CN110503472A - Sale management system suitable for product promotion active conference scene - Google Patents
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Abstract
The invention discloses the sale management systems for being suitable for product promotion active conference scene, belong to sales platform technical field, including backstage center, login authentication unit, activity preparatory unit, activity progress unit and the sales management unit connecting with backstage center;It includes carrying out the live streaming module of real-time live broadcast to the product of whole seller, dealer send information to the interactive module of whole seller and showing that store name claims the shop for leading into sales management unit purchase product to guide module that the activity, which carries out unit,;The sales management unit includes merchandise display module, according to the commodity and quantity of dealer's selection, generates the order generation module of change release and carries out the customer management module of Classification Management by client's classification to dealer;The problem of present invention, which solves existing product popularization activity meeting and can only pass through actual place, to be shown and trades, and job is various, also time-consuming and laborious, increases the workload and cost of whole seller and dealer.
Description
Technical field
The invention belongs to sales platform technical field, it is related to the sales management system suitable for product promotion active conference scene
System.
Background technique
It is wholesale to carry out that existing product promotion active conference usually requires the site of activity that dealer carries out to whole seller
Business activity, such as exhibition and sale of products meeting, introduction meeting, after whole seller shows that product and technology, dealer understand product by scene
It places an order purchase to whole seller again.
This product promotion active conference usually require whole seller find in advance place, arrangement meeting-place, each dealer of connection,
It determines participation number, arranges lodging, transportation arrangements, show product, maintain a series of activities such as meeting-place order, pass through actual place
Be shown and trade, job is various, and this method is not only time-consuming and laborious, increase whole seller workload and activity at
This, also increases the ordering cost and time cost of dealer, is difficult to reach two-win between whole seller and dealer.
Nowadays, network direct broadcasting industry is gradually risen, and intelligent equipment and technology continue to develop, but is not had also and be suitable for producing
The management system of product popularization activity conference scenario.Therefore, in view of the above-mentioned problems, the invention proposes one kind to be suitable for product promotion
The sale management system of active conference scene.
Summary of the invention
It is an object of the invention to: the sale management system suitable for product promotion active conference scene is provided, is solved
Existing product popularization activity meeting can only pass through actual place and be shown and trade, and job is various, also time-consuming and laborious,
The problem of increasing the workload and cost of whole seller and dealer, and there has been no be suitable for product promotion active conference field at present
The sale management system of scape.
The technical solution adopted by the invention is as follows:
Suitable for the sale management system of product promotion active conference scene, including backstage center, it is connect with backstage center
Login authentication unit, activity preparatory unit, activity carry out unit and sales management unit;
It includes that module is guided in live streaming module, interactive module and shop that the activity, which carries out unit,;Module is broadcast live to whole seller
Product and live product introduction carry out real-time live broadcast, the live streaming of dealer's remote watching;Interactive module sends for dealer and doubts
Ask information to whole seller terminal device, and live streaming interface shown;Shop guides module by the shop title of whole seller
It is shown on live streaming interface, dealer, which clicks shop title, can enter sales management unit, carry out product purchase;
The sales management unit includes merchandise display module, order generation module and customer management module;The commodity
Display module carries out classification displaying and character introduction to the commodity of whole seller;The commodity that order generation module is selected according to dealer
And quantity, generate change release;The customer management module is uniformly pressed client's classification to all dealers of viewing live streaming and is carried out
Classification and management.
Further, the sales management unit further includes backstage statistical module, and the backstage statistical module is according to order
The change release of generation module and the client segmentation of customer management module carry out data system to this product promotion active conference
Meter, and shown with tabular form.
Further, the data statistics include client's classification, customer name, trade connection mode, whether strike a bargain, at
Intersection number amount, turnover.
Further, client's classification includes: the tourist client that viewing live streaming does not enter shop, and viewing live streaming enters
Shop browses the intention client of commodity, and viewing live streaming enters the conclusion of the business client of shop browsing commodity and the purchase that places an order, and previous
Viewing live streaming enters shop browsing commodity and the frequent customer bought that places an order.
Further, the login authentication unit includes authentication module, homepage display module and information setup module;
The authentication module verifies the user information for logging in the system, and interface display is proved to be successful;The homepage is shown
For module after logining successfully, notice information is broadcast live in the whole seller of display backstage center push;The information setup module is used
Family is managed name on account, telephone number, login name and password.
Further, the activity preparatory unit includes activity program module and invitation pushing module;The activity program
Module sets the live streaming date of this product promotion active conference, live streaming time, auditorium digit and spectators' property, raw
It is announced at live streaming, is sent to backstage center;The invitation pushing module generates short message according to activity program module and invites, and orientation pushes away
Give the client of customer management module preservation.
Further, spectators' property includes the tourist or registered and verify selling for login of unregistered account
Quotient, whole seller select the considerable spectators' property seen live in activity program module.
Further, the live streaming module and external camera and microphone pairing connect, by camera and microphone to batch
The product and live product introduction for sending out quotient carry out real-time live broadcast, and remote watching is broadcast live dealer on the terminal device.
Further, the live streaming module calls directly mobile phone camera and microphone, to the product of whole seller on mobile phone
Real-time live broadcast is carried out with live product introduction, remote watching is broadcast live dealer on the terminal device.
Further, the terminal device is mobile phone, computer or tablet computer.
In conclusion by adopting the above-described technical solution, the beneficial effects of the present invention are:
1. being suitable for the sale management system of product promotion active conference scene, produced by the product to whole seller with scene
Product introduction is broadcast live, and dealer watches live streaming in remote equipment terminal, is sent query information and is interacted to whole seller, by
It is answered when whole seller is broadcast live again, then module is guided by shop, guidance dealer enters merchandise display module selection commodity
And quantity, change release is generated, contractual relation is established;It does not need to be shown and trade in actual place, eliminates whole seller
Numerous preparations, also save the time and efforts of dealer's dealing space for activities, reduce whole seller and dealer
Workload and cost.
2. heretofore described backstage statistical module is according to the change release of order generation module and customer management module
Client segmentation is carried out data statistics to this product promotion active conference, and is shown with tabular form, does not need in addition to make system
Table is counted, the workload of whole seller is further reduced.
3. in the present invention customer management module it is unified to all dealers of viewing live streaming by client's classification carry out classification and
Management facilitates the invitation pushing module orientation push note to invite to client.
4. heretofore described activity program module to live streaming date of this product promotion active conference, the live streaming time,
Auditorium digit and spectators' property are set, and spectators' property includes that the tourist of unregistered account or registered and verifying are stepped on
The dealer of record, whole seller select the considerable spectators' property seen live in activity program module, and whole seller can be according to need
Selection spectators' property is sought, receives tourist's viewing live streaming and is conducive to product promotion, people without fixed duties can be prevented by not receiving tourist's viewing live streaming
Equal influences activity carries out, and meets the needs of different whole sellers.
Detailed description of the invention
In order to illustrate the technical solution of the embodiments of the present invention more clearly, below will be to needed in the embodiment attached
Figure is briefly described, it should be understood that the following drawings illustrates only certain embodiments of the present invention, therefore is not construed as pair
The restriction of range for those of ordinary skill in the art without creative efforts, can also be according to this
A little attached drawings obtain other relevant attached drawings, in which:
Fig. 1 is the system block diagram of the sale management system suitable for product promotion active conference scene.
Specific embodiment
In order to make the objectives, technical solutions, and advantages of the present invention clearer, with reference to the accompanying drawings and embodiments, right
The present invention is further elaborated.It should be appreciated that described herein, specific examples are only used to explain the present invention, not
For limiting the present invention, i.e. described embodiment is a part of the embodiments of the present invention, instead of all the embodiments.It is logical
It is often described herein as to arrange and designing with a variety of different configurations with the component of the embodiment of the present invention shown in the accompanying drawings.
Therefore, the detailed description of the embodiment of the present invention provided in the accompanying drawings is not intended to limit below claimed
The scope of the present invention, but be merely representative of selected embodiment of the invention.Based on the embodiment of the present invention, those skilled in the art
Member's every other embodiment obtained without making creative work, shall fall within the protection scope of the present invention.
It should be noted that the relational terms of term " first " and " second " or the like be used merely to an entity or
Operation is distinguished with another entity or operation, and without necessarily requiring or implying between these entities or operation, there are any
This actual relationship or sequence.Moreover, the terms "include", "comprise" or its any other variant be intended to it is non-exclusive
Property include so that include a series of elements process, method, article or equipment not only include those elements, but also
Further include other elements that are not explicitly listed, or further include for this process, method, article or equipment it is intrinsic
Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including described
There is also other identical elements in the process, method, article or equipment of element.
Suitable for the sale management system of product promotion active conference scene, solves existing product popularization activity meeting only
It can be shown and trade by actual place, job is various, and it is also time-consuming and laborious, increase the work of whole seller and dealer
The problem of work amount and cost.
Suitable for the sale management system of product promotion active conference scene, including backstage center, it is connect with backstage center
Login authentication unit, activity preparatory unit, activity carry out unit and sales management unit;
It includes that module is guided in live streaming module, interactive module and shop that the activity, which carries out unit,;Module is broadcast live to whole seller
Product and live product introduction carry out real-time live broadcast, the live streaming of dealer's remote watching;Interactive module sends for dealer and doubts
Ask information to whole seller terminal device, and live streaming interface shown;Shop guides module by the shop title of whole seller
It is shown on live streaming interface, dealer, which clicks shop title, can enter sales management unit, carry out product purchase;
The sales management unit includes merchandise display module, order generation module and customer management module;The commodity
Display module carries out classification displaying and character introduction to the commodity of whole seller;The commodity that order generation module is selected according to dealer
And quantity, generate change release;The customer management module is uniformly pressed client's classification to all dealers of viewing live streaming and is carried out
Classification and management.
The present invention is broadcast live by the product to whole seller with live product introduction, and dealer is in remote equipment terminal
Viewing live streaming sends query information and interacts to whole seller, answer when being broadcast live again by whole seller, then guided by shop
Module, guidance dealer enter merchandise display module selection commodity and quantity, generate change release, establish contractual relation;It is not required to
It to be shown and trade in actual place, eliminate numerous preparations of whole seller, also save dealer's dealing activity
The time and efforts in place reduces the workload and cost of whole seller and dealer.
Feature and performance of the invention are described in further detail below with reference to embodiment.
Embodiment one
Presently preferred embodiments of the present invention provides a kind of sales management suitable for product promotion active conference scene and sets
It is standby, described device include processor, memory and storage in the memory and the meter that can run on the processor
Calculation machine program, such as the sale management system suitable for product promotion active conference scene.
Illustratively, the computer program can be divided into one or more units, one or more of units
It is stored in the memory, and is executed by the processor, to complete the present invention.One or more of units can be
The series of computation machine program instruction section of specific function can be completed, the instruction segment is for describing the computer program described
Implementation procedure suitable for the sales management equipment of product promotion active conference scene.For example, the computer program can be with
It is divided into backstage center, login authentication unit, activity preparatory unit, activity progress unit and the sale connecting with backstage center
Administrative unit;
It includes that module is guided in live streaming module, interactive module and shop that the activity, which carries out unit,;Module is broadcast live to whole seller
Product and live product introduction carry out real-time live broadcast, the live streaming of dealer's remote watching;Interactive module sends for dealer and doubts
Ask information to whole seller terminal device, and live streaming interface shown;Shop guides module by the shop title of whole seller
It is shown on live streaming interface, dealer, which clicks shop title, can enter sales management unit, carry out product purchase;
The sales management unit includes merchandise display module, order generation module and customer management module;The commodity
Display module carries out classification displaying and character introduction to the commodity of whole seller;The commodity that order generation module is selected according to dealer
And quantity, generate change release;The customer management module is uniformly pressed client's classification to all dealers of viewing live streaming and is carried out
Classification and management.
Further, the sales management unit further includes backstage statistical module, and the backstage statistical module is according to order
The change release of generation module and the client segmentation of customer management module carry out data system to this product promotion active conference
Meter, and shown with tabular form, it does not need in addition to make statistical table, is further reduced the workload of whole seller.
Further, the data statistics include client's classification, customer name, trade connection mode, whether strike a bargain, at
Intersection number amount, turnover.
Further, client's classification includes: the tourist client that viewing live streaming does not enter shop, and viewing live streaming enters
Shop browses the intention client of commodity, and viewing live streaming enters the conclusion of the business client of shop browsing commodity and the purchase that places an order, and previous
Viewing live streaming enters shop browsing commodity and the frequent customer bought that places an order, and is classified and is managed by client's classification, facilitates institute
It states and pushing module orientation push note is invited to invite to client, later period whole seller can also send different quotient according to client's classification
Product recommendation information, for example, before the tourist's pushes customer sales volume for not entering shop ten best-selling product is broadcast live to viewing, it is straight to viewing
The intention pushes customer associated articles for entering shop browsing commodity are broadcast, enter shop browsing commodity and the purchase that places an order to viewing live streaming
The section push of conclusion of the business client's interval time with money commodity, prompting replenishes, to previous viewing live streaming enter shop browsing commodity and under
The frequent customer singly bought pushes the preferential activity of commodity etc. bought.
Further, the login authentication unit includes authentication module, homepage display module and information setup module;
The authentication module verifies the user information for logging in the system, and interface display is proved to be successful;The homepage is shown
For module after logining successfully, notice information is broadcast live in the whole seller of display backstage center push;The information setup module is used
Family is managed name on account, telephone number, login name and password.
Further, the activity preparatory unit includes activity program module and invitation pushing module;The activity program
Module sets the live streaming date of this product promotion active conference, live streaming time, auditorium digit and spectators' property, raw
It is announced at live streaming, is sent to backstage center;The invitation pushing module generates short message according to activity program module and invites, and orientation pushes away
The client for giving customer management module preservation with specific reference to the demand of whole seller decides whether that this kind of client is invited to watch
Live streaming, then the corresponding short message that sends are invited, and later period whole seller can also be believed by inviting pushing module to send the related of some commodity
Breath, preferential activity are to corresponding different classes of client.
Further, spectators' property includes the tourist or registered and verify selling for login of unregistered account
Quotient, whole seller select the considerable spectators' property seen live in activity program module, and whole seller can select to see according to demand
Many properties receive tourist's viewing live streaming and are conducive to product promotion, and not receiving tourist's viewing live streaming can prevent the influences such as people without fixed duties living
It is dynamic to carry out, meet the needs of different whole sellers.
Further, the live streaming module and external camera and microphone pairing connect, by camera and microphone to batch
The product and live product introduction for sending out quotient carry out real-time live broadcast, and remote watching is broadcast live dealer on the terminal device, can directly exist
One place of whole seller's special setting, buys camera and microphone, and comprehensive carry out product introduction after configuration, debugging is suitable for
Large-scale whole seller, more professional, apparent, the terminal device is mobile phone, computer or tablet computer.
The sales management equipment suitable for product promotion active conference scene can be desktop PC, notes
Originally, palm PC and cloud server etc. calculate equipment.The sales management suitable for product promotion active conference scene is set
It is standby to may include, but be not limited only to, processor, memory.It will be understood by those skilled in the art that the embodiment is only to be applicable in
In the example of the sales management equipment of product promotion active conference scene, the restriction to the equipment is not constituted, may include ratio
More or fewer components are illustrated, certain components or different components are perhaps combined, such as the product promotion that is suitable for is lived
The sales management equipment of dynamic conference scenario can also include input-output equipment, network access equipment, bus etc..
The processor can be central processing unit (Central Processing Unit, CPU), can also be it
His general processor, digital signal processor (Digital Signal Processor, DSP), specific integrated circuit
(Application Specific Integrated Circuit, ASIC), ready-made programmable gate array (Field-
Programmable Gate Array, FPGA) either other programmable logic device, discrete gate or transistor logic,
Discrete hardware components etc..General processor can be microprocessor or the processor is also possible to any conventional processor
Deng the processor is the control centre of the sales management equipment suitable for product promotion active conference scene, using each
Kind interface and connection are entirely suitable for the various pieces of the sales management equipment of product promotion active conference scene.
The memory can be used for storing the computer program and/or module, and the processor is by operation or executes
Computer program in the memory and/or module are stored, and calls the data being stored in memory, described in realization
The various functions of sales management equipment suitable for product promotion active conference scene.The memory can mainly include storage journey
Sequence area and storage data area, wherein storing program area can the (ratio of application program needed for storage program area, at least one function
Such as sound-playing function, image player function) etc.;Storage data area, which can be stored, uses created data according to mobile phone
(such as audio data, phone directory etc.) etc..In addition, memory may include high-speed random access memory, it can also include non-
Volatile memory, such as hard disk, memory, plug-in type hard disk, intelligent memory card (Smart Media Card, SMC), safe number
Word (Secure Digital, SD) card, flash card (Flash Card), at least one disk memory, flush memory device or its
His volatile solid-state part.
The present invention is broadcast live by the product to whole seller with live product introduction, and dealer is in remote equipment terminal
Viewing live streaming sends query information and interacts to whole seller, answer when being broadcast live again by whole seller, then guided by shop
Module, guidance dealer enter merchandise display module selection commodity and quantity, generate change release, establish contractual relation;It is not required to
It to be shown and trade in actual place, eliminate numerous preparations of whole seller, also save dealer's dealing activity
The time and efforts in place reduces the workload and cost of whole seller and dealer.
Embodiment two
The present embodiment on the basis of example 1, further, the live streaming module call directly mobile phone camera and
Microphone carries out real-time live broadcast to the product of whole seller and live product introduction on mobile phone, and dealer is long-range on the terminal device
Viewing live streaming, the terminal device are mobile phone, computer or tablet computer.
In the present embodiment, whole seller can be directly broadcast live on mobile phone, and small-sized whole seller is facilitated to carry out product promotion
Activity, or be simply broadcast live in the case where not allowing because of equipment.
The foregoing is merely illustrative of the preferred embodiments of the present invention, the protection scope being not intended to limit the invention, any
Those skilled in the art within the spirit and principles in the present invention made by any modifications, equivalent replacements, and improvements etc.,
It should all be included in the protection scope of the present invention.
Claims (10)
1. being suitable for the sale management system of product promotion active conference scene, it is characterised in that: including backstage center, with backstage
The login authentication unit of center connection, activity preparatory unit, activity carry out unit and sales management unit;
It includes that module is guided in live streaming module, interactive module and shop that the activity, which carries out unit,;Production of the module to whole seller is broadcast live
Product and live product introduction carry out real-time live broadcast, the live streaming of dealer's remote watching;Interactive module sends query letter for dealer
The terminal device of whole seller is ceased, and is shown at live streaming interface;Shop guides module to show the shop title of whole seller
On live streaming interface, dealer, which clicks shop title, can enter sales management unit, carry out product purchase;
The sales management unit includes merchandise display module, order generation module and customer management module;The merchandise display
Module carries out classification displaying and character introduction to the commodity of whole seller;The commodity sum number that order generation module is selected according to dealer
Amount generates change release;The customer management module is unified to all dealers of viewing live streaming to classify by client's classification
And management.
2. the sale management system according to claim 1 suitable for product promotion active conference scene, it is characterised in that:
The sales management unit further includes backstage statistical module, and the backstage statistical module is according to the change release of order generation module
With the client segmentation of customer management module, data statistics is carried out to this product promotion active conference, and is shown with tabular form.
3. the sale management system according to claim 2 suitable for product promotion active conference scene, it is characterised in that:
Whether the data statistics includes client's classification, customer name, trade connection mode, strikes a bargain, conclusion of the business quantity, turnover.
4. the sale management system according to claim 3 suitable for product promotion active conference scene, it is characterised in that:
Client's classification includes: the tourist client that viewing live streaming does not enter shop, and viewing live streaming enters the intention of shop browsing commodity
Client, viewing live streaming are clear into shop into shop browsing commodity and the conclusion of the business client for the purchase that places an order, and previous viewing live streaming
Look at commodity and the frequent customer bought that places an order.
5. the sale management system according to claim 1 suitable for product promotion active conference scene, it is characterised in that:
The login authentication unit includes authentication module, homepage display module and information setup module;The authentication module
The user information for logging in the system is verified, interface display is proved to be successful;The homepage display module after logining successfully,
Show that notice information is broadcast live in the whole seller of backstage center push;The information setup module is for user to name on account, phone
Number, login name and password are managed.
6. the sale management system according to claim 1 suitable for product promotion active conference scene, it is characterised in that:
The activity preparatory unit includes activity program module and invitation pushing module;The activity program module is to this product promotion
Live streaming date, live streaming time, auditorium digit and the spectators' property of active conference are set, and are generated live streaming bulletin, are sent to
Backstage center;The invitation pushing module generates short message according to activity program module and invites, and orientation is pushed to customer management module
The client of preservation.
7. the sale management system according to claim 6 suitable for product promotion active conference scene, it is characterised in that:
Spectators' property includes the tourist or dealer that is registered and verifying login of unregistered account, and whole seller is in activity program mould
Block selects the considerable spectators' property seen live.
8. the sale management system according to claim 1 suitable for product promotion active conference scene, it is characterised in that:
The live streaming module and external camera and microphone pairing connect, and are produced by camera and microphone to the product of whole seller and scene
Product introduction carries out real-time live broadcast, and remote watching is broadcast live dealer on the terminal device.
9. the sale management system according to claim 1 suitable for product promotion active conference scene, it is characterised in that:
The live streaming module calls directly mobile phone camera and microphone, carries out on mobile phone to the product of whole seller and live product introduction
Real-time live broadcast, remote watching is broadcast live dealer on the terminal device.
10. the sale management system suitable for product promotion active conference scene according to claim 8 or claim 9, feature
Be: the terminal device is mobile phone, computer or tablet computer.
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Cited By (5)
Publication number | Priority date | Publication date | Assignee | Title |
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CN111353849A (en) * | 2020-02-26 | 2020-06-30 | 苏州生意港数字科技有限公司 | Live broadcast technology-based business inviting service platform and business inviting method using same |
CN111464818A (en) * | 2020-03-20 | 2020-07-28 | 新之航传媒集团有限公司 | Online live broadcast exhibition hall system |
CN112784198A (en) * | 2021-01-20 | 2021-05-11 | 深圳市秦丝科技有限公司 | WeChat small program system and method with function of dynamically configuring live push stream |
EP4050543A1 (en) * | 2021-02-26 | 2022-08-31 | Beijing Dajia Internet Information Technology Co., Ltd. | Method for processing live-streaming data |
CN115378903A (en) * | 2022-10-24 | 2022-11-22 | 湖南有态度网络科技有限公司 | Method for maintaining client through automatic information pushing function of enterprise WeChat |
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