CN111612509B - Method and device for pushing information product through active task and electronic equipment - Google Patents
Method and device for pushing information product through active task and electronic equipment Download PDFInfo
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- CN111612509B CN111612509B CN202010281900.3A CN202010281900A CN111612509B CN 111612509 B CN111612509 B CN 111612509B CN 202010281900 A CN202010281900 A CN 202010281900A CN 111612509 B CN111612509 B CN 111612509B
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- 230000000694 effects Effects 0.000 claims abstract description 161
- 238000012790 confirmation Methods 0.000 claims description 11
- 230000009191 jumping Effects 0.000 claims 2
- 238000010586 diagram Methods 0.000 description 14
- 238000012545 processing Methods 0.000 description 10
- 238000004590 computer program Methods 0.000 description 7
- 238000013475 authorization Methods 0.000 description 5
- 230000003287 optical effect Effects 0.000 description 4
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- 230000009286 beneficial effect Effects 0.000 description 1
- 238000004891 communication Methods 0.000 description 1
- 238000011161 development Methods 0.000 description 1
- 230000010365 information processing Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0214—Referral reward systems
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0236—Incentive or reward received by requiring registration or ID from user
Abstract
The invention discloses a method, a device and electronic equipment for pushing information products through an activity task, wherein the method comprises the following steps: pushing activity task information of the information product; pushing invitation information associated with an activity task of an information product when a request for acquiring the product information, which is sent by a first user through an activity task page, is received; recording an invitation code and associating the invitation code with a first user; receiving an invitation code submitted when a second user opens an active task page through invitation information, and second user information submitted by the second user through the active task page; judging whether the second user information meets the preset activity task conditions, and if so, sending an information product to the first user. According to the invention, the user is attracted to participate by designing rich activity task scenes so as to push information products to the user, and the MGM forms are utilized to promote the information products among the users, so that a linkage effect is generated, the diversity and flexibility of product pushing are improved, and the success rate of product pushing is increased.
Description
Technical Field
The present invention relates to the field of computer information processing, and in particular, to a method, an apparatus, an electronic device, and a computer readable medium for pushing an information product through an active task.
Background
With the development of the internet and electronic devices, many financial services, such as receipt for a loan, investment, etc., can be implemented by installing APP applications supporting the financial services. Typically these APPs will register members and conduct product marketing by way of the MGM.
MGM (member get member) services are directed to bringing new members to businesses through existing members, typically in a pattern or manner that encourages existing member clients to transfer to new member clients. For example, an APP product developed by an enterprise can be promoted by a user in a promotion link mode, and the user can finish registration of an APP account by clicking the promotion link, so that marketing and customer acquisition of the APP product are realized. This kind of push mode is usually only with APP or some product in this APP in the fixed form propelling movement to other customers, and propelling movement information is single, leads to the propelling movement success rate low.
Disclosure of Invention
In order to solve the problems of single form and low pushing success rate when pushing information products to users, the invention provides a method, a device and electronic equipment for pushing information products through an activity task.
One aspect of the present invention provides a method of pushing an information product through an active task, comprising:
Pushing activity task information of the information product, wherein the activity task information is used for guiding a user to open an activity task page;
Pushing invitation information associated with an activity task of the information product when a request for acquiring the product information, sent by a first user through the activity task page, is received, wherein the invitation information comprises an activity task page address and an invitation code;
recording the invitation code and associating the invitation code with the first user;
Receiving the invitation code submitted by a second user when the second user opens the active task page through the invitation information, and second user information submitted by the second user through the active task page;
Judging whether the second user information meets the preset activity task condition, and if so, sending the information product to the first user.
According to a preferred embodiment of the present invention, the pushing the activity task information of the information product further includes:
The task page address of the activity task information is sent to the user terminal;
And/or displaying the activity task information through the APP of the user terminal.
According to a preferred embodiment of the present invention, when receiving a request for acquiring the product information sent by the first user through the active task page, pushing invitation information associated with an active task of the information product, further includes:
judging whether the first user is in a login state, if so, pushing login information to the first user, wherein the login information comprises a login page address and a login page address;
and if the first user is in a login state, pushing invitation information associated with the activity task of the information product to the first user.
According to a preferred embodiment of the present invention, if the first user is in a login state, pushing invitation information associated with an activity task of the information product to the first user further includes:
Judging whether the first user is a user registered through the activity task, if so, judging whether the first user submits first user information meeting the preset activity task conditions through the activity task page, and if so, sending invitation information associated with the activity task of the information product and the information product to the first user;
And if the first user is not the user registered through the activity task, pushing invitation information associated with the activity task of the information product to the first user.
According to a preferred embodiment of the present invention, when the first user does not submit the first user information satisfying the preset activity task condition through the activity task page, the method further includes:
And pushing the submitted information to the first user, wherein the submitted information comprises a page address for submitting the first user information.
According to a preferred embodiment of the present invention, the determining whether the second user information meets a preset activity task condition, and if yes, sending the information product to the first user, further includes:
Judging whether the second user completes the credit application flow, and if so, sending the information product to the first user.
According to a preferred embodiment of the present invention, after the determining whether the second user information meets a preset activity task condition, if so, the method further includes:
And pushing achievement information to the first user, wherein the achievement information comprises the invitation information and an invitation record of the first user, and the invitation record comprises a new user number successful in invitation of the first user and a page address of an activity task state of the new user.
According to a preferred embodiment of the invention, the method further comprises:
And setting a threshold value of the new user number invited by each user, and stopping pushing the invitation information to the user after the number of the new users successfully invited by the user reaches the threshold value.
According to a preferred embodiment of the invention, the information product comprises credit rating information associated with the user.
A second aspect of the present invention provides an apparatus for pushing an information product through an active task, comprising:
the activity pushing module is used for pushing activity task information of the information product, and the activity task information is used for guiding a user to open an activity task page;
The invitation pushing module is used for pushing invitation information associated with an activity task of the information product when receiving a request for acquiring the product information sent by a first user through the activity task page, wherein the invitation information comprises an activity task page address and an invitation code;
A storage module for recording the invitation code and associating the invitation code with the first user;
The information receiving module is used for receiving the invitation code submitted when the second user opens the active task page through the invitation information and second user information submitted by the second user through the active task page;
And the judging module is used for judging whether the second user information meets the preset activity task condition, and if so, the information product is sent to the first user.
According to a preferred embodiment of the present invention, the active pushing module further comprises:
the address pushing unit is used for sending the task page address of the active task information to the user terminal;
And/or a popup pushing unit, configured to display the activity task information through an APP of the user terminal.
According to a preferred embodiment of the present invention, the invitation pushing module further includes:
The state confirmation unit is used for judging whether the first user is in a login state, if the first user is in a non-login state, pushing login information to the first user, wherein the login information comprises a login page address and a login page address;
And the invitation pushing unit is used for pushing invitation information associated with the activity task of the information product to the first user when the first user is in a login state.
According to a preferred embodiment of the present invention, the invitation pushing unit further comprises:
The information confirmation unit is used for judging whether the first user is a user registered through the activity task, if so, judging whether the first user submits first user information meeting the preset activity task conditions through the activity task page, and if so, sending invitation information related to the activity task of the information product and the information product to the first user;
The information confirmation unit is further configured to push invitation information associated with an activity task of the information product to the first user when the first user is not a user registered through the activity task.
According to a preferred embodiment of the present invention, when the first user does not submit the first user information satisfying the preset activity task condition through the activity task page, the information confirmation unit is further configured to push the submitted information to the first user, where the submitted information includes a page address for submitting the first user information.
According to a preferred embodiment of the present invention, the judging module further includes:
And the credit flow confirming unit is used for judging whether the second user finishes the credit application flow, and if so, the information product is sent to the first user.
According to a preferred embodiment of the invention, the device further comprises:
and the achievement record module is used for pushing achievement information to the first user, wherein the achievement information comprises the invitation information and an invitation record of the first user, and the invitation record comprises a new user number successful in invitation of the first user and a page address of an activity task state of the new user.
According to a preferred embodiment of the invention, the device further comprises:
and the counting module is used for setting a threshold value of the new user number invited by each user, and stopping pushing the invitation information to the user after the number of the new users successfully invited by the user reaches the threshold value.
According to a preferred embodiment of the invention, the information product comprises credit rating information associated with the user.
A third aspect of the present invention provides an electronic apparatus, wherein the electronic apparatus includes: a processor; and
A memory storing computer executable instructions that, when executed, cause the processor to perform the method of any of the claims.
A fourth aspect of the invention provides a computer readable storage medium storing one or more programs which when executed by a processor implement the method of any one of the claims.
The technical scheme of the invention has the following beneficial effects:
According to the invention, the active task scene is designed to attract users to participate, and more users are attracted through rich active contents so as to push information products to the users, and the MGM is utilized to promote the information products between the old users and the new users, so that a linkage effect is generated, the diversity and the flexibility of product pushing are improved, and meanwhile, the success rate of product pushing is increased.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects achieved more clear, specific embodiments of the present invention will be described in detail below with reference to the accompanying drawings. It should be noted, however, that the drawings described below are merely illustrative of exemplary embodiments of the present invention and that other embodiments of the drawings may be derived from these drawings by those skilled in the art without undue effort.
FIG. 1 is a schematic diagram of a method application scenario for pushing information products through an active task in accordance with the present invention;
FIG. 2 is a flow chart of a method of pushing information products through active tasks in accordance with the present invention;
FIG. 3 is a schematic diagram of a new registered user application interface within the inactivity of the present invention;
FIG. 4 is a schematic diagram of a new registered user application interface within an campaign in accordance with the present invention;
FIG. 5 is a schematic diagram of a user acquisition credit report authorization interface of the present invention;
FIG. 6 is a schematic diagram of a device architecture for pushing information products through active tasks in accordance with the present invention;
FIG. 7 is a schematic diagram of a structural framework of an information push electronic device according to the present invention;
fig. 8 is a schematic diagram of a computer readable storage medium of the present invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully with reference to the accompanying drawings. However, the exemplary embodiments can be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art. The same reference numerals in the drawings denote the same or similar elements, components or portions, and thus a repetitive description thereof will be omitted.
The features, structures, characteristics or other details described in a particular embodiment do not exclude that may be combined in one or more other embodiments in a suitable manner, without departing from the technical idea of the invention.
In the description of specific embodiments, features, structures, characteristics, or other details described in the present invention are provided to enable one skilled in the art to fully understand the embodiments. It is not excluded that one skilled in the art may practice the present invention without one or more of the specific features, structures, characteristics, or other details.
The flow diagrams depicted in the figures are exemplary only, and do not necessarily include all of the elements and operations/steps, nor must they be performed in the order described. For example, some operations/steps may be decomposed, and some operations/steps may be combined or partially combined, so that the order of actual execution may be changed according to actual situations.
The block diagrams depicted in the figures are merely functional entities and do not necessarily correspond to physically separate entities. That is, the functional entities may be implemented in software, or in one or more hardware modules or integrated circuits, or in different networks and/or processor devices and/or microcontroller devices.
It should be understood that although the terms first, second, third, etc. may be used herein to describe various devices, elements, components or portions, this should not be limited by these terms. These words are used to distinguish one from the other. For example, a first device may also be referred to as a second device without departing from the spirit of the invention.
The term "and/or" and/or "includes all combinations of any of the associated listed items and one or more.
The present invention will be further described in detail below with reference to specific embodiments and with reference to the accompanying drawings, in order to make the objects, technical solutions and advantages of the present invention more apparent.
Fig. 1 is a schematic diagram of an application scenario of a method for pushing information products through an active task according to the present invention.
As shown in fig. 1, a server of a financial institution sends activity task information to a user, after the user participates in an activity, sends invitation information to a friend user a, and can notify the user in various forms such as a short message, an application station internal message and the like, when the user a enters a client for registration through a link address (URL form) in the invitation information, an invitation code of the user inviting the user a is sent to the server through the client, after the user a successfully participates in the activity task through the client, the server binds and stores the registration information of the user a and the corresponding invitation code, and in the process that the user a participates in the activity task through the client, the server can acquire the registration information and participation state of the user a, and meanwhile, the user a can also send the invitation information to other friends for participating in the activity through the server, and after the user a completes the activity task, if the result reaches the standard, rewards set by the activity.
FIG. 2 is a flow chart of a method of pushing information products through an active task in accordance with the present invention. As shown in fig. 1, the method includes:
s101, pushing the activity task information of the information product, wherein the activity task information is used for guiding a user to open an activity task page.
Specifically, the server of the financial institution sends the activity task information to the user a, and the activity brief information can be displayed by sending the activity link address, the APP popup window and other modes to the user a in various forms such as a short message, an application station internal message and the like.
S102, pushing invitation information associated with an activity task of the information product when a request for acquiring the product information, which is sent by a first user through the activity task page, is received, wherein the invitation information comprises an activity task page address and an invitation code.
Specifically, after the user a enters the active page through the client, the server firstly judges whether the user is in a login state, if not, the server controls the client to jump to the login page to enter a login flow, and after successful login, the server jumps to the active page.
When the user a successfully logs in and enters the active page, the server determines whether the user a is a user newly registered through the activity, if not, the control client jumps to the page shown in fig. 3, and if so, the control client jumps to the page shown in fig. 4.
FIG. 3 is a schematic diagram of a new registered user application interface within the inactivity of the present invention. As shown in fig. 3, when the user a is not an old user newly registered through the activity and enters the activity page after logging in, the server prompts the user a to check personal credit reports for free with friends after successfully inviting a friend to apply for credit, meanwhile, invitation information is pushed below the personal credit reports, the invitation information comprises an activity task page address and an invitation code of the user a, the user a can select an invitation mode and the invited friend, and the server can send the invitation information to the opposite party according to the selection of the user.
When the server receives the invitation information of the user a for sharing, the client is controlled to display different sharing modes, after the user a selects the sharing mode, the server is controlled to display a friend list associated with the user a, and after the user a selects the user b in the friend list, the server sends the invitation information to the user b in the sharing mode selected by the user a.
The sharing mode comprises social application program address book sharing, social application program friend circle sharing, page link sharing, short message link sharing and the like.
S103, recording the invitation code and associating the invitation code with the first user.
Specifically, after the user a sends the invitation information to the friend through the server, the server associates the invitation code in the invitation information with the user a, and if the subsequent user a successfully invites the friend to apply for credit, the rewarding of the invitation is automatically recorded under the name of the user a.
S104, receiving the invitation code submitted by the second user when the second user opens the active task page through the invitation information, and second user information submitted by the second user through the active task page.
Specifically, the friend user b of the user a receives the invitation information sent by the user a through the server and enters the activity through the activity link address in the invitation information, at this time, the server firstly determines the login state of the user b, ensures that the user b is a user newly registered through the activity after logging in, if so, the server controls the client to jump to the page shown in fig. 4, and can check the personal credit report for free only by completing the credit application flow; if not, the server controls the client to jump to the page shown in fig. 3, and the user b needs to successfully invite friends to complete the credit application before viewing the personal credit report. For the user a, whether the user b is a user newly registered through the activity or not, after the user b completes the credit application flow, the server judges that the user a successfully invites a friend to apply for credit, and at the moment, the user a can check the personal credit report freely.
S105, judging whether the second user information meets the preset activity task conditions, and if so, sending the information product to the first user.
Specifically, after the user b applies for credit through the sharing information of the user a, the server judges whether the registration information and the credit application information submitted by the user b are qualified, and if so, judges that the user a successfully invites a friend to participate in the activity, and allows the user a to check personal credit reports freely. When the user a clicks the "0 element on" in the page in fig. 3 or fig. 4, the server pops up the authorization page as shown in fig. 5, the user confirms whether the authorization is performed, and can check the information authorization provided by the server, after the user confirms the authorization, the server automatically helps the user to purchase the personal credit report, so that the user can check the personal credit report as 0 element free on the client interface.
In addition, on the interfaces shown in fig. 3 and fig. 4, in addition to the invitation information of the sharing activity, the server also provides achievement information of each user, where the achievement information includes the invitation information and an invitation record of the first user, and the invitation record includes a new user number successful in the first user invitation and a page address of a new user activity task state. When a user successfully invites a friend, nicknames and head portraits of the invited friend are displayed in an activity interface of the user, and the credit giving state of each invited friend, including being paid, in credit giving, being granted, refusing to credit users and the like, is displayed below the head portraits of the friend, so that the achievement sense of the user is improved. It should be noted that, the credit flow is not successfully performed in the invited friends, and the avatar does not appear on the successful invited friend interface.
In order to ensure the reasonability of the activity, the server sets a threshold of the number of friends successfully invited by each user, and in this embodiment, each user can successfully invite 5 friends to complete the credit application and check the personal credit report for free, that is, the user has 5 chances to check the personal credit report for free at most. When a user enters an active page, the server judges whether the number of friends successfully invited by the user exceeds a threshold value, if so, the server controls the client to not display a sharing panel and a corresponding link in the active page, and marks that the acquisition times of the user are used up. The server sets a time limit for checking the personal credit report for free every time, which may be 3 days, when the user first acquires the personal credit report through the server, the time is counted, if the user checks the personal credit report again after 3 days, the user is required to invite a new friend to participate in the activity again, and the client interface displays 'the personal credit report is expired, and the checking qualification is invalid'.
Those skilled in the art will appreciate that all or part of the steps implementing the above-described embodiments are implemented as a program (computer program) executed by a computer data processing apparatus. The above-described method provided by the present invention can be implemented when the computer program is executed. Moreover, the computer program may be stored in a computer readable storage medium, which may be a readable storage medium such as a magnetic disk, an optical disk, a ROM, a RAM, or a storage array composed of a plurality of storage media, for example, a magnetic disk or a tape storage array. The storage medium is not limited to a centralized storage, but may be a distributed storage, such as cloud storage based on cloud computing.
The following describes apparatus embodiments of the invention that may be used to perform method embodiments of the invention. Details described in the embodiments of the device according to the invention should be regarded as additions to the embodiments of the method described above; for details not disclosed in the embodiments of the device according to the invention, reference may be made to the above-described method embodiments.
It will be appreciated by those skilled in the art that the modules in the embodiments of the apparatus described above may be distributed in an apparatus as described, or may be distributed in one or more apparatuses different from the embodiments described above with corresponding changes. The modules of the above embodiments may be combined into one module, or may be further split into a plurality of sub-modules.
FIG. 6 is a schematic diagram of an apparatus architecture for pushing information products via active tasks in accordance with the present invention. As shown in fig. 6, the apparatus 300 includes:
An activity pushing module 301, configured to push activity task information of the information product, where the activity task information is used to guide a user to open an activity task page;
An invitation pushing module 302, configured to, when receiving a request for obtaining the product information sent by the first user through the activity task page, push invitation information associated with an activity task of the information product, where the invitation information includes an activity task page address and an invitation code;
A storage module 303, configured to record the invitation code and associate the invitation code with the first user;
The information receiving module 304 is configured to receive the invitation code submitted when the second user opens the active task page through the invitation information, and second user information submitted by the second user through the active task page;
And the judging module 305 is configured to judge whether the second user information meets a preset activity task condition, and if yes, send the information product to the first user.
Specifically, the server activity pushing module 301 of the financial institution sends activity task information to the user, after the user participates in the activity, sends invitation information to the friend user a through the invitation pushing module 302, and can notify the user through a short message, an application station internal message and other forms, when the user a enters the client to register through a link address (URL form) in the invitation information, an invitation code of the user inviting the user a is sent to the server through the client, after the user a successfully registers through the client to participate in the activity task, the storage module 303 binds and stores the registration information of the user a and the corresponding invitation code, and in the process that the user a participates in the activity task through the client, the information receiving module 304 can acquire the registration information and participation state of the user a, meanwhile, the user a can also send the invitation information to other friends through the server to participate in the activity, and after the user a completes the activity task, the judgment module 305 judges whether the application of the user a meets the requirement, if the result meets the standard, the reward set by the activity.
The active push module 301 further includes:
the address pushing unit is used for sending the task page address of the active task information to the user terminal;
And/or a popup pushing unit, configured to display the activity task information through an APP of the user terminal.
The invitation pushing module 302 further includes:
The state confirmation unit is used for judging whether the first user is in a login state, if the first user is in a non-login state, pushing login information to the first user, wherein the login information comprises a login page address and a login page address;
And the invitation pushing unit is used for pushing invitation information associated with the activity task of the information product to the first user when the first user is in a login state.
The invitation pushing unit further includes: the information confirmation unit is used for judging whether the first user is a user registered through the activity task, if so, judging whether the first user submits first user information meeting the preset activity task conditions through the activity task page, and if so, sending invitation information related to the activity task of the information product and the information product to the first user;
The information confirmation unit is further configured to push invitation information associated with an activity task of the information product to the first user when the first user is not a user registered through the activity task.
When the first user does not submit the first user information meeting the preset activity task conditions through the activity task page, the information confirmation unit is further used for pushing the submitted information to the first user, and the submitted information comprises a page address for submitting the first user information.
The judging module 305 further includes:
And the credit flow confirming unit is used for judging whether the second user finishes the credit application flow, and if so, the information product is sent to the first user.
The apparatus further comprises: and the achievement record module is used for pushing achievement information to the first user, wherein the achievement information comprises the invitation information and an invitation record of the first user, and the invitation record comprises a new user number successful in invitation of the first user and a page address of an activity task state of the new user.
The apparatus further comprises: and the counting module is used for setting a threshold value of the new user number invited by each user, and stopping pushing the invitation information to the user after the number of the new users successfully invited by the user reaches the threshold value.
According to a preferred embodiment of the invention, the information product comprises credit rating information associated with the user.
The following describes an embodiment of an electronic device according to the present invention, which may be regarded as a specific physical implementation of the above-described embodiment of the method and apparatus according to the present invention. Details described in relation to the embodiments of the electronic device of the present invention should be considered as additions to the embodiments of the method or apparatus described above; for details not disclosed in the embodiments of the electronic device of the present invention, reference may be made to the above-described method or apparatus embodiments.
FIG. 7 is a schematic diagram of a structural framework of an information push electronic device according to the present invention; an electronic device 400 according to this embodiment of the present invention is described below with reference to fig. 7. The electronic device 400 shown in fig. 7 is merely an example and should not be construed as limiting the functionality and scope of use of embodiments of the present invention.
As shown in fig. 7, the electronic device 400 is embodied in the form of a general purpose computing device. The components of electronic device 400 may include, but are not limited to: at least one processing unit 410, at least one memory unit 420, a bus 430 connecting the different system components (including memory unit 420 and processing unit 410), a display unit 440, and the like.
Wherein the storage unit stores program code that is executable by the processing unit 410 such that the processing unit 410 performs the steps according to various exemplary embodiments of the present invention described in the electronic prescription stream processing method section above in this specification. For example, the processing unit 410 may perform the steps shown in fig. 2.
The memory unit 420 may include readable media in the form of volatile memory units, such as Random Access Memory (RAM) 4201 and/or cache memory 4202, and may further include Read Only Memory (ROM) 4203.
The storage unit 420 may also include a program/utility 4204 having a set (at least one) of program modules 4205, such program modules 4205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each or some combination of which may include an implementation of a network environment.
Bus 430 may be a local bus representing one or more of several types of bus structures including a memory unit bus or memory unit controller, a peripheral bus, an accelerated graphics port, a processing unit, or using any of a variety of bus architectures.
The electronic device 400 may also communicate with one or more external devices 500 (e.g., keyboard, pointing device, bluetooth device, etc.), one or more devices that enable a user to interact with the electronic device 400, and/or any device (e.g., router, modem, etc.) that enables the electronic device 400 to communicate with one or more other computing devices. Such communication may occur through an input/output (I/O) interface 450. Also, electronic device 400 may communicate with one or more networks such as a Local Area Network (LAN), a Wide Area Network (WAN), and/or a public network, such as the Internet, through network adapter 460. The network adapter 460 may communicate with other modules of the electronic device 400 via the bus 430. It should be appreciated that although not shown, other hardware and/or software modules may be used in connection with electronic device 400, including, but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, data backup storage systems, and the like.
From the above description of embodiments, those skilled in the art will readily appreciate that the exemplary embodiments described herein may be implemented in software, or may be implemented in software in combination with necessary hardware. Thus, the technical solution according to the embodiments of the present invention may be embodied in the form of a software product, which may be stored in a computer readable storage medium (may be a CD-ROM, a usb disk, a mobile hard disk, etc.) or on a network, and includes several instructions to cause a computing device (may be a personal computer, a server, or a network device, etc.) to perform the above-mentioned method according to the present invention. The computer program, when executed by a data processing device, enables the computer readable medium to carry out the above-described method of the present invention, namely: pushing activity task information of the information product, wherein the activity task information is used for guiding a user to open an activity task page; pushing invitation information associated with an activity task of the information product when a request for acquiring the product information, sent by a first user through the activity task page, is received, wherein the invitation information comprises an activity task page address and an invitation code; recording the invitation code and associating the invitation code with the first user; receiving the invitation code submitted by a second user when the second user opens the active task page through the invitation information, and second user information submitted by the second user through the active task page; judging whether the second user information meets the preset activity task condition, and if so, sending the information product to the first user.
Fig. 8 is a schematic diagram of a computer readable storage medium of the present invention, on which the computer program may be stored, as shown in fig. 8. The computer readable medium may be a readable signal medium or a readable storage medium. The readable storage medium can be, for example, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or a combination of any of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium would include the following: an electrical connection having one or more wires, a portable disk, a hard disk, random Access Memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fiber, portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.
The computer readable storage medium may include a data signal propagated in baseband or as part of a carrier wave, with readable program code embodied therein. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination of the foregoing. A readable storage medium may also be any readable medium that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, C++ or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device, partly on a remote computing device, or entirely on the remote computing device or server. In the case of remote computing devices, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., connected via the Internet using an Internet service provider).
In summary, the invention may be implemented in hardware, or in software modules running on one or more processors, or in a combination thereof. Those skilled in the art will appreciate that some or all of the functionality of some or all of the components in accordance with embodiments of the present invention may be implemented in practice using a general purpose data processing device such as a microprocessor or Digital Signal Processor (DSP). The present invention can also be implemented as an apparatus or device program (e.g., a computer program and a computer program product) for performing a portion or all of the methods described herein. Such a program embodying the present invention may be stored on a computer readable medium, or may have the form of one or more signals. Such signals may be downloaded from an internet website, provided on a carrier signal, or provided in any other form.
The above-described specific embodiments further describe the objects, technical solutions and advantageous effects of the present invention in detail, and it should be understood that the present invention is not inherently related to any particular computer, virtual device or electronic apparatus, and various general-purpose devices may also implement the present invention. The foregoing description of the embodiments of the invention is not intended to be limiting, but rather is intended to cover all modifications, equivalents, alternatives, and improvements that fall within the spirit and scope of the invention.
Claims (16)
1. A method of pushing an information product through an active task, comprising:
Pushing activity task information of the information product, wherein the activity task information is used for guiding a user to open an activity task page;
When a request of acquiring the information product, which is sent by a first user through the activity task page, is received, judging whether the first user is in a login state, if the first user is in the login state, judging whether the first user is a user newly registered through the activity task, if so, skipping to complete a credit giving application flow to check a personal credit report for free, and if the first user is not the user newly registered through the activity task, pushing invitation information associated with the activity task of the information product to the first user, wherein the invitation information comprises an activity task page address and an invitation code; sending the invitation information to a second user selected by the first user in a sharing mode selected by the first user; recording the invitation code and associating the invitation code with the first user;
Receiving the invitation code submitted by a second user when the second user opens an active task page through the invitation information and second user information submitted by the second user through the active task page, wherein the method comprises the following steps: when a second user opens an activity task page to enter an activity through the invitation information, determining the login state of the second user, and determining whether the second user is a user newly registered through the activity task after the second user is ensured to login; if yes, skipping to complete the credit application flow and completing the credit application flow, and checking the personal credit report for free; if not, jumping to push invitation information associated with the activity task of the information product to the second user, wherein the invitation information comprises an activity task page address and an invitation code;
Judging whether the second user information meets the preset activity task condition, if so, sending the information product to the first user, wherein the method comprises the following steps: judging whether the registration information and the credit application information submitted by the second user are qualified or not, and if so, judging that the first user successfully invites the second user to participate in the activity and allowing the first user to check the personal credit report freely.
2. The method for pushing an information product via an active task according to claim 1, wherein said pushing the active task information of the information product further comprises:
The task page address of the activity task information is sent to the user terminal; and/or displaying the activity task information through the APP of the user terminal.
3. The method of pushing an information product through an active task of claim 1, wherein determining whether the first user is in a logged on state further comprises:
And pushing login information to the first user if the login information is in an unregistered state, wherein the login information comprises a login page address and a login page address.
4. The method of pushing an information product through an active task of claim 3, wherein determining whether the first user is a newly registered user through the active task further comprises:
If yes, whether the first user submits first user information meeting preset activity task conditions through the activity task page is judged, and if yes, invitation information associated with the activity task of the information product and the information product are sent to the first user.
5. The method for pushing an information product via an active task of claim 4, further comprising, when the first user fails to submit first user information satisfying a preset active task condition via the active task page:
And pushing the submitted information to the first user, wherein the submitted information comprises a page address for submitting the first user information.
6. The method for pushing an information product through an active task according to claim 1, wherein the determining whether the second user information meets a preset active task condition, if yes, after sending the information product to the first user, further comprises:
And pushing achievement information to the first user, wherein the achievement information comprises the invitation information and an invitation record of the first user, and the invitation record comprises a new user number successful in invitation of the first user and a page address of an activity task state of the new user.
7. The method of pushing an information product through an active task of claim 1, further comprising:
And setting a threshold value of the new user number invited by each user, and stopping pushing the invitation information to the user after the number of the new users successfully invited by the user reaches the threshold value.
8. An apparatus for pushing an information product through an active task, comprising:
the activity pushing module is used for pushing activity task information of the information product, and the activity task information is used for guiding a user to open an activity task page;
The invitation pushing module is used for judging whether the first user is in a login state or not when receiving a request for acquiring the information product, which is sent by the first user through the activity task page, if the first user is in the login state, judging whether the first user is a user newly registered through the activity task, if the first user is in the login state, skipping to complete a credit application flow to check a personal credit report for free, and if the first user is not the user newly registered through the activity task, pushing invitation information associated with the activity task of the information product to the first user, wherein the invitation information comprises an activity task page address and an invitation code; sending the invitation information to a second user selected by the first user in a sharing mode selected by the first user;
A storage module for recording the invitation code and associating the invitation code with the first user;
The information receiving module is used for receiving the invitation code submitted when the second user opens the active task page through the invitation information and second user information submitted by the second user through the active task page, and comprises the following steps: when the second user opens the activity task page to enter the activity through the invitation information, determining the login state of the second user, and determining whether the second user is a user newly registered through the activity task after ensuring that the second user logs in; if yes, skipping to complete the credit application flow and checking the personal credit report for free; if not, jumping to push invitation information associated with the activity task of the information product to the second user, wherein the invitation information comprises an activity task page address and an invitation code;
The judging module is configured to judge whether the second user information meets a preset activity task condition, and if yes, send the information product to the first user, where the judging module includes: judging whether the registration information and the credit application information submitted by the second user are qualified or not, and if so, judging that the first user successfully invites the second user to participate in the activity and allowing the first user to check the personal credit report freely.
9. The apparatus for pushing information products through an active task of claim 8, wherein the active pushing module further comprises:
the address pushing unit is used for sending the task page address of the active task information to the user terminal; and/or the number of the groups of groups,
And the popup pushing unit is used for displaying the activity task information through the APP of the user terminal.
10. The apparatus for pushing information products through active tasks as claimed in claim 8 wherein the invitation pushing module further comprises:
The state confirmation unit is used for judging whether the first user is in a login state, and pushing login information to the first user if the first user is in a non-login state, wherein the login information comprises a login page address and a login page address.
11. The apparatus for pushing information products through active tasks according to claim 10, wherein the invitation pushing unit further comprises:
And the information confirmation unit is used for judging whether the first user is a user registered through the activity task, if so, judging whether the first user submits first user information meeting the preset activity task conditions through the activity task page, and if so, sending invitation information related to the activity task of the information product and the information product to the first user.
12. The apparatus for pushing an information product through an active task according to claim 11, wherein the information confirmation unit is further configured to push, when the first user does not submit first user information satisfying a preset active task condition through the active task page, submission information to the first user, the submission information including a page address at which the first user information is submitted.
13. The apparatus for pushing information products via active tasks according to claim 8, further comprising, after said determining whether said second user information satisfies a preset active task condition, if so, sending said information products to said first user:
and the achievement record module is used for pushing achievement information to the first user, wherein the achievement information comprises the invitation information and an invitation record of the first user, and the invitation record comprises a new user number successful in invitation of the first user and a page address of an activity task state of the new user.
14. The apparatus for pushing information products through active tasks as claimed in claim 8, further comprising:
and the counting module is used for setting a threshold value of the new user number invited by each user, and stopping pushing the invitation information to the user after the number of the new users successfully invited by the user reaches the threshold value.
15. An electronic device, wherein the electronic device comprises:
A processor; and
A memory storing computer executable instructions that, when executed, cause the processor to perform the method of any of claims 1-7.
16. A computer readable storage medium, wherein the computer readable storage medium stores one or more programs which, when executed by a processor, implement the method of any of claims 1-7.
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| CN112819589A (en) * | 2021-02-24 | 2021-05-18 | 长城汽车股份有限公司 | Online and offline shopping method and device, readable storage medium and electronic equipment |
| CN114726915B (en) * | 2022-03-22 | 2024-03-29 | 平安普惠企业管理有限公司 | Application program popularization method based on voice password and related equipment |
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