KR20020036536A - method for propagating enterprise using live broadcasting on internet - Google Patents

Abstract

PURPOSE: A company PR(Public Relations) Method using internet live broadcasting is provided to right evaluate a company and attract investment in a stock market by informing the accurate information of the company to investors. CONSTITUTION: The method comprises steps of a user connecting to a company PR site(S101), displaying the name of a company on the web browser of a user system(S102), the user selecting a specific company(S103), displaying the basic information items(S104), the user selecting basic data(S105), displaying the financial statements of the company as data(S106), the user selecting PR data(S107), displaying the data to enhance the image of the company(S108), the user selecting a real time live broadcasting(S109), displaying the live relay-available place(S110), the user selecting a specific place(S111), and relaying the selected place through the Internet in real time(S112).

Description

Method for propagating enterprise using live broadcasting on internet}

The present invention relates to a method of promoting a company using internet live broadcasting, and in particular, securities and corporate investors to recognize the correct company information to ensure a solid investment, companies to inform investors of the exact reality of the company to the stock market It is about a company public relations method using internet live broadcast which facilitates the fair evaluation of the company and the investment maintenance.

In modern companies, public relations is the largest part of a company's management strategy. It is also important to promote the products to be handled in order to improve the business of the company, but in recent years, the promotion of the company itself is also very important for attracting investment, securities market and overseas promotion.

For example, in the securities market, financial statements are used to inform investors of the size and performance of a company only in numbers, so that investors can hardly judge a company in practical terms.

In addition, as a company only promotes the company to the number in the number of investors, often fail to attract investment due to lack of accurate publicity.

Accordingly, the present invention has been proposed to solve various problems arising when promoting the company through the conventional financial statements, such as,

The purpose of the present invention is to ensure that investors and securities investors recognize the correct company information to ensure a solid investment, and to inform the investors of the exact facts of the company to the investors, the company evaluates the fair value of the stock market and maintains investment. The purpose of the present invention is to provide a method of publicizing a company using internet live broadcasting, which facilitates the service.

Corporate publicity method using the Internet live broadcast according to the present invention for achieving the above object,

Create an internet live broadcasting company promotion site, provide a certain space within the site to the company, the schedule space represents the company information of the company as data, and also schedule space to establish an internet live broadcasting system in factories, offices, conference rooms of the affiliated company Each company has a live broadcasting facility to relay the work of employees directly. In addition, by providing live broadcasts of strategic meetings and consultations with foreign companies on the site, the company presents real-time, lively images of the company, ensuring investments for investors and helping companies create value for the products they handle.

In addition, investors can see the company's situation as if they visited the company through internet live-view of the company's data that has been encountered only numerically through corporate financial statements.

In addition, by making the companies and investors more intimate, we will prepare a new chapter for transparent and sound corporate investment along with the vitality of the stock market.

1 is a schematic configuration diagram of a system to which a corporate public relations method using the internet live broadcasting according to the present invention is applied,

2 is a flow chart showing a corporate publicity method using the Internet live broadcast according to the present invention.

<Explanation of symbols for the main parts of the drawings>

100 ..... Your Computer System

200 ..... Internet

300 ..... corporate live server

500 ..... Business host computer

600 ..... image processing unit

700 ..... Speech Processing

Hereinafter, a preferred embodiment of the present invention according to the technical spirit as described above will be described in detail with reference to the accompanying drawings.

1 is a schematic configuration diagram of an internet network system to which a corporate public relations method using an internet live broadcast is applied.

Here, reference numeral 100 denotes a computer system used by a user. When a corporate public relations material is displayed on a web browser after accessing a corporate public relations site through the Internet network 200, the data through financial statements and the like as before. Decide whether to view the company information only or to verify the company live. In addition, if the company information is confirmed only by the data, the company information is downloaded and displayed on the web browser. In addition, if a company wants to know a company through internet live broadcast, a specific place is selected. Then, the image of the selected place is displayed on the screen, and the voice generated in the field is heard through the speaker.

In addition, reference numeral 300 is a corporate live broadcast server, and interfaces the data with the user computer system 100 through the Internet network 200, if the user computer system 100 is required to access the corporate promotional site, and determines whether the membership, If you are a member, you will be granted access to the company's public relations site through the certification process. If you are a non-member, you will be allowed to access the company's public relations site after joining as a member.

In the state connected to the corporate public relations site, it is connected to the securities company computer 400 and the corporate host computer 500 to display the corporate promotional data required by the user on the user web browser.

Reference numeral 500 is a corporate host computer 500 is connected to the corporate live broadcast server 300 to provide data, video and audio data for promoting its own company to the user through the corporate live broadcast server 300.

Here, the image processing unit 600 serves to process an image captured by a video camera installed in a specific place of the company, the audio processing unit 700 is installed in the same place as the video camera audio generated during the actual working of the worker Processes and transmits to the enterprise host computer (500).

2 is a flowchart illustrating a corporate publicity method using internet live broadcasting according to the present invention.

As shown in the drawing, when a user registered as a member accesses a company promotion site, displaying a company name on a web browser of a user system (S101 to S102), and if a specific company is selected by the user after displaying the company name, Displaying basic information items of the selected company (S103 to S104); displaying basic financial data as data (S105 to S106) when the basic data is selected by the user after displaying the basic information items; When the promotional material is selected by the user after displaying the information item, displaying the data for enhancing the corporate image such as an affiliate company (S107 to S108), and if the live broadcast is selected by the user after displaying the basic information item, the live broadcast is displayed. Displaying a possible place (S109 ~ S110), and the display of the live broadcast possible When an arbitrary position is selected by the user is made to select the place to step (S111 ~ S112) that live over the Internet.

In this way, the corporate public relations method using the internet live broadcasting according to the present invention, when a user who is registered as a member in step S101 accesses a corporate publicity site, the corporate live broadcast server 300 displays the name of the company on the user's web browser in step S102. Will be displayed.

For example, Hyundai, Samsung, Daewoo, and LG are displayed.

When the non-member accesses the corporate public relations site, the member registration procedure is notified and the non-member may access the corporate public relations site by logging in as a member.

On the other hand, if the user checks the company name displayed on the web browser in step S103 and selects an arbitrary company, in step S104 the basic information item of the selected company is displayed.

Here, the basic information items of the selected companies represent basic data items for viewing financial statements, promotional material items for identifying corporate images and affiliates, and real-time live items for checking the place through real-time live broadcasting.

Thereafter, when the user selects a basic data item in step S105, the financial statements of the selected company are displayed as data in step S106. This method is the same as the existing method.

Next, when the user selects the promotional material item in step S107, the user may display data to enhance the corporate image such as an affiliate in step S108.

On the other hand, when the user selects a live broadcast item in step S109, it displays the possible live broadcast in step S110.

For example, production facilities, meeting rooms, offices.

Then, if the user selects an arbitrary place in step S111, the selected place is live broadcasted in step S112.

Here, the live broadcast method, the video camera installed in the place where the live broadcast can be recorded, such as the meeting scene, the consultation scene, the actual reception of the audio generated in the place through the microphone and the image is displayed on the monitor of the user system in real time, The audio is routed through the speaker the user has.

This allows business investors to obtain corporate information exactly as they visited them, without having to visit the company they are working in or where they want to invest in their homes. .

According to the above-described "promoting a company using the Internet live broadcast" according to the present invention, corporate investors or securities investors, such as those who actually visited the company where they are working or at home, without having to visit the company directly Since the information can be obtained, there is an advantage that can guarantee the investment.

In addition, companies can accurately inform investors of their business situation without having to visit or meet with investors, thereby providing a more accurate valuation in the stock market.

Claims (3)

In promoting the company through the Internet, Displaying a company name on a web browser of a user system when a user registered as a member accesses a company promotion site; Displaying a basic information item of the selected company when a specific company is selected by the user after displaying the company name; Displaying the company financial statements as data when the basic data is selected by the user after displaying the basic information item; Displaying the corporate information for enhancing the image of affiliates and companies when the promotional material is selected by the user after displaying the basic information item; Displaying a place where live broadcast is possible if a live broadcast is selected by the user after displaying the basic information item; And displaying a live place where the live place is selected, and if the place is selected by the user, relaying the selected place through the internet. The method of claim 1, wherein the basic information item is divided into a basic data item, a promotional material item, and a real-time live item. The method of claim 1, wherein the live broadcasting of the place where the live broadcast is possible is performed by using a video camera provided at the place, and transmitting the situation of the place to a user computer system in real time. Obtaining the audio of the location of the microcomputer and transmits the audio to the user computer system in real time.