KR20150107496A - System and method for user pairing between applications, terminal performing the same and server performing the same - Google Patents

System and method for user pairing between applications, terminal performing the same and server performing the same Download PDF

Info

Publication number
KR20150107496A
KR20150107496A KR1020140030531A KR20140030531A KR20150107496A KR 20150107496 A KR20150107496 A KR 20150107496A KR 1020140030531 A KR1020140030531 A KR 1020140030531A KR 20140030531 A KR20140030531 A KR 20140030531A KR 20150107496 A KR20150107496 A KR 20150107496A
Authority
KR
South Korea
Prior art keywords
application
service
user
pairing
address
Prior art date
Application number
KR1020140030531A
Other languages
Korean (ko)
Inventor
박나라
Original Assignee
주식회사 모코플렉스
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 주식회사 모코플렉스 filed Critical 주식회사 모코플렉스
Priority to KR1020140030531A priority Critical patent/KR20150107496A/en
Publication of KR20150107496A publication Critical patent/KR20150107496A/en

Links

Images

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F15/00—Digital computers in general; Data processing equipment in general
    • G06F15/16—Combinations of two or more digital computers each having at least an arithmetic unit, a program unit and a register, e.g. for a simultaneous processing of several programs

Landscapes

  • Engineering & Computer Science (AREA)
  • Computer Hardware Design (AREA)
  • Theoretical Computer Science (AREA)
  • Software Systems (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention relates to a system and method for user pairing between applications, and a terminal and a server performing the same and, more specifically, to a system and method for user pairing between applications, and a terminal and a server performing the same, which, in the case that a user selects service connection content provided to a first application, execute a second application and pair the first and the second application with the user based on first application identity data and service usage history data, being information related to history of the user using the service via the second application, thereby, even if the user accesses a corresponding service using a plurality of applications, recognizing the corresponding user as the same person to perform a retargetting operation and provide an advertisement irrespective of the kind of application.

Description

The present invention relates to a system and method for user pairing between applications, a terminal and a server performing the same, and a terminal performing the same and a server performing the same.

The present invention relates to a system and method for user pairing between applications, a terminal and a server for performing the same, and more particularly, to a system and method for inter-application user pairing that execute a second application when a user selects a service connection content provided to a first application, The first application and the second application are paired with the user on the basis of the service utilization history data, which is information related to the application identification data and the history of using the service by the user through the second application, To an inter-application user pairing system and method capable of recognizing a corresponding user as a same user and retargeting the same by providing advertisement regardless of an application type, and a terminal and a server performing the same .

As the Internet technology develops, the advertising market through various services such as websites provided through the Internet is rapidly growing. The advertisement through these websites is known as an advertisement method that is more efficient than the advertisement cost because the accessibility of the user is excellent and the probability of leading to the actual sales of the user is high.

However, as the popularity of advertisements through such websites increases, the proportion of the ads displayed on the websites increases day by day. As a result, since users frequently encounter unwanted advertisements when using the website, But it has become a pollution situation that stresses the user.

As a result, a targeting advertisement method for providing a customized advertisement to a user has appeared. In particular, the retargeting advertisement method is a method of providing advertisements by analyzing service history information that a user uses through the Internet, that is, a visited page, a retrieved product, and a clicked product. Such a retargeting advertisement method enables users to access necessary advertisements from the standpoint of the user, and since the advertiser can provide the advertisement to users who need the goods or services they provide, There are a lot of ways to advertise retargeting.

However, in the conventional retargeting advertisement method, service history information collected according to an application type executed in a terminal used by a user is different, so that there is a limit in that a user can provide a retargeting advertisement only when using the application. For example, when a user searches for information related to a specific product using a specific application and clicks the advertisement, the advertisement related to the product can be provided only when the user uses the application, It is impossible to provide a retargeting advertisement because the identifiers that distinguish the users from each other are different from each other even when the same service is used.

This problem is caused by an application separator for identifying a specific device for each of a plurality of applications, a user identifier for identifying a user, and the like. Therefore, even if the user uses the same service using the same terminal, since the identifier is different for each application, the service provider can not recognize that the same user is using the same service.

In order to solve the problems of the conventional retargeting advertisement method, the present inventor has found that when a user selects a service connection content provided to a first application, the second application is executed, and further, The first and second applications are paired with the users on the basis of the service utilization history data, which is information related to the history using the service through the second application, so that even if the user accesses the corresponding service using the plurality of applications, The present invention relates to an application-based user pairing system and method capable of providing advertisement by retargeting a corresponding user as a same user without regard to the kind of user.

The present invention has been conceived to solve the above-described problems, and it is an object of the present invention to provide a service providing method and a service providing method that enable a user to execute a second application when selecting a service connection content provided to the first application, The first and second applications are paired with the users on the basis of the service use history data, which is information related to the history using the service, so that even if the user accesses the corresponding service using a plurality of applications, The present invention provides a system and method for inter-application user pairing that can recognize a user as a same user and retarget the same by providing the advertisement, and a terminal and a server for performing the same.

More specifically, an object of the present invention is to provide a service providing system and a service providing method thereof, in which when a user selects a service connection content provided to a first application, a resource location locator (URL) An application-to-application user pairing system and method capable of transmitting data to a pairing server, and a terminal and a server performing the same.

An inter-application user pairing system according to an embodiment of the present invention includes a pairing server; And generates first application identification data for the first application. When the user selects the service connection content provided to the first application, the second application executes the second application to connect to the pairing server, And a terminal transmitting a resource location locator (URL) address for the corresponding service and the first application identification data to the pairing server.

In one embodiment, the pairing server may determine that the first and second applications are identical based on the service usage history data, which is information related to the history of using the service by the user through the second application, The second application recognizes the application as an application to be used by the user and pairs the second application with the service through the resource location designator address.

In one embodiment, the pairing server may be connected to the second application through a bridge address.

In one embodiment, the bridge address may include the resource locator address and first application identification data.

In one embodiment, the first application identification data may be a first unique device identification (UDID) of the first application.

In one embodiment, if the service utilization history data does not exist, the pairing server may newly generate and store the service utilization history data.

In one embodiment, the service utilization history data may include at least one of log data using the service, search data, and click history data.

In one embodiment, the pairing server may include a memory unit for storing the first application identification data and the service utilization history data received from the terminal.

In one embodiment, the first and second applications may be provided in the same terminal.

According to another aspect of the present invention, there is provided a method of pairing users between applications, the method comprising: generating first application identification data for a first application; Receiving a selection of a service connection content provided to the first application from a user; Executing a second application and connecting to a pairing server; Transmitting a URL (Uniform Resource Locator) address of a service corresponding to the selected service connection content and the first application identification data to the pairing server; The user recognizes that the first and second applications are applications used by the same user based on the service usage history data and the first application identification data, which are information related to the history using the service through the second application, Pairing; And associating the paired second application with the service through the resource locator address.

In one embodiment, the step of connecting to the pairing server may include connecting the server and the second application through a bridge address.

In one embodiment, transmitting to the pairing server may include including the resource locator address and first application identification data in the bridge address.

In one embodiment, the pairing may include generating and storing the service utilization history data when the service utilization history data does not exist in the pairing server.

In one embodiment, the step of newly creating and storing the service utilization history data includes the step of including at least one of log data, search data and click history data using the service by the user in the service utilization history data can do.

In one embodiment, the pairing step may include storing the first application identification data and the service utilization history data received from the terminal in the memory unit.

In one embodiment, the inter-application user pairing system according to the present invention may further comprise the step of providing the first and second applications to the same terminal.

An inter-application user terminal according to another embodiment of the present invention includes an identification data generation unit for generating first application identification data for a first application; A connection unit for executing a second application and connecting the second application with a pairing server when the user selects the service connection content provided to the first application; And a delivery unit for transmitting a resource location locator (URL) address for the service corresponding to the selected service connection content and the generated first application identification data to the pairing server.

In one embodiment, the transfer unit connects the second application and the pairing server to each other via a bridge address, and the bridge address may include the resource locator address and the first application identification data.

The inter-application user pairing server according to another embodiment of the present invention may include a first application identification data for the first application from the terminal and a Uniform Resource Locator (URL) for the service corresponding to the service connection content selected by the user ) Address; A first connection unit connected to a second application executed in the terminal; The user recognizes that the first and second applications are applications used by the same user based on the service usage history data and the first application identification data, which are information related to the history using the service through the second application, A pairing unit for pairing; And a second connection unit for connecting the paired second application with the service through the resource locator address.

In one embodiment, the first connection unit is connected to the second application through a bridge address, and the bridge address may include the resource location designator address and first application identification data.

The present invention can know whether the user has used the service through the second application based on the service utilization history data. The service provider can use the first application identification data and the service utilization history data to transmit the first and second applications to the same user It is possible to provide a service such as an advertisement provided in the first application to the second application and to retarget the user.

In addition, since the service provider can confirm which information of the service is used by the user through the first and second applications, the service provider can determine whether the user is interested in the product through shopping or the like in the first application The same application is exposed to the second application, thereby positively inducing the purchase of the corresponding product.

In addition, since the present invention allows the first application to confirm what kind of product the user is interested in through shopping or the like, it is possible to provide an advertisement suitable for the user's taste So that the user has the advantage that he can acquire information about the product he / she has been interested in without feeling stress due to irrelevant advertising.

FIG. 1 is a diagram schematically illustrating an inter-application user pairing system 100 according to an embodiment of the present invention.
2 is a diagram schematically showing a pairing state between a first application 121 and a second application 122 executed in the terminal 120 shown in FIG.
FIG. 3 is a diagram illustrating an operation procedure of the inter-application user pairing system 100 shown in FIG.
FIG. 4 is a diagram schematically showing the configuration of an inter-application user-paired terminal 100 'and an operation state thereof according to another embodiment of the present invention.
FIG. 5 is a view schematically showing the configuration of an inter-application user pairing server 100 '' according to another embodiment of the present invention and an operation state thereof.

The present invention will now be described in detail with reference to the accompanying drawings. Hereinafter, a repeated description, a known function that may obscure the gist of the present invention, and a detailed description of the configuration will be omitted. Embodiments of the present invention are provided to more fully describe the present invention to those skilled in the art. Accordingly, the shapes and sizes of the elements in the drawings and the like can be exaggerated for clarity.

Throughout the specification, when an element is referred to as "comprising ", it means that it can include other elements as well, without excluding other elements unless specifically stated otherwise.

FIG. 1 is a diagram schematically illustrating a user-to-application pairing system 100 according to an embodiment of the present invention. FIG. 2 is a block diagram of a first application 121 and a second application 121 executed by the terminal 120 shown in FIG. 2 applications 122. In the example of FIG.

1 and 2, an inter-application user pairing system 100 may include a pairing server 110 and a terminal 120.

First, the pairing server 110 receives a first application identification data for a first application 121, which is executed in the terminal 120, which will be described later, and a role in which the user selects a service connection content provided to the first application A URL address of a resource corresponding to a selected service connection content may be transmitted.

In addition, the pairing server 110 may store the service usage history data generated when the user accesses the service through the second application 122 executed in the terminal 120 and the first and second application identification data, Recognizes that the second application 121 or 122 is an application used by the same user and pairs the second application 122 and the second application 122 so that the second application 122 and the service corresponding to the service connection content selected by the user are connected to each other .

Here, the first application 121 may be a mobile device (for example, a feature phone, a smart phone, a mobile phone, a mobile phone, a mobile phone, , Tablet pc, etc.). ≪ / RTI >

The service connection content provided to the first application 121 may include, for example, a product advertisement provided on one side of the screen of the music reproduction application, an advertisement for another game application provided on one side of the screen of the game application, Such as a hospital advertisement provided on one side of the screen of the first application 121. When a user touches, clicks, or selects a service, a service associated with the service connection content is automatically provided And may be a kind of pop-up message that can be connected.

Also, the second application 122 may refer to an Internet access application that is provided to access the Internet, for example, within a mobile device (e.g., a feature phone, a smartphone, a tablet pc, etc.). For example, the second application 122 may be an application provided to directly access the Internet from a mobile device such as Safari of Apple, Internet Explorer of Microsoft Corporation, Puffin Web Browser, Atomic Web Browser, Which can be used in the same environment as in a personal PC environment, by providing services provided by sites providing search services such as Naver, Daum, Yahoo, Nate, Google, and bing.

Meanwhile, the first and second applications 121 and 122 may be mutually exchanged. For example, the first application 121 may correspond to an Internet access application provided to access the Internet in the mobile device, and the second application 122 may correspond to a music playback application, a game application, a download application, An application that can be executed on a mobile device such as an application, a map application, a subway application, and the like.

2 and 3, the connection relationship between the pairing server 110 and the terminal 120, and the role of the pairing server 110 according to the connection relationship between the pairing server 110 and the terminal 120 will be described below with reference to FIGS. 1 and 2, Will be described in more detail.

Next, the terminal 120 generates first application identification data for the first application 121, and if the user selects the service connection content provided to the first application 121, And to connect with the pairing server 110 described above.

In one embodiment, the terminal 120 according to the present invention may correspond to a mobile device (e.g., feature phone, smartphone, tablet pc, etc.).

At this time, the pairing server 110 and the second application 122 executed in the terminal 120 can be connected to each other through a bridge address, and the bridge address is a connection address of the second application 122, It can serve as an intermediary bridge to be connected to an intermediate stage before being directly connected through a Uniform Resource Locator (URL) address of a service corresponding to the content.

For example, assuming that the resource location designator address for the service corresponding to the service connection content selected by the user corresponds to naver.com, the corresponding bridge address is http: // (URL address of the pairing server 110) / For example, assuming that the resource locator address for the service corresponding to the service connection content selected by the user corresponds to daum.net, The bridge address may be http: // (URL address of the pairing server 110) / bridge? Url = (http://daum.net).

In this case, the second application 122 is not directly connected to the service through the resource location designator address (for example, naver.com or daum.net) for the service, but is connected to the pairing server 110 (Eg, naver.com or daum.net) for the service is included in the bridge address, and the address is transmitted to the pairing server 110.

At this time, the bridge address may include not only the resource location designator address but also the generated first application identification data.

That is, the pairing server 110 can be directly connected to the second application 122 through the bridge address. At this time, the second application 122 transmits the resource location designator address and the first application identification data for the service to the pairing server 110

Here, the first application identification data transmitted to the pairing server 110 may mean a first unique device identification (UDID), which is a unique value of the first application 121, This may correspond to a kind of application identification ID for classifying the terminal 120 for the first application 121 executed by the service provider providing the service.

Also, the service use history data refers to data that is generated when the user has a history of accessing the service through the second application 122, and generates separate identification information that can be confirmed by the second application 122, Which is stored in a storage of the Web ID.

At this time, the service use history data may include all of the user's access time, log information, search information, click history, and the like. If there is no history of the user accessing the service through the second application 122, The pairing server 110 can generate and store new service usage history data.

Therefore, when the user later accesses the service through the first application 121 or the second application 122, the pairing server 110 transmits the first application identification data associated with the first application 121 and the service usage history It is possible to recognize that the first and second applications 121 and 122 are used by the same user through the data, thereby pairing the first and second applications 121 and 122 with each other.

Meanwhile, the pairing server 110 may make the paired second application 122 connect to the corresponding service through the resource location designator address.

Here, the service may refer to a shopping mall site corresponding to a service connection content (for example, a product advertisement such as clothes, shoes, cosmetics, etc.) provided to the first application 121 .

In one embodiment, the above-described pairing server 110 may include a memory unit (DB) (not shown) for storing first application identification data and service utilization history data received from the terminal 120, When the service is accessed using the first and second applications 121 and 122, the first and second applications 121 and 122 are paired based on the first application identification data stored in the memory unit and the service usage history data, State.

The roles of the pairing server 110 and the terminal 120 have been described with reference to FIGS. 1 and 2. The operation procedure between the pairing server 110 and the terminal 120 will be described in more detail with reference to FIG. .

FIG. 3 is a diagram illustrating an operation procedure of the inter-application user pairing system 100 shown in FIG.

Referring to FIG. 3, when the user first executes the first application 121 of the terminal 120 (S301), the terminal 120 generates the first application identification data for the first application 121 (S302 ).

Then, when the user selects a specific service connection content from among various service connection contents provided to the first application (S303), the terminal 120 executes the second application 122 (S304).

Then, the terminal 120 is connected to the pairing server 110 through the bridge address (S305). At this time, the terminal 120 transmits the resource location designator address for the service corresponding to the service connection content selected by the user, And transmits the identification data to the pairing server 110 (S306).

Next, the pairing server 110 determines whether the users using the first and second applications 121 and 122 are the same user through the transmitted first application identification data and the stored service utilization history data (S307) . At this time, if the service utilization history data is not stored, the pairing server 110 generates and stores new service utilization history data.

The pairing server 110 then pairs the first and second applications based on the first application identification data and the service utilization history data at step S308 and the pairing server 120 transmits the paired second application 122 ) Is connected to the service through the resource location designator address (S309), so that the second application 122 and the service are connected to each other so that the user can use the service corresponding to the service connection content selected by the user ).

In addition, when the service provider providing the service selects the service connection content provided to the first application 121 or the second application 122, the service provider providing the first application 121 It is possible to confirm that the user who uses the first application 121 or the second application 122 is the same user by using only the service usage history data and allows the user to view the first and second applications 121, (An online site for selling the product) corresponding to the service connection content (for example, the product information that the user has clicked on with interest and the product information that has been registered in the shopping cart) .

Next, an inter-application user-paired terminal 100 'according to another embodiment of the present invention will be described with reference to FIG.

FIG. 4 is a diagram schematically showing the configuration of an inter-application user-paired terminal 100 'and an operation state thereof according to another embodiment of the present invention.

Referring to FIG. 4, the inter-application user-paired terminal 100 'may include an identification data generation unit 110', a connection unit 120 ', and a transmission unit 130'.

First, the identification data generating unit 110 'may perform a function of generating first application identification data when the user executes the first application.

Here, the first application and the first application identification data are the same as those of the first application 121 and the first application identification data described in FIGS. 1 to 3, and therefore detailed description thereof will be omitted.

Next, when the user selects the service connection content to be provided to the first application, the connection unit 120 'executes the second application and connects the pairing server 10' with the bridge server 10 'through the bridge address can do.

Here, the second application, the bridge address, and the pairing server 10 'are the same as the second application 122, the bridge address, and the pairing server 110 described in FIGS. 1 to 3, .

Next, the delivery unit 130 'stores a URL (Uniform Resource Locator) address for the service corresponding to the service connection content selected by the user and a URL And transmits the application identification data to the pairing server 10 '.

In addition, the transfer unit 130 'can connect the second application and the pairing server 10' to each other through the bridge address. At this time, the bridge address includes the resource position designator address and the first application identification data And the like.

Here, since the resource location designator address and the bridge address are the same as the resource location designator address and the bridge address described in FIGS. 1 to 3, detailed description will be omitted.

Meanwhile, if the transfer unit 130 'transmits the resource location designator address and the first application identification data to the pairing server 10', the pairing server 10 ' The first and second applications are recognized as an application and the first and second applications are paired with each other, so that the inter-application user terminal 100 'can be connected to the corresponding service through the second application.

Next, an inter-application user pairing server 100 '' according to another embodiment of the present invention will be described with reference to FIG.

FIG. 5 is a view schematically showing the configuration of an inter-application user pairing server 100 '' according to another embodiment of the present invention and an operation state thereof.

5, the inter-application user pairing server 100 '' includes a receiving unit 110 '', a first connecting unit 120 '', a pairing unit 130 '', and a second connecting unit 140 ' .

The receiving unit 110 '' selects the first application identification data generated when the user executes the first application of the terminal 10 '' and the specific service connection content among the various service connection contents provided to the first application by the user And may receive the resource location designator address for the service corresponding to the selected service connection content.

Here, the inter-application user-paired terminal 10 '', the first application, the first application identification data, the service connection contents and the services are the terminal 120, the first application 121 ), The first application identification data, the service connection content, and the service, detailed description will be omitted.

Next, the first connection unit 120 '' may be connected to the second application executed in the terminal 10 '' via the bridge address.

Here, since the second application and the bridge address are the same as the second application 122 and the bridge address shown in FIGS. 1 to 3, detailed description will be omitted.

Next, the pairing unit 130 " determines whether the first and second applications are the same based on the service usage history data and the first application identification data, which are information related to the history using the service through the second application, It is recognized that the application is used by the user, and the first and second applications can be paired with each other.

Here, since the service utilization history data is the same as the service utilization history data described in Figs. 1 to 3, detailed description thereof will be omitted.

Next, the second connection unit 140 '' can perform a role of connecting a second application paired by the above-described pairing unit 130 '' with the service through the resource location designator address.

Here, since the service is the same as the service described in FIG. 1 to FIG. 3, a detailed description will be omitted.

As described above, a system and method for inter-application user pairing according to an exemplary embodiment of the present invention, a terminal and a server performing the same, execute a second application when a user selects a service connection content provided to the first application, The first application and the second application are paired with the user on the basis of the first application identification data and the service use history data which is the information related to the history using the service by the user through the second application, Even if the user accesses the service, the user is recognized as the same user regardless of the type of the application, thereby exposing advertisements and inducing selection.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the present invention as defined by the following claims It can be understood that

100: User-to-application pairing system
110: Pairing server
120: terminal
121: First application
122: second application
10 ': pairing server
100 ': User-to-application pairing terminal
110 ': identification data generation unit
120 ': Connection
130 ': transfer part
10 '': terminal
100 '': User-to-application pairing server
110 '': Receiver
120 ": first connection portion
130 '': pairing part
140 ": second connection portion

Claims (19)

A pairing server; And
When the user selects the service connection content to be provided to the first application, executes the second application to connect to the pairing server, and when the user selects the service connection content to be provided to the first application, And transmitting the first application identification data to the pairing server, wherein the first application identification data includes at least one of a URL (Uniform Resource Locator)
The pairing server comprises:
The user recognizes that the first and second applications are applications used by the same user based on the service usage history data and the first application identification data, which are information related to the history using the service through the second application, Wherein the paired second application is associated with the service via the resource locator address. ≪ RTI ID = 0.0 >
User-to-application pairing system.
The method according to claim 1,
The pairing server comprises:
And the second application is connected to the second application through a bridge address.
User-to-application pairing system.
3. The method of claim 2,
The bridge address may be,
The resource location identifier address, and the first application identification data.
User-to-application pairing system.
The method according to claim 1,
Wherein the first application identification data comprises:
Wherein the first application is a first unique device identification (UDID) of the first application.
User-to-application pairing system.
The method according to claim 1,
The pairing server comprises:
And if the service use history data does not exist, newly generates and stores the service use history data.
User-to-application pairing system.
6. The method of claim 5,
The service utilization history data includes:
Wherein the user includes at least one of log data using the service, search data, and click history data.
User-to-application pairing system.
6. The method of claim 5,
The pairing server comprises:
And a memory unit for storing the first application identification data and the service utilization history data received from the terminal.
User-to-application pairing system.
The method according to claim 1,
Wherein the first application and the second application include:
Characterized in that,
User-to-application pairing system.
Generating first application identification data for a first application;
Receiving a selection of a service connection content provided to the first application from a user;
Executing a second application and connecting to a pairing server;
Transmitting a URL (Uniform Resource Locator) address of a service corresponding to the selected service connection content and the first application identification data to the pairing server;
The user recognizes that the first and second applications are applications used by the same user based on the service usage history data and the first application identification data, which are information related to the history using the service through the second application, Pairing; And
And associating the paired second application with the service via the resource locator address.
How to pair users between applications.
10. The method of claim 9,
Wherein the step of connecting to the pairing server comprises:
And connecting the server and the second application through a Bridge Address.
How to pair users between applications.
10. The method of claim 9,
Wherein the transmitting to the pairing server comprises:
And storing the resource locator address and the first application identification data in the bridge address.
How to pair users between applications.
10. The method of claim 9,
Wherein the pairing comprises:
And generating and storing the service utilization history data when the service utilization history data does not exist in the pairing server.
How to pair users between applications.
13. The method of claim 12,
Generating and storing the service utilization history data,
And including at least one of log data, search data, and click history data using the service by the user in the service use history data.
How to pair users between applications.
13. The method of claim 12,
Wherein the pairing comprises:
And storing the first application identification data and the service utilization history data received from the terminal in a memory unit.
How to pair users between applications.
10. The method of claim 9,
And providing the first and second applications to the same terminal.
User-to-application pairing system.
An identification data generation unit for generating first application identification data for a first application;
A connection unit for executing a second application and connecting the second application with a pairing server when the user selects the service connection content provided to the first application; And
And a delivery unit for delivering a resource location locator (URL) address for the service corresponding to the selected service connection content and the generated first application identification data to the pairing server,
If the pairing server recognizes that the first application and the second application are applications used by the same user and pairs the first application and the second application with each other, the second application notifies the service And a second electrode
User terminal between applications.
17. The method of claim 16,
[0030]
Connecting the second application and the pairing server to each other through a bridge address, and
Wherein the bridge address comprises the resource locator address and first application identification data.
User terminal between applications.
A receiving unit for receiving a first application identification data for a first application from a terminal and a resource locator (URL) address for a service corresponding to a service connection content selected by a user;
A first connection unit connected to a second application executed in the terminal;
The user recognizes that the first and second applications are applications used by the same user based on the service usage history data and the first application identification data, which are information related to the history using the service through the second application, A pairing unit for pairing; And
And a second connection unit for connecting the paired second application with the service through the resource location designator address.
A user-to-application pairing server.
19. The method of claim 18,
The first connection part
Wherein the bridge address is connected to the second application through a bridge address, and the bridge address includes the resource location designator address and first application identification data.
A user-to-application pairing server.
KR1020140030531A 2014-03-14 2014-03-14 System and method for user pairing between applications, terminal performing the same and server performing the same KR20150107496A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
KR1020140030531A KR20150107496A (en) 2014-03-14 2014-03-14 System and method for user pairing between applications, terminal performing the same and server performing the same

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
KR1020140030531A KR20150107496A (en) 2014-03-14 2014-03-14 System and method for user pairing between applications, terminal performing the same and server performing the same

Publications (1)

Publication Number Publication Date
KR20150107496A true KR20150107496A (en) 2015-09-23

Family

ID=54245993

Family Applications (1)

Application Number Title Priority Date Filing Date
KR1020140030531A KR20150107496A (en) 2014-03-14 2014-03-14 System and method for user pairing between applications, terminal performing the same and server performing the same

Country Status (1)

Country Link
KR (1) KR20150107496A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN112532661A (en) * 2019-09-17 2021-03-19 青岛海信传媒网络技术有限公司 Method, device, equipment and medium for pairing connection between same video applications

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN112532661A (en) * 2019-09-17 2021-03-19 青岛海信传媒网络技术有限公司 Method, device, equipment and medium for pairing connection between same video applications
CN112532661B (en) * 2019-09-17 2024-03-15 Vidaa(荷兰)国际控股有限公司 Method, device, equipment and medium for pairing connection between same video applications

Similar Documents

Publication Publication Date Title
US11810184B2 (en) Matching content providers and interested content users
US10423985B1 (en) Method and system for identifying users across mobile and desktop devices
US10341271B2 (en) Method, system and recording medium for communicating and displaying content in a messenger application
KR20150126016A (en) Identifying users for advertising opportunities based on paired identifiers
JP2015172969A (en) Advertisement customization method and system
TW200928847A (en) Mobile click fraud prevention
WO2015096596A1 (en) Information push method, apparatus, non-volatile storage medium, and device
US10360583B2 (en) System and method for direct response advertising
US20130325607A1 (en) Mobile-2-web retargeting
JP6660375B2 (en) Selection of alternative content based on content presented to users of online system
KR20170048924A (en) Method For Mapping Targeting Information Between DSP And SSP, and DSP Server For Mapping Targeting Information Between DSP And SSP
US20160253711A1 (en) Methods and systems for network terminal identification
KR20130119721A (en) Method and system for providing best suitable advertisements on signboard using ap
US20190050891A1 (en) Method and apparatus for providing internet advertising
US9818133B1 (en) Method for consumer profile consolidation using mobile network identification
USRE49889E1 (en) Systems and methods for generating and/or modifying electronic shopping lists from digital advertisements
CN106796695A (en) Using the conversion and identification installed
KR101692482B1 (en) Advertising Method of Mobile Device, the Mobile Device and Program Distributing Server therefor
US10909570B2 (en) Methods, systems, and computer readable media for suppressing cookie based advertisement retargeting
KR20150107496A (en) System and method for user pairing between applications, terminal performing the same and server performing the same
KR101561233B1 (en) System and method for targeting a user terminal
KR101593929B1 (en) System and method for providing a customization services using the parameters
JP6173986B2 (en) Information providing apparatus, advertisement distribution system, information providing method, and information providing program
KR20150034547A (en) System and method for user paring between applications
KR20200005248A (en) Method and system for generating automatically personal online shopping mall using social network service

Legal Events

Date Code Title Description
E601 Decision to refuse application