CN114726915B - Application program popularization method based on voice password and related equipment - Google Patents
Application program popularization method based on voice password and related equipment Download PDFInfo
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- CN114726915B CN114726915B CN202210284423.5A CN202210284423A CN114726915B CN 114726915 B CN114726915 B CN 114726915B CN 202210284423 A CN202210284423 A CN 202210284423A CN 114726915 B CN114726915 B CN 114726915B
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- 238000000034 method Methods 0.000 title claims abstract description 42
- 238000012795 verification Methods 0.000 claims abstract description 51
- 230000007246 mechanism Effects 0.000 claims abstract description 20
- 238000004590 computer program Methods 0.000 claims description 8
- 230000003993 interaction Effects 0.000 abstract description 6
- 230000001737 promoting effect Effects 0.000 abstract description 3
- 230000000694 effects Effects 0.000 description 14
- 238000010586 diagram Methods 0.000 description 4
- 238000012545 processing Methods 0.000 description 4
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- 238000005859 coupling reaction Methods 0.000 description 3
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- 230000008901 benefit Effects 0.000 description 2
- 238000004891 communication Methods 0.000 description 2
- 238000005336 cracking Methods 0.000 description 2
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- 230000001360 synchronised effect Effects 0.000 description 2
- 230000000981 bystander Effects 0.000 description 1
- 239000012634 fragment Substances 0.000 description 1
- 230000006872 improvement Effects 0.000 description 1
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Classifications
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- G—PHYSICS
- G10—MUSICAL INSTRUMENTS; ACOUSTICS
- G10L—SPEECH ANALYSIS OR SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING; SPEECH OR AUDIO CODING OR DECODING
- G10L15/00—Speech recognition
- G10L15/22—Procedures used during a speech recognition process, e.g. man-machine dialogue
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- G—PHYSICS
- G10—MUSICAL INSTRUMENTS; ACOUSTICS
- G10L—SPEECH ANALYSIS OR SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING; SPEECH OR AUDIO CODING OR DECODING
- G10L17/00—Speaker identification or verification
- G10L17/22—Interactive procedures; Man-machine interfaces
- G10L17/24—Interactive procedures; Man-machine interfaces the user being prompted to utter a password or a predefined phrase
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L63/00—Network architectures or network communication protocols for network security
- H04L63/08—Network architectures or network communication protocols for network security for authentication of entities
- H04L63/083—Network architectures or network communication protocols for network security for authentication of entities using passwords
Abstract
The invention discloses an application program popularization method based on a voice password and related equipment, and belongs to the technical field of Internet. It comprises the following steps: generating invitation verification information and a first voice password according to a preset rewarding mechanism, and issuing the invitation verification information and the first voice password to terminal equipment; acquiring the number of effective user information in a preset interval promotion period according to the plurality of first user feedback information; comparing the first user feedback password with the first voice password to obtain a first password comparison result; and issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the number of the effective user information. The invention can attract more people to use and download the promoted application program in a voice interaction mode, thereby achieving the purpose of promoting the application program.
Description
Technical Field
The invention belongs to the technical field of Internet, and particularly relates to an application program popularization method based on voice passwords and related equipment.
Background
The existing application program promotion scheme is to put advertisement content (such as graphics context, audio frequency and two-dimensional code) in a page or television media, and to download the promoted application program by the put advertisement content or by a promoted user, or to complete preset appointed operation (such as code scanning payment or jumping to an appointed page to fill in contact way by the appointed application program) by the promoted user, so as to achieve the purpose of promoting the application program.
The applicant believes that, when the application program is promoted to the promoted user, the existing scheme does not generate on-site voice interaction with the promoted user, so that the entertainment and the interaction of the existing application program promotion scheme are poor, and the acceptance of the promoted application program is poor, and therefore, the existing scheme needs to be improved.
Disclosure of Invention
The embodiment of the invention provides an application program popularization method based on a voice password and related equipment, which are used for solving the problem that the acceptance of the popularized application program is poor due to the lack of on-site voice interaction between the existing application program popularization scheme and a promoted user.
The technical scheme of the invention is as follows: the application program popularization method based on the voice password comprises the following steps: generating invitation verification information and a first voice password according to a preset rewarding mechanism, and issuing the invitation verification information and the first voice password to terminal equipment, wherein the invitation verification information is an invitation code or a two-dimensional code; acquiring a plurality of first user feedback information uploaded by the terminal equipment aiming at the invitation verification information, and acquiring the number of effective user information in a preset interval popularization period according to the plurality of first user feedback information; acquiring a first user feedback password uploaded by the terminal equipment aiming at the first voice password, and comparing the first user feedback password with the first voice password to obtain a first password comparison result; and issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the quantity of the effective user information.
Optionally, the generating the invitation verification information and the first voice password according to the preset reward mechanism, and issuing the invitation verification information and the first voice password to the terminal device includes: determining the type of the terminal equipment according to the preset rewarding mechanism, wherein the type of the terminal equipment is a preset vending machine or a mobile terminal of a full-time popularization user; sending a two-dimensional code and a skip page based on the two-dimensional code to the terminal equipment according to the type of the terminal equipment, and sending the two-dimensional code and the skip page to the terminal equipment as the invitation verification information; selecting a first voice combination password from a plurality of preset voice segment passwords according to the type of the terminal equipment and the preset rewarding mechanism, and issuing the first voice combination password and a preset voice interval period to the terminal equipment as the first voice password.
Optionally, the acquiring, according to the plurality of first user feedback information, the number of the effective user information in the preset interval promotion period includes: judging whether the type of the terminal equipment is a mobile terminal of a full-time popularization user or not according to the first user feedback information; if yes, acquiring a plurality of pieces of user identity information uploaded by the terminal equipment aiming at the skip page, wherein the quantity of the user identity information is used as the quantity of effective user information, and the user identity information comprises a user ip address and a user contact mode; if not, acquiring a plurality of user two-dimension codes uploaded by the terminal equipment aiming at the invitation verification information, and taking the number of the user two-dimension codes as the number of effective user information.
Optionally, the issuing a first reward prompt message to the terminal device according to the first password comparison result and the number of the valid user information includes: determining whether the first user feedback password is consistent with the first voice password according to the first password comparison result to obtain a first password comparison result; if the comparison result of the first password is yes, judging whether the volume of the first user feedback password exceeds a preset volume threshold value or not, and obtaining a volume judgment result; and if the volume judgment result is yes, issuing first rewarding prompt information to the terminal equipment according to the quantity of the effective user information.
Optionally, the issuing a first rewards hint information to the terminal device according to the first password comparison result and the number of the valid user information further includes: if the first password comparison result and/or the volume judgment result are/is negative, a first password prompt message is issued to the terminal equipment, wherein the first password prompt message is used for identifying that the terminal equipment uploads the first user feedback password again; judging whether the number of the first user feedback passwords uploaded by the terminal equipment again exceeds a password number threshold value according to a preset password verification period to obtain a password number judgment result; if the password quantity judging result is negative, continuing to issue the first password prompt information to the terminal equipment until the first password comparison result and the volume judging result are both positive; if the password number judging result is yes, ending the application program popularization method based on the voice password.
Optionally, if the volume judgment result is yes, after the first reward prompt information is issued to the terminal device according to the number of the effective user information, the method further includes: acquiring a user feedback result of the terminal equipment aiming at the first rewarding prompt information, generating a second voice password according to the user feedback result, and issuing the second voice password to the terminal equipment; acquiring a second user feedback password uploaded by the terminal equipment aiming at the second voice password, and comparing the second user feedback password with the second voice password to obtain a second password comparison result; and issuing second rewarding prompt information to the terminal equipment according to the second password comparison result and the quantity of the effective user information.
Optionally, the generating a second voice password according to the user feedback result includes: and selecting a second voice combination password from a plurality of preset voice segment passwords according to the user feedback result, and taking the second voice combination password and a preset voice interval period as the second voice password.
The other technical scheme of the invention is as follows: provided is an application program promotion device based on a voice password, the device comprising: the data generation module is used for generating invitation verification information and a first voice password according to a preset rewarding mechanism by a user, and issuing the invitation verification information and the first voice password to terminal equipment, wherein the invitation verification information is an invitation code or a two-dimensional code; the acquisition module is used for acquiring a plurality of pieces of first user feedback information uploaded by the terminal equipment aiming at the invitation verification information, and acquiring the number of effective user information in a preset interval popularization period according to the plurality of pieces of first user feedback information; the comparison module is used for acquiring a first user feedback password uploaded by the terminal equipment aiming at the first voice password, and comparing the first user feedback password with the first voice password to obtain a first password comparison result; and the issuing module is used for issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the number of the effective user information.
The other technical scheme of the invention is as follows: there is provided a computer device comprising a memory, a processor and a computer program stored in the memory and executable on the processor, the processor implementing the steps of the above-described voice password based application promotion method when executing the computer program.
The other technical scheme of the invention is as follows: there is provided a computer readable storage medium storing a computer program which, when executed by a processor, implements the steps of the above-described voice password-based application promotion method.
The application program promotion method based on the voice password and the related equipment can generate corresponding invitation verification information and the voice password according to the preset rewarding mechanism, the promoted user can upload own user feedback information to the terminal equipment through the invitation verification information, and the promoted user can upload own user feedback password to the terminal equipment through the voice password, so that the method can issue corresponding rewarding prompt information to the terminal equipment according to the user feedback information and the user feedback password uploaded by the terminal equipment, and the masses can acquire commodity benefits (such as commodity discounts and cash rewards) from the terminal equipment, and further attract more people to use and download the promoted application program through the voice interaction mode, so that the purpose of promoting the application program is achieved.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings that are needed in the description of the embodiments of the present invention will be briefly described below, it being obvious that the drawings in the following description are only some embodiments of the present invention, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.
FIG. 1 is a flowchart of an application promotion method based on a voice password according to a first embodiment of the present invention;
fig. 2 is a schematic structural diagram of an application promotion device based on a voice password according to a second embodiment of the present invention;
fig. 3 is a schematic structural diagram of the electronic device according to a third embodiment of the present invention;
fig. 4 is a schematic structural view of the storage medium according to the fourth embodiment of the present invention.
Detailed Description
The following description of the embodiments of the present invention will be made clearly and fully with reference to the accompanying drawings, in which it is evident that the embodiments described are only some, but not all embodiments of the invention. All other embodiments, which can be made by those skilled in the art based on the embodiments of the invention without making any inventive effort, are intended to be within the scope of the invention.
The terms "first", "second", and "third" in this disclosure are used for descriptive purposes only and are not to be construed as indicating or implying a relative importance or implicitly indicating the number of technical features indicated. Thus, a feature defining "first", "second", and "third" may explicitly or implicitly include at least one such feature. In the description of the present invention, the meaning of "plurality" means at least two, for example, two, three, etc., unless specifically defined otherwise. All directional indications (such as up, down, left, right, front, back …) in embodiments of the present invention are merely used to explain the relative positional relationship, movement, etc. between the components in a particular gesture (as shown in the drawings), and if the particular gesture changes, the directional indication changes accordingly.
Furthermore, the terms "comprise" and "have," as well as any variations thereof, are intended to cover a non-exclusive inclusion. For example, a process, method, system, article, or apparatus that comprises a list of steps or elements is not limited to only those listed steps or elements but may include other steps or elements not listed or inherent to such process, method, article, or apparatus.
Reference herein to "an embodiment" means that a particular feature, structure, or characteristic described in connection with the embodiment may be included in at least one embodiment of the invention. The appearances of such phrases in various places in the specification are not necessarily all referring to the same embodiment, nor are separate or alternative embodiments mutually exclusive of other embodiments. Those of skill in the art will explicitly and implicitly appreciate that the embodiments described herein may be combined with other embodiments.
Currently, in the prior art, advertisement content (such as graphics, audio and two-dimensional codes) is usually put in an APP page or television medium when an application program is promoted. The inventor finds that the prior art scheme has poor entertainment and interactivity when the application program is promoted, thus leading to poor acceptance of the promoted application program, and therefore, improvement is needed.
In order to solve the above problems, the present invention firstly selects a suitable voice combination password from a plurality of voice segment passwords preset in a server (voice password layer) according to a preset reward mechanism provided by a business company as a voice password (including a first voice password and a second voice password), determines the number of effective user information by inviting verification information, and then controls the magnitude of rewards (such as the number of cash rewards and/or the magnitude of commodity discount) by the number of the effective user information under the condition that the user feedback password (aiming at the voice password) uploaded by a promoted user through a terminal device is correct and has enough volume, and finally displays reward prompt information to the promoted user through the terminal device so that the promoted user can get the rewards through the terminal device.
Therefore, when the application program is promoted, the method and the system can enable the promoted user to suddenly shout a specific and well-remembered password (such as shouting to pay by one wallet and making 8 folds when queuing in a mall) in a crowd in a specific scene, thereby attracting a great deal of attention of the promoted user rapidly, and enabling the masses to acquire some commodity preferential from the interaction mode, thereby attracting more people to use and download the promoted application program so as to achieve marketing and promotion effects.
In the invention, the first voice password and the second voice password can be both called as voice password passwords, the first user feedback password and the second user feedback password can be both called as user feedback passwords, the first voice combination password and the second voice combination password can be both called as voice combination passwords, the first password comparison result and the second password comparison result can be both called as password comparison result, and the first rewarding prompt information and the second rewarding prompt information can be both called as rewarding prompt information.
Fig. 1 is a flow chart of an application program promotion method based on a voice password according to a first embodiment of the present invention. It should be noted that, if there are substantially the same results, the method of the present invention is not limited to the flow sequence shown in fig. 1. As shown in fig. 1, the application program popularization method based on the voice password comprises the following steps:
S1, generating invitation verification information and a first voice password according to a preset rewarding mechanism, and issuing the invitation verification information and the first voice password to terminal equipment, wherein the invitation verification information is an invitation code or a two-dimensional code;
in this step, the reward mechanism is a reward condition provided by a merchant desiring to apply program promotion, for example, when a merchant wants to promote "one wallet app", the merchant may set the reward condition (i.e. the reward mechanism) to a cash reward of 2 ten thousand RMB per 1 ten thousand people (i.e. 1 ten thousand effective user information is obtained) or a benefit of 9 folds of commodity per 1 ten thousand people.
In this step, the step of issuing the invitation verification information and the first voice password to the terminal device includes:
s11, determining the type of terminal equipment according to a reward mechanism, wherein the type of the terminal equipment is a preset automatic vending machine or a mobile terminal of a full-time popularization user;
in this embodiment, a voice receiver is required to be preset on the vending machine to receive a voice password (i.e., a user feedback password) shouted by a promoted user, and the promoted user is informed of the instruction operation (e.g., a two-dimensional code is provided to scan the vending machine) according to the reward prompt information (including the first reward prompt information and the second reward prompt information) in the display (i.e., the prompt page) of the vending machine, so as to obtain a corresponding commodity discount (e.g., cash reward).
In this embodiment, the mobile terminal of the full-time popularization user is a terminal device held by the full-time popularization user, and the full-time popularization user can individually popularize application programs to the promoted person, or can hold on-line activities in places where people are relatively dense (at this time, invitation verification information and a first voice password can be displayed on a billboard preset on the site of the activities).
S12, sending the two-dimensional code and the jump page based on the two-dimensional code to the terminal equipment according to the type of the terminal equipment, and sending the two-dimensional code and the jump page as invitation verification information to the terminal equipment;
in actual operation, the invention can send different invitation verification information to the terminal equipment according to different types of the terminal equipment, for example, if the terminal equipment is a mobile terminal of a full-time popularization user, the invitation verification information provides a two-dimensional code for the full-time popularization user; if the terminal device is a vending machine (e.g., a vending machine placed in a large mall), the invitation verification information is a code scanning request for displaying a code scanning request to a promoted user by the vending machine, so that the vending machine scans a two-dimensional code displayed by the promoted user.
Preferably, if the terminal device is a mobile terminal of a full-time popularization user, the invitation verification information may also provide the full-time popularization user with its own registration name and job number, so that the present invention can accurately know for which full-time popularization user the user feedback information (including the first user feedback information and the second user feedback information) is acquired; if the terminal device is a vending machine, the invitation verification information can also enable the vending machine to provide the machine code and the machine placement position of the vending machine, so that the application program popularization effect of the vending machine can be accurately known in real time according to the quantity of the effective user information.
S13, selecting a first voice combination password from a plurality of preset voice segment passwords according to the type and the rewarding mechanism of the terminal equipment, and issuing the first voice combination password and a preset voice interval period to the terminal equipment as a first voice password.
In this step, the present invention may send different voice password (including the first voice password and the second voice password) to the terminal device according to the type of the terminal device, for example, if the terminal device is a mobile terminal of a professional popularization user, the voice password is used for downloading and registering the promoted application program to obtain cash rewards (downloading and registering one wallet app rewards cash 2 yuan); if the terminal device is a vending machine, the voice password is a cash prize and a commodity discount (e.g. pay with a wallet app, prize cash 2 yuan, and make a shopping discount 95) using the promoted application.
In this embodiment, the voice password (including the first voice password and the second voice password) of the present invention is set in the password layer of the server, and when the server receives the preset reward mechanism, the following methods for generating the voice password may be used:
1) Generating a corresponding voice combined password (comprising a first voice combined password and a second voice combined password) from a plurality of voice segment passwords preset in a password layer of a server according to a preset voice configuration rule, wherein the voice segment passwords can comprise a front-end voice password, a middle voice password and a rear-end voice password which are arranged in time sequence.
For example, the front-end voice password may be paid for one wallet app, the middle voice password may be 2 yuan of bonus cash, and the back-end voice password may be 95 folds for shopping. In actual operation, the voice password may not include the intermediate voice password, and the front-end voice password, the intermediate voice password and the rear-end voice password may all be plural, so that the present invention selects a suitable voice combination password, which is the prior art and will not be described herein.
2) The voice combination password is randomly selected from a plurality of fixed passwords (i.e., voice fragment passwords) set by the business for the promoted application, and for example, the fixed passwords may include "pay with one wallet app, award cash 2 yuan", "pay with one wallet app, shopping make 95 book" and "pay with one wallet app, award cash 2 yuan, shopping make 95 book".
In actual operation, each section of voice password generated by the invention is only valid in a preset voice interval period (such as 3 minutes) so as to avoid repeated use of the user or cracking of the voice password. Furthermore, each voice password port can further avoid the repeated use of the user or the cracking of the voice password through the effective times in a preset time (such as one day).
S2, acquiring a plurality of pieces of first user feedback information uploaded by the terminal equipment aiming at the invitation verification information, and acquiring the quantity of effective user information in a preset interval popularization period according to the plurality of pieces of first user feedback information;
in this embodiment, the first user feedback information is data information (two-dimensional code and/or skip page) uploaded to the terminal device by the promoted user according to the invitation verification information, and the data information (two-dimensional code and/or skip page) is uploaded to the user identity verification layer of the server through the terminal device, so as to obtain and verify user identity information (such as contact information, two-dimensional code and ip address) of the promoted user, and further obtain the number of valid user information.
In this step, the step of acquiring the number of valid user information includes:
S21, judging whether the type of the terminal equipment is a mobile terminal of a full-time popularization user or not according to the first user feedback information;
s22, if yes, acquiring a plurality of pieces of user identity information uploaded by the terminal equipment aiming at the skip page, wherein the number of the user identity information is used as the number of effective user information, and the user identity information comprises a user ip address and a user contact way;
s23, if not, acquiring a plurality of user two-dimension codes uploaded by the terminal equipment aiming at the invitation verification information, and taking the number of the user two-dimension codes as the number of effective user information.
As can be seen from the description of the steps S21 to S23, the present invention obtains the number of effective user information in different manners according to the type of the terminal device, so that the present invention can timely and accurately know the performance of different professional popularization users in popularizing the application program and the performance of different vending machines in popularizing the application program, thereby enabling the present invention to adjust the popularization strategy in real time.
S3, acquiring a first user feedback password uploaded by the terminal equipment aiming at the first voice password, and comparing the first user feedback password with the first voice password to obtain a first password comparison result;
In this embodiment, the voice password (including the first voice password and the second voice password) may be a text password displayed on the terminal device, for example, text is displayed on a display of the terminal device: paying by using a wallet app, and making a shopping discount of 95; the voice password may also be a voice combination password played by the terminal device, for example, playing voice on the terminal device: pay with one wallet app, shopping is folded 95.
The user feedback password (comprising a first user feedback password and a second user feedback password) is a voice password which is shouted by the user according to the prompt information on the terminal equipment, and the user feedback password and the voice password are in one-to-one correspondence.
For example, the user feedback password can enable the promoted personnel to correspondingly shout out the voice password according to the needs: pay with one wallet app, shopping is folded 95. Therefore, the invention can quickly attract a great deal of attention of people in a specific scene, thereby attracting more people to use and download the promoted application programs so as to achieve marketing and promotion effects.
In this embodiment, the user feedback password is a voice password uploaded to the terminal device by the promoted user according to the voice password, and the voice password is uploaded to the password comparison layer of the server through the terminal device, so as to verify whether the promoted user speaks the corresponding voice password (i.e., the user feedback password) according to the content displayed on the terminal device (i.e., the voice password).
S4, issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the number of the effective user information.
In this embodiment, the reward prompt information is located in the reward issuing layer of the server, and the reward prompt information (including the first reward prompt information and the second reward prompt information) is issued to the terminal device according to the present invention, and can be seen or heard by the popularization personnel through the terminal device.
The reward prompt information can be a voice prompt or a text prompt, but is preferably a voice prompt. When the promoted person wants to acquire the rewards, the promoted person only needs to complete the instruction operation required by the rewards prompt information (such as paying by one wallet app code or downloading the designated app).
In this step, the step of issuing the first reward prompt information to the terminal device includes:
s41, determining whether a first user feedback password is consistent with a first voice password according to a first password comparison result to obtain a first password comparison result;
in this step, the password comparison result is mainly used to determine whether the voice password (i.e., the user feedback password, including the first user feedback password and the second user feedback password) uploaded to the server by the promoted user through the terminal device is consistent with the voice password (i.e., the voice password, including the first voice password and the second voice password) required by the voice password;
If the first rewards prompt information is consistent, a first rewards prompt message can be issued to the terminal equipment; if the user feedback passwords are inconsistent, the promoted users upload the user feedback passwords again until the user feedback passwords are uploaded again to be correct or exceed a preset voice data threshold value.
S42, if the comparison result of the first password is yes, judging whether the volume of the first user feedback password exceeds a preset volume threshold value, and obtaining a volume judgment result;
in the step, if the comparison result of the first password is no, the first password prompt message is issued to the terminal equipment, and the first password prompt message is that the terminal equipment uploads the first user feedback password again.
And S43, if the volume judgment result is yes, issuing first rewarding prompt information to the terminal equipment according to the quantity of the effective user information.
In the step, if the volume judgment result is no, a first password prompt message is issued to the terminal equipment, wherein the first password prompt message is that the terminal equipment uploads the first user feedback password again.
In this step, the volume judgment result can make the invention make the volume smaller and the popularization effect not obvious (i.e. the bystander cannot hear the voice password shouted by the popularized user according to the voice password), and the user feedback password which cannot effectively attract the attention of the masses serve as the invalid password, so that the popularized user shoutes the voice password with enough sound (i.e. the user feedback password), thereby improving the popularization efficiency of the application program of the invention.
In this embodiment, when the volume judgment result and/or the password comparison result are no, the present invention further enables the terminal device to upload the first user feedback password again (i.e. enable the promoted user to input the user feedback password again to the terminal device) through the password prompt information under the condition that the preset password number threshold is not exceeded, which is specifically as follows:
1) Judging whether the number of user feedback passwords (including a first user feedback password and a second user feedback password) uploaded by the terminal equipment again exceeds a password number threshold (for example, 3 times) according to a preset password verification period (for example, 5 minutes), and obtaining a password number judgment result;
2) If the password quantity judging result is negative, continuing to issue password prompt information (comprising first password prompt information and second password prompt information) to the terminal equipment until the password comparison result and the volume judging result are both positive; if the password number is determined to be yes, the steps S1 to S4 are ended.
In actual operation, the password prompt information may be the voice password in the step S1, or may be another prompt information set and displayed on the terminal device, for example: the voice password is wrong and the user requests to input again.
In this embodiment, when the promoted user sees the first reward prompt information displayed on the terminal device, a part of rewards can be obtained, and in this case, in order to further improve the promotion effect of the application program, the entertainment and interactivity of the present invention can be further improved through the second reward prompt information based on the first reward prompt information, so that the acceptability of the promoted application program is further improved, for example, if the first reward prompt information is "pay by one wallet app, pay by 95 times", and the second reward prompt information can be "1O individual pay by one wallet app, pay by 9 times" at the same time.
In this embodiment, the step of obtaining the second prize prompting information based on the first prize prompting information includes:
s44, obtaining a user feedback result of the terminal equipment aiming at the first rewarding prompt information, generating a second voice password according to the user feedback result, and issuing the second voice password to the terminal equipment.
In this step, the step of generating the second voice password according to the feedback result of the user includes: and selecting a second voice combination password from the preset plurality of voice segment passwords according to a user feedback result, and taking the second voice combination password and the preset voice interval period as a second voice password.
S45, acquiring a second user feedback password uploaded by the terminal equipment aiming at the second voice password, and comparing the second user feedback password with the second voice password to obtain a second password comparison result.
S46, issuing second rewarding prompt information to the terminal equipment according to the second password comparison result and the number of the effective user information.
In actual operation, the application program popularization method is mainly applied to the following scenes:
1) Activity scene: in the online down-activities, a host (i.e. a full-time popularizer) makes relevant activity pages in advance, when the activities need to be started, the host prompts a user to open a mobile phone, and the user shores a password together (i.e. the user feeds back the password) on a designated page to build field atmosphere, and distributes some items such as coupons through the activities to enable the user to participate in the activities.
2) Payment scenario: in an online payment scene, people around the scene can be attracted to pay attention by voice password payment, and people can participate in activities together.
3) Personal popularization: the method is not suitable for holding the region with more resident population in offline activities, and a single full-time popularization person carries out application program popularization to enable a popularized user to scan the two-dimension codes of the single full-time popularization person and complete the steps S3-S4, so that the purpose of popularizing the application program is achieved.
Fig. 2 is a schematic structural diagram of an application promotion device based on a voice password according to a second embodiment of the present invention. As shown in fig. 2, the application promotion device based on the voice password includes:
the data generation module is used for generating invitation verification information and a first voice password according to a preset rewarding mechanism by a user, and issuing the invitation verification information and the first voice password to terminal equipment, wherein the invitation verification information is an invitation code or a two-dimensional code;
the acquisition module is used for acquiring a plurality of pieces of first user feedback information uploaded by the terminal equipment aiming at the invitation verification information, and acquiring the number of effective user information in a preset interval popularization period according to the plurality of pieces of first user feedback information;
the comparison module is used for acquiring a first user feedback password uploaded by the terminal equipment aiming at the first voice password, and comparing the first user feedback password with the first voice password to obtain a first password comparison result;
and the issuing module is used for issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the number of the effective user information.
The specific limitation of the application promotion device based on the voice password can be referred to the limitation of the application promotion method based on the voice password, and the description thereof is omitted here. All or part of the modules in the application program promotion device based on the voice password can be realized by software, hardware and a combination thereof. The above modules may be embedded in hardware or may be independent of a processor in the computer device, or may be stored in software in a memory in the computer device, so that the processor may call and execute operations corresponding to the above modules.
Fig. 3 is a schematic structural view of an electronic device according to a third embodiment of the present invention. As shown in fig. 3, the electronic device 30 includes a processor 31 and a memory 32 coupled to the processor 31.
The memory 32 stores program instructions for implementing the voice password based application promotion method of any of the embodiments described above.
The processor 31 is configured to execute program instructions stored in the memory 32 for pollution abatement monitoring data processing.
The processor 31 may also be referred to as a CPU (Central Processing Unit ). The processor 31 may be an integrated circuit chip with signal processing capabilities. The processor 31 may also be a general purpose processor, a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), a Field Programmable Gate Array (FPGA) or other programmable logic device, discrete gate or transistor logic, discrete hardware components. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like.
Referring to fig. 4, fig. 4 is a schematic structural diagram of a storage medium according to a fourth embodiment of the present invention. The storage medium 40 according to the fourth embodiment of the present invention stores the program instructions 41 capable of implementing all the methods described above, wherein the program instructions 41 may be stored in the storage medium in the form of a software product, and include several instructions for causing a computer device (which may be a personal computer, a server, or a network device, etc.) or a processor (processor) to execute all or part of the steps of the methods described in the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a removable hard disk, a Read-On-memory (ROM), a random-access memory (RAM, random Access Memory), a magnetic disk, an optical disk, or other various media capable of storing program codes, or a terminal device such as a computer, a server, a mobile phone, a tablet, or the like.
In the several embodiments provided in the present invention, it should be understood that the disclosed systems, devices, and methods may be implemented in other manners. For example, the apparatus embodiments described above are merely illustrative, e.g., the division of elements is merely a logical functional division, and there may be additional divisions of actual implementation, e.g., multiple elements or components may be combined or integrated into another system, or some features may be omitted, or not performed. Alternatively, the coupling or direct coupling or communication connection shown or discussed with each other may be an indirect coupling or communication connection via some interfaces, devices or units, which may be in electrical, mechanical or other form.
In addition, each functional unit in the embodiments of the present invention may be integrated in one processing unit, or each unit may exist alone physically, or two or more units may be integrated in one unit. The integrated units may be implemented in hardware or in software functional units. The foregoing is only the embodiments of the present invention, and the patent scope of the invention is not limited thereto, but is also covered by the patent protection scope of the invention, as long as the equivalent structures or equivalent processes of the present invention and the contents of the accompanying drawings are changed, or the present invention is directly or indirectly applied to other related technical fields.
Those skilled in the art will appreciate that implementing all or part of the above described methods may be accomplished by way of a computer program stored on a non-volatile and/or volatile computer-readable storage medium, which when executed, may comprise the steps of the embodiments of the methods described above. Any reference to memory, storage, database, or other medium used in embodiments provided herein may include non-volatile and/or volatile memory. The nonvolatile memory can include Read Only Memory (ROM), programmable ROM (PROM), electrically Programmable ROM (EPROM), electrically Erasable Programmable ROM (EEPROM), or flash memory. Volatile memory can include Random Access Memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in a variety of forms such as Static RAM (SRAM), dynamic RAM (DRAM), synchronous DRAM (SDRAM), double Data Rate SDRAM (DDRSDRAM), enhanced SDRAM (ESDRAM), synchronous Link DRAM (SLDRAM), memory bus direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM), among others.
It will be apparent to those skilled in the art that, for convenience and brevity of description, the present invention is exemplified only by the above-described division of each functional unit and module, and in practical application, the above-described function allocation may be performed by different functional units and modules according to needs, i.e. the internal structure of the apparatus is divided into different functional units or modules to perform all or part of the functions described above.
Claims (9)
1. An application program popularization method based on voice password is characterized by comprising the following steps:
generating invitation verification information and a first voice password according to a preset rewarding mechanism, and issuing the invitation verification information and the first voice password to terminal equipment, wherein the invitation verification information is an invitation code or a two-dimensional code;
acquiring a plurality of first user feedback information uploaded by the terminal equipment aiming at the invitation verification information, and acquiring the number of effective user information in a preset interval popularization period according to the plurality of first user feedback information;
acquiring a first user feedback password uploaded by the terminal equipment aiming at the first voice password, and comparing the first user feedback password with the first voice password to obtain a first password comparison result;
Issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the number of the effective user information;
the step of issuing first rewards prompting information to the terminal equipment according to the first password comparison result and the number of the effective user information comprises the following steps:
determining whether the first user feedback password is consistent with the first voice password according to the first password comparison result to obtain a first password comparison result;
if the comparison result of the first password is yes, judging whether the volume of the first user feedback password exceeds a preset volume threshold value or not, and obtaining a volume judgment result;
and if the volume judgment result is yes, issuing first rewarding prompt information to the terminal equipment according to the quantity of the effective user information.
2. The method of claim 1, wherein the generating the invitation verification information and the first voice password according to the preset reward mechanism, and the issuing the invitation verification information and the first voice password to the terminal device, comprises:
determining the type of the terminal equipment according to the preset rewarding mechanism, wherein the type of the terminal equipment is a preset vending machine or a mobile terminal of a full-time popularization user;
Sending a two-dimensional code and a skip page based on the two-dimensional code to the terminal equipment according to the type of the terminal equipment, and sending the two-dimensional code and the skip page to the terminal equipment as the invitation verification information;
selecting a first voice combination password from a plurality of preset voice segment passwords according to the type of the terminal equipment and the preset rewarding mechanism, and issuing the first voice combination password and a preset voice interval period to the terminal equipment as the first voice password.
3. The method of claim 2, wherein the obtaining, from the plurality of first user feedback information, the number of valid user information in a preset interval promotion period includes:
judging whether the type of the terminal equipment is a mobile terminal of a full-time popularization user or not according to the first user feedback information;
if yes, acquiring a plurality of pieces of user identity information uploaded by the terminal equipment aiming at the skip page, wherein the quantity of the user identity information is used as the quantity of effective user information, and the user identity information comprises a user ip address and a user contact mode;
if not, acquiring a plurality of user two-dimension codes uploaded by the terminal equipment aiming at the invitation verification information, and taking the number of the user two-dimension codes as the number of effective user information.
4. The method of claim 1, wherein the issuing a first reward hint message to the terminal device according to the first password comparison result and the number of valid user information further comprises:
if the first password comparison result and/or the volume judgment result are/is negative, a first password prompt message is issued to the terminal equipment, wherein the first password prompt message is used for identifying that the terminal equipment uploads the first user feedback password again;
judging whether the number of the first user feedback passwords uploaded by the terminal equipment again exceeds a password number threshold value according to a preset password verification period to obtain a password number judgment result;
if the password quantity judging result is negative, continuing to issue the first password prompt information to the terminal equipment until the first password comparison result and the volume judging result are both positive;
if the password number judging result is yes, ending the application program popularization method based on the voice password.
5. The method according to claim 1 or 4, wherein after the first reward prompt message is issued to the terminal device according to the number of the valid user information if the volume determination result is yes, the method further comprises:
Acquiring a user feedback result of the terminal equipment aiming at the first rewarding prompt information, generating a second voice password according to the user feedback result, and issuing the second voice password to the terminal equipment;
acquiring a second user feedback password uploaded by the terminal equipment aiming at the second voice password, and comparing the second user feedback password with the second voice password to obtain a second password comparison result;
and issuing second rewarding prompt information to the terminal equipment according to the second password comparison result and the quantity of the effective user information.
6. The method of claim 5, wherein generating a second voice password based on the user feedback result comprises:
and selecting a second voice combination password from a plurality of preset voice segment passwords according to the user feedback result, and taking the second voice combination password and a preset voice interval period as the second voice password.
7. An application promotion device based on a voice password, the device comprising:
the data generation module is used for generating invitation verification information and a first voice password according to a preset rewarding mechanism by a user, and issuing the invitation verification information and the first voice password to terminal equipment, wherein the invitation verification information is an invitation code or a two-dimensional code;
The acquisition module is used for acquiring a plurality of pieces of first user feedback information uploaded by the terminal equipment aiming at the invitation verification information, and acquiring the number of effective user information in a preset interval popularization period according to the plurality of pieces of first user feedback information;
the comparison module is used for acquiring a first user feedback password uploaded by the terminal equipment aiming at the first voice password, and comparing the first user feedback password with the first voice password to obtain a first password comparison result;
the issuing module is used for issuing first rewarding prompt information to the terminal equipment according to the first password comparison result and the number of the effective user information;
the step of issuing first rewards prompting information to the terminal equipment according to the first password comparison result and the number of the effective user information comprises the following steps:
determining whether the first user feedback password is consistent with the first voice password according to the first password comparison result to obtain a first password comparison result;
if the comparison result of the first password is yes, judging whether the volume of the first user feedback password exceeds a preset volume threshold value or not, and obtaining a volume judgment result;
And if the volume judgment result is yes, issuing first rewarding prompt information to the terminal equipment according to the quantity of the effective user information.
8. A computer device comprising a memory, a processor and a computer program stored in the memory and executable on the processor, characterized in that the processor implements the voice password based application promotion method according to any one of claims 1 to 6 when executing the computer program.
9. A computer readable storage medium storing a computer program, wherein the computer program when executed by a processor implements the voice password-based application promotion method of any one of claims 1 to 6.
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Effective date of registration: 20240401 Address after: No. 4, West Erheng, Da'ao Hutou Temple, Huanggang Town, Raoping County, Chaozhou City, Guangdong Province, 521000 Patentee after: Zheng Xuchun Country or region after: China Address before: 518000 Room 201, building A, No. 1, Qian Wan Road, Qianhai Shenzhen Hong Kong cooperation zone, Shenzhen, Guangdong (Shenzhen Qianhai business secretary Co., Ltd.) Patentee before: PING AN PUHUI ENTERPRISE MANAGEMENT Co.,Ltd. Country or region before: China |