WO2022052435A1 - 电视网关 - Google Patents

电视网关 Download PDF

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Publication number
WO2022052435A1
WO2022052435A1 PCT/CN2021/080797 CN2021080797W WO2022052435A1 WO 2022052435 A1 WO2022052435 A1 WO 2022052435A1 CN 2021080797 W CN2021080797 W CN 2021080797W WO 2022052435 A1 WO2022052435 A1 WO 2022052435A1
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WIPO (PCT)
Prior art keywords
content
television
gateway
video
data
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PCT/CN2021/080797
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English (en)
French (fr)
Inventor
安木成次郎
尾崎哲
嘉和知玲子
渡边浩成
Original Assignee
海信视像科技股份有限公司
东芝视频解决方案株式会社
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Application filed by 海信视像科技股份有限公司, 东芝视频解决方案株式会社 filed Critical 海信视像科技股份有限公司
Priority to CN202180001980.5A priority Critical patent/CN114531954B/zh
Publication of WO2022052435A1 publication Critical patent/WO2022052435A1/zh

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F13/00—Interconnection of, or transfer of information or other signals between, memories, input/output devices or central processing units
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/235—Processing of additional data, e.g. scrambling of additional data or processing content descriptors
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2665—Gathering content from different sources, e.g. Internet and satellite
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards

Definitions

  • the present invention relates to a television gateway device located between a server system that distributes images and a receiving terminal that receives images.
  • the moving picture distribution service has been improved, not only the simple moving picture viewing, but also the guidance from the moving picture content to the EC (E-commerce transaction) site (site) to purchase goods, based on the Web information on the Internet (such as news, tickets. information, etc.) and confirming details etc. through moving images, so-called interactive services that link moving images and Web information.
  • Patent Document 1 Japanese Patent Laid-Open No. 2006-222674
  • Patent Document 2 Japanese Patent Laid-Open No. 2020-102720
  • the video platform and the receiving terminal that realize the video distribution service of the conventional moving image are realized by installing their own distribution technology respectively. From the perspective of video platforms, it is necessary to individually correspond to a plurality of receiving terminals with different performances and functions, and from the perspective of receiving terminals, it is necessary to individually correspond to a plurality of video platforms of different distribution methods. In addition, there are various methods for selecting moving image content, and a consistent program selection method cannot be provided, which may cause confusion to users. Such a situation not only hinders the spread of video distribution, but also becomes a major problem from the viewpoint of user convenience.
  • FIG. 16 shows a configuration diagram of a conventional image distribution system.
  • CSPs Content Service Providers
  • 101 to 108 provide moving image contents.
  • the dynamic image content is input to the video platforms 1611 to 1613, respectively.
  • the video platforms 1611 to 1613 send video streams to the television receivers 141 to 150 .
  • Each video platform has different distribution methods, so each moving image stream is only received by a limited number of TV receivers.
  • the video platform 1611 can be received by the TV receivers 141-143
  • the video platform 1612 can be received by the TV receivers 144-147
  • the video platform 1613 can be received by the TV receivers 148-150.
  • Functional television receivers distribute image content widely and commonly.
  • the functions of the up, down, left, right, and numeric buttons in a remote control of a normal television receiver are: Limited, it becomes a big burden for the user's operation.
  • FIG. 17 The operation of selecting image content by the conventional image distribution system will be described with reference to FIG. 17 .
  • the user since television receivers 144 to 147 in FIG. 16 receive from both video platforms 1612 and 1613, as shown in platform selection screen 1701, the user first uses video platform button 1702, video platform button 1702, video platform button 1703 to select.
  • Each button is formed on the television receiver side using video platform selection metadata 1712, 1722 provided by each video platform.
  • the process proceeds to the content selection screen 1710, and the content is selected by pressing the buttons of the contents 1711 to 1716.
  • These buttons are generated from content metadata 1723 provided from the video platform.
  • Such a selection operation is performed by the television remote controller 1731 .
  • the video content is linked with the web content after the content is selected, for example, when the video content 1741 and the web content 1742 are displayed at the same time, a more complicated operation is required, and the TV remote control 1731 , the user's operating load increases. Therefore, there is a limitation in the expression of the content.
  • a TV gateway In the system for distributing the content of the content service provider to the TV receiver, a TV gateway is provided, and the TV gateway receives information including content information from a video platform, wherein the video platform sends information from the content service provider The content information is collected and published, and the TV gateway converts the information so that the content information received by the TV gateway can be received by the TV receiver.
  • each video platform does not need to care about television receivers with different performances and functions, but can present content to all television receivers by inputting a single format to the television gateway. Furthermore, by cooperating a television receiver with a mobile terminal such as a smartphone, instead of a single-function remote controller with different operability, the operability for high-level services can be improved by using a mobile terminal. A high-level cooperative operation between a smartphone and a TV that cannot be realized by a conventional remote controller. In this case, by combining the ID of the television receiver and the ID of the mobile terminal, user convenience such as automatic presentation of services of the Web site linked to each video platform can be greatly improved.
  • FIG. 1 is an explanatory diagram of the first embodiment
  • FIG. 2 is a configuration diagram of a content selection screen according to the first embodiment
  • FIG. 3 is an explanatory diagram of a content selection screen of the first embodiment
  • FIG. 4 is an explanatory diagram of the second embodiment
  • FIG. 5 is an explanatory diagram of the ID structure and the combination of IDs in the second embodiment
  • FIG. 6 is an explanatory diagram of a combination process of IDs according to the second embodiment
  • Fig. 7 is a configuration of a content selection screen at the time of ID combination according to the second embodiment
  • Fig. 8 is a screen display example when the ID is combined according to the second embodiment
  • Fig. 9 is the information required when the content selection of the 2nd embodiment.
  • Fig. 10 is the insertion mode of the advertisement of the 2nd embodiment
  • 11 is a configuration example of a television receiver
  • FIG. 12 is a configuration example of a video platform
  • FIG. 13 is a configuration example of a TV gateway
  • Fig. 14 is a block diagram of the third embodiment
  • Fig. 15 is an operation explanatory diagram of the third embodiment
  • 16 is a configuration example of a conventional moving image distribution system
  • FIG. 17 is an explanatory diagram of the operation of a conventional moving image distribution system.
  • the moving image content selection can be performed by a simpler method.
  • the present application relates to a system for interlocking motion picture distribution and web content suitable for interlocking motion picture content with web content that provides services such as EC, news, or travel information.
  • the system is composed of video platforms with different functions and television receivers with different functions and performances.
  • the present application implements a good moving image viewing environment in such a system environment, and further implements a high-level service for linking moving images and Web content.
  • the TV gateway is temporarily used to receive content from different video platforms. Furthermore, the output from the TV gateway is input to the TV cloud, and the TV cloud is connected to a TV having substantially the same performance and substantially the same function.
  • the TV gateway converts the input from the video platform into a format that can be commonly provided to the TV cloud, and further, the TV cloud generates a screen data structure that can be selected by the TV set under the management of the connection destination, forming A screen for selecting the most suitable content for each television receiver.
  • FIG. 1 A first embodiment of the present application is shown in FIG. 1 .
  • the TV gateway 121 and the TV clouds 131-134 are located between the video platforms 111-113 and the TV receivers 141-150.
  • the moving image content provided by the CSPs 101 to 108 and the information for content selection are input to the TV gateway 121 from the video platforms 111 to 113, respectively.
  • the TV gateway 121 converts the information for selecting predetermined video content, and then inputs it to the TV clouds 131 to 134 .
  • the TV clouds 131 to 134 convert the information input to the respective TV clouds 131 to 134 by the TV gateway 121 into data for constituting a screen for content selection of the television receiver.
  • the TV cloud 131 generates and transmits content selection screen data to the television receiver groups 141 to 143 that are connected and managed with substantially equivalent functions. Similarly, the TV cloud 132 outputs to the television receiver groups 144 to 145 , the TV cloud 133 outputs to the television receiver groups 146 to 147 , and the TV cloud 134 outputs to the television receiver groups 148 to 150 . Each of these television receiver groups is managed as a group having substantially the same function and performance.
  • the TV clouds 131 to 134 have information on the functions and performance of the televisions of the respective connection destinations, generate selection screen data of receivable contents for the television receivers, and each television receiver constructs an optimum screen based on the data.
  • FIG. 2 shows an example of a program selection screen provided by this embodiment.
  • the TV gateway 121 is provided from the video platforms 111 to 113 with a schedule 201 , content metadata 202 , and title data 203 as information for content selection. These data depend on the video platforms 111 to 113 and are in different formats. Next, the TV gateway 121 converts these schedules 201 , content metadata 202 , and title data 203 to the common content selection data 204 in order to supply these to the TV clouds 131 to 134 .
  • the content selection data 204 includes a schedule and a channel number for arranging a title (banner), and metadata for describing the content of the content (contents).
  • the TV clouds 131 to 134 that have received the content selection data 204 from the TV gateway 121 generate content selection screen data 210 based on the functions and capabilities of the respective television receivers.
  • the moving image contents provided by the video platforms 111 to 113 are distributed to a single channel or a plurality of channels, and the user can select the moving image contents differently without being aware of the difference of the video platforms.
  • Such a screen is finally constituted by the browser of the television receiver based on the content selection screen data 210 .
  • audiovisual format information is included in the metadata, and it is judged whether playback is possible by comparing it with information on the functions and performance of the television receiver.
  • Information on TV reception functions and performance is maintained by each TV cloud, and programs that cannot be played are grayed out on the content selection screen.
  • FIG. 3 shows the details of the above actions.
  • Data sets 301 to 303 of schedule, content metadata, and title data are provided from the video platforms 111 to 113 to the TV gateway 121 .
  • mutual interchangeability is not guaranteed in the data sets 301, 302, 303, but are provided in different formats.
  • These data sets are converted into common content selection data 204 by the TV gateway 121 .
  • Each of the TV clouds 131 to 134 receives the content selection data 204 provided by the TV gateway 121, and generates content selection screen data 341 and 344 in each of the TV clouds.
  • the TV cloud 131 and the TV cloud 134 are shown as examples.
  • the TV cloud 131 generates content selection screen data 341 for connection destination television receivers 141 to 143
  • the TV cloud 134 generates content selection screen data 344 for connection destination television receivers 141 to 150 .
  • Each television receiver performs screen presentation based on these data.
  • FIG. 4 shows a second embodiment based on the present application.
  • mobile terminals 401 to 410 viewing data storage unit 451 , ID combination information storage unit 452 , content recommendation information storage unit 453 , recommended advertisement selection and insertion unit 454 , and advertisement server 455 are added to the first embodiment.
  • each of the television receivers 441 to 450 has a function of measuring what the user is watching as viewing data, and uploads the measured viewing data to the television gateway 421 through the television clouds 431 to 434 .
  • a viewing data storage unit 451 and an ID combination information storage unit 452 are integrated with the television gateway 421 .
  • the viewing data obtained by the television receivers 441 to 450 are stored in the viewing data storage unit 451 via the television clouds 431 to 434 and the television gateway 421 .
  • the combination information of the IDs of the television receivers 441 to 450 and the mobile terminals 401 to 410 is stored in the ID combination information storage unit 452 .
  • the content recommendation information storage unit 453 calculates what kind of content any television receiver tends to watch based on the information in the viewing data storage unit 451 and the ID combination information storage unit 452 , and transmits it to the video platforms 411 to 413 . This calculation is realized by, for example, measuring the viewing time for each genre (Genre) of content that has been viewed.
  • Gene genre
  • the recommended advertisement selection and insertion unit 454 calculates which advertisement should be inserted in any television receiver, obtains the desired advertisement from the advertisement server 455, and stores the advertisement Inserted into the moving image content of the video platforms 411 to 413 .
  • FIG. 5 shows an example of the constitution and combination of IDs in the present application.
  • the mobile terminals 401 to 410 have SP-IDs (smartphone IDs) 501 .
  • the television receivers 441 to 450 have TV-IDs (television IDs) 511 .
  • the SP-ID is composed of the PF-ID which is the ID of the video platform and the UR-ID which is the ID of the user.
  • the TV-ID is composed of the TC-ID which is the ID of the TV cloud and the DV-ID which represents the TV receiver itself as a device.
  • a table 520 showing the combination information of the SP-ID and the TV-ID is formed in the ID combination information storage unit 452, and the television receiver and the mobile terminal are connected by the ID.
  • what is shown by "0" is a coupled state
  • what is shown by "-" is a non-coupling state.
  • FIG. 6 shows how the IDs are combined and the data stored respectively.
  • the television receiver 141 and the mobile terminal 401 such as a smartphone transmit the authentication code 611 to the mobile terminal 401 through a QR code (registered trademark) or the like displayed on the television receiver.
  • the correspondence table between the authentication code and the TV is stored in advance in the TV ID storage unit 603 of the TV cloud 431 .
  • the authentication code 611 is an authentication code with a time limit corresponding to the TV-ID that is individually given to the television receiver 141 .
  • the authentication code 611 is sent from the TV cloud 431 to the TV receiver 141 .
  • the TV cloud 431 sends the authentication code 611 to the mobile terminal 401 together with the address information for connecting to the video platform 411.
  • the smart phone 401 sends the authentication code 611 together with the SP-ID of the mobile terminal as data 612 to the video platform 411, and the video platform 411, based on the acquired authentication code 611 and the SP-ID of the linked mobile terminal 401,
  • the provided customer data storage unit 601 acquires the user attribute, combines it with the SP-ID, and transmits it to the TV gateway 421 as the data 613 .
  • the TV gateway After acquiring the authentication code, SP-ID, and user attributes as data 613, the TV gateway inquires the TV cloud 431 based on the authentication code to acquire the corresponding TV-ID.
  • the TV cloud 431 manages the TV-IDs of the television receivers under management, and the TV-ID storage unit 602 has a correspondence table between TV-IDs and authentication codes, and based on the authentication codes, it is possible to obtain whether any one of the television receivers has become combined object.
  • the authentication codes arranged in the data 612 and the data 613 are the same as the authentication codes 611 .
  • the TV gateway 421 combines the TV-ID and the SP-ID, and stores the combination in the ID combination information storage unit 602 . Furthermore, the combination information of the TV-ID and SP-ID is notified to the video platform 411 using the passkey 621 .
  • the key 621 is a key of the database of the ID combination information storage unit 602, and by transmitting the key 621 to the TV gateway 613, the SP-ID, TV-ID, and user attributes can be extracted.
  • the mobile terminal and the television receiver are connected by the ID. Further, after the ID is combined, the video platform 411 can use the secret key 621 transmitted from the TV gateway 421 to the video platform 411 to provide a service to the target television receiver.
  • the secret key 621 is stored in the customer data storage unit 601 so that the correspondence with the SP-ID can be distinguished.
  • FIG. 6 demonstrated the case concerning the video platform 411, the same operation
  • FIG. 6 demonstrated the case concerning the video platform 411, the same operation
  • FIG. 7 shows a content selection screen when IDs are combined.
  • the TV-ID and SP-ID are in a combined state, it is possible to determine which video platform customer the user who is watching is based on the PF-ID which is a component of the SP-ID. Therefore, on the content selection screen, the corresponding The video platform consists of channel tips in an easily accessible location. For example, in the case of FIG. 7 , when the ID of the video platform 411 is included in the SP-ID 501 , the channel provided by the video platform 411 is presented as an initial screen, thereby facilitating selection by the user. In addition, the viewing tendency is estimated from the viewing data of the television receiver identified by the TV-ID, and the recommended contents 701, 702, and 703 are displayed simultaneously.
  • the ID is combined, the content of the corresponding video platform is preferentially presented to the user, whereby the service provided by the video platform can be easily obtained.
  • FIG. 8 shows a display example of a screen for linking moving image content with a Web service.
  • the Web service screen linked to the video platform indicated by SP-ID501 is automatically displayed on the television receiver indicated by TV-ID.
  • the user can not only watch moving images, but also receive services such as related information and product descriptions on the EC site.
  • the mobile application 812 displayed on the mobile terminal can be linked with the moving image screen 811, and a method of selecting moving image content that cannot be performed by a conventional remote controller is possible. For example, by providing interesting news of a news website that touches a mobile application on a mobile terminal, it is possible to play associated moving image content on a television receiver, and it becomes possible to select content that was not available in the past.
  • the EC site is displayed in a mobile application, and by touching a product of interest, it is possible to obtain a user experience that has never been possible, such as viewing a detailed product description by a moving image.
  • the web link information 902 is input from the video platform 411 to the TV gateway 421 .
  • recommended content data 901 is input to the TV gateway 421.
  • the TV gateway 421 transmits the combined TV-ID 501 and the content selection data 204 , the recommended metadata 911 created from the recommended content data 901 , and the link destination URL obtained from the Web link information to the TV cloud 431 .
  • the TV cloud 431 also generates recommended content display data 914 on the content selection screen, and transmits it to the TV receiver 441 .
  • the link destination URL is set in the television receiver 441 together with the channel and time information. Since the user presses the link button or the like based on the specific channel and the viewing time period, the television receiver 441 displays the Web content indicated by the link destination URL on the television screen.
  • the operation result and SP-ID of the mobile application are transmitted to the video platform 411 .
  • the secret key and mobile operation from the video platform 411 to the TV gateway 421 they are converted into the common operation code 903 of the TV, and further converted into the operation code of the TV in the TV cloud 431 to control the TV receiver 441 .
  • the secret key is acquired from the customer data storage unit 601 which is a correspondence table with SP-ID.
  • the video platform 411 has been described above, but the same operation applies to other video platforms.
  • the same operation is performed for the television cloud other than the television cloud 431 and the television receivers other than the television receiver 441 .
  • FIG. 10 shows an explanation of the recommendation based on the content of the present application and the insertion of advertisements.
  • the information of the viewing data storage unit 451 and the ID combination information storage unit 452 is input into the content recommendation information storage unit 453, the viewing tendency of the television is calculated, and candidates for recommended content and desired advertisements are identified.
  • the recommended advertisement is acquired from the advertisement server 455 , and the video platform 411 inserts an advertisement into the video content by the output of the recommended advertisement selection and insertion unit 454 .
  • the advertisement inserting unit on the receiving side transmits a desired advertisement from the advertisement server 455 based on the information of the content recommendation information storage unit 453, and the television receiver 141 transmits the desired advertisement to the action content by the output of the advertisement inserting unit 456 on the receiving side. Insert ads.
  • the video platform 411 distributes moving images in a multicast (Multicast) method
  • individual advertisements cannot be inserted into each television receiver.
  • an advertisement is temporarily inserted through the video platform 411 and a common advertisement is distributed, and then a desired advertisement is individually overlaid on the television receiver side.
  • advertisements suitable for the user such as targeting advertisements, for individual television receivers.
  • FIG. 11 shows a configuration diagram of the television receiver of the present application.
  • the broadcast is received by the antenna 1101 , and the broadcast content that has been converted into a digital stream is converted by the tuner 1102 into an audio signal and an image signal in the signal processing unit 1103 .
  • the audio signal is processed in the audio processing unit 1104 , and the audio is reproduced through the speaker 1106 .
  • the image signal is processed by the image processing unit 1105 , and the image is displayed by the image display unit 1107 .
  • the CPU 1109 is connected to the memory 1108 and the nonvolatile memory 1110 , executes a control program, and controls the tuner 1102 and the signal processing unit 1103 .
  • the user's operation is input from the remote controller 1113 to the receiving unit 1112 and input to the control program.
  • the communication interface 1111 receives moving image contents and contents selection screens distributed from the network, and processes them by the control program of the CPU 1109 .
  • FIG. 12 shows a configuration diagram of the video platform of the present application.
  • the CPU 1202 is connected to the memory 1201 and the storage device 1203, and executes the control program.
  • the operator controls the operation using the operation unit 1205 .
  • the communication interface 1204 is connected to a network, and performs input and output of moving image content, distribution of moving images, and input and output of content selection information.
  • the image processing unit 1206 encodes and encrypts the input moving image content, and generates a stream for moving image distribution.
  • FIG. 13 shows a configuration diagram of the television gateway of the present application.
  • the CPU 1302 is connected to the memory 1301 and the storage device 1303, and operates a predetermined processing program.
  • the interface 1304 performs input and output from the video platform and input and output to the TV cloud.
  • the operator controls the operation using the operation unit 1305 .
  • FIG. 14 shows a configuration diagram of a third embodiment of the present application.
  • conversion units 1411 to 1413 are inserted between the video platforms 411 to 413 and the TV gateway 1421 .
  • different data output from different video platforms 411 to 413 are converted into common data by the conversion units 1411 to 1413 in advance, and input to the TV gateway 1421 .
  • the TV gateway 1421 processes common data, and thus the processing load can be reduced.
  • the conversion units 1411 to 1413 may be provided in the television gateway 1421 as input interfaces of the television gateway 1421 , or may be provided in the video platforms 411 to 413 as output interfaces of the video platforms 411 to 413 .
  • the third embodiment entrusts the conversion to the common data to the video platforms 411 to 413 . Thereby, the load can be distributed.
  • FIG. 15 is an explanatory diagram of the operation of the third embodiment of the present application.
  • the difference from the description of the operation of the second embodiment shown in FIG. 9 is that a conversion unit 1411 is inserted.
  • the conversion unit 1411 performs data conversion, and inputs the common schedule 1501 , common content metadata 1502 , common title data 1503 , common content data 1504 , and common Web link information 1505 to the television gateway 421 .
  • conversion data are converted into data in a common format by the conversion units 1411 to 1413 for any of the different video platforms 411 to 413 .
  • the definitions of the mobile terminals 401 to 410 in the first to third embodiments include cameras, devices that can be connected to a network, and computer terminals such as smartphones, personal computers, laptop computers, and desktop computers.
  • the QR codes are displayed on the television receivers 141 to 150 and 441 to 450 for cooperation between the mobile terminals 401 to 410 and the television receivers 141 to 150 and 441 to 450 in the first to third embodiments.
  • a code other than a QR code For example, a number group such as a PIN code, a barcode, or the like may be optically detected by the mobile terminals 401 to 410 to detect address information for connecting to the video platform 411 together with the authentication code 611 .
  • the example of performing optical detection is given, but it is only necessary to use a function capable of cooperating between the mobile terminals 401 to 410 and the television receivers 141 to 150 and 441 to 450 .
  • the address information for connecting to the video platform 411 may be transmitted together with the authentication code 611 through a wireless-based connection or a wired-based connection.
  • a gateway device that connects a plurality of video distribution platforms and a plurality of cloud systems to which a plurality of television receivers are connected.
  • the feature of this gateway device is to convert metadata output from different image platforms (video platforms) into data for common content selection.
  • the plurality of cloud systems constitute screen control data in a manner that is most suitable for the television set at each connection destination, and the television set constitutes a content selection screen.
  • the content selection screen is constituted by the display of banners of past and future distribution contents based on information provided from the TV gateway.
  • the ID of the television receiver and the mobile terminal are combined, and the display method of the content selection screen is changed according to the combined ID. For example, the channel associated with the publishing platform contained in the ID is displayed preferentially.
  • the ID of the TV receiver is composed of the ID of the TV cloud connected to the TV and the ID of the device representing the TV itself, and the mobile ID is composed of the ID of the distribution platform that distributes the video and the ID of the user.
  • the channel of the distribution platform activated from the mobile application associated with the distribution platform included in the mobile ID is prioritized.
  • the moving image content provided from the distribution platform included in the mobile ID is displayed as recommended content.
  • the video on demand (Video On Demand) viewing of the associated moving image content can be performed from the moving image content provided by the distribution platform contained in the mobile ID.
  • the related Web content is displayed simultaneously or switched according to the dynamic image content provided by the publishing platform contained in the mobile ID.
  • the associated moving image content is played from the mobile application.
  • the gateway device connected to a plurality of video platforms identifies and analyzes the viewing data obtained from the TV set based on the mobile ID, and recommends video content or selects advertisement insertion based on the result.
  • the advertisements inserted on the video platform side are further inserted on the television receiver side by replacement.
  • the content can be displayed on all television receivers through input of a single format.
  • the cooperation between the television receiver and the mobile terminal can be applied to high-level services via the mobile terminal, and further, through the cooperation with a mobile phone such as a smart phone, it can be applied to a remote controller that was not possible in the prior art.
  • the use of advanced linkage action can be applied to the following applications: even in the case of television receivers with different performance and functions, and each video platform is different, the content can be displayed on all television receivers through input of a single format.

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
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  • Physics & Mathematics (AREA)
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Abstract

提供一种电视网关。在由不同功能的视频平台和不同功能、性能的电视接收机构成的环境中，实现良好的动态图像收看环境，进而实施使动态图像与Web内容链接的高等的服务。在不同功能的视频平台与不同功能、性能的电视接收机之间设置有电视网关，使移动终端与电视接收机协作。

Description

电视网关
本申请要求在2020年9月8日提交日本专利局、申请号为2020-150817、发明名称为“电视网关”的日本专利申请的优先权，其全部内容通过引用结合在本申请中。
技术领域
本发明涉及位于发布图像的服务器系统与接收图像的接收终端之间的电视网关装置。
背景技术
近年来，由于网络的进化，动态图像发布服务的实施变多。尤其是，大型、大画面的电视接收机不仅像迄今为止那样仅接收广播，还与网络连接并播放被发布过来的动态图像，由此，变得能够以更高的图像质量欣赏具有临场感的图像。这是由于网络的高速化、电视接收机的处理性能的提高而变得可能，今后，认为通过电视接收机来对由网络提供的各种各样的内容进行显示、操作的机会进一步增加。
动态图像发布服务已经提高，不仅是单纯的动态图像收看，还发展了从动态图像内容向EC(电商交易)网站(site)引导以购入商品、根据互联网上的Web信息(例如新闻、票信息等)而通过动态图像来确认细节等，所谓的将动态图像和Web信息连结起来的交互式的服务。
在以上那样状况中，在今后的网络化进展中非常重要的主题是，在家庭中能简便地使用的电视接收机成为将由网络提供的动态图像、Web网站的信息、EC服务等向用户提供的机构。
在先技术文献
专利文献
专利文献1：日本特开2006-222674号公报
专利文献2：日本特开2020-102720号公报
发明内容
由于网络的进化，与以前相比，动态图像发布服务变得容易实现。但是，在电视接收机中的接收网络动态图像发布服务时，存在各种各样的问题，接收普及尚未达到广播那样的程度。进一步，当前，在PC等信息终端中，通过发布的动态图像与Web内容的联动，实施了更高等的网络服务，但是，在迄今为止的电视接收机中，难以实现那样的联动服务。
地面波的广播遵照统一的标准来对动态图像内容进行广播，与此不同，基于网络的动态图像内容以多个发布方式来发布。因此，为了选择并接收从发布特定的图像的视频平台(Video platform)发布的动态图像内容，需要在接收机侧装备特殊的功能。另外，为了接收向电视广播接收机发布的动态图像内容，要求电视接收机具有与网络进行连接的功能、以及播放已接收到的动态图像内容的性能。
由于电视接收机侧的功能、性能的不同，存在能够接收的发布动态图像内容和无法接收的发布动态图像内容。因此，以往的实现动态图像发布服务的视频平台和接收终端通过分别搭载独自的发布技术从而得以实现。从视频平台而言，需要针对多个不同的性能、功能的接收终端而个别地进行对应，从接收终端而言，需要针对多个不同的发布方式的视频平台而个别地进行对应。另外，在进行动态图像内容的选择时也存在各种各样的方法，无法提供始终如一的节目选择方式，会给用户带来混乱。这样的状况不仅会妨碍视频发布的普及，从用户便利性的观点而言也成为大问题。
另一方面，在将动态图像内容和Web内容相互链接从而交互地进行服务时，电视接收机因为由遥控器进行操作，所以与PC等信息终端所具有的键盘、鼠标等的输入功能相比较，极其欠缺操作性，用户难以愉快地进行操作并享受高等的服务。此外，通过视频平台与Web网站协作，从而实施了这样的高等的服务，因此，难以通过不同的视频平台与不同的功能、性能的电视接收 机来共通地提供这样的联动服务。
图16示出以往的图像发布系统的构成图。在16图中，CSP(内容服务提供商)101～108提供动态图像内容。动态图像内容分别输入到视频平台1611～1613。视频平台1611～1613将动态图像流送出到电视接收机141～150。各个视频平台在发布方式上存在不同，因此，各个动态图像流仅由有限的电视接收机接收。在该现有例子中，视频平台1611能够由电视接收机141～143接收，视频平台1612能够由电视接收机144～147接收，视频平台1613能够由电视接收机148～150接收，难以向不同的功能的电视接收机广泛共通地发布图像内容。另外，在与连接于视频平台1613的Web网站1601联动地对由视频平台1613输出的动态图像进行服务的情况下，在通常的电视接收机的遥控器中，上下左右、数字按钮等的功能是有限的，对于用户的操作成为较大的负担。
使用图17说明由以往的图像发布系统选择图像内容的动作。例如，因为图16中的电视接收机144～147从视频平台1612和1613这两者进行接收，因此，如平台选择画面1701所示，用户首先从平台选择画面1701利用视频平台按钮1702、视频平台按钮1703进行选择。利用由各个视频平台提供的视频平台选择元数据(meta data)1712、1722在电视接收机侧构成各个按钮。若按下任意一个按钮，则前进到内容选择画面1710，通过按下内容1711～1716的按钮从而选择内容。这些按钮由从视频平台提供的内容元数据1723生成。这样的选择操作由电视遥控器1731实施。
进一步，在选择了内容之后，在动态图像内容与Web内容进行了联动的情况下，例如在动态图像内容1741和Web内容1742同时显示的情况下，需要更复杂的动作，在电视遥控器1731中，用户的操作负荷变大。因此，在内容的表现上会产生限制。
在将内容服务提供商的内容向电视接收机进行发布服务的系统中，设置有电视网关，电视网关接收来自视频平台的包含内容信息在内的信息，其中，该视频平台将来自内容服务提供商的所述内容信息汇集并且发布，所述电视 网关对该信息进行转换，以使得能够通过电视接收机来接收所述电视网关接收到的内容信息。
根据本申请的结构，各个视频平台不必在意具有不同性能、功能的电视接收机，而能够通过向电视网关进行输入，从而利用单一的格式的输入而向所有的电视接收机提示内容。进一步，通过使电视接收机与以智能手机为代表的移动终端协作，从而代替操作性不同的单功能的遥控器，通过使用移动终端来实现针对高等的服务的操作性提高，进一步，能够进行通过现有的遥控器无法实现的高等的智能手机与电视机的协作动作。此时，通过将电视接收机的ID与移动终端的ID结合，从而大幅提高将与各视频平台联动的Web网站的服务自动地进行提示等用户的便利性。
附图说明
图1是第1实施例的说明图；
图2是第1实施例的内容的选择画面的构成图；
图3是第1实施例的内容的选择画面的说明图；
图4是第2实施例的说明图；
图5是第2实施例的ID构成和ID的结合的说明图；
图6是第2实施例的ID的结合处理的说明图；
图7是第2实施例的ID结合时的内容的选择画面的构成；
图8是第2实施例的ID结合时的画面显示例；
图9是第2实施例的内容选择时所需要的信息；
图10是第2实施例的广告的插入方式；
图11是电视接收机的构成例；
图12是视频平台的构成例；
图13是电视网关的构成例；
图14是第3实施例的构成图；
图15是第3实施例的动作说明图；
图16是以往的动态图像发布系统的构成例；
图17是以往的动态图像发布系统的动作说明图。
附图标记说明
101～108…CSP，111～113、411～413…视频平台，121、421…电视网关，131、431～434…电视云，141～150、441～450…电视接收机，401～410…移动终端，1411～1413…转换部。
具体实施方式
以下，关于本申请涉及的实施方式，参照附图详细地说明。
根据本申请，在性能、功能不同的电视接收机中对使用网络来实施的、从多个动态图像发布平台送出的动态图像内容进行选择时，能够用更简单的方法来进行动态图像内容选择，进一步，本申请涉及适合于将动态图像内容与提供EC、新闻、或者旅行信息等服务的Web内容等进行联动地动作的、动态图像发布与Web内容的联动系统。
该系统是由不同功能的视频平台和不同的功能、性能的电视接收机构成的系统。本申请在这样的系统环境中，实施良好的动态图像收看环境，进一步实施使动态图像与Web内容链接的高等的服务。
在本申请中，通过设置电视网关，并使移动终端与电视接收机协作，从而解决这些问题。
进一步，在本申请中，暂时用电视网关接收来自不同的视频平台的内容。进一步，将来自电视网关的输出向TV云输入，该TV云与具有大致同等的性能及大致同等的功能的电视机连接。在此，电视网关对来自视频平台的输入进行转换，转换成能够向TV云共通地提供的格式，进一步，TV云生成在处于连接目的地的管理下电视机中能够选择的画面数据结构，形成在各个电视接收机中最适合的内容的选择画面。
第1实施方式
在图1中示出本申请的第1实施例。与以往的图像发布系统不同的是：电视网关121和TV云131～134位于视频平台111～113与电视接收机141～150之间。
由CSP101～108提供的动态图像内容、及用于内容选择的信息分别由视频平台111～113，输入到电视网关121。电视网关121在对用于规定的动态图像内容选择的信息进行了转换之后，输入到TV云131～134。
TV云131～134将由电视网关121输入到各个TV云131～134的信息转换成用于构成电视接收机用于内容选择的画面的数据。
TV云131针对为连接目的地且处于管理下的大致同等功能的电视接收机组141～143，生成并发送内容选择画面数据。同样，TV云132向电视接收机组144～145输出，TV云133向电视接收机组146～147输出，TV云134向电视接收机组148～150输出。对于这些各个电视接收机组，作为具有大致同等功能及性能的组进行管理。
在此，TV云131～134具有各个连接目的地的电视机功能、性能的信息，针对电视接收机，生成能够接收的内容的选择画面数据，各个电视接收机基于该数据构成最适合的画面。
通过以上的动作，能够用具有不同的功能的电视接收机共通地选择从不同的视频平台提供的动态图像内容。
以下，说明本系统的动作的细节。
图2示出由本实施例提供的节目选择画面的例子。
从视频平台111～113向电视网关121提供作为用于内容选择的信息的、时间表201、内容元数据202、标题数据203。这些数据依存于视频平台111～113，为各自不同的格式。接着，电视网关121为了将这些时间表201、内容元数据202、标题数据203供给到各TV云131～134，而向共通的内容选择数据204进行转换。在此，在内容选择数据204中包含有用于配置标题(banner)的时间表和频道编号、以及对内容(contents)的内容进行说明的元数据。
从电视网关121接收了内容选择数据204的TV云131～134根据各个电 视接收机的功能、性能来生成内容选择画面数据210。此时，由视频平台111～113提供的动态图像内容被分配到单一或者多个频道，用户能够不会意识到视频平台的不同地选择动态图像内容。这样的画面以内容选择画面数据210为基础最终由电视接收机的浏览器构成。在此，在元数据中包含图像声音格式信息，通过与该电视接收机的功能、性能的信息进行比较，从而判断能否播放。电视机接收功能、性能的信息由各电视云保持，不可播放的节目在内容选择画面上被灰色显示。
图3示出以上的动作的细节。
从视频平台111～113向电视网关121提供时间表、内容元数据、标题数据的数据集合301～303。在此，在数据集合301、302、303中不保证相互互换性，而是以不同的格式来提供。利用电视网关121，将这些数据集合(data set)转换成共通的内容选择数据204。各电视云131～134接收由电视网关121提供的内容选择数据204，在各个电视云中生成内容选择画面数据341、344。在此，作为例子，示出电视云131和电视云134。例如，电视云131为了连接目的地的电视接收机141～143，生成内容选择画面数据341，电视云134为了连接目的地的电视接收机141～150，生成内容选择画面数据344。各个电视接收机基于这些数据来进行画面提示。
第2实施方式
图4示出基于本申请的第2实施例。
本实施例相对于第1实施例追加了移动终端401～410、及收看数据保存部451、ID结合信息保存部452、内容推荐信息保存部453、推荐广告选择插入部454、广告服务器455。
在本实施例中，到内容选择画面的生成为止进行与第1实施例同样的动作，但是，电视接收机441～450与移动终端401～410通过各自具有的ID(个别识别数据)来进行连结。另外，各个电视接收机441～450具有将用户正在收看什么作为收看数据进行计测的功能，将计测到的收看数据通过电视云431～434上传到电视网关421。
在电视网关421上结合有收看数据保存部451、ID结合信息保存部452。通过电视接收机441～450而得来的收看数据，经由电视云431～434、电视网关421，保存在收看数据保存部451中。另外，将电视接收机441～450与移动终端401～410的ID的结合信息被保存在ID结合信息保存部452中。内容推荐信息保存部453根据收看数据保存部451及ID结合信息保存部452的信息，计算任一个电视接收机倾向于收看什么样的内容，并传达给视频平台411～413。该计算是通过对已收看的每个内容的种类(Genre)的收看时间进行测定等而实现的。
另一方面，推荐广告选择插入部454根据收看数据保存部451及ID结合信息保存部452，计算任一个电视接收机应当插入什么样的广告，并从广告服务器455获取希望的广告，并将广告插入到视频平台411～413的动态图像内容中。
图5示出本申请中的ID的构成和结合的例子。移动终端401～410具有SP-ID(智能手机ID)501。另一方面，电视接收机441～450具有TV-ID(电视机ID)511。SP-ID由作为视频平台的ID的PF-ID和作为用户的ID的UR-ID构成。TV-ID由作为电视云的ID的TC-ID和将电视接收机自身作为设备来表示的DV-ID构成。在ID结合信息保存部452中构成有表示SP-ID与TV-ID的结合信息的表520，电视接收机与移动终端通过ID形成了连结状态。在此，在表520中以“〇”示出的是结合状态，以“—”示出的是非结合状态。在此，有可能在一个电视接收机上进行多个移动终端的结合。
图6示出ID的结合方式和分别保存的数据。
电视接收机141和智能手机等移动终端401通过电视接收机上显示的QR码(注册商标)等，将认证码611向移动终端401传递。该认证码与电视机的对应表预先保存在电视云431的电视机ID保存部603中。
认证码611是对电视接收机141个别地赋予的与TV-ID对应的具有时间时限的认证码。该认证码611从电视云431被发送到电视接收机141。此时，电视云431将认证码611附加用于向视频平台411连接的地址信息而一起发送到移 动终端401。
从智能手机401将认证码611连同移动终端所具有的SP-ID一起作为数据612向视频平台411送出，视频平台411基于获取到的认证码611和联动的移动终端401的SP-ID，从所具有的顾客数据保存部601获取用户属性，并与SP-ID合并而作为数据613向电视网关421发送。
电视网关在获取了认证码、SP-ID、用户属性作为数据613之后，基于认证码向TV云431询问，获取对应的TV-ID。在此，TV云431管理着管理下的电视接收机的TV-ID，在电视机ID保存部602中具有TV－ID与认证码的对应表，根据认证码获取任一个电视接收机是否成为了结合的对象。配置在数据612及数据613中的认证码与认证码611相同。
通过这些动作，电视网关421进行TV-ID与SP-ID的结合，并保存在ID结合信息保存部602中。进一步，利用秘钥(Passkey)621将TV-ID与SP-ID的结合信息向视频平台411通知。秘钥621为ID结合信息保存部602的数据库的秘钥，通过将秘钥621向电视网关613发送，从而能够取出SP-ID、TV-ID及用户属性。
通过以上的动作，利用ID将移动终端与电视接收机连结。此外，在ID结合后，视频平台411能够利用从电视网关421向视频平台411传输的秘钥621，开展向作为目标的电视接收机的服务。此外，秘钥621以可分辨与SP-ID的对应的方式保存在顾客数据保存部601中。
此外，图6说明了关于视频平台411的情况，但是，在视频平台412及413中也进行同样的动作。
图7示出结合了ID的情况下的内容的选择画面。
若TV-ID与SP-ID处于结合状态，则能够根据作为SP-ID的构成要素的PF-ID，判别正在收看的用户是哪一个视频平台的顾客，因此，在内容选择画面中，将由对应的视频平台构成的频道提示在容易访问的位置。例如，在图7的情况下，在SP-ID501中包含有视频平台411的ID的情况下，通过将由视频平台411提供的频道作为初始画面进行提示，从而使得用户容易选择。另外，根据由TV-ID确定的电视接收机的收看数据来推测收看倾向，从而同时显示推荐 内容701、702、703。
这样，由于结合有ID，所以对于用户，优先地提示对应的视频平台的内容，由此能够容易地获得由视频平台提供的服务。
图8示出使动态图像内容与Web服务联动的画面的显示例。
在TV-ID511与SP-ID501处于结合状态的情况下，在TV-ID所示的电视接收机上自动地显示与SP-ID501所示的视频平台链接的Web服务画面。由此，用户不仅能够进行动态图像收看，还能接收关联信息、EC网站的商品说明等服务。另外，能够使在移动终端上显示的、移动应用812与动态图像画面811联动，使得在通常的遥控器中无法进行的、动态图像内容选择方法成为可能。例如，提供在移动终端上触摸移动应用的新闻网站的感兴趣的新闻，从而能够将关联的动态图像内容在电视接收机上播放，并且以往没有的内容选择成为可能。另一方面，提供在移动应用中显示EC网站，通过触摸感兴趣的商品，从而能够得到观看由动态图像进行的详细商品说明等、迄今没有的用户体验。
使用图9详细说明以上的动作。
在视频平台411的动态图像内容与Web网站901进行链接时，从视频平台411将Web链接信息902输入到电视网关421。另外，除了与以往相同的时间表201、内容元数据202、标题数据203之外，还将推荐内容数据901输入到电视网关421。
电视网关421将结合了的TV-ID501和内容选择数据204、进而根据推荐内容数据901而制作出来的推荐元数据911和从Web链接信息取得的链接目的地URL向电视云431传输。电视云431在内容选择画面上一并生成推荐内容显示数据914，并向电视接收机441发送。此时，为了能够与动态图像内容链接，而将链接目的地URL与频道、时间信息一并向电视接收机441设置。由于用户基于特定的频道和正在收看的时间段来按下链接按钮等，从而电视接收机441将链接目的地URL所示的Web内容显示在电视画面上。
此外，在与移动应用进行联动的情况下，在从Web网站901将移动应用下载到移动终端401之后，将移动应用的操作结果和SP-ID向视频平台411 发送。此后，通过从视频平台411将秘钥和移动操作向电视网关421发送，从而转换成电视机的共通操作码903，在电视云431中进一步转换成电视机的操作码并控制电视接收机441。秘钥是从作为与SP-ID的对应表的顾客数据保存部601中取得的。
以上关于视频平台411进行了说明，但是关于其它视频平台，也是同样的动作。另外，关于电视云431以外的电视云、电视接收机441以外的电视接收机，也是同样的动作。
图10示出基于本申请的内容的推荐、广告的插入的说明。
将收看数据保存部451及ID结合信息保存部452的信息输入到内容推荐信息保存部453，计算电视机的收看倾向，确定推荐内容、希望的广告的候选。根据内容推荐信息保存部453的信息，从广告服务器455获取被推荐的广告，通过推荐广告选择插入部454的输出，视频平台411向动态图像内容插入广告。
另一方面，在接收侧广告插入部中，基于内容推荐信息保存部453的信息，从广告服务器455传输希望的广告，通过接收侧广告插入部456的输出，在电视接收机141中向动作内容中插入广告。
例如，在视频平台411以组播(Multicast)方式进行动态图像发布的情况下，无法在每个电视接收机中插入个别的广告。在此情况下，暂时通过视频平台411插入广告并且发布了共通的广告之后，在电视接收机侧个别地覆盖成希望的广告。通过该动作，能够针对个别的电视接收机进行如定位(Targeting)广告那样的符合用户的广告提示。
图11示出本申请的电视接收机的构成图。
利用天线1101来接收广播，利用调谐器1102将已转换成数字流的广播内容在信号处理部1103中转换成声音信号、图像信号。在声音处理部1104中处理声音信号，并通过扬声器1106播放声音。另外，图像信号由图像处理部1105处理，由图像显示部1107播放图像。CPU1109与存储器1108、非易失性存储器1110连接，执行控制程序，进行调谐器1102的控制、信号处理部1103的控制。此外，用户的操作从遥控器1113输入到接收部1112，并向控制程序输入。 通信接口1111接收从网络发布的动态图像内容、内容选择画面，并由CPU1109的控制程序进行处理。
图12示出本申请的视频平台的构成图。CPU1202与存储器1201及存储装置1203连接，执行控制程序。操作者利用操作部1205控制动作。通信接口1204与网络连接，进行动态图像内容的输入输出、动态图像的发布、内容选择信息的输入输出。此外，图像处理部1206将输入的动态图像内容编码并进行加密，生成动态图像发布用的流。
图13示出本申请的电视网关的构成图。
CPU1302与存储器1301及存储装置1303连接，规定的处理程序进行动作。接口1304进行来自视频平台的输入输出及向电视云的输入输出。此外，操作者利用操作部1305来控制动作。
第3实施方式
图14示出本申请的第3实施例的构成图。
与第2实施例不同的是，在视频平台411～413与电视网关1421之间插入有转换部1411～1413。在本实施例中，通过将从不同的视频平台411～413输出的不同的数据，预先利用转换部1411～1413转换成共通数据，从而向电视网关1421输入。通过该处理，电视网关1421会处理共通的数据，因此，能够降低处理负荷。该转换部1411～1413既可以作为电视网关1421的输入接口而设置在电视网关1421中，也可以作为视频平台411～413的输出接口而设置在视频平台411～413中。
第2实施例将不同的数据直接从视频平台411～413输入，并在内部转换成共通数据，与此不同，在第3实施例中，将向共通数据的转换委托给各视频平台411～413。由此，能够分散负荷。
图15示出本申请的第3实施例的动作说明图。
与图9所示的第2实施例的动作说明不同的是，插入有转换部1411这一点。利用转换部1411进行数据转换，向电视网关421输入共通时间表1501、共通内容元数据1502、共通标题数据1503、共通内容数据1504、共通Web链接信息1505。
对于这些转换数据，任何不同的视频平台411～413均利用转换部1411～1413使其成为共通的格式的数据。
第1实施例至第3实施例中的移动终端401～410的定义包含照相机，是能够进行网络连接的装置，还包含智能手机、个人计算机、笔记本电脑(Laptop computer)、台式计算机等计算机终端。
为了第1实施例至第3实施例中的移动终端401～410与电视接收机141～150、441～450的协作，而使QR码显示在电视接收机141～150、441～450上，但是，也可以是QR码以外的码。例如，PIN码那样的数字组、条码等，只要能够由移动终端401～410进行光学性检测从而与认证码611一起检测用于向视频平台411连接的地址信息即可。进一步，在上述实施例中，举出了进行光学性检测的例子，但是，只要使用在移动终端401～410与电视接收机141～150、441～450间能够协作的功能即可。例如，只要通过基于无线的连接、基于有线的连接来与认证码611一起发送用于向视频平台411连接的地址信息即可。
[附注]
·将多个视频发布平台和多个云系统连接起来的网关装置，该多个云系统连接有多个电视接收机。
本网关装置的特征在于将从不同的图像平台(视频平台)输出的元数据转换成共通的内容选择用的数据。
对于从网关装置输出的共通的内容选择用的数据，多个云系统以最适合各个连接目的地的电视机的形态的方式构成画面控制数据，在电视机中构成内容选择画面。
内容选择画面根据从电视网关提供的信息由过去及未来的发布内容的标题(banner)显示来构成。
电视接收机与移动终端的ID结合，根据结合起来的ID来改变内容选择画面的显示方法。例如，将ID中包含的与发布平台相关联的频道优先地显示。
电视接收机的ID由连接于电视机的电视云的ID和表示电视机本体的设备 的ID构成，移动ID由发布动态图像的发布平台ID和用户的ID构成。
在多个移动ID与电视机ID结合的情况下，将从移动ID中包含的与发布平台相关联的移动应用起动的发布平台的频道作为优先。
在移动ID与电视接收机ID处于结合状态时，将从移动ID中包含的发布平台提供的动态图像内容作为推荐内容来显示。
在移动ID与电视接收机ID处于结合状态时，使得能够从移动ID中包含的发布平台提供的动态图像内容进行关联动态图像内容的视频点播(Video On Demand)收看。
在移动ID与电视接收机ID处于结合状态时，根据移动ID中包含的发布平台提供的动态图像内容，将关联Web内容同时显示，或者切换显示。
在移动ID与电视接收机ID处于结合状态时，从移动应用播放关联的动态图像内容。
连接有多个视频平台的网关装置将从电视机获得的收看数据根据移动ID来辨别、分析，根据其结果来推荐动态图像内容，或者选择插入广告。
在根据收看数据分析结果来插入广告时，将在视频平台侧插入了的广告进一步在电视接收机侧替换插入。
【工业实用性】
能够应用于如下用途：即使是具有不同性能、功能的电视接收机、且各个视频平台不同的情况下，也通过单一的格式的输入，在所有的电视接收机上提示内容。另外，通过电视接收机与移动终端的协作，能够应用于经由移动终端进行的高等的服务，进一步，通过与智能手机那样的移动式电话的协作，能够应用于在现有遥控器中不可能实现的高等的联动动作的用途。

Claims (3)

  1. 一种电视网关，其中，
    在将内容服务提供商的内容向电视接收机进行发布服务的系统中，
    所述电视网关接收来自视频平台的包含内容信息在内的信息，其中，该视频平台将来自所述内容服务提供商的所述内容信息汇集并且发布，
    所述电视网关对所述信息进行转换，以使得能够通过电视接收机来接收所述电视网关接收到的内容信息。
  2. 根据权利要求1所述的电视网关，其中，
    在该电视网关与该电视接收机之间设置有电视云系统，并向所述电视云系统提供信息，其中，所述电视云系统将来自所述电视网关的信息进行转换而向所述电视接收机发布。
  3. 根据权利要求1所述的电视网关，其中，
    存在多个所述视频平台，将从所述视频平台输出的元数据转换成共通的内容选择用的数据。
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