CN106412667A - Method and apparatus for transmitting display information - Google Patents

Method and apparatus for transmitting display information Download PDF

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Publication number
CN106412667A
CN106412667A CN201610791147.6A CN201610791147A CN106412667A CN 106412667 A CN106412667 A CN 106412667A CN 201610791147 A CN201610791147 A CN 201610791147A CN 106412667 A CN106412667 A CN 106412667A
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China
Prior art keywords
direct broadcasting
broadcasting room
information
exhibition information
exhibition
Prior art date
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Granted
Application number
CN201610791147.6A
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Chinese (zh)
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CN106412667B (en
Inventor
王海萍
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Guangzhou Cubesili Information Technology Co Ltd
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Guangzhou Huaduo Network Technology Co Ltd
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Priority to CN201610791147.6A priority Critical patent/CN106412667B/en
Publication of CN106412667A publication Critical patent/CN106412667A/en
Application granted granted Critical
Publication of CN106412667B publication Critical patent/CN106412667B/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/239Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests
    • H04N21/2393Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/488Data services, e.g. news ticker
    • H04N21/4882Data services, e.g. news ticker for displaying messages, e.g. warnings, reminders

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The invention discloses a method and apparatus for transmitting display information, and belongs to the technical field of the Internet. The method comprises the following steps: detecting the occurrence of a display information transmission trigger event of a corresponding target live broadcast room; determining target display information corresponding to the target live broadcast room according to a pre-stored corresponding relation of live broadcast room identifiers and display information; and transmitting the target display information to a login terminal of an account in the target live broadcast room. By adoption of the method and apparatus disclosed by the invention, the effectiveness of the display information can be enhanced.

Description

A kind of method and apparatus sending exhibition information
Technical field
The present invention relates to Internet technical field, particularly to a kind of method and apparatus sending exhibition information.
Background technology
With the development of Internet technology, the terminal such as mobile phone, computer is widely used, in corresponding terminal The species of application program gets more and more, function is more and more abundanter.Network direct broadcasting class application program is a kind of application being in daily use Program.
For publicizing certain activity, the advertisement information (i.e. exhibition information) of activity can be previously stored with server, so that can It is shown with the exhibition information in terminal-pair activity.When user opens the live interface of certain direct broadcasting room, it will triggering terminal to Server sends exhibition information and obtains request, after server receives the exhibition information acquisition request of terminal transmission, can be to this The exhibition information that terminal transmission prestores, so that region outside display live video for this terminal is opened up to exhibition information Show.
During realizing the present invention, inventor finds that prior art at least has problems with:
Based on above-mentioned processing mode, server can prestore to the registration terminal transmission of the account in all direct broadcasting rooms Exhibition information, the user of the live video of some direct broadcasting rooms of viewing is possible will not be interested in exhibition information, and that is, terminal shows Activity Show information does not play the effect of publicity, thus, lead to the effectiveness of exhibition information poor.
Content of the invention
In order to solve problem of the prior art, embodiments provide a kind of method sending exhibition information and dress Put.Described technical scheme is as follows:
A kind of first aspect, there is provided method of transmission exhibition information, methods described includes:
The exhibition information corresponding target direct broadcasting room is detected sends trigger event generation;
According to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information, determine that described target direct broadcasting room is corresponding Intended display information;
Send described intended display information to the registration terminal of the account in described target direct broadcasting room.
Optionally, the described exhibition information corresponding target direct broadcasting room is detected sends trigger event and occurs, including:
Receive the displaying letter of the correspondence described target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account Breath obtains request;
The registration terminal of the described account into described target direct broadcasting room sends described intended display information, including:
Send described intended display information to described first terminal.
As such, it is possible to send the exhibition information of corresponding target direct broadcasting room to first terminal, it is thus possible to improve exhibition information Effectiveness.
Optionally, the described exhibition information corresponding target direct broadcasting room is detected sends trigger event and occurs, including:
The corresponding exhibition information of target direct broadcasting room detecting in described corresponding relation changes;Or,
The increase corresponding exhibition information of target direct broadcasting room in described corresponding relation is detected;
The registration terminal of the described account into described target direct broadcasting room sends described intended display information, including:
Send described intended display information to the registration terminal of all accounts in described target direct broadcasting room.
In such manner, it is possible to make the exhibition information that terminal obtains be up-to-date exhibition information.
Optionally, described basis prestores direct broadcasting room mark and the corresponding relation of exhibition information, determine described target Direct broadcasting room corresponding intended display information, including:
According to the corresponding relation of direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring, determine and work as Target direct broadcasting room corresponding intended display information described in the front moment.
Optionally, methods described also includes:
Receive exhibition information configuring request, wherein, carry in described exhibition information configuring request first direct broadcasting room mark, First exhibition information, first information entry-into-force time scope;
By described first direct broadcasting room mark, described first exhibition information, described first information entry-into-force time scope, correspondence adds It is added in the corresponding relation of described direct broadcasting room mark, exhibition information and information entry-into-force time scope prestoring.
So, technical staff can to certain direct broadcasting room, corresponding exhibition information be configured at any time as needed, thus, The motility of the exhibition information of setting direct broadcasting room can be improved.
A kind of second aspect, there is provided device of transmission exhibition information, described device includes:
Detection module, the exhibition information for corresponding target direct broadcasting room is detected sends trigger event and occurs;
Determining module, for according to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information, determining described mesh Mark direct broadcasting room corresponding intended display information;
Sending module, for sending described intended display information to the registration terminal of the account in described target direct broadcasting room.
Optionally, described detection module, is used for:
Receive the displaying letter of the correspondence described target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account Breath obtains request;
Described sending module, is used for:
Send described intended display information to described first terminal.
Optionally, described detection module, is used for:
The corresponding exhibition information of target direct broadcasting room detecting in described corresponding relation changes;Or,
The increase corresponding exhibition information of target direct broadcasting room in described corresponding relation is detected;
Described sending module, is used for:
Send described intended display information to the registration terminal of all accounts in described target direct broadcasting room.
Optionally, described determining module, is used for:
According to the corresponding relation of direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring, determine and work as Target direct broadcasting room corresponding intended display information described in the front moment.
Optionally, described device also includes:
Receiver module, for receiving exhibition information configuring request, wherein, carries in described exhibition information configuring request One direct broadcasting room mark, the first exhibition information, first information entry-into-force time scope;
Add module, during for coming into force described first direct broadcasting room mark, described first exhibition information, the described first information Between scope, correspondence is added to the described direct broadcasting room mark prestoring, exhibition information pass corresponding with information entry-into-force time scope In system.
The beneficial effect that technical scheme provided in an embodiment of the present invention is brought is:
In the embodiment of the present invention, when the exhibition information corresponding target direct broadcasting room is detected sends trigger event generation, clothes Business device can determine the corresponding target of target direct broadcasting room according to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information Exhibition information, and then, intended display information can be sent to the registration terminal of the account in target direct broadcasting room.So, different To should have respective exhibition information, exhibition information just can be allocated to related to live content live direct broadcasting room by technical staff Between, just ratio is larger for user's probability interested in exhibition information, it is thus possible to strengthen the effectiveness of exhibition information.
Brief description
For the technical scheme being illustrated more clearly that in the embodiment of the present invention, will make to required in embodiment description below Accompanying drawing be briefly described it should be apparent that, drawings in the following description are only some embodiments of the present invention, for For those of ordinary skill in the art, on the premise of not paying creative work, other can also be obtained according to these accompanying drawings Accompanying drawing.
Fig. 1 is a kind of method flow diagram sending exhibition information provided in an embodiment of the present invention;
Fig. 2 is a kind of system framework schematic diagram provided in an embodiment of the present invention;
Fig. 3 is a kind of apparatus structure schematic diagram sending exhibition information provided in an embodiment of the present invention;
Fig. 4 is a kind of apparatus structure schematic diagram sending exhibition information provided in an embodiment of the present invention;
Fig. 5 is a kind of server architecture schematic diagram provided in an embodiment of the present invention.
Specific embodiment
For making the object, technical solutions and advantages of the present invention clearer, below in conjunction with accompanying drawing to embodiment party of the present invention Formula is described in further detail.
Embodiments provide a kind of method sending exhibition information, the executive agent of the method is server, its In, this server can be the background server of network direct broadcasting class application program.Processor can be provided with this server, deposit Reservoir, transceiver, processor is determined for the relevant treatment of target direct broadcasting room corresponding intended display information, and memorizer can For storing the data needing and producing in following processing procedures, transceiver can be used for receiving and sends data.
Below in conjunction with specific embodiment, the handling process shown in Fig. 1 is described in detail, content can be as Under:
Step 101, the exhibition information corresponding target direct broadcasting room is detected sends trigger event generation.
Wherein, target direct broadcasting room can be that corresponding exhibition information sends the direct broadcasting room that trigger event occurs, exhibition information Could be for region in the live interface of target direct broadcasting room in addition to the region of display live video for the registration terminal to show Information, can be activity advertisement information, can be such as activity propagating poster.
In force, the corresponding exhibition information of each direct broadcasting room can be previously stored with server and send trigger event, its In, exhibition information sends trigger event and is used for triggering server to registration terminal transmission exhibition information, and registration terminal can be mesh The registration terminal of the account in mark direct broadcasting room.Server can send trigger event to exhibition information and detect, when corresponding certain When the exhibition information of direct broadcasting room (being properly termed as target direct broadcasting room) sends trigger event generation, server can detect corresponding mesh The exhibition information of mark direct broadcasting room sends trigger event and occurs.
Optionally, trigger event difference, the processing mode of step 101 are sent based on the exhibition information of corresponding target direct broadcasting room Can be varied, following present several feasible processing modes:
Mode one, receives the displaying of the corresponding target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account Information acquisition request.
In force, user can enter mesh by the network direct broadcasting class application program installed in terminal (i.e. first terminal) Mark direct broadcasting room, and then, the live video of target direct broadcasting room is obtained to server.In addition, user can also be by operating triggering the The exhibition information that one terminal to server sends corresponding target direct broadcasting room obtains request, and accordingly, server can receive first The exhibition information of the corresponding target direct broadcasting room that terminal sends obtains request.
Mode two, the corresponding exhibition information of target direct broadcasting room detecting in corresponding relation changes;Or, detect Increase target direct broadcasting room corresponding (target) exhibition information in corresponding relation.
In force, the direct broadcasting room mark pass corresponding with exhibition information of direct broadcasting room can be previously stored with server System, wherein, the type that the direct broadcasting room in each corresponding relation item in corresponding relation identifies corresponding direct broadcasting room is corresponding with exhibition information Type be consistent, for example, exhibition information be sing game exhibition information when, this exhibition information is corresponding live Between type can be a Chinese musical telling type direct broadcasting room.Due to service needed, technical staff may the corresponding exhibition to certain direct broadcasting room Show that information re-starts configuration (exhibition information changes) compared to the exhibition information storing before, such as to target direct broadcasting room pair Exhibition information is answered to re-start configuration, when the configuration of corresponding exhibition information completes to target direct broadcasting room, server can for technical staff To receive exhibition information configuring request, and then target direct broadcasting room can be updated corresponding exhibition information, now, service Device can detect the corresponding exhibition information of target direct broadcasting room and change.Or, if technical staff is not live to target before Between configure corresponding exhibition information, the type of certain current movable corresponding exhibition information is consistent with the type of this target direct broadcasting room Close, now, this exhibition information can be allocated to target direct broadcasting room by technical staff, technical staff's corresponding exhibition to target direct broadcasting room When showing that information configuration completes, server can receive exhibition information configuring request, and then can be live to target direct broadcasting room Between mark corresponding with exhibition information be added in corresponding relation, now, server can detect in corresponding relation and increased mesh The mark corresponding exhibition information of direct broadcasting room (namely follow-up intended display information).
Mode three, detection reaches default exhibition information and sends the cycle.
In force, exhibition information can be previously stored with server and send the cycle, every default exhibition information is sent out Send the cycle, server can detect and now reach the default exhibition information transmission cycle.
Step 102, according to the direct broadcasting room mark and the corresponding relation of exhibition information that prestore, determines target direct broadcasting room pair The intended display information answered.
In force, when server detects the exhibition information transmission trigger event generation of corresponding target direct broadcasting room, permissible The direct broadcasting room of each direct broadcasting room prestoring in local identifies in the corresponding relation with exhibition information, determines target direct broadcasting room pair The exhibition information (i.e. intended display information) answered, wherein, exhibition information can be name of the information, can be frame, also may be used To be information dynamic image or name of the information is dynamic with information with the combination of frame or name of the information The combination of image.
Optionally, can be previously stored with the corresponding relation of type and exhibition information in server, and each direct broadcasting room Direct broadcasting room mark and the corresponding relation of type, when the exhibition information that server detects corresponding target direct broadcasting room sends trigger event During generation, the corresponding target of target direct broadcasting room can be determined according to the direct broadcasting room mark of each direct broadcasting room and the corresponding relation of type Type, and then, target type corresponding intended display information can be determined according to the corresponding relation of type and exhibition information.
Optionally, the information entry-into-force time scope of the corresponding exhibition information of direct broadcasting room, phase can also be recorded in server Answer, the processing procedure of step 102 can be as follows:When direct broadcasting room mark, exhibition information and information according to prestoring comes into force Between scope corresponding relation, determine current target direct broadcasting room corresponding intended display information.
In force, the information of the corresponding exhibition information of each direct broadcasting room that can also be stored with server comes into force when starting Carve, information comes into force finish time, wherein, from information come into force start time to the come into force time range of finish time of information be exhibition Show information corresponding information entry-into-force time scope, the direct broadcasting room mark prestoring, exhibition in server, can be previously stored with Show the corresponding relation of information and information entry-into-force time scope three, as shown in table 1, wherein, in same information entry-into-force time scope, Different direct broadcasting rooms can be simultaneously to should have similar and different exhibition information.
Table 1
Direct broadcasting room identifies Exhibition information Information comes into force start time Information comes into force finish time
34163468 Exhibition information 1 2016-6-1 00:00:00 2016-6-2 00:00:00
34163468 Exhibition information 2 2016-6-2 00:00:00 2016-6-3 00:00:00
83933059 Exhibition information 2 2016-6-2 00:00:00 2016-6-3 00:00:00
95726854 Exhibition information 7 2016-6-1 18:00:00 2016-6-1 21:00:00
When the exhibition information that server detects corresponding target direct broadcasting room sends trigger event generation, can be in Table 1 Determine this corresponding exhibition information of target direct broadcasting room of current time.For example, server is in 2016-6-109:00:00 detect right The exhibition information answering target direct broadcasting room 34163468 sends trigger event generation, and now, server can be searched live in Table 1 Between mark 34163468 corresponding in current time (2016-6-109:00:00) corresponding exhibition information, you can to find displaying Information 1.
Optionally, the corresponding pass of type, exhibition information, information entry-into-force time scope can be previously stored with server System, and the direct broadcasting room mark of each direct broadcasting room and the corresponding relation of type, when server detects the exhibition of corresponding target direct broadcasting room When showing that information sends trigger event generation, mesh can be determined according to the direct broadcasting room mark of each direct broadcasting room and the corresponding relation of type Mark the corresponding target type of direct broadcasting room, and then, can according to type, exhibition information, information entry-into-force time scope corresponding relation, Determine current target type corresponding intended display information.
Optionally, when server receives exhibition information configuring request, the direct broadcasting room that can be carried identifies, shows Information, information entry-into-force time scope correspondence are added in corresponding relation, and accordingly, processing procedure can be as follows:Receive and show letter Breath configuring request, wherein, carries the first direct broadcasting room mark, the first exhibition information, the first information in exhibition information configuring request Entry-into-force time scope;By the first direct broadcasting room mark, the first exhibition information, first information entry-into-force time scope, correspondence is added to straight In the corresponding relation of mark, exhibition information and information entry-into-force time scope between broadcasting.
In force, movable relevant information can be informed technical staff by the movable side of holding in advance, wherein, the phase of activity Pass information can comprise activity and hold time range, Activity Type (such as Activity Type is to sing game), technical staff After knowing certain movable relevant information, movable exhibition information can be allocated to the direct broadcasting room that type is consistent with Activity Type (i.e. the first direct broadcasting room), and configuration information entry-into-force time scope.Specifically, setting interface, technology can be shown in control terminal Personnel can setting interface input direct broadcasting room mark (i.e. first direct broadcasting room mark) of this direct broadcasting room, the first exhibition information, the One information entry-into-force time scope, can also show in this setting interface and be published to button on line, and after input, technical staff can point Hit and be published to button on line, now will trigger control terminal and send exhibition information configuring request, wherein, this displaying to server Information configuration request can carry the first direct broadcasting room mark, the first exhibition information, first information entry-into-force time scope, server Exhibition information configuring request can be received, and it is parsed, obtain the first direct broadcasting room mark wherein carrying, the first displaying Information, first information entry-into-force time scope, and then, can the first direct broadcasting room mark, the first exhibition information, the first information when coming into force Between scope, correspondence be added in corresponding relation, for example, movable A will be in 2016-6-1 09:00:00 starts, and the type of activity is Sing match, the end time is 11:00:00, now, technical staff can be allocated to talk and sing class direct broadcasting room it is possible to For this exhibition information configuration information entry-into-force time scope, can be 2016-5-29 00:00:00--2016-6-1 11:00:00.
In addition, technical staff can also configure in the live interface of the first direct broadcasting room shows that the region of exhibition information is (permissible Referred to as exhibition information region) font information such as the interior color of text message showing, font size, wherein, the color value of text message Predetermined threshold value can be more than with the difference of the color value of exhibition information, so that user can be in the exhibition information region of the first direct broadcasting room It is clear that exhibition information it is also possible to be clearly visible that other text messages showing in exhibition information region, for example, Exhibition information can live video region (for showing the region of live video) both sides in live interface seats for distinguished guests area Domain (for showing the region of honored guest's information) and contribution list region (for the region of display contribution list information) display (exhibition information Can be to show image, in such cases, exhibition information is equivalent to seats for distinguished guests region and the background image in contribution list region, honored guest Seat region, contribution list region and exhibition information region are identical regions), now, technical staff can be according to exhibition information Color value arranges the font information of the text message in seats for distinguished guests region and contribution list region.Specifically, exhibition information configuration please The font information of the text message in exhibition information region can also be carried, server receives exhibition information configuring request in asking Afterwards, it can be parsed, obtain the font information of the text message in exhibition information region, and the first direct broadcasting room will be recorded as Corresponding font information, in such cases, can be previously stored with direct broadcasting room mark, exhibition information, font information in server Corresponding relation.Occur (to be such as to receive when the exhibition information that server detects corresponding target direct broadcasting room sends trigger event Exhibition information to the corresponding target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account obtains request) when, also The word of the text message of display area can be sent to the registration terminal (being such as first terminal) of the account in target direct broadcasting room Body information.In addition, the link showing details can also be carried in exhibition information configuring request, when server detects correspondence The exhibition information of target direct broadcasting room sends trigger event and occurs (to be such as the first end receiving logon account in target direct broadcasting room The exhibition information of the corresponding target direct broadcasting room that end sends obtains request) when, can also be to the login of the account in target direct broadcasting room Terminal (being such as first terminal) sends the link showing details, so that user can check exhibition information by this link Corresponding displaying details (being such as the information such as active rule).
Step 103, sends intended display information to the registration terminal of the account in target direct broadcasting room.
In force, after determining intended display information, can send to the registration terminal of the account in target direct broadcasting room Intended display information, as shown in Figure 2.
Optionally, for detect exhibition information send trigger event be receive first terminal transmission displaying believe Breath obtains the situation of request, and the processing procedure of step 103 can be as follows:Send intended display information to first terminal.
In force, server receives the exhibition information acquisition request of the corresponding target direct broadcasting room of first terminal transmission Afterwards, target direct broadcasting room corresponding intended display information can be obtained, and then intended display information can be sent to first terminal.
Optionally, it is that target in corresponding relation is detected live for exhibition information is detected sending trigger event Between corresponding exhibition information change, or detect and in corresponding relation, increased the corresponding exhibition information of target direct broadcasting room Situation, accordingly, the processing procedure of step 103 can be as follows:Send to the registration terminal of all accounts in target direct broadcasting room Intended display information.
In force, when the exhibition information that server detects target direct broadcasting room changes, or corresponding pass is detected When increased the corresponding exhibition information of target direct broadcasting room in system, target direct broadcasting room corresponding intended display information can be obtained, enter And, intended display information can be sent to the registration terminal of all accounts in target direct broadcasting room.
Optionally, it is to detect to reach default exhibition information and send out for exhibition information is detected sending trigger event Send the situation in cycle, accordingly, the processing procedure of step 103 can be as follows:Login to all accounts in target direct broadcasting room Terminal sends intended display information.
In the embodiment of the present invention, when the exhibition information corresponding target direct broadcasting room is detected sends trigger event generation, clothes Business device can determine the corresponding target of target direct broadcasting room according to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information Exhibition information, and then, intended display information can be sent to the registration terminal of the account in target direct broadcasting room.So, different To should have respective exhibition information, exhibition information just can be allocated to related to live content live direct broadcasting room by technical staff Between, just ratio is larger for user's probability interested in exhibition information, it is thus possible to strengthen the effectiveness of exhibition information.
Based on identical technology design, the embodiment of the present invention additionally provides a kind of device sending exhibition information, as Fig. 3 institute Show, this device includes:
Detection module 310, the exhibition information for corresponding target direct broadcasting room is detected sends trigger event and occurs;
Determining module 320, for the corresponding relation according to the direct broadcasting room mark prestoring and exhibition information, determines described Target direct broadcasting room corresponding intended display information;
Sending module 330, for sending described intended display letter to the registration terminal of the account in described target direct broadcasting room Breath.
Optionally, described detection module 310, is used for:
Receive the displaying letter of the correspondence described target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account Breath obtains request;
Described sending module 330, is used for:
Send described intended display information to described first terminal.
Optionally, described detection module 310, is used for:
The corresponding exhibition information of target direct broadcasting room detecting in described corresponding relation changes;Or,
The increase corresponding exhibition information of target direct broadcasting room in described corresponding relation is detected;
Described sending module 330, is used for:
Send described intended display information to the registration terminal of all accounts in described target direct broadcasting room.
Optionally, described determining module 320, is used for:
According to the corresponding relation of direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring, determine and work as Target direct broadcasting room corresponding intended display information described in the front moment.
Optionally, as shown in figure 4, described device also includes:
Receiver module 340, for receiving exhibition information configuring request, wherein, carries in described exhibition information configuring request There are the first direct broadcasting room mark, the first exhibition information, first information entry-into-force time scope;
Add module 350, for giving birth to described first direct broadcasting room mark, described first exhibition information, the described first information Effect time range, correspondence is added to the right of described direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring In should being related to.
In the embodiment of the present invention, when the exhibition information corresponding target direct broadcasting room is detected sends trigger event generation, clothes Business device can determine the corresponding target of target direct broadcasting room according to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information Exhibition information, and then, intended display information can be sent to the registration terminal of the account in target direct broadcasting room.So, different To should have respective exhibition information, exhibition information just can be allocated to related to live content live direct broadcasting room by technical staff Between, just ratio is larger for user's probability interested in exhibition information, it is thus possible to strengthen the effectiveness of exhibition information.
It should be noted that:Above-described embodiment provide transmissions exhibition information device transmission exhibition information when, only with The division of above-mentioned each functional module is illustrated, and in practical application, can distribute above-mentioned functions by not as desired With functional module complete, the internal structure of server will be divided into different functional modules, described above complete to complete Portion or partial function.In addition, the device of transmission exhibition information that above-described embodiment provides is real with the method sending exhibition information Apply example and belong to same design, it implements process and refers to embodiment of the method, repeats no more here.
Fig. 5 is the structural representation of server provided in an embodiment of the present invention.This server 1900 can be because of configuration or performance The different and larger difference of producing ratio, can include one or more central processing units (central processing Units, CPU) 1922 (for example, one or more processors) and memorizer 1932, one or more storage applications The storage medium 1930 (such as one or more mass memory units) of program 1942 or data 1944.Wherein, memorizer 1932 and storage medium 1930 can be of short duration storage or lasting store.The program being stored in storage medium 1930 can include one Individual or more than one module (diagram does not mark), each module can be included to the series of instructions operation in server.More enter One step ground, central processing unit 1922 could be arranged to communicate with storage medium 1930, executes storage medium on server 1900 Series of instructions operation in 1930.
Server 1900 can also include one or more power supplys 1926, one or more wired or wireless nets Network interface 1950, one or more input/output interfaces 1958, one or more keyboards 1956, and/or, one or More than one operating system 1941, such as Windows ServerTM, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM Etc..
Server 1900 can include memorizer, and one or more than one program, one of or one Individual procedure above is stored in memorizer, and is configured to one or one by one or more than one computing device Individual procedure above comprises the instruction for carrying out following operation:
The exhibition information corresponding target direct broadcasting room is detected sends trigger event generation;
According to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information, determine that described target direct broadcasting room is corresponding Intended display information;
Send described intended display information to the registration terminal of the account in described target direct broadcasting room.
Optionally, the described exhibition information corresponding target direct broadcasting room is detected sends trigger event and occurs, including:
Receive the displaying letter of the correspondence described target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account Breath obtains request;
The registration terminal of the described account into described target direct broadcasting room sends described intended display information, including:
Send described intended display information to described first terminal.
Optionally, the described exhibition information corresponding target direct broadcasting room is detected sends trigger event and occurs, including:
The corresponding exhibition information of target direct broadcasting room detecting in described corresponding relation changes;Or,
The increase corresponding exhibition information of target direct broadcasting room in described corresponding relation is detected;
The registration terminal of the described account into described target direct broadcasting room sends described intended display information, including:
Send described intended display information to the registration terminal of all accounts in described target direct broadcasting room.
Optionally, described basis prestores direct broadcasting room mark and the corresponding relation of exhibition information, determine described target Direct broadcasting room corresponding intended display information, including:
According to the corresponding relation of direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring, determine and work as Target direct broadcasting room corresponding intended display information described in the front moment.
Optionally, methods described also includes:
Receive exhibition information configuring request, wherein, carry in described exhibition information configuring request first direct broadcasting room mark, First exhibition information, first information entry-into-force time scope;
By described first direct broadcasting room mark, described first exhibition information, described first information entry-into-force time scope, correspondence adds It is added in the corresponding relation of described direct broadcasting room mark, exhibition information and information entry-into-force time scope prestoring.
In the embodiment of the present invention, when the exhibition information corresponding target direct broadcasting room is detected sends trigger event generation, clothes Business device can determine the corresponding target of target direct broadcasting room according to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information Exhibition information, and then, intended display information can be sent to the registration terminal of the account in target direct broadcasting room.So, different To should have respective exhibition information, exhibition information just can be allocated to related to live content live direct broadcasting room by technical staff Between, just ratio is larger for user's probability interested in exhibition information, it is thus possible to strengthen the effectiveness of exhibition information.
One of ordinary skill in the art will appreciate that all or part of step realizing above-described embodiment can pass through hardware To complete it is also possible to the hardware being instructed correlation by program is completed, described program can be stored in a kind of computer-readable In storage medium, storage medium mentioned above can be read only memory, disk or CD etc..
The foregoing is only presently preferred embodiments of the present invention, not in order to limit the present invention, all spirit in the present invention and Within principle, any modification, equivalent substitution and improvement made etc., should be included within the scope of the present invention.

Claims (10)

1. a kind of method sending exhibition information is it is characterised in that methods described includes:
The exhibition information corresponding target direct broadcasting room is detected sends trigger event generation;
According to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information, determine the corresponding target of described target direct broadcasting room Exhibition information;
Send described intended display information to the registration terminal of the account in described target direct broadcasting room.
2. method according to claim 1 is it is characterised in that the described exhibition information corresponding target direct broadcasting room is detected is sent out Trigger event is sent to occur, including:
The exhibition information receiving the correspondence described target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account obtains Take request;
The registration terminal of the described account into described target direct broadcasting room sends described intended display information, including:
Send described intended display information to described first terminal.
3. method according to claim 1 is it is characterised in that the described exhibition information corresponding target direct broadcasting room is detected is sent out Trigger event is sent to occur, including:
The corresponding exhibition information of target direct broadcasting room detecting in described corresponding relation changes;Or,
The increase corresponding exhibition information of target direct broadcasting room in described corresponding relation is detected;
The registration terminal of the described account into described target direct broadcasting room sends described intended display information, including:
Send described intended display information to the registration terminal of all accounts in described target direct broadcasting room.
4. method according to claim 1 is it is characterised in that the direct broadcasting room mark that described basis prestores is believed with showing The corresponding relation of breath, determines the corresponding intended display information of described target direct broadcasting room, including:
According to the corresponding relation of direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring, when determining current Carve the corresponding intended display information of described target direct broadcasting room.
5. method according to claim 4 is it is characterised in that methods described also includes:
Receive exhibition information configuring request, wherein, carry in described exhibition information configuring request first direct broadcasting room mark, first Exhibition information, first information entry-into-force time scope;
By described first direct broadcasting room mark, described first exhibition information, described first information entry-into-force time scope, correspondence is added to In the corresponding relation of described direct broadcasting room mark, exhibition information and information entry-into-force time scope prestoring.
6. a kind of device sending exhibition information is it is characterised in that described device includes:
Detection module, the exhibition information for corresponding target direct broadcasting room is detected sends trigger event and occurs;
Determining module, for according to the direct broadcasting room mark prestoring and the corresponding relation of exhibition information, determining that described target is straight Corresponding intended display information between broadcasting;
Sending module, for sending described intended display information to the registration terminal of the account in described target direct broadcasting room.
7. device according to claim 6, it is characterised in that described detection module, is used for:
The exhibition information receiving the correspondence described target direct broadcasting room of the first terminal transmission in target direct broadcasting room for the logon account obtains Take request;
Described sending module, is used for:
Send described intended display information to described first terminal.
8. device according to claim 6, it is characterised in that described detection module, is used for:
The corresponding exhibition information of target direct broadcasting room detecting in described corresponding relation changes;Or,
The increase corresponding exhibition information of target direct broadcasting room in described corresponding relation is detected;
Described sending module, is used for:
Send described intended display information to the registration terminal of all accounts in described target direct broadcasting room.
9. device according to claim 6, it is characterised in that described determining module, is used for:
According to the corresponding relation of direct broadcasting room mark, exhibition information and the information entry-into-force time scope prestoring, when determining current Carve the corresponding intended display information of described target direct broadcasting room.
10. device according to claim 9 is it is characterised in that described device also includes:
Receiver module, for receiving exhibition information configuring request, wherein, carries first in described exhibition information configuring request straight Mark, the first exhibition information, first information entry-into-force time scope between broadcasting;
Add module, for by described first direct broadcasting room mark, described first exhibition information, described first information entry-into-force time model Enclose, correspondence is added in the corresponding relation of described direct broadcasting room mark, exhibition information and information entry-into-force time scope prestoring.
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