AU2001274832A1 - System and method for inserting advertisements in a multimedia internet broadcast - Google Patents

System and method for inserting advertisements in a multimedia internet broadcast

Info

Publication number
AU2001274832A1
AU2001274832A1 AU2001274832A AU7483201A AU2001274832A1 AU 2001274832 A1 AU2001274832 A1 AU 2001274832A1 AU 2001274832 A AU2001274832 A AU 2001274832A AU 7483201 A AU7483201 A AU 7483201A AU 2001274832 A1 AU2001274832 A1 AU 2001274832A1
Authority
AU
Australia
Prior art keywords
internet broadcast
multimedia internet
inserting advertisements
advertisements
multimedia
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
AU2001274832A
Other languages
English (en)
Inventor
Kerry Wayne Calvert
Barry Jay Weber
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Thomson Licensing SAS
Original Assignee
Thomson Licensing SAS
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Thomson Licensing SAS filed Critical Thomson Licensing SAS
Publication of AU2001274832A1 publication Critical patent/AU2001274832A1/en
Abandoned legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/1066—Session management
    • H04L65/1101—Session protocols
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/65—Arrangements characterised by transmission systems for broadcast
    • H04H20/76—Wired systems
    • H04H20/82—Wired systems using signals not modulated onto a carrier
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/02—Arrangements for generating broadcast information; Arrangements for generating broadcast-related information with a direct linking to broadcast information or to broadcast space-time; Arrangements for simultaneous generation of broadcast information and broadcast-related information
    • H04H60/06—Arrangements for scheduling broadcast services or broadcast-related services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/61—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/66—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 for using the result on distributors' side
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/60—Network streaming of media packets
    • H04L65/61—Network streaming of media packets for supporting one-way streaming services, e.g. Internet radio
    • H04L65/612—Network streaming of media packets for supporting one-way streaming services, e.g. Internet radio for unicast
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/60—Network streaming of media packets
    • H04L65/75—Media network packet handling
    • H04L65/765—Media network packet handling intermediate
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/236—Assembling of a multiplex stream, e.g. transport stream, by combining a video stream with other content or additional data, e.g. inserting a URL [Uniform Resource Locator] into a video stream, multiplexing software data into a video stream; Remultiplexing of multiplex streams; Insertion of stuffing bits into the multiplex stream, e.g. to obtain a constant bit-rate; Assembling of a packetised elementary stream

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • General Business, Economics & Management (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Information Transfer Between Computers (AREA)
  • Data Exchanges In Wide-Area Networks (AREA)
AU2001274832A 2000-05-26 2001-05-15 System and method for inserting advertisements in a multimedia internet broadcast Abandoned AU2001274832A1 (en)

Applications Claiming Priority (5)

Application Number Priority Date Filing Date Title
US20738500P 2000-05-26 2000-05-26
US60/207,385 2000-05-26
US09/712,887 2000-11-15
US09/712,887 US8082355B1 (en) 2000-05-26 2000-11-15 Internet multimedia advertisement insertion architecture
PCT/US2001/015657 WO2001093474A2 (en) 2000-05-26 2001-05-15 System and method for inserting advertisements in a multimedia internet broadcast

Publications (1)

Publication Number Publication Date
AU2001274832A1 true AU2001274832A1 (en) 2001-12-11

Family

ID=26902202

Family Applications (1)

Application Number Title Priority Date Filing Date
AU2001274832A Abandoned AU2001274832A1 (en) 2000-05-26 2001-05-15 System and method for inserting advertisements in a multimedia internet broadcast

Country Status (8)

Country Link
US (2) US8082355B1 (zh)
EP (1) EP1302007A2 (zh)
JP (1) JP4647879B2 (zh)
KR (1) KR100831342B1 (zh)
CN (1) CN1227846C (zh)
AU (1) AU2001274832A1 (zh)
MX (1) MXPA02011442A (zh)
WO (1) WO2001093474A2 (zh)

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US11405696B2 (en) * 2016-08-17 2022-08-02 International Business Machines Corporation System and method for targeting mass media ads on the television to given physical locations using online activity profiles at the locations
KR20180093702A (ko) 2017-02-14 2018-08-22 삼성전자주식회사 대체 광고를 재생하는 디스플레이 장치 및 그 디스플레이 장치의 제어 방법
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Also Published As

Publication number Publication date
CN1446415A (zh) 2003-10-01
JP2003535555A (ja) 2003-11-25
US20120059949A1 (en) 2012-03-08
US8082355B1 (en) 2011-12-20
MXPA02011442A (es) 2003-04-25
WO2001093474A2 (en) 2001-12-06
KR100831342B1 (ko) 2008-05-22
EP1302007A2 (en) 2003-04-16
JP4647879B2 (ja) 2011-03-09
KR20030007682A (ko) 2003-01-23
CN1227846C (zh) 2005-11-16
WO2001093474A3 (en) 2003-02-06

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