TW201924358A - Multimedia interactive system and multimedia interactive method - Google Patents

Abstract

A multimedia interactive system and a multimedia interactive method are provided. The multimedia interactive system includes a cloud control platform, a wireless communication chip, a reader, a network interface, and a processor. The cloud control platform has an interaction list. After reading a tag information in the wireless communication chip through the reader, the processor or the cloud control platform searches the interaction list based on the tag information to determine a first device information or a second device information corresponding to the tag information, and a multimedia source associated with the first device information or the second device information is determined.

Description

Multimedia interactive system and multimedia interactive method

The invention relates to a multimedia system and method, and in particular to a multimedia interactive system and multimedia interactive method.

With the development of computer technology and communication technology, people's work and lifestyle have entered the era of digitalization, multimedia and wireless communication. At present, the setting of advertising media machines has become more and more common. However, the general advertising media machine is usually a single function. During the ad rotation process, consumers cannot quickly learn the content of interest. Therefore, the advertising content is not attractive to consumers, and the effectiveness of advertising is also low.

Embodiments of the present invention provide a multimedia interactive system that uses a cloud control platform to carry out an interactive mode between consumers and commodities.

Embodiments of the present invention provide a multimedia interaction method that uses tag information burned in a wireless communication chip as a medium for activation and information transmission.

A multimedia interactive system according to an embodiment of the present invention includes: a wireless communication chip including tag information; a cloud control platform with an interactive list that records tag information and first device information and second device information associated with the tag information and Multiple multimedia sources, where the first device information corresponds to a part of the multimedia source, the second device information corresponds to another part of the multimedia source; a reader, reads tag information of a wireless communication chip; a network interface, Connected to the cloud control platform through the network; and the processor is respectively coupled to the network interface and the reader, wherein the processor is connected to the cloud control platform through the network interface, and the processor receives the tag information from the reader After that, the processor or cloud control platform queries the interactive list based on the received tag information to determine one of the first device information and the second device information corresponding to the tag information, and determines one of the first device information and the second device information One of the multimedia sources associated.

In an embodiment of the invention, the multimedia interactive system further includes a first multimedia device and a second multimedia device, and the first device information corresponds to the first multimedia device, and the second device information corresponds to The second multimedia device, wherein the second multimedia device is provided with a reader, a processor and a network interface. The processor is connected to the cloud control platform through the network interface based on the tag information, and the processor transmits the tag information to the cloud control platform. After receiving the tag information from the second multimedia device, the cloud control platform queries the interactive list to obtain one of the multimedia sources corresponding to the second device information.

In an embodiment of the invention, the tag information includes a server address, a serial number, and an identification code, and another part of the multimedia source corresponding to the second device information includes multiple web page addresses. The processor connects to the cloud control platform based on the server address. The cloud control platform obtains an interactive list corresponding to the identification code, and finds one of the web page addresses corresponding to the serial number in the interactive list to map the web page to the corresponding web page address Displayed on the second multimedia device.

In an embodiment of the invention, the multimedia interactive system further includes a first multimedia device and a second multimedia device, and the first device information corresponds to the first multimedia device, and the second device information corresponds to the second A multimedia device, wherein the first multimedia device includes a processor and a network interface. The processor receives the interactive list and a part of the multimedia source corresponding to the first device information recorded in the interactive list from the cloud control platform. After the processor receives the tag information from the reader, the processor queries the received interaction list to determine one of the multimedia sources corresponding to the tag information to play the multimedia source from the first multimedia device.

In an embodiment of the invention, the tag information includes a serial number. The processor queries the interactive list to play one of the multimedia sources corresponding to the serial number on the first multimedia device.

In an embodiment of the invention, the cloud control platform sets an identification code and sets an interactive list corresponding to the identification code, where the identification code corresponds to one or more first multimedia devices. When the cloud control platform receives the query command from one of the first multimedia devices, it transmits the interactive list and a part of the multimedia source corresponding to the first device information recorded in the interactive list to the first multimedia device.

In an embodiment of the invention, the second multimedia device includes: a display; another reader to read the tag information of the wireless communication chip, the tag information further includes a server address and an identification code; another network The interface is connected to the cloud control platform through the network; and another processor is coupled to another network interface and another reader. Another part of the multimedia source corresponding to the second device information includes multiple web page addresses. Another processor is connected to the cloud control platform through the server address. The cloud control platform obtains an interactive list corresponding to the identification code, and finds one of the web page addresses corresponding to the serial number in the interactive list to map the web page address Is displayed on the display of the second multimedia device.

In an embodiment of the invention, the interactive mode function is set through the cloud control platform, and the interactive mode function is transmitted to the first multimedia device through commands, and when the interactive mode function is enabled, the processor is allowed to self-read Receive tag information.

The multimedia interactive method of the embodiment of the present invention is applicable to a multimedia interactive system, wherein the multimedia interactive system includes a cloud control platform, a wireless communication chip, a reader, a network interface, and a processor. The multimedia interaction method includes: reading the wireless communication chip through the reader to obtain the tag information in the wireless communication chip; connecting to the cloud control platform through the network interface, wherein the cloud control platform has an interaction list, the interaction list records the tag information and the The first device information, the second device information, and multiple multimedia sources associated with the tag information, wherein the first device information corresponds to a part of the multimedia source, and the second device information corresponds to another part of the multimedia source; and received from the reader After the tag information, the processor or cloud control platform queries the interactive list based on the received tag information to determine one of the first device information and the second device information corresponding to the tag information, and determines the first device information and the second device information. One of the multimedia sources associated with the news.

A multimedia interactive system according to another embodiment of the present invention includes: a wireless communication chip, including tag information, the tag information has a server address, serial number, and identification code; a first multimedia device, including a processor; and a cloud control platform , With an interactive list, device binding settings and list binding settings, where the device binding settings are used to record the identification code and its corresponding first multimedia device, and the list binding settings are used to record the interactive list and its corresponding identification Code, the interactive list records tag information, and the tag information corresponds to the multimedia source of the first multimedia device.

A multimedia interaction method according to another embodiment of the present invention includes: providing a wireless communication chip, the wireless communication chip includes tag information, the tag information has a server address, a serial number, and an identification code; setting device binding settings to associate the identification code To the first multimedia device, and record the device binding setting to the cloud control platform; create an interaction list, and the interaction list records tag information and the first multimedia source corresponding to the first multimedia device; and transmit the interaction list And the first multimedia source to the first multimedia device, and the interaction list is associated with the identification code to form a list binding setting and recorded in the cloud control platform.

Based on the above, the embodiments of the present invention use the tag information to query the interaction list, and can find the appropriate multimedia source according to different interaction methods. According to this, wireless communication chips can be set in objects such as commodities, and the tag information can be used as a medium for starting and transmitting information. Allow users to decide the multimedia content they want to watch.

In order to make the above-mentioned features and advantages of the present invention more obvious and understandable, the embodiments are specifically described below in conjunction with the accompanying drawings for detailed description as follows.

FIG. 1 is a block diagram of a multimedia interactive system according to an embodiment of the invention. Referring to FIG. 1, the multimedia interactive system 10 includes a cloud control platform 110, a wireless communication chip 120, a reader 130, a network interface 140, and a processor 150.

The processor 150 is, for example, a central processing unit (Central Processing Unit, CPU), an image processing unit (Graphic Processing Unit, GPU), a physical processing unit (Physics Processing Unit, PPU), a programmable microprocessor (Microprocessor), Embedded control chip, digital signal processor (DSP), application specific integrated circuits (ASIC) or other similar devices.

The processor 150 is coupled to the reader 130 and the network interface 140, respectively. The network interface 140 is connected to the cloud control platform 110 through the network 160, and the processor 150 is connected to the network 160 through the network interface 140 and connected to the cloud control platform 110. The network interface 140 is, for example, a network card, a WiFi module, or a subscriber identity module (Subscriber Identity Module, SIM) card.

The cloud control platform 110 is, for example, a server or a personal computer. The wireless communication chip 120 is, for example, a near field communication (Near-field communication, NFC) chip, which includes tag information 121. The reader 130 is a device that matches the communication protocol of the wireless communication chip 120 and is used to read the tag information 121 in the wireless communication chip 120.

In this embodiment, the cloud control platform 110 has an interactive list 111. The interaction list 111 records tag information 121 and first device information, second device information and multiple multimedia sources associated with the tag information 121. Wherein, the first device information corresponds to a part of multimedia source, and the second device information corresponds to another part of multimedia source.

Here, the interactive list 111 can be set through the cloud control platform 110. The user will set the tag information 121 in the interactive list 111 according to their needs, and burn the tag information 121 to the wireless communication chip 120 in advance.

In the interaction list 111, the corresponding device information is created according to the implementation of the multimedia device applied in the multimedia interaction system 10. For example, the first device information is created for the first multimedia device, and the second device information is created for the second multimedia device. According to this, different multimedia sources can be displayed according to different applied multimedia devices.

2 is a flowchart of a multimedia interaction method according to an embodiment of the invention. 1 and 2, in step S205, the wireless communication chip 120 is read by the reader 130 to obtain the tag information 121 in the wireless communication chip 120. Next, in step S210, the processor 150 is connected to the cloud control platform 110 through the network interface 140.

After the processor 150 receives the tag information 121 from the reader 130, in step S215, the processor 150 or the cloud control platform 110 may query the interaction list 111 based on the received tag information 121 to determine the corresponding tag information 121. One of the first device information and the second device information, and determines the multimedia source associated with one of the first device information and the second device information.

Here, the processor 150 or the cloud control platform 110 may perform subsequent actions according to different application methods (based on whether the interactive list 111 has been downloaded from the cloud control platform 110 in advance). For example, in an embodiment, the multimedia interaction system 10 includes a first multimedia device, and the first multimedia device downloads the interaction list 111 from the cloud control platform 110 to its own device. Therefore, in an embodiment based on the first multimedia device, the processor 150 may directly perform subsequent actions. In another embodiment, the multimedia interaction system 10 includes a second multimedia device, and the second multimedia device does not download the interaction list 111 from the cloud control platform 110. Therefore, in the implementation based on the second multimedia device, the cloud control platform 110 is used to perform subsequent actions. Below are examples to illustrate.

3 is a block diagram of a multimedia interactive system based on a first multimedia device according to an embodiment of the invention. The multimedia interactive system 30 in this embodiment is one of the embodiments of the multimedia interactive system 10. Here, components having the same functions as those in the multimedia interactive system 10 are given the same reference numerals, and related descriptions are omitted. 3, the multimedia interactive system 30 includes a cloud control platform 110, a wireless communication chip 120, a reader 130, and a first multimedia device 300. Here, the first multimedia device 300 at least includes a network interface 140, a processor 150, and a storage unit 310.

The storage unit 310 is, for example, any type of fixed or removable random access memory (RAM), read-only memory (ROM), flash memory (Flash memory), and security Digital card (Secure Digital Memory Card, SD), hard disk or other similar devices or a combination of these devices. The storage unit 310 stores at least one code segment, and the processor 150 executes the corresponding instruction by reading the code segment in the storage unit 310.

In the embodiment shown in FIG. 3, the interaction list 111 of the cloud control platform 110 records the first device information related to the first multimedia device 300 and multiple multimedia sources. Multiple multimedia sources related to the first multimedia device 300 are recorded in the first device information. The processor 150 of the first multimedia device 300 will receive the interactive list 111 and the multimedia content corresponding to the multimedia source recorded in the interactive list 111 from the cloud control platform 110 through the network interface 140 in advance, and store the interactive list 111 and the multimedia source To the storage unit 310.

Thereafter, the tag information 121 in the wireless communication chip 120 is read by the reader 130, and the read tag information 121 is transmitted to the processor 150 of the first multimedia device 300. After the processor 150 receives the tag information 121 from the reader 130, the processor 150 queries the received interactive list 111 to determine one of the multimedia sources corresponding to the tag information 121, and then enables the multimedia source Play on the display screen of the first multimedia device 300. In addition, in other embodiments, the reader 130 may also be disposed in the first multimedia device 300.

In this embodiment, the tag information 121 can only record the serial number (for example: 1 to 5), but the invention is not limited to this. After the processor 150 queries the received interaction list 111, the processor 150 plays the multimedia source corresponding to the serial number on the display panel. For example, assuming that the sequence number recorded in the tag information 121 received by the processor 150 from the reader 130 is 2, the processor 150 may know that the multimedia source corresponding to the sequence number 2 is after querying the interaction list 111 stored by itself. "Post 2", according to this, the processor 150 will further extract and play the multimedia content corresponding to "Post 2" from the multimedia sources stored in itself. In other embodiments, the tag information 121 may also include other content. Further, in the interactive list 111 in this embodiment, contents corresponding to five wireless communication chips 120 are recorded, and each wireless communication chip 120 has a tag number. The serial number of the tag information 121 burned by the wireless communication chip 120 with the tag number 1 is 1; the serial number of the tag information 121 burned by the wireless communication chip 120 with the tag number 2 is 2; and so on.

In addition, the administrator can further set an identification code in the tag information 121 through the cloud control platform 110, and set an interactive list 111 corresponding to the identification code, wherein the identification code corresponds to one or more first multimedia装置300。 The device 300. For example, the manufacturer A provides two first multimedia devices 300. For example, after the interactive list 111 is edited, when the interactive list 111 is sent to the first multimedia device 300, the interactive list 111 is bound to the identification code by sending instructions.

In addition, the first multimedia device 300 may further send an inquiry instruction to the cloud control platform 110, according to which the interaction list 111 is downloaded from the cloud control platform 110. That is, when the cloud control platform 110 receives the query command from the first multimedia device 300, it transmits the interactive list 111 and the multimedia source corresponding to the first device information recorded in the interactive list 111 to the first multimedia device 300.

In addition, in this embodiment, the interactive mode function can also be set through the cloud control platform 110, and the interactive mode function can be transmitted to the first multimedia device 300 through commands. When the interactive mode function is enabled, the processor 150 is allowed The tag information 121 is received from the reader 130.

4 is a block diagram of a multimedia interactive system based on a second multimedia device according to an embodiment of the invention. The multimedia interactive system 40 in this embodiment is one of the embodiments of the multimedia interactive system 10. Here, components having the same functions as those in the multimedia interactive system 10 are given the same reference numerals, and related descriptions are omitted. Referring to FIG. 4, the multimedia interactive system 40 includes a cloud control platform 110, a wireless communication chip 120 and a second multimedia device 400. The second multimedia device 400 includes at least a reader 130, a network interface 140, a processor 150, a storage unit 410, and a display 420. The storage unit 410 includes at least one code segment, and the processor 150 executes the corresponding function by reading the at least one code segment in the storage unit 410.

In the embodiment shown in FIG. 4, the processor 150 is connected to the cloud control platform 110 through the network interface 140 based on the tag information 121 read by the reader 130, and transmits the tag information 121 to the cloud control platform 110. After receiving the tag information 121 from the second multimedia device 400, the cloud control platform 110 can query the interaction list 111 according to the tag information 121 to obtain a multimedia source corresponding to the second device information.

In this embodiment, the tag information 121 includes the server address, serial number, and identification code, and another part of the multimedia source corresponding to the second device information includes multiple web page addresses. The format of the label information is, for example, "server address, serial number, identification code". When the processor 150 is connected to the cloud control platform 110 through the network interface 140, the processor 150 is connected to the cloud control platform 110 based on the received server address. For example, assume that “URL1, 2, customer1” is recorded in the tag information 121, where “URL1” is the server address, “2” is the serial number, and “customer1” is the identification code. The processor 150 is connected to the cloud control platform 110 according to the server address "URL1". Then, after receiving the tag information 121 from the second multimedia device 400, the cloud control platform 110 finds the corresponding interaction list 111 according to the identification code "customer1", and then in the interaction list 111 according to the serial number "2" Find the corresponding web address "Website 2". Then, the webpage corresponding to the webpage address "Website 2" can be displayed on the display 420 of the second multimedia device 400.

In addition, in other embodiments, the multimedia interactive system may also include the first multimedia device and the second multimedia device. Below is another example to illustrate.

5 is a block diagram of a multimedia interaction system based on a first multimedia device and a second multimedia device according to an embodiment of the invention. The multimedia interactive system 50 in this embodiment is one embodiment of the multimedia interactive system 10, and uses the display device 520 as an example of a first multimedia device and the mobile electronic device 530 as an example of a second multimedia device. Take tag as an example of wireless communication chip.

The multimedia interactive system 50 includes a cloud control platform 510, a display device 520, a mobile electronic device 530, and products A~E. The mobile electronic device 530 is, for example, a smart phone, a tablet computer, or a smart watch. In this embodiment, the cloud control platform 510, the display device 520, and the mobile electronic device 530 have the same or similar components as the cloud control platform 110, the first multimedia device 300, and the second multimedia device 400, respectively. Function, so the relevant description can refer to the above. In addition, the cloud control platform 510 also includes a device binding setting 513 and a list binding setting 515. The device binding setting 513 is used to record the identification code and its corresponding display device, and the list binding setting 515 is used to record the interactive list 511 and its corresponding identification code.

The display device 520 further cooperates with the reader 550 to operate. The products A~E are respectively provided with tags 540A~540E. Here, the display device 520 is installed on the shelf 500, and the products A to E are placed on the shelf 500. For example, the user may pick up the commodity A, place the commodity A within the sensing range of the reader 550, and the multimedia source corresponding to the commodity A will be displayed on the display device 520. In addition, the user can also use the mobile electronic device 530 to sense the product B, and a web page corresponding to the product B is displayed on the screen of the mobile electronic device 530.

Specifically, suppose that there are five kinds of products to be displayed by the manufacturer A, so five labels (labels 540A to 540E) are purchased. In the cloud control platform 510, the administrator sets the correlation between the label number, the product, and the label information according to the requirements of the manufacturer A. Table 1 shows a table of the correlation between label numbers, products and label information. Here, the display device 520 is set to bind the identification code "customer1", and the setting is stored in the device binding setting 513. For example, the administrator can set the display device to be bound with the identification code on the cloud control platform 110 according to the display information provided by the manufacturer. Taking FIG. 5 as an example, the manufacturer provides a shelf 500, and a display device 520 is provided on the shelf 500. According to this, the administrator binds the display device 520 with the identification code "customer1". In other embodiments, if the manufacturer provides two or more display devices, the administrator will bind all the display devices with the identification code "customer1" through the cloud control platform 110.

Table 1

After that, the administrator will burn the tags 540A-540E. Label numbers 1 to 5 correspond to labels 540A to 540E, respectively. The format of the label information is, for example, "server address, serial number, identification code". Take the tag information of tag 540A as an example, where "URL1" represents the server address, "1" represents the serial number, and "customer1" represents the identification code. In this way, the manufacturer A obtains the burned labels 540A~540E, and then the labels 540A~540E can be applied to the specific products, set in the specific products, or used directly or indirectly as identification elements of the specific products. . Taking Table 1 as an example, label number 1 corresponds to product A, and label number 2 corresponds to product B... and so on.

After that, the manufacturer A can create the interactive list 511 through the cloud control platform 510. In this embodiment, the fields that can be seen by the manufacturer A are three fields of “label number”, “first device information” and “second device information”. Vendor A can decide which multimedia source the tags 540A to 510E correspond to, and can further set different multimedia sources according to different multimedia devices. Taking FIG. 5 as an example, the field “first device information” corresponds to the display device 520, and the field “second device information” corresponds to the mobile electronic device 530. However, the present invention is not limited to this. In another embodiment, the first device information and the second device information may correspond to different display devices, for example, the manufacturer A may have two branches, and each branch is set up If there is a display device, the first device information can be the display device of one branch, and the second device information can be the display device of another branch. In addition, the interactive list 511 of the cloud control platform 510 can also add device information separately according to user needs, and it is not limited to only one or two device information.

In this embodiment, after the interaction list 511 is set, the interaction list 511 is sent to the display device 520, and the interaction list 511 is stored in the display device 520. After receiving the interactive list 511, the display device 520 will download multimedia content corresponding to five multimedia sources, such as "Post 1", "Post 2", "Post 3", "Post 4", and "Post 5". In the dispatching operation, according to the device binding setting 513, the identification code "customer1" corresponding to the display device 520 (or the shelf 500) is connected to the interaction list 511, and the connection relationship is recorded in the list binding setting 515. Accordingly, in the cloud control platform 510, the display device 520 is directed to the interactive list 511.

Assuming that the user picks up the product D and enters the sensing range of the reader 550, the processor of the display device 520 will receive the tag information "URL1, 4, customer1". After analyzing through the analysis module, the server can be known The address is "URL1", the serial number is "4", the identification code is "customer1", and then the multimedia source corresponding to the serial number "4" is searched in the field "device information 1" in the interactive list stored by itself. Finally, the multimedia content corresponding to the multimedia source "Post 4" is found, and the multimedia content corresponding to the multimedia source "Post 4" is displayed (played) on the display device 520 through the playback module. The analysis module and the playback module of the display device 520 are, for example, composed of one or more code fragments, and stored in the internal storage unit.

In addition, the user can also use the mobile electronic device 530 (which has a built-in reader) to obtain the tag information. For example, the user may first install an application program for interacting with the products A to E in the mobile electronic device 530. The processor of the mobile electronic device 530 executes the following multimedia interaction method through the application program. First, the user brings the mobile electronic device 530 close to the product D, and then the reader of the mobile electronic device 530 reads the tag information "URL1, 4, customer1" of the tag 540D. After the processor of the mobile electronic device 530 analyzes through the installed application program, it is known that the server address is "URL1", and then the server address "URL1" leads to the cloud control platform 510, and the tag information " URL1, 4, customer1" is transmitted to the cloud control platform 510. The cloud control platform 510 retrieves its corresponding interactive list 511 according to the identification code "customer1", and then searches the multimedia source corresponding to the serial number "4" in the field "device information 2" of the interactive list 511. Finally, the multimedia source is found, that is, the webpage address "Website 4", and the webpage corresponding to the webpage address "Website 4" is displayed on the mobile electronic device 530.

In summary, the present invention uses tag information to query the interactive list. Corresponding device information (first device information, second device information) is recorded in the interaction list according to different interaction methods, and accordingly, the appropriate multimedia source can be dynamically determined. That is, when the currently interacting multimedia device has previously downloaded the interaction list and the corresponding multimedia source, the corresponding multimedia source is directly played on the multimedia device based on the tag information. When the currently interacting multimedia device does not download the interaction list, the web page based on the tag information is displayed in the multimedia device without downloading the corresponding multimedia content, thereby saving information transmission time and storage space. According to this, wireless communication chips can be set in objects such as commodities, and the tag information can be used as a medium for starting and transmitting information. Allow users to decide the multimedia content they want to watch.

Although the present invention has been disclosed as above with examples, it is not intended to limit the present invention. Any person with ordinary knowledge in the technical field can make some changes and modifications without departing from the spirit and scope of the present invention. The scope of protection of the present invention shall be subject to the scope defined in the appended patent application.

10, 30, 40, 50 ‧‧‧ multimedia interactive system

110‧‧‧ cloud control platform

111, 511‧‧‧ Interactive List

120‧‧‧Wireless communication chip

121‧‧‧ Label Information

130, 550‧‧‧ Reader

140‧‧‧Web interface

150‧‧‧ processor

160‧‧‧ Internet

300‧‧‧The first multimedia device

310, 410‧‧‧ storage unit

400‧‧‧Second multimedia device

420‧‧‧Monitor

513‧‧‧ Device binding settings

515‧‧‧List binding setting

520‧‧‧Display device

530‧‧‧Mobile electronic device

A～E‧‧‧Commodity

540A～540E‧‧‧tag

S205～S215‧‧‧‧Multimedia interactive method steps

FIG. 1 is a block diagram of a multimedia interactive system according to an embodiment of the invention. 2 is a flowchart of a multimedia interaction method according to an embodiment of the invention. 3 is a block diagram of a multimedia interactive system based on a first multimedia device according to an embodiment of the invention. 4 is a block diagram of a multimedia interactive system based on a second multimedia device according to an embodiment of the invention. 5 is a block diagram of a multimedia interaction system based on a first multimedia device and a second multimedia device according to an embodiment of the invention.

Claims (22)

A multimedia interactive system, including: a wireless communication chip, including a tag information; a cloud control platform, has an interactive list, the interactive list records the tag information and a first device information associated with the tag information, a first Two device information and multiple multimedia sources, wherein the first device information corresponds to a part of the multimedia sources, the second device information corresponds to another part of the multimedia sources; a reader, reads the wireless communication chip The tag information of; a network interface, connected to the cloud control platform through a network; and a processor, respectively coupled to the network interface and the reader, wherein the processor is connected through the network interface To the cloud control platform, and after the processor receives the tag information from the reader, the processor or the cloud control platform queries the interactive list based on the received tag information to determine the corresponding to the tag information One of the first device information and the second device information, and determines one of the multimedia sources associated with one of the first device information and the second device information. The multimedia interactive system as described in item 1 of the patent application scope further includes a first multimedia device and a second multimedia device, and the first device information corresponds to the first multimedia device, the first The second device information corresponds to the second multimedia device, wherein the second multimedia device is provided with the reader, the processor, and the network interface; wherein, the processor passes through the tag information based on the tag information The network interface is connected to the cloud control platform, and the processor transmits the tag information to the cloud control platform. After receiving the tag information from the second multimedia device, the cloud control platform queries the interactive list to obtain One of the multimedia sources corresponding to the second device information. The multimedia interactive system as described in item 2 of the patent scope, wherein the tag information includes a server address, a serial number, and an identification code, and the multimedia sources corresponding to another part of the second device information include multiple Web page address, the processor is connected to the cloud control platform based on the server address, the cloud control platform obtains the interactive list corresponding to the identification code, and finds one of the serial numbers corresponding to the serial number in the interactive list The webpage addresses, to display a webpage corresponding to the webpage address on the second multimedia device. The multimedia interactive system as described in item 1 of the patent application scope further includes a first multimedia device and a second multimedia device, and the first device information corresponds to the first multimedia device, the first The second device information corresponds to the second multimedia device, wherein the first multimedia device includes the processor and the network interface, wherein the processor receives the interaction list and the interaction list from the cloud control platform A part of the recorded multimedia sources corresponding to the first device information, after the processor receives the tag information from the reader, the processor queries the received interaction list to determine the corresponding to the tag information One of the multimedia sources to play the multimedia is from the first multimedia device. The multimedia interactive system as described in item 4 of the patent application, wherein the tag information includes a serial number, and the processor queries the interactive list to play one of the serial numbers corresponding to the serial number on the first multimedia device Some multimedia sources. The multimedia interactive system as described in item 4 of the patent application scope, wherein the cloud control platform sets an identification code and sets the interactive list corresponding to the identification code, wherein the identification code corresponds to one or more of the first multiple The media device, when the cloud control platform receives an inquiry command from one of the first multimedia devices, transmits the interaction list and a portion of the multimedia sources corresponding to the first device information recorded in the interaction list To one of the first multimedia devices. The multimedia interactive system as described in item 4 of the patent application scope, wherein the second multimedia device includes: a display; and another reader to read the tag information of the wireless communication chip, the tag information further includes A server address and the identification code; another network interface, connected to the cloud control platform through the network; and another processor, coupled to the other network interface and the other read Where the multimedia source corresponding to another part of the second device information includes multiple web page addresses, the other processor is connected to the cloud control platform through the server address, and the cloud control platform obtains the corresponding The interactive list of the identification code, and find one of the webpage addresses corresponding to the serial number in the interactive list to display a webpage corresponding to the webpage address on the second multimedia device On the display. The multimedia interactive system as described in item 4 of the patent application scope, wherein an interactive mode function is set through the cloud control platform, and the interactive mode function is transmitted to the first multimedia device through a command to function in the interactive mode When enabled, the processor is allowed to receive the tag information from the reader. A multimedia interactive method is applicable to a multimedia interactive system, wherein the multimedia interactive system includes a cloud control platform, a wireless communication chip, a reader, a network interface, and a processor. The multimedia interactive method includes: through the The reader reads the wireless communication chip to obtain a tag information in the wireless communication chip; connects to the cloud control platform through the network interface, wherein the cloud control platform has an interactive list, and the interactive list records the tag Information and a first device information, a second device information and a plurality of multimedia sources associated with the label information, wherein the first device information corresponds to a part of the multimedia sources, and the second device information corresponds to the some Another part of the multimedia source; and after receiving the tag information from the reader, query the interaction list based on the received tag information through the processor or the cloud control platform to determine the first item corresponding to the tag information One of device information and the second device information, and determines one of the multimedia sources associated with one of the first device information and the second device information. The multimedia interaction method as described in item 9 of the patent application scope, wherein the multimedia interaction system includes a first multimedia device and a second multimedia device, and the reader, the processor, and the network interface The step of installing in the second multimedia device and connecting to the cloud control platform through the network includes: connecting the cloud control platform through the network interface through the processor based on the tag information through the processor and transmitting the tag Information to the cloud control platform, wherein after receiving the tag information from the second multimedia device, the cloud control platform queries the interactive list to obtain one of the multimedia sources corresponding to the information of the second device. The multimedia interactive method as described in item 10 of the patent application, wherein the tag information includes a server address, a serial number, and an identification code, and the multimedia sources corresponding to another part of the second device information include multiple A web page address, and the step of connecting to the cloud control platform through the network includes: connecting to the cloud control platform based on the server address through the processor; wherein, the cloud control platform obtains the corresponding to the identification code An interactive list, and find one of the webpage addresses corresponding to the serial number in the interactive list, so as to display a webpage corresponding to the webpage address on the second multimedia device. The multimedia interaction method as described in item 9 of the patent application scope, wherein the multimedia interaction system includes a first multimedia device and a second multimedia device, and the processor and the network interface are disposed on the first A multimedia device, and the multimedia interaction method further includes: receiving from the cloud control platform through the processor the interaction list and a portion of the multimedia sources corresponding to the first device information recorded in the interaction list File; after the multimedia device receives the tag information from the reader, query the received interaction list through the processor to determine one of the multimedia sources corresponding to the tag information to play the multimedia source The first multimedia device. The multimedia interaction method as described in item 12 of the patent application scope, wherein the tag information includes a serial number, and the step of playing the multimedia from the first multimedia device includes: querying the interaction list through the processor to One of the multimedia sources corresponding to the serial number is played on the first multimedia device. The multimedia interaction method as described in item 12 of the patent application scope further includes: setting an identification code through the cloud control platform and setting the interaction list corresponding to the identification code, wherein the identification code corresponds to one or more of the A first multimedia device; and when the cloud control platform receives an inquiry command from one of the first multimedia devices, the interaction list and a portion of the interaction list corresponding to the information of the first device are transmitted The multimedia sources are from one of the first multimedia devices. The multimedia interaction method as described in item 12 of the patent application scope, wherein the multimedia sources corresponding to another part of the second device information include multiple web page addresses, and the tag information further includes a server address and an identification code The multimedia interaction method further includes: reading the tag information of the wireless communication chip through the second multimedia device; connecting to the cloud control platform based on the server address through the second multimedia device; through the The cloud control platform obtains the interaction list corresponding to the identification code, and finds one of the webpage addresses corresponding to the serial number in the interaction list; and a webpage corresponding to the webpage address through the cloud control platform Displayed on the second multimedia device. The multimedia interaction method described in item 12 of the patent application scope further includes: setting an interactive mode function through the cloud control platform, and transmitting the interactive mode function to the first multimedia device through a command, during the interaction When the mode function is enabled, the processor is allowed to receive the tag information from the reader. A multimedia interactive system, including: a wireless communication chip, including a tag information, the tag information has a server address, a serial number and an identification code; a first multimedia device, including a processor; a cloud control The platform has an interactive list, a device binding setting and a list binding setting, wherein the device binding setting is used to record the identification code and the corresponding first multimedia device, and the list binding setting is used To record the interaction list and the corresponding identification code, the interaction list records the tag information, and the tag information corresponds to a multimedia source of the first multimedia device. As in the multimedia interactive system described in item 17 of the patent application scope, the interactive list further includes a second multimedia source corresponding to a second multimedia device. A multimedia interactive method includes: providing a wireless communication chip including tag information, the tag information having a server address, a serial number and an identification code; setting a device binding setting to identify the The code is associated with a first multimedia device, and the device binding setting is recorded to a cloud control platform; an interactive list is created, and the interactive list records the tag information and a first corresponding to the first multimedia device A multimedia source; and transmitting the interaction list and the first multimedia source to the first multimedia device, and associating the interaction list with the identification code to form a list binding setting and recording in the cloud Control platform. The multimedia interaction method as described in item 19 of the patent application scope, wherein the creation of the interaction list further includes a second multimedia source corresponding to a second multimedia device. The multimedia interaction method as described in item 20 of the patent application scope further includes: receiving the tag information through the first multimedia device, and a processor of the first multimedia device according to the serial number and the interaction list And play the first multimedia source. The multimedia interaction method as described in item 20 of the patent application scope further includes: receiving the tag information from the second multimedia device through the cloud control platform, and querying the binding setting from the list according to the identification code Interactive list; query the second multimedia source based on the interactive list and the serial number; send the second multimedia source to the second multimedia device.