CN110766446A - Method and device for sharing invitation activity of financial product - Google Patents

Method and device for sharing invitation activity of financial product Download PDF

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Publication number
CN110766446A
CN110766446A CN201910916101.6A CN201910916101A CN110766446A CN 110766446 A CN110766446 A CN 110766446A CN 201910916101 A CN201910916101 A CN 201910916101A CN 110766446 A CN110766446 A CN 110766446A
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China
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sharing
user
activity
information
interface
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CN201910916101.6A
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Chinese (zh)
Inventor
陈博
刘禹彤
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Beijing Qilu Information Technology Co Ltd
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Beijing Qilu Information Technology Co Ltd
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Priority to CN201910916101.6A priority Critical patent/CN110766446A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/04Trading; Exchange, e.g. stocks, commodities, derivatives or currency exchange

Abstract

The invention discloses a sharing method of financial product invitation activity, which comprises the following steps: the method comprises the steps of displaying a first activity interface, responding to a user triggering invitation icon including a sharing activity and the invitation icon corresponding to the sharing activity, generating sharing information, wherein the sharing information comprises page request information, the page request information points to a registration interface, the registration interface can be opened on a client to guide the user to complete user registration of the financial product through the registration interface, connection is established with a sharing channel appointed by the user, the sharing information is published through the sharing channel, and after the publishing of the sharing information is completed, a reward value for the user is determined. According to the method and the device, the invitation icon of the sharing activity is triggered by the user, and after the sharing information is published, the reward value for the user to finish the sharing activity is determined, so that the user can be encouraged to finish the sharing activity through reward measures, more users can be invited to register, the customer obtaining cost is reduced, and the user registration amount is increased.

Description

Method and device for sharing invitation activity of financial product
Technical Field
The invention relates to the field of computer information processing, in particular to a sharing method and device of financial product invitation activity, electronic equipment and a computer readable storage medium.
Background
With the rapid development of network information technology, internet finance is also more and more widely applied to a plurality of scenes such as work, life and the like. Many banks or financial institutions providing financial services emerge in the financial market, and financial products set under various flags are full of precious to meet the requirements of different customers.
With the rapid development of mobile internet technology, online financial products become the main starting point in the internet financial field, and more users start to move from offline traditional counters to online financial platforms. Taking the platform application software of the currently emerging mobile terminal financial product as an example, a user downloads the financial platform application software on a mobile terminal such as a mobile phone and the like, and completes the actions of registering an account number, real-name authentication, personal risk bearing capacity evaluation, purchasing a financing product, re-purchasing or continuing investment, binding a debit card and inviting friends to complete registration and the like on the financial platform through the software. The identity information and the behavior information of the user are pushed to a server of the financial platform through the mobile terminal, and the server stores, analyzes and processes the identity information and the behavior information of the user, so that a simple, convenient and quick financial management service is provided for the user. Therefore, the method is beneficial to the convenience brought by the technical development of the mobile internet, the trouble and time consumption of handling financial business in an off-line scene through bank counters and the like are saved for users, and the investment experience of financial users is obviously improved.
It can be understood that, for the online financial platform, the user registration amount is a very important operation index, and improving the user registration amount is the basis for the continuous profit and development of the financial platform. Financial platforms pull new users, typically through external placement of advertisements, the main channels include: news information applications, main internet search engines, sponsored marathons or concerts, etc.
However, in the process of implementing the inventive concept, the inventor finds at least the following problems in the prior art, that is, in the prior art, the number of online financial platforms is rapidly increased, the competition is increasingly intense, the customer-obtaining cost of the financial platforms for advertising through external placement is gradually increased, the financial advertisements reaching users are more and more, the selection of the users is more and more, and therefore, the advertising effect of attracting new users is not good.
Disclosure of Invention
The invention aims to solve the problems that in the prior art, the financial platform has high customer acquisition cost by putting advertisements outside, and the effect of attracting new users to register is poor.
In order to solve the above technical problem, a first aspect of the present invention provides a method for sharing an invitation activity of a financial product, including: the method comprises the steps of displaying a first activity interface, responding to user triggering of an invitation icon corresponding to a sharing activity, generating sharing information by the invitation icon, wherein the sharing information comprises page request information, the page request information points to a registration interface, the registration interface can be opened on a client to guide a user to complete user registration of financial products through the registration interface, connection is established with a sharing channel appointed by the user, the sharing information is published through the sharing channel, and after the publishing of the sharing information is completed, the reward value of the user is determined.
According to a preferred embodiment of the present invention, the establishing a connection with a sharing channel specified by a user includes: responding to the user triggering the invitation icon, displaying a plurality of sharing channels, responding to the user selecting the appointed sharing channel in the sharing channels, and establishing connection with the channel.
According to a preferred embodiment of the present invention, the establishing a connection with a sharing channel specified by a user includes: and responding to the user triggering the invitation icon to directly establish connection with a specific channel.
According to a preferred embodiment of the present invention, the determining the bonus value for the user after the sharing information is released includes: and after the sharing information is released, responding to a main interface of a user client to return to an application program of the financial product, determining an award value for the user, and issuing the award value to an account of the user.
According to a preferred embodiment of the invention, the method further comprises: and after the sharing information is released, responding to a main interface of a user client to return to an application program of the financial product, and displaying a second activity interface, wherein the second activity interface comprises the sharing activity and a received icon corresponding to the sharing activity.
According to a preferred embodiment of the present invention, the generating sharing information in response to the user triggering the invitation icon includes: responding to the user triggering the invitation icon, and generating the sharing information under the condition that the state of the user is a login state. The method further comprises the following steps: and under the condition that the state of the user is the unregistered state, jumping to a login interface to guide the user to complete login operation through the login interface.
According to a preferred embodiment of the present invention, the first activity interface is an activity floor page of the financial product, and the sharing activities in the activity floor page are refreshed daily.
In order to solve the above technical problem, a second aspect of the present invention provides a sharing device for an invitation activity of a financial product, including a first display module, an information generating module, an information publishing module, and an incentive determining module. The first display module is used for displaying a first activity interface, and the first activity interface comprises sharing activities and invitation icons corresponding to the sharing activities. The information generation module is used for responding to the invitation icon triggered by the user and generating sharing information, wherein the sharing information comprises page request information, the page request information points to a registration interface, and the registration interface can be opened on the client to guide the user to complete user registration of the financial product through the registration interface. The information publishing module is used for establishing connection with a sharing channel appointed by a user and publishing the sharing information through the sharing channel. And the reward determining module is used for determining a reward value for the user after the sharing information is released.
According to a preferred embodiment of the present invention, the establishing a connection with a sharing channel specified by a user includes: responding to the user triggering the invitation icon, displaying a plurality of sharing channels, responding to the user selecting the appointed sharing channel in the sharing channels, and establishing connection with the channel.
According to a preferred embodiment of the present invention, the establishing a connection with a sharing channel specified by a user includes: and responding to the user triggering the invitation icon to directly establish connection with a specific channel.
According to a preferred embodiment of the present invention, the determining the bonus value for the user after the sharing information is released includes: and after the sharing information is released, responding to a main interface of a user client to return to an application program of the financial product, determining an award value for the user, and issuing the award value to an account of the user.
According to a preferred embodiment of the invention, the device further comprises: and the second display module is used for responding to a main interface of a user client to return the application program of the financial product after the sharing information is released, and displaying a second activity interface, wherein the second activity interface comprises the sharing activity and the received icon corresponding to the sharing activity.
According to a preferred embodiment of the present invention, the generating sharing information in response to the user triggering the invitation icon includes: responding to the user triggering the invitation icon, and generating the sharing information under the condition that the state of the user is a login state. The device further comprises: and the skipping module is used for skipping to a login interface under the condition that the state of the user is the unregistered state so as to guide the user to complete login operation through the login interface.
According to a preferred embodiment of the present invention, the first activity interface is an activity floor page of the financial product, and the sharing activities in the activity floor page are refreshed daily.
In order to solve the above technical problem, a third aspect of the present invention proposes an electronic device comprising a processor and a memory storing computer-executable instructions that, when executed, cause the processor to perform the above method.
In order to solve the above technical problem, a fourth aspect of the present invention proposes a computer-readable storage medium storing one or more programs which, when executed by a processor, implement the above-mentioned method.
Because the first activity interface displayed by the invention comprises the sharing activity and the invitation icon, the sharing information can be generated by responding to the triggering of the invitation icon by the user, and the sharing information is published in the appointed sharing channel, so that the reward value for the user to finish the sharing activity can be determined, the user can be encouraged to finish the sharing activity through reward measures, more users can be invited to register, the customer-obtaining cost is reduced, and the user registration amount is increased.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects obtained more clear, the following will describe in detail the embodiments of the present invention with reference to the accompanying drawings. It should be noted, however, that the drawings described below are only illustrations of exemplary embodiments of the invention, from which other embodiments can be derived by those skilled in the art without inventive step.
FIG. 1 is a flow chart that schematically illustrates a method for sharing in a financial product invitation activity, in accordance with an embodiment of the present invention.
FIG. 2 schematically shows a schematic view of a first activity interface according to an embodiment of the invention.
FIG. 3 is a diagram schematically illustrating a multi-sharing channel exhibition according to an embodiment of the present invention
FIG. 4 schematically shows a diagram of a second activity interface according to an embodiment of the invention.
FIG. 5 is a block diagram that schematically illustrates a sharing mechanism for a financial product invitation activity, in accordance with an embodiment of the present invention.
Fig. 6 schematically shows a block diagram of an electronic device according to an embodiment of the invention.
FIG. 7 schematically shows a schematic diagram of a computer-readable medium according to an embodiment of the invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully hereinafter with reference to the accompanying drawings, in which exemplary embodiments of the invention may be embodied in many specific forms, and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art.
The structures, properties, effects or other characteristics described in a certain embodiment may be combined in any suitable manner in one or more other embodiments, while still complying with the technical idea of the invention.
In describing particular embodiments, specific details of structures, properties, effects, or other features are set forth in order to provide a thorough understanding of the embodiments by one skilled in the art. However, it is not excluded that a person skilled in the art may implement the invention in a specific case without the above-described structures, performances, effects or other features.
The flow chart in the drawings is only an exemplary flow demonstration, and does not represent that all the contents, operations and steps in the flow chart are necessarily included in the scheme of the invention, nor does it represent that the execution is necessarily performed in the order shown in the drawings. For example, some operations/steps in the flowcharts may be divided, some operations/steps may be combined or partially combined, and the like, and the execution order shown in the flowcharts may be changed according to actual situations without departing from the gist of the present invention.
The block diagrams in the figures generally represent functional entities and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different networks and/or processor means and/or microcontroller means.
The same reference numerals denote the same or similar elements, components, or parts throughout the drawings, and thus, a repetitive description thereof may be omitted hereinafter. It will be further understood that, although the terms first, second, third, etc. may be used herein to describe various elements, components, or sections, these elements, components, or sections should not be limited by these terms. That is, these phrases are used only to distinguish one from another. For example, a first device may also be referred to as a second device without departing from the spirit of the present invention. Furthermore, the term "and/or", "and/or" is intended to include all combinations of any one or more of the listed items.
The embodiment of the invention provides a sharing method of a financial product invitation activity, which comprises the following steps: the method comprises the steps of displaying a first activity interface, responding to a user to trigger an invitation icon corresponding to a sharing activity and the sharing activity, generating sharing information, wherein the sharing information comprises page request information, the page request information points to a registration interface, the registration interface can be opened on a client to guide the user to complete user registration of the financial product through the registration interface, the registration interface is connected with a sharing channel appointed by the user, the sharing information is published through the sharing channel, and after the publishing of the sharing information is completed, a reward value for the user is determined.
FIG. 1 is a flow chart that schematically illustrates a method for sharing in a financial product invitation activity, in accordance with an embodiment of the present invention.
As shown in fig. 1, the method includes operations S101 to S104.
In operation S101, a first activity interface is displayed, where the first activity interface includes a sharing activity and an invitation icon corresponding to the sharing activity.
According to an embodiment of the invention, the first activity interface may be, for example, an activity floor page of the financial product. For example, if the user triggers an activity landing page in the application program of the financial product, the activity landing page is displayed on the client, and the sharing activity of the present invention can be directly displayed in the activity landing page.
For example, as shown in FIG. 2, a first activity interface 200 may include a plurality of active content inviting friends and corresponding rewards encouraging the user to invite more friends to register for the financial product.
In an embodiment of the present invention, the first activity interface 200 may include an invitation icon 220 corresponding to the sharing activity 210. For example, the sharing activity "share reward 1-dollar cash every day" corresponds to a "invite" icon, and the user can click the "invite" icon to complete the sharing activity, thereby obtaining the reward of the sharing activity.
In operation S102, in response to the user triggering the invitation icon, sharing information is generated, where the sharing information includes page request information, where the page request information points to a registration interface, and the registration interface can be opened on the client to guide the user to complete user registration of the financial product through the registration interface.
According to the embodiment of the invention, in response to the user triggering the invitation icon of 'invitation removal', whether the user is in a login state is determined, the shared information is generated under the condition that the state of the user is in the login state, and if the state of the user is in a non-login state, the user jumps to a login interface to guide the user to complete the login operation through the login interface.
According to the embodiment of the invention, the shared information can be a link or a short message with the link. Any invitee client receiving the sharing information can receive the click of the invitee on the link, so that page request information is sent to a background server of the financial product, and the server can return a registration interface of the invitee client to guide the invitee to complete registration.
In the embodiment of the present invention, the sharing information may further include user information of the inviter. For example, the shared information may implicitly include user information of the inviter. For example, the user information of the inviter is encrypted, and the invitee cannot see the user information of the inviter in the sharing information received by the invitee, but when the background server of the financial product receives the sharing information sent by the invitee client, the user information of the inviter can be analyzed from the sharing information except that the sharing information is returned to a registration page of the invitee client. Therefore, the association between the inviter and the invitee can be recorded in the database of the server, and when the invitee completes the operations of new user registration, credit activation, loan completion and the like, corresponding rewards can be provided for the inviter.
In operation S103, a connection is established with a sharing channel designated by a user, and sharing information is published through the sharing channel.
According to the embodiment of the invention, in response to the user triggering the invitation icon, a plurality of sharing channels can be displayed, and in response to the user selecting the appointed sharing channel in the plurality of sharing channels, the connection with the channel is established.
For example, as shown in fig. 3, in response to the user triggering the "invite" icon 220, a plurality of sharing channels (e.g., sharing to social APP1, sharing to a circle of friends, sharing to social APP2, copying links, etc.) are presented for selection by the user, the user selects one of the channels as a designated sharing channel, and a connection is established with the designated sharing channel.
Alternatively, in response to the user triggering the invitation icon, a connection may be directly established with a specific channel. For example, if the sharing activity "share to friend circle awards 1 yuan cash", click the "invite" icon corresponding to the activity, and can directly call up the sharing channel of friend circle.
In the embodiment of the invention, the sharing information is generated in response to the user triggering the invitation icon, and is issued through the sharing channel specified by the user so as to trigger more friends of the user.
For example, the user triggers an invitation icon corresponding to a daily sharing reward 1-dollar cash activity, a plurality of sharing channels are displayed for the user to select, one sharing channel is selected as a designated sharing channel in response to the invitation icon, and after connection with the channel is established, the generated sharing information is published to the designated channel.
For another example, the user triggers an invitation icon corresponding to the activity of "share to friend circle award 1 yuan cash", directly invokes a friend circle sharing channel, and publishes the generated sharing information to the friend circle sharing channel.
In operation S104, after the distribution of the sharing information is completed, a bonus value for the user is determined.
According to the embodiment of the invention, after the sharing information is released, the reward value of the user is determined in response to the application program of the financial product returned by the main interface of the user client, and the reward value is issued to the account of the user.
For example, after the user completes the corresponding sharing activity through the "invite removal" icon, the user clicks the "back XXX application", that is, the sharing is defined to be successful, and the reward can be issued to the wallet of the user in real time, and the validity period is 1 day. If the user does not click the 'XXX return application program', the sharing is not considered to be successful, and the 'invitation removing' icon can still respond to the click of the user to generate sharing information and is issued to a specified sharing channel for the successfully completed activity to be still open.
In the embodiment of the invention, after the sharing information is released, the second activity interface is displayed in response to the main interface of the user client returning to the application program of the financial product, wherein the second activity interface comprises the sharing activity and the picked icon corresponding to the sharing activity.
For example, as shown in FIG. 4, a shared activity 410 and its corresponding picked icon 420 may be included in the second activity interface 400. For example, the sharing activity "share bonus 1 dollar cash per day" corresponds to a "received" icon that is not responsive to a clicking operation by the user.
In the embodiment of the invention, when the activity interface of the application program is returned after the sharing information is released, the second activity interface can have a dynamic effect of 'dropping gold coins' or '+ 1' to indicate that the sharing is successful and the reward is paid out.
According to an embodiment of the invention, the sharing activities within the activity floor page are refreshed daily.
The first activity interface displayed in the embodiment of the invention comprises the sharing activity and the invitation icon, can respond to the triggering of the invitation icon by the user to generate the sharing information, and release the sharing information in the appointed sharing channel, and further can determine the reward value for the user to finish the sharing activity, so that the user can be encouraged to finish the sharing activity through reward measures, more users can be invited to register, the customer-obtaining cost is reduced, and the user registration amount is increased. Meanwhile, the sharing activity of the embodiment of the invention can attract the user to complete the invitation task, receive the reward of the task and improve the conversion rate of MGM (Member Get Member).
Those skilled in the art will appreciate that all or part of the steps for implementing the above-described embodiments are implemented as programs executed by data processing apparatuses (including computers), i.e., computer programs. When the computer program is executed, the method provided by the invention can be realized. Furthermore, the computer program may be stored in a computer readable storage medium, which may be a readable storage medium such as a magnetic disk, an optical disk, a ROM, a RAM, or a storage array composed of a plurality of storage media, such as a magnetic disk or a magnetic tape storage array. The storage medium is not limited to centralized storage, but may be distributed storage, such as cloud storage based on cloud computing.
Embodiments of the apparatus of the present invention are described below, which may be used to perform method embodiments of the present invention. The details described in the device embodiments of the invention should be regarded as complementary to the above-described method embodiments; reference is made to the above-described method embodiments for details not disclosed in the apparatus embodiments of the invention.
FIG. 5 is a block diagram that schematically illustrates a sharing mechanism for a financial product invitation activity, in accordance with an embodiment of the present invention.
As shown in fig. 5, the apparatus 500 includes a first presentation module 510, an information generation module 520, an information distribution module 530, and a reward determination module 540.
The first display module 510 is configured to display a first activity interface, where the first activity interface includes a sharing activity and an invitation icon corresponding to the sharing activity. According to the embodiment of the present invention, the first display module 510 may, for example, perform the operation S101 described above with reference to fig. 1, which is not described herein again.
The information generating module 520 is configured to generate sharing information in response to the user triggering the invitation icon, where the sharing information includes page request information, where the page request information points to a registration interface, and the registration interface can be opened on the client to guide the user to complete user registration of the financial product through the registration interface. According to the embodiment of the present invention, the information generating module 520 may, for example, perform the operation S102 described above with reference to fig. 1, which is not described herein again.
The information publishing module 530 is configured to establish a connection with a sharing channel specified by a user, and publish sharing information through the sharing channel. According to the embodiment of the present invention, the information publishing module 530 may, for example, perform operation S103 described above with reference to fig. 1, which is not described herein again.
The reward determining module 540 is configured to determine a reward value for the user after the sharing information is released. According to an embodiment of the present invention, the reward determining module 540 may, for example, perform operation S104 described above with reference to fig. 1, which is not described herein again.
According to the embodiment of the present invention, establishing a connection with a sharing channel specified by a user may include: and responding to a user triggering invitation icon, displaying the plurality of sharing channels, responding to a user selecting a designated sharing channel in the plurality of sharing channels, and establishing connection with the channel.
According to the embodiment of the present invention, establishing a connection with a sharing channel specified by a user may include: and responding to the user triggering the invitation icon, and directly establishing connection with a specific channel.
According to the embodiment of the present invention, after the sharing information is released, determining the bonus value for the user may include: and after the sharing information is released, responding to the application program of the financial product returned by the main interface of the user client, determining the reward value for the user, and issuing the reward value to the account of the user.
According to an embodiment of the present invention, the apparatus 500 may further include a second display module (not shown in the figure), configured to display a second activity interface in response to the application program of the financial product returned by the main interface of the user client after the sharing information is released, where the second activity interface includes the sharing activity and the received icon corresponding to the sharing activity.
According to the embodiment of the present invention, generating the sharing information in response to the user triggering the invitation icon may include: and responding to the user triggering the invitation icon, and generating the sharing information under the condition that the state of the user is the login state.
According to an embodiment of the present invention, the apparatus 500 may further include a jump module (not shown) for, in a case that the state of the user is an unregistered state, jumping to a login interface to guide the user to complete a login operation through the login interface.
According to the embodiment of the invention, the first activity interface is an activity landing page of the financial product, and the sharing activity in the activity landing page is refreshed every day.
According to an embodiment of the present invention, the sharing device 500 may, for example, perform the method described above with reference to fig. 1, which is not described herein again.
Any number of modules, sub-modules, units, sub-units, or at least part of the functionality of any number thereof according to embodiments of the invention may be implemented in one module. Any one or more of the modules, sub-modules, units, and sub-units according to the embodiments of the present disclosure may be implemented by being split into a plurality of modules. Any one or more of the modules, sub-modules, units, sub-units according to embodiments of the present disclosure may be implemented at least in part as a hardware circuit, such as a Field Programmable Gate Array (FPGA), a Programmable Logic Array (PLA), a system on a chip, a system on a substrate, a system on a package, an Application Specific Integrated Circuit (ASIC), or may be implemented in any other reasonable manner of hardware or firmware by integrating or packaging a circuit, or in any one of or a suitable combination of software, hardware, and firmware implementations. Alternatively, one or more of the modules, sub-modules, units, sub-units according to embodiments of the disclosure may be at least partially implemented as a computer program module, which when executed may perform the corresponding functions.
For example, any number of the first presentation module 510, the information generation module 520, the information publication module 530, and the reward determination module 540 may be combined in one module to be implemented, or any one of them may be split into a plurality of modules. Alternatively, at least part of the functionality of one or more of these modules may be combined with at least part of the functionality of the other modules and implemented in one module. According to an embodiment of the present disclosure, at least one of the first presentation module 510, the information generation module 520, the information publishing module 530 and the reward determination module 540 may be implemented at least partially as a hardware circuit, such as a Field Programmable Gate Array (FPGA), a Programmable Logic Array (PLA), a system on a chip, a system on a substrate, a system on a package, an Application Specific Integrated Circuit (ASIC), or may be implemented in hardware or firmware in any other reasonable manner of integrating or packaging a circuit, or in any one of three implementations of software, hardware and firmware, or in any suitable combination of any of them. Alternatively, at least one of the first presentation module 510, the information generation module 520, the information publication module 530 and the reward determination module 540 may be at least partially implemented as a computer program module that, when executed, may perform a corresponding function.
In the following, embodiments of the electronic device of the present invention are described, which may be regarded as an implementation in physical form for the above-described embodiments of the method and apparatus of the present invention. Details described in the embodiments of the electronic device of the invention should be considered supplementary to the embodiments of the method or apparatus described above; for details which are not disclosed in embodiments of the electronic device of the invention, reference may be made to the above-described embodiments of the method or the apparatus.
Fig. 6 schematically shows a block diagram of an electronic device 600 according to an embodiment of the present invention. The electronic device shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 6, the electronic device 600 of the exemplary embodiment is represented in the form of a general-purpose data processing device. The components of the electronic device 600 may include, but are not limited to: at least one processing unit 610, at least one storage unit 620, a bus 630 that connects the various system components (including the storage unit 620 and the processing unit 610), a display unit 640, and the like.
The storage unit 620 stores a computer readable program, which may be a code of a source program or a read-only program. The program may be executed by the processing unit 610 such that the processing unit 610 performs the steps of various embodiments of the present invention. For example, the processing unit 610 may perform the steps as shown in fig. 1.
The storage unit 620 may include readable media in the form of volatile memory units, such as a random access memory unit (RAM)6201 and/or a cache memory unit 6202, and may further include a read-only memory unit (ROM) 6203. The memory unit 620 may also include a program/utility 6204 having a set (at least one) of program modules 6205, such program modules 6205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
Bus 630 may be one or more of several types of bus structures, including a memory unit bus or memory unit controller, a peripheral bus, an accelerated graphics port, a processing unit, or a local bus using any of a variety of bus architectures.
The electronic device 600 may also communicate with one or more external devices 700 (e.g., keyboard, display, network device, bluetooth device, etc.), enable a user to interact with the electronic device 600 via the external devices 700, and/or enable the electronic device 600 to communicate with one or more other data processing devices (e.g., router, modem, etc.). Such communication can occur via input/output (I/O) interfaces 650, and can also occur via network adapter 660 with one or more networks (e.g., a Local Area Network (LAN), a Wide Area Network (WAN), and/or a public network such as the Internet). The network adapter 660 may communicate with other modules of the electronic device 600 via the bus 630. It should be appreciated that although not shown, other hardware and/or software modules may be used in the electronic device 600, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, and data backup storage systems, among others.
FIG. 7 schematically shows a schematic diagram of a computer-readable medium according to an embodiment of the invention. As shown in fig. 7, the computer program may be stored on one or more computer readable media. The computer readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. The computer program, when executed by one or more data processing devices, enables the computer-readable medium to implement the above-described method of the invention, namely: the method comprises the steps of displaying a first activity interface, responding to user triggering of an invitation icon corresponding to a sharing activity, generating sharing information by the invitation icon, wherein the sharing information comprises page request information, the page request information points to a registration interface, the registration interface can be opened on a client to guide a user to complete user registration of financial products through the registration interface, connection is established with a sharing channel appointed by the user, the sharing information is published through the sharing channel, and after the publishing of the sharing information is completed, the reward value of the user is determined.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments of the present invention described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiment of the present invention can be embodied in the form of a software product, which can be stored in a computer-readable storage medium (which can be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to make a data processing device (which can be a personal computer, a server, or a network device, etc.) execute the above-mentioned method according to the present invention.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server. In the case of a remote computing device, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., through the internet using an internet service provider).
In summary, the present invention can be implemented as a method, an apparatus, an electronic device, or a computer-readable medium executing a computer program. Some or all of the functions of the present invention may be implemented in practice using a general purpose data processing device such as a microprocessor or a Digital Signal Processor (DSP).
While the foregoing embodiments have described the objects, aspects and advantages of the present invention in further detail, it should be understood that the present invention is not inherently related to any particular computer, virtual machine or electronic device, and various general-purpose machines may be used to implement the present invention. The invention is not to be considered as limited to the specific embodiments thereof, but is to be understood as being modified in all respects, all changes and equivalents that come within the spirit and scope of the invention.

Claims (10)

1. A method for sharing an invitation activity to a financial product, comprising:
displaying a first activity interface, wherein the first activity interface comprises a sharing activity and an invitation icon corresponding to the sharing activity;
responding to the user triggering the invitation icon, and generating sharing information, wherein the sharing information comprises page request information, the page request information points to a registration interface, and the registration interface can be opened on a client to guide the user to complete user registration of the financial product through the registration interface;
establishing connection with a sharing channel appointed by a user, and publishing the sharing information through the sharing channel;
and after the sharing information is released, determining the reward value of the user.
2. The method of claim 1, wherein establishing the connection with the user-specified sharing channel comprises:
responding to the user triggering the invitation icon, and displaying a plurality of sharing channels;
and responding to the user to select a designated sharing channel in the plurality of sharing channels, and establishing connection with the channel.
3. The method according to any one of claims 1-2, wherein the establishing connection with the user-specified sharing channel comprises:
and responding to the user triggering the invitation icon to directly establish connection with a specific channel.
4. The method according to any one of claims 1-3, wherein the determining the reward value for the user after the completion of the publishing of the shared information comprises:
and after the sharing information is released, responding to a main interface of a user client to return to an application program of the financial product, determining an award value for the user, and issuing the award value to an account of the user.
5. The method according to any one of claims 1-4, further comprising:
and after the sharing information is released, responding to a main interface of a user client to return to an application program of the financial product, and displaying a second activity interface, wherein the second activity interface comprises the sharing activity and a received icon corresponding to the sharing activity.
6. The method according to any one of claims 1-5, wherein:
the responding to the user triggering the invitation icon and generating sharing information comprises the following steps:
responding to the invitation icon triggered by the user, and generating the sharing information under the condition that the state of the user is a login state;
the method further comprises the following steps:
and under the condition that the state of the user is the unregistered state, jumping to a login interface to guide the user to complete login operation through the login interface.
7. The method of any of claims 1-6, wherein the first activity interface is an activity floor page of the financial product, and wherein sharing activities within the activity floor page are refreshed daily.
8. A sharing device for an invitation activity of a financial product, comprising:
the first display module is used for displaying a first activity interface, and the first activity interface comprises a sharing activity and an invitation icon corresponding to the sharing activity;
the information generation module is used for responding to the user triggering the invitation icon and generating sharing information, wherein the sharing information comprises page request information, the page request information points to a registration interface, and the registration interface can be opened on a client to guide the user to complete user registration of the financial product through the registration interface;
the information publishing module is used for establishing connection with a sharing channel appointed by a user and publishing the sharing information through the sharing channel;
and the reward determining module is used for determining a reward value for the user after the sharing information is released.
9. An electronic device, wherein the electronic device comprises:
a processor; and the number of the first and second groups,
a memory storing computer-executable instructions that, when executed, cause the processor to perform the method of any of claims 1-7.
10. A computer readable storage medium, wherein the computer readable storage medium stores one or more programs which, when executed by a processor, implement the method of any of claims 1-7.
CN201910916101.6A 2019-09-26 2019-09-26 Method and device for sharing invitation activity of financial product Withdrawn CN110766446A (en)

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CN111833032A (en) * 2020-07-10 2020-10-27 拉扎斯网络科技(上海)有限公司 Data processing method and device, readable storage medium and electronic equipment
WO2022017204A1 (en) * 2020-07-23 2022-01-27 北京字节跳动网络技术有限公司 Video interaction method and device, electronic device and storage medium
CN112346626A (en) * 2020-09-27 2021-02-09 北京淇瑀信息科技有限公司 Resource allocation method and device and electronic equipment
CN112950294A (en) * 2021-04-09 2021-06-11 腾讯科技(深圳)有限公司 Information sharing method and device, electronic equipment and storage medium
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