WO2011043979A3 - Systèmes et procédés d'annonce de services en fonction d'un profil local - Google Patents

Systèmes et procédés d'annonce de services en fonction d'un profil local Download PDF

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Publication number
WO2011043979A3
WO2011043979A3 PCT/US2010/050923 US2010050923W WO2011043979A3 WO 2011043979 A3 WO2011043979 A3 WO 2011043979A3 US 2010050923 W US2010050923 W US 2010050923W WO 2011043979 A3 WO2011043979 A3 WO 2011043979A3
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WO
WIPO (PCT)
Prior art keywords
profile
systems
methods
transactions
services based
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Application number
PCT/US2010/050923
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English (en)
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WO2011043979A2 (fr
Inventor
Leigh Amaro
Joe Cunningham
Jack Yang
Karteek Patel
Edward W. Fordyce Iii
Robert Eng
Uzma Makhdumi
Charles Raymond Byce
Michelle Eng Winters
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Visa U.S.A.
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Application filed by Visa U.S.A. filed Critical Visa U.S.A.
Publication of WO2011043979A2 publication Critical patent/WO2011043979A2/fr
Publication of WO2011043979A3 publication Critical patent/WO2011043979A3/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

Dans un premier aspect, un appareil de calcul comprend: un gestionnaire de transaction pour traiter les transactions; un entrepôt de données pour stocker les données de transaction enregistrant les transactions traitées par le gestionnaire de transactions; un générateur de profils pour générer, en fonction des données de transaction, un profil contenant une pluralité de valeurs représentant les dépenses agrégées dans divers secteurs de dépenses pour récapituler les transactions dans une zone géographique donnée; et un portail pour recevoir les données d'annonce transmises par un annonceur et pour mettre en place une campagne publicitaire en fonction du profil, de manière à transmettre aux utilisateurs des annonces, au nom de l'annonceur, dans la zone géographique en question via un ou plusieurs canaux publicitaires.
PCT/US2010/050923 2009-10-09 2010-09-30 Systèmes et procédés d'annonce de services en fonction d'un profil local WO2011043979A2 (fr)

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US25046409P 2009-10-09 2009-10-09
US61/250,464 2009-10-09
US12/877,015 2010-09-07
US12/877,015 US20110087547A1 (en) 2009-10-09 2010-09-07 Systems and Methods for Advertising Services Based on a Local Profile

Publications (2)

Publication Number Publication Date
WO2011043979A2 WO2011043979A2 (fr) 2011-04-14
WO2011043979A3 true WO2011043979A3 (fr) 2011-06-16

Family

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Application Number Title Priority Date Filing Date
PCT/US2010/050923 WO2011043979A2 (fr) 2009-10-09 2010-09-30 Systèmes et procédés d'annonce de services en fonction d'un profil local

Country Status (2)

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US (1) US20110087547A1 (fr)
WO (1) WO2011043979A2 (fr)

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