WO2011046667A3 - Systèmes et procédés de mise en correspondance d'identificateurs - Google Patents

Systèmes et procédés de mise en correspondance d'identificateurs Download PDF

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Publication number
WO2011046667A3
WO2011046667A3 PCT/US2010/044779 US2010044779W WO2011046667A3 WO 2011046667 A3 WO2011046667 A3 WO 2011046667A3 US 2010044779 W US2010044779 W US 2010044779W WO 2011046667 A3 WO2011046667 A3 WO 2011046667A3
Authority
WO
WIPO (PCT)
Prior art keywords
user
identifiers
profile
transaction
data
Prior art date
Application number
PCT/US2010/044779
Other languages
English (en)
Other versions
WO2011046667A2 (fr
Inventor
Edward W. Fordyce Iii
Leigh Amaro
Michelle Eng Winters
Nurtekin Savas
Charles Raymond Byce
Ryan Hagey
Original Assignee
Visa U.S.A. Inc.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Visa U.S.A. Inc. filed Critical Visa U.S.A. Inc.
Priority to AU2010307283A priority Critical patent/AU2010307283B2/en
Priority to CA2777170A priority patent/CA2777170A1/fr
Publication of WO2011046667A2 publication Critical patent/WO2011046667A2/fr
Publication of WO2011046667A3 publication Critical patent/WO2011046667A3/fr

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/08—Payment architectures
    • G06Q20/10—Payment architectures specially adapted for electronic funds transfer [EFT] systems; specially adapted for home banking systems
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/38—Payment protocols; Details thereof
    • G06Q20/40—Authorisation, e.g. identification of payer or payee, verification of customer or shop credentials; Review and approval of payers, e.g. check credit lines or negative lists
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0224—Discounts or incentives, e.g. coupons or rebates based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0239—Online discounts or incentives
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

Abstract

Sous un certain aspect, l'invention porte sur un système qui comprend un système de transaction pour traiter des transactions, une centrale de données pour mémoriser des données de transaction et enregistrant des transactions traitées par un gestionnaire de transaction pour mémoriser des données de mise en correspondance entre les premiers identificateurs d'utilisateur et des premiers identificateurs de compte, un générateur de profil pour générer un profil d'utilisateur sur la base de données de transaction, et un portail couplé au gestionnaire de transaction et destiné à recevoir une interrogation identifiant un second identificateur d'utilisateur utilisé par le premier dispositif de suivi afin de suivre des activités en ligne de l'utilisateur. Le système est destiné à identifier un second identificateur de compte de l'utilisateur à partir du second identificateur d'utilisateur sur la base des données de mise en correspondance entre les premiers identificateurs d'utilisateur et les premiers identificateurs de compte afin de faciliter une publicité ciblée à l'aide du profil d'utilisateur et/ou de fournir des informations concernant certaines transactions de l'utilisateur liées à une publicité présentée précédemment.
PCT/US2010/044779 2009-10-15 2010-08-06 Systèmes et procédés de mise en correspondance d'identificateurs WO2011046667A2 (fr)

Priority Applications (2)

Application Number Priority Date Filing Date Title
AU2010307283A AU2010307283B2 (en) 2009-10-15 2010-08-06 Systems and methods to match identifiers
CA2777170A CA2777170A1 (fr) 2009-10-15 2010-08-06 Systemes et procedes de mise en correspondance d'identificateurs

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US25211909P 2009-10-15 2009-10-15
US61/252,119 2009-10-15
US12/849,798 US8595058B2 (en) 2009-10-15 2010-08-03 Systems and methods to match identifiers
US12/849,798 2010-08-03

Publications (2)

Publication Number Publication Date
WO2011046667A2 WO2011046667A2 (fr) 2011-04-21
WO2011046667A3 true WO2011046667A3 (fr) 2011-06-16

Family

ID=43876785

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2010/044779 WO2011046667A2 (fr) 2009-10-15 2010-08-06 Systèmes et procédés de mise en correspondance d'identificateurs

Country Status (4)

Country Link
US (3) US8595058B2 (fr)
AU (1) AU2010307283B2 (fr)
CA (1) CA2777170A1 (fr)
WO (1) WO2011046667A2 (fr)

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