Classifications

• • G—PHYSICS
  • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
  • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
  • G09F21/00—Mobile visual advertising
  • G09F21/04—Mobile visual advertising by land vehicles
• • G—PHYSICS
  • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
  • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
  • G09F11/00—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
  • G09F11/12—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the display elements being carried by endless belts, chains, or the like
  • G09F11/15—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the display elements being carried by endless belts, chains, or the like the elements being flexible sheets
• • G—PHYSICS
  • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
  • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
  • G09F11/00—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
  • G09F11/18—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the display elements being carried by belts, chains, or the like other than endless
  • G09F11/21—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the display elements being carried by belts, chains, or the like other than endless the elements being flexible sheets
• • G—PHYSICS
  • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
  • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
  • G09F11/00—Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
  • G09F2011/0009—Roller-band displays
  • G09F2011/0081—Roller-band displays used on vehicles

Definitions

• the present invention relates to a device for individually displaying, in a selective manner, the various posters of a set of posters by positioning them successively behind a display window.
• This device finds application in particular in the field of advertising or traffic information.
• the windows for viewing advertising messages being in this case provided on the side faces and / or on the rear wall of a van type vehicle.
• the posters are generally placed end to end on a flexible support in order to constitute a very long strip.
• the long strip scrolls past the display window.
• There are means for driving and controlling the position of the tape which allow to bring the poster featured behind the viewing window, making it visible to observers, including the public if we are dealing with a advertising device.
• the display device equips an advertising vehicle.
• control of display sequences can be easily controlled by a programmable controller or a microcomputer.
• Appropriate control means such as opto-electronic detector cells, and / or mechanical detectors, are associated with the device in order to ensure the correct functioning of the assembly.
• the posters located at the queue-leu-leu in a predetermined order, necessarily scroll past the display window in this order.
• the invention therefore aims to solve this difficulty by proposing a display device of the type mentioned above, in which one can have total freedom for the exhibition of the selected poster, as well as regards its frequency as its duration, as well as for the order of their scrolling.
• each of the posters is secured to a flexible support capable of being wound, at least partially, on a rotary receiving drum, control means making it possible to selectively bring said said displays either in a retracted position in which it does not appear behind the viewing window, or in a deployed position, in which it is opposite said window, the deployed positions of the various posters being inscribed in separate parallel planes which are slightly apart from each other.
• the arrangement of the device is such that when a poster is in the retracted position, neither the constituent elements of its support, nor itself hinders the viewing of the other posters, when these are deployed.
• the flexible support includes a flexible band winding on the receiving drum and extending at the viewing window, by a pair of side straps; - the two straps are connected by a transverse bar used to fix the poster; - The poster is removably attached on the one hand to this bar, and on the other hand to the transverse edge of the flexible strip;
• the device comprises means for tensioning the flexible strip; - the bar is attached to a pair of tensioning cables wound on self-winding return pulleys;
• the flexible strip passes over a deflection roller
• This deflection roller has a biconical wall, of slightly larger diameter at its center, which favors the centering of the strip;
• the viewing window is arranged vertically, while the drums and, where appropriate, the deflection rollers, have horizontal axes parallel to the general plane of the window, and are placed in a box located at the top of this window ; in this case, the return pulleys advantageously have a horizontal axis and are placed in a box disposed at the base of the window.
• the invention also relates to an advertising vehicle which is equipped with at least one device as defined above.
• - Figure 1 is a schematic perspective view of the flexible support receiving a poster (shown partially cut away), as well as guide and drive means, the poster being in the deployed position opposite the viewing window (not shown);
• - Figure 2 is a detail of the cross bar for fixing the poster, this bar being shown cut transversely;
• Figure 3 is a view similar to Figure 1, corresponding to the retracted position, poster assumed removed;
• FIG. 4 is a top view of a receiving drum and the guide roller associated therewith;
• FIG. 5 shows, schematically, the device as a whole, cut by a transverse vertical plane, perpendicular to the posters and the viewing window;
• - Figure 6 is a view similar to Figure 5, on a larger scale, and showing only two neighboring poster supports, one of which is in the retracted position and the other in the deployed position;
• - Figure 7 is a side view of a set of return pulleys ensuring the traction of the tensioning cables, located on one of the sides of the device;
• FIG. 8 is a side view, on a smaller scale, of the lower part of Figure 6;
• FIG. 9 shows, very schematically, an advertising vehicle equipped with several devices according to the invention;
• FIG. 10 is a view similar to FIG. 1, showing two neighboring poster supports, the two posters of which are lowered, the previous poster carrying a window;
• - Figure 11 is a view similar to Figure 10, in which the posterior poster is partially raised.
• the display window has a vertical arrangement
• the device comprises a set of five posters which can be positioned in turn, selectively, behind this window.
• Figure 1 shows the flexible support receiving one of the posters.
• This support is formed by a flexible strip 1, such as a thin oilcloth, a pair of side straps 2 and a pair of side cables 3.
• the strip 1 which forms the upper part of the support, is wound on a rotary cylindrical drum 5, with a horizontal axis 50.
• the latter is parallel to the general vertical plane, containing the viewing window, not shown.
• Driving means which will be described later, make it possible to rotate the drum 5 in one direction or the other, as is symbolized by the double arrow F in FIG. 1.
• the strip 1 passes over a deflection roller 6, with a horizontal axis parallel to that of the drum 5.
• the deflection takes place at approximately 45 °, the part of the strip connecting the roller 6 to the drum therefore being approximately horizontal.
• the roller 6 has a biconical wall, of small conicity, the largest diameter of which is in its central part, as can be seen more precisely in FIG. 4.
• flanges 60 forming stops for the lateral edges of the strip. These flanges 60 also have a conical wall, which converges inwards, so as to prevent the lateral escape of the strip.
• the slightly biconical shape of the roller 6 ensures automatic alignment and good centering of the strip 1, both when it is unwound and when it is wound.
• the end of the strip 1 extends from the side not wound on the drums 5 by the side straps 2, which are made of years a tension resistant fabric.
• the straps 2 are fixed to the band 1 by any suitable means, for example by gluing or using rivets.
• the free ends of the straps 2 are connected one one to another by a crossbar 20.
• the bar 24 consists of a set of two plates 21, 22 of small thickness and with rounded edges, which sandwich the two straps 2, the fixing being made by rivets 23 which through the elements 21, 22 and the strap 2.
• the cross-member 20 are attached to cables 3, directed downwards, and s' each winding over a pulley 7. This sheave two discoidal side plates, defining a groove receiving the cable (see figure 7).
• the pulleys 7 are automatic return pulleys, of known type, containing an internal spiral spring which constantly tends to rotate in the direction of 1 winding of the cable in the groove, thus permanently exerting a tensile force on the cable, like this is symbolized by the arrows T in Figure 1.
• This support carries a poster 4 which is fixed therein in an easily removable manner.
• the attachment is by a gripping system with hook-and-loop fabrics, loops and hooks, of the type widely distributed under the trade name "VELCRO" (arch).
• the transverse edge end of the flexible band 1, referenced 10 and the crossbar 20 are, on the side facing the display window, one of the two elements of the tissue gripping, eg hooks .
• the back of the posters 4 is lined, in the corresponding location zones, with the other element of the fabric - in this case the loops -.
• the placement of the poster on the support is very easy, by simple pressure.
• the poster occupies the space corresponding to the rectangle formed by the two straps 2, the edge 10 and the bar 20.
• the inscriptions 40 carried by the poster are centered on it so as to appear correctly through the viewing window (not shown in Figure 1), the dimensions of which are slightly smaller than those of the poster.
• Figure 5 shows how are installed in the device a set of five poster supports such as that just described.
• the reference window 9 has been designated, which includes a frame 91 and a transparent panel 90, for example a window pane.
• the device comprises a frame 8, essentially consisting of a front wall 82, in which the window 9 is mounted, a high box 80 and a low box 81.
• top box 80 In the top box 80 are mounted all of the drums 5 and guide rollers 6. In the bottom box 81 are installed all of the return pulleys 7.
• each of the five flexible poster supports has a deployed position which is part of a vertical plane a, b, c, d, e, parallel to the window 90.
• These different planes are spaced regularly, separated by a small space j.
• the plane a of the first poster (the poster closest to the window) is located a short distance k from the window 90.
• the locations of the various deflection rollers 6a, 6b, 6c, 6d and 6e, and of the various drums la, lb, le, ld and le, inside the box 80, are determined so as to present the bulk as low as possible, without any risk of contact between the poster supports or posters.
• the different pulleys 7a, 7b, 7c, 7d and 7e provided in the bottom box 81 have offset positions, avoiding interference from the different cables, with maximum compactness.
• the five pulleys provided on each side of the device are divided into two groups.
• the pulleys 7a, 7b, 7c associated with the first three posters have axes located in the same horizontal plane, but offset both transversely and from front to rear - to ensure the spacing j mentioned above -.
• the other two pulleys 7d and 7e are arranged in the same way, at a higher level than that of the pulleys 7a, 7b and 7c.
• Each pulley is mounted idly on a square support 70 fixed to the chassis 8.
• the offset in the transverse direction of the pulleys is compensated for by the fact that the different cables 3 have different attachment points on the transverse bar 20.
• each drum 5 is carried out by an electric geared motor 51 fixed to the chassis 8, and the output shaft of which coaxially drives the shaft 50 of the drum.
• the set of five motors driving the drums 5a to 5d is controlled by a programmable controller or a microcomputer, not shown, into which the various data linked to the desired display cycle have been introduced, in particular the scrolling order and exposure, the frequency and exposure time of each poster.
• Certain posters may of course be displayed longer and / or more frequently than others, depending on the program.
• the first poster 4a is in the retracted position, the strip being wound on its receiving drum 5a, while the poster is in the high position, not visible through the glass 90 by an observer who would be located on the left of the figure.
• the poster 4b is in the deployed position, and is located opposite the window 90. It is therefore visible to the observer.
• the window 9 is thus dimensioned so that the various organs of the control system, such as the straps, the cables, and the transverse bars of all of the non-deployed systems are not visible through the window.
• FIG 6 there is shown schematically detectors 92 and 93 of the proper deployment, and, respectively of the proper retraction of each of the posters.
• the detectors 92a, 92b are placed at the bottom of the window, while the detectors 93a, 93b are arranged at its top.
• detectors known per se for example of the opto-electronic type, such as photoelectric cells. These detectors allow you to check the deployment status of each poster at any time, and send it to the microprocessor or programmable controller which controls the motor of the signals corresponding to this state, in order to ensure the correct functioning of the display.
• the posters and their supports are constantly kept under tension, thanks to the return pulleys which act on the tensioning cables.
• the tension of the posters and their support could simply be achieved under the effect of the weight of the crossbar 20, the latter being able to be ballasted if necessary.
• substitution of one poster for another can be done in an extremely short time, since the retraction of the previous poster and the deployment of the new poster can be done simultaneously, in masked time.
• the device lends itself remarkably to progressive advertising campaigns in which a poster carries a message announcing information to be discovered on one or more following poster (s).
• the posters used are made of thin and flexible material, resistant to tearing and wrinkling, for example paper or plastic film.
• Attachment systems other than gripping fabrics can of course be provided, for example fixing by clips, by snap-fastening of the snap button type, or by adhesive tapes.
• a viewing window that can be opened, or having an easily removable window 90, which will allow access to the various poster supports.
• the width of the strip 1 will be between 1 m and a few meters, the drums 5 and the deflection rollers 6 having a suitable length.
• the drums 5 may be made of aluminum, with a diameter of around 60 mm.
• rollers 6 will preferably be made of surface-treated aluminum, so as not to leave marks on the back of the posters; their diameter will be of the order of 30 to 40 mm.
• the inter-poster spacing j will be of the order of 15 to 30 mm.
• the return pulleys 7 will have a diameter of the order of 80 to 100 mm.
• This kind of device can be used in a fixed location, for example integrated in the facade of a building, or housed in a panel mounted on a foot or any other support. It can also be mounted on an advertising vehicle, as illustrated in FIG. 9.
• FIG. 9 shows a vehicle 100 of the van type, the cockpit of which is referenced 103.
• the vehicle has lateral faces 101 and a rear wall 102, provided with viewing windows 9 and 9 'respectively of the posters.
• the display devices according to the invention three in number, are installed inside the vehicle and each associated with one of the windows.
• the poster 4 has a window 400 which reveals the poster located behind it. It is a simple opening crossing the poster, or a transparent area. Thus, depending on the degree of winding of the strip l 'which carries the poster placed behind the poster 4, these are different zones of this poster which will be visible through said window 400. Consequently, if one affixes on the posterior poster of the drawings, messages or other different inscriptions, able to come selectively opposite the window 400, it is possible to modify in an evolutionary manner the scene displayed, visible on the previous poster.
• the window is a "bubble" representative of the reflection of an advertising figure.
• the posterior poster On the posterior poster (hidden) are provided two messages, in this case "YES” and “NO” placed at levels offset in height, and able to fit one or the other in the bubble when the posterior posterior is lowered (figure 10) or partially raised (arrow H, figure 11).
• messages can also be affixed to one (or more) poster (s) further away (s) which becomes (are) visible (s) when the (or) poster (s) inserted between them ( s) and the previous poster is (are) completely raised.
• the poster and its flexible support are a single plastic strip.
• the rest of the tape carries the inscriptions, drawings, or other message to display.
• These can be affixed to the strip in any suitable manner, in particular be glued to it or directly printed.
• a ballast bar attached to the free end of the strip ensures that it is tensioned and returned to the deployed position.
• the ends of the bar are guided in vertical lateral slides.

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• Theoretical Computer Science (AREA)
• General Physics & Mathematics (AREA)
• Engineering & Computer Science (AREA)
• Physics & Mathematics (AREA)
• Business, Economics & Management (AREA)
• Marketing (AREA)
• Accounting & Taxation (AREA)
• Displays For Variable Information Using Movable Means (AREA)
• Control Of Vending Devices And Auxiliary Devices For Vending Devices (AREA)
• Control Of Indicators Other Than Cathode Ray Tubes (AREA)
• Endoscopes (AREA)
• Ultra Sonic Daignosis Equipment (AREA)
• Vending Machines For Individual Products (AREA)
• Vehicle Waterproofing, Decoration, And Sanitation Devices (AREA)

Applications Claiming Priority (3)

Publications (2)

Family

ID=9465730

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Family Applications Before (1)

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• 1994
  • 1994-07-20 FR FR9409203A patent/FR2722903B1/fr not_active Expired - Fee Related
  • 1994-11-08 EP EP94460041A patent/EP0694897A1/de not_active Withdrawn
• 1995
  • 1995-07-13 BR BR9508315A patent/BR9508315A/pt not_active IP Right Cessation
  • 1995-07-13 JP JP50475396A patent/JP3500538B2/ja not_active Expired - Fee Related
  • 1995-07-13 ES ES95925886T patent/ES2085838T3/es not_active Expired - Lifetime
  • 1995-07-13 WO PCT/FR1995/000946 patent/WO1996002907A1/fr active IP Right Grant
  • 1995-07-13 DK DK95925886T patent/DK0771457T3/da active
  • 1995-07-13 ES ES95000946T patent/ES2085838T6/es active Pending
  • 1995-07-13 NZ NZ289874A patent/NZ289874A/en not_active IP Right Cessation
  • 1995-07-13 KR KR1019970700378A patent/KR100309821B1/ko not_active IP Right Cessation
  • 1995-07-13 DE DE69506257T patent/DE69506257T2/de not_active Expired - Lifetime
  • 1995-07-13 AT AT95925886T patent/ATE173855T1/de not_active IP Right Cessation
  • 1995-07-13 EP EP95925886A patent/EP0771457B1/de not_active Expired - Lifetime
  • 1995-07-13 AU AU29842/95A patent/AU705665B2/en not_active Ceased
  • 1995-07-13 CA CA002195478A patent/CA2195478C/fr not_active Expired - Fee Related
• 1998
  • 1998-12-14 HK HK98113335A patent/HK1012456A1/xx not_active IP Right Cessation
• 2000
  • 2000-05-24 CY CY0000019A patent/CY2172B1/xx unknown

Non-Patent Citations (1)

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