JP6440048B2 - GAME SYSTEM, GUIDING METHOD, AND PROGRAM - Google Patents

Description

  The present invention relates to a game system, a guidance method, and a program capable of appropriately guiding a new user who sympathizes with a posted item image to a game.

  Conventionally, various game applications (game applications) have been provided for terminal devices represented by smartphones and game machines. For example, a user installs a favorite game application on a terminal device with reference to a popularity ranking or a review article on a game information site or a distribution site, and plays the game.

  Recently, there are many users who post game images and messages (messages) about games they play on web pages such as SNS (Social Networking Service), and other users who have viewed such game images. However, there are many cases where the game is installed and played.

For example, Patent Document 1 discloses a technique for giving a reward to an introducer user when an application introduced by SNS or the like is installed and executed by another user.
In the invention described in Patent Document 1, when the user is authenticated using the SNS user ID even in the game, when the new user who installed the application starts the application for the first time, the friend in the SNS of the new user Look up information and search for information on existing users who already use the app. And the information of the existing user who searched is shown, an introducer is made to choose from among them, and a reward is provided to the selected introducer.

Japanese Patent Laid-Open No. 2006-18410

  Although the invention described in Patent Document 1 described above is effective in terms of introducing a general application through SNS or the like, in the case of a game application, as described below, a new user is connected to the game. In some cases, it cannot be stopped.

For example, a user who posts a game image or the like on a web page such as an SNS, among various items appearing in the game (for example, a plurality of game characters), particularly favorite items (for example, attached characters) Etc.) in many cases. That is, most of the posted game images are item images that are recommended for the user. And the user who contributed has said the charm of the item, how to enjoy the game using the item, etc. with such an item image.
Many of the users who have started the game by browsing such item images posted on SNS and the like are sympathetic to the item images.

However, even if the invention of Patent Document 1 is used, it only gives a reward to the introducer, and has not led to the idea of utilizing specific item information sympathized by the new user. That is, even for a new user who has a strong fondness for the sympathetic item, the game is progressed uniformly without any distinction from other users who have started the game with the popularity ranking or the like. In that case, it is expected that the game will proceed without the new user obtaining the sympathetic item.
In other words, posted item images are often rare items or items that can only be obtained after the game has progressed to a certain extent. The probability of obtaining is very low. Therefore, in most cases, the game proceeds without obtaining the sympathetic item, and the motivation of the new user is surely reduced. As a result, there is a concern that a new user may stop playing the game early.

  The present invention has been made in view of the above circumstances, and an object thereof is to provide a game system, a guidance method, and a program capable of appropriately guiding a new user who sympathizes with the posted item image to the game. And

The game system according to the present invention includes:
A game system in which a terminal device and a game server communicate to advance a game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game;
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses the game server via the posting image, A granting unit for granting the attachment item at a predetermined timing when two users play the game;
It is characterized by providing.

  ADVANTAGE OF THE INVENTION According to this invention, the new user who sympathized with the posted item image can be guide | induced appropriately to a game.

It is a block diagram showing an example of the whole composition of the game system concerning this embodiment. It is a block diagram which shows an example of schematic structure of the typical information processing apparatus with which a game server etc. are implement | achieved. It is a block diagram which shows the schematic structure of a game server. It is a schematic diagram which shows an example of user management information. It is a schematic diagram which shows an example of posting management information. It is a schematic diagram which shows an example of guidance management information. (A) is a schematic diagram for demonstrating a mode that the production | generation of posting data is instruct | indicated during a game, (b) is a schematic diagram for demonstrating the posting data produced | generated. It is a block diagram which shows schematic structure of the user terminal which concerns on this embodiment. It is a schematic diagram which shows an example of game management information. It is a flowchart for demonstrating the contribution data generation process which concerns on this embodiment. It is a flowchart for demonstrating the transfer process which concerns on this embodiment. It is a flowchart for demonstrating the provision process which concerns on this embodiment.

Embodiments of the present invention will be described below. In the following, in order to facilitate understanding, a game system that controls a game executed using a smartphone or the like (for example, a character battle game in which a plurality of characters appear in the game and fight each other). Embodiments to which the present invention is applied will be described. In addition to this, for example, a game executed using an information processing device such as a notebook personal computer, a game machine, or a PDA (Personal Digital Assistant) is controlled. Similarly, the present invention can be applied.
In addition, although the user who is playing a game demonstrates as an example the case where the game image (posting image mentioned later) of the character which appears in the game is contributed to web pages, such as SNS, such a character is This is an example of an “item” in the game. In other words, the item is not limited to a character in the game, but also includes weapons, armor, magic, skills, and the like.
In other words, the embodiments described below are for illustrative purposes and do not limit the scope of the present invention. Therefore, those skilled in the art can employ embodiments in which each or all of these elements are replaced with equivalent ones, and these embodiments are also included in the scope of the present invention.

(overall structure)
As shown in FIG. 1, a game system 100 according to an embodiment of the present invention includes a game server 200, an SNS server 300, a distribution server 400, and a user terminal 500 that are communicably connected via the Internet 900. It is configured.
Although simplified in the figure, it is assumed that there are a plurality of SNS servers 300 and distribution servers 400. In addition, it is assumed that there are a large number of user terminals 500 according to the users to be used.

  The game server 200 is, for example, a server device (server computer) or the like, and communicates with the user terminal 500 to control the progress of a game (for example, a character battle game). As will be described later, the game server 200 includes a posting image (game image) for a desired character in response to a request from the user terminal 500 of the user who is playing the game (first user). Data is generated, and the user can post the posted data on a web page such as the SNS server 300. Then, when another user (for example, a second user who has not installed the game application) viewing the posting image posted on the SNS server 300 performs a touch operation on the posting image, the user terminal of the user 500 accesses the game server 200 according to the information linked to the posting image. Subsequently, the game server 200 redirects the access destination of the user terminal 500 to the distribution server 400 that distributes the game application. Then, the user terminal 500 accesses the distribution server 400.

For example, the SNS server 300 publishes an image (including a photograph) or a message (message) posted by a user who is a member of the SNS server 300 on a web page, and a service that other users can view. This is a server device to be applied.
And among the users who are playing the game provided by the game server 200, members of the SNS server 300 are also included, and such users (first users) particularly liked in games, for example. There are also many users who post game images (post images) or the like of scenes in which characters are active to the SNS server 300.
Further, even a member of the SNS server 300 includes a user who has not played the game provided by the game server 200 (for example, a second user who has not installed the game application on the user terminal 500). When such an unplayed user views a posting image posted on the SNS server 300 and sympathizes with the character of the image, he / she wants to start the game. In that case, the unplayed user tries to install the game application by touching the posting image of the sympathetic character.
As will be described later, an access destination of the game server 200 is linked to the posting image, and the user terminal 500 once accesses the game server 200 to identify information (unique identification information) of the user terminal 500 or the like. ) Is registered in the game server 200, the game server 200 redirects the access destination to the distribution server 400 (when the game application for the character battle game is not installed in the user terminal 500). At that time, since access to the game server 200 is relatively short, the user feels that the user terminal 500 has directly accessed the distribution server 400.
The posting destination of the posting image or the like is not limited to such an SNS server 300, and may be a blog or a bulletin board as long as it is a web page that can be browsed by other users.

  The distribution server 400 is a server device that distributes various applications including game applications provided by the game server 200. That is, various applications and the like can be distributed from the distribution server 400 to the user terminal 500, and the user terminal 500 can install a desired game application and the like. As described above, the user terminal 500 that has accessed the game server 200 via the posting image posted to the SNS server 300 is redirected to the distribution server 400 by the game server 200. In this case, the user terminal 500 accesses a page for installing a game application (that is, a character battle game application) in the distribution server 400.

The user terminal 500 is, for example, a smartphone or the like, and is used by a user who has already played a game provided by the game server 200, a user who has not played the game (a user who has not installed a game application), or the like. The
As described above, the user who has already played the game on the game server 200 may be a member of the SNS server 300, and the user who is a member of the SNS server 300 has not played the game on the game server 200. Can be.

(Outline configuration of information processing device)
A typical information processing apparatus 600 in which the game server 200, the SNS server 300, the distribution server 400, and the user terminal 500 according to the embodiment of the present invention are realized will be described.

  As shown in FIG. 2, the information processing apparatus 600 includes a CPU (Central Processing Unit) 601, a ROM (Read Only Memory) 602, a RAM (Random Access Memory) 603, a storage device 604, a display device 605, A communication device 606 and an operation device 607 are provided.

  The CPU 601 controls the overall operation of the information processing apparatus 600 and is connected to each component to exchange control signals and data.

  The ROM 602 records an IPL (Initial Program Loader) that is executed immediately after the power is turned on, and when this is executed, a predetermined program is read into the RAM 603 and the CPU 601 starts executing the program.

  The RAM 603 is for temporarily storing data and programs, and holds programs and data read from the storage device 604 and other data necessary for communication.

  The storage device 604 is an SSD (Solid State Drive), a hard disk, or the like, and stores various data. For example, the storage device 604 stores an operating system program, various applications, associated data, and the like necessary for operation control of the entire information processing apparatus 600.

  The display device 605 includes, for example, a display device such as an LCD (Liquid Crystal Display), a VRAM (Video Random Access Memory) that stores image information to be displayed on the display device, and an image process for processing the image information. Part. The image processing unit processes the data read from the storage device 604 and the data processed by the CPU 601 and then stores the data in the VRAM, thereby generating image information.

  The communication device 606 performs wireless communication using a mobile communication network, a wireless local area network (LAN), or the like. Note that the communication device 606 may perform wired communication using a wired LAN or the like.

  The operation device 607 is a touch screen, a touch pad, a button, a keyboard, a mouse, or the like, and accepts a user operation. Note that a user operation may be received by voice.

  Hereinafter, the configuration and the like of the game server 200 realized in the information processing apparatus 600 will be described with reference to FIGS. When the information processing apparatus 600 is turned on, a program that functions as the game server 200 (the server apparatus according to the present invention) is executed, and the game server 200 according to the present embodiment is realized.

(Outline configuration of game server)
FIG. 3 is a block diagram showing a schematic configuration of the game server 200 according to the embodiment of the present invention. As illustrated, the game server 200 includes a reception unit 210, a transmission unit 220, a management unit 230, and a control unit 240, and provides support for the user terminal 500 to execute a game or the like.

The receiving unit 210 receives various information transmitted from the user terminal 500 via the Internet 900.
For example, when a game application for a character battle game is installed in the user terminal 500, the receiving unit 210 receives, from the user terminal 500, various operation information during the game and item selection information in various menus. .
In addition, the receiving unit 210 receives the identification information (unique identification information) of the user terminal 500 and the image ID for posting (referred to as the reference source) from the user terminal 500 that has accessed via the posting image posted to the SNS server 300. URL of the web page on which the posting image or the like is posted may be included).
The communication device 606 and the like described above can function as such a receiving unit 210.

The transmission unit 220 transmits various types of information to the user terminal 500 via the Internet 900.
For example, when the game application of the character battle game is installed in the user terminal 500, the transmission unit 220 transmits response information corresponding to the operation information during the game to the user terminal 500.
In addition, when the transmission unit 220 is requested by the user terminal 500 to generate post data (posting image or the like), the transmission unit 220 sends the generated post data to the SNS server 300 to display the post data on the SNS server 300 web page. Allow posting data to be posted. Details of the posted data will be described later.
In addition, the transmission unit 220 sends the address of the distribution server 400 to be redirected to the user terminal 500 that has accessed via the posting image posted to the SNS server 300 (more specifically, the character battle game installation page) And the user terminal 500 is transferred to the distribution server 400.
The communication device 606 and the like described above can function as such a transmission unit 220.

  The management unit 230 manages various information necessary for game progress control and the like. For example, the management unit 230 stores user management information 231, post management information 232, user candidate information 233, and the like.

The user management information 231 is information for managing a user (user of the user terminal 500) playing a game provided by the game server 200, and includes information as shown in FIG. 4 as an example.
That is, the user management information 231 includes a user ID 231a, a level value 231b, a coin balance 231c, a possessed character 231d, a play time 231e, and the like.
The level value 231b is a value indicating the degree of progress of the game for the user (user of the user terminal 500). Instead of such a level value 231b, a game rank or the like may be stored.
Further, the coin balance 231c indicates the balance of coins (which is an example and may be another name) that is the in-game currency acquired by the user. As will be described later, a case will be described in which a predetermined amount of coins is paid (consumed) as a consideration for executing a character lottery (item lottery) called gacha, but is different from such in-game currency. Gacha may be executed by paying consideration. For example, when a billing item (in-game gem purchased separately by the user) is used as a price for executing the gacha, the balance of such billing item is also stored in the user management information 231 as appropriate.
The owned character 231d is information (character ID) for identifying a character owned by the user. For example, the character owned by the user is given from the game server 200 by executing gacha. In addition to the gacha, various characters may be acquired according to the progress of the game (for example, by clearing a quest). In that case, for example, the character ID may have a branch number so that the acquisition reason can be identified by the branch number.
And the play time 231e is a value which shows the accumulation play time which the user played the game. Note that an average play time per unit period may be stored instead of the accumulated play time.

Returning to FIG. 3, the post management information 232 is information for managing post data posted by the user to the SNS server 300.
The post management information 232 includes information as shown in FIG. 5 as an example.
That is, the posting management information 232 includes a user ID 232a, a posting image ID 232b, a posting destination URL 232c, an evaluation total number 232d, and the like.

  The posting image ID 232b is requested to be generated by the user in a scene where a character that the user particularly likes is active, for example, and the character ID generated by the control unit 240 (more specifically, the generation unit 242 to be described later). This is information for identifying a posting image. The posting image ID 232b is unique information, and for example, a user who posted from the posting image ID 232b can be traced.

  The posting destination URL 232c is the address of the web page of the SNS server 300 to which the user has posted posting data.

  The evaluation total number 232d is a value obtained by totaling the evaluations (evaluation of the image for posting etc.) of the web page where the posting data is posted. For example, the control unit 240 (more specifically, a totaling unit 243 described later) periodically accesses the web page indicated by the posting destination URL 232c of the posting management information 232, and performs favorable evaluation (so-called “like” or the like). It is a value obtained by summing up the number, the number of added comments, or the number of reference utterances (so-called “retweet” or the like). Note that these values may be integrated and summed.

Returning to FIG. 3, the user candidate information 233 is information for managing the user terminal 500 accessed via the posting image posted to the SNS server 300, and can be a new user candidate in the character battle game. Information.
The user candidate information 233 includes information as shown in FIG. 6 as an example.
That is, the user candidate information 233 includes unique identification information 233a, reference source posting image ID 233b, and the like.

  The unique identification information 233a is identification information acquired from the user terminal 500 that has accessed via the posting image. For example, IDFA (Identification For Advertisers), ADID (Advertising Identifier), UDID (Unique Device Identifier), etc. Information. In addition, when the user ID etc. about the SNS server 300 can be acquired from the user terminal 500 accessed via the image for posting, in addition to the unique identification information 233a or in addition to the unique identification information 233a, A user ID or the like may be stored.

  The reference source posting image ID 233b is information for identifying the posting image (posting image touched by the user) that has passed through, and is information acquired from the accessing user terminal 500. Instead of the reference source posting image ID 233b or in addition to the reference source posting image ID 233b, the reference source URL (the address of the web page on which the posting image is posted) may be stored. Good.

In addition to this, the management unit 230 manages various information necessary for the processing of the control unit 240. For example, the management unit 230 also stores information on images constituting various screens including a game screen.
The above-described RAM 603, storage device 604, and the like can function as such a management unit 230.

Returning to FIG. 3, the control unit 240 controls the entire game server 200 and supports the progress of the game executed on the user terminal 500.
The control unit 240 includes, for example, a progress control unit 241, a generation unit 242, a totaling unit 243, a transfer unit 244, a registration unit 245, a grant unit 246, and the like.

For example, the progress control unit 241 controls the progress of the character battle game by executing the character battle game on the user terminal 500 in which the game application is installed.
For example, the progress control unit 241 particularly likes the attachment character selected by the user (for example, a character with a high possession period / usage rate, a character with a high level, a character with a high level of rarity, etc.). And the character that can be estimated that the user has attachment) is made to play against the enemy character encountered. At this time, the progress control unit 241 may cause the attached character and the enemy character to face each other on a one-to-one basis, or may cause a many-to-many, one-to-many, and many-to-one basis.

For example, in the user terminal 500 in which the game application is installed, the generation unit 242 is necessary for the posting image when the playing user requests the game server 200 to generate a posting image or the like in a desired scene. Generate post data linked information.
For example, on the game screen GM in a scene as shown in FIG. 7A (for example, a scene in which the character CH defeats an enemy character and achieves a task), one of the posting buttons BT1 to BT3 is pressed by the user. Then, the generation unit 242 generates a posting image for the character CH.
At that time, the generating unit 242 adds, to the generated posting image, for example, a user ID (identification information of a user who has requested creation of posting data) and a posting image ID (generated) as illustrated in FIG. Post data that links the information for identifying the posting image) and the access destination URL of the game server 200 (the address of the game server 200 to be accessed via the posting image) is generated.

Then, the generation unit 242 posts posted data to the SNS server 300 corresponding to the pressed posting buttons BT1 to BT3. For example, when the posting button BT1 is pressed, the generation unit 242 transmits a request token from the transmission unit 220 to the SNS server 300, and obtains authentication in the SNS server 300 from the user according to the response. Specifically, instead of the SNS server 300 from the user terminal 500, the user is requested through the SNS server 300 for approval of delegation for posting posted data from the game server 200 to the SNS server 300. At this time, an input screen such as a delegation content and a password for authenticating it (password of the user in the SNS server 300) is displayed by a response from the SNS server 300. When the user inputs a correct password, the game server 200 Posting to the SNS server 300 is possible. That is, the game server 200 acquires an access token from the SNS server 300 along with user authentication. The game server 200 posts posted data and a message (message) input from the user to the SNS server 300 using the access token.
Instead of posting the posted data from the game server 200 to the SNS server 300 in this way, the game being executed in the user terminal 500 is temporarily interrupted, the application for the SNS server 300 is started, and the user starts the user terminal. The posting data and remarks generated by the generation unit 242 may be posted to the SNS server 300 by manual operation from 500 or the like.

In this way, when post data or a message is posted to the SNS server 300, information (record) about the post data (post image, etc.) is added to the post management information 232 of FIG. It becomes possible to manage evaluations on images.
In addition, posted images and the like can be viewed by other users. Among other users who have viewed the posting image etc., users who evaluate the posting image etc. also appear. For example, a user who adds a favorable evaluation (so-called “Like” or the like).
Therefore, the counting unit 243 periodically accesses the posting destination URL 232c of the posting management information 232 (for example, accesses once a day), totals the evaluations added to the posting images, etc., and posts management information 232 is updated.
For example, the totaling unit 243 totals the number of favorable evaluations added to the posting image and updates the posting management information 232. In addition, the totaling unit 243 may update the post management information 232 by counting the number of comments added to the posting image or the like or the number of reference utterances (so-called “retweet”).

Not only a user who adds a favorable evaluation or the like to such posted image for posting, but also a user who sympathizes with the character of the posted image and thinks that he / she will start a character battle game.
Such a user tries to install the game application by touching the posting image.
As described above, the posting image is linked with the user ID, the posting image ID, and the access destination URL of the game server 200 as shown in FIG. Therefore, the user terminal 500 of the user who has performed a touch operation on the posting image accesses the linked game server 200.
In this case, the transfer unit 244 acquires unique identification information and the like from the user terminal 500 that has accessed via the posting image. The acquired unique identification information is registered in the user candidate information 233 of FIG. 6 by the registration unit 245 described later.
Then, the transfer unit 244 redirects the access destination of the user terminal 500 to the character battle game installation page in the distribution server 400. Therefore, the user terminal 500 accesses the distribution server 400, displays the character battle game installation page, and allows the user to issue an installation instruction or the like. At that time, since access to the game server 200 is relatively short, the user feels that the user terminal 500 has directly accessed the distribution server 400.
Note that the transfer unit 244 determines whether or not a character battle game application is installed in the user terminal 500 accessed via the posting image, and only when the game application is not installed. The access destination of the user terminal 500 may be redirected to the distribution server 400. Therefore, when a game application is already installed in the user terminal 500, the game application may be activated on the user terminal 500 and the game may be started as it is. In this case, it is assumed that character assignment or the like by the provision unit 246 described below is not performed.

  The registration unit 245 registers the unique identification information and the reference source posting image ID acquired by the transfer unit 244 from the user terminal 500 in addition to the user candidate information 233 illustrated in FIG.

The user terminal 500 whose access destination is redirected to the distribution server 400 by the transfer unit 244 starts the game application first, including the case where the game application of the character battle game distributed from the distribution server 400 is installed. The user terminal 500 is configured to check the requirements for giving characters and the like.
For example, the game server 200 has a specific address that is accessed when the game application is first activated, and the user terminal 500 that has accessed the specific address is checked for requirements for granting characters and the like. The
That is, the assigning unit 246 acquires unique identification information from the user terminal 500 that has accessed a specific address, and the same unique identification information (the value of the unique identification information 233a) is added to the user candidate information 233 in FIG. 6 described above. Search whether it is registered. At that time, when the same unique identification information is registered, the assigning unit 246 refers to the same value as the corresponding reference source posting image ID 233b from the above-described post management information 232 (posting image ID 232b) in FIG. Then, the character of the posting image is specified, and the user ID of the user who posted the posting image or the like is acquired.
The assigning unit 246 starts the character battle game after giving the specified character to the user of the user terminal 500. In this way, instead of giving the specified character from the beginning of the game, for example, the specified character may be given when the initial task is achieved. In addition, the user may be allowed to play a lottery game called “gacha” to give the specified character. In that case, the winning probability (appearance probability) of the specified character may be appropriately increased so that the specified character can be easily acquired.
The granting unit 246 may also grant a predetermined reward to a user who has posted a posting image or the like. For example, the granting unit 246 gives a predetermined amount of coins to a user who has posted a posting image or the like, or gives a randomly drawn character.
In addition to this, the granting unit 246 posted a posting image or the like when the total number of evaluations added to the posting image or the like in the SNS server 300 counted by the counting unit 243 exceeds a prescribed value. A predetermined reward may be given to the user. For example, the granting unit 246 gives a predetermined amount of coins to a user who has posted a posting image or the like, or gives a randomly drawn character.

In addition to this, the control unit 240 also generates various types of information necessary for generating a game screen, a browsing screen, and the like in the user terminal 500 and sends the information to the user terminal 500 through the transmission unit 220.
The above-described CPU 601 or the like can function as the control unit 240 having such a configuration.

  The SNS server 300 and the distribution server 400 are also realized by the information processing apparatus 600 in the same manner as the game server 200 described above. Since the SNS server 300 and the distribution server 400 are not general configurations but relatively general configurations in the present invention, a detailed description of the configurations is omitted.

  Next, a configuration of the user terminal 500 realized in the information processing apparatus 600 will be described with reference to FIGS. When the information processing apparatus 600 is turned on, a program that causes the user terminal 500 (the terminal apparatus according to the present invention) to function is executed, and the user terminal 500 according to the present embodiment is realized.

(Outline configuration of user terminal)
FIG. 8 is a block diagram showing a schematic configuration of the user terminal 500 according to the present embodiment. As illustrated, the user terminal 500 includes an operation reception unit 510, a transmission / reception unit 520, a storage unit 530, a control unit 540, and a display unit 550. For example, a game application for a character battle game is installed. If it is, the game application is activated and the game progresses while appropriately communicating with the game server 200.
Also, the user terminal 500 accesses the SNS server 300 in accordance with the user's operation, displays a posting image or the like posted by another user on the display unit 550, and allows the user to browse.
Furthermore, the user terminal 500 appropriately accesses the distribution server 400 including the case of passing through such a posting image, and installs a game application or the like in the storage unit 530 in accordance with a user instruction.

The operation reception unit 510 receives various operations from the user. For example, the operation reception unit 510 receives an operation from the user based on information obtained from a touch screen or the like.
Note that the above-described operation device 607 and the like can function as such an operation reception unit 510.

The transmission / reception unit 520 accesses the game server 200 or the like via the Internet 900.
For example, when a game application for a character battle game is installed in the user terminal 500 and the game application is activated, the transmission / reception unit 520 displays the operation information received by the operation reception unit 510 and the selection information during the game as the game. Transmit to server 200. In addition, the transmission / reception unit 520 receives various information managed by the management unit 530 from the game server 200.
Further, according to the user's operation, the transmission / reception unit 520 accesses the SNS server 300, receives a web page including the posted image for posting, and displays the web page on the display unit 550 so that the user can view the web page. To.
Furthermore, the transmission / reception unit 520 accesses the distribution server 400 as appropriate, and downloads a desired game application or the like. The downloaded game application or the like is installed in the storage unit 530 by the control unit 540 and can be executed in accordance with a user operation.
The communication device 606 and the like described above can function as such a transmission / reception unit 520.

  The storage unit 530 stores game management information 531 or the like when, for example, a game application for a character battle game is installed in the user terminal 500.

For example, as shown in FIG. 9, the game management information 531 includes a user ID 531a, a level value 531b, a coin balance 531c, a possessed character 531d, a play time 531e, and the like. That is, the same information as the above-described user management information 231 is also managed on the user terminal 500 side.
As will be described later, the information stored in the game management information 531 is appropriately synchronized with the user management information 231 stored on the game server 200 side.
In that case, the storage unit 530 also stores image information such as characters and backgrounds in the game. As will be described later, when the user terminal 500 side (screen generation unit 543) generates a game screen or the like, the storage unit 530 also includes various button images (button images and the like for selecting an SNS as a posting destination). ) Etc. are also memorized.

In addition, the storage unit 530 stores unique identification information for identifying the user terminal 500, for example.
The storage device 604 and the like described above can function as such a storage unit 530.

  Returning to FIG. 8, the control unit 540 controls the entire user terminal 500. The control unit 540 includes, for example, a game progression unit 541, an SNS control unit 542, a screen generation unit 543, and the like.

  For example, the game progression unit 541 has a game application for a character battle game installed on the user terminal 500, and when the game application is executed, the game progression unit 541 is operated according to the user's operation received by the operation reception unit 510. Advance the game. At that time, the game progression unit 541 transmits / receives data to / from the game server 200 through the transmission / reception unit 520. For example, information managed by the game management information 531 and information managed by the user management information 231 ( The corresponding user information).

  The SNS control unit 542 controls the exchange of data with the SNS server 300 through the transmission / reception unit 520, and acquires data such as posting images posted by other users. In addition, as described above, when the SNS control unit 542 posts the posting data generated by the game server 200 by causing the user terminal 500 to execute the application for the SNS server 300, the posting data and the like are transmitted and received by the transmission / reception unit 520. To the SNS server 300 for posting.

  The screen generation unit 543 generates a browsing screen or the like that displays an image for posting posted on the SNS server 300. In addition, when a game application of a character battle game is installed in the user terminal 500 and the game application is executed, the screen generation unit 543 generates a game screen or the like of the game.

In addition to this, the control unit 540 appropriately executes various processes necessary for the control to advance the game.
The above-described CPU 601 or the like can function as the control unit 540 having such a configuration.

  The display unit 550 displays the browsing screen and game screen generated by the screen generation unit 543. In addition, the display unit 550 also displays an installation page of a game application or the like in the distribution server 400.

(Game server operation)
Hereinafter, the operation of the game server 200 and the like configured as shown in FIG. 3 will be described with reference to FIGS. The game server 200 controls the overall progress of the character battle game executed on the user terminal 500. Among them, the most characteristic post data generation process, transfer process, and grant process will be described. To do.
First, post data generation processing will be described with reference to FIG. FIG. 10 is a flowchart showing the flow of post data generation processing according to the present embodiment. This posting data generation process is started in response to, for example, an access from the user terminal 500 that has already played the character battle game (the user terminal 500 in which the game application is installed).

First, the game server 200 controls the progress of the game (step S11).
That is, the control unit 240 progresses the game according to an operation instruction or the like from the user terminal 500 playing the character battle game. For example, the control unit 240 appropriately matches a character operated by the player with an enemy character encountered.

The game server 200 determines whether or not generation of post data is requested from the user terminal 500 (step S12).
For example, the control unit 240 (generation unit 242) determines whether any of the posting buttons BT1 to BT3 is pressed by the user on the game screen GM as shown in FIG.

  If the game server 200 determines that the generation of post data is not requested (step S12; No), the game server 200 advances the process to step S15 described later.

On the other hand, when it is determined that the generation of post data has been requested (step S12; Yes), the game server 200 generates post data in which necessary information is linked to the post image (step S13).
For example, the control unit 240 generates a posting image of the character CH in a scene where any of the posting buttons BT1 to BT3 as shown in FIG. 7A is pressed, and the posting image is displayed in FIG. As shown in FIG. 6, post data that links the user ID, the post image ID, and the access destination URL of the game server 200 is generated.

The game server 200 posts posted data to the corresponding SNS server 300 (step S14).
For example, the control unit 240 transmits a request token from the transmission unit 220 to the SNS server 300, and obtains authentication in the SNS server 300 by the user according to the response. Specifically, instead of the SNS server 300 from the user terminal 500, the user is requested through the SNS server 300 for approval of delegation for posting posted data from the game server 200 to the SNS server 300. At this time, an input screen such as a delegation content and a password for authenticating it (password of the user in the SNS server 300) is displayed by a response from the SNS server 300. When the user inputs a correct password, the game server 200 Posting to the SNS server 300 is possible. That is, the game server 200 acquires an access token from the SNS server 300 along with user authentication. The game server 200 posts posted data and a message (message) input by the user to the SNS server 300 using the access token.
Instead of posting the posted data from the game server 200 to the SNS server 300 in this way, the game being executed in the user terminal 500 is temporarily interrupted, the application for the SNS server 300 is started, and the user starts the user terminal. The posting data and remarks generated by the generation unit 242 may be posted to the SNS server 300 by manual operation from 500.

The game server 200 determines whether or not the game has ended (step S15).
If it is determined that the game has not ended (step S15; No), the game server 200 returns the process to step S11 described above.

  On the other hand, when it is determined that the game has ended (step S15; Yes), the game server 200 ends the posted data generation process.

In this way, when post data or a message is posted to the SNS server 300, information (record) about the post data (post image, etc.) is added to the post management information 232 of FIG. It becomes possible to manage evaluations on images.
In addition, posted images and the like can be viewed by other users. Among other users who have viewed the posting image etc., users who evaluate the posting image etc. also appear. For example, a user who adds a favorable evaluation.
Therefore, the control unit 240 (aggregation unit 243) periodically accesses the posting destination URL 232c of the posting management information 232 (accessed once a day as an example), and totals the evaluation added to the posting image or the like. The post management information 232 is updated.
For example, the control unit 240 aggregates the number of favorable evaluations added to the posting image and updates the posting management information 232. In addition to this, the control unit 240 may update the posting management information 232 by counting the number of comments added to the posting image or the like and the number of reference utterances.

In this way, not only users who add favorable evaluations to posted images and the like, but also users who sympathize with the characters in the posted images and want to start a character battle game themselves.
Such a user tries to install the game application by touching the posting image.
Hereinafter, the transfer process will be described with reference to FIG. FIG. 11 is a flowchart showing a flow of transfer processing according to the present embodiment. For example, it is assumed that this transfer process is always executed while the game server 200 is operating.

First, the game server 200 determines whether or not there is an access from the user terminal 500 via the posted image for posting (step S21).
That is, the control unit 240 (transfer unit 244) displays the posting image linked with the user ID, the posting image ID, and the access destination URL of the game server 200 as shown in FIG. It is determined whether or not the user terminal 500 has accessed the linked game server 200 by a touch operation or the like.

  If it is determined that there is no access from the user terminal 500 via the posting image (step S21; No), the game server 200 waits for access from the user terminal 500 as it is.

On the other hand, when it is determined that there is an access from the user terminal 500 via the posting image (step S21; Yes), the game server 200 determines whether or not the game application for the character battle game is installed in the user terminal 500. Is determined (step S22).
That is, the control unit 240 determines whether or not the game application has already been installed in the user terminal 500.

  When the game server 200 determines that the game application is installed in the user terminal 500 (step S22; Yes), the game server 200 starts the game application and starts the game (step S23). And the game server 200 returns a process to step S21 mentioned above.

On the other hand, when it is determined that the game application is not installed in the user terminal 500 (step S22; No), the game server 200 acquires unique identification information and the like from the accessed user terminal 500 (step S24).
That is, the control unit 240 acquires the unique identification information and the reference source posting image ID from the user terminal 500 and adds them to the user candidate information 233 in FIG.

The game server 200 redirects the access destination of the user terminal 500 to the distribution server 400 (step S25).
That is, the control unit 240 redirects the access destination of the accessing user terminal 500 to the character battle game installation page in the distribution server 400. Therefore, the user terminal 500 accesses the distribution server 400, displays the character battle game installation page, and allows the user to issue an installation instruction or the like.
And the game server 200 returns a process to step S21 mentioned above.

  When the game application is not installed in the user terminal 500 that has accessed the game server 200 via the posting image by such transfer processing, the access destination of the user terminal 500 is set as the installation of the distribution server 400. Because it redirects to the page, it will prompt the user to install the game application.

Including the case where the user terminal 500 whose access destination is redirected to the distribution server 400 installs the game application of the character battle game distributed from the distribution server 400, the user terminal 500 in which the game application is first activated is Grant requirements such as remuneration are checked.
Hereinafter, the giving process will be described with reference to FIG. FIG. 12 is a flowchart showing the flow of the grant process according to this embodiment. This granting process is started, for example, in response to the user terminal 500, where the game application is first activated, accessing a specific address in the game server 200.

First, the game server 200 acquires unique identification information from the user terminal 500 that has accessed a specific address (step S31).
That is, the control unit 240 (granting unit 246) acquires unique identification information for identifying the user terminal 500 from the user terminal 500 where the game application is first activated.

The game server 200 determines whether or not the acquired unique identification information is registered in the user candidate information 233 of FIG. 6 (step S32).
That is, the control unit 240 determines whether or not the unique identification information of the user terminal 500 matches any unique identification information of the user terminal 500 that has accessed via the posting image in the transfer process described above. To do.

  If the game server 200 determines that the acquired unique identification information is not registered in the user candidate information 233 (step S32; No), the game server 200 does not satisfy the grant requirement, and thus ends the grant process.

On the other hand, when it is determined that the acquired unique identification information is registered in the user candidate information 233 (step S32; Yes), the game server 200 specifies the character of the posting image and displays the posting image or the like. The user ID of the posted user is acquired (step S33).
That is, the control unit 240 retrieves the same value as the corresponding reference source posting image ID 233b from the posting management information 232 (posting image ID 232b) in FIG. 5, and for the posting that triggered the user to start the character battle game. Specify the image character. Also, the control unit 240 acquires the user ID of the user who posted the posting image or the like from the posting management information 232.

The game server 200 gives the specified character to the user of the user terminal 500 and starts the game (step S34).
For example, the control unit 240 adds information about the user of the user terminal 500 to the user management information 231 in FIG. 4 (assigns a new user ID or the like), and adds the identification information of the specified character to the owned character 231d. The game is started in a registered state.

The game server 200 gives a predetermined reward to the user who posted the posting image or the like (step S35).
For example, the control unit 240 gives a predetermined amount of coins or randomly draws a character to a user who has posted a posting image or the like.

In the granting process of FIG. 12, the case where the character battle game is started after giving the identified character to the user of the user terminal 500 in step 34 has been described. For example, when the initial task is achieved, the specified character may be given instead of giving from the beginning. In addition, the user may be allowed to play a lottery game called “gacha” to give the specified character. In that case, the winning probability (appearance probability) of the specified character may be appropriately increased so that the specified character can be easily acquired.
Moreover, in the grant process of FIG. 12, when the user terminal 500 started the game, the case where a predetermined reward was given to the user who posted the posting image or the like in step 35 has been described. In addition, when the total number of evaluations added to the posting image or the like in the SNS server 300 calculated by the totaling unit 243 exceeds a predetermined value, a predetermined value is given to the user who posted the posting image or the like. You may make it give the reward of. Also in this case, the granting unit 246 gives a predetermined amount of coins to the user who posted the posting image or the like, or gives a randomly drawn character.

  Through these post data generation processing, transfer processing, and grant processing, first, a user who has already played a character battle game has a favorite character (attached character) among characters appearing in the game. ) Can be easily registered in the SNS server 300. Further, a user who sympathizes with the image for posting of such an attached character simply accesses the game server 200 by accessing the user image 500 via the image for posting, and the unique identification information and the like are automatically registered. Is done. Then, the access destination of the user terminal 500 is redirected to the distribution server 400, and the user is prompted to install the game application. When the user who installed the game application on the user terminal 500 plays the game, for example, in order to start the game after obtaining the sympathetic character (attached character) at a relatively early stage, motivation is performed. The game can be played in an elevated state.

  As a result, a new user who sympathizes with the posted image for posting (such as a character image) can be appropriately guided to the game.

(Other embodiments)
In the above embodiment, a case has been described in which the assigning unit 246 simply assigns a character (attached character) corresponding to an image for posting. However, the ability value of the attached character is changed according to the granting time. You may make it do.
That is, when the attachment unit 246 assigns the attachment character to the user, the attachment character's ability value (for example, attack power, defense power, Change the value of magic power etc. For example, immediately after the posting image is posted, the attached character has the highest ability value, and the assigning unit 246 assigns the attached character having a reduced ability value as the elapsed time from posting becomes longer. .
Thus, when a user who regularly browses the SNS of the posted user is about to start the game, the game can be started after installation and the like are completed relatively soon after the posting image is posted. is expected. For this reason, an attached character with a high ability value can be given to a user who is close to the posted user. Conversely, when a user who rarely browses the SNS of the posted user tries to start the game, it becomes slow to notice the posting image, and after a certain amount of time has passed since the posting, installation etc. Once done, it is expected to start the game. For this reason, an attached character with a low ability value can be given to a user who is not very close to the posted user.

In addition to this, the range in which the post can be viewed is expanded according to the elapsed time since the image for posting has been posted (for example, the friend's friend can also be viewed from the state in which only the friend can view) ) When the user belonging to the enlarged range accesses the game server 200 via the posting image and completes the installation or the like to start the game, an attached character whose ability value is increased to a predetermined value is given. You may make it do.
In this case, appealing power can be enhanced to a wide range by giving an attachment character with a high ability value to a user belonging to the expanded target range.

In the above embodiment, a case where a predetermined amount of coins or a randomly drawn character is given to a user who posted a posting image or the like has been described. It is not limited to characters and other rewards may be used.
For example, a reward may be to increase the attack power, defensive power, magic power, or the like of a character (attached character or the like) used by a user who has posted a posting image or the like.
In addition to this, favorable evaluation (so-called “like” or the like) may be given to the posting image or the like to raise the evaluation. For example, if the degree of co-sensitivity to the attached character is estimated from the usage status of the user who has attached the attached character, and the co-sensitivity exceeds a predetermined threshold value, the game server 200 (for example, the posting image) is processed. From the official account of the game application, etc.), a favorable evaluation (so-called “like” etc.) is given.
In this case, the evaluation in SNS etc. can be raised about the image for a posting with high co-sensitivity.

  In the above embodiment, the case where a game image of one character is used as the posting image has been described. However, a plurality of character game images may be used as the posting image. In that case, when the user terminal 500 accessing via the posting image installs the game application and starts the game, all the plurality of characters are sequentially given from the beginning or in accordance with the progress. May be.

In the above embodiment, the case where the game server 200, the SNS server 300, and the distribution server 400 are configured by different server devices has been described. However, the game server 200, the SNS server 300, and the distribution server 400 may be combined into one server device. . For example, one game server 200 includes the function of the SNS server 300 described above and the function of the distribution server 400 described above.
That is, the game server 200 not only advances the game by communicating with the user terminal 500, but also posts a posting image or the like posted by the user on the web page and allows other users to browse. Further, the game server 200 provides (distributes) and installs the game application on the user terminal 500 of another user who has accessed through the posting image. In that case, the game server 200 also functions as a providing unit that provides a game application. And the game server 200 provides the character according to the image for a posting at the predetermined timing when the other user who installed the game application in the user terminal 500 plays a game.
In this way, by combining the SNS server 300 and the distribution server 400 into one game server 200, for example, it is possible to provide an SNS specialized for games. Since the game application can also be distributed from the game server 200, it is possible to construct an environment that is easy for the user who plays the game.
And even when gathering in one game server 200 in this way, in order to start a game after obtaining the character which other users sympathized with, the game can be played in the state where motivation was raised.
As a result, a new user who sympathizes with the posted image for posting (such as a character image) can be appropriately guided to the game.

  In the above embodiment, the case where a game application is installed in the user terminal 500 and played is described as an example, but the game server 200 is installed without installing the game application in the user terminal 500 such as a so-called browser game. Even in the case of playing a game provided by, it can be applied as appropriate.

  In the above-described embodiment, the case where the dedicated game server 200 or the user terminal 500 is used has been described. However, an operation program that defines the operation of the game server 200 or the user terminal 500 is used as an existing personal computer, information terminal device, or the like. It is possible to cause the personal computer to function as the game server 200 or the user terminal 500 by applying to the above.

  In addition, such a program distribution method is arbitrary, for example, a computer-readable medium such as a CD-ROM (Compact Disc Read-Only Memory), a DVD (Digital Versatile Disc), an MO (Magneto Optical Disc), or a memory card. It may be stored in a recording medium and distributed, or distributed via a communication network such as the Internet.

(Summary)
A game system according to a first aspect of the present invention is a game system in which a terminal device and a game server communicate to advance a game, and includes a generation unit, a transfer unit, and a grant unit.

In response to a request from the terminal device of the first user who is playing the game, the generation unit posts an attachment item selected by the first user among items appearing in the game (for example, a game character). An image is generated.
Then, after the posting image is posted on a predetermined web page (for example, SNS, etc.), the granting unit sends a game server to the terminal device of the second user who has never played the game via the posting image. When the second user has accessed, the attachment item is given at a predetermined timing when the second user plays the game.

That is, the posting image posted to the SNS or the like is often an image of an attachment item that the user particularly likes during the game. And the other user who browses the image for posting of the attachment item posted in that way and starts the game is sympathized with the attachment item. Therefore, when the second user's terminal device accesses the game server via the attachment image posted by the first user, the predetermined timing when the second user plays the game ( For example, an attachment item is given at the start of a game or when an initial task is achieved. Thereby, in order to start a game after acquiring the item (attachment item) which the 2nd user sympathized with, it can be made to play a game in the state which raised motivation.
As a result, a new user who sympathizes with the posted item image can be appropriately guided to the game.

The game system provides a second user terminal device that provides access to the second user's terminal device when the second user's terminal device accessed via the posting image has not installed the game application. The adding unit may give the attachment item when the terminal device of the second user who installed the application accesses the game server.
In this case, the application is provided to the terminal device of the second user who has not installed the game application, and the second user who has installed the application on the terminal device can actually play the game. Can be granted.

Further, in the game system, when the terminal device of the second user who has accessed via the posting image has not installed the game application, the terminal device of the second user is distributed to the distribution server that distributes the application. The transfer unit may be further provided with a transfer unit, and the adding unit may give the attachment item when the terminal device of the second user who installed the application accesses the game server.
In this case, the terminal device of the second user who has not installed the game application is made to access the distribution server that distributes the application, and the installation of the application is prompted. And an attachment item can be provided when the 2nd user who installed the application in the terminal device actually plays a game.

In the above game system, the generation unit may generate an image for posting in which the identification information of the first user, the identification information of the attachment item, and the access information to the game server are linked.
In this case, the user terminal of the second user is accessed to the game server via the posted image for posting, and the identification information of the first user and the attached item is acquired, for example, the game is started. It is possible to give attachment items to two users, give rewards to the first user, and the like.

The game system may further include a registration unit that registers, in a predetermined storage unit, identification information for identifying the second user's terminal device accessed through the posting image or the second user. Good.
In this case, attachment items can be given to the second user using the registered identification information.

Moreover, in the said game system, when an attachment part provides an attachment item to a 2nd user, according to the elapsed time after the image for a posting was contributed to the web page (as an example, The values of attack power, defense power, magic power, etc.) may be changed. For example, the granting unit gives an attachment item with a higher ability value as the elapsed time since posting is shorter, and conversely, gives an attachment item with a lower ability value as the elapsed time after posting is longer. .
Thereby, when the 2nd user who browses SNS etc. of the 1st user usually tries to start a game, it is anticipated that a game will be started comparatively early after the image for contribution is contributed. The For this reason, an attachment item with a high ability value can be given to the 2nd user who is close to the 1st user who contributed. On the other hand, when a second user who rarely views the SNS of the first user tries to start the game, it becomes slow to notice the image for posting, and after a certain amount of time has passed since posting. Expected to start the game. For this reason, an attached character with a low ability value can be given to a second user who is not very familiar with the posted first user.

In the above game system, the granting unit has the highest ability value of the attachment item immediately after the posting image is posted on the web page, and the ability value decreases as the elapsed time from posting becomes longer. The attached attachment item may be given to the second user.
Also in this case, an attachment item having a high ability value can be given to the second user who is close to the posted first user, and the ability is given to the second user who is not very close to the posted first user. An attached character with a low value can be given.

In the above game system, the granting unit expands the target range of the second user who can view the posting image according to the elapsed time after the posting image is posted on the web page, and expands the target range to the expanded target range. When giving the attachment item to the second user to which it belongs, the ability value may be increased to a predetermined value.
In this case, the appeal power can be increased to a wide range by giving an attachment item having a high ability value to the second user belonging to the expanded target range.

Moreover, in the said game system, the 1st user contributed when the co-sensitivity to an attachment item was estimated from the usage condition of the 2nd user who gave the attachment item, and the co-sensitivity exceeded a predetermined threshold value. You may give favorable evaluation with respect to the image for contribution.
In this case, the evaluation in SNS etc. can be raised about the image for a posting with high co-sensitivity.

In the above game system, the granting unit may cause the second user to play a lottery game in which the winning probability of the attached item is increased when the attached item is given during the play.
In this case, since the attachment item is given as a result of playing the lottery game such as gacha, chance is felt and the motivation of the second user can be further enhanced. Moreover, it can be expected that the second user will easily play the lottery game in the future.

Moreover, in the said game system, when a 2nd user achieves a predetermined | prescribed game task, when an attachment part provides an attachment item in the middle of a play, you may provide an attachment item.
In this case, a 2nd user will acquire an attachment item with an own play result, and can raise the 2nd user's motivation more.

In the above game system, the grant unit may grant a predetermined reward to the first user when the second user plays the game for the first time.
In this case, it is possible to increase the motivation for the user who posts the posted data to the SNS.

The game system further includes a counting unit that counts the evaluations for the posting images on the web page on which the posting data is posted. A predetermined reward may be given to one user.
In this case, it is possible to increase the motivation for the user who posts the posted data to the SNS.

  A guidance method according to a second aspect of the present invention is a guidance method in a server device that communicates with a terminal device and advances a game, and includes a generation step and a grant step.

  That is, the guidance method according to the second aspect can appropriately guide a new user who sympathizes with the posted item image to the game, as in the game system according to the first aspect.

  A program according to a third aspect of the present invention causes a computer that communicates with a terminal device and advances a game to function as a generation unit and a grant unit.

  That is, the program according to the third aspect can appropriately guide a new user who sympathizes with the posted item image to the game, as in the game system according to the first aspect.

  As described above, according to the present invention, it is possible to provide a game system, a guidance method, and a program that can appropriately guide a new user who sympathizes with the posted item image to the game.

DESCRIPTION OF SYMBOLS 100 Game system 200 Game server 210 Reception part 220 Transmission part 230 Management part 231 User management information 232 Post management information 233 User candidate information 240 Control part 241 Progression control part 242 Generation part 243 Total part 244 Transfer part 245 Registration part 246 Giving part 300 SNS server 400 Distribution server 500 User terminal 510 Operation reception unit 520 Transmission / reception unit 530 Storage unit 531 Game management information 540 Control unit 541 Game progress unit 542 SNS control unit 543 Screen generation unit 550 Display unit 600 Information processing device 601 CPU
602 ROM
603 RAM
604 Storage device 605 Display device 606 Communication device 607 Operation device 900 Internet

Claims (15)

A game system in which a terminal device and a game server communicate to advance a game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game;
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses the game server via the posting image, A granting unit for granting the attachment item at a predetermined timing when the two users play the game ;
When the attachment unit grants the attachment item to the second user, the ability value of the attachment item is changed according to an elapsed time after the posting image is posted on the web page.
Game system comprising a call. The granting unit has the highest ability value of the attachment item immediately after the posting image is posted on the web page, and the ability value is decreased as the elapsed time from posting becomes longer. An attachment item is given to the second user.
The game system according to claim 1 . The assigning unit expands a target range of the second user who can view the posting image according to an elapsed time after the posting image is posted on the web page, and belongs to the expanded target range When giving the attachment item to the second user, the ability value is increased to a predetermined value.
The game system according to claim 1 . A game system in which a terminal device and a game server communicate to advance a game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game;
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses the game server via the posting image, A granting unit for granting the attachment item at a predetermined timing when the two users play the game;
The granting unit estimates a degree of co-sensitivity to the attachment item from the usage status of the second user who has given the attachment item, and when the co-sensitivity exceeds a predetermined threshold, the first user Give a favorable evaluation to the posted image for posting,
A game system characterized by that. A game system in which a terminal device and a game server communicate to advance a game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game;
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses the game server via the posting image, A granting unit for granting the attachment item at a predetermined timing when the two users play the game;
The granting unit causes the second user to play a lottery game in which the winning probability of the attached item is increased when the attached item is given during play.
A game system characterized by that. A game system in which a terminal device and a game server communicate to advance a game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game;
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses the game server via the posting image, A granting unit for granting the attachment item at a predetermined timing when the two users play the game;
The grant unit grants the attachment item when the second user achieves a predetermined game task when the attachment item is given during play.
A game system characterized by that. When the terminal device of the second user who has accessed via the posting image has not installed the game app, the providing unit further provides the app to the terminal device of the second user. ,
The grant unit grants the attachment item when the terminal device of the second user who has installed the application has accessed the game server.
The game system according to claims 1 to 6, characterized in that. When the terminal device of the second user who has accessed via the posting image has not installed the game app, the second user terminal device is made to access the distribution server that distributes the app. A transfer unit;
The grant unit grants the attachment item when the terminal device of the second user who has installed the application has accessed the game server.
The game system according to claims 1 to 6, characterized in that. The generation unit generates the posting image linked with the identification information of the first user, the identification information of the attached item, and access information to the game server.
The game system according to any one of claims 1 to 8 , wherein the game system is any one of the above. A terminal unit of the second user who has accessed via the posting image, or a registration unit that registers identification information for identifying the second user in a predetermined storage unit;
The game system according to claim 7 , wherein the game system is any one of the above. The grant unit grants a predetermined reward to the first user when the second user plays the game for the first time.
The game system according to any one of claims 1 to 10, characterized in that. Further comprising a tabulation unit that tabulates the evaluation for the posting image on the web page;
The grant unit grants a predetermined reward to the first user if the result of the evaluation of the posting image is greater than or equal to a specified value.
The game system according to any one of claims 1 to 11, characterized in that. A guidance method in a server device that communicates with a terminal device and advances a game,
In response to a request from the terminal device of the first user who is playing the game, a generation step of generating an image for posting an attachment item selected by the first user among items appearing in the game;
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses via the posting image, the second user A granting step of granting the attachment item at a predetermined timing when playing the game ,
In the granting step, when giving the attachment item to the second user, the ability value of the attachment item is changed according to an elapsed time after the posting image is posted on the web page.
Induction wherein a call. A computer that communicates with the terminal device and advances the game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game,
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses via the posting image, the second user Function as a grant unit that grants the attachment item at a predetermined timing when playing the game ,
When the attachment unit grants the attachment item to the second user, the ability value of the attachment item is changed according to an elapsed time after the posting image is posted on the web page.
Program for causing to function as. A computer that communicates with the terminal device and advances the game,
In response to a request from the terminal device of the first user who is playing the game, a generation unit that generates an image for posting an attachment item selected by the first user among items appearing in the game,
After the posting image is posted on a predetermined web page, when a terminal device of a second user who has never played the game accesses via the posting image, the second user Function as a grant unit that grants the attachment item at a predetermined timing when playing the game ,
The granting unit estimates a degree of co-sensitivity to the attachment item from the usage status of the second user who has given the attachment item, and when the co-sensitivity exceeds a predetermined threshold, the first user Give a favorable evaluation to the posted image for posting,
Program for causing to function as.

Images