JP2010525492A - 広告供給システム、装置、及びその手順 - Google Patents

広告供給システム、装置、及びその手順 Download PDF

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Publication number
JP2010525492A
JP2010525492A JP2010506439A JP2010506439A JP2010525492A JP 2010525492 A JP2010525492 A JP 2010525492A JP 2010506439 A JP2010506439 A JP 2010506439A JP 2010506439 A JP2010506439 A JP 2010506439A JP 2010525492 A JP2010525492 A JP 2010525492A
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advertisement
web
web content
content
data
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JP2010506439A
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Japanese (ja)
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JP2010525492A5 (enExample
Inventor
スベイケ，エズラ
ピー． イブジェ，ブリオン
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ブロードバンド エンタープライジズ，インコーポレイティド
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Publication of JP2010525492A5 publication Critical patent/JP2010525492A5/ja
Ceased legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G06Q30/0256—User search
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0276—Advertisement creation
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
JP2010506439A 2007-04-23 2008-04-23 広告供給システム、装置、及びその手順 Ceased JP2010525492A (ja)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US11/738,554 US20080262914A1 (en) 2007-04-23 2007-04-23 Ad Serving System, Apparatus and Methologies Used Therein
PCT/US2008/061207 WO2008131400A1 (en) 2007-04-23 2008-04-23 Ad serving system, apparatus and methologies used therein

Publications (2)

Publication Number Publication Date
JP2010525492A true JP2010525492A (ja) 2010-07-22
JP2010525492A5 JP2010525492A5 (enExample) 2011-06-16

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JP2010506439A Ceased JP2010525492A (ja) 2007-04-23 2008-04-23 広告供給システム、装置、及びその手順

Country Status (6)

Country Link
US (1) US20080262914A1 (enExample)
EP (1) EP2145258A4 (enExample)
JP (1) JP2010525492A (enExample)
CN (1) CN101730890A (enExample)
AU (1) AU2008242564A1 (enExample)
WO (1) WO2008131400A1 (enExample)

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JP2013510359A (ja) * 2009-11-09 2013-03-21 ダブル ベリファイ インコーポレイテッド リアルタイムオンライン広告検証システム及び方法

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US20070192217A1 (en) * 2006-01-31 2007-08-16 O'kelley Charles Brian Entity linking in open exchange platforms
US20080201733A1 (en) * 2006-12-22 2008-08-21 Phorm Uk, Inc. Systems and methods for channeling client network activity
US20090012853A1 (en) * 2007-07-03 2009-01-08 Right Media, Inc. Inferring legitimacy of advertisement calls
US20090013031A1 (en) * 2007-07-03 2009-01-08 Right Media, Inc. Inferring legitimacy of web-based resource requests
US20090012852A1 (en) * 2007-07-03 2009-01-08 Right Media, Inc. Data marketplace and broker fees
US20090018907A1 (en) * 2007-07-11 2009-01-15 Right Media, Inc. Managing impression defaults
CN101505295B (zh) * 2008-02-04 2013-01-30 华为技术有限公司 一种内容和类别的关联方法和设备
US20110099077A1 (en) * 2009-06-08 2011-04-28 Shai Darin System and method for providing storage, retreival, customization, adaption, distribution and management of electronic advertisements
US8341534B2 (en) 2010-03-05 2012-12-25 Palo Alto Research Center Incorporated System and method for flexibly taking actions in response to detected activities
US8806340B2 (en) * 2010-09-01 2014-08-12 Hulu, LLC Method and apparatus for embedding media programs having custom user selectable thumbnails
US9911142B2 (en) * 2010-12-10 2018-03-06 Viacom International Inc. Centralized deployment of advertising code
US20130166389A1 (en) * 2011-12-23 2013-06-27 Dennis Paul MICHALOPOULOS List-based advertisement serving
CN103260055A (zh) * 2012-02-20 2013-08-21 北大方正集团有限公司 一种验证播放效果的方法和装置
US10497010B1 (en) 2012-03-09 2019-12-03 Oath (Americas) Inc. Systems and methods for controlling online advertising campaigns
CN103310357A (zh) * 2012-03-13 2013-09-18 腾讯科技（深圳）有限公司 一种广告审核方法及系统
US9953340B1 (en) 2012-05-22 2018-04-24 Google Llc Companion advertisements on remote control devices
US10540693B1 (en) 2012-08-20 2020-01-21 Amazon Technologies, Inc. Advertisements responsive to coupon states
US10346877B1 (en) 2012-12-03 2019-07-09 Maher Pedersoli Advertising and marketing platform
US11521229B2 (en) * 2014-01-09 2022-12-06 Xandr Inc. Systems and methods for mobile advertisement review
US20150301875A1 (en) * 2014-04-22 2015-10-22 Andreas Harnesk Persisting and managing application messages
US10078854B1 (en) * 2014-05-29 2018-09-18 Sprint Communications Company L.P. Interface for cross-channel advertising campaign
US9489684B2 (en) 2014-10-09 2016-11-08 Wrap Media, LLC Delivering wrapped packages in response to the selection of advertisements
EP3016362A1 (en) * 2014-11-03 2016-05-04 OpenTV Europe SAS Method and system to share advertisement content from a main device to a secondary device
US11049132B2 (en) * 2015-03-26 2021-06-29 Verizon Media Inc. Systems and methods for targeted advertising based on external factors
US9773261B2 (en) * 2015-06-19 2017-09-26 Google Inc. Interactive content rendering application for low-bandwidth communication environments
US10089654B1 (en) * 2015-09-24 2018-10-02 Amazon Technologies, Inc. Detecting expired content within slots in a user interface
AU2017273560B2 (en) * 2016-05-31 2019-10-03 Manufacturing Resources International, Inc. Electronic display remote image verification system and method
CN107391766A (zh) * 2017-09-07 2017-11-24 成都奥科睿科技有限公司 一种现场活动信息多屏发布系统
US12135744B2 (en) * 2021-09-30 2024-11-05 Sonos, Inc. Media content search in connection with multiple media content services
US11895362B2 (en) 2021-10-29 2024-02-06 Manufacturing Resources International, Inc. Proof of play for images displayed at electronic displays

Citations (6)

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JP2001306608A (ja) * 2000-04-25 2001-11-02 E-Classis Inc 広告装置、方法、記録媒体
JP2002366834A (ja) * 2001-06-06 2002-12-20 Sony Corp 広告情報の配信管理装置及び配信管理方法、並びに記憶媒体
US20040260767A1 (en) * 2003-06-19 2004-12-23 David Kedem Dynamic web advertisement and content display system
US20050033641A1 (en) * 2003-08-05 2005-02-10 Vikas Jha System, method and computer program product for presenting directed advertising to a user via a network
JP2007504564A (ja) * 2003-09-24 2007-03-01 ヤフー！ インコーポレイテッド ネットワーク上の広告キャンペーンを管理するシステム及び方法
US20070055748A1 (en) * 2005-09-06 2007-03-08 Interpols Network Incorporated Systems and methods for integrating xml syndication feeds into online advertisement

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Patent Citations (6)

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JP2001306608A (ja) * 2000-04-25 2001-11-02 E-Classis Inc 広告装置、方法、記録媒体
JP2002366834A (ja) * 2001-06-06 2002-12-20 Sony Corp 広告情報の配信管理装置及び配信管理方法、並びに記憶媒体
US20040260767A1 (en) * 2003-06-19 2004-12-23 David Kedem Dynamic web advertisement and content display system
US20050033641A1 (en) * 2003-08-05 2005-02-10 Vikas Jha System, method and computer program product for presenting directed advertising to a user via a network
JP2007504564A (ja) * 2003-09-24 2007-03-01 ヤフー！ インコーポレイテッド ネットワーク上の広告キャンペーンを管理するシステム及び方法
US20070055748A1 (en) * 2005-09-06 2007-03-08 Interpols Network Incorporated Systems and methods for integrating xml syndication feeds into online advertisement

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2013510359A (ja) * 2009-11-09 2013-03-21 ダブル ベリファイ インコーポレイテッド リアルタイムオンライン広告検証システム及び方法

Also Published As

Publication number Publication date
WO2008131400A1 (en) 2008-10-30
US20080262914A1 (en) 2008-10-23
CN101730890A (zh) 2010-06-09
EP2145258A1 (en) 2010-01-20
EP2145258A4 (en) 2012-02-22
AU2008242564A1 (en) 2008-10-30

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