MY155761A - Keyword expression language for online search and advertising - Google Patents

Keyword expression language for online search and advertising

Info

Publication number
MY155761A
MY155761A MYPI2010004762A MYPI20104762A MY155761A MY 155761 A MY155761 A MY 155761A MY PI2010004762 A MYPI2010004762 A MY PI2010004762A MY PI20104762 A MYPI20104762 A MY PI20104762A MY 155761 A MY155761 A MY 155761A
Authority
MY
Malaysia
Prior art keywords
expression language
keywords
syntax
keyword expression
advertising
Prior art date
Application number
MYPI2010004762A
Other languages
English (en)
Inventor
Ian P Ferreira
Dominowska Ewa
Original Assignee
Microsoft Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Microsoft Corp filed Critical Microsoft Corp
Publication of MY155761A publication Critical patent/MY155761A/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/60—Information retrieval; Database structures therefor; File system structures therefor of audio data
    • G06F16/68—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
    • G06F16/686—Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually using information manually generated, e.g. tags, keywords, comments, title or artist information, time, location or usage information, user ratings
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/951—Indexing; Web crawling techniques
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F40/00—Handling natural language data
    • G06F40/10—Text processing
    • G06F40/166—Editing, e.g. inserting or deleting
    • G06F40/169—Annotation, e.g. comment data or footnotes
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F40/00—Handling natural language data
    • G06F40/40—Processing or translation of natural language
    • G06F40/55—Rule-based translation
    • G06F40/56—Natural language generation
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements

Landscapes

  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Physics & Mathematics (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • General Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Artificial Intelligence (AREA)
  • Health & Medical Sciences (AREA)
  • Data Mining & Analysis (AREA)
  • Audiology, Speech & Language Pathology (AREA)
  • Computational Linguistics (AREA)
  • General Health & Medical Sciences (AREA)
  • Library & Information Science (AREA)
  • Multimedia (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
MYPI2010004762A 2008-05-09 2009-03-05 Keyword expression language for online search and advertising MY155761A (en)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
US12/118,057 US8145620B2 (en) 2008-05-09 2008-05-09 Keyword expression language for online search and advertising

Publications (1)

Publication Number Publication Date
MY155761A true MY155761A (en) 2015-11-30

Family

ID=41264916

Family Applications (1)

Application Number Title Priority Date Filing Date
MYPI2010004762A MY155761A (en) 2008-05-09 2009-03-05 Keyword expression language for online search and advertising

Country Status (14)

Country Link
US (2) US8145620B2 (enExample)
EP (1) EP2274692A4 (enExample)
JP (1) JP5539969B2 (enExample)
KR (1) KR101557299B1 (enExample)
CN (2) CN102880730B (enExample)
AU (1) AU2009244701B2 (enExample)
BR (1) BRPI0910660A2 (enExample)
CA (1) CA2720500C (enExample)
MX (1) MX2010011971A (enExample)
MY (1) MY155761A (enExample)
RU (1) RU2010145267A (enExample)
SG (1) SG191565A1 (enExample)
WO (1) WO2009137156A1 (enExample)
ZA (1) ZA201007093B (enExample)

Families Citing this family (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8356041B2 (en) * 2008-06-17 2013-01-15 Microsoft Corporation Phrase builder
US9542438B2 (en) * 2008-06-17 2017-01-10 Microsoft Technology Licensing, Llc Term complete
US8316296B2 (en) 2008-10-01 2012-11-20 Microsoft Corporation Phrase generation using part(s) of a suggested phrase
US9569770B1 (en) 2009-01-13 2017-02-14 Amazon Technologies, Inc. Generating constructed phrases
US8768852B2 (en) * 2009-01-13 2014-07-01 Amazon Technologies, Inc. Determining phrases related to other phrases
US9298700B1 (en) * 2009-07-28 2016-03-29 Amazon Technologies, Inc. Determining similar phrases
US10007712B1 (en) 2009-08-20 2018-06-26 Amazon Technologies, Inc. Enforcing user-specified rules
US8533579B2 (en) * 2009-10-21 2013-09-10 Symantec Corporation Data loss detection method for handling fuzziness in sensitive keywords
US8799658B1 (en) 2010-03-02 2014-08-05 Amazon Technologies, Inc. Sharing media items with pass phrases
US20120136718A1 (en) * 2010-11-29 2012-05-31 Microsoft Corporation Display of Search Ads in Local Language
US20140046756A1 (en) * 2012-08-08 2014-02-13 Shopzilla, Inc. Generative model for related searches and advertising keywords
CN103593779A (zh) * 2012-08-13 2014-02-19 周良文 属性模板结构装置的广告投标发布系统
US9898467B1 (en) * 2013-09-24 2018-02-20 Amazon Technologies, Inc. System for data normalization
KR20150129182A (ko) * 2014-05-08 2015-11-19 주식회사 와이티앤씨글로벌 메시지 제공 방법 및 메시지 제공 장치

Family Cites Families (38)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH04340658A (ja) * 1991-05-17 1992-11-27 Hitachi Medical Corp ファイル検索方法
US5983221A (en) 1998-01-13 1999-11-09 Wordstream, Inc. Method and apparatus for improved document searching
US6681217B1 (en) 1998-10-27 2004-01-20 Jerzy Lewak Boolean text search combined with extended regular expression search
US6263328B1 (en) * 1999-04-09 2001-07-17 International Business Machines Corporation Object oriented query model and process for complex heterogeneous database queries
JP4253152B2 (ja) 2000-01-05 2009-04-08 三菱電機株式会社 キーワード抽出装置
JP2005063470A (ja) * 2000-01-05 2005-03-10 Mitsubishi Electric Corp キーワード抽出装置
US20020143524A1 (en) 2000-09-29 2002-10-03 Lingomotors, Inc. Method and resulting system for integrating a query reformation module onto an information retrieval system
US20020103876A1 (en) * 2001-01-29 2002-08-01 Masayuki Chatani System and computer-based method for providing transformed information in response to a client search request
US20090006543A1 (en) * 2001-08-20 2009-01-01 Masterobjects System and method for asynchronous retrieval of information based on incremental user input
AUPR894801A0 (en) 2001-11-20 2001-12-13 Unisearch Limited A system and method for searching data sources
US20060004732A1 (en) * 2002-02-26 2006-01-05 Odom Paul S Search engine methods and systems for generating relevant search results and advertisements
KR20040026167A (ko) * 2002-09-23 2004-03-30 인터내셔널 비지네스 머신즈 코포레이션 사용자가 입력한 유알엘 및/또는 검색어에 근거하여광고를 제공하는 방법 및 장치
US7308446B1 (en) 2003-01-10 2007-12-11 Cisco Technology, Inc. Methods and apparatus for regular expression matching
US7093231B2 (en) 2003-05-06 2006-08-15 David H. Alderson Grammer for regular expressions
US7299221B2 (en) * 2003-05-08 2007-11-20 Oracle International Corporation Progressive relaxation of search criteria
US7730054B1 (en) * 2003-09-30 2010-06-01 Google Inc. Systems and methods for providing searchable prior history
US20050283473A1 (en) * 2004-06-17 2005-12-22 Armand Rousso Apparatus, method and system of artificial intelligence for data searching applications
US20070214133A1 (en) * 2004-06-23 2007-09-13 Edo Liberty Methods for filtering data and filling in missing data using nonlinear inference
WO2006083118A1 (en) 2005-02-02 2006-08-10 Jung-Han Chae Keyword association advertisement system and method thereof
JP2007072646A (ja) 2005-09-06 2007-03-22 Internatl Business Mach Corp <Ibm> 検索装置、検索方法およびプログラム
US7730013B2 (en) 2005-10-25 2010-06-01 International Business Machines Corporation System and method for searching dates efficiently in a collection of web documents
CN1964390A (zh) * 2005-11-08 2007-05-16 宁波波导股份有限公司 一种通讯终端的电话号码快速搜索方法及其通讯终端
IL174107A0 (en) * 2006-02-01 2006-08-01 Grois Dan Method and system for advertising by means of a search engine over a data network
EP1826692A3 (en) 2006-02-22 2009-03-25 Copernic Technologies, Inc. Query correction using indexed content on a desktop indexer program.
JP4812498B2 (ja) * 2006-04-03 2011-11-09 株式会社エヌ・ティ・ティ・ドコモ 携帯端末、コンテンツ提供システム、及びコンテンツ提供方法
US7593939B2 (en) * 2006-04-07 2009-09-22 Google Inc. Generating specialized search results in response to patterned queries
US20070244863A1 (en) * 2006-04-13 2007-10-18 Randy Adams Systems and methods for performing searches within vertical domains
WO2008003875A2 (fr) * 2006-07-06 2008-01-10 Referencement. Com Procédé de réduction du coût par action d'une campagne d'annonce publicitaire sur internet, et optimisant au maximum le nombre d'action effectué par des internautes
US7552112B2 (en) * 2006-09-18 2009-06-23 Yahoo! Inc. Discovering associative intent queries from search web logs
KR100835172B1 (ko) 2006-10-16 2008-06-05 한국전자통신연구원 동의어를 이용한 정보 검색 시스템 및 그 방법
US20080109285A1 (en) 2006-10-26 2008-05-08 Mobile Content Networks, Inc. Techniques for determining relevant advertisements in response to queries
US7680786B2 (en) * 2006-10-30 2010-03-16 Yahoo! Inc. Optimization of targeted advertisements based on user profile information
US20080114607A1 (en) * 2006-11-09 2008-05-15 Sihem Amer-Yahia System for generating advertisements based on search intent
US7739264B2 (en) * 2006-11-15 2010-06-15 Yahoo! Inc. System and method for generating substitutable queries on the basis of one or more features
US7844605B2 (en) * 2007-04-20 2010-11-30 Yahoo! Inc. Using natural search click events to optimize online advertising campaigns
US20080275863A1 (en) * 2007-05-04 2008-11-06 Microsoft Corporation Selecting advertisements based upon search results
CN101122915A (zh) * 2007-09-18 2008-02-13 武汉易博迅信息科技有限公司 基于参数的搜索引擎
US20090193352A1 (en) * 2008-01-26 2009-07-30 Robert Stanley Bunn Interface for assisting in the construction of search queries

Also Published As

Publication number Publication date
ZA201007093B (en) 2011-12-28
US20090282035A1 (en) 2009-11-12
HK1179001A1 (zh) 2013-09-19
SG191565A1 (en) 2013-07-31
AU2009244701A1 (en) 2009-11-12
AU2009244701B2 (en) 2014-06-05
CA2720500A1 (en) 2009-11-12
CN102880730A (zh) 2013-01-16
CN102016850A (zh) 2011-04-13
JP5539969B2 (ja) 2014-07-02
BRPI0910660A2 (pt) 2015-09-29
RU2010145267A (ru) 2012-05-20
EP2274692A1 (en) 2011-01-19
US8145620B2 (en) 2012-03-27
CA2720500C (en) 2016-01-05
US20120209701A1 (en) 2012-08-16
WO2009137156A1 (en) 2009-11-12
EP2274692A4 (en) 2011-08-10
JP2011522308A (ja) 2011-07-28
MX2010011971A (es) 2010-11-25
CN102016850B (zh) 2013-06-05
KR101557299B1 (ko) 2015-10-07
KR20110015534A (ko) 2011-02-16
US8751482B2 (en) 2014-06-10
CN102880730B (zh) 2016-10-19

Similar Documents

Publication Publication Date Title
MY155761A (en) Keyword expression language for online search and advertising
WO2008039868A3 (en) Apparatuses, methods and systems for an information comparator bidding engine
BR0314728A (pt) Método e aparelho para gerar restrições de servir para um anúncio, meio lido por máquina que armazena instruções executáveis por máquina e método para gerar conteúdo para um anúncio
IN2013CH01237A (enExample)
IN2009CN03424A (enExample)
WO2007021720A3 (en) Generating and presenting advertisements based on context data for programmable search engines
WO2005057358A3 (en) Search engine that dynamically generates search listings
GB2455261A (en) Methods and system for real-time citation generation
JP2011522308A5 (enExample)
US20090037399A1 (en) System and Method for Determining Semantically Related Terms
WO2007130914A3 (en) Dynamic search engine results employing user behavior
WO2010138772A3 (en) Merging search results
BRPI0414882A (pt) geração de informações para propaganda online a partir de dados da internet e dados de meios tradicionais
WO2008003875A3 (fr) Procédé de réduction du coût par action d&#39;une campagne d&#39;annonce publicitaire sur internet, et optimisant au maximum le nombre d&#39;action effectué par des internautes
WO2012074813A3 (en) Targeting advertisements based on emotion
CL2009001530A1 (es) Sistema para generar ester de alquilo; aparato que comprende un cartucho incluyendo una lipasa, el cartucho configurado para acoplarse a un generador de ester de alquilo; y metodo que comprende insertar un cartucho en un generador de ester de alquilo, leer informacion codificada en el cartucho, controlar una operacion del generador de ester de alquilo.
WO2012129062A3 (en) Systems and method for enabling searches of a document corpus and generation of search queries
WO2010009170A3 (en) System and method for using supplemental content items for search criteria for identifying other content items of interest
WO2011097225A3 (en) Generating advertising account entries using variables
EP1840731A3 (en) A system and method for generating pseudo-random numbers
EP4312147A3 (en) Scalable dynamic class language modeling
WO2008009017A3 (en) Method and system for qualifying keywords in query strings
WO2008151123A3 (en) Determining search query statistical data for an advertising campaign based on user-selected criteria
IL204108A (en) Identifying semantic relationships in speech is reported
WO2010131920A3 (ko) 위치기반 데이터 서비스 장치 및 방법