly to the clearing page of related platform according to the identity of described user；
If described user is not logged in, then jump to user's login page.
6. the method interacted in live, it is characterised in that described method is used for server, and described method includes:
Storing information to be presented, wherein said information is with the attribute showing the time period；
According to the request of terminal unit, described information is sent to described terminal unit, so that described information is shown during playing live video by described terminal unit according to current time and the described displaying time period of described terminal unit,
Or,
After live video commences play out, judge whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then described information is sent to described terminal unit, so that described information is shown by described terminal unit at current time
Wherein, the predeterminated position in the live video interface of described terminal unit shows interactive component, and described interactive component is used for showing described information and providing option of operation.
Method the most according to claim 6, it is characterised in that described method also includes:
According to the operation of staff, arrange or revise the value shown in the time period of described information.
8. the device interacted in live, it is characterised in that described device is used for terminal unit, and described device includes:
Information acquisition unit, for obtaining information to be presented, wherein said information is with the attribute showing the time period；
Time judging unit, for after live video commences play out, it is judged that whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then triggers interactive unit；
Interactive unit, interactive component is shown for the predeterminated position in described live video interface, wherein said interactive component is used for showing described information and providing option of operation, and, according to described user operation in described interactive component, described information is carried out the process corresponding with described operation.
Device the most according to claim 8, it is characterised in that described information is merchandise news, described interactive component includes at least one in following option of operation:
Checking commodity details, add shopping cart, check shopping cart, revising shopping cart, the car that goes shopping is settled accounts.
Device the most according to claim 9, it is characterised in that when described interactive component includes the option of operation checking shopping cart, described interactive unit includes:
Log in judgment sub-unit, be used for judging that user logs in the most；
First processes subelement, is handled as follows according to the judged result logging in judgment sub-unit after trigger the option of operation checking shopping cart user:
If described user logs in, then before other related platform obtain described user, the commodity shopping cart are joined according to the identity of described user, and, the described commodity joined before in shopping cart are shown together with joining the commodity of shopping cart during watching described live video in described interactive component
If described user is not logged in, then in described interactive component, it is only displayed in the commodity joining shopping cart during watching described live video.
11. devices according to claim 9, it is characterised in that when described interactive component includes the option of operation checking commodity details, described interactive unit includes:
Second processes subelement, for when user triggers the option of operation checking commodity details, obtains and show in described interactive component the commodity details of commodity pointed by described user.
12. devices according to claim 9, it is characterised in that when described interactive component includes going shopping the option of operation of car clearing, described interactive unit includes:
Log in judgment sub-unit, be used for judging that user logs in the most；
3rd processes subelement, is handled as follows according to the judged result logging in judgment sub-unit after being used for when user triggers the option of operation of the car clearing that go shopping:
If described user logs in, then jump directly to the clearing page of related platform according to the identity of described user,
If described user is not logged in, then jump to user's login page.
13. 1 kinds of devices interacted in live, it is characterised in that described device is used for server, and described device includes:
Information memory cell, for storing information to be presented, wherein said information is with the attribute showing the time period；
Information transmitting unit, is used for:
According to the request of terminal unit, described information is sent to described terminal unit, so that described information is shown during playing live video by described terminal unit according to current time and the described displaying time period of described terminal unit, or,
After live video commences play out, judge whether current time has been enter into the described displaying time period, if current time has been enter into the described displaying time period, then described information is sent to described terminal unit, so that described information is shown by described terminal unit at current time
Wherein, the predeterminated position in the live video interface of described terminal unit shows interactive component, and described interactive component is used for showing described information and providing option of operation.
14. according to device described in claim 13, it is characterised in that described device also includes:
Information setting unit, for the operation according to staff, arranges or revises the value shown in the time period of described information.
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| PCT/CN2016/089268 WO2017166517A1 (en) | 2016-03-30 | 2016-07-07 | Method and device for interaction in live broadcast |
Applications Claiming Priority (1)
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|---|---|---|---|
| CN201610194896.0A CN105828123A (en) | 2016-03-30 | 2016-03-30 | Method and apparatus for interaction in live broadcast |
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