JPH0660468B2 - Cosmetic material - Google Patents

Description

DETAILED DESCRIPTION OF THE INVENTION (Industrial Field) The present invention provides a novel cosmetic material which is applied to various cosmetic material base materials and is rich in natural feeling.

(Prior Art) Conventionally, various decorative materials have been used for the purpose of finishing the interior and exterior of buildings, finishing furniture, finishing ornaments, and the like. Of these decorative materials, excluding actual wood and animal skins, stones such as marble, cloth, etc., many decorative materials are printed, painted, embossed, etc. on a substrate appropriately selected according to the application. To imitate the appearance of wood, leather, stone, cloth, etc., or to create an abstract pattern that is completely different from them, and in any case, artificially manufacture cosmetic materials and apply it to each application is doing.

In the case of artificially manufacturing a cosmetic material, it is sufficient to use the current advanced photoengraving technology and printing technology in the case of merely imitating the appearance pattern, but it is sufficient to use the cosmetic material Amid growing consumer demand, various attempts have been made to date with elements other than patterns.

(B) For example, it has already been attempted to provide a gloss adjusting layer for adjusting gloss after printing on a base material, which almost achieves a predetermined gloss that cannot be obtained by simply printing. However, the depth (feeling of depth) and the texture of the surface (feeling of material such as fine unevenness) cannot be fully expressed, and the three-dimensional effect is poor, or the internal structure of a natural product cannot be fully expressed. The substantive feeling cannot be denied.

(B) Alternatively, instead of simply printing on a flat surface, a part of the pattern is printed so that the transfer amount of solid content is increased, and
Attempts have been made to give a three-dimensional feeling that cannot be obtained in (a), and although this method produces a considerable three-dimensional effect, it is still impossible to reproduce the depth and internal structure.

(C) In addition to the method of (b), attempts have been made to use a glossy ink and a matte ink in combination to further emphasize the three-dimensional feeling, but the depth still cannot be reproduced. Moreover, when the surface is worn, the three-dimensional effect is reduced.

(D) When printing is performed using a base material in which threads are arranged in one direction and attached, or when printed on a base material that gives an equivalent appearance by stretching, a texture that cannot be expressed in (a) to (c) above. , It becomes possible to express the internal structure, but generally it is difficult to print on a substrate with unevenness, rather,
It damages the pattern.

(E) Alternatively, there is also a method of forming a transparent synthetic resin layer and embossing after printing on the substrate, but it is still lacking in depth and the gloss is determined by the embossing, making free adjustment difficult.

(Problems to be Solved by the Invention) Therefore, in the present invention, the depth, texture, and part or all of the internal structure are improved as compared with the above-mentioned prior art, and the printing itself can be normally performed, and the appearance is excellent. To provide cosmetics.

(Means for Solving the Problems) The decorative material of the present invention comprises a base material surface coated with a non-brilliant colored hiding pigment-containing ink or a printed layer and a bright pigment-containing ink formed thereon. A colored layer consisting of two layers, a coating layer and a printing layer, is formed, a transparent synthetic resin layer is formed on the surface of the colored layer, and a grain pattern that allows the lower layer to be seen through is provided on the surface of the transparent synthetic resin layer. In addition, a surface gloss adjusting layer made of a transparent synthetic resin containing a matting agent is formed on the surface of the wood grain pattern, and on the outermost surface, the entire surface,
It is characterized in that embossing having irregularities of a hairline along the fiber direction of the wood grain pattern is applied so as to form the irregularities in the wood grain pattern.

Next, a specific example of the present invention will be described for a wood grain decorative paper in which a wood grain pattern is attached. As will be described later, the base material of the present invention is not limited to paper, and the pattern is a wood grain pattern.
In the field of decorative materials, it is the most difficult to reproduce wood grain patterns,
This is also because there is much demand, and the technique of expressing a wood grain pattern can be applied to almost any other pattern.

FIG. 1 is a schematic cross-sectional view showing the basic structure of the wood grain decorative paper. The wood grain decorative paper 1 has a solid (entirely uniform) colored layer 3, a transparent synthetic resin layer 4, and a wood grain pattern on the surface of the paper 2. The layer 5 and the gloss adjusting layer 6 are sequentially laminated, and the structure has an emboss 7 on the surface.

As the paper 2, thin paper, bleached or unbleached kraft paper,
Ordinary materials such as high-quality paper, so-called inter-paper reinforcing paper (latex-impregnated paper), mixed paper mixed with synthetic resin, titanium paper, linter paper, paperboard, gypsum board paper, etc. can be used.

The coloring layer 3 is for hiding the paper 2 and for giving the hiding property and the printing base color of the wood grain pattern layer 5 to the entire decorative paper, and for reproducing the shine having a natural wood grain board. It is composed of two layers, a coating or printing layer of an ink containing a non-brilliant color hiding pigment and a coating or printing layer of an ink containing a bright pigment formed thereon. As the non-brilliant color hiding pigment, an ink containing a large amount of a highly hiding pigment such as titanium dioxide is used in order to increase the hiding property. The colored layer 3 is usually solid printed with the brightest color (highlight) of the wood grain. As the bright pigment, for example,
(1) What is called a pearl pigment, specifically, the inner wall portion of shellfish, crushed pearl powder, mica, and mica particles (1 to 1)
(A diameter of about 100 μm) baked with TiO ₂ or iron oxide, (ii) metal powder, specifically copper, aluminum, brass, bronze, gold, silver, etc.
Fine particles of 120 μm, (iii) fragments of vapor-deposited plastic film, for example, a metal as shown in (ii), usually aluminum, is vapor-deposited and crushed on a polyethylene terephthalate film (silver powder), after vapor deposition, It is possible to use a product (golden powder) that has been subjected to transparent yellow coating and then crushed. These luster pigments can be selected according to the gloss, luster, and brilliance of the object to be reproduced, and one or more of them can be used.

Since the bright pigment can be used in any place as long as it is an upper layer of the colored layer 3, it may be used in other layers as necessary.

The transparent synthetic resin layer 4 creates a space between the colored layer 3 and the wood grain pattern layer 5 to give a depth feeling to the pattern and, in some cases, to the surface of the colored layer 3 by the shadow of the pattern layer 5. The layer 4 is made of a transparent synthetic resin and can be formed by an appropriate coating method. Examples of the synthetic resin include polyethylene, polypropylene, ethylene / vinyl acetate copolymer, or polyolefin resin such as ionomer, thermoplastic resin other than polyolefin such as saturated polyester or polyvinyl chloride, unsaturated polyester resin or polyurethane resin. The thermosetting resin and the like are preferable examples.

The lower layer of the wood pattern layer 5 is transparent. In order to make the pattern visible through the lower layer, it is possible to use a transparent ink, or even an opaque ink can be used as a watermark pattern (cutout pattern). Since the pattern formed by the usual printing method is composed of halftone dots, the area between the halftone dots is always transparent, and the lower layer can be seen through regardless of whether the ink itself is transparent or opaque.

The gloss adjusting layer 6 is a transparent synthetic resin top coat layer that protects the surface of the decorative paper 1 and prevents the disappearance of the wood grain pattern and gives a preferable gloss to the surface of the decorative paper 1. The gloss adjusting layer 6 is formed by applying a paint using an appropriate vehicle.
Examples of the vehicle include the following: polyurethane resin, acrylic resin, amino resin, nitrocellulose resin, alkyd resin, polyester resin,
Polyvinyl butyral resin, melamine resin, cellulose acetate resin, polyvinyl chloride resin, polyvinyl acetate resin,
Polystyrene resin, polyvinyl alcohol resin.

The resins mentioned above as vehicles can be used alone or in combination.

The following matting agent is dispersed in the coating material for forming the gloss adjusting layer 6 to obtain a desired gloss. Examples of matting agents that can be used are: inorganic hollow bodies such as mica, silica, alumina, calcium carbonate, diatomaceous earth, silica sand, shirasu balloons.

The embossing 7 gives the surface of the decorative paper 1 a wood fiber feeling and a material feeling, and has the unevenness of the hairline along the fiber direction of the wood grain pattern layer 5 on the entire outermost surface of the decorative paper 1. The wood pattern layer 5 is also applied so that the unevenness is formed.

The hair line means a line pattern formed by arranging a number of thin lines such as thin hair arranged in parallel, and the flow of the line is usually a straight line (Japanese Patent Publication No. 54-23024, column 2, line 2). 4th line, and “Radio editing department for beginners” edited by “Introductory stereo production technology” 5th edition, Sebundo Shinkosha Co., Ltd. (Showa 51-6-1), page 121 Middle column ○ Hair line processing column reference).

The embossing 7 may be made to coexist with another embossing, for example, one expressing a conduit groove of a wood grain suitable for the wood grain pattern layer 5, one reproducing a glossy state of a coated plate, or the like.

The wood grain decorative paper shown in FIG. 1 has a transparent synthetic resin layer 4 under the pattern, so that it has a depth feeling, and the embossing 7 on the surface imparts a wood fiber feeling and a material feeling to the luster adjusting layer. Is adjusted to a more desirable luster.

FIG. 2 shows a more preferable structure of the wood grain decorative paper, and in addition to the structure shown in FIG. 1, another gloss adjusting layer 8 is provided on the gloss adjusting layer 6. For example, layer 6 is a matte layer and layer 8
Is a gloss layer, and when the gloss layer 8 is provided in a specific portion of the wood grain pattern, particularly in a portion corresponding to the autumn wood portion of the wood grain, the realism of the wood grain pattern is improved. The one shown in FIG. 2 is suitable for reproducing, for example, a "ceiling-processed" cedar board, and is preferably used for a ceiling or the like.

Here, in addition to providing the gloss layer in a pattern on the mat layer, a method of providing the mat layer on the gloss layer,
There is also a method of providing the matte layer separately from the matte layer on the same surface, or one of the matte layer and the matte layer may be provided in a pattern, that is, the matte adjustment layer is provided in a pattern. When provided, it is compatible with the pattern in the lower layer to increase the visual stereoscopic effect.

The wood grain decorative paper shown in Fig. 2 has a gloss change partially compared to that of Fig. 1, so in addition to the effect of the wood grain decorative paper of Fig. 1, a more three-dimensional effect can be obtained. It is what is done.

In the present invention, it is more preferable to add the following element (a) in addition to the elements shown in FIGS. 1 and 2.

(a) The printed pattern layer 5 shown in FIGS. 1 and 2 is provided on the transparent synthetic resin layer 4, but the printed pattern layer 5 is shown in FIGS.
In addition to the positions shown in the figure, the colored layer 3 and the transparent synthetic resin layer 4
If it is installed between the two, a more three-dimensional effect can be obtained. Similarly, a printed pattern may be provided on the gloss adjusting layer 6, but in this case, it is preferable that the printed pattern also be provided as the gloss adjusting layer 8 in FIG. 2, and the gloss adjusted composition is appropriately colored. Should be provided by
In addition to the positions shown in FIGS. 1 and 2, the printed patterns may be provided at the above-mentioned two places, and the printed patterns may be provided at a total of three places.

The outline of the method for producing the decorative material of the present invention is as follows.

First, a base material having a colored surface is prepared. As the base material 2, any material other than paper may be used as long as it can be used as a base material for a decorative material. Examples of substrates that can be used other than paper are as follows: polyethylene film, polypropylene film, polyvinyl chloride film, polyvinylidene chloride film, polyvinyl alcohol film, polyethylene terephthalate film, polycarbonate film, nylon film, polystyrene film, ethylene. Vinyl acetate copolymer film, ethylene vinyl alcohol copolymer film, plastic film such as ionomer, wood,
Plywood, wood base such as particle board, gypsum board,
Gypsum base materials such as gypsum slag board, fiber cement boards such as pulp cement board, asbestos cement board, wood chip cement board, GRC and concrete, metal foils or sheets of iron, aluminum, copper and the like, and each of the above base materials. Complex etc. Note that the decorative material may be temporarily manufactured using the first base material before being made into a composite, and may be further attached to the second base material.

As the above-mentioned base material, those which can be colored at the time of its production are colored beforehand. For example, a plastic film can be made into a colored substrate by kneading a pigment together with a resin during the production of the film. Those which are not previously colored and those which do not have a desired hue are colored with a coloring ink or coating composition. As the ink or coating composition, a vehicle prepared by kneading a pigment or dye colorant, a plasticizer, a stabilizer, other additives, a solvent or a diluent into a vehicle is used, and examples of the vehicle include ethyl cellulose and ethyl hydroxyethyl cellulose. , Cellulose acetate propionate, cellulose derivatives such as cellulose acetate, polystyrene, styrene resin such as poly α-methylstyrene and styrene copolymer resin, polymethyl methacrylate, polyethyl methacrylate, polyethyl acrylate, polybutyl acrylate, etc. , Homopolymer or copolymer resin of acrylic or methacrylic resin, rosin, rosin-modified maleic acid resin, rosin-modified phenolic resin, rosin ester resin such as polymerized rosin, polyvinyl acetate resin, coumarone resin, vinyltoluene resin, salt Vinyl resins, polyester resins, polyurethane resins, one or as a combination of two or more uses of such butyral resin, preferably used those created.

These compositions are applied to a substrate by a suitable coating method, for example, gravure coating, roll coating, air knife coating, spray coating, flow coating, or solid printing by a conventional printing method to form a colored layer.

Next, the transparent synthetic resin layer 4 is formed on the colored layer, or on the substrate when the substrate itself is colored.

The synthetic resin for forming the transparent synthetic resin layer 4 may be selected from the vehicles used for forming the colored layer other than those described in the explanation of FIG. 1 and used. These are applied by selecting an appropriate application means such as extrusion, T-die, roll coating or gravure coating according to the properties of the resin. The transparent synthetic resin layer 4 needs to have a thickness of 5 μm or more, more preferably 20 μm or more, in order to achieve its purpose. The larger the thickness of the layer 4, the greater the effect, but if the thickness exceeds 5 mm, the effect cannot be expected to be improved, and the required amount of the material becomes excessive, which is not preferable.

When forming the transparent synthetic resin layer 4 by extrusion coating a polyolefin resin having particularly poor adhesiveness, an anchoring agent such as alkyl titanate or polyethyleneimine is coated prior to the extrusion coating. Good.

Similarly, from the viewpoint of adhesiveness, a treatment for improving the adhesiveness may be performed on the transparent synthetic resin layer. For example, when the transparent synthetic resin layer is formed of a polyolefin resin, the corona is formed on the transparent synthetic resin layer. It is desirable that the "wetting index" of the surface of the transparent synthetic resin layer is 38 dyne / cm ² or more by the electric discharge treatment, and the adhesiveness of the printing ink is improved by setting it to 38 dyne / cm ² or more.

It is generally considered that the decorative material of the present invention is produced by a method in which each layer is sequentially laminated on a base material, but at least a surface-colored base material and a suitable peelable group are used. The material on which the gloss adjusting layer and the printed pattern are formed may be laminated together with the formation of the transparent synthetic resin layer, or the transparent synthetic resin layer may be laminated on either one and then the two are pressure bonded. It is also possible to employ such a method, and the embossing can be performed simultaneously with the laminating or after the laminating.

Generally, after the transparent synthetic resin layer is formed, printing is performed on the surface thereof. The printing method is usually the gravure printing method when the base material 2 is a flexible sheet, but other general methods are used. Printing methods can also be applied. Further, when the substrate 2 is a plate-shaped one, it is usual to apply the silk screen printing method or the gravure offset printing method, but a printing method other than these may be used. In the present invention, since the printed pattern formed on the transparent synthetic resin layer should have a lower layer visible at a certain ratio or more, when using a non-hiding ink as well as a hiding ink However, the ratio of the printed pattern to the total area is 80% or less, preferably 70% or less.

After forming the print pattern layer, a gloss adjusting layer is formed next. When the gloss adjusting layer is formed uniformly on the printed pattern as indicated by reference numeral 6 in FIG. 1, the same coating or solid printing method as that for forming the colored layer may be used. When the adjustment layer is formed by the reference numerals 6 and 8 in FIG. 2 or another method, the same printing method as that for forming a print pattern is used.

After forming the gloss adjusting layer, an emboss having hairline-shaped irregularities is formed on the surface. The embossing method is preferably a flat plate press or a roll press,
A known embossing method performed by other physical and chemical means may be used. The roll press method is preferably used to continuously manufacture the decorative material so that it will be rolled up.The embossing roll has a hardness of metal, etc., and can be applied to the surface of a roll material with heat resistance and wear resistance. Engraving, automatic gravure printing plate engraving machine (made by Hell in West Germany,
Heliocristograph etc.) is used for engraving with a desired concavo-convex shape by corrosion, etc., and usually the embossing target and / or the embossing roll is 90-1.
While being heated to about 60 °, a pressure is applied between the opposing rubber rolls to form a shape, and thereafter, it is cooled at about 40 to 60 ° C and wound up. The maximum unevenness of the hairline of the mold during embossing is about 1,500 μm.

(Working) Since the decorative material of the present invention has the transparent synthetic resin layer between the colored surface of the base substrate and the printed pattern, the printed pattern appears to float when viewed from the surface, and I see a shadow. Therefore, the depth (sense of depth) of natural wood grain can be reproduced.

In addition, the intense luster of the coloring layer containing the luster pigment is soft and natural due to the isotropic uniform diffusion of the light of the surface matting control layer (especially, the surface luster of the cedar board as in the examples is It is converted to (close) luster, and due to the synergistic effect of the combination of this and the anisotropic (different in the hairline direction and the direction orthogonal to it) light convergence and divergence due to "hairline-like irregularities", the natural wood grain board The appearance that is very close to the cross section of shiny and fine fiber bundle structure is reproduced.In addition, the unevenness of the hairline unevenness is also formed in the wood grain pattern, so that the fine unevenness and the color tone of the natural wood surface are integrated. The appearance can be reproduced.

Further, in the present invention, the colored layer is a non-brilliant pigment layer (coating or printing layer of ink containing a non-brilliant colored hiding pigment) and a layer having only a bright pigment formed thereon (containing a bright pigment). By having a two-layer structure with an ink coating or a printing layer), the operation as described in detail below is achieved.

i. Improving the effectiveness of the effect of the luster pigment, lowering the necessary addition amount accordingly and decreasing the cost If the coloring layer has a single-layer structure in which the non-lustrous pigment and the luster pigment are mixed and added, The sunken bright pigment is wasted because the effect of its luster is blocked by the hiding power of the non-brilliant pigment. On the other hand, in the present invention, since the non-brilliant pigment layer is first formed and the layer having only the bright pigment is formed thereon, the effectiveness of the action of the above bright pigment is improved as a whole. As a result, the amount of expensive bright pigment required to be added is reduced, which leads to gradual cost reduction.

ii. Improvement of printing suitability: The bright pigment is generally coarser than the ordinary pigment (usually commonly used is a particle size of about 10 μm to 100 μm, and objectively, if it is not so coarse, “glittering”). It does not give a brilliance.) Moreover, it is usually in the form of scales or foil pieces instead of spherical shapes.

Therefore, when a bright pigment is contained (added) in the ink or paint, the dispersibility of the pigment and the suitability for printing / coating deteriorate. Specifically, the glittering pigment is dispersed and settled over time during printing and coating to change the degree of glittering property, or the dispersibility of the glittering pigment is poor. The glittering may be uneven or uneven depending on the location, and printing defects such as streaks and ink bleeding may occur during printing.
Since it is necessary to match both the luster and the hue, the color matching and color management during compounding of the ink / paint or during the printing / coating process become extremely difficult.

There are problems such as. Each of these problems (1) to (4) is exacerbated by the interaction between the bright pigment and the non-brilliant pigment.

On the other hand, in the case of the present invention, first a coating or printing layer of a composition containing only a (non-brilliant) color pigment is provided, and then, a coating or printing layer of a composition containing only a bright pigment is provided thereon. When the hues are matched, only the hues need to be matched, and only the glittering colors that perform the glittering colors need to be matched. That is, color matching / color correction (during ink formulation, printing, or coating process) of hue and glitter is easy. Therefore, it is also easy to manage and suppress fluctuations in glitter.

In addition, since no color pigment is added to the ink containing the glitter pigment, the problem that the addition of the color pigment does not further worsen the fluidity of the glitter ink, which has poor fluidity, is the original extent of the glitter pigment. Only the minimum necessary. In addition, even when uneven density of the bright pigment occurs, the color pigment enters the portion where the density of the bright pigment becomes coarse, or the color pigment is excluded from the portion where the density of the bright pigment becomes dense. By doing so, the problem that the unevenness of the glitter and the unevenness of the hue are synergistically emphasized and become inconspicuous is reduced. That is, in summary, according to the present invention, it is possible to prevent the defects and defects from being amplified by the interaction and synergistic effect between the bright pigment and the non-brilliant pigment.

Further, the glitter and the hue can be managed separately (measurement, correction, etc.), and the glitter and the color can be reproduced well.

(Effects) The present invention makes it possible to avoid various problems at the time of forming a colored layer, and to reproduce a material feeling, a fiber feeling, a three-dimensional feeling, a soft and natural luster of the surface of the natural wood grain board very well. A board is obtained.

Example 1 A thin paper (weighing 40 g / m ² ) was used as a substrate, and the following ink was used first, and then the following ink was used, and after solid printing using a gravure solid plate,
Further, polyethyleneimine as an anchor agent for coating polyethylene resin was diluted to a concentration of 1% with a mixed solvent of 80% water and 20% methanol, and applied to the printed surface by gravure roll coating at 10 g / m ² (at the time of application) and dried. Let

Ink (for hiding the base) Ink (for forming pearly luster) Next, using a high-density polyethylene resin (Mitsui Polychemical, Mirason 14), the surface of the above thin paper coated with the anchor agent was subjected to extrusion coating to obtain a thickness of 50.
After forming a polyethylene resin layer of μm, the surface of the polyethylene resin layer is subjected to corona discharge treatment to obtain a wetting index of 38.
The dyne / cm ² was set to be not less than.

Using the following ink on the above corona discharge treated surface, a cedar pattern is printed by a gravure printing method, after printing, a matte layer is formed on the entire surface by gravure solid printing using the following matte overprint varnish, Further, using the following gloss varnish, printing was also performed by the gravure printing method in synchronization with the portion corresponding to the autumn material portion in the cedar grain pattern.

Ink (for pattern printing) Matte overprint varnish (Moroshi Ink, UM No.50) Gloss varnish The printing surface of the printing paper obtained above is heated to 120 ° C. to soften the polyethylene resin layer, and an embossing machine equipped with a hairline-shaped embossing roll having a surface temperature of 20 ° C. is applied to the entire outermost surface of the printing paper. The direction of the hairline was aligned with the fiber direction of the cedar grain pattern (the direction in which the tree grows), and embossing was performed so that the irregularities were also formed in the grain pattern to obtain a decorative paper.

The resulting decorative paper has a depth (depth), and because of the hairline-like embossing on the surface, the fibrous nature of the wood is simulated, and the matte layer on the surface matches the autumn wood part of the wood grain. Since it has a glossy part, it expresses the partial luster that is brought about by the cedar smelt making process. Furthermore, the gloss of the layer formed by the ink is visible from the surface through the printed pattern layer, so natural wood is used. Because of the reproduction of the luster that it had, it had an appearance that was very similar to the natural cedar board that was processed and made.

The above decorative paper is 440mm × 1,820mm by the conventional method.
It could be bonded to plywood to make a ceiling board.

Example 2 Thin paper (weighing 40 g / m ² ) was used as a substrate, and first, the following ink was used, and subsequently the following ink was used, and after solid printing using a gravure solid plate,
Further, the following vinyl chloride resin paste was roll-coated on the printed surface and heated to cause gelation to form a 70 μm thick transparent layer of polyvinyl chloride resin.

Ink (for hiding the base) Ink (for forming pearly luster) Vinyl chloride resin paste (for transparent layer formation) The following ink was used to print on the surface of the transparent layer on the thin paper formed above in the same manner as in Example 1, and after printing, Example 1
Printing was carried out in the same manner as in Example 1 using the matte overprint varnish and the gloss varnish used in.

Ink (for pattern printing) After that, embossing was performed in the same manner as in Example 1, and Example 1 was performed.
The same decorative paper as that obtained in (1) was obtained.

The decorative paper obtained in Example 2 has a higher transparency of the transparent synthetic resin layer than that of the decorative paper obtained in Example 1, so that the transparent synthetic resin layer is excellent in transparency and the transparent synthetic resin layer is made of polyvinyl chloride resin. Since it was made, it had excellent heat resistance and fire resistance, and had the same effects as the decorative paper obtained in Example 1.

BRIEF DESCRIPTION OF THE DRAWINGS FIG. 1 and FIG. 2 are schematic sectional views showing an embodiment of the present invention. 1,10 …… Decorative paper 2 …… Paper (base material) 3 …… Coloring layer 4 …… Transparent synthetic resin layer 5 …… Pattern layer 6,8 …… Gloss adjusting layer 7 …… Embossing

Claims (1)

[Claims] 1. A colored layer comprising two layers, a coating or printing layer of an ink containing a non-brilliant colored hiding pigment and a coating or printing layer of an ink containing a bright pigment formed thereon. The transparent synthetic resin layer is formed on the surface of the colored layer, and the surface of the transparent synthetic resin layer has a wood pattern that allows the lower layer to be seen through. A surface gloss adjusting layer made of a transparent synthetic resin containing an agent is formed, and an embossing having unevenness of a hairline along the fiber direction of the wood pattern is formed on the entire outermost surface of the wood pattern. A decorative material characterized by being formed so that irregularities are formed.