CN102724303A - Advertisement propelling movement method, device and system - Google Patents
Advertisement propelling movement method, device and system Download PDFInfo
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- CN102724303A CN102724303A CN2012101828782A CN201210182878A CN102724303A CN 102724303 A CN102724303 A CN 102724303A CN 2012101828782 A CN2012101828782 A CN 2012101828782A CN 201210182878 A CN201210182878 A CN 201210182878A CN 102724303 A CN102724303 A CN 102724303A
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Abstract
The invention provides an advertisement propelling movement method, an advertisement propelling movement device and an advertisement propelling movement system. The method comprises the following steps: a broadband long-distance access server BRAS (broadband remote access server) receiving terminal sends a business access request to a business server, and transmits the business access request to the business server; and the BRAS receives a business access response returned to the terminal by the business server, and returns the business access response to the terminal after address information of an advertisement server is carried in the business access response and the terminal is indicated to start the indication information of an advertisement request, so that the terminal sends the advertisement request to the advertisement server according to the address information of the advertisement server during business access to obtain an advertising page of the propelling movement of the advertisement server. The advertisement propelling movement method, the advertisement propelling movement device and the advertisement propelling movement system provided by the invention realize the advertisement propelling movement when the terminal uses business.
Description
Technical field
The present invention relates to the communication technology, relate in particular to a kind of advertisement sending method, device and system.
Background technology
(Wireless Local Area Networks is called for short: WLAN) for its user broadband inserting service is provided through dispose WLAN in the hot spot region respectively to run the commercial city at present; The access control mode of WLAN commonly used is; User terminal and WAP (Access Point, be called for short: AP) set up related and obtain after the IP address, webpage is opened through HTTP request online in the terminal; This HTTP request accessed network closes for example access controller (Access Controller of equipment; Be called for short: AC) intercept and capture, AC blocks the HTTP request at terminal, and the address of Portal server is sent to the terminal; Make the terminal be redirected to Portal server, send the HTTP request to Portal server.Portal server will push the Portal page and give the terminal, supply the user to fill in username and password, and transfer to certificate server for example Radius carry out authentication; The terminal can begin online behind the authentication success.
In above-mentioned broadband access process, the advertisement pushing of WLAN is based on the mode of Portal mostly, is about to the advertisement page to be pushed and is embedded on the Portal page and shows, realizes the propelling movement of different advertisements through the different Portal pages; And; This mode is owing to be that the Portal page when utilizing login authentication carries out advertisement pushing; Therefore also can only in the process of user log-in authentication, show; The later stage user owing to no longer include the participation of Portal server, also is difficult to again the user carried out advertisement pushing in using professional process.
Summary of the invention
The present invention provides a kind of advertisement sending method, device and system, to be implemented in the advertisement pushing in the professional use.
First aspect of the present invention provides a kind of advertisement sending method, comprising:
The Operational Visit request that Broadband Remote Access Server BRAS receiving terminal sends to service server, and said Operational Visit request is forwarded to said service server;
Said BRAS receives the Operational Visit that said service server returns to said terminal and replys; And in said Operational Visit is replied, carry the address information of Advertisement Server and indicate after the indication information of said starting terminal ad-request; Said Operational Visit replied return to said terminal, so that said terminal address information according to said Advertisement Server when Operational Visit is sent ad-request to obtain the advertisement page that said Advertisement Server pushes to said Advertisement Server.
Another aspect of the present invention provides a kind of advertisement sending method, comprising:
The ad-request that the Advertisement Server receiving terminal sends when Operational Visit; Said ad-request is that the address information of the Advertisement Server that carries during reply according to Operational Visit at said terminal and the indication information of indicating said starting terminal ad-request send, and said address information and indication information are by being used for that the said Operational Visit that service server sends is replied the BRAS setting that is forwarded to the terminal;
Said Advertisement Server is according to said ad-request, to the said terminal pushed advertisement page.
Another aspect of the present invention provides a kind of Broadband Remote Access Server BRAS, comprising:
Information receiving unit is used for the Operational Visit request that receiving terminal sends to service server, and said Operational Visit request is forwarded to said service server;
The advertisement pushing unit; Being used to receive the Operational Visit that said service server returns to said terminal replys; And in said Operational Visit is replied, carry the address information of Advertisement Server and indicate after the indication information of said starting terminal ad-request; Said Operational Visit replied return to said terminal, so that said terminal address information according to said Advertisement Server when Operational Visit is sent ad-request to obtain the advertisement page that said Advertisement Server pushes to said Advertisement Server.
Another aspect of the present invention provides a kind of Advertisement Server, comprising:
Information receiving unit; Be used for the ad-request that receiving terminal sends when Operational Visit; Said ad-request is that the address information of the Advertisement Server that carries during reply according to Operational Visit at said terminal and the indication information of indicating said starting terminal ad-request send, and said address information and indication information are by being used for that the said Operational Visit that service server sends is replied the BRAS setting that is forwarded to the terminal;
The advertisement display unit is used for according to said ad-request, to the said terminal pushed advertisement page.
Another aspect of the present invention provides a kind of advertisement pushing system, comprising: Broadband Remote Access Server BRAS of the present invention, and Advertisement Server of the present invention.
The technique effect of advertisement sending method of the present invention, device and system is: owing to be to utilize the Advertisement Server pushed advertisement page, the Portal page when being no longer dependent on login authentication; And; Be in the business that service server returns to the terminal is replied, to carry address information of Advertisement Server etc. by BRAS; Make the terminal to obtain the advertisement page according to the address information of this Advertisement Server to Advertisement Server when promptly using business carrying out Operational Visit, thereby realized that the terminal uses the advertisement pushing in the business procedure.
Description of drawings
Fig. 1 is the signalling diagram of advertisement sending method one embodiment of the present invention;
Fig. 2 is the signalling diagram of another embodiment of advertisement sending method of the present invention;
Fig. 3 is the structural representation of Broadband Remote Access Server BRAS of the present invention;
Fig. 4 is the structural representation of Advertisement Server of the present invention;
Fig. 5 is the structural representation of advertisement pushing system embodiment of the present invention.
Embodiment
Embodiment one
Fig. 1 is the signalling diagram of advertisement sending method one embodiment of the present invention, and as shown in Figure 1, this advertisement sending method comprises:
101, the Operational Visit request of BRAS receiving terminal transmission;
Wherein, The terminal through after the logging in network, just begins access service in authentication, sends the request of HTTP Operational Visit to service server; (Broadband Remote Access Server is called for short: BRAS) through Broadband Remote Access Server in this Operational Visit request meeting.
102, BRAS is forwarded to said service server with said Operational Visit request;
Wherein, BRAS can be forwarded to service server with this Operational Visit request receiving the terminal will be sent to the Operational Visit request of service server the time, is equivalent to this Operational Visit request and is passing through from BRAS when service server sends from the terminal.
103, BRAS receives the Operational Visit that service server returns and replys;
Wherein, it is that service server returns to the terminal that this Operational Visit is replied, and through BRAS, is received by BRAS.
104, BRAS carries the address information of Advertisement Server and the indication information that indicating terminal starts ad-request in Operational Visit is replied;
In the present embodiment, BRAS carries the address information of Advertisement Server in Operational Visit is replied, and this Advertisement Server is to be used for the stores advertisements page and to the equipment of the terminal pushed advertisement page; Also carry the indication information that indicating terminal starts ad-request, through this indication information, ad-request just can be initiated to Advertisement Server in the terminal.For example, this indication information can be asked for the HTTP of visit Advertisement Server or other are used to visit the request instruction of Advertisement Server.
105, BRAS replys said Operational Visit and returns to the terminal;
106, the terminal is sent ad-request according to the address information of Advertisement Server to Advertisement Server;
Wherein, When reply at the Operational Visit that receives service server at the terminal; Just can initiate professional to service server; Be common terminal before service server initiation business, can carry out above-mentioned Operational Visit request and after receiving that Operational Visit that service server returns is replied, beginning is formal use professional.
In the present embodiment, is replying according to Operational Visit when carrying out Operational Visit at the terminal, and the address information of the Advertisement Server that carries in also replying according to Operational Visit is simultaneously sent ad-request to Advertisement Server.
107, Advertisement Server according to said ad-request to the terminal pushed advertisement page;
The advertisement sending method of present embodiment; Through utilizing the Advertisement Server pushed advertisement page; And, the business that service server returns to the terminal carries address information of Advertisement Server etc. in replying by BRAS; Make the terminal to obtain the advertisement page according to the address information of this Advertisement Server to Advertisement Server when promptly using business carrying out Operational Visit, thereby realized that the terminal uses the advertisement pushing in the business procedure.
Embodiment two
Fig. 2 is the signalling diagram of another embodiment of advertisement sending method of the present invention, and as shown in Figure 2, this advertisement sending method comprises:
201, certificate server sends user's ownership information to BRAS;
Wherein, certificate server can get access to user's ownership information when the user is signatory, and this user's ownership information for example can be user right (high-grade user, inferior grade user etc.), age of user, user's sex, date of birth etc.Certificate server for example Radius was sent to BRAS with user's ownership information before the Operational Visit that BRAS reception service server returns is replied.
Optional, this ownership information can just be sent to BRAS after certificate server is accomplished authentification of user, and perhaps, certificate server also can regularly send user's ownership information that authentication is accomplished to BRAS according to the preset time interval.
202, BRAS storage user ownership information;
Wherein, BRAS can store above-mentioned user's ownership information, for example can be stored in the user's ownership information table among the BRAS, and this user's ownership information table can comprise: information such as the IP address of user terminal, user right.
203, the BRAS receiving terminal is to the Operational Visit request of service server transmission;
Wherein, the terminal through after the logging in network, just begins access service in authentication, sends the request of HTTP Operational Visit to service server, and this Operational Visit request meeting is through BRAS.
204, BRAS resolves said Operational Visit request, obtains the corresponding user's in said terminal behavior preference information;
For example; Can be at BRAS deploy deep-packet detection (Deep Packet Inspection; Be called for short: DPI) equipment, when BRAS was passed through in the Operational Visit request at terminal, BRAS resolved this Operational Visit request; Operational Visit behavior to the terminal use is analyzed, and obtains user's behavior preference information.For example, the terminal use asks to login the amusement space of a whole page of Sina (sina), can learn that this user is an amusement fan.
205, BRAS is forwarded to said service server with the Operational Visit request;
Wherein, BRAS can be forwarded to service server with this Operational Visit request receiving the terminal will be sent to the Operational Visit request of service server the time, is equivalent to this Operational Visit request and is passing through from BRAS when service server sends from the terminal.
Need to prove that 204 and 205 not strict execution sequences limit, for example, BRAS normally can transmit to service server when receiving the Operational Visit request of sending at the terminal at once, needn't wait for the Operational Visit request analysis is finished; In addition, as long as can receiving Operational Visit that service server returns at BRAS, 204 dissection process accomplishes before replying.
206, BRAS receives the Operational Visit that service server returns to the terminal and replys;
207, BRAS carries the address information of Advertisement Server and the indication information that indicating terminal starts ad-request in Operational Visit is replied, and can also carry user's ownership information and behavior preference information;
In the present embodiment, BRAS carries the address information of Advertisement Server in Operational Visit is replied, and this Advertisement Server is to be used for the stores advertisements page and to the equipment of the terminal pushed advertisement page; Also carry the indication information that indicating terminal starts ad-request, through this indication information, ad-request just can be initiated to Advertisement Server in the terminal.
Optional, BRAS also is carried at the behavior preference information that obtains in 204 during Operational Visit replys; Perhaps, can also user's ownership information of storage in 202 be carried at during Operational Visit replys.Certainly, BRAS can select relevant information to be arranged on during Operational Visit replys, and for example can outside the address information of Advertisement Server and indication information, only carry the behavior preference information, and perhaps behavior preference information and user's ownership information are all carried etc.
Optional; BRAS is before the Operational Visit that the reception service server returns to the terminal is replied; Can also receive the advertisement pushing strategy that Advertisement Server sends; This advertisement pushing strategy for example comprises the time of advertisement pushing, in Operational Visit is replied, to carry above-mentioned relevant information according to said advertisement pushing strategy.
Be exemplified below: in order to adapt to dynamic advertisement pushing demand; Need carry out advertisement pushing at certain period (for example 3 point-5 point); Then should " pushed advertisement " just be equivalent to an advertisement pushing strategy in 3 point-5; Advertisement Server is sent to BRAS with this advertisement pushing strategy; BRAS just can carry out this advertisement pushing strategy; In the period of 3 point-5, in Operational Visit is replied, carry the address information, indication information, user's ownership information, behavior preference information of Advertisement Server etc. again, and the period in non-3 point-5 can not carried out the above-mentioned information processing of in Operational Visit is replied, adding, BRAS directly replys the Operational Visit that receives and is forwarded to the terminal and gets final product.
The time that it will be understood by those skilled in the art that advertisement pushing described here also only is that the advertisement pushing strategy can be provided with according to actual needs for example.
208, BRAS replys said Operational Visit and returns to the terminal;
209, the terminal is sent ad-request according to the address information of Advertisement Server to Advertisement Server, wherein can carry user's ownership information and behavior preference information;
Wherein, When reply at the Operational Visit that receives service server at the terminal; Just can initiate professional to service server; Be common terminal before service server initiation business, can carry out above-mentioned Operational Visit request and after receiving that Operational Visit that service server returns is replied, beginning is formal use professional.
In the present embodiment, is replying according to Operational Visit when carrying out Operational Visit at the terminal, and the address information of the Advertisement Server that carries in also replying according to Operational Visit is simultaneously sent ad-request to Advertisement Server.
Optional, can also comprise in the said ad-request: user's behavior preference information, and/or user's ownership information; Described here " and/or " expression be, can include only the behavior preference information, or include only user's ownership information, perhaps comprise behavior preference information and user's ownership information simultaneously.Advertisement Server is resolved this request receiving this ad-request, can obtain corresponding IP address, terminal and this terminal use's user's ownership information, behavior preference information.
210, Advertisement Server sends the position enquiring request to location server;
In the present embodiment; Suppose that Advertisement Server need be according to this tripartite surface information pushed advertisement of behavior preference information, user's ownership information and location information of terminals of user; Then Advertisement Server can get access to behavior preference information, user's ownership information from ad-request in 209; Also need carry out this step this moment, promptly begins to obtain location information of terminals, sends the position enquiring request that is used for the requesting query terminal location to location server.The IP address of carried terminal in this position enquiring request.
Optional, Advertisement Server also can then just need not have been carried out 210-212 not according to the location information of terminals pushed advertisement this moment.
211, location server obtains location information of terminals;
In the present embodiment, it is specific as follows that location server obtains the method for terminal positional information:
The AP periodic scanning obtains the coverage information that it covers interior terminal STA, and said coverage information comprises the information such as signal strength signal intensity at terminal, and through the CAPWAP tunnel between AP and AC, gives AC with such information reporting.This reports message content following:
Table 1STA coverage information reports message
After AC receives this message, upgrade the coverage information of each STA of its storage, the coverage information of this STA comprises the AP sign of each AP that can cover this STA and the coverage information of the STA that this AP reports.For example, STA_1, (AP1, SNR1; AP2, SNR2 ...); AC is behind the coverage information that upgrades STA; Can send to location server and cover updating message; This covering updating message has comprised IP address (this IP address can inquiry obtains according to the relevant information of the STA of its storage by AC, this AC stored the IP address and the corresponding relation of MAC Address of STA) and each AP of STA coverage information (like the STA signal strength signal intensity SNR of each AP sign and correspondence) to STA.
In the present embodiment, the location server internal memory contains the positional information of each corresponding AP of AP sign, and can obtain the positional information of STA according to the positional information of this each AP and the signal strength information of the STA that each AP covered.Concrete account form can adopt this area method commonly used, and for example, according to signal strength signal intensity, computing terminal in conjunction with the deployed position of AP, is confirmed the position that the user is present from the relative distance of AP; Concrete grammar repeats no more.Location information of terminals described here for example can be, the terminal is positioned near the man shop, the 2nd buildings on square at certain station etc.
212, location server is to Advertisement Server home position inquiry response, and this position enquiring comprises location information of terminals in replying;
213, Advertisement Server can be comprehensively according to user's ownership information, behavior preference information and terminal positional information, to the terminal pushed advertisement page;
Wherein, Advertisement Server can push the corresponding advertisement page to the terminal according to the behavior preference information of carrying in the ad-request, user's ownership information and location information of terminals.
The advertisement sending method of present embodiment; Through utilizing the Advertisement Server pushed advertisement page; And, the business that service server returns to the terminal carries address information of Advertisement Server etc. in replying by BRAS; Make the terminal to obtain the advertisement page according to the address information of this Advertisement Server to Advertisement Server when promptly using business carrying out Operational Visit, thereby realized that the terminal uses the advertisement pushing in the business procedure
Embodiment three
Fig. 3 is the structural representation of Broadband Remote Access Server BRAS of the present invention; This BRAS can carry out the advertisement sending method of any embodiment of the present invention; Only the structure of this BRAS is done simple declaration at this, structure that it is detailed and principle can combine referring to method embodiment said.
As shown in Figure 3, this BRAS can comprise information receiving unit 31 and advertisement pushing unit 32; Wherein, information receiving unit 31 is used for the Operational Visit request that receiving terminal sends to service server, and said Operational Visit request is forwarded to said service server;
Further, this BRAS can also comprise business diagnosis unit 33, is used at receiving terminal after the Operational Visit request that service server sends, said Operational Visit request being resolved, and obtains the corresponding user's in said terminal behavior preference information; Accordingly, said advertisement pushing unit 32 is used for that also said behavior preference information is carried at said Operational Visit and replys and return to the terminal.
Further, information receiving unit 31 also is used to receive user's ownership information that certificate server sends; Accordingly, said advertisement pushing unit 32 is used for that also said user's ownership information is carried at Operational Visit and replys and return to the terminal.
Further; Advertisement pushing unit 32; Also be used to receive the advertisement pushing strategy that said Advertisement Server sends; Said advertisement pushing strategy comprises the time of advertisement pushing, to start the indication information of ad-request according to the said address information of in Operational Visit is replied, carrying Advertisement Server of said advertisement pushing strategy execution and indicating terminal.
Embodiment four
Fig. 4 is the structural representation of Advertisement Server of the present invention; This Advertisement Server can be carried out the advertisement sending method of any embodiment of the present invention; Only the structure of this Advertisement Server is done simple declaration at this, structure that it is detailed and principle can combine referring to method embodiment said.
As shown in Figure 4, this Advertisement Server can comprise: information receiving unit 41 and advertisement display unit 42; Wherein, Information receiving unit 41; Be used for the ad-request that receiving terminal sends when Operational Visit; Said ad-request is that the address information of the Advertisement Server that carries during reply according to Operational Visit at said terminal and the indication information of indicating said starting terminal ad-request send, and said address information and indication information are by being used for that the said Operational Visit that service server sends is replied the BRAS setting that is forwarded to the terminal; Advertisement display unit 42 is used for according to said ad-request, to the said terminal pushed advertisement page.
Further, also comprise in the ad-request that said information receiving unit receives: user's behavior preference information, and/or user's ownership information; Accordingly, said advertisement display unit 42 also is used for behavior preference information and/or user's ownership information according to said ad-request, to the terminal pushed advertisement page.
Further; This Advertisement Server can also comprise: position acquiring unit 43; Be used for after the ad-request that receiving terminal sends during at Operational Visit, sending the position enquiring request to location server, and receiving the said location information of terminals that said location server returns.Accordingly, said advertisement display unit 42 also is used for the said location information of terminals according to said ad-request, to the said terminal pushed advertisement page.
Further; This Advertisement Server can also comprise: policy distribution unit 44; Be used for before the ad-request that receiving terminal sends during at Operational Visit; Send the advertisement pushing strategy to said BRAS, said advertisement pushing strategy comprises the time of advertisement pushing, so that BRAS is provided with address information and indication information according to the advertisement pushing strategy in Operational Visit is replied.
Embodiment five
Fig. 5 is the structural representation of advertisement pushing system embodiment of the present invention, and as shown in Figure 5, this advertisement pushing system can comprise BRAS51 and Advertisement Server 52; The concrete structure of these two equipment and operation principle can combine referring to the device embodiment of method embodiment and correspondence said, repeat no more.
When said Advertisement Server comprises the position acquiring unit; Said advertisement pushing system also comprises: location server 53; Be used to receive the position enquiring request that said Advertisement Server sends, and according to returning to said Advertisement Server after the said position enquiring acquisition request location information of terminals.
Further, said advertisement pushing system also comprises: wireless access point AP 54 and access controller AC55; Said AP54 is used to obtain the coverage information at said terminal, and said coverage information comprises terminal signaling intensity, and with said reporting signal strength to said AC; Said AC55 is used to store the AP sign of said AP and the coverage information at the terminal that said AP reports, and said AP sign and coverage information are reported to location server; Said location server 53 stores the positional information that said AP identifies corresponding AP, is used for obtaining said location information of terminals according to the positional information of said AP and the coverage information at said terminal.
Further, when the business diagnosis unit of said BRAS also was used to receive user's ownership information, said advertisement pushing system also comprises: certificate server 56 was used for said user's ownership information is sent to said BRAS.
The advertisement pushing system of present embodiment; Through utilizing the Advertisement Server pushed advertisement page; And, the business that service server returns to the terminal carries address information of Advertisement Server etc. in replying by BRAS; Make the terminal to obtain the advertisement page according to the address information of this Advertisement Server to Advertisement Server when promptly using business carrying out Operational Visit, thereby realized that the terminal uses the advertisement pushing in the business procedure.
One of ordinary skill in the art will appreciate that: all or part of step that realizes above-mentioned each method embodiment can be accomplished through the relevant hardware of program command.Aforesaid program can be stored in the computer read/write memory medium.This program the step that comprises above-mentioned each method embodiment when carrying out; And aforesaid storage medium comprises: various media that can be program code stored such as ROM, RAM, magnetic disc or CD.
What should explain at last is: above each embodiment is only in order to explaining technical scheme of the present invention, but not to its restriction; Although the present invention has been carried out detailed explanation with reference to aforementioned each embodiment; Those of ordinary skill in the art is to be understood that: it still can be made amendment to the technical scheme that aforementioned each embodiment put down in writing, perhaps to wherein part or all technical characteristic are equal to replacement; And these are revised or replacement, do not make the scope of the essence disengaging various embodiments of the present invention technical scheme of relevant art scheme.
Claims (20)
1. an advertisement sending method is characterized in that, comprising:
The Operational Visit request that Broadband Remote Access Server BRAS receiving terminal sends to service server, and said Operational Visit request is forwarded to said service server;
Said BRAS receives the Operational Visit that said service server returns to said terminal and replys; And in said Operational Visit is replied, carry the address information of Advertisement Server and indicate after the indication information of said starting terminal ad-request; Said Operational Visit replied return to said terminal, so that said terminal address information according to said Advertisement Server when Operational Visit is sent ad-request to obtain the advertisement page that said Advertisement Server pushes to said Advertisement Server.
2. advertisement sending method according to claim 1 is characterized in that, said BRAS receiving terminal also comprises after the Operational Visit request that service server sends:
Said BRAS resolves said Operational Visit request, obtains the corresponding user's in said terminal behavior preference information;
Accordingly, said BRAS receives after Operational Visit that said service server returns to said terminal replys, and also comprises: said BRAS also is carried at said Operational Visit with said behavior preference information and returns to the terminal in replying.
3. advertisement sending method according to claim 1 is characterized in that, said BRAS receives after Operational Visit that said service server returns to said terminal replys, and also comprises:
Said BRAS also is carried at said Operational Visit with user's ownership information and returns to the terminal in replying, and said user's ownership information is that certificate server is sent to said BRAS.
4. advertisement sending method according to claim 1 is characterized in that, said BRAS receives before Operational Visit that said service server returns to said terminal replys, and also comprises:
Said BRAS receives the advertisement pushing strategy that said Advertisement Server sends; Said advertisement pushing strategy comprises the time of advertisement pushing, to start the indication information of ad-request according to the said address information of in Operational Visit is replied, carrying Advertisement Server of said advertisement pushing strategy execution and indicating terminal.
5. an advertisement sending method is characterized in that, comprising:
The ad-request that the Advertisement Server receiving terminal sends when Operational Visit; Said ad-request is that the address information of the Advertisement Server that carries during reply according to Operational Visit at said terminal and the indication information of indicating said starting terminal ad-request send, and said address information and indication information are by being used for that the said Operational Visit that service server sends is replied the BRAS setting that is forwarded to the terminal;
Said Advertisement Server is according to said ad-request, to the said terminal pushed advertisement page.
6. advertisement sending method according to claim 5 is characterized in that, also comprises in the said ad-request: user's behavior preference information, and/or user's ownership information;
Accordingly, said Advertisement Server, is specially to the said terminal pushed advertisement page according to said ad-request: said Advertisement Server is according to the behavior preference information in the said ad-request and/or user's ownership information, to the said terminal pushed advertisement page.
7. advertisement sending method according to claim 5 is characterized in that, after the ad-request that said Advertisement Server receiving terminal sends during at Operational Visit, also comprises:
Said Advertisement Server sends the position enquiring request to location server, and receives the said location information of terminals that said location server returns;
Accordingly, said Advertisement Server, is specially to the said terminal pushed advertisement page according to said ad-request: said Advertisement Server is according to the said location information of terminals in the said ad-request, to the said terminal pushed advertisement page.
8. advertisement sending method according to claim 5 is characterized in that, before the ad-request that said Advertisement Server receiving terminal sends during at Operational Visit, also comprises:
Said Advertisement Server sends the advertisement pushing strategy to said BRAS, and said advertisement pushing strategy comprises the time of advertisement pushing, so that said BRAS is provided with said address information and indication information according to said advertisement pushing strategy in said Operational Visit is replied.
9. a Broadband Remote Access Server BRAS is characterized in that, comprising:
Information receiving unit is used for the Operational Visit request that receiving terminal sends to service server, and said Operational Visit request is forwarded to said service server;
The advertisement pushing unit; Being used to receive the Operational Visit that said service server returns to said terminal replys; And in said Operational Visit is replied, carry the address information of Advertisement Server and indicate after the indication information of said starting terminal ad-request; Said Operational Visit replied return to said terminal, so that said terminal address information according to said Advertisement Server when Operational Visit is sent ad-request to obtain the advertisement page that said Advertisement Server pushes to said Advertisement Server.
10. BRAS according to claim 9 is characterized in that, also comprises:
The business diagnosis unit is used at receiving terminal after the Operational Visit request that service server sends, said Operational Visit request being resolved, and obtains the corresponding user's in said terminal behavior preference information;
Accordingly, said advertisement pushing unit is used for that also said behavior preference information is carried at said Operational Visit and replys and return to the terminal.
11. BRAS according to claim 9 is characterized in that,
Said information receiving unit also is used to receive user's ownership information that certificate server sends;
Accordingly, said advertisement pushing unit is used for that also said user's ownership information is carried at Operational Visit and replys and return to the terminal.
12. BRAS according to claim 9 is characterized in that,
Said advertisement pushing unit; Also be used to receive the advertisement pushing strategy that said Advertisement Server sends; Said advertisement pushing strategy comprises the time of advertisement pushing, to start the indication information of ad-request according to the said address information of in Operational Visit is replied, carrying Advertisement Server of said advertisement pushing strategy execution and indicating terminal.
13. an Advertisement Server is characterized in that, comprising:
Information receiving unit; Be used for the ad-request that receiving terminal sends when Operational Visit; Said ad-request is that the address information of the Advertisement Server that carries during reply according to Operational Visit at said terminal and the indication information of indicating said starting terminal ad-request send, and said address information and indication information are by being used for that the said Operational Visit that service server sends is replied the BRAS setting that is forwarded to the terminal;
The advertisement display unit is used for according to said ad-request, to the said terminal pushed advertisement page.
14. Advertisement Server according to claim 13 is characterized in that, also comprises in the ad-request that said information receiving unit receives: user's behavior preference information, and/or user's ownership information;
Accordingly, said advertisement display unit also is used for behavior preference information and/or user's ownership information according to said ad-request, to the said terminal pushed advertisement page.
15. Advertisement Server according to claim 13 is characterized in that, also comprises:
The position acquiring unit is used for after the ad-request that receiving terminal sends during at Operational Visit, sending the position enquiring request to location server, and receiving the said location information of terminals that said location server returns;
Accordingly, said advertisement display unit also is used for the said location information of terminals according to said ad-request, to the said terminal pushed advertisement page.
16. Advertisement Server according to claim 13 is characterized in that, also comprises:
The policy distribution unit; Be used for before the ad-request that receiving terminal sends during at Operational Visit; Send the advertisement pushing strategy to said BRAS; Said advertisement pushing strategy comprises the time of advertisement pushing, so that BRAS is provided with address information and indication information according to the advertisement pushing strategy in Operational Visit is replied.
17. an advertisement pushing system is characterized in that, comprising: the arbitrary described Broadband Remote Access Server BRAS of claim 9-12, and the arbitrary described Advertisement Server of claim 13-16.
18. advertisement pushing according to claim 17 system is characterized in that, when said Advertisement Server comprised the position acquiring unit, said advertisement pushing system also comprised:
Location server is used to receive the position enquiring request that said Advertisement Server sends, and according to returning to said Advertisement Server after the said position enquiring acquisition request location information of terminals.
19. advertisement pushing according to claim 18 system is characterized in that, said advertisement pushing system also comprises: wireless access point AP and access controller AC;
Said AP is used to obtain the coverage information at said terminal, and said coverage information comprises terminal signaling intensity, and with said reporting signal strength to said AC;
Said AC is used to store the AP sign of said AP and the coverage information at the terminal that said AP reports, and said AP sign and coverage information are reported to location server;
Said location server stores the positional information that said AP identifies corresponding AP, is used for obtaining said location information of terminals according to the positional information of said AP and the coverage information at said terminal.
20. advertisement pushing according to claim 17 system is characterized in that, when the business diagnosis unit of said BRAS also was used to receive user's ownership information, said advertisement pushing system also comprised:
Certificate server is used for said user's ownership information is sent to said BRAS.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
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| CN103036960A (en) * | 2012-12-07 | 2013-04-10 | 中国联合网络通信集团有限公司 | Information push method and information push device and information push system |
| CN103067495A (en) * | 2012-12-26 | 2013-04-24 | 华为技术有限公司 | Method and device pushing information |
| CN103118429A (en) * | 2013-03-12 | 2013-05-22 | 南京烽火星空通信发展有限公司 | WIFI (Wireless Fidelity) positioning method |
| CN103547333A (en) * | 2013-03-26 | 2014-01-29 | 华为技术有限公司 | Ad pushing method, device and system |
| CN103856557A (en) * | 2014-01-15 | 2014-06-11 | 北京奇虎科技有限公司 | Business object processing method and system based on third-party platform |
| CN104317558A (en) * | 2013-02-06 | 2015-01-28 | 三星电子株式会社 | System and method for providing object for using service |
| CN104936288A (en) * | 2015-06-18 | 2015-09-23 | 杭州华三通信技术有限公司 | Terminal address capture method and device |
| CN105338542A (en) * | 2014-06-30 | 2016-02-17 | 奇点新源国际技术开发(北京)有限公司 | Information push method and information push device |
| CN106161567A (en) * | 2015-04-24 | 2016-11-23 | 中兴通讯股份有限公司 | Location information acquisition method and device, advertisement sending method and device |
| CN107067278A (en) * | 2017-03-06 | 2017-08-18 | 北京安博通科技股份有限公司 | Ad data method for pushing and device |
| CN107846453A (en) * | 2017-10-25 | 2018-03-27 | 迈普通信技术股份有限公司 | Data processing method and device |
| CN107862552A (en) * | 2017-11-10 | 2018-03-30 | 北京智钥科技有限公司 | Transmitting advertisement information method, apparatus and system |
| CN108966164A (en) * | 2018-08-22 | 2018-12-07 | 迈普通信技术股份有限公司 | Advertisement sending method, security gateway and terminal |
| CN109275104A (en) * | 2018-09-28 | 2019-01-25 | 上海宝通汎球电子有限公司 | A kind of positioning system and method based on wireless communication technology |
| CN109902239A (en) * | 2019-03-04 | 2019-06-18 | 上海拉扎斯信息科技有限公司 | Information interacting method, device, readable storage medium storing program for executing and electronic equipment |
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| CN103036960A (en) * | 2012-12-07 | 2013-04-10 | 中国联合网络通信集团有限公司 | Information push method and information push device and information push system |
| CN103067495A (en) * | 2012-12-26 | 2013-04-24 | 华为技术有限公司 | Method and device pushing information |
| CN103067495B (en) * | 2012-12-26 | 2016-06-08 | 华为技术有限公司 | A kind of method of pushed information and device |
| CN104317558B (en) * | 2013-02-06 | 2020-01-03 | 三星电子株式会社 | System and method for providing object through which service is used |
| CN104317558A (en) * | 2013-02-06 | 2015-01-28 | 三星电子株式会社 | System and method for providing object for using service |
| US10462021B2 (en) | 2013-02-06 | 2019-10-29 | Samsung Electronics Co., Ltd. | System and method for providing object via which service is used |
| CN103118429A (en) * | 2013-03-12 | 2013-05-22 | 南京烽火星空通信发展有限公司 | WIFI (Wireless Fidelity) positioning method |
| CN103547333B (en) * | 2013-03-26 | 2016-07-06 | 华为技术有限公司 | A kind of advertisement sending method, equipment and system |
| CN103547333A (en) * | 2013-03-26 | 2014-01-29 | 华为技术有限公司 | Ad pushing method, device and system |
| CN103856557B (en) * | 2014-01-15 | 2016-10-12 | 北京奇虎科技有限公司 | The processing method of a kind of business object based on third-party platform and system |
| CN103856557A (en) * | 2014-01-15 | 2014-06-11 | 北京奇虎科技有限公司 | Business object processing method and system based on third-party platform |
| CN105338542A (en) * | 2014-06-30 | 2016-02-17 | 奇点新源国际技术开发(北京)有限公司 | Information push method and information push device |
| CN105338542B (en) * | 2014-06-30 | 2019-03-12 | 奇点新源国际技术开发(北京)有限公司 | Information-pushing method and information push-delivery apparatus |
| CN106161567A (en) * | 2015-04-24 | 2016-11-23 | 中兴通讯股份有限公司 | Location information acquisition method and device, advertisement sending method and device |
| CN104936288A (en) * | 2015-06-18 | 2015-09-23 | 杭州华三通信技术有限公司 | Terminal address capture method and device |
| CN107067278A (en) * | 2017-03-06 | 2017-08-18 | 北京安博通科技股份有限公司 | Ad data method for pushing and device |
| CN107846453A (en) * | 2017-10-25 | 2018-03-27 | 迈普通信技术股份有限公司 | Data processing method and device |
| CN107862552A (en) * | 2017-11-10 | 2018-03-30 | 北京智钥科技有限公司 | Transmitting advertisement information method, apparatus and system |
| CN108966164A (en) * | 2018-08-22 | 2018-12-07 | 迈普通信技术股份有限公司 | Advertisement sending method, security gateway and terminal |
| CN108966164B (en) * | 2018-08-22 | 2021-11-16 | 迈普通信技术股份有限公司 | Advertisement pushing method, security gateway and terminal |
| CN109275104A (en) * | 2018-09-28 | 2019-01-25 | 上海宝通汎球电子有限公司 | A kind of positioning system and method based on wireless communication technology |
| CN109902239A (en) * | 2019-03-04 | 2019-06-18 | 上海拉扎斯信息科技有限公司 | Information interacting method, device, readable storage medium storing program for executing and electronic equipment |
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