CN105208450A - Method and device for pushing interaction information of television interaction system - Google Patents
Method and device for pushing interaction information of television interaction system Download PDFInfo
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- CN105208450A CN105208450A CN201510615798.5A CN201510615798A CN105208450A CN 105208450 A CN105208450 A CN 105208450A CN 201510615798 A CN201510615798 A CN 201510615798A CN 105208450 A CN105208450 A CN 105208450A
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- image
- interactive information
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/475—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Human Computer Interaction (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses a method and device for pushing interaction information of a television interaction system. The method and the device are used for obtaining information relevant to a television program through the interaction information overlapped on the television program and through functions of mobile terminals. The method includes the steps of obtaining the to-be-pushed interaction information, generating an overlapped image of the interaction information, configuring the start moment in the television programs to be loaded by the overlapped image, and loading the overlapped image in the video content of the start moment of the television program. According to the method and the device, the interaction information is configured on television video content, users watching television videos obtain the interaction information of television videos through mobile terminals, and therefore the users can participate in interaction of the television program through the user terminals and the interaction information when televisions play the videos, the users are attracted to participate in watching and interaction of the videos played by the televisions, the audience rating of television programs is increased, and interactivity of user participation and vision experience are enhanced.
Description
Technical field
The present invention relates to Internet technical field, particularly a kind of method and device pushing the interactive information of TV interaction systems.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
In the process of televising video, attract user in conjunction with the function of mobile terminal, rating and the interaction of video of participating in televising is a direction of Polarizations for Target Discrimination in Clutter, how to obtain the information relevant to TV programme by the interactive information be superimposed upon on the video of TV programme, be a problem demanding prompt solution.
Summary of the invention
The invention provides a kind of method and the device that push the interactive information of TV interaction systems, in order to the interactive information by being superimposed upon on the video of TV programme, in conjunction with the function of mobile terminal, obtain the information relevant to TV programme, the rating of the video that participates in televising is with interactive.
The invention provides a kind of method pushing the interactive information of TV interaction systems, comprising: obtain the interactive information that will push; Generation comprises covering of described interactive information and adds image; The start time added in TV programme that image will load is covered described in configuration; Described covering is added image and be carried in the video content of described start time of described TV programme.
Wherein, after covering the start time added in TV programme that image will load described in described configuration, also comprise: cover described in configuration and add figure image persistence and be carried in time in described TV programme; Cover described in loading after adding the duration described in image, unload to cover described in described TV programme and add image.
Wherein, described generation comprises covering of described interactive information and adds image, comprising: determine that described interactive information is positioned at the positional information covered and add image; Generation comprises covering of described interactive information and adds image, and wherein said interactive information is positioned at the described position covered and add image.
Wherein, described described covering added image and be carried in the video content of described start time of described TV programme, comprising: by described cover add image and described start time information send to television content server; Described television content server by described cover add image and described start time information send to television control centre;
Described covering is added image and is carried in the video content of described start time of described TV programme by described television control centre.
Wherein, after the interactive information that described acquisition will push, also comprise: resolve described interactive information, obtain the class information of described interactive information; If described class information is necessary class rank, is set to the broadcast start time of TV programme the start time that described interactive information is carried in TV programme.
The present invention also provides a kind of device pushing the interactive information of TV interaction systems, comprising: acquisition module, for obtaining the interactive information that will push; Generation module, comprises covering of described interactive information add image for generating; First configuration module, for covering the start time added in TV programme that image will load described in configuring; Load-on module, for adding image be carried in described covering in the video content of described start time of described TV programme.
Wherein, also comprise: the second configuration module, add figure image persistence be carried in time in TV programme for covering described in configuring; Unload module, after covering described in loading and adding the duration described in image, unloads to cover described in described TV programme and adds image.
Wherein, described generation module comprises: position determination unit, for determining that described interactive information is positioned at the positional information covered and add image; Generation unit, comprise covering of described interactive information add image for generating, wherein said interactive information is positioned at the described position covered and add image.
Wherein, described load-on module comprises: transmitting element, for by described cover add image and described start time information send to television content server, by described television content server by described cover add image and described start time information send to television control centre, described covering is added image and is carried in the video content of described start time of described TV programme by described television control centre.
Wherein, also comprising: parsing module, for resolving described interactive information, obtaining the class information of described interactive information; Wherein, the start time that described interactive information is carried in TV programme also for being necessary class rank when described class information, is set to the broadcast start time of TV programme by the first configuration module.
The present invention is by being configured on television video content by interactive information, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, utilize user terminal, by interactive information, participate in the interaction of TV programme, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
A kind of schematic flow sheet pushing the method for the interactive information of TV interaction systems that Fig. 1 provides for the embodiment of the present invention.
Fig. 2 is the schematic diagram of television video of being added to by interactive signal.
A kind of theory structure schematic diagram pushing the device of the interactive information of TV interaction systems that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The invention provides a kind of method and the device that push the interactive information of TV interaction systems, see Fig. 1, comprising:
S100 obtains the interactive information that will push;
In interactive television system of the present invention, interactive information management platform is stored in application server, by interactive information is sent to television content server, television content server sends interactive information to television video control centre, interactive information is configured on television video picture by television video control centre, making user when watching TV video, the interaction of TV programme can be participated in.
S200 generation comprises covering of described interactive information and adds image;
By by interactive information synthetic image information, by the imaging importing of generation on the video pictures of TV programme, make the user of TV reception understand this interactive information, participate in the interactive event of this interactive information mark.See Fig. 2, during venues for football are relayed, at the interactive event that the upper left side of video is provided by Nike sponsor, user utilizes mobile phone terminal, and see Fig. 2, shown mobile phone screen, participates in the interaction of television video.
The start time added in TV programme that image will load is covered described in S300 configuration;
Determine the moment that TV programme will load interactive information image, that is, cover and add image and will be carried in positional information in described TV programme.
Described covering is added image and is carried in the video content of described start time of described TV programme by S400.
According to determined positional information, described covering is added imaging importing in the video content of described TV programme.
Preferably, cover described in described configuration after adding start time that image is carried in TV programme, also comprise: cover described in configuration and add figure image persistence and be carried in time in TV programme; Cover described in loading after adding the duration described in image, unload to cover described in described TV programme and add image.
Described interactive information is continued be carried in the television video content of described TV programme, thus make interactive information continue to be presented in the video content of described TV programme.
Preferably, described generation comprises covering of described interactive information and adds image, comprising: determine that described interactive information is positioned at the positional information covered and add image; Generation comprises covering of described interactive information and adds image, and wherein said interactive information is positioned at the described position covered and add image.
Preferably, described described covering added image and be carried in the video content of described start time of described TV programme, comprising: by described cover add image and described start time information send to television content server; Described television content server by described cover add image and described start time information send to television control centre; Described covering is added image and is carried in the video content of described start time of described TV programme by described television control centre.
Preferably, after the interactive information that described acquisition will push, also comprise: resolve described interactive information, obtain the class information of described interactive information; If described class information is necessary class rank, is set to the broadcast start time of TV programme the start time that described interactive information is carried in TV programme.
If described interactive information is the interactive information of necessary class rank, then described interactive information is carried in the video display process of described TV programme, thus make the user watching described TV programme obtain required interactive information at any time, such as, play the TV programme of football race, user can obtain personnel's distribution of sportsman at any time by interactive information.
The method that the embodiment of the present invention provides is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
The present invention also provides a kind of device pushing the interactive information of TV interaction systems, see Fig. 3, comprising: acquisition module 31, for obtaining the interactive information that will push; Generation module 32, comprises covering of described interactive information add image for generating; First configuration module 33, adds image be carried in start time in TV programme for covering described in configuring; Load-on module 34, for adding image be carried in described covering in the video content of described start time of described TV programme.
Preferably, described device also comprises: the second configuration module, adds figure image persistence be carried in time in TV programme for covering described in configuring; Unload module, after covering described in loading and adding the duration described in image, unloads to cover described in described TV programme and adds image.
Preferably, generation module 32 comprises: position determination unit, for determining that described interactive information is positioned at the positional information covered and add image; Generation unit, comprise covering of described interactive information add image for generating, wherein said interactive information is positioned at the described position covered and add image.
Preferably, load-on module 34 comprises: transmitting element, for by described cover add image and described start time information send to television content server, by described television content server by described cover add image and described start time information send to television control centre, described covering is added image and is carried in the video content of described start time of described TV programme by described television control centre.
Preferably, described device, also comprises: parsing module, for resolving described interactive information, obtains the class information of described interactive information; Wherein, the start time that described interactive information is carried in TV programme also for being necessary class rank when described class information, is set to the broadcast start time of TV programme by the first configuration module.
The present embodiment is the device embodiment of corresponding said method, and the concrete description implementing to implement see said method, at this, repeats no more.
The device that the embodiment of the present invention provides is by generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, utilize user terminal, pass through interactive information, participate in the interaction of TV programme, attract user to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience that user participates in.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.
Claims (10)
1. push a method for the interactive information of TV interaction systems, it is characterized in that, comprising:
The interactive information that acquisition will push;
Generation comprises covering of described interactive information and adds image;
The start time added in TV programme that image will load is covered described in configuration;
Described covering is added image and be carried in the video content of described start time of described TV programme.
2. the method for claim 1, is characterized in that, after covering the start time added in TV programme that image will load, also comprises described in described configuration:
Cover described in configuration and add figure image persistence and be carried in time in described TV programme;
Cover described in loading after adding the duration described in image, unload to cover described in described TV programme and add image.
3. the method for claim 1, is characterized in that, described generation comprises covering of described interactive information and adds image, comprising:
Determine that described interactive information is positioned at the positional information covered and add image;
Generation comprises covering of described interactive information and adds image, and wherein said interactive information is positioned at the described position covered and add image.
4. the method for claim 1, is characterized in that, described described covering is added image and be carried in the video content of described start time of described TV programme, comprising:
By described cover add image and described start time information send to television content server;
Described television content server by described cover add image and described start time information send to television control centre;
Described covering is added image and is carried in the video content of described start time of described TV programme by described television control centre.
5. the method for claim 1, is characterized in that, after the interactive information that described acquisition will push, also comprises:
Resolve described interactive information, obtain the class information of described interactive information;
If described class information is necessary class rank, is set to the broadcast start time of TV programme the start time that described interactive information is carried in TV programme.
6. push a device for the interactive information of TV interaction systems, it is characterized in that, comprising:
Acquisition module, for obtaining the interactive information that will push;
Generation module, comprises covering of described interactive information add image for generating;
First configuration module, for covering the start time added in TV programme that image will load described in configuring;
Load-on module, for adding image be carried in described covering in the video content of described start time of described TV programme.
7. method as claimed in claim 6, is characterized in that, also comprise:
Second configuration module, adds figure image persistence be carried in time in TV programme for covering described in configuring;
Unload module, after covering described in loading and adding the duration described in image, unloads to cover described in described TV programme and adds image.
8. device as claimed in claim 6, it is characterized in that, described generation module comprises:
Position determination unit, for determining that described interactive information is positioned at the positional information covered and add image;
Generation unit, comprise covering of described interactive information add image for generating, wherein said interactive information is positioned at the described position covered and add image.
9. method as claimed in claim 6, it is characterized in that, described load-on module comprises:
Transmitting element, for by described cover add image and described start time information send to television content server, by described television content server by described cover add image and described start time information send to television control centre, described covering is added image and is carried in the video content of described start time of described TV programme by described television control centre.
10. device as claimed in claim 6, is characterized in that, also comprise:
Parsing module, for resolving described interactive information, obtains the class information of described interactive information;
Wherein, the start time that described interactive information is carried in TV programme also for being necessary class rank when described class information, is set to the broadcast start time of TV programme by the first configuration module.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510615798.5A CN105208450A (en) | 2015-09-24 | 2015-09-24 | Method and device for pushing interaction information of television interaction system |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510615798.5A CN105208450A (en) | 2015-09-24 | 2015-09-24 | Method and device for pushing interaction information of television interaction system |
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| CN105208450A true CN105208450A (en) | 2015-12-30 |
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| CN201510615798.5A Pending CN105208450A (en) | 2015-09-24 | 2015-09-24 | Method and device for pushing interaction information of television interaction system |
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| CN103927445A (en) * | 2014-04-16 | 2014-07-16 | 北京酷云互动科技有限公司 | Characteristic event generation method and device |
| CN104661077A (en) * | 2015-02-17 | 2015-05-27 | 北京影谱互动传媒科技有限公司 | Advertisement loading method and device |
| CN104754419A (en) * | 2015-03-13 | 2015-07-01 | 腾讯科技（北京）有限公司 | Video-based interaction method and device |
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2015
- 2015-09-24 CN CN201510615798.5A patent/CN105208450A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20110306417A1 (en) * | 2010-06-14 | 2011-12-15 | Nintendo Co., Ltd. | 2d imposters for simplifying processing of plural animation objects in computer graphics generation |
| CN103927445A (en) * | 2014-04-16 | 2014-07-16 | 北京酷云互动科技有限公司 | Characteristic event generation method and device |
| CN104661077A (en) * | 2015-02-17 | 2015-05-27 | 北京影谱互动传媒科技有限公司 | Advertisement loading method and device |
| CN104754419A (en) * | 2015-03-13 | 2015-07-01 | 腾讯科技（北京）有限公司 | Video-based interaction method and device |
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Application publication date: 20151230 |