CN104317558B

CN104317558B - System and method for providing object through which service is used

Info

Publication number: CN104317558B
Application number: CN201410190502.5A
Authority: CN
Inventors: 李宰荣; 柳种铉; 朴用国
Original assignee: Samsung Electronics Co Ltd
Current assignee: Samsung Electronics Co Ltd
Priority date: 2013-02-06
Filing date: 2014-02-07
Publication date: 2020-01-03
Anticipated expiration: 2034-02-07
Also published as: AU2014215888B2; AU2014215888A1; RU2644133C2; KR20140100869A; RU2015137874A; CN104317558A; KR102160250B1

Abstract

Systems and methods are provided for providing an object through which a service is used. A server of at least one device provided with an object through which a service provided by a service provider is used, the server comprising: a template providing unit configured to provide a service provider with a first template for generating the object, which is not installed on the device but is displayed on a screen of the device by a host program of the device; a template receiving unit configured to receive a second template generated by the service provider by editing the first template from the service provider; a template storage unit configured to store the received second template; and an object generating unit configured to generate the object, by which the service provided by the service provider is used, using the stored second template.

Description

System and method for providing object through which service is used

Cross Reference to Related Applications

The application claims priority as follows: korean patent application No. 10-2013-0085681, filed by the korean intellectual property office at 2013 on 06.02/19, and korean patent application No. 10-2013-0085681, filed by 2013 on 19.07/19, the disclosures of which are incorporated herein in their entireties.

Technical Field

Methods and apparatus consistent with exemplary embodiments relate to providing an object, whereby an object regarding a service to be provided to a device is generated using a template edited by a service provider.

Background

As device capabilities and network technology advance, users are able to receive different services from different service providers through user devices. However, the diversification of service providers and the types of services provided by the service providers make it difficult to search for services suitable for users. Also, it is difficult for a service provider to efficiently collect information about target users who intend to efficiently use services provided by the service provider.

Accordingly, there is a need for a technique of providing a user interface through which services of a service provider can be efficiently recommended to a user so that the user can efficiently use desired services on the user's device. Further, the service provider may have to provide the user with a user interface with which the user can efficiently use the service of the service provider.

Disclosure of Invention

One or more exemplary embodiments provide a system and method for providing an object, whereby an object about a service to be provided to a device can be generated using a template edited by a service provider.

One or more exemplary embodiments provide a system and method for providing an object, whereby a service provider can be provided with an editing tool for editing a template included in an object through which a service is used.

One or more exemplary embodiments provide a system and method for providing objects whereby context items and services of a service provider can be matched to a template using an editing tool.

One or more exemplary embodiments provide a system and method for providing an object, by which information on a context item and a service of a service provider can be loaded using an Application Program Interface (API) included in an editing tool.

Additional aspects will be set forth in part in the description which follows and, in part, will be obvious from the description, or may be learned by practice of the presented embodiments.

According to an aspect of an exemplary embodiment, there is provided a server for providing an object through which a service provided by a service provider is used to at least one device, the server including: a template providing unit configured to provide a service provider with a first template for generating an object, wherein the object is not installed in the device but is displayed on a screen of the device by a host program of the device; a template receiving unit configured to receive a second template from the service provider, the second template being generated by the service provider by editing the first template; a template storage unit configured to store the received second template; and an object generating unit configured to generate an object, through which a service provided by the service provider is used, using the stored second template.

The server may further comprise an object providing unit configured to provide the object to the device according to a current situation of the device.

The template providing unit may be configured to provide the service provider with at least one context model related to service usage, and the second template may be matched with a context model selected by the service provider from the provided at least one context model and matched with a service of the service provider.

The object providing unit may be configured to provide the device with an object comprising a second template matching the context model relating to the current situation of the device.

The object generation unit may be configured to insert information about a reason for providing the object into the second template.

The template providing unit may be configured to provide the service provider with at least one context model related to service usage, wherein the context model comprises a plurality of context items and a type of service matching the plurality of context items.

At least one of the plurality of context items selected by the service provider may be matched with the second template by the service provider.

The template providing unit may be configured to provide the service provider with an editing tool for editing the first template, wherein the editing tool is used by the service provider for editing the first template.

The editing tool may be used by the service provider to insert information about the service of the service provider into the first template.

The editing tool may be used by the service provider to select context items and services to be matched with the second template.

The editing tool may be displayed on a display of the service provider through a user interface. The user interface includes an area for selecting a context item, an area for selecting a service, and an area for inserting information about the service.

The editing tool may include a context Application Program Interface (API), wherein the context API is used by a service provider to load a context model related to service usage from a server.

The editing tool may include a contextual Application Program Interface (API), where the contextual API is used by the service provider to load information about the service of the service provider.

The object may include a user interface containing icons, text, images, and link information of contents provided through the service, and description information about functions of the object.

According to an aspect of another exemplary embodiment, there is provided a method of providing an object, by which a service provided by a service provider is used by a server, to at least one device, wherein the method is performed by the server, the method comprising: providing a service provider with a first template for generating the object, the object not being installed on the at least one device but being displayed on a screen of the at least one device by a host program of the at least one device; receiving, from the service provider, a second template generated by the service provider by editing the first template; and generating an object by which the service of the service provider is used, using the received second template.

The method may further comprise providing the object to the at least one device based on a current condition of the at least one device.

The method may further include providing the service provider with at least one context model related to service usage, and the second template may be matched with a context model selected by the service provider from the at least one provided context model and matched with the service of the service provider.

In providing the object, the at least one device may be provided with an object comprising a second template matching a context model related to a current situation of the at least one device.

In generating the object, information about a reason for the object being provided may be inserted into the second template.

The method may further include providing at least one context model related to service usage to the service provider, and the context model may include a plurality of context items and types of services matching the plurality of context items.

The method may further include providing an editing tool to the service provider for editing the first template, and the editing tool is used by the service provider for editing the first template.

The object may include a user interface including icons, text, images, and link information of contents provided through the service, and description information about functions of the object.

According to an aspect of another exemplary embodiment, there is provided a method of providing a template to a server, the template being used by a service provider to generate an object for providing a service of the service provider, the method comprising: receiving a first template for generating an object from a server, the object not being installed on a device but being displayed on a screen of the device by a host program of the device; generating a second template by editing the first template; and providing the generated second template to the server, wherein the second template is used by the server to generate the object.

The second template may be matched with context items included in the at least one context model received from the server and matched with a service of the service provider.

The method may further include receiving an editing tool from the server for editing the first template, wherein the first template is edited using the editing tool while the second template is generated.

In generating the second template, the context items may be matched with the second template using an editing tool.

In generating the second template, the service of the service provider may be matched with the second template using an editing tool.

In generating the second template, service information about the service provider may be inserted into the first template using the first editing tool.

According to an aspect of another exemplary embodiment, there is provided a non-transitory computer-readable medium storing a program causing a computer to execute a method of providing an object, through which a service provided by a service provider is used by a server, to at least one device, wherein the method is performed by the server, the method including: providing a first template to a service provider for generating an object that is not installed on at least one device but is displayed on a screen of the at least one device by a host program of the at least one device; receiving, from the service provider, a second template generated by the service provider by editing the first template; and generating an object through which the service of the service provider is used, using the received second template.

According to an aspect of another exemplary embodiment, there is provided a non-transitory computer-readable medium storing a program for causing a computer to execute a method of providing a template to a server, the template being used by a service provider to generate an object for providing a service of the service provider, the method including: receiving a first template for generating an object from a server, the object not being installed on a device but being displayed on a screen of the device by a host program of the device; generating a second template by editing the first template; and providing the generated second template to the server, wherein the second template is used by the server to generate the object.

Drawings

The foregoing and/or other aspects will be apparent from and more readily appreciated by the following description of the exemplary embodiments, taken in conjunction with the accompanying drawings, as follows:

FIG. 1 is a schematic diagram of a system for providing objects through which services are used in accordance with an illustrative embodiment;

FIG. 2 is a flowchart illustrating a method of providing an object through which a service is used according to an exemplary embodiment;

FIG. 3 is a flowchart illustrating modeling of context information on a server in accordance with an illustrative embodiment;

FIG. 4 is a diagram illustrating a context model generated with respect to a broadcast service in accordance with an illustrative embodiment;

FIG. 5 is a flowchart illustrating a method of generating an object through which a service is used, according to an exemplary embodiment;

FIG. 6 is a flowchart illustrating a method of generating a second template on a service provider in accordance with an illustrative embodiment;

FIG. 7 is a flowchart illustrating a method of generating an object on a server through which a service is used, according to another exemplary embodiment;

FIG. 8 is a flowchart illustrating a method at a service provider of providing a server with a generate second template command in accordance with another illustrative embodiment;

FIGS. 9A and 9B illustrate a first template according to an exemplary embodiment;

FIG. 10 is an external block diagram of an editing tool in accordance with an exemplary embodiment;

FIG. 11 illustrates an example of editing a first template using an editing tool in accordance with an illustrative embodiment;

FIG. 12 is a table showing values matched with a first template according to an example embodiment;

fig. 13 is a diagram illustrating values matched with a second template according to an exemplary embodiment;

FIG. 14 is a flowchart illustrating a method of purchasing context items on a service provider in accordance with an illustrative embodiment;

15A and 15B illustrate examples of displaying on a device an object through which a service is used according to an exemplary embodiment;

FIGS. 16A and 16B illustrate an example of displaying an object through which a service is used on a device according to an exemplary embodiment;

fig. 17A and 17B are diagrams illustrating an object through which a picture sharing service is used according to an exemplary embodiment;

18A, 18B, and 18C are diagrams illustrating objects through which a personal security service is used according to an example embodiment;

fig. 19A and 19B are diagrams illustrating an example in which a current location and an advertisement are displayed on an object through which a personal security service is used according to an exemplary embodiment;

fig. 20A, 20B, 21A, and 21B are diagrams illustrating objects through which a music sharing service is used;

22A, 22B, and 22C illustrate a second template according to an exemplary embodiment;

FIG. 23 is a block diagram of a server in accordance with an illustrative embodiment;

FIG. 24 is a block diagram of an apparatus according to an example embodiment;

FIG. 25 is a block diagram of a service provider in accordance with an illustrative embodiment;

fig. 26 illustrates a table displaying a portion of context information gathered and classified by a device and a cloud server, according to an example embodiment.

Detailed Description

The drawings illustrating exemplary embodiments are referenced in order to obtain a thorough understanding of the exemplary embodiments, their advantages, and objects that may or may not be achieved by the exemplary embodiments. Hereinafter, exemplary embodiments will be described in detail with reference to the accompanying drawings. Like reference symbols in the various drawings indicate like elements.

In the present specification, when a constituent element is "connected" or "connected" to another constituent element, the constituent element is in contact with or connected to the other constituent element, not only directly but also electrically through at least another constituent element interposed therebetween. In addition, when a portion may "include" a certain constituent element, it is not understood as excluding another constituent element but is understood as further including other constituent element unless specifically stated otherwise.

In addition, in the present specification, an object through which a service is used refers to the following user interface: through the user interface, the services of the service provider are used. The objects through which the service is used may be the following user interfaces: through the user interface, services provided by a server or a content provider are provided. Examples of objects through which a service is used may include user interfaces that include icons, text, images, and link information, as well as descriptions of the functionality of the object.

In addition, the device may receive the object from the server and may use a service of the service provider with the received object based on a user input to the object. The device may obtain content from applications, data sources, servers, and content providers in the device and process the content with the object. Additionally, the object may be the following user interface: predetermined services provided based on context information of a user (or device) are encapsulated in the user interface.

In addition, objects may not be installed on or executed by the device, but may be translated by the device's host program for display on the device screen or for use by the user. For example, the object may be a widget, but is not limited thereto. In addition, objects may not be installed on or executed by the device, but are displayed as additional windows on the device screen by the device's host program.

In addition, in the present specification, the context information refers to information on a case where the device has used a service. Additionally, context information may include any information that may identify an environmental condition, object, or related user (or device) state between the user (or device) and the computing environment with respect to the use of the service. The device may use different types of services in different situations, and context information about the service usage of the device may be collected by the server.

In addition, the context item in the present specification refers to a specific item included in the context information, and may include, for example, a user who has used a service, a type of a device that has used a service, a service use time, a service use location, other users who have also used a service, or an application executed in a device, but is not limited thereto.

In addition, in the present specification, a context model refers to a model obtained by matching at least one context item with a predetermined service type of a predetermined service. For example, a broadcast service of a drama in the morning may be matched with at least one context item, such as a user who has used the service, a type of a device that has used the service, a service use time, a service use location, other users who have also used the service, and an application executed in the device.

In this specification, a service includes all types of services provided to a device by a service provider. Examples of the service include a broadcasting service, a content sharing service, a content providing service, a power management service, a game providing service, a chat service, a document composition service, a search service, a phone call service, a photographing service, a traffic recommendation service, a personal security service, a friend recommendation service, and a video playback service, but are not limited thereto. In addition, the service provider may be a server or a device that provides a service.

Hereinafter, the present invention will be described in detail with reference to the accompanying drawings.

Fig. 1 is a schematic diagram of a system for providing an object through which a service is used according to an exemplary embodiment.

As shown in fig. 1, the system for providing an object through which a service is used includes at least one device 1000, a server 2000, and at least one service provider 3000.

In the system of providing an object of fig. 1, the server 2000 collects context information on service usage from the device 1000 and provides the service provider 3000 with the context information, a template for generating an object, and an editing tool. In addition, the service provider 3000 edits the template received from the server 2000 and requests the server 2000 to purchase a predetermined context item. In addition, the server 2000 generates an object using the edited template, and provides the generated object to the apparatus 1000 in the case where the predetermined context item is identical or similar. In addition, the server 2000 calculates an amount credited to the service provider 3000 based on the object provided.

Specifically, the apparatus 1000 provides the server 2000 with context information related to service usage. Examples of context information may include context items such as the type of service, the user who has used the service, the type of device that has used the service, the time of service usage, the location of service usage, other users who have also used the service, and applications executing in the device.

In addition, the device 1000 receives an object through which a service is received from the server 2000, the service being recommended according to the condition of the device 1000. In addition, the device 1000 can use the service of the service provider 3000 with the received object.

Device 1000 may be a smart phone, mobile phone, Personal Digital Assistant (PDA), laptop, media player, Global Positioning System (GPS) device, and other mobile or non-mobile computing devices. Additionally, device 1000 may be a wearable device. For example, the device 1000 may be a watch, glasses, hair band, or ring having a communication function and a data processing function. However, exemplary embodiments are not limited thereto, and the device 1000 may include all types of devices capable of receiving an object from the server 2000 through a network and executing the object.

The server 2000 receives context information on service usage from the device 1000 and models the received context information. The server 2000 may recommend at least one context item regarding a predetermined service type of the predetermined service. In addition, the server 2000 may match the recommended context item with the service type, thereby generating a predetermined context model. A portion of the context information may be provided to the service provider 3000. Optionally, the context model or context items may be provided to the service provider 3000.

In addition, the server 2000 may provide the service provider 3000 with a template and an editing tool for generating an object, and may receive the template edited by the service provider 3000 from the service provider 3000, and may generate an object to be provided to the device 1000. In this case, the template received from the service provider 3000 may be matched with the predetermined context item and the predetermined service.

In addition, the server 2000 provides the generated object to the device 1000. The server 2000 may monitor the condition of the device 1000 and provide the device 1000 with a predetermined object in a predetermined condition. In addition, the server 2000 may calculate an accounting amount to be billed to the service provider 3000 according to a predetermined accounting method.

The service provider 3000 may edit the template using the editing tool received from the server 2000. The service provider 3000 can match a predetermined context model, a predetermined context item, and a predetermined service with a template. In this case, the service provider 3000 may request the server 2000 to purchase the matching context item. In addition, the service provider 3000 may insert service information about the matched service into the template.

Thus, services matched by the service provider 3000 can be provided to the device 1000, the device 1000 being in the same or similar situation as the context items matched by the service provider 3000.

Fig. 2 is a flowchart illustrating a method of providing an object through which a service is used according to an exemplary embodiment.

The server 2000 receives context information from the second device 1000-2 in operation S200 and receives context information from the first device 1000-1 in operation S205. The server 2000 may receive the context information to generate a context model described later. Additionally, the server 2000 may receive context information to determine the current situation of the first device 1000-1 and the current situation of the second device 1000-2.

The context information refers to information about a situation where the device has used a service. The device 1000 may use different types of services in different situations, and contextual information about the service usage of the device 1000 may be collected by the server 2000. In addition, the context item refers to a specific item included in the context information, and may include, for example, a user who has used a service, a type of a device that has used the service, a service use time, a service use location, other users who have also used the service, and an application executed in the device, but is not limited thereto.

Additionally, context information may include any information that may identify an environmental condition, an object, or a user (or device 1000) state between the user (or device 1000) and the computing environment. In addition, the context information may be abstracted by the server 2000 and may be classified into different types according to the abstraction level.

In addition, the contextual information may include sensor data collected by sensors included in device 1000, data about applications operating in device 1000 through user input, and data related to cloud servers that device 1000 has used.

In addition, as shown in fig. 26, the collected data may include, for example, stream data, event information, and web service (cloud computing) information.

Flow information is information collected in real-time and may include, for example, sensor data collected by device 1000 in real-time. In addition, the event information refers to information generated when an event is generated, and may include, for example, data regarding a setting change of the device 1000. In addition, the web service information is information on use of a web service, and may include information on different contents that the device 1000 has used by accessing different network resources (e.g., a cloud server). web service information may include a large amount of information provided by network resources and thus may be updated using cloud computing methods.

In operation S210, the server 2000 generates a context model by modeling context information. The server 2000 may model the context information by recommending context items according to service types. With respect to the predetermined service, the server 2000 may recommend at least one of: a user who has used the service, a type of device that has used the service, a service usage time, a service usage location, other users who have also used the service, and an application executing in the device. For example, if a housewife often sees a play in the morning on TV on weekdays morning, the server 2000 may recommend context items such as "weekdays morning", "housewife", and "TV" with respect to "play in the morning broadcast service.

In addition, the server 2000 may generate a context model by matching the service type with the recommended context item. For example, the server 2000 may match "drama broadcasting service in the morning" with "weekday morning", "housewife", and "TV", thereby generating a context model. The context model may be used by the service provider 3000 to determine which context items match the services of the service provider 3000.

In operation S210, the server 2000 may model the context information using a predetermined context engine (not shown). The server 2000 may generate the context model by inferring the collected context information using different methods. The server 2000 may model the context information using, for example, at least one of an ontology-based approach and a probability-based approach.

In addition, the server 2000 may store the context information by being classified the same as the dynamic information and the static information, and may abstract at least a part of the context information according to a predetermined rule. Examples of context information include specific context information, base context information, and summary context information. The specific context information refers to unprocessed data, and may be data collected by a sensor included in the device 1000, an application, or through a cloud server. The specific context information may include, for example, a GPS latitude/longitude value or a WiFi Service Set Identifier (SSID). In addition, the information included in the table of fig. 19 may be specific context information. In addition, the underlying context information may be a context identified using statistical data that is collected by analyzing specific context information over a predetermined period of time. In addition, the summary context information may be information derived from the specific context information and the base context information. The summary context information may depend on the domain. For example, "Samsung Coex Mall" is identified as the location of device 1000 based on a GPS value (37.511238, 127.059602), and the identified location is determined to be similar to a location listed in a user event calendar. And determines that the stopped state of the apparatus 1000 is maintained for a predetermined period of time due to the analysis of the GPS and the accelerator of the apparatus 1000. The bluetooth ID of the enrolled participant device in the user event calendar may be identified. In this case, it can be inferred that the corresponding situation is "i want not to be disturbed".

In addition, the server 2000 may generate the context model by distinguishing context items using specific context information, base context information, and summary context information and matching the context items with a predetermined service.

In operation S215, the server 2000 provides the service provider 3000 with a first template of a generated object. The first template may include a plurality of areas, such as an area for inserting a description of a service, an area for inserting an image related to the service, and an area for inserting a menu and an icon through which the service is used, but is not limited thereto. In addition, the server 2000 may determine in advance a structure of a template generating an object according to the service type and the context model.

In addition, the first template may also be determined in advance from the user or the device 1000. The server 2000 may previously determine a first template to be provided to the user's device 1000 according to the user's preference, and may provide the determined first template to the service provider 3000.

In addition, the server 2000 may first provide the service provider 3000 with an editing tool described later. An editing tool may be used to edit the first template. In this case, when the service provider 3000 selects a predetermined context model or a predetermined service type using an editing tool, the server 2000 may provide a template corresponding to the selected context model or the selected service type as the first template. The service provider 3000 can receive at least one context model using an editing tool, and can select at least one of the received context models. In addition, upon the service provider 3000 selecting a context model, the editing tool may load a first template corresponding to the selected context model from the server 2000.

In addition, the first template provided to the service provider 3000 will be described later in more detail with reference to fig. 9.

In operation S220, the service provider 3000 edits the first template to generate a second template. The service provider 3000 may edit the first template using an editing tool provided by the server 2000. In addition, the editing tool may be displayed on a display device (not shown) included in the service provider 3000 using a user interface including at least one of an area for selecting a context model, an area for selecting a context item, an area for selecting a service of the service provider 3000, and an area for inserting information about the service of the service provider 3000.

The service provider 3000 may match its services with the first template using an editing tool. For example, when the service provider 3000 selects an area for selecting a service included in a user interface of the editing tool, the editing tool may load a service list of the service provider 3000, which is stored in a Database (DB) of the service provider 3000. In addition, by selecting one of the items of the loaded service list, the service provider 3000 may match the selected service with the first template. In this specification, a first template edited by the service provider 3000 is referred to as a second template, so that matching a selected service with the first template may be interpreted as matching the selected service with the second template.

Additionally, the service provider 3000 may utilize an editing tool to match the context item with the first template. For example, when the service provider 3000 selects an area for selecting a context item included in a user interface of the editing tool, the editing tool may load at least one context item from a DB (not shown) of the server 2000. In addition, the service provider 3000 may match the selected context item with the first template by selecting one of the loaded context items.

In addition, the service provider 3000 may insert service information related to the selected service into the first template using an editing tool. The service information refers to information about a service of the service provider 3000, and may include, for example, a service title, a link address to download content related to the service, an image related to the service, text related to the service, and activity information to provide the service, but is not limited thereto. The activity of providing a service refers to an operation of providing a service based on a user input with respect to the second template (the edited first template), and may include, for example, an operation of transmitting or receiving predetermined data or displaying a lower ranked template according to a user touch input with respect to the second template.

In operation S225, the service provider 3000 provides the server 2000 with the second template. The service provider 3000 may request the server 2000 to purchase a context item included in the second template while providing the second template to the server 2000. In this case, the service provider 3000 may provide the server 2000 with information about the billing method and a purchase request. The billing method may include at least one of the following methods: an auction method, a group purchase method, an exclusive purchase method, a method of billing the amount according to the exposure degree of the object, and a method of billing the amount according to the use of the service by the object, but is not limited thereto.

In addition, the second template provided to the server 2000 may be stored in a DB (not shown) of the server 2000.

Although the service provider 3000 described above requests the server 2000 to purchase a context item while providing the second template to the server 2000, exemplary embodiments are not limited thereto. In operation S220, when the service provider 3000 edits the first template, the service provider 3000 may select a context item and may request the server 2000 to purchase the selected context item.

In operation S230, the server 2000 determines the current situation of the device 1000. Server 2000 may monitor, for example, a user of device 1000, a type of device 1000, a location of device 1000, a current time, a work day, or an application executing on device 1000, but is not limited to such.

In operation S235, the server 2000 extracts at least one second template corresponding to the monitored current situation of the device 1000 from the DB (not shown). The server 2000 may compare the current situation with the context items included in the second template. Additionally, server 2000 can extract a second template from a DB (not shown) that includes context items corresponding to the monitored current condition of device 1000. For example, if the housewife turns on a TV in the morning on a weekday, the server 2000 may extract a second template from a DB (not shown) that matches context items such as "housewife", "morning on a weekday", and "TV".

In operation S240, the server 2000 generates an object through which the service is used, using the second template. The server 2000 may generate or select information on a basis of recommending an object, through which a service of the service provider 3000 is used, to the device 1000, and may insert the generated recommendation basis into the object.

For example, the server 2000 may insert into the second template recommendation reasons such as "photos taken in the past with friends you meet today", "photos taken with people talking on the phone one hour ago", "recommending friends in the vicinity of you", "recommending friends who listened to music you were listening", "recommending music you listen to frequently in the past but not recently", and "photos taken today one year ago".

In addition, the server 2000 may generate an object by combining a template received from the service provider 3000 with a template received from at least one other service provider (not shown). However, if the service provider 3000 has purchased a context item using an exclusive purchase method, the server 2000 may not include a template of another service provider (not shown) in the object.

The server 2000 provides the first device 1000-1 with the object in operation S245. The server 2000 may compare the context items that the service provider 3000 has purchased with the current situation of the device 1000 and may provide the device 1000 with objects based on the comparison result. When the context item that the service provider 3000 has purchased is the same as or similar to the current situation of the first device 1000-1, the server 2000 may provide the first device 1000-1 with an object for using the service of the service provider 3000.

In operation S250, the first device 1000-1 uses the service provided by the service provider 3000 using the received object. The object includes link information through which data related to a service provided by the service provider 3000 is received, and the first device 1000-1 may receive the service from the service provider 3000 using the link information included in the object.

In addition, the first device 1000-1 may provide the server 2000 with objects and information on service usage. The first device 1000-1 may provide the server 2000 with, for example, the number of times the object is executed, the number of times the service of the service provider 3000 is used by the object, the number of times predetermined data is purchased, items or products using the service of the service provider 3000, and information on purchase price.

As described above, the service provider 3000 may generate the second template by editing the first template. In addition, when the second template matches a predetermined context item and a predetermined service, if the case of the device 1000 corresponds to the context item matching the second template, an object including the second template may be provided to the device 1000.

In operation S255, the server 2000 calculates a billing amount with respect to the service provider 3000. The server 2000 may calculate a billing amount billed to the service provider 3000 based on information such as the number of times the device 1000 executes the object of the service provider 3000, the number of times the device 1000 has used the service with the object of the service provider 3000, and the service charge for the device 1000 that has used the object for using the service of the service provider 3000.

Fig. 3 is a flowchart illustrating a method of modeling context information on the server 2000, according to an example embodiment.

The server 2000 receives the context information from the second device 1000-2 in operation S300, and the server 2000 receives the context information from the first device 1000-1 in operation S305. The context information refers to information regarding a case where the device 1000 has used a service. The device 1000 may use different types of services in different situations, and context information regarding the service usage of the device 1000 may be collected by the server 2000. In addition, the context item refers to a specific item included in the context information, and may include, for example, a user who has used a service, a type of a device that has used the service, a service use time, a service use location, other users who have also used the service, or an application executed in the device, but is not limited thereto.

In operation S310, the server 2000 recommends a context item according to a service type based on the context information. The server 2000 may determine that the service is used more than a preset number of times and may recommend at least one context item based on the frequency use case. The server 2000 may recommend, for example, at least one of the following with respect to the predetermined service: a user who has used a service, a type of device that has used a service, a service usage time, a service usage location, other users who have also used a service, or an application executing in a device. For example, if the housewife watches a drama in the morning on the TV more than a preset number, the server 2000 may recommend context items such as "weekday morning", "housewife", and "TV" with respect to the "drama broadcasting service in the morning". In addition, for example, if the user is at school and the number of times the user shares photos taken at school exceeds a preset frequency, the server 2000 may recommend context items such as "school", "friend", and "now" with respect to the "photo sharing service". In addition, if the number of times that the worker uses taxis near their home exceeds a preset frequency, the server 2000 may recommend context items such as "weekday morning", "worker", and "near home" with respect to the "taxi recommendation service".

In operation S315, the server 2000 may generate a context model by matching the recommended context item with the service type. The server 2000 may generate the context model by matching at least one of the recommended context items with the service type.

For example, the server 2000 may generate the context model by matching "drama broadcasting service in morning" with at least one of "weekday morning", "housewife", and "TV". In addition, for example, the server 2000 may generate the context model by matching "photosharing service" with "school", "friends", and "now". In addition, for example, the server 2000 may generate the context model by matching "taxi recommendation service" with "weekday morning", "workers", and "near home".

In addition, information about the generated context model may be provided to the service provider 3000, and the service provider 3000 may use the context model to determine which service matches which context item.

Fig. 4 is a diagram illustrating a generated context model for a broadcast service according to an example embodiment.

Referring to fig. 4, the context items may include an item about service use time, an item about a user who has used the service, and an item about a device that has used the service. In addition, context items regarding service usage time may include, for example, "weekday morning," weekend afternoon, "" weekend evening, "and" evening hours. In addition, the context items about the user who has used the service may include, for example, "housewife," "student (teenager)," student (twenties), "and" male. In addition, the context items regarding the devices that have used the service may include, for example, "mobile device", "TV", and "PC".

In addition, examples of the service types regarding the broadcast service may include "morning drama", "drama performance", "english lesson", and "baseball playback".

In addition, the server 2000 may determine a case where the service has been used more than a preset frequency, and may recommend a context item for the service. For example, the server 2000 may recommend "weekday morning", "housewife", and "TV" for "drama in the morning". In addition, for example, the server 2000 may recommend "weekend evening", "students (teenagers and twenties)", and "mobile device" for "comedy shows".

In addition, the server 2000 may match at least one of "weekday morning", "housewife", and "TV" with "drama in morning" to generate the context model 1. In addition, server 2000 may match at least one of "weekend evening", "students (teenagers and twenties)", and "mobile devices" with "comedy performances" to generate context model 2.

Fig. 5 is a flowchart illustrating a method of generating an object through which a service is used on the server 2000 according to an exemplary embodiment. In fig. 5, the service provider 3000 may download an editing tool and generate a second template using the downloaded editing tool, and the server 2000 may generate an object using the second template.

In operation S500, the server 2000 provides the service provider 3000 with an editing tool. The server 2000 may provide the service provider 3000 with a file of the editing tool or a link address to download the editing tool. The editing tool may be accessible through a user interface comprising, for example, at least one of the following areas: an area for selecting a context model, an area for selecting a context item, an area for selecting a service of the service provider 3000, and an area for inserting information about the service of the service provider 3000, to be displayed on a display device (not shown) included in the service provider 3000. Additionally, the editing tool may include a plurality of Application Program Interfaces (APIs) for editing the first template. The editing tool may include, but is not limited to, an API to select a context model, an API to select a context item, an API to select a service of the service provider 3000, an API to insert service information of the service provider 3000 into the first template, and an API to modify the appearance of the first template.

In operation S505, the server 2000 provides the service provider 3000 with information about the context model and the context items. When the service provider 3000 selects a model selection area included in the user interface of the editing tool, the editing tool may load information on the context model from a DB (not shown) of the server 2000. In this case, the server 2000 may provide the service provider 3000 with information about a context model related to the service of the service provider 3000.

In addition, when the service provider 3000 selects an area for selecting a context item included in a user interface of the editing tool, the editing tool may load the context item from a DB (not shown) of the server 2000. In this case, the server 2000 may recommend the context item included in the context model selected by the service provider 3000 to the service provider 3000, but the embodiment of the present invention is not limited thereto. Regardless of the context model selected by the service provider 3000, the server 2000 may also provide the service provider 3000 with predetermined context items stored in a DB (not shown).

In operation S510, the server 2000 provides the service provider 3000 with a first template. When the service provider 3000 selects the context model, the server 2000 may provide the service provider 3000 with the first template according to a service type corresponding to the context model. In addition, when the service provider 3000 selects a predetermined service type, the server 2000 may provide the service provider 3000 with the first template according to the selected service type. In this case, the first template may be previously generated according to the service type and stored in the server 2000.

In operation S515, the service provider 3000 generates a second template by editing the first template using an editing tool. The service provider 3000 may utilize an editing tool to match the context item with the first template. For example, at least one context item may be displayed on an area included in a user interface of the editing tool for selecting the context item. In addition, the service provider 3000 may select one of the displayed context items to match the selected context item with the first template.

Additionally, using the editing tool, the service provider 3000 may match its services with the first template. For example, when the service provider 3000 selects a service selection area included in the user interface of the editing tool, the editing tool may load a service list of the service provider 3000 stored in a DB (not shown) of the service provider 3000. In addition, by selecting a service of the loaded service list, the service provider 3000 may match the selected service with the first template.

In addition, the service provider 3000 may insert service information related to the selected service into the first template using an editing tool. The service information is information about a service of the service provider 3000, and may include, for example, a service title, a link address to download content related to the service, an image related to the service, text related to the service, and activity information to provide the service, but is not limited thereto. The activity of providing the service refers to an operation of providing the service based on a user input with respect to the first template, and it may include, for example, an operation of transmitting or receiving predetermined data or displaying a lower ranked template according to a user touch input with respect to the first template.

In operation S520, the service provider 3000 provides the server 2000 with the second template. The service provider 3000 may request the server 2000 to purchase a context item while providing the second template to the server 2000. However, the exemplary embodiment is not limited thereto, and when the service provider 3000 edits the first template in operation S515, the service provider 3000 may select a context item and request the server 2000 to purchase the selected context item.

In operation S525, the server 2000 stores the second template. The server 2000 may store the second template received from the service provider 3000 in a DB (not shown) of the server 2000. The server 2000 may match the second template with the service type, the identification value of the service provider 3000, the identification value of the service provider 3000, and the context item, and store them.

In operation S530, the server 2000 inserts recommendation information into the second template. The recommendation information refers to information on a basis of recommending the second template to the apparatus 1000. The recommendation information may be generated based on the context items and services matching the second template. For example, if the context items matching the second template are "housewife", "weekday morning", and "TV", and the service matching the second template is "drama am AA", the server 2000 may insert a recommendation reason, such as "TV drama you like to watch in weekday morning", into the second template. In addition, the server 2000 may complete an object through which a service is used using a second template into which a reason for recommendation is inserted.

In addition, for example, the server 2000 may generate or select a recommendation reason based on a date, time, and location when the content provided by the service is generated, a usage history of the content by the user, and a relationship between the usage of the content and the usage of the device 1000. In this case, the date and time and the position when the content is generated can be obtained from the metadata. In addition, the relationship between the use of the content and the use of the device 1000 may be identified based on relationship information stored on a Social Network Service (SNS) server, a history of message transmission between users, or a history of content sharing between users, but is not limited thereto.

Fig. 6 is a flowchart illustrating a method of generating a second template on the service provider 3000 according to an exemplary embodiment. In fig. 6, the service provider 3000 downloads an editing tool, and may generate a second template using the downloaded editing tool.

In operation S600, the service provider 3000 downloads the editing tool and runs it. The service provider 3000 may download the editing tool from the server 2000 or receive information about a link through which the editing tool can be downloaded from the server 2000. In addition, the editing tool being run may be displayed on a display device (not shown) of the service provider 3000 through a user interface that includes at least one of the following areas: an area for selecting a context model, an area for selecting a context item, an area for selecting a service of the service provider 3000, and an area for inserting information about the service of the service provider 3000.

In operation S605, the service provider 3000 selects a context model. On the editing tool, a list of context models may be displayed on the area for selecting a context model. The context model list is provided by the server 2000 based on the type of service provided by the service provider 3000. For example, when the service provider 3000 provides a broadcast service, the server 2000 may provide the service provider 3000 with a context model list regarding the broadcast service.

In addition, when the service provider 3000 selects one context model from the context model list, the server 2000 may provide the service provider 3000 with information about the selected context model and a first template matching the selected context model.

In operation S610, the service provider 3000 selects a context item. A list including at least one context item related to the selected context model may be displayed in an area on the editing tool for selecting the context item. In addition, when the service provider 3000 selects at least one context item, the selected context item may be matched with the edited first template (second template). Thus, an object including the second template can be provided to the apparatus 1000 in a condition corresponding to the selected context item. For example, when the service provider 3000 selects "housewife" and "workday morning" from "housewife", "workday morning", and "TV", an object including the second template may be provided to the device 1000 owned by the housewife in workday morning.

In operation S615, the service provider 3000 selects a service to be provided through the edited first template (second template). In an area for selecting a service of the editing tool, a service list of the service provider 3000 may be displayed, and the service provider 3000 may select a predetermined service from the displayed service list.

In operation S620, the service provider 3000 inserts service information into the first template using an editing tool. The service information is information about a service of the service provider 3000, and it may include, for example, a service title, a link address to download content provided through the service, an image related to the service, text related to the service, and activity information to provide the service, but is not limited thereto. The activity of providing the service refers to an operation of providing the service based on a user input with respect to the second template (the edited first template), and may include, for example, an operation of transmitting or receiving predetermined data or displaying a lower-level template according to a touch input of the user with respect to the second template.

Fig. 7 is a flowchart illustrating a method of generating an object through which a service is used on the server 2000 according to another exemplary embodiment. In fig. 7, the service provider 3000 may use an editing tool by accessing the server 2000, and the server 2000 may generate a second template based on an editing command transmitted from the service provider 3000 and generate an object.

In operation S700, the server 2000 provides link information through which an editing tool is used. The link information may be an access address of the web server through which an editing tool may be used. In addition, the web server may be the server 2000 or an external server (not shown). Hereinafter, an embodiment in which the server 2000 is a web server will be described.

In operation S705, the service provider 3000 accesses the server 2000 to edit the first template. The service provider 3000 can access the server 2000 providing the editing tool using the link information received in operation S700. In addition, the service provider 3000 may use an editing tool running on the server 2000.

In operation S710, the service provider 3000 transmits a command to edit the first template to the server 2000. Using an editing tool running on the server 2000, the service provider 3000 may provide the server 2000 with commands to edit the first template. The command to edit the first template may be a predetermined control command, but is not limited thereto. The command of the first template may be a predetermined input signal.

The service provider 3000 may provide the server 2000 with a command to select a context model, a command to select a context item, and a command to select a service. In addition, the service provider 3000 may provide the server 2000 with service information to be inserted into the first template, and provide the server 2000 with a command to insert the service information into the first template. The service information refers to information about a service of the service provider 3000, and may include, for example, a service title, a link address to download content related to the service, an image related to the service, text related to the service, and activity information to provide the service, but is not limited thereto. The activity of providing the service refers to an operation of providing the service based on a user input with respect to the first template, and may include, for example, an operation of transmitting or receiving predetermined data or displaying a lower level template according to a touch input of the user with respect to the first template.

The server 2000 may generate a second template by editing the first template according to the received command in operation S715. The server 2000 may select a predetermined context model and may display a first template related to the selected context model on a user interface of the editing tool based on a command to select the context model. Additionally, the server 2000 may display the context items on a user interface of the editing tool. In addition, the server 2000 may match the context item with the first template based on a command to select the context item.

In addition, the server 2000 may select a service of the service provider 3000 and insert service information about the selected service into the first template based on a command to select the service.

In operation S720, the server 2000 stores the second template (the edited first template). The server 2000 may also store the second template received from the service provider 3000 in a DB (not shown) of the server 2000. The server 2000 may match the second template with the service type, the identification value of the service provider 3000, the identification value of the service provider 3000, and the context item.

In operation S725, the server 2000 inserts recommendation information into the second template. The recommendation information refers to information on a basis of recommending the second template to the apparatus 1000. The recommendation information may be generated based on the context item matching the second template. For example, if the context items matched with the second template are "housewife", "weekday morning", and "TV", and the service matched with the second template is "drama am AA", the server 2000 may insert the following recommendation cause information into the second template: for example "TV drama you want to watch in the morning on a weekday". In addition, the server 2000 may complete the object through which the service is used according to the inserted second template using the recommendation.

Fig. 8 is a flowchart illustrating a method of providing a command to the server 2000 to generate a second template on the service provider 3000 according to another exemplary embodiment. In fig. 8, the service provider 3000 may use an editing tool by accessing the server 2000, and may provide a command for editing the first template to the server 2000.

In operation S800, the service provider 3000 accesses the server 2000 to edit the first template. The service provider 3000 may access the server 2000 through the link information received from the server 2000, and through the server 2000, an editing tool is provided.

In operation S805, the service provider 3000 transmits a command to select a context model to the server 2000. When the service provider 3000 accesses the server 2000 to use the editing tool, a user interface of the editing tool may be displayed on a display device (not shown) of the service provider 3000. In addition, the server 2000 may display a list of context models on a user interface of the editing tool, and the service provider 3000 may provide the server 2000 with an input signal for selecting a predetermined context model from the list of context models. Accordingly, the server 2000 may display the first template related to the selected context model on the user interface of the editing tool, and may display the context item list related to the selected context model on the user interface of the editing tool. However, the exemplary embodiments are not limited thereto, and regardless of the selected context model, the server 2000 may also display the context item list on the user interface of the editing tool.

In operation S810, the service provider 3000 transmits a context item selection command to the server 2000. The service provider 3000 may also provide an input signal to the server 2000 to select at least one context item from the list of context items. In addition, the server 2000 may select a predetermined context item based on an input signal selecting the context item and match the selected context item with the first template.

In operation S815, the service provider 3000 transmits a command to select a service of the service provider 3000 to the server 2000. When the service provider 3000 provides the server 2000 with an input signal for selecting a service selection area on the user interface of the editing tool and transmits a list of services of the service provider 3000 to the server 2000, the server 2000 may display the list of services of the service provider 3000 on the user interface of the editing tool.

In addition, when the service provider 3000 provides the server 2000 with an input signal selecting a predetermined service from the service list, the server 2000 may select the predetermined service and match the selected service with the first template.

In operation S820, the service provider 3000 transmits a command to insert service information into the first template, together with the service information, to the server 2000. The service provider 3000 may select a predetermined region included in the first template using an editing tool and insert predetermined service information into the selected region. The first template may include a plurality of areas, such as an area for inserting a description of a service, an area for inserting an image related to the service, and an area for inserting a menu and an icon through which the service is used, but is not limited thereto. In addition, the service information may include, for example, a service title, a link address to download content related to the service, an image related to the service, text related to the service, and activity information to provide the service, but is not limited thereto.

Fig. 9A and 9B illustrate a first template according to an exemplary embodiment.

Referring to fig. 9A, the first template according to the current exemplary embodiment may include an area 90 for inserting a title of a service,

areas

91 and 95 for inserting a picture related to the service, an area 92 for inserting a menu through which the service is used or a description of the service, an area 93 for inserting an icon related to the service, and an area 94 for inserting a background image.

In addition, the first template may include an area 96 for inserting a basis for recommending an object including the edited first template (second template). The recommendation base may be inserted into the area 96 by the server 2000. The server 2000 may receive the second template (edited first template) from the service provider 3000, and may insert a recommendation basis into the second template. In this case, the recommendation base may be inserted based on the context items and services that match the second template. For example, if the context items matched with the second template are "housewife", "weekday morning", and "TV", and the service matched with the second template is "play in am AA", the server 2000 may insert a recommendation basis such as "TV play you want to watch in weekday morning" into the second template.

In addition, the first template according to the current exemplary embodiment may include a lower-level template as illustrated in fig. 9B. When a predetermined region of the first template of fig. 9A is touched, a lower level template may be displayed, and the lower level template may include activity information related to service provision. For example, the lower level template may include at least one icon that runs an operation related to service provisioning.

Fig. 10 is an internal structure diagram illustrating an editing tool according to an exemplary embodiment.

Referring to fig. 10, the editing tool according to the current exemplary embodiment may include a context API110, a service API130, and an editor 120.

The context API110 loads context information from a DB (not shown) of the server 2000. The context API110 may load a list of context models that are relevant to the service provider 3000. In addition, when the service provider 3000 selects a predetermined context model, the context API110 may load context items related to the selected context model. However, the illustrative embodiments are not so limited, and the context API110 may also load context items regardless of the selected context model.

The service API130 loads information on the service of the service provider 3000 from a DB (not shown) of the service provider 3000. The service API130 may load a list of services for the service provider 3000. In addition, when the service provider 3000 selects a predetermined service, the service API130 may load information about the selected service.

The editor 120 provides the functionality to edit the first template. The editor 120 may insert images, text, link information, and activity information into the first template to configure the first template.

Fig. 11 illustrates an example of editing a first template using an editing tool according to an exemplary embodiment.

As shown in fig. 10, the editing tool may be displayed on a display device (not shown) of the service provider 3000 through a user interface. In addition, the user interface of the editing tool may include an area 10 for selecting a context model, an area 11 for selecting a context item, an area 12 for displaying a first template, an area 13 for selecting a service of the service provider 3000, and an area 14 for displaying a tool for decorating the first template.

In the area 10 for selecting a context model, a list of context models related to the service provider 3000 may be displayed. For example, in area 10, "context model a," context model B, "" context model C, "and" context model D "may be displayed, and service provider 3000 may select" context model a.

In addition, when the service provider 3000 selects "context model a", a first template regarding "context model a" may be displayed in the area 12.

In addition, when the service provider 3000 selects "context model a", context items "a", "b", and "c" included in "context model a" may be displayed. The context items "a", "b", and "c" may be items recommended according to the service type. However, exemplary embodiments are not limited thereto, and context items "a", "B", and "C" may be displayed on the area 11 regardless of the "context model a".

In addition, the service provider 3000 may click (or touch) at least one of the context items "a", "B", "C", "a", "B", and "C", and drag them to the area 12 to match the selected context item with the first template.

In addition, a service list of the service provider 3000 may be displayed on the area 13. In the area 13, for example, "service a", "service B", "service C", and "service D" may be displayed. In addition, the service provider 3000 may click (or touch) "service a" and drag it to the area 12 to match "service a" with the first template.

In addition, a first template may be displayed on the area 12, and the service provider 3000 may select a predetermined area of the first template and insert predetermined data into the selected area. In addition, the service provider 3000 may utilize tools displayed on the area 14 to decorate the first template.

Fig. 12 is a table illustrating values matched with a first template according to an exemplary embodiment.

As shown in fig. 12, the first template may be matched to at least one of a service type and a context model. In addition, the first template may be generated in advance by the server 2000 according to at least one of the service type and the context model.

For example, the server 2000 may generate a first template "AA" with respect to "drama am in the morning" and the context model "AA", and a first template "BB" with respect to "drama am in the morning" and the context model "BB". In addition, for example, the server 2000 may generate a first template "CC" with respect to "data sharing" and the context model "CC".

Accordingly, when the service provider 3000 provides a broadcast service, the server 2000 may provide the service provider 3000 with context models "aa" and "bb" related to the broadcast service. In addition, for example, when the service provider 3000 selects the context model "AA", the server 2000 may provide the service provider 3000 with the first template "AA".

Fig. 13 is a table illustrating values matched with a second template according to an exemplary embodiment.

As shown in fig. 13, the second template may be matched with a service, a service type, and at least one context item of the service provider 3000. In fig. 13, the at least one context item may include "weekday morning", "housewife", and "TV".

For example, the template "AA" may match "drama a am", weekday am "," housewife ", and" TV ". In this case, when the housewife's TV is turned on in the morning on a weekday, the server 2000 may provide the housewife's TV with an object including a template "AA" providing "drama A in the morning".

In addition, for example, the template "BB" may match "drama in the morning B", "weekday morning", "housewife", and "TV". In this case, when the TV is turned on in the morning on a weekday, the server 2000 may provide the TV with an object including a template "BB" providing "drama B in the morning".

Fig. 14 is a flowchart illustrating a method of purchasing context items on the service provider 3000 according to an example embodiment.

In operation S1400, the server 2000 provides the service provider 3000 with information about the context model. The information on the context model may include information on a match between a service type and a context item recommended by the server 2000. In addition, the server 2000 may determine a context model related to the service of the service provider 3000, and may provide the service provider 3000 with information about the determined context model. For example, if the service provided by the service provider 3000 is a broadcast service, the server 2000 may provide the service provider 3000 with at least one of the following models: a context model for a play in the morning, a context model related to comedy performances, a context model related to english lessons, and a context model related to baseball playback.

In operation S1405, the service provider 3000 selects a context item based on the context model. The service provider 3000 can receive the context model using an editing tool and select a context item.

In operation S1410, the service provider 3000 provides the server 2000 with the identification values of the selected service and the selected context item. In addition, the service provider 3000 may request the server 2000 to purchase selected context items for the selected service.

The service provider 3000 may select a service and a context item of the service provider 3000 when editing the first template, and information on the selected service and the selected context item may be included in the edited first template. In addition, by providing the edited first template to the server 2000, the service provider 3000 may provide the server 2000 with identification values of the selected service and the selected context item. In addition, the service provider 3000 may request the service 2000 to purchase the selected context item while providing the edited first template to the server 2000.

In operation S1415, the service provider 3000 provides the server 2000 with information about a billing method and purchase expenses. The service provider 3000 may provide the server 2000 with information about a billing method and purchase expenses while providing the server 2000 with the edited first template.

In addition, the server 2000 can bill the service provider 3000 with a predetermined amount when the device 1000 is provided with the service of the service provider 3000 based on the context item purchased by the service provider 3000. In this case, the server 2000 may calculate a billing amount to be billed to the service provider 3000 based on a billing method provided together with the purchase request from the service provider 3000. The billing method may include at least one of the following methods: an auction method, a group purchase method, an exclusive purchase method, a method of billing amount according to exposure of an object, and a method of billing amount according to use of a service by an object, but is not limited thereto.

In operation S1420, the server 2000 matches the service of the service provider 3000 with the context item purchased by the service provider 3000. The server 2000 can confirm the purchase of the context item selected by the service provider 3000 and match the context item selected by the service provider 3000 with the service selected by the service provider 3000.

Fig. 15A and 15B illustrate an example of displaying an object through which a service is used on the device 1000 according to an exemplary embodiment.

As shown in fig. 15A, the user may touch the bar 50 displayed on the upper portion of the screen of the device 100 and swipe it downward. In addition, when the user touches the bar 50 displayed on the upper portion of the screen and flicks it downward, an object through which a service is used may be displayed on the screen of the device 1000 as shown in fig. 15B.

In addition, the object may include a plurality of

menus

51, 52, and 53, and a plurality of

second templates

54, 55, and 56 related to the menu 51 may be displayed on the object when the menu 51 is selected.

Fig. 16A and 16B illustrate an example of displaying an object through which a service is used on the device 1000 according to another exemplary embodiment.

Referring to fig. 16A, the user may input a predetermined pattern on the unlock screen of the device 1000. When a predetermined mode is successfully input to the unlock screen, an object through which a service is used may be displayed on the screen of the device 1000 as shown in fig. 16B. In this case, the mode input of the display object may be different from the mode input of the unlocking apparatus 1000.

Fig. 17A and 17B are diagrams illustrating an object through which a picture sharing service is used according to an exemplary embodiment.

The device 1000 may collect information about at least another device (not shown) near the device 1000 as context information, and may provide the server 2000 with an identification value of the another device (not shown) collected as context information.

Thus, the server 2000 may provide the device 1000 with the object 70 for displaying pictures that were taken by the user of the device 1000 with other users of other devices 1000. In addition, as shown in fig. 17A, an object 70 for displaying a photograph taken by a user of the device 1000 with users of other devices 1000 may be displayed on a screen of the device 1000.

In addition, when the user touches the object 70, as shown in fig. 17B, photographs taken by the user of the device 1000 and the user of the other device 1000 may be displayed on the screen of the device 1000.

Fig. 18A, 18B, and 18C are diagrams illustrating objects through which a personal security service is used according to an exemplary embodiment.

When the user of the device 1000 enters a taxi, the server 2000 may provide the device 1000 with the object 80 of personal security service, as shown in fig. 18A. Additionally, information 81 regarding taxis that the user of device 1000 has taken may be displayed on object 80. The information 81 about the taxi may include, for example, information about a license plate, a company, and a taxi driver.

In addition, when the user touches the object 80, as shown in fig. 18B, an icon for selecting a service provided through the object 80 may be displayed. In addition, when the user selects the icon 82 from the displayed icons, a menu for selecting an object to receive information 81, which information 81 is information on a taxi in which the user of the apparatus 1000 has taken, may be displayed as shown in fig. 18C.

In addition, when the user selects "jane" and "jone", information 81 about the taxi may be provided to a device of "jane" (not shown) and a device of "jone" (not shown). Information 81 about the taxi may be transmitted from device 1000 to a device of "jane" and a device of "jone," but is not limited thereto. Information 81 regarding the taxi may be transmitted by device 1000 to a device (not shown) of "jane" or a device (not shown) of "jone," but is not limited thereto. The information 81 about the taxi may be transmitted to a device (not shown) of "jane" or a device (not shown) of "jone" by at least one of the service provider 3000 and the server 2000.

Fig. 19A and 19B are diagrams illustrating an example of displaying a current location and an advertisement on an object through which a personal security service is used according to an exemplary embodiment.

Referring to fig. 19A, as a taxi in which a user of device 1000 has been riding moves, information 84 regarding the current location of device 1000 may be displayed on object 80.

In addition, referring to fig. 19B, an advertisement about a shop located near the current location of the device 1000 may be displayed on the object 80.

Fig. 20A, 20B, 21A, and 21B are diagrams illustrating objects through which a music sharing service is used according to an exemplary embodiment. Fig. 20A and 20B illustrate screens of the apparatus 1000 that provides music, and fig. 21A and 21B illustrate screens of the apparatus 4000 that receives music.

Referring to fig. 20A, the server 2000 may provide the device 1000 with an object 85, which object 85 provides a list of songs that the user of the device 1000 has listened to today. An icon identifying a predetermined song (e.g., an album cover) may be displayed on the object 85 and an image 86 of a friend of the user of the device 1000 may be displayed.

In addition, when the user selects a predetermined icon, a song corresponding to the selected icon may be played back on the device 1000, as shown in fig. 20B. In addition, when the user selects an image 86, the song being played back on the device 1000 may be transmitted to the friend's device 4000 corresponding to the selected image 86.

In addition, referring to fig. 21A, the object 87 that receives and plays back shared music may be displayed on the screen of the device 4000 of the friend corresponding to the selected image 86. In addition, the object 87 may include an area 88, and information on friends who have provided music is displayed on the area 88.

In addition, when the area 88 of the object 87 is touched on the device 4000, a user interface through which a call can be made with the device 1000 of a friend who has provided music can be displayed on the screen of the device 4000, as shown in fig. 21B. Additionally, device 4000 may call device 1000 when phone call icon 88 is selected.

Fig. 22A, 22B, and 22C illustrate a second template according to an exemplary embodiment. The second template shown in fig. 22A may provide a music recommendation service. In addition, the second template shown in fig. 22B may provide a service of displaying an image photographed a year ago. In addition, the second template shown in fig. 22C may provide a service of displaying information about friends existing near the current location and photos taken near the current location of the device 1000.

The second template shown in fig. 22A, 22B, and 22C may be edited by at least one service provider 3000. In addition, at least one of the second templates may be included in the object.

Fig. 23 is a block diagram of a server 2000 according to an example embodiment.

Referring to fig. 23, the service 2000 includes a context information collecting unit 2100, a modeling unit 2200, a template providing unit 2300, a template receiving unit 2350, a template storage unit 2400, an object generating unit 2500, an object providing unit 2600, an accounting amount determining unit 2700, a DB2800, a communication unit 2900, and a control unit 2950.

The context information collecting unit 2100 collects context information from at least one device 1000. The context information collecting unit 2100 may collect context information to generate a context model. In addition, the context information collecting unit 2100 may receive context information to determine the current situation of the device 1000.

The context information refers to information regarding a case where the device 1000 has used a service. The device 1000 may use different types of services in different situations, and context information regarding the service usage may be collected by the context information collecting unit 2100. In addition, the context item refers to a specific item included in the context information, and it may include, for example, a user who has used a service, a device type that has used a service, a service use time, a service use location, other users who have also used a service, and an application running on a device, but is not limited thereto.

The modeling unit 2200 generates a context model by modeling context information. The modeling unit 2200 may model the context information by recommending a context item for each service type and matching the recommended context item with the service type. With respect to the predetermined service, the modeling unit 2200 may recommend at least one of the following: users who have used the service, the type of device that has used the service, the time of service usage, the location of service usage, other users who have also used the service, and applications running on the device. For example, if a housewife often watches a play in the morning on TV on weekdays morning, the modeling unit 2200 may recommend context items such as "weekdays morning", "housewife", and "TV" with respect to "play in the morning broadcast service.

In addition, the modeling unit 2200 may generate a context model by matching the service type with the recommended context item. For example, the modeling unit 2200 may generate the context model by matching "drama broadcasting service in morning" with "weekday morning", "housewife", and "TV". The context model may be used to determine which context item to match with the service of the service provider 3000.

In addition, the modeling unit 2200 may provide the service provider 3000 with context information and the generated context model.

The template providing unit 2300 provides the service provider 3000 with a first template for generating an object through which a service is used. The template providing unit 2300 may provide the first template to the service provider 3000 through the communication unit 2900. The first template may include a plurality of areas, and may include, for example, an area for inserting a description of a service, an area for inserting an image related to the service, an area for inserting a menu and an icon through which the service is used, but is not limited thereto. In addition, the server 2000 may previously determine a template structure of the generated object according to the service type or the context model.

The first template may also be previously determined by a user in accordance with the device 1000. The template providing unit 2300 may previously determine a first template of the device 1000 to be provided to the user according to the user's preference and provide the determined first template to the service provider 3000.

In addition, the template providing unit 2300 may provide the service provider 3000 with at least one context model. In addition, the service provider 3000 may select a predetermined context model from the provided context models, and may match the selected context model with the service of the service provider 3000. Additionally, the service provider 3000 may match the selected context model, the services of the service provider 3000, and the second template.

The context model may include a plurality of context items and service types matched with the plurality of context items, and the service provider 3000 may select at least one of the plurality of context items and match the selected context item with the second template.

In addition, the template providing unit 2300 provides the service provider 3000 with an editing tool. The editing tool may be a tool that edits the first template. The editing tool may be displayed on a display device (not shown) included in the service provider 3000 through a user interface that may include at least one of the following areas: for example, an area for selecting a context model, an area for selecting a context item, an area for selecting a service of the service provider 3000, and an area for inserting information on the service of the service provider 3000.

In addition, the template providing unit 2300 may provide the service provider 3000 with a file of an editing tool, but is not limited thereto. The template providing unit 2300 may provide the service provider 3000 with link information for downloading an editing tool. In addition, the template providing unit 2300 may receive an editing tool from the service provider 3000 through the web service, and the template providing unit 2300 may edit the first template based on the received editing command.

The template receiving unit 2350 receives the second template generated by the service provider 3000 from the service provider 3000. The template receiving unit 2350 may receive the second template generated with the service provider 3000 from the service provider 3000 through the communication unit 2900.

The template storage unit 2400 stores templates for providing services of the service provider 3000. The template storage unit 2400 may store a first template to be provided to the service provider 3000. In addition, the template storage unit 2400 may store the second template generated with the service provider 3000. The second template may match the context item selected by the service provider 3000 and the service of the service provider 3000. In addition, the template storage unit 2400 may store the first template and the second template in the DB2800 described later.

The object generating unit 2500 generates an object to be provided to the apparatus 1000. The object generation unit 2500 may determine the current situation of the device 1000. The object generation unit 2500 may monitor, for example, a user of the device 1000, a type of the device 1000, a location of the device 1000, a current time, a work day, and an application being executed on the device 1000, but is not limited thereto.

In addition, the object generation unit 2500 may extract at least one second template corresponding to the current situation of the device 1000 from the DB 2800. The object generation unit 2500 may compare the current situation of the device 1000 with the context items included in the second template. In addition, the object generation unit 2500 may extract a context item corresponding to the monitored current situation of the apparatus 1000 from the DB 2800. For example, if the housewife has turned on a TV in the morning on a weekday, the server 2000 may extract a second template from the DB2800 that matches context items such as "housewife", "morning on a weekday", and "TV".

In addition, the object generating unit 2500 may generate an object using the extracted second template. The object generating unit 2500 may insert information on a basis of recommending an object, through which a service of the service provider 3000 will be provided, to the device 1000. In addition, the object generation unit 2500 may generate an object by combining a template received from the service provider 3000 and a template received from at least another service provider (not shown). However, if the service provider 3000 has purchased a context item using an exclusive purchase method, the server 2000 may not include a template of another service provider (not shown) in the object. In addition, the object generation unit 2500 may insert information about a reason for providing the object into the extracted second template.

The object providing unit 2600 provides the device 1000 with an object. The object providing unit 2600 compares the context item purchased by the service provider 3000 with the current situation of the device 1000, and may provide the object to the device 1000 based on the comparison result. If the context item purchased by the service provider 3000 is the same as or similar to the current situation of the first device 1000-1, the object providing unit 2600 may provide the first device 1000-1 with an object through which the service of the service provider 3000 is used.

The billing amount determination unit 2700 determines a billing amount with respect to the service provider 3000. The billing amount determination unit 2700 may calculate a billing amount to be billed to the service provider 3000 based on information on a billing method of the service provider 3000, the number of times the object is provided by the service provider 3000, the number of times the device 1000 executes the object of the service provider 3000, the number of times the device 1000 has used the service using the object of the service provider 3000, and billing for the service of the device 1000 that has used the object to use the service of the service provider 3000.

The DB2800 can obtain a template for providing a service of the service provider 3000 through the server 200, provide an object to the device 1000, and store various information required for calculating a billing amount.

The communication unit 2900 transmits or receives the following information to or from the service provider 3000 and the device 1000: this information is different information required for the server 2000 to obtain a template for providing a service of the service provider 3000 to generate an object, and provide the object to the device 1000, and calculate a billing amount.

The control unit 2950 controls the context information collecting unit 2100, the modeling unit 2200, the template providing unit 2300, the template storage unit 2400, the object generating unit 2500, the object providing unit 2600, the accounting amount determining unit 2700, the DB2800, and the communication unit 2900 so that the server 2000 can obtain a template for providing a service of the service provider 3000, generate the template, provide the object to the device 1000, and calculate the accounting amount.

Fig. 24 is a block diagram of a server 2000 according to another example embodiment.

Referring to fig. 24, the server 2000 according to the current exemplary embodiment includes a template providing unit 2300, a template receiving unit 2350, a template storing unit 2400, an object generating unit 2500, a DB2800, a communication unit 2900, and a control unit 2950.

The template providing unit 2300 provides the service provider 3000 with a first template used to generate an object through which a service is used. The template providing unit 2300 may provide the first template to the service provider 3000 through the communication unit 2900. The first template may include a plurality of areas, such as an area for inserting a description of a service, an area for inserting an image related to the service, and an area for inserting a menu and an icon through which the service is used, but is not limited thereto. In addition, the server 2000 may previously determine a template structure of the generated object according to the service type or the context model.

Additionally, the first template may have been previously determined by the user or the device 1000. The template providing unit 2300 may previously determine a template of the device 1000 to be provided to the user according to the preference of the user, and may provide the determined first template to the service provider 3000.

The context model may include a plurality of context items and service types matched to the plurality of context items, and the service provider 3000 may select at least one of the plurality of context items and match the selected context item with the second template.

In addition, the template providing unit 2300 provides the service provider 3000 with an editing tool. The editing tool may be a tool that edits the first template. The editing tool may be displayed on a display device (not shown) included in the service provider 3000 through a user interface including at least one of the following areas: for example, an area for selecting a context model, an area for selecting a context item, an area for selecting a service of the service provider 3000, and an area for inserting information on the service of the service provider 3000.

In addition, the template providing unit 2300 may provide the service provider 3000 with a file of an editing tool, but is not limited thereto. The template providing unit 2300 may provide the service provider 3000 with link information for downloading an editing tool. In addition, the template providing unit 2300 may receive an editing command from the service provider 3000 through the web service, and may edit the first template based on the received editing command.

The template receiving unit 2350 receives the second template generated with the service provider 3000 from the service provider 3000. The template receiving unit 2350 may receive the second template generated with the service provider 3000 from the service provider 3000 through the communication unit 2900.

The template storage unit 2400 stores templates that provide the services of the service provider 3000. The service storage unit 2400 may store a first template to be provided to the service provider 3000. In addition, the template storage unit 2400 may store the second template generated with the service provider 3000. The second template may be matched with the context items selected by the service provider 3000 and the services of the service provider 3000. In addition, the template storage unit 2400 may store the first template and the second template in the DB2800 described later.

In addition, the object generation unit 2500 may extract at least one second template corresponding to the current situation of the device 1000 from the DB 2800. The object generation unit 2500 may compare the current situation of the device 1000 with the context items included in the second template. In addition, the object generation unit 2500 may extract a second template including a context item from the DB2800, wherein the context item corresponds to the monitored current situation of the apparatus 1000. For example, if the housewife has turned on a TV in the morning of the work order, the server 2000 may extract a second template from the DB2800 that matches context items such as "housewife", "weekday morning", and "TV".

In addition, the object generating unit 2500 may generate an object using the extracted second template. The object generating unit 2500 may insert information on the basis of which an object providing a service of the service provider 3000 is recommended to the device 1000 into the object. In addition, the object generation unit 2500 may generate an object by combining a template received from the service provider 3000 with a template received from at least another service provider (not shown). However, if the service provider 3000 has purchased a context item using an exclusive purchase method, the server 2000 may not include a template of another service provider (not shown) in the object. In addition, the object generation unit 2500 may insert information on the basis of the recommended object into the extracted second template.

The DB2800 stores various information required for the server 2000 to obtain a template for providing a service of the service provider 3000 and generate an object.

The communication unit 2900 transmits or receives different information required for the server 2000 to obtain a template for providing a service of the service provider 3000 and generate an object to or from the service provider 3000 and the device 1000.

The control unit 2950 controls the template providing unit 2300, the template storage unit 2400, the object generating unit 2500, the DB2800, and the communication unit 2900 so that the server 2000 can obtain a template for providing a service of the service provider 3000 and generate an object.

Fig. 25 is a block diagram of a service provider 3000 according to an example embodiment.

The service provider 3000 includes an editing tool obtaining unit 3100, a template editing unit 3200, a template providing unit 3300, a service providing unit 3400, a DB3500, a communication unit 3600, and a control unit 3700.

The editing tool obtaining unit 3100 obtains an editing tool for editing the first template. The editing tool obtaining unit 3100 may receive an editing tool from the server 2000. In addition, the editing tool obtaining unit 3100 may receive link information through which the editing tool can be downloaded, and may download the editing tool using the received link information. In addition, the editing tool obtaining unit 3100 may use an editing tool by accessing a predetermined Web server on the Web.

The editing tool may be displayed on a display device (not shown) included in the service provider 3000 through a user interface including at least one of the following areas: for example, an area for selecting a context model, an area for selecting a context item, an area for selecting a service of the service provider 3000, and an area for inserting information on the service of the service provider 3000.

The template editing unit 3200 obtains the first template from the server 2000 and edits the first template. In addition, the template editing unit 3200 may generate the second template by editing the first template. In addition, when a predetermined context model is selected using an editing tool, the template editing tool 3200 may obtain a first template regarding the selected context model. In addition, the template editing unit 3200 may select context items and services of the service provider 3000 based on user input made through an editing tool. In addition, based on user input made through the editing tool, the template editing tool 3200 may insert service information about the service of the service provider 3000 into the first template.

The template providing unit 3300 provides the server 2000 with the second template. The template providing unit 3300 may request the server 2000 to purchase a context item matching the second template while providing the second template to the server 2000. In addition, the template providing unit 3300 may provide the server 2000 with information about a billing method and purchase expenses.

The service providing unit 3400 provides the device 1000 with the service of the service provider 3000. The device 1000 may request a service through the object received from the server 2000 from the service provider 3000, and the service providing unit 3400 may provide the requested service to the device 1000.

The DB3500 stores various information required by the service provider 3000 to edit the first template and provides services to the apparatus 1000.

The communication unit 3600 transmits to or receives from the server 2000 and the device 1000 various information that the service provider 3000 needs to edit the first template and provide the service to the device 1000.

The control unit 3700 controls the editing tool obtaining unit 3100, the template editing unit 3200, the template providing unit 3300, the DB3500, and the communication unit 3600 so that the service provider 3000 can edit the first template and provide the service to the device 1000.

The term "unit" as used herein refers to a hardware component, such as a processor or a circuit, and/or a software component executed by a hardware component, such as a processor.

The exemplary embodiments can also be embodied in the form of a recording medium including commands executable by a computer, such as program modules, executed by a computer. The computer-readable recording medium may be any available medium that can be accessed by the computer and may be any one of volatile media, nonvolatile media, removable media, and non-removable media. In addition, examples of the computer readable recording medium may include computer storage media and communication media. Examples of computer storage media include volatile, nonvolatile, removable, and non-removable media implemented in any method or technology for storage of information such as computer readable commands, data structures, program modules, or other data. Communication media may include computer readable instructions, data structures, program modules, other data in a modulated data signal, such as a carrier wave, or other transport mechanism, and may be any information delivery media.

While exemplary embodiments have been particularly shown and described, it will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the invention as defined by the appended claims. The exemplary embodiments should be considered in descriptive sense only and not for purposes of limitation. For example, each element described as a single type may be distributed, and similarly, elements described as distributed may be combined.

The scope of the inventive concept is defined not by the detailed description but by the appended claims, and all differences within the scope will be construed as being included in the inventive concept.

Claims

1. A server for providing an object through which a service provided by a service provider is used to at least one device, the server comprising:

a template providing unit configured to provide a service provider with a first template for generating a second template;

a template receiving unit configured to receive a second template generated by the service provider by editing the first template from the service provider;

a template storage unit configured to store the received second template;

an object generating unit configured to generate an object through which a service provided by a service provider is used, using the stored second template; and

an object providing unit configured to provide an object to the device according to a current situation of the device,

wherein the template providing unit is configured to provide at least one context model related to service usage to a service provider,

wherein the at least one context model contains a package comprising a unique combination of a context item representing a situation in which a service is provided and a service type provided based on the unique combination of the context item and a current situation of the device,

wherein the second template matches a context model selected by the service provider from the provided at least one context model, and

wherein the plurality of context items include service usage time and a type of device that has used the service, and the type of service provided by the service provider includes a broadcast service.

2. The server of claim 1, wherein the second template matches a service of a service provider.

3. The server of claim 2, wherein the object providing unit is configured to provide the device with an object comprising a second template matching a context model related to a current situation of the device.

4. The server of claim 1, wherein the object generation unit is configured to insert information about a reason for providing the object into the second template.

5. The server of claim 1, wherein at least one of the plurality of context items selected by the service provider is matched to the second template by the service provider.

6. The server according to claim 1, wherein the template providing unit is configured to provide an editing tool for editing the first template to a service provider,

wherein the editing tool is used by the service provider to edit the first template.

7. The server of claim 6, wherein the editing tool is used by the service provider to insert information about the service of the service provider into the first template.

8. The server of claim 6, wherein the editing tool is used by a service provider to select context items and services to be matched with the second template.

9. The server of claim 6, wherein the editing tool is displayed on a display of a service provider through a user interface comprising an area for selecting a context item, an area for selecting a service, and an area for inserting information about a service.

10. The server of claim 6, wherein the editing tool comprises a contextual Application Program Interface (API),

wherein the context API is used by a service provider to load a context model related to service usage from a server.

11. The server of claim 6, wherein the editing tool comprises a service Application Program Interface (API),

wherein the service API is used by a service provider to load information about services of the service provider.

12. A method for providing an object by a server to at least one device, by which object a service provided by a service provider is used, wherein the method is performed by the server, the method comprising:

providing a service provider with a first template used to generate a second template;

receiving, from the service provider, a second template generated by the service provider by editing the first template;

generating an object by which a service of the service provider is used, using the received second template; and

providing an object to the at least one device according to a current situation of the at least one device,

wherein providing the first template comprises providing the service provider with at least one context model related to service usage,

13. A method of providing a template to a server, the template being used by a service provider to generate an object for providing a service of the service provider, the method comprising:

receiving a first template used to generate a second template from a server;

generating a second template by editing the first template;

providing the generated second template to the server; and

providing an object to a device according to a current situation of the device,

wherein the second template is used by the server to generate the object,

wherein receiving the first template comprises receiving at least one context model related to service usage,

14. A non-transitory computer-readable medium storing a program for causing a computer to execute a method of providing an object, through which a service provided by a service provider is used by a server, to at least one device, wherein the method is performed by the server, the method comprising:

providing a first template to a service provider for generating a second template;

generating an object through which the service of the service provider is used, using the received second template; and

15. A non-transitory computer-readable medium storing a program for causing a computer to execute a method of providing a template to a server, the template being used by a service provider to generate an object for providing a service of the service provider, the method comprising:

receiving a first template for generating a second template from a server;

generating a second template by editing the first template;

providing the generated second template to the server; and

providing an object to a device according to a current situation of the device,

wherein the second template is used by the server to generate the object,