CN109218778A - A kind of smart television advertisement frequency control system and method - Google Patents

A kind of smart television advertisement frequency control system and method Download PDF

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Publication number
CN109218778A
CN109218778A CN201811325079.XA CN201811325079A CN109218778A CN 109218778 A CN109218778 A CN 109218778A CN 201811325079 A CN201811325079 A CN 201811325079A CN 109218778 A CN109218778 A CN 109218778A
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Prior art keywords
advertisement
frequency
data
advertising display
server
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CN201811325079.XA
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Inventor
丁磊
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Sichuan Changhong Electric Co Ltd
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Sichuan Changhong Electric Co Ltd
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Priority to CN201811325079.XA priority Critical patent/CN109218778A/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0254Targeted advertisements based on statistics
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26291Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for providing content or additional data updates, e.g. updating software modules, stored at the client
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/458Scheduling content for creating a personalised stream, e.g. by combining a locally stored advertisement with an incoming stream; Updating operations, e.g. for OS modules ; time-related management operations

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Business, Economics & Management (AREA)
  • Development Economics (AREA)
  • Physics & Mathematics (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Computer Graphics (AREA)
  • Game Theory and Decision Science (AREA)
  • Probability & Statistics with Applications (AREA)
  • Information Transfer Between Computers (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The invention discloses a kind of smart television advertisement frequency control systems, including advertisement operating service end, advertisement client side and ad system terminal;Advertisement operating service end is made of ad distribution server, monitoring of the advertisement server, advertisement download server;Advertisement client side is made of advertisement data request module, advertisement download module, advertising display statistical module, advertising display reporting module;Ad system terminal is made of advertising display unit, frequency control data receipt unit;System of the invention is by controlling the broadcasting time of advertisement, advertisement is updated in TV set terminal after the broadcasting time of advertisement reaches the standard of demand, to avoid the occurrence of part family on the same day or the excessive problem of the same advertising display number of synchronization, user is promoted for the acceptance of advertisement, reaches the maximization of ad avails.

Description

A kind of smart television advertisement frequency control system and method
Technical field
The present invention relates to smart television technical field of advertisement, in particular to a kind of smart television advertisement frequency control system and Method.
Background technique
In recent years, with the development of society.For traditional TV by social cleaning, smart television has spread to thousand Ten thousand families.The size of intelligent television equipment is also to become big, and resolution ratio is also higher and higher, the web-based electricity with mobile phone of tradition Sub- advertising business also gradually starts to show equipment for domestic TV, and due to its high specific aim, universal user receives group Start the favor by major advertiser.
However while the large-size screen monitors displaying of domestic intelligent television advertising offer high definition, there is also some problems, such as are switched on Advertisement, due to the difference of each family life habit, there is situations such as shutdown and suspension in smart television, and startup advertisement displaying is also deposited At the time of cannot network at the beginning of device power-up, due to needing to reduce to the greatest extent the influence to user using equipment, smart television cannot Thus there is part family on the same day or the same advertising display number mistake of synchronization in undying update ad content More, for advertiser, they are also to be unwilling to see, although may have a large amount of display datas in this way, advertisement receives Crowd there is no actual increase, the quantitative display of daily or each moment can be only achieved the maximization of ad avails.
Summary of the invention
It is insufficient in above-mentioned background technique the purpose of the present invention is overcoming, a kind of smart television advertisement frequency control system is provided And method, by controlling the broadcasting time of advertisement, i.e. in TV after the broadcasting time of advertisement reaches the standard of demand Generator terminal updates advertisement, to avoid the occurrence of part family on the same day or the same advertising display number of synchronization is excessive asks Topic promotes user for the acceptance of advertisement, reaches the maximization of ad avails.
In order to reach above-mentioned technical effect, the present invention takes following technical scheme:
A kind of smart television advertisement frequency control system, including advertisement operating service end, advertisement client side and ad system Terminal;Advertisement operating service end is made of ad distribution server, monitoring of the advertisement server, advertisement download server;Extensively Client is accused by advertisement data request module, advertisement download module, advertising display statistical module, advertising display reporting module structure At;Ad system terminal is made of advertising display unit, frequency control data receipt unit;The ad distribution server and wide Accuse data demand module communication connection, advertisement download server and advertisement download module communication connection, monitoring of the advertisement server with Advertising display reporting module communication connection, advertisement download module are connected with advertisement data request module, advertising display unit respectively, Advertising display statistical module is connected with frequency control data receipt unit, advertising display reporting module respectively;
The advertisement frequency file issued by monitoring of the advertisement server, advertisement frequency are saved in frequency control data receipt unit Record has the displaying frequency of the corresponding ad data of advertisement frequency file in secondary file, when advertising display unit carries out advertisement exhibition The ad data and the corresponding advertisement frequency file of the ad data that show, advertisement exhibition are obtained by advertising display statistical module after showing Show that the data that advertising display statistical module obtains are uploaded to monitoring of the advertisement server by reporting module;
Monitoring of the advertisement server parses the data that receive, and in advertisement frequency file to the displaying frequency of ad data into Row updates, and to the advertisement frequency file after advertising display reporting module return more new data, will by advertising display statistical module Advertisement frequency file after the more new data that advertising display reporting module receives is transferred to the progress of frequency control data receipt unit The update of advertisement frequency file;
Meanwhile monitoring of the advertisement server will determine whether the updated displaying frequency meets and show number requirement, if meeting Then notify that ad distribution server issues new ad data to advertisement data request module, at the same monitoring of the advertisement server according to The advertising data information newly issued generates new advertisement frequency file and is transferred to advertising display reporting module and finally by the frequency Control data receiving unit is saved;
Advertisement data request module receives and advertising data information is transferred to advertisement downloading mould after new advertising data information Block is downloaded new advertisement according to the advertising data information received by advertisement download module and is transferred in advertisement download server Advertising display unit is shown.
Further, each advertisement has unique material ID, and the material ID of the advertisement frequency file and advertisement is one by one It is corresponding.
Further, the corresponding maximum displaying number of each advertisement is preserved in the ad distribution server.
Meanwhile the invention discloses a kind of smart television advertisement frequency control methods, including above-mentioned smart television advertisement Frequency control system, specifically comprises the following steps:
A. advertising display unit carries out advertising display;
B. advertising display statistical module obtains the ad data and frequency control data receiver list that advertising display unit is shown The corresponding advertisement frequency file of the ad data saved in first;
C. the data that advertising display statistical module obtains are uploaded to monitoring of the advertisement server by advertising display reporting module;
D. monitoring of the advertisement server parses the data received, and to the displaying frequency of ad data in advertisement frequency file Be updated, and to advertising display reporting module return more new data after advertisement frequency file;
E. the advertisement frequency file after the more new data that advertising display statistical module receives advertising display reporting module passes It is handed to the update that frequency control data receipt unit carries out advertisement frequency file;
F. monitoring of the advertisement server determines whether the updated displaying frequency meets displaying number requirement, notifies if meeting Ad distribution server issues new ad data to advertisement data request module;
G. ad distribution server issues new ad data, while monitoring of the advertisement server to advertisement data request module Generate new advertisement frequency file according to the advertising data information newly issued and be transferred to advertising display reporting module and finally by Frequency control data receipt unit is saved;
H. advertisement data request module receives and advertising data information is transferred to advertisement downloading after new advertising data information Module downloads new advertisement and transmitting according to the advertising data information received by advertisement download module in advertisement download server It is shown to advertising display unit.
Further, each advertisement has unique material ID, and the material ID of the advertisement frequency file and advertisement is one by one It is corresponding.
Further, the corresponding maximum displaying number of each advertisement, the step F are preserved in the ad distribution server When middle monitoring of the advertisement server determines whether the updated displaying frequency meets displaying number requirement, specifically by updated displaying The frequency shows that number compares with maximum, determines if the updated displaying frequency is not less than maximum displaying number updated It shows that the frequency meets and shows number requirement.
Further, monitoring of the advertisement server determines whether the updated displaying frequency meets displaying time in the step F When number requires, it is defaulted if the maximum displaying number that advertisement has not been obtained in monitoring of the advertisement server in ad distribution server Maximum shows that number is 0.
Further, when advertisement client side requests to update ad data to advertisement operating service end, advertisement data request mould While block issues update request to ad distribution server, frequency control data receiver list is obtained by advertising display statistical module First interior advertisement frequency file saved is simultaneously uploaded to monitoring of the advertisement server by advertising display reporting module;And it is only supervised in advertisement It surveys server and determines that the displaying frequency in the advertisement frequency file received meets the displaying of the corresponding advertisement of advertisement frequency file Just notice ad distribution server issues new ad data to advertisement data request module when number requires.
Compared with prior art, the present invention have it is below the utility model has the advantages that
Smart television advertisement frequency control system and method through the invention, by being controlled to the broadcasting time of advertisement System updates advertisement in TV set terminal after the broadcasting time of advertisement reaches the standard of demand, to avoid the occurrence of part family On the same day or the excessive problem of the same advertising display number of synchronization, smart television advertisement is solved at the same time End, the equipment of certain group can only the unconfined defect for showing the same advertisement make to realize the dispensing of advertisement differentiation The advertisement of advertiser is obtained under identical displaying number, received crowd is wider, and it is final to promote user for the acceptance of advertisement, it reaches To the maximization of ad avails.
Detailed description of the invention
Fig. 1 is the schematic diagram of smart television advertisement frequency control system of the invention.
Fig. 2 is smart television advertisement frequency control method flow diagram of the invention.
Specific embodiment
Below with reference to the embodiment of the present invention, the invention will be further elaborated.
Embodiment:
Embodiment one:
As shown in Figure 1, a kind of smart television advertisement frequency control system, including advertisement operating service end, advertisement client side And ad system terminal;Advertisement operating service end is by ad distribution server, monitoring of the advertisement server, advertisement download server structure At;Advertisement client side reports mould by advertisement data request module, advertisement download module, advertising display statistical module, advertising display Block is constituted;Ad system terminal is made of advertising display unit, frequency control data receipt unit;Ad distribution server and wide Accuse data demand module communication connection, advertisement download server and advertisement download module communication connection, monitoring of the advertisement server with Advertising display reporting module communication connection, advertisement download module are connected with advertisement data request module, advertising display unit respectively, Advertising display statistical module is connected with frequency control data receipt unit, advertising display reporting module respectively.
The advertisement frequency file issued by monitoring of the advertisement server, advertisement frequency are saved in frequency control data receipt unit Record has the displaying frequency of the corresponding ad data of advertisement frequency file in secondary file, when advertising display unit carries out advertisement exhibition The ad data and the corresponding advertisement frequency file of the ad data that show, advertisement exhibition are obtained by advertising display statistical module after showing Show that the data that advertising display statistical module obtains are uploaded to monitoring of the advertisement server by reporting module.
Monitoring of the advertisement server parses the data that receive, and in advertisement frequency file to the displaying frequency of ad data into Row updates, in the present embodiment, it is specific update operation for by the displaying frequency of ad data in original basis plus 1, then to wide The advertisement frequency file for showing that reporting module returns after more new data is accused, advertising display is reported into mould by advertising display statistical module Advertisement frequency file after the more new data that block receives is transferred to frequency control data receipt unit and carries out advertisement frequency file Replacement updates.
Meanwhile monitoring of the advertisement server will determine whether the updated displaying frequency meets and show number requirement, if meeting Then notify that ad distribution server issues new ad data to advertisement data request module, at the same monitoring of the advertisement server according to The advertising data information newly issued generates new advertisement frequency file and is transferred to advertising display reporting module and finally by the frequency Control data receiving unit is saved.
Advertisement data request module receives and advertising data information is transferred to advertisement downloading mould after new advertising data information Block is downloaded new advertisement according to the advertising data information received by advertisement download module and is transferred in advertisement download server Advertising display unit is shown.
Specifically, preserving the corresponding maximum displaying number of each advertisement in ad distribution server, extensively in the present embodiment When announcement monitoring server determines whether the updated displaying frequency meets displaying number requirement, specifically by the updated displaying frequency It shows that number compares with maximum, determines updated displaying if the updated displaying frequency is not less than maximum displaying number The frequency, which meets, shows number requirement.
Specifically, having stored the ad datas etc. to be released such as multiple in the ad distribution server of the present embodiment It is requested to advertisement client side, preferably, these advertisements are in particular order or priority is issued.
In addition to the advertisement of advertisement client side and ad system terminal is actively detected in above-mentioned advertisement operating service end Judge whether to update, when it is implemented, advertisement client side also periodically actively requests to update ad data to advertisement operating service end, When advertisement client side requests to update ad data to advertisement operating service end, advertisement data request module is to ad distribution server While issuing update request, the advertisement saved in frequency control data receipt unit frequency is also obtained by advertising display statistical module Secondary file is simultaneously uploaded to monitoring of the advertisement server by advertising display reporting module;And it is only received in the judgement of monitoring of the advertisement server Advertisement frequency file in the displaying frequency just notify when meeting the displaying number requirement of the corresponding advertisement of advertisement frequency file Ad distribution server issues new ad data to advertisement data request module.
Preferably, each advertisement in advertisement download server has unique material ID, and wide in the present embodiment Accusing frequency file is generated according to the material ID of advertisement, and the material ID of advertisement frequency file and advertisement is corresponded.
Meanwhile generally in practical applications, advertisement operating service end and multiple advertisement client sides carry out communication connection, i.e., extensively It accuses operating service end can while control the advertisement of the multiple advertisement client sides broadcasting frequency, and each advertisement of reasonable disposition exists The broadcasting time of each advertisement client side.
Embodiment two
As shown in Fig. 2, a kind of smart television advertisement frequency control method, including above-mentioned smart television advertisement frequency control System specifically comprises the following steps:
A. smart television is switched on, and advertising display unit carries out advertising display;
B. advertising display statistical module obtains the ad data and frequency control data receiver list that advertising display unit is shown The corresponding advertisement frequency file of the ad data saved in first;
C. the data that advertising display statistical module obtains are uploaded to monitoring of the advertisement server by advertising display reporting module;
D. monitoring of the advertisement server parses the data received, and to the displaying frequency of ad data in advertisement frequency file It is updated, it is specific to update operation for the displaying frequency of ad data is added 1 in original basis, and mould is reported to advertising display Block returns to the advertisement frequency file after more new data;
E. the advertisement frequency file after the more new data that advertising display statistical module receives advertising display reporting module passes It is handed to the replacement update that frequency control data receipt unit carries out advertisement frequency file;
F. monitoring of the advertisement server determines whether the updated displaying frequency meets displaying number requirement, notifies if meeting Ad distribution server issues new ad data to advertisement data request module;
Specifically, preserving the corresponding maximum displaying number of each advertisement, step in ad distribution server in the present embodiment When monitoring of the advertisement server determines whether the updated displaying frequency meets displaying number requirement in F, specifically by updated exhibition Show that the frequency shows that number compares with maximum, after determining update if the updated displaying frequency is not less than maximum displaying number The displaying frequency meet show number requirement, wherein if monitoring of the advertisement server had not been obtained in ad distribution server it is wide The maximum of announcement shows that number then defaults its maximum and shows that number is 0.
G. the ad datas to be released such as multiple have been stored in ad distribution server to wait under advertisement client side Hair, and when these advertisements issue, will in particular order or priority is issued, when ad distribution server receives extensively After accusing the notice that monitoring server issues, i.e., new ad data is issued to advertisement data request module, while monitoring of the advertisement takes Business device generates new advertisement frequency file according to the advertising data information newly issued and is transferred to advertising display reporting module and most It is saved eventually by frequency control data receipt unit;
H. advertisement data request module receives and advertising data information is transferred to advertisement downloading after new advertising data information Module downloads new advertisement and transmitting according to the advertising data information received by advertisement download module in advertisement download server It is shown to advertising display unit.
Preferably, advertisement client side also periodically actively requests to update ad data, advertisement visitor to advertisement operating service end When family end requests to update ad data to advertisement operating service end, advertisement data request module issues more to ad distribution server While new request, the advertisement frequency file saved in frequency control data receipt unit is obtained simultaneously by advertising display statistical module Monitoring of the advertisement server is uploaded to by advertising display reporting module;And the advertisement received frequency only is determined in monitoring of the advertisement server The displaying frequency in secondary file just notifies ad distribution when meeting the displaying number requirement of the corresponding advertisement of advertisement frequency file Server issues new ad data to advertisement data request module.
In summary, smart television advertisement frequency control system and method through the invention, passes through the broadcasting to advertisement Number is controlled, and advertisement is updated in TV set terminal after the broadcasting time of advertisement reaches the standard of demand, to avoid out Now part family on the same day or the excessive problem of the same advertising display number of synchronization, solves smart television advertisement same One time end, the equipment of certain group can only the unconfined defect for showing the same advertisement, to realize advertisement difference Change and launch, so that the advertisement of advertiser is under identical displaying number, received crowd is wider, final to promote user for advertisement Acceptance reaches the maximization of ad avails.
It is understood that the principle that embodiment of above is intended to be merely illustrative of the present and the exemplary implementation that uses Mode, however the present invention is not limited thereto.For those skilled in the art, essence of the invention is not being departed from In the case where mind and essence, various changes and modifications can be made therein, these variations and modifications are also considered as protection scope of the present invention.

Claims (8)

1. a kind of smart television advertisement frequency control system, which is characterized in that including advertisement operating service end, advertisement client side and Ad system terminal;
Advertisement operating service end is made of ad distribution server, monitoring of the advertisement server, advertisement download server;Advertisement Client is made of advertisement data request module, advertisement download module, advertising display statistical module, advertising display reporting module; Ad system terminal is made of advertising display unit, frequency control data receipt unit;
The ad distribution server is connect with advertisement data request module communication, advertisement download server and advertisement download module Communication connection, monitoring of the advertisement server and advertising display reporting module communication connection, advertisement download module respectively with ad data Request module, advertising display unit be connected, advertising display statistical module respectively with frequency control data receipt unit, advertising display Reporting module is connected;
Wherein, the advertisement frequency file that monitoring of the advertisement server issues is preserved in the frequency control data receipt unit, Record has the corresponding advertisement of advertisement frequency file in the displaying frequency of advertising display unit in advertisement frequency file.
2. a kind of smart television advertisement frequency control system according to claim 1, which is characterized in that each advertisement has The material ID of unique material ID, the advertisement frequency file and advertisement is corresponded.
3. a kind of smart television advertisement frequency control system according to claim 1, which is characterized in that the ad distribution The corresponding maximum displaying number of each advertisement is preserved in server.
4. a kind of smart television advertisement frequency control method, which is characterized in that wide including smart television as described in claim 1 Frequency control system is accused, is specifically comprised the following steps:
A. advertising display unit carries out advertising display;
B. advertising display statistical module obtains in the ad data and frequency control data receipt unit that advertising display unit is shown The corresponding advertisement frequency file of the ad data saved;
C. the data that advertising display statistical module obtains are uploaded to monitoring of the advertisement server by advertising display reporting module;
D. monitoring of the advertisement server parses the data received, and carries out in advertisement frequency file to the displaying frequency of ad data Update, and to advertising display reporting module return more new data after advertisement frequency file;
E. the advertisement frequency file after more new data that advertising display reporting module receives is transferred to by advertising display statistical module The update of frequency control data receipt unit progress advertisement frequency file;
F. monitoring of the advertisement server determines whether the updated displaying frequency meets displaying number requirement, notifies advertisement if meeting The distribution server issues new ad data to advertisement data request module;
G. ad distribution server issues new ad data to advertisement data request module, at the same monitoring of the advertisement server according to The advertising data information newly issued generates new advertisement frequency file and is transferred to advertising display reporting module and finally by the frequency Control data receiving unit is saved;
H. advertisement data request module receives and advertising data information is transferred to advertisement download module after new advertising data information, New advertisement is downloaded in advertisement download server according to the advertising data information received by advertisement download module and is transferred to wide Display unit is accused to be shown.
5. a kind of smart television advertisement frequency control method according to claim 4, which is characterized in that each advertisement has The material ID of unique material ID, the advertisement frequency file and advertisement is corresponded.
6. a kind of smart television advertisement frequency control method according to claim 4, which is characterized in that the ad distribution The corresponding maximum displaying number of each advertisement is preserved in server, monitoring of the advertisement server determines updated in the step F When showing whether the frequency meets displaying number requirement, the updated displaying frequency and maximum are specifically shown that number compares, Determine that the updated displaying frequency meets if the updated displaying frequency is not less than maximum displaying number and shows number requirement.
7. a kind of smart television advertisement frequency control method according to claim 6, which is characterized in that in the step F When monitoring of the advertisement server determines whether the updated displaying frequency meets displaying number requirement, if monitoring of the advertisement server is wide The maximum of advertisement has not been obtained in announcement the distribution server and shows that number then defaults its maximum and shows that number is 0.
8. a kind of smart television advertisement frequency control method according to claim 4, which is characterized in that advertisement client side to When the request of advertisement operating service end updates ad data, advertisement data request module is issued to ad distribution server updates request While, the advertisement frequency file saved in frequency control data receipt unit is obtained by advertising display statistical module and by wide It accuses and shows that reporting module is uploaded to monitoring of the advertisement server;
And only determine that the displaying frequency in the advertisement frequency file received meets the advertisement frequency file in monitoring of the advertisement server Just notice ad distribution server issues new advertisement to advertisement data request module when the displaying number of corresponding advertisement requires Data.
CN201811325079.XA 2018-11-08 2018-11-08 A kind of smart television advertisement frequency control system and method Pending CN109218778A (en)

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CN111654513B (en) * 2019-03-04 2023-10-31 北京奇虎科技有限公司 Advertisement push frequency control method and device
CN110472997A (en) * 2019-07-11 2019-11-19 微梦创科网络科技(中国)有限公司 A kind of advertisement frequency control method and device
CN110992080A (en) * 2019-11-08 2020-04-10 广州坚和网络科技有限公司 System and method for bidding and frequency control of multiple advertisement platforms
CN112616075A (en) * 2020-11-30 2021-04-06 当趣网络科技(杭州)有限公司 Pushing processing method and system based on smart television, electronic equipment and medium
CN112616076A (en) * 2020-11-30 2021-04-06 当趣网络科技(杭州)有限公司 Startup processing method and system based on smart television, electronic device and medium
CN112689162A (en) * 2020-11-30 2021-04-20 当趣网络科技(杭州)有限公司 Push processing method, system, electronic device and medium
CN112616075B (en) * 2020-11-30 2023-04-11 当趣网络科技(杭州)有限公司 Pushing processing method and system based on smart television, electronic equipment and medium
CN113079412A (en) * 2021-03-26 2021-07-06 深圳创维-Rgb电子有限公司 Advertisement playing method and device, television and storage medium

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