KR20000049966A - EC-Solution with video chatting system and movig picture advertising service included - Google Patents

Abstract

PURPOSE: A solution to configure an electronic commerce system comprising a video chatting system and a motion picture advertising function is to provide a system to generate new profit sources by reserving reliability through real-time conversation between a user and a manager using the video chatting and by introducing a special moving picture advertising system. CONSTITUTION: An electronic commerce shopping mall system(31) is composed of a backend management part(32) and a front part(33). The backend management part(32) carries out the management for the correction, query, registration and deletion of the shop management, stock management, order management, member management, questionnaire management, templet selection, motion picture advertisement and video chatting of the electronic commerce shopping mall. The front part(33) provides contents registered, corrected and deleted in the backend management part(32) to users so that the operation of the shopping mall can be emphasized on users' convenience.

Description

EC-Solution with video chatting system and movig picture advertising service included}

The present invention relates to software for building an e-commerce shopping mall system, and more particularly, information on usage, specifications, and features of a product using an image chat between an e-commerce store manager (store owner) and a user (member) in real time. Through the consultation, it can increase the credibility of the product and secure the real name of the store, and also indirectly in the e-commerce shopping mall due to the order of the displayed product or the external advertisement due to the addition of the video advertisement function. The present invention relates to an e-commerce shopping mall system building software including a video chat system and a video advertisement function for increasing profits and increasing sales and securing competitiveness and improving profitability due to differentiated services from other e-commerce shopping malls.

In general, electronic commerce refers to all economic activities such as advertisements, orders, purchases of goods and services that a company or user carries out on a computer communication network in a broad sense. do.

This is a comprehensive definition of three concepts: Commerce At Light Speed (CALS), Electronic Data Interchange (EDI), and Cyber Business (CB).

Here, ECIP of ECIP is a concept similar to CB except for EDI and CALS fields.

However, the commonly used e-commerce refers to the concept of consultation in which users and companies buy and sell goods and services through the Internet.

The definition of electronic commerce can be defined as the purchase of goods over a network.

E-commerce will bring revolutionary changes to the real-oriented economic system because it is realized beyond the time and space limits through cyberspace such as shopping and finance.

A term often used is a shopping mall that can interact with other people.

In other words, the idea is to apply the concept of looking at a store's goods while walking on the street.

Electronic commerce is generally performed through the following steps from product search to delivery in an internet shopping mall.

First, a computer enters a computer network or a virtual store on the Internet, walks around a store, and selects a desired product from there.

Second, when a user who has selected the required product asks the virtual store operator to sell it through a transaction application, the operator asks the certification authority to indicate whether the transaction requester is he or she is a trusted person.

The certification authority is the legal authority that guarantees the legitimacy and credit of virtual store operators and users and is governed by the state.

Third, the credit certification for the user falls from the certification authority.

Fourth, the store operator accepts the user's request for a transaction and then asks for payment.

Most payments are made through credit cards, and they also use electronic money from virtual banks.

Fifth, the user ends the payment by entering a credit card number.

Sixth, the goods are delivered to the user.

As such, the biggest advantage of e-commerce is first, it is easy to use, and second, it is possible to shop 24 hours a day, seven days a week. Third, it can save shopping costs. There is no space limitation, and fifth, we can use netizens as buyers all over the world, and sixth, we can greatly reduce the operating costs such as distribution costs and building rents. I can figure it out.

In addition, the Web is capable of sound, dynamic, and interactive response, making it more vivid to users than actual stores.

For such electronic commerce, a large number of large and small shopping malls are prevalent using the Internet or other communication networks.

However, there are things that cannot be overlooked as a disadvantage of the e-commerce shopping mall compared to many advantages as described above.

These problems are as follows.

In general commerce, merchants and users have a certain level of trust with each other.

The merchant believes that the user is a potential buyer and will be able to pay for the product offered.

The user believes that the merchant will provide the desired product and will be able to deliver it if necessary.

Buyers and sellers may use a variety of methods to verify their identity when trading for the first time.

On the other hand, it is very difficult to secure the trust between the parties in commerce conducted through public telecommunication networks.

It is very difficult to relate an identity on the Internet to a real person, so online transactions do not provide an opportunity for judgment.

Electronic merchants cannot trust everyone, and in some sense no one can trust them.

The same is true of the customer (user).

There is no way to know how long an e-commerce site has existed, nor can you know if it will exist tomorrow.

Creating a fake e-commerce site that pretends to be part of a large company is a fake retailer Much easier than making a restaurant or supermarket.

For this reason, major users of e-commerce shopping malls mainly use shopping malls with high brand recognition, which causes small e-commerce shopping mall sites to be damaged by profitability.

Therefore, online transactions require the creation of a new revenue source and a device to secure trust between prospective buyers and sellers.

As mentioned above, although there are many types of e-commerce shopping malls, except for a few large e-commerce shopping malls, small e-commerce shopping malls are used to secure mutual trust between users (members) and managers (store owners), and information and reliability of products. And the generation of revenue sources that can replace the decline in returns due to these problems.

In order to solve the above problems, the present invention secures reliability through real-time conversations with users (members) and managers (store owners) through video chats directly to the e-commerce shopping mall system, and also diversifies revenue sources of small e-commerce shopping malls. As part of this, the aim is to provide a system that can generate a new revenue source by introducing a separate video advertising system.

1 is a block diagram of an e-commerce shopping mall system using a video chat system and a video advertisement function according to the present invention.

FIG. 2 is a flowchart illustrating a template selection function of changing a design of a store in a backend portion of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

3 is a flowchart illustrating the function of a shop management part of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

4 is a flowchart illustrating a video advertisement function of an e-commerce shopping mall system using a video chat system and a video advertisement function according to the present invention.

5 is a flowchart illustrating an order management function of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

6 is a flowchart illustrating a member management function of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

7 is a flowchart illustrating a survey management function of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

8 is a flowchart of an image chat function of an e-commerce shopping mall system using a video chat system and a video advertisement function according to the present invention.

9 is a flowchart illustrating a product catalog function of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

10 is a flowchart illustrating a payment system of an e-commerce shopping mall system using an image chat system and a video advertisement function according to the present invention.

The present invention, in order to achieve the above object, the user (member) of the web browser 11, the user (member) web server 12, the administrator (store owner) of the web browser 21, the administrator (store owner) web server (22), an e-commerce shopping mall system 31 and a payment gateway (41), a video chat system 318, a video advertising system 313, including the e-commerce shopping mall system 23, It is operated and managed in WINDOWS 95, WINDOWS 98, WINDOWS 2000, WINDOWS NT 4.0, WINDOWS 2000 Server, UNIX, and LINUX environment. It is authorized by administrator's ID and password to enter administrator mode of e-commerce system. Template work that manages the design of the store, product category registration, store management that registers the product, video ad registration, the video advertising function that manages the exposure schedule of the ad, and inventory inventory that manages the product inventory. , Order management to manage order processing status, payment status, viewing and modifying member information, sending member's e-mail, etc. Integrates video chat, which manages the chat environment for questionnaire management and video chat, as a BACKEND management part, and posts products when customers visit, orders posted items, electronic payments, view order history, video chat, It consists of two parts, such as video advertisement viewing and the front part.

Among these, the video chat part is proposed to supplement the reliability that was considered to be a weak point in the existing shopping mall based on N: N.

In the case of a shopping mall where purchases and payments are made in cyberspace, the fact that it is not easy to gain the trust of customers, unless the name is known, demand for a means of obtaining the trust of customers is urgently needed.

In addition, the product advertisement in a simple web page also has a limitation, the operation of the e-commerce shopping mall using the image chat proposed in the present invention can be a solution to the two problems.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a configuration diagram of an e-commerce shopping mall system using an image chat according to the present invention, which includes a web browser 21 of a manager (store owner), a web server 22 of a manager (store owner), a payment system 41, and an e-commerce shopping mall system. (31), a web browser 11 of a user (member), and a web server 12 of a user (member).

The e-commerce shopping mall system 31 according to the present invention is composed of a BACKEND management part 32 and a front part 33.

BACKEND management part 32 receives the administrator authentication by inputting the ID (ID) and password (Password) of the manager (store owner), store management, inventory management, order management, membership management, survey management, template selection of the e-commerce shopping mall , Video ads, video chat, etc. can be modified, inquired, registered, deleted, etc. can be managed.

The front part 33 posts the contents registered, modified and deleted in the back management part 32 to the user (member) through proper processing so that the shopping mall can be operated with the focus on the convenience of the user (member). help.

FIG. 2 is a flowchart illustrating a template selection function for changing a design of a store among BACKEND functions of an e-commerce shopping mall.

Referring to FIG. 2, the main design of the supported design template is displayed in a state where the administrator (store owner) has been secured (S21).

Selecting a desired template among these design templates (S22), and when saved, the image path constituting the store design is changed according to the selected template, and the background color, text color, etc. are changed (S23).

After that, when the changed template, the background color, and the text color are stored (S24), the entire design is changed in the changed design and displayed to the user (member).

3 is a flowchart showing the function of the shop management part.

Referring to Figure 3, it provides a function to manage the classification items of the products to be handled in the store in the state of the administrator (store owner) security certification.

First, after confirming by displaying the items of the major category, if there is a corresponding major category, it is possible to select (S31) and to display the category of the minor category (S32) can also be selected.

If there is no corresponding classification item, the classification item is newly registered, the registered classification item is selected, and the lower item, that is, the middle classification, the small classification, etc., is also newly registered to define the classification item (S33).

If a small category has been selected, the products corresponding to the large category, the middle category, and the small category are displayed (S34), and if there is a corresponding product, the product is managed using the modify and delete function, and if the product does not exist, Newly registered (S35) and managed the same.

4 is a flowchart illustrating a video advertisement function.

Video ads are always present on the main page and provide a way to maximize the effect of advertising on flagship products by exposing registered video advertising materials to users (members) with a certain advertising cycle.

In addition, by receiving an advertisement received from the external display, it also provides the generation of advertising profits.

The video ad is exposed with a start date and end date upon registration (S45), and can be extended as necessary (S42).

In addition, the number of valid advertisements among the registered advertisements is determined by the registered period (S43), and the priority S44 may be set for each advertisement to differentiate the advertisements by the number of exposures.

5 is a flowchart illustrating an order management function.

Order management function provides an inquiry (S52), correction (S54), deletion (S53) function of the order history.

The function may be applied to various search conditions (S51), it is possible to grasp the statistics of the order performance at a glance (S52).

6 is a flowchart illustrating a member management function.

The member management function includes functions such as member classification (S61), mail transmission (S62), catalog transmission (S63), and the like.

The member classification function (S61) is a function of analyzing and classifying shopping patterns of members based on information such as hobbies, occupations and interests, and creating materials that can be used for marketing.

The mail transmission function (S62) is a function that can be used for promotional purposes by sending a mail to the member corresponding to the time of the anniversary, event notification, and the like.

Catalog transmission function (S63) provides a way to increase the sales as a function to inform the new product information by forming a catalog based on the data derived from the member classification function to send to the members.

In addition, the member information correction function (S64) and deletion function (S65) are provided, and a large number of selections (S66) can be collectively modified and deleted.

7 is a flowchart illustrating a survey management function.

The function is to create a questionnaire content for the survey (S71), save (S72), and analyze the public opinion of the user based on the content to create a material (S73) for marketing.

8 is a halo diagram of an image chat function which is the most essential function of the present invention.

The function is a member-oriented service, and basically obtains member authentication (S81), and when the member is logged in, the member can use the video chat system when the video chat quorum is -1.

Here, one of the gardens should always be empty as a seat of the shopping mall manager (store owner) (S82).

In addition to the video chat (S84) basically supports a text chat (S83) to support chat for users (members) without a video camera.

9 is a flowchart showing a product catalog function.

The product catalog function supports a user (member) -oriented shopping mall environment by supporting various product search functions and a search function of information related to products.

The user (member) may use the product search through various search options (S91) and may order the searched product (S92) (S93).

10 shows a flowchart of a payment system when placing an order after searching for a product using the product catalog function.

If a user (member) searches for a product and then wants to place an order, the product is first placed in a shopping cart (S101).

Thereafter, the user (member) checks the order details and requests a payment (S102), and selects a payment method for selecting a credit card, bank transfer, online transfer, etc. (S103).

In the case of selecting the payment method, in the case of a credit card or bank transfer, the payment system is called to confirm the success of the approval (S104), the order information is stored (S105), and the mail of the order result is sent to the user (member). It ends (S106).

If you want to continue to order without payment in the payment system can call the product catalog function again to continue shopping (S107).

If the user (member) wants to change the order information, the shopping cart function is called to delete the order item (S108), or if the order information, for example, the quantity is changed and the shipping address is changed and then stored (S109). ), The order information of the shopping cart is modified so that you can conveniently shop.

As described above, the e-commerce shopping mall system using the e-commerce system construction software including the video chat system and the video advertisement function can be easily accessed by anyone who has no special knowledge in programming by DLL of the source program in any operating system environment. It is possible to build a shopping mall and gain an advantage in competition with a large-scale e-commerce shopping mall or a famous foreign shopping mall by providing a new profit model and securing the reliability of the e-commerce shopping mall, which has emerged as a disadvantage of other e-commerce shopping malls. have.

In addition, it is possible to analyze the purchase propensity analysis of users (members) using one-to-one marketing by enabling the construction, operation, store design, product management, inventory management, membership management, and order management in a web browser with easy mouse click. By providing survey management function, it supports optimized marketing environment, and mailing function and product catalog sending function for users (members) enables continuous member management and sales increase.

Claims (6)

In the construction of a web-based e-commerce shopping mall system according to the present invention, the e-commerce shopping mall system construction software is operated and managed in WINDOWS 95, WINDOWS 98, WINDOWS 2000, WINDOWS NT 4.0, WINDOWS 2000 Server, UNIX, and LINUX environments. In addition, the e-commerce shopping mall system building software includes a store management, product management, inventory management, membership management, order and delivery management, payment system for payment of the functions that are implemented in the general e-commerce shopping mall, survey management Video chat system including video management system and video advertising function, including video management system for questionnaire management function, video advertisement function 313 to execute video advertisement, and real-time conversation between manager (store owner) and user (member). Commerce system building solution. The video chatting system and video according to claim 1, wherein the questionnaire management function includes a database for registering a questionnaire for creating a questionnaire and a statistical function for managing the aggregation of answers to the questionnaire. E-commerce system building solution including advertisement function. The video advertisement function of claim 1, wherein the video advertisement function comprises: a video advertisement window capable of displaying a video advertisement to a user (member), a video advertisement registration step of registering a video advertisement by a manager (store owner), and a schedule of the video advertisement by the manager (store owner). A video chat system comprising the steps of designating a database, displaying a manager's (store owner's) according to a specified schedule, and databaseing the work contents such as a manager's (store owner's) prioritizing video advertisements. E-commerce system building solution including video and video advertising. The video chat system of claim 1 supports 1: 1 video chat, 1: N video chat, N: N video chat, and supports video chat with a manager (store owner) by a user (member's) call. An electronic commerce system construction solution including a video chat system and a video advertisement function, which can open a number of video chat chat rooms according to the number of related products. The solution of claim 5, wherein the video chat system is capable of switching to a text chat and a voice chat when the video camera is not owned. The system of claim 1, wherein the operating system of the e-commerce system construction solution including the video chat system and the video advertisement function according to the present invention is installed in a WINDOWS 95, WINDOWS 98, WINDOWS 2000, WINDOWS NT 4.0, WINDOWS 2000 Server, UNIX, LINUX environment. E-commerce system building solution including video chat system and video advertising function characterized in that the operation and management.