WO1983002029A1 - Panneau publicitaire - Google Patents

Panneau publicitaire Download PDF

Info

Publication number
WO1983002029A1
WO1983002029A1 PCT/AU1982/000118 AU8200118W WO8302029A1 WO 1983002029 A1 WO1983002029 A1 WO 1983002029A1 AU 8200118 W AU8200118 W AU 8200118W WO 8302029 A1 WO8302029 A1 WO 8302029A1
Authority
WO
WIPO (PCT)
Prior art keywords
advertising
signal
operated
operable
sound producing
Prior art date
Application number
PCT/AU1982/000118
Other languages
English (en)
Inventor
Alive Pty. Limited Sites
John Terence Thompson
Original Assignee
Sites Alive Pty
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Sites Alive Pty filed Critical Sites Alive Pty
Priority to AU86894/82A priority Critical patent/AU8689482A/en
Priority claimed from AU90935/82A external-priority patent/AU9093582A/en
Publication of WO1983002029A1 publication Critical patent/WO1983002029A1/fr

Links

Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
    • G09F27/005—Signs associated with a sensor
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
    • G09F2027/001—Comprising a presence or proximity detector
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
    • G09F2027/002—Advertising message recorded in a memory device

Definitions

  • This invention relates to an advertising device.
  • an advertising device including:
  • control means including sensing means for sensing approach of a person to the vicinity of the device, for then causing said lighting means to be operated to effect said illuminating.
  • the invention provides:
  • audible sound producing means operable to produce sounds audible to persons at least adjacent the device
  • control means including sensing means for sensing approach of a person to the vicinity of the device and for then causing said sound producing means to be operated.
  • the invention further contemplates advertising devices as described above in which both the said lighting means and audible sound producing means are provided and in which, the said control means operates in use to cause both the lighting means and the sound producing means to be operated on sensing approach of a person to the vicinity of the device.
  • the sensing means may comprise known devices such as ultrasonic sound detection apparatus operable to direct ultrasonic sound away from the device and to detect reflected ultrasonic sound from objects, the apparatus operating in use to detect frequency shifts in received ultrasonic sound representative of movement of a person in the vicinity of the device.
  • ultrasonic sound detection apparatus operable to direct ultrasonic sound away from the device and to detect reflected ultrasonic sound from objects
  • the apparatus operating in use to detect frequency shifts in received ultrasonic sound representative of movement of a person in the vicinity of the device.
  • the aforementioned apparatus may be operable to maintain either or both of the sound producing means or illuminating means operating for so long as movement of a person in the vicinity of the device is detected, and to continue such operation for a predetermined time after no such movement is detected.
  • the supporting structure may comprise a substantially closed enclosure with a light transmissive panel thereon the lighting means including lights within the enclosure and behind the panel for illuminating the panel from behind when the lighting means is operated.
  • the aforementioned audible sound producing means may comprise means such as a tape recorder or a preprogrammed memory "chip" operable to reproduce recorded messages when the sound producing means is operated. Such messages may carry advertising content.
  • FIG. 1 is a perspective view of an advertising device constructed in accordance with the invention.
  • Figure 2 is a cross-section approximately on the line 2-2 in Figure 1;
  • Figure 3 is a block diagram of electrical circuitry included in the device of Figure 1;
  • Figure 4 is a block diagram of part of the electrical circuitry of Figure 3.
  • Figure 5 is a detailed circuit diagramof part of the electrical circuitry of Figure 3.
  • the device 10 shown is in the form of a rectangular metal box 12 having a removable back 14 and a removable translucent plastics front panel 16.
  • An upright wall 18 is provided inside box 12 so as to define a compartment 22 within the box between wall 18 and panel 16.
  • a series of electric light sockets 20 are positioned on wall 18 within compartment 22, these receiving light globes 24 which, when illuminated, serve to illuminate the panel 16 from the rear so that, as viewed externally of the panel, the panel is lit up.
  • the panel 16 is capable of receiving advertising material (not shown) such as printed material or illustrations so that when the panel 16 is lit up from behind by operation of the electric gl ⁇ bes 24,the panel 16 provides an advertising sign which is illuminated in a fashion which easily attracts attention of persons.
  • a loudspeaker 26 is also positioned in box 12 in such a location as to permit sound generated thereby to emanate from the box such as via a perforated section of the box wall. As described later, the loudspeaker 26 is operable by a control circuit, which control circuit also operates globes 24, in such a fashion as to cause recorded advertising messages to be broadcast from the loudspeaker 26.
  • Box 12 contains the aforementioned control circuit, designated generally by reference numeral 28 in Figure 2.
  • Circuit 28 includes the components shown in Figure 3. More particularly, the circuitry includes a "personnel detector" circuit 32 which is operable to cause an ultrasonic sound producing transducer 34 to generate ultrasonic sound waves which are directed away from the box 12 and forwardly from a location adjacent panel 16.
  • a second transducer 36 is positioned to receive ultrasonic sound waves which may have been directed back to the transducer 36 from transducer 34 by reflection from a person approaching device 10.
  • Detector 32 receives electrical signals generated by transducer 36 pursuant to such reception.
  • the personnel detector 32 operates to detect frequency variations in the reflected ultrasonic sound which are caused by doppler effects when the ultrasonic sound directed away from the transducer 34 strikes a moving person.
  • the detector 32 is thus, in essence, a movement detector and it produces an output signal which, on detection of such movement, is conditioned to cause a timing circuit 35 to be operated to, on the one hand, control a sound synthesizer device 39 to apply electrical signals to loudspeaker 26 to cause the aforementioned generation of sound.
  • the timing circuit 35 causes a power control circuit 37 to be conditioned to operate the globes 24. Power for the globes
  • circuitry 24 and for operating the various circuitry described may be derived, for example, from the electric mains, the circuitry being provided with proper operating voltages from the supply by a power supply circuit 40.
  • the personnel detector 32 is shown in more detail in Figure 4. More particularly, it includes a transmitter 50 and a receiver 52.
  • Transmitter 50 includes an oscillator 54 operable to produce a high frequency signal such as 40 K Hz which is applied to the transducer 34.
  • the receiver 52 includes a broad band amplifier 56 which, receives electrical signal from the transducer 36 and which amplifier has a variable sensitivity. Signal from the broad band amplifier is passed in turn to a diode multiplier 58, a selective band pass filter 60, a diode pump 62, a rioise discriminator 64 and thence to the timing circuit 35.
  • the power control circuit 37 includes a relay drive circuit 66 which controls a relay 68 under influence of time.
  • the power supply 40 comprises a transformer T1 the 15 volt alternating current voltage which is rectified by a bridge rectifier comprising the diodes D7, D8, D9, D10 shown.
  • the rectified voltage is filtered to provide a positive voltage V DD by a capacitor C9 whilst the regulated output V CC is provided by the circuit IC2 shown and the capacitor C10 shown.
  • the voltages V DD and V CC are applied to the places shown in Figure 5 for operating various components shown therein.
  • the oscillator 50 of Figure 4 is constituted by R14, R15, R15, R16, C11, C12 and IC3.
  • the electrical signal so generated is as aforementioned applied to the transducer 34.
  • the broad band amplifier 56 is constituted by the components R1, R2, R3, R4, R5, C1, P1, Q1 and Q2.
  • the gain or sensitivity is selectable by variation of P1.
  • the diode multiplier circuit 58 is constituted by components D1, C2 and R6.
  • the selective band pass active filter 60 is constituted by components IC1, C3, R7, R8, C4 and C5 and this operates in use to separate the carrier signal (i.e.
  • Diode pump 62 comprises components C6, R17, D2, D3, C7 and R9 and operates to rectify the aforementioned doppler signal to provide a direct current output signal representative of the doppler signal.
  • the noise discriminator 64 is constituted by components Q3 and D4 and operates to detect a doppler signal only if it is above a selectable or preset noise threshold.
  • Circuit 35 is constituted by components R10, P2 and C8. This is an elapsed time timer which is activated whenever a movement within the defined sensor range of the apparatus is no longer detected.
  • the relay drive 66 is constituted by components Q4, R12, R11, C13, Q5 and R13 and is controlled by the timing circuit 35.
  • the relay 68 of Figure 3 is shown constituted by relay coil RL1.
  • Diode D6 protects transistor Q5 from voltage transients occurring when current is disabled from coil RL1.
  • the components. LD, R1 and D5 shown comprise an optionally fittable light detector which may be arranged to deactivate the globes 24 when ambient light levels are above a preset or selectable level.
  • timing device 35 operates to continue operation of both of the sound synthesizer 39 and globes
  • the sound synthesizer 39 may be constituted by, for example, a tape recorder having a prerecorded message or by other known components such as an electronic "chip" preprogrammed to generate any desired advertising signal.
  • While the invention has been described in relation to use of presence detectors constituted by arrangements having ultrasonic doppler detection means, other arrangements could be utilized. For example, infrared detectors could be utilized.
  • the described device may have no other purpose than as to advertise product or services or so as generally to convey information, but may also be incorporated as part of other apparatus such, as an automatic or other vending machine and the term "advertising device" as used herein is to be understood as encompassing these possibilities.

Landscapes

  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Illuminated Signs And Luminous Advertising (AREA)
  • Control Of Vending Devices And Auxiliary Devices For Vending Devices (AREA)

Abstract

Un panneau publicitaire comprend une enceinte (12) pourvue d'un panneau frontal translucide (16) recevant le matériau publicitaire. Des ampoules électriques (24) sont positionnées dans l'enceinte et éclairent le panneau et le matériau publicitaire. Un dispositif de reproduction d'un son enregistré (39) permet de reproduire un message publicitaire audible. Le dispositif comprend des organes de commande (28) possédant des organes de détection (32) permettant de détecter l'approche d'une personne à proximité du dispositif et pouvant déclencher l'allumage des ampoules électriques et l'actionnement du dispositif de reproduction du son audible.
PCT/AU1982/000118 1981-11-27 1982-07-28 Panneau publicitaire WO1983002029A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU86894/82A AU8689482A (en) 1981-11-27 1982-07-28 Advertising sign

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
AUPF1750811127 1981-11-27
AU175081 1981-11-27
AU90935/82A AU9093582A (en) 1982-11-26 1982-11-26 Speech generating device

Publications (1)

Publication Number Publication Date
WO1983002029A1 true WO1983002029A1 (fr) 1983-06-09

Family

ID=25609303

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/AU1982/000118 WO1983002029A1 (fr) 1981-11-27 1982-07-28 Panneau publicitaire

Country Status (2)

Country Link
EP (1) EP0106844A1 (fr)
WO (1) WO1983002029A1 (fr)

Cited By (15)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP0146198A2 (fr) * 1983-12-20 1985-06-26 Cannon Davis Associates Limited Perfectionnements à des dispositifs de sélection
EP0265209A1 (fr) * 1986-10-17 1988-04-27 Daiwa Shinku Corporation Système de commande à distance pour un appareil d'affichage
EP0303568A1 (fr) * 1987-07-31 1989-02-15 Grosfo Ag Armoire à miroir pour des buts publicitaires
FR2620552A1 (fr) * 1987-09-10 1989-03-17 Hoshi Hatsuo Dispositif a panneau d'affichage
EP0337902A1 (fr) * 1988-04-08 1989-10-18 International Conception Systemes Electroniques (Sarl) Support publicitaire et/ou d'informations
EP0421941A1 (fr) * 1989-10-06 1991-04-10 Calipso S.A.S. Management Consultant Di Giancarlo Cipelli Dispositif pour publicité avec diffusion de messages audio-visuels
FR2653924A1 (fr) * 1989-10-31 1991-05-03 Informatique Realite Dispositif d'animation de parties et/ou de lieux d'un objet, et notamment d'un support d'informations.
FR2657991A1 (fr) * 1990-02-02 1991-08-09 Henaff Michel Procede et dispositif de memorisation de messages sonores sur un support interchangeable disposant d'une memoire non alimentee.
GB2253733A (en) * 1991-03-11 1992-09-16 Soon Hock Lim Display apparatus
GB2253732A (en) * 1991-03-11 1992-09-16 Soon Hock Lim Display apparatus
EP0510121A1 (fr) * 1990-01-12 1992-10-28 Totom Enterprises, Inc. Distributeur de bons de reduction au point de vente
GB2258424A (en) * 1991-08-06 1993-02-10 Robert Clements Printed matter, containers or posters with electronic sound production.
GB2310304A (en) * 1996-02-13 1997-08-20 Alan Frederick Page Visible message display device
GB2351061A (en) * 1999-06-19 2000-12-20 Molins Plc Packet with a miniature audio device
WO2008138933A1 (fr) * 2007-05-14 2008-11-20 Digital Memorabilia Limited Unité présentoir

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB1276724A (en) * 1968-05-29 1972-06-07 Impuls Reklam Ab Advertising devices
US3808720A (en) * 1971-12-29 1974-05-07 J Smith Audio-visual display apparatus
AU5282673A (en) * 1972-03-02 1974-09-05 Charles Brackenrig Arthur Coin-operated tourist advisory system
US3857191A (en) * 1971-02-08 1974-12-31 Talkies Usa Inc Visual-audio device
US3928928A (en) * 1974-04-01 1975-12-30 Pierre M Kalust Audio visual memorial
US3965592A (en) * 1971-08-18 1976-06-29 Anos Alfredo M Advertising device

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB1276724A (en) * 1968-05-29 1972-06-07 Impuls Reklam Ab Advertising devices
US3857191A (en) * 1971-02-08 1974-12-31 Talkies Usa Inc Visual-audio device
US3965592A (en) * 1971-08-18 1976-06-29 Anos Alfredo M Advertising device
US3808720A (en) * 1971-12-29 1974-05-07 J Smith Audio-visual display apparatus
AU5282673A (en) * 1972-03-02 1974-09-05 Charles Brackenrig Arthur Coin-operated tourist advisory system
US3928928A (en) * 1974-04-01 1975-12-30 Pierre M Kalust Audio visual memorial

Cited By (18)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP0146198A2 (fr) * 1983-12-20 1985-06-26 Cannon Davis Associates Limited Perfectionnements à des dispositifs de sélection
EP0146198A3 (fr) * 1983-12-20 1986-10-29 Cannon Davis Associates Limited Perfectionnements à des dispositifs de sélection
EP0265209A1 (fr) * 1986-10-17 1988-04-27 Daiwa Shinku Corporation Système de commande à distance pour un appareil d'affichage
EP0303568A1 (fr) * 1987-07-31 1989-02-15 Grosfo Ag Armoire à miroir pour des buts publicitaires
FR2620552A1 (fr) * 1987-09-10 1989-03-17 Hoshi Hatsuo Dispositif a panneau d'affichage
US4934079A (en) * 1987-09-10 1990-06-19 Hatsuo Hoshi Display panel device
EP0337902A1 (fr) * 1988-04-08 1989-10-18 International Conception Systemes Electroniques (Sarl) Support publicitaire et/ou d'informations
EP0421941A1 (fr) * 1989-10-06 1991-04-10 Calipso S.A.S. Management Consultant Di Giancarlo Cipelli Dispositif pour publicité avec diffusion de messages audio-visuels
FR2653924A1 (fr) * 1989-10-31 1991-05-03 Informatique Realite Dispositif d'animation de parties et/ou de lieux d'un objet, et notamment d'un support d'informations.
EP0510121A1 (fr) * 1990-01-12 1992-10-28 Totom Enterprises, Inc. Distributeur de bons de reduction au point de vente
EP0510121A4 (en) * 1990-01-12 1993-09-29 Totom Enterprises, Inc. Point-of-purchase coupon dispenser
FR2657991A1 (fr) * 1990-02-02 1991-08-09 Henaff Michel Procede et dispositif de memorisation de messages sonores sur un support interchangeable disposant d'une memoire non alimentee.
GB2253733A (en) * 1991-03-11 1992-09-16 Soon Hock Lim Display apparatus
GB2253732A (en) * 1991-03-11 1992-09-16 Soon Hock Lim Display apparatus
GB2258424A (en) * 1991-08-06 1993-02-10 Robert Clements Printed matter, containers or posters with electronic sound production.
GB2310304A (en) * 1996-02-13 1997-08-20 Alan Frederick Page Visible message display device
GB2351061A (en) * 1999-06-19 2000-12-20 Molins Plc Packet with a miniature audio device
WO2008138933A1 (fr) * 2007-05-14 2008-11-20 Digital Memorabilia Limited Unité présentoir

Also Published As

Publication number Publication date
EP0106844A1 (fr) 1984-05-02

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Designated state(s): AT BE CH DE FR GB LU NL SE