CN105120350A - Television interactive system management platform - Google Patents
Television interactive system management platform Download PDFInfo
- Publication number
- CN105120350A CN105120350A CN201510523272.4A CN201510523272A CN105120350A CN 105120350 A CN105120350 A CN 105120350A CN 201510523272 A CN201510523272 A CN 201510523272A CN 105120350 A CN105120350 A CN 105120350A
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- China
- Prior art keywords
- information
- interactive
- management platform
- central control
- control module
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47205—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for manipulating displayed content, e.g. interacting with MPEG-4 objects, editing locally
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4788—Supplemental services, e.g. displaying phone caller identification, shopping application communicating with other users, e.g. chatting
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/482—End-user interface for program selection
Abstract
The invention discloses a television interactive system management platform, used for attracting users to participate in watching and interacting with television playing videos. The method comprises: a first receiving module used for receiving the data information sent by a user terminal; a central control module used for sending the data information to a processing module; the processing module used for processing the data information, and sending feedback information to the central control module; and a first transmission module used for sending the feedback information to the user terminal. The television interactive system management platform generates interactive information, and configures the interactive information to television video contents; a user watching television videos utilizes a mobile terminal device to obtain television video interactive information, thereby attracting the user to participate in watching and interacting with television playing videos through displayed interactive information and awards information in a television video playing process, increasing the ratings of television programs, and improving user participation interactivity and visual experience.
Description
Technical field
The present invention relates to Internet technical field, particularly a kind of management platform of TV interaction systems.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
How in the process of televising video, attract user in conjunction with the function of mobile terminal, rating and the interaction of the video that participates in televising are problem demanding prompt solutions in Polarizations for Target Discrimination in Clutter process.
Summary of the invention
The invention provides a kind of management platform of TV interaction systems, in order in the process of televising video, attract user to participate in televising the rating of video with interactive.
The invention provides a kind of management platform of TV interaction systems, comprising: the first receiver module, for receiving the data message that user terminal sends; Central Control Module, for sending to processing module by received data message; Processing module, for the treatment of described data message, and sends to described Central Control Module by feedback information; First transport module, is connected with described Central Control Module, for described feedback information is sent to described user terminal.
Wherein, described data message at least comprises request participation interactive solicited message, response message and user totem information.
Wherein, also comprise: described feedback information at least comprises interface information and the incentive message of interactive participation.
Wherein, also comprise: the second receiver module, be connected with described Central Control Module, for receiving tv video information.
Wherein, also comprise: the second transport module, be connected with described Central Control Module, for described feedback information is sent to described television content server.
Wherein, also comprise: interactive interface generation module, be connected with described Central Control Module, for generating interactive interface information.
Wherein, also comprise: the first interactive information generation module, is connected with described Central Control Module, for generating interactive information.
Wherein, also comprise: the second interactive information generation module, is connected with described Central Control Module, for generating interactive frame.
Wherein, also comprise: the first incentive message generation module, is connected with described Central Control Module, for generating incentive message.
Wherein, also comprise: the second incentive message generation module, is connected with described Central Control Module, for generating award image information.
The present invention is by providing the management platform of TV interaction systems, generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, by interactive information and the incentive message of display, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The theory structure schematic diagram of the management platform of a kind of TV interaction systems that Fig. 1 provides for the embodiment of the present invention.
Fig. 2 is another structural representation of the management platform of the TV interaction systems of Fig. 1.
Fig. 3 is the schematic diagram of the television video program being configured with interactive information.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides a kind of management platform of TV interaction systems, see Fig. 1, comprising: the first receiver module 11, for receiving the data message that user terminal sends; Central Control Module 12, for sending to processing module by received data message; Processing module 13, for the treatment of described data message, and sends to described Central Control Module by feedback information; First transport module 14, is connected with described Central Control Module, for described feedback information is sent to described user terminal.
In order to improve TV audience rating, when user's TV reception, the interactive information that video screen shows can be seen dynamically, while watching, participating in the interaction of TV programme, see Fig. 3.
The management platform of TV interaction systems configures in the application server in the present embodiment, receive the response message for interactive information that user uses terminal to send, make user when TV reception, utilize terminal, such as, mobile phone, participate in the interaction of TV programme, response message is sent to Central Control Module 12, send to processing module 13 by Central Control Module 12, processing module 13, according to the decision rule preset, is passed judgment on for user this time participates in interactive response message, according to evaluation result, determine corresponding operation.By the first transport module 14, the interactive feedback information relevant to result of determination is sent to user terminal, such as, send to user terminal by the incentive message of this user.
The data message that first receiver module receives user terminal transmission at least comprises request participation interactive solicited message, response message and user totem information, and described feedback information at least comprises interface information and the incentive message of interactive participation.
Preferably, also comprise: the second receiver module, be connected with described Central Control Module, for receiving tv video information.
Preferably, this device also comprises the second transport module, is connected with described Central Control Module, for described feedback information is sent to described television content server, see Fig. 2.
Preferably, also comprise: interactive interface generation module, be connected with described Central Control Module, for generating interactive interface information.
The interactive interface information of generation is sent to user terminal by the management platform of TV interaction systems, and user terminal participates in the interaction of television video content by the interactive interface received.
Preferably, also comprise the first interactive information generation module, be connected with described Central Control Module, for generating interactive information.
The interactive information of generation is sent to television content server by the management platform of TV interaction systems, sends to television control centre, be configured on television video picture by interactive information by television control centre by television content server.
Preferably, also comprise: the second interactive information generation module, is connected with described Central Control Module, for generating interactive frame.
The interactive image information of generation is sent to television content server by the management platform of TV interaction systems, sends to television control centre, be configured on television video picture by interactive information by television control centre by television content server.
Preferably, also comprise: the first incentive message generation module, is connected with described Central Control Module, for generating incentive message.First incentive message generation module, generates and rewards Word message second incentive message generation module generation award image information.
The interactive image information of generation is sent to television content server by the management platform of TV interaction systems, sends to television control centre by television content server, by television control centre by interactive image information superposition on television video picture.
The present invention is by providing the management platform of TV interaction systems, generating interactive information, and interactive information is configured on television video content, the user of video of watching TV utilizes the interactive information of acquisition for mobile terminal television video, so that in the process of televising video, by interactive information and the incentive message of display, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.
Claims (10)
1. a management platform for TV interaction systems, is characterized in that, comprising:
First receiver module, for receiving the data message that user terminal sends;
Central Control Module, for sending to processing module by received data message;
Processing module, for the treatment of described data message, and sends to described Central Control Module by feedback information;
First transport module, is connected with described Central Control Module, for described feedback information is sent to described user terminal.
2. management platform as claimed in claim 1, is characterized in that, described data message at least comprises request and participates in interactive solicited message, response message and user totem information.
3. management platform as claimed in claim 1, is characterized in that, described feedback information at least comprises interface information and the incentive message of interactive participation.
4. management platform as claimed in claim 1, is characterized in that, also comprise:
Second receiver module, is connected with described Central Control Module, for receiving tv video information.
5. management platform as claimed in claim 1, is characterized in that, also comprise:
Second transport module, is connected with described Central Control Module, for described feedback information is sent to described television content server.
6. management platform as claimed in claim 1, is characterized in that, also comprise:
Interactive interface generation module, is connected with described Central Control Module, for generating interactive interface information.
7. management platform as claimed in claim 1, is characterized in that, also comprise:
First interactive information generation module, is connected with described Central Control Module, for generating interactive information.
8. management platform as claimed in claim 1, is characterized in that, also comprise:
Second interactive information generation module, is connected with described Central Control Module, for generating interactive frame.
9. management platform as claimed in claim 1, is characterized in that, also comprise:
First incentive message generation module, is connected with described Central Control Module, for generating incentive message.
10. management platform as claimed in claim 1, is characterized in that, also comprise:
Second incentive message generation module, is connected with described Central Control Module, for generating award image information.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510523272.4A CN105120350A (en) | 2015-08-24 | 2015-08-24 | Television interactive system management platform |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201510523272.4A CN105120350A (en) | 2015-08-24 | 2015-08-24 | Television interactive system management platform |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN105120350A true CN105120350A (en) | 2015-12-02 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201510523272.4A Pending CN105120350A (en) | 2015-08-24 | 2015-08-24 | Television interactive system management platform |
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| CN (1) | CN105120350A (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105611346A (en) * | 2015-12-20 | 2016-05-25 | 天脉聚源（北京）科技有限公司 | Interactive feedback information configuration method and device for interactive TV system |
| CN114286188A (en) * | 2021-12-15 | 2022-04-05 | 陕西广电融媒体集团有限公司 | Interactive television system based on digital television broadcasting network |
Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102843599A (en) * | 2012-09-27 | 2012-12-26 | 北京导视互动网络技术有限公司 | Interaction method and system of television program |
| CN103957324A (en) * | 2014-05-17 | 2014-07-30 | 高伟 | Method and system for interaction with television programs through mobile communication terminal |
| CN104093079A (en) * | 2014-05-29 | 2014-10-08 | 腾讯科技（深圳）有限公司 | Interactive method based on multimedia programs, terminal, server and system |
-
2015
- 2015-08-24 CN CN201510523272.4A patent/CN105120350A/en active Pending
Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102843599A (en) * | 2012-09-27 | 2012-12-26 | 北京导视互动网络技术有限公司 | Interaction method and system of television program |
| CN103957324A (en) * | 2014-05-17 | 2014-07-30 | 高伟 | Method and system for interaction with television programs through mobile communication terminal |
| CN104093079A (en) * | 2014-05-29 | 2014-10-08 | 腾讯科技（深圳）有限公司 | Interactive method based on multimedia programs, terminal, server and system |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105611346A (en) * | 2015-12-20 | 2016-05-25 | 天脉聚源（北京）科技有限公司 | Interactive feedback information configuration method and device for interactive TV system |
| CN114286188A (en) * | 2021-12-15 | 2022-04-05 | 陕西广电融媒体集团有限公司 | Interactive television system based on digital television broadcasting network |
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Application publication date: 20151202 |