CN101662647A - Terminal equipment, audio/video system and method thereof - Google Patents
Terminal equipment, audio/video system and method thereof Download PDFInfo
- Publication number
- CN101662647A CN101662647A CN200810214423A CN200810214423A CN101662647A CN 101662647 A CN101662647 A CN 101662647A CN 200810214423 A CN200810214423 A CN 200810214423A CN 200810214423 A CN200810214423 A CN 200810214423A CN 101662647 A CN101662647 A CN 101662647A
- Authority
- CN
- China
- Prior art keywords
- audio
- video
- advertisement
- video program
- program
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
Links
- 238000000034 method Methods 0.000 title claims abstract description 19
- 230000005540 biological transmission Effects 0.000 description 9
- 230000008569 process Effects 0.000 description 5
- 238000003780 insertion Methods 0.000 description 3
- 230000037431 insertion Effects 0.000 description 3
- 230000009471 action Effects 0.000 description 2
- 238000010586 diagram Methods 0.000 description 2
- 230000000694 effects Effects 0.000 description 2
- 238000005516 engineering process Methods 0.000 description 2
- 235000001674 Agaricus brunnescens Nutrition 0.000 description 1
- 230000008901 benefit Effects 0.000 description 1
- 230000008859 change Effects 0.000 description 1
- 238000001514 detection method Methods 0.000 description 1
- 230000008034 disappearance Effects 0.000 description 1
- 230000003203 everyday effect Effects 0.000 description 1
- 238000004880 explosion Methods 0.000 description 1
- 230000006870 function Effects 0.000 description 1
- 238000005303 weighing Methods 0.000 description 1
Images
Landscapes
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses terminal equipment, an audio/video system and a method thereof. The terminal equipment comprises a data receiving/transmitting device, a memory, an advertisement inserting device, a display device and a counting device, wherein the data receiving/transmitting device is used for downloading audio/video programs, audio/video advertisements relative to the advertisement programs and playing strategies from at least one server on a network; the memory is used for storing the downloaded audio/video programs, the audio/video advertisements relative to the advertisement programs and the playing strategies; the advertisement inserting device is used for inserting the audio/video advertisements into the designated positions of the audio/video programs according to the playing strategies when the audio/video programs are played; the display device is used for displaying the audio/video programs/the audio/video advertisements; and the counting device is used for counting and storing the information of the played audio/video programs and the audio/video advertisements relative to the advertisement programs in the memory and uploading a counting result when the network is accessed by the data receiving/transmitting device. By using the scheme, even if the audio/video programs are downloaded to a local, the audio/video advertisements can be updated according to presetstrategies or the counting information of the audio/video advertisements can be uploaded.
Description
Technical field
The present invention relates to network audio/video technical field, be specifically related to a kind of terminal equipment, audio/video system and method thereof, even after the audio/video program is downloaded to this locality, also can or upload statistical information, for example audience ratings according to predetermined policy update audio/video advertisement about audio/video advertisement and/or other audio/video programs.
Background technology
In recent years, China's video website is emerged in large numbers like the mushrooms after rain, and the number of videos of average broadcast every day of maximum video website has reached more than one hundred million.This means that network video advertisement will enter an explosion type development stages.At present, the video ads mode of broadcasting commonly used be the user when video website is opened certain video frequency program, Website server adds video ads to the specified location of video frequency program, the normally original position of video frequency program or end position automatically.Then the form of synthetic video with Streaming Media sent on the user terminal, watch for the user in the mode of Online Video.This pattern can not be downloaded video frequency program usually and be saved in this locality, because the mode of downloading is difficult to satisfy the demand that operator inserts different ad contents.
As the disclosed content of prior art patent application patent CN101184248, the prior art discloses the method that a kind of generation has the video frequency program of advertisement, can only insert the problem of advertisement at the place, initial or end of video frequency program in order to solve present prior art.The characteristics of the prior art are that ad content is inserted in the video frequency program when coded format is changed, and new advertisement are inserted into the position of last time advertisement when changing advertisement.The weak point of the prior art is, is only applicable to the situation that video frequency program and video ads content are synthesized in the video website server front end, when video frequency program is downloaded to user terminal, just can't realize the replacing action of ad content.
In addition, the page browsing amount (PV) of website is to weigh the major criterion that the website is worth always, and the video-see number of times of video website also is an important evidence of weighing video website and video frequency program.But this watches statistic only just can add up accurately when watching the website video in that the user is online, the number of times operator of watching after the user downloads to terminal equipment with video frequency program can't obtain, and be unfavorable for the input effect of businessman's its advertisement of exact grasp like this.
In addition, along with the popularization of mobile TV in China, the rating information on the mobile device also will be subjected to digital television program provider, ad-agency and digital-TV operator and pay close attention to.Need to collect the digital television receiving information of mobile terminal device equally.
Summary of the invention
The objective of the invention is to propose a kind of terminal equipment, audio/video system and method can be carried out advertisement and be changed after the audio/video program downloads to user terminal.
Another object of the present invention is to propose a kind of terminal equipment, and the information of watching number of times and so on can be added up and upload to audio/video system and method after the audio/video program downloads to user terminal.
In a first aspect of the present invention, a kind of terminal equipment that can accesses network has been proposed, comprising:
Data Receiving/dispensing device, at least one server that is used for from the network is downloaded audio/video program and the audio/video advertisement that is associated with this audio/video program and is thrown in strategy;
Memory, the audio/video advertisement and the input strategy that are used to store the audio/video program of download and are associated with this audio/video program;
Device is inserted in advertisement, is used for when the user plays the audio/video program according to throwing in the assigned address that strategy is inserted into the audio/video advertisement audio/video program;
Present device, be used to present audio/video program/advertisement;
Statistic device is used to add up the information of audio/video program that the user plays and the audio/video advertisement relevant with this audio/video program, and statistics is stored in the described memory;
Wherein, when described Data Receiving/dispensing device accesses network, upload described statistics.
In a second aspect of the present invention, a kind of method that is used for terminal equipment has been proposed, comprise step:
At least one server from network is downloaded audio/video program and the audio/video advertisement that is associated with this audio/video program and is thrown in strategy;
Audio/video program that storage is downloaded and the audio/video advertisement that is associated with this audio/video program and input strategy;
When playing the audio/video program, the user audio/video advertisement is inserted into the assigned address of audio/video program according to the input strategy;
Present audio/video program/advertisement;
The information of audio/video program that the statistics user plays and the audio/video advertisement relevant, and storage statistics with this audio/video program;
Wherein, when described terminal equipment accesses network, upload described statistics.
In a third aspect of the present invention, a kind of audio/video system has been proposed, comprising:
At least one server, each server comprises:
The audio/video data storehouse, the audio/video advertisement and the input strategy that are used to store the audio/video program and are associated with this audio/video program;
Terminal equipment comprises:
Data Receiving/dispensing device, the server that is used for from the network is downloaded audio/video program and the audio/video advertisement that is associated with this audio/video program and is thrown in strategy;
Memory, the audio/video advertisement and the input strategy that are used to store the audio/video program of download and are associated with this audio/video program;
Device is inserted in advertisement, is used for when the user plays the audio/video program according to throwing in the assigned address that strategy is inserted into the audio/video advertisement audio/video program;
Present device, be used to present audio/video program/advertisement;
Statistic device is used to add up the information of audio/video program that the user plays and the audio/video advertisement relevant with this audio/video program, and statistics is stored in the described memory;
Wherein, when described Data Receiving/dispensing device accesses network, upload described statistics.
Utilize such scheme of the present invention, even be downloaded to this locality, also can change the audio/video advertisement, and/or upload statistical information at this audio/video advertisement and/or audio/video program according to predetermined strategy at the audio/video program.
Description of drawings
By below in conjunction with description of drawings the preferred embodiments of the present invention, will make above-mentioned and other purpose of the present invention, feature and advantage clearer, wherein:
Fig. 1 is the overall schematic according to the audio/video system of the embodiment of the invention;
Fig. 2 is a flow chart of playing audio/video program and audio/video advertisement according to the terminal equipment of the embodiment of the invention; And
Fig. 3 uploads the historical schematic diagram of program viewing/listen to according to the terminal equipment of the embodiment of the invention.
Description of reference numerals:
100 terminal equipments; 110 present module; 120 audio/video playing modules; 130 statistical modules; 140 advertisement insert modules; 150 memory modules; 160 data transmission/receiver modules; 180 wireless connections modules; 190 digital broadcasting receiver modules
200 audio/video Website servers; 210 databases; 220 broadcast strategy generation modules; 230 data transmission/receiver modules
300 WAP (wireless access point);
310 the Internets (Internet)
Embodiment
To be described embodiments of the invention below in conjunction with the accompanying drawings.In the description process below, having omitted is unnecessary details and function for the present invention, obscures to prevent that the understanding of the present invention from causing.
Fig. 1 is the schematic diagram according to the audio/video system of the embodiment of the invention.Audio/video system needs according to the embodiment of the invention comprise two aspect key elements: at least one terminal equipment 100 and audio/video Website server 200.Terminal equipment 100 comprises and presents module 110, audio/video playing module 120, statistical module 130, advertisement insert module 140, memory module 150, data transmission/receiver module 160, wireless connections module 180 and digital broadcasting receiver module 190.
Audio/video Website server 200 comprises database 210, broadcast strategy generation module 220 and data transmission/receiver module 230.
Audio/video Website server 200 is connected on the Internet 310.On near terminal equipment 100 is connected to by wireless connections module 180 the WAP (wireless access point) 300, be connected on the Internet 310 through WAP (wireless access point) 300 again, and then visit audio/video Website server 200.
On audio/video Website server 200, database 210 is used to preserve all audio/videos that the website offers terminal equipment 100, comprises audio/video program and audio/video advertisement.Broadcast strategy generation module 230 is used to be created on the strategy of playing the audio/video advertisement on the terminal equipment 100.The particular content of strategy is as shown in table 1.Data transmission/receiver module 230 is used to intercept the download request of terminal equipment 100, and the download of audio/video program, audio/video advertisement and the input strategy such as the advertisement broadcast strategy is provided.At terminal equipment 100 when certain audio/video web site requests is downloaded audio/video program, data transmission/receiver module 230 in non-mode of bothering with audio/video advertisement and broadcast strategy and the information that is used to discern this audio/video website, for example identification number or worker's P address send to user terminal 100 simultaneously.In addition, Data Receiving/sending module 230 is used to intercept the upload request of terminal equipment 100, and the audio/video program audio/video play history information uploaded of receiving terminal apparatus 100, and for example certain audio/video advertisement watches/listen to number of times etc.
According to embodiments of the invention, terminal equipment 100 for example is mancarried devices such as mobile phone, PMP, hand held television, PDA or notebook computer.
In addition, digital broadcasting receiver module 190 receives the digital broadcast program that audio/video broadcast platform (not shown) sends, and presents by presenting module 110.In this case, statistical module 130 is added up the statistical information of the TV programme that is received by digital broadcasting receiver module 190, the viewership information of each digital television program for example, the broadcasting time of Streaming Media, the time of watching certain channel and number of times, and user's information such as rating preference.
Table 1 audio/video advertising message and broadcast strategy
Describe the operating process of each module of terminal equipment 100 in detail below in conjunction with accompanying drawing 2 and 3.
On terminal equipment 100, near being connected to, use wireless connections modules (as the Wifi module) 180 have on the WAP (wireless access point) 300 of the Internet 310 connections, by WAP (wireless access point) 300 visit audio/video Website servers 200.When browsing this audio/video website, the user clicks to download and preserves audio/video program P.Log-on data transmission/receiver module 160 is downloaded audio/video program P, and the information of audio/video program P is added in the audio/video program information table in the memory module 150 to the detailed content reference
Table 2Meanwhile, data transmission/receiver module 160 downloads to memory module 150 with audio/video advertisement (one or more) and broadcast strategy file.According to embodiments of the invention, the data that are stored in the memory module 150 are after encrypting, to strengthen fail safe.
When the user selected to play the audio/video program of preserving in the memory module 150, whether advertisement insert module 140 at first existed broadcast strategy in the detection of stored module 150.If exist, then reproduction time and the broadcast mode according to appointment in the broadcast strategy is inserted into the audio/video advertisement among the audio/video program P, and delivers to audio/video playing module 120 and play.
According to embodiments of the invention, concrete mode, position and the number etc. of inserting advertisement are determined by the advertisement broadcast strategy.When the user plays the audio/video program at every turn, insertion may be same audio/video advertisement, also may be different audio/video advertisements, the number of inserting advertisement may be 1, also may be a plurality of.
If broadcast strategy disappearance then gives tacit consent to the audio/video advertisement is inserted into audio/video program end and delivers to audio/video playing module 120 and play.The audio/video program of all downloads uses same broadcast strategy file.Present module 110 and be used to show the result who plays audio/video.
For example, at step S110, advertisement insert module 140 reads advertising strategy, and carries out the broadcast of this audio/video at step S120 by audio/video playing module 120.
Carry out in the process in broadcast, judge at step S130 whether the broadcast of audio/video program is finished, if do not finish, judge whether to arrive by the determined advertisement of advertising strategy insertion point at step S140, if arrive, then play the audio/video advertisement at step S150 audio/video playing module 120, flow process forwards step S120 to then.
If no show advertisement insertion point, then the step S120 that forwards to equally of flow process.In addition, if the judged result at step S130 is that the audio/video playing programs is finished, then at step S160, audio/video playing module 120 sends to statistical module 130 with the audio/video program of this broadcast and the relevant information of audio/video advertisement, and the program of statistical module 130 these broadcasts of statistics is kept in the memory module 150 with relevant audio/video advertisement and with it.
Like this, after finishing this playback action, audio/video playing module 120 sends to statistical module 130 with the audio/video program of this broadcast and the relevant information of audio/video advertisement, statistical module 130 is with this broadcast information, for example the number of times of audio/video program of Bo Fanging and relevant audio/video advertisement is saved in memory module 150.The playing programs information list reference of preserving in the memory module 150
Table 3
When finishing playing,, then will be stored in the memory module 150 by data transmission/receiver module 160 if wireless connections module 180 can be connected to audio/video Website server 200
Table 3Send it back audio/video Website server 200, and will be kept in the memory module 150
Table 3Initialization.When finishing playing,, then wait for when can visit audio/video Website server 200 next time and again will if wireless connections module 180 can't be connected to audio/video Website server 200
Table 3Upload.According to embodiments of the invention, distinguish the source web of program based on the identification information of audio/video website, thereby when the historical information of uploading about audio/video program or advertisement, can give corresponding server with these information uploadings exactly.
For example, at step S210, wireless connections module 180 connects with audio/video Website server 200.Then, at step S220, read the record of watching of relevant audio/video program from audio/video Website server 200.And judge that at step S230 whether this watches record is empty.If be not empty, then will watch/listen to record to be uploaded to audio/video Website server 200 at step S240.If be empty, then do not upload and watch/listen to record.
According to embodiments of the invention, the information shown in the table 3 can be uploaded to audio/video Website server 200, is stored in the database, perhaps uploads to the advertiser servers (not shown), makes things convenient for advertiser's assessment advertisement delivery effect.
Table 2 audio/video programme information
Table 3 audio/video play history information
In addition, after having uploaded the information shown in the table 3, can from the memory module 150 of this locality, delete and upload the audio/video play history information of success.
According to embodiments of the invention, in terminal equipment, digital broadcasting receiver module 190 is used for receiving digital broadcast signal (including but not limited to mobile TV and terrestrial DTV).The terminal use generates an audience information by statistical module 130, and is saved in the memory module 150 in start, when changing platform and shutdown.The form reference table 4 of concrete audience information.
According to embodiments of the invention, the information shown in the table 4 can be uploaded to rating and collect the server (not shown), uses for digital television program provider, ad-agency and digital-TV operator.The audience information of successfully uploading is deleted from 150 memory modules in case repeat statistics.
Table 4 digital television receiving information
Described above is specific embodiment of the present invention, and within the scope of the present invention, the foregoing description can also have a lot of variations.To introduction of the present invention,, do not break away from guidance of the present invention and scope according to top, the present invention is made various changes and variation is obvious for those skilled in the art.Therefore, the present invention attempts to be included in the various variations in the technology of the present invention scope.
Claims (21)
1, a kind of terminal equipment that can accesses network comprises:
Data Receiving/dispensing device, at least one server that is used for from the network is downloaded audio/video program and the audio/video advertisement that is associated with this audio/video program and is thrown in strategy;
Memory, the audio/video advertisement and the input strategy that are used to store the audio/video program of download and are associated with this audio/video program;
Device is inserted in advertisement, is used for when the user plays the audio/video program according to throwing in the assigned address that strategy is inserted into the audio/video advertisement audio/video program;
Present device, be used to present audio/video program/advertisement;
Statistic device is used to add up the information of audio/video program that the user plays and the audio/video advertisement relevant with this audio/video program, and statistics is stored in the described memory;
Wherein, when described Data Receiving/dispensing device accesses network, upload described statistics.
2, terminal equipment as claimed in claim 1, also comprise: digital broacast receiver, be used for tuning and the signal decoded digital broadcast program, the signal that is received is presented by presenting device, wherein said statistic device is also added up the audience information of this digital broadcast program, and be stored in the memory, and when described Data Receiving/dispensing device accesses network, upload described audience information.
3, terminal equipment as claimed in claim 1, wherein said information comprise that the user plays the number of times of described advertisement.
4, terminal equipment as claimed in claim 1, wherein when described Data Receiving/dispensing device accesses network, the input strategy that upgrades the audio/video advertisement and be associated with described audio/video advertisement.
5, terminal equipment as claimed in claim 1, wherein the source according to the audio/video program is uploaded to corresponding described server with described statistics.
6, terminal equipment as claimed in claim 1, wherein said statistics is uploaded to advertiser servers.
7, terminal equipment as claimed in claim 1, wherein said terminal equipment is a portable mobile apparatus.
8, terminal equipment as claimed in claim 7, wherein said portable mobile apparatus comprises mobile phone, PMP, hand held television, PDA or notebook computer.
9, a kind of method that is used for terminal equipment comprises step:
At least one server from network is downloaded audio/video program and the audio/video advertisement that is associated with this audio/video program and is thrown in strategy;
Audio/video program that storage is downloaded and the audio/video advertisement that is associated with this audio/video program and input strategy;
When playing the audio/video program, the user audio/video advertisement is inserted into the assigned address of audio/video program according to the input strategy;
Present and insert audio/video program/advertisement;
The information of audio/video program that the statistics user plays and the audio/video advertisement relevant, and storage statistics with this audio/video program;
Wherein, when described terminal equipment accesses network, upload described statistics.
10, method as claimed in claim 9 also comprises step:
The signal of tuning and receiving digital broadcast program;
Play digital broadcast program based on the signal that receives.
11, method as claimed in claim 9, wherein said information comprise that the user plays the number of times of described advertisement and/or the number of times of audio/video program.
12, method as claimed in claim 9 also comprises step: when described terminal equipment accesses network, and the input strategy that upgrades the audio/video advertisement and be associated with described audio/video advertisement.
13, method as claimed in claim 9, wherein the source according to the audio/video program is uploaded to corresponding server with described statistics.
14, method as claimed in claim 9, wherein said statistics is uploaded to advertiser servers.
15, a kind of audio/video system comprises:
At least one server, each server comprises:
The audio/video data storehouse, the audio/video advertisement and the input strategy that are used to store the audio/video program and are associated with this audio/video program;
Terminal equipment comprises:
Data Receiving/dispensing device, the server that is used for from the network is downloaded audio/video program and the audio/video advertisement that is associated with this audio/video program and is thrown in strategy;
Memory, the audio/video advertisement and the input strategy that are used to store the audio/video program of download and are associated with this audio/video program;
Device is inserted in advertisement, is used for when the user plays the audio/video program according to throwing in the assigned address that strategy is inserted into the audio/video advertisement audio/video program;
Present device, be used to present audio/video program/advertisement;
Statistic device is used to add up the information of audio/video program that the user plays and the audio/video advertisement relevant with this audio/video program, and statistics is stored in the described memory;
Wherein, when described Data Receiving/dispensing device accesses network, upload described statistics.
16, audio/video system as claimed in claim 15, described terminal equipment also comprises: digital broacast receiver, be used for tuning and the signal decoded digital broadcast program, the signal that is received is presented by presenting device, wherein said statistic device is also added up the audience information of this digital broadcast program, and be stored in the memory, and when described Data Receiving/dispensing device accesses network, upload described audience information.
17, audio/video system as claimed in claim 15, wherein said server also comprise the tactful generating apparatus that is used to generate described input strategy.
18, audio/video system as claimed in claim 15, wherein said information comprise that the user plays the number of times of described advertisement and/or the audience information of audio/video program.
19, audio/video system as claimed in claim 15, wherein when described Data Receiving/dispensing device accesses network, the input strategy that upgrades the audio/video advertisement and be associated with described audio/video advertisement.
20, audio/video system as claimed in claim 15, wherein the source based on the audio/video program is uploaded to corresponding server with described statistics.
21, audio/video system as claimed in claim 15, wherein said statistics is uploaded to advertiser servers.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200810214423.8A CN101662647B (en) | 2008-08-26 | 2008-08-26 | Terminal equipment, audio/video system and method thereof |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200810214423.8A CN101662647B (en) | 2008-08-26 | 2008-08-26 | Terminal equipment, audio/video system and method thereof |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN101662647A true CN101662647A (en) | 2010-03-03 |
| CN101662647B CN101662647B (en) | 2014-02-12 |
Family
ID=41790372
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN200810214423.8A Expired - Fee Related CN101662647B (en) | 2008-08-26 | 2008-08-26 | Terminal equipment, audio/video system and method thereof |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN101662647B (en) |
Cited By (19)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101783915A (en) * | 2010-03-19 | 2010-07-21 | 北京国双科技有限公司 | Method for realizing video quantification |
| CN102137291A (en) * | 2010-09-25 | 2011-07-27 | 华为技术有限公司 | Advertisement selecting method and Internet protocol television (IPTV) platform |
| CN102143133A (en) * | 2010-08-05 | 2011-08-03 | 华为技术有限公司 | Method, device and system for supporting advertisement content in hyper text transport protocol (HTTP) stream playing manner |
| CN102802056A (en) * | 2012-09-12 | 2012-11-28 | 北京播思软件技术有限公司 | Method used for inserting advertisement in digital broadcasting television program |
| CN102843583A (en) * | 2012-08-10 | 2012-12-26 | Tcl集团股份有限公司 | Display method, media play system and media play terminal of advertisements |
| CN103098487A (en) * | 2010-06-04 | 2013-05-08 | 株式会社Ntt都科摩 | Broadcast content transmitting device, and broadcast content receiving device |
| CN103262527A (en) * | 2010-03-08 | 2013-08-21 | 南基元 | System and method for managing the output of broadcast advertisement data |
| CN103996137A (en) * | 2014-06-06 | 2014-08-20 | 北京金山网络科技有限公司 | Data display method and device |
| WO2015032342A1 (en) * | 2013-09-06 | 2015-03-12 | 乐视致新电子科技（天津）有限公司 | Information displaying method and apparatus |
| CN105451043A (en) * | 2015-12-02 | 2016-03-30 | 合一网络技术(北京)有限公司 | Offline advertisement delivery method and device |
| CN105657481A (en) * | 2014-12-01 | 2016-06-08 | 上海斐讯数据通信技术有限公司 | Video play system and method for cutting in advertisement in video |
| CN105955221A (en) * | 2016-06-21 | 2016-09-21 | 北京百度网讯科技有限公司 | Electric appliance equipment control method and apparatus |
| CN106717010A (en) * | 2014-09-29 | 2017-05-24 | 亚马逊科技公司 | User interaction analysis module |
| CN107295376A (en) * | 2016-04-05 | 2017-10-24 | 北京优朋普乐科技有限公司 | Merging method, device and the jettison system of advertisement of advertisement and positive |
| CN108235068A (en) * | 2016-12-22 | 2018-06-29 | 北京国双科技有限公司 | TV column plays statistical method and device |
| CN110636328A (en) * | 2019-09-02 | 2019-12-31 | 世纪美映影院技术服务（北京）有限公司 | Method and system for monitoring cinema advertisement playing |
| CN110769285A (en) * | 2019-11-11 | 2020-02-07 | 秒针信息技术有限公司 | Play volume estimation method and play volume estimation device of play resources |
| CN111641866A (en) * | 2017-06-22 | 2020-09-08 | 谷歌有限责任公司 | Efficient insertion of media items in a media stream |
| CN112735471A (en) * | 2020-12-24 | 2021-04-30 | 北京达佳互联信息技术有限公司 | Audio data processing method and device and audio data playing method and device |
Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1878178A (en) * | 2006-07-11 | 2006-12-13 | 华为技术有限公司 | Program audience information handling method and system |
| CN101018364A (en) * | 2007-03-15 | 2007-08-15 | 北京网秦天下科技有限公司 | A method and system for publishing the advertisement at the mobile terminal |
| CN101047833A (en) * | 2007-02-09 | 2007-10-03 | 浪潮电子信息产业股份有限公司 | Program monitoring management system based on digital water-print and two-way top-set box |
| CN101075895A (en) * | 2007-06-25 | 2007-11-21 | 腾讯科技（深圳）有限公司 | Method and system for accounting advertisement broadcasting time |
| CN101155341A (en) * | 2006-09-26 | 2008-04-02 | 北京龙迹天地科技有限公司 | Wireless content service system, server and corresponding terminal |
| US20080114861A1 (en) * | 2007-01-05 | 2008-05-15 | Gildred John T | Method of inserting promotional content within downloaded video content |
-
2008
- 2008-08-26 CN CN200810214423.8A patent/CN101662647B/en not_active Expired - Fee Related
Patent Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1878178A (en) * | 2006-07-11 | 2006-12-13 | 华为技术有限公司 | Program audience information handling method and system |
| CN101155341A (en) * | 2006-09-26 | 2008-04-02 | 北京龙迹天地科技有限公司 | Wireless content service system, server and corresponding terminal |
| US20080114861A1 (en) * | 2007-01-05 | 2008-05-15 | Gildred John T | Method of inserting promotional content within downloaded video content |
| CN101047833A (en) * | 2007-02-09 | 2007-10-03 | 浪潮电子信息产业股份有限公司 | Program monitoring management system based on digital water-print and two-way top-set box |
| CN101018364A (en) * | 2007-03-15 | 2007-08-15 | 北京网秦天下科技有限公司 | A method and system for publishing the advertisement at the mobile terminal |
| CN101075895A (en) * | 2007-06-25 | 2007-11-21 | 腾讯科技（深圳）有限公司 | Method and system for accounting advertisement broadcasting time |
Cited By (27)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103262527B (en) * | 2010-03-08 | 2016-12-21 | 南基元 | Broadcast advertisement data outgoing management system and method thereof |
| CN103262527A (en) * | 2010-03-08 | 2013-08-21 | 南基元 | System and method for managing the output of broadcast advertisement data |
| CN101783915A (en) * | 2010-03-19 | 2010-07-21 | 北京国双科技有限公司 | Method for realizing video quantification |
| CN103098487A (en) * | 2010-06-04 | 2013-05-08 | 株式会社Ntt都科摩 | Broadcast content transmitting device, and broadcast content receiving device |
| CN102143133A (en) * | 2010-08-05 | 2011-08-03 | 华为技术有限公司 | Method, device and system for supporting advertisement content in hyper text transport protocol (HTTP) stream playing manner |
| CN102143133B (en) * | 2010-08-05 | 2013-12-18 | 华为技术有限公司 | Method, device and system for supporting advertisement content in hyper text transport protocol (HTTP) stream playing manner |
| CN102137291A (en) * | 2010-09-25 | 2011-07-27 | 华为技术有限公司 | Advertisement selecting method and Internet protocol television (IPTV) platform |
| CN102843583A (en) * | 2012-08-10 | 2012-12-26 | Tcl集团股份有限公司 | Display method, media play system and media play terminal of advertisements |
| CN102802056A (en) * | 2012-09-12 | 2012-11-28 | 北京播思软件技术有限公司 | Method used for inserting advertisement in digital broadcasting television program |
| CN102802056B (en) * | 2012-09-12 | 2015-06-10 | 播思通讯技术（北京）有限公司 | Method used for inserting advertisement in digital broadcasting television program |
| WO2015032342A1 (en) * | 2013-09-06 | 2015-03-12 | 乐视致新电子科技（天津）有限公司 | Information displaying method and apparatus |
| CN103996137A (en) * | 2014-06-06 | 2014-08-20 | 北京金山网络科技有限公司 | Data display method and device |
| CN106717010A (en) * | 2014-09-29 | 2017-05-24 | 亚马逊科技公司 | User interaction analysis module |
| CN105657481A (en) * | 2014-12-01 | 2016-06-08 | 上海斐讯数据通信技术有限公司 | Video play system and method for cutting in advertisement in video |
| CN105451043A (en) * | 2015-12-02 | 2016-03-30 | 合一网络技术(北京)有限公司 | Offline advertisement delivery method and device |
| CN107295376A (en) * | 2016-04-05 | 2017-10-24 | 北京优朋普乐科技有限公司 | Merging method, device and the jettison system of advertisement of advertisement and positive |
| CN105955221A (en) * | 2016-06-21 | 2016-09-21 | 北京百度网讯科技有限公司 | Electric appliance equipment control method and apparatus |
| CN108235068B (en) * | 2016-12-22 | 2020-05-26 | 北京国双科技有限公司 | Television column playing statistical method and device |
| CN108235068A (en) * | 2016-12-22 | 2018-06-29 | 北京国双科技有限公司 | TV column plays statistical method and device |
| CN111641866A (en) * | 2017-06-22 | 2020-09-08 | 谷歌有限责任公司 | Efficient insertion of media items in a media stream |
| CN111641866B (en) * | 2017-06-22 | 2021-12-28 | 谷歌有限责任公司 | Method, system, and medium for inserting auxiliary media items into a primary media stream |
| US11405685B2 (en) | 2017-06-22 | 2022-08-02 | Google Llc | Efficient insertion of media items in media streams |
| CN110636328A (en) * | 2019-09-02 | 2019-12-31 | 世纪美映影院技术服务（北京）有限公司 | Method and system for monitoring cinema advertisement playing |
| CN110769285A (en) * | 2019-11-11 | 2020-02-07 | 秒针信息技术有限公司 | Play volume estimation method and play volume estimation device of play resources |
| CN110769285B (en) * | 2019-11-11 | 2021-12-07 | 秒针信息技术有限公司 | Play volume estimation method and play volume estimation device of play resources |
| CN112735471A (en) * | 2020-12-24 | 2021-04-30 | 北京达佳互联信息技术有限公司 | Audio data processing method and device and audio data playing method and device |
| CN112735471B (en) * | 2020-12-24 | 2023-10-31 | 北京达佳互联信息技术有限公司 | Audio data processing method and device and audio data playing method and device |
Also Published As
| Publication number | Publication date |
|---|---|
| CN101662647B (en) | 2014-02-12 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN101662647B (en) | Terminal equipment, audio/video system and method thereof | |
| US10542321B2 (en) | Receiver and system using an electronic questionnaire for advanced broadcast services | |
| US11532016B2 (en) | Multiple playback local ad rotation | |
| US8578405B2 (en) | Providing content interruptions | |
| US7263714B2 (en) | Providing content interruptions | |
| US8745023B2 (en) | System and method for content browsing using a non-realtime connection | |
| US20100058380A1 (en) | Methods, computer program products, and apparatus for receiving targeted content based on locally stored user data | |
| US7665108B2 (en) | Broadcasting program viewing method using electronic program guide and system thereof | |
| US20080120407A1 (en) | Tracking usage of portable media device | |
| WO2008025578A1 (en) | Personalized advertising in mobile television | |
| US11277586B2 (en) | Method, system and apparatus for conveying personalized content to a viewer | |
| CN103188232A (en) | Advertising insertion system | |
| US20220038754A1 (en) | Secondary Content Delivery | |
| JP4973881B2 (en) | Electronic service guide / broadcaster and method of processing electronic service guide | |
| CN101415148B (en) | Method, system and user terminal for implementing value-added business | |
| US8812354B2 (en) | Method and system for dynamic scheduling of content delivery | |
| CN101472168A (en) | Method, system and stream medium server for transmitting stream medium advertisement based on wireless terminal | |
| CN101489106B (en) | Method and apparatus for automatically searching multimedia broadcast television program information | |
| CN101471944B (en) | Advertisement transmission method and system | |
| CN100466575C (en) | Content playing system, client and content playing method | |
| CN103338402A (en) | A digital television reception device, a control method for digital television advertisement playing and a system | |
| KR20090074570A (en) | Broadcasting coupon/advertising information terminal and coupon/advertising offer system thereof | |
| KR20090123344A (en) | Method and system for providing custom-made broadcasting program | |
| JP4160791B2 (en) | Information usage fee billing method and information usage fee billing user terminal | |
| US8095470B1 (en) | Identifying a content provider |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20140212 |
|
| CF01 | Termination of patent right due to non-payment of annual fee |