JP6408084B1 - Information processing apparatus, distribution system, information processing method, and information processing program - Google Patents

Abstract

An information processing apparatus, a distribution system, an information processing method, and an information processing program that facilitate a user's financial transaction are provided.
In a distribution system 1, when distribution servers 20 _{1 to} 20 ₃ are requested to distribute contents from a terminal device 10, whether or not there is information related to stock transactions or commodity futures transactions on a displayed page. If there is, the link to the page related to the financial transaction distributed by the support server 30 is arranged and transmitted, and displayed on the terminal device 10. When the user clicks the link, the support server 30 generates a selection page in which the link of the financial transaction site is arranged on the terminal device 10, transmits it to the terminal device 10, and displays it on the terminal device 10. When the user selects a link, the service providing servers 40 ₁ to 40 ₃ transmit the financial transaction page to the terminal device 10 and cause the terminal device 10 to display the financial transaction page.
[Selection] Figure 1

Description

  The present invention relates to an information processing device, a distribution system, an information processing method, and an information processing program.

  Financial transactions using networks, such as stock online trading, are becoming more active. In order to acquire users, a financial institution such as a securities company may place an advertisement linked to its financial transaction site (for example, a page for online trading) on a site of another company.

JP 2009-93427 A

  Users may think of financial transactions while browsing content such as web pages. However, an advertisement linked to a financial transaction site is not always posted on the content (page) being browsed. Even if an advertisement is posted, the site linked to the advertisement is not necessarily the financial transaction site desired by the user. When a financial transaction is conceived, it is not easy for a user to execute a financial transaction.

  The present application has been made in view of the above, and an object thereof is to facilitate a user's financial transaction.

  The information processing apparatus according to the present application provides a first link for displaying the second content related to the financial transaction on the terminal device when the information related to the predetermined brand is included in the first content displayed on the terminal device. A placement unit for placing the content in the content.

  According to one aspect of the embodiment, a user's financial transaction can be facilitated.

FIG. 1 is a diagram illustrating the operation of the distribution system according to the embodiment. FIG. 2 is a diagram illustrating pages distributed to the terminal device according to the embodiment. FIG. 3 is a diagram illustrating another example of the selection page distributed from the support server according to the embodiment to the terminal device. FIG. 4 is a diagram illustrating a configuration example of the terminal device according to the embodiment. FIG. 5 is a diagram illustrating a configuration example of a distribution server according to the embodiment. FIG. 6 is a diagram illustrating an example of information stored in the related information database. FIG. 7 is a diagram illustrating a configuration example of the support server according to the embodiment. FIG. 8 is a diagram illustrating an example of information stored in the user information database. FIG. 9 is a diagram illustrating an example of information stored in the financial institution information database. FIG. 10 is a diagram illustrating a configuration example of the service providing server according to the embodiment. FIG. 11 is a flowchart illustrating an example of content distribution processing. FIG. 12 is a flowchart illustrating an example of the selected page distribution process. FIG. 13 is a flowchart illustrating an example of transaction processing. FIG. 14 is a hardware configuration diagram illustrating an example of a computer that realizes the functions of a distribution server, a support server, and a service providing server.

  Hereinafter, an information processing apparatus, a distribution system, an information processing method, and an information processing program according to the present application (hereinafter referred to as an “embodiment”) will be described in detail with reference to the drawings. Note that the information processing apparatus, the distribution system, the information processing method, and the information processing program according to the present application are not limited to the following embodiments. In the following embodiments, the same portions are denoted by the same reference numerals, and redundant description is omitted.

[1. Operation of distribution system)
First, the operation of the distribution system will be described by taking the distribution system 1 including the distribution server 20 and the support server 30 as an example of the information processing apparatus of the present embodiment as an example.

FIG. 1 is a diagram illustrating an operation of the distribution system 1 according to the embodiment. The distribution system 1 includes a terminal device 10, distribution servers 20 ₁ , 20 ₂ , and 20 ₃ , a support server 30, and service providing servers 40 ₁ , 40 ₂ , and 40 ₃ . In the example of FIG. 1, three distribution servers are shown, but the number of distribution servers may be less than three or more than three. In the following description, the distribution servers 20 ₁ , 20 ₂ , and 20 ₃ may be collectively referred to as the distribution server 20. In the example of FIG. 1, three service providing servers are shown, but the number of service providing servers may be less than three or more than three. In the following description, the service providing servers 40 ₁ , 40 ₂ , and 40 ₃ may be collectively referred to as the service providing server 40.

  The terminal device 10 is a user terminal such as a smart device (smart phone or tablet), a mobile phone, a personal computer, or the like. In the example of FIG. 1, the terminal device 10 is a smart device, but the terminal device 10 is not limited to a smart device. The terminal device 10 communicates with the distribution server 20, the support server 30, and the service providing server 40 via a network.

  The terminal device 10 acquires page information on which content is arranged from the distribution server 20, the support server 30, and the service providing server 40. A page is a content arrangement surface. Specifically, the page is information in units of pages in which contents such as images (for example, still images and moving images) and text information (for example, news articles) are arranged. For example, the page is a web page. The page is not limited to a web page. For example, the page may be a page (for example, an application screen) created for the purpose of being displayed on the user interface screen. In this case, the page does not necessarily have to be distributed via the network. The page may be a screen (arrangement surface) installed in advance in the terminal device 10. The description of “page” in the following description can be replaced with “placement surface”. A “page” can be regarded as the content itself. Therefore, the description of “page” in the following description can be replaced with “content”.

  The distribution server 20 is a server host computer that provides various services to client terminals. The distribution server 20 distributes page information to the terminal device 10. For example, the distribution server 20 is a portal site, game information distribution site, news site, auction site, weather forecast site, shopping site, finance (stock price) site, route search site, map providing site, travel site, restaurant introduction site, A page in which information related to a web blog or the like is arranged in a tile shape is distributed to the terminal device 10. The distribution server 20 functions as the information processing apparatus of this embodiment.

  The support server 30 is a server host computer that provides various services to client terminals. The support server 30 distributes page information to the terminal device 10. For example, the support server 30 distributes to the terminal device 10 page information for supporting a user's financial transaction. The support server 30 functions as the information processing apparatus of this embodiment.

  The support server 30 distributes control information to the terminal device 10 in addition to page information. The control information is information for the support server 30 to control the operation (display) of the terminal device 10. The control information may be a program that is transmitted separately from the page information, or may be a program that is transmitted together with the page. For example, the control information may be a program that is embedded in a page and transmitted. As an example, the control information is a program described in a script language such as JavaScript (registered trademark). Of course, the control information is not limited to a program written in a script language. The control information may be a program written in a machine language or an intermediate language. The control information may be information for causing a page displayed on the terminal device 10 to jump to a predetermined page. For example, the control information may be information for redirecting a page.

The service providing server 40 is a server host computer that provides various services to client terminals. For example, the service providing server 40 provides a user with a financial transaction service (for example, an online trade service) provided by a financial institution. The financial institution is, for example, a securities company. The service providing server 40 ₁ is a server that provides a service brokerage W is provided, the service providing server 40 ₂ is a server that handles service brokerage X is provided, the service providing server 40 ₃ securities company Y It is a server that processes the services it provides.

  Hereinafter, the operation of the distribution system 1 will be described with reference to FIG.

The terminal device 10 requests the distribution server 20 to distribute the page according to the user's operation (step S1). The page from which the terminal device 10 requests distribution may be a portal site page or a bulletin board site page. In the present embodiment, as an example, the terminal apparatus 10, the distribution server 20 ₂ to request the delivery of search results pages based on user-specified search query.

  When the distribution server 20 acquires the distribution request from the terminal device 10, the distribution server 20 acquires the content to be arranged on the distribution page from another server or a storage device in the distribution server 20. For example, when the distribution server 20 is requested to distribute the search result page from the terminal device 10, the distribution server 20 acquires the text related to the search query specified by the user from the storage device in the distribution server 20. Then, the distribution server 20 generates a page (first content) to be distributed to the terminal device 10 based on the acquired content.

  Then, the distribution server 20 determines whether the page displayed on the terminal device 10 includes information (hereinafter referred to as related information) related to a preset brand (hereinafter referred to as a set brand). Here, the brand is the name of the stock or the item of the transaction property. The brand is not limited to stocks. For example, the brand may be a commodity (for example, precious metal, rubber, oil, agricultural product, sugar) that can be traded in commodity futures trading, or a foreign currency. The brand may be a financial product other than the above, such as an investment trust. The manager of the distribution system 1 can arbitrarily set which brand is the set brand.

  In the case of the present embodiment, the distribution server 20 determines whether or not the page displayed on the terminal device 10 includes information on a company that can perform stock transactions in the stock market. More specifically, the distribution server 20 includes, in a page displayed on the terminal device 10, a company name of a company capable of stock trading, a product name of a product handled by the company, or a service name of a service handled by the company. Whether or not is included is determined. In the following explanation, the related information is information related to a company that can perform stock trading in the stock market, but the related information may be a product that can be traded in a commodity futures transaction, or related to foreign currency. It may be information.

  When related information is included in the page displayed on the terminal device 10, the distribution server 20 distributes a link for displaying a page (second content) related to the financial transaction on the terminal device 10 to the terminal device 10. To be placed on the page (first content) to be performed (step S2). FIG. 2 is a diagram illustrating pages distributed to the terminal device according to the embodiment. It is assumed that the distribution server 20 is requested by the terminal device 10 to distribute the search result page. In this case, the distribution server 20 arranges a link L10 to the page related to the financial transaction on the generated search result page (state D10 in FIG. 2). For example, the distribution server 20 arranges a link to the selection page distributed by the support server 30 as the link L10. The selection page is a page with a link to a financial transaction site. The financial transaction site is, for example, an online trade site of a securities company.

  The arrangement position of the link L10 is arbitrary. For example, the distribution server 20 may arrange the link L10 in a blank area (an area where text, an image, and a control are not arranged) in the page. More specifically, the distribution server 20 may arrange the link L10 in a blank area within a preset distance from the position of the related information in the page. If the page on which the link L10 is arranged is a search result page, as shown in the state D10 in FIG. 2, the arrangement position of the link L10 may be a blank area next to the title of the block (tile) including the related information. Good.

  Further, the format of the link L10 is arbitrary. The link L10 may be text or a button. For example, the distribution server 20 may use a text with a link to the selected page as the link L10. At this time, the distribution server 20 may set the link by setting a link to the text already included in the page (for example, the text of the related information portion), or the link-attached text may be newly set. It is good also as arrangement of a link by adding to a page. Of course, the distribution server 20 may add a button with a link to the selected page to the page. In the example of FIG. 2, the symbol “>” is displayed on the link L10, but the information arranged on the link L10 is not limited to the symbol. Text may be arranged on the link L10. For example, a text such as “select securities company” may be arranged on the link L10. Of course, a figure may be arranged in the link L10.

  When the placement of the link L10 is completed, the delivery server 20 delivers the page on which the link L10 is placed to the terminal device 10 (step S3). Upon receiving the page distribution, the terminal device 10 displays the page on which the link L10 is arranged on the screen as shown in FIG.

  When the user taps or clicks the link L10 (hereinafter simply referred to as “click”), the terminal device 10 requests the support server 30 to distribute the selection page (second content) (step S4). At this time, the terminal device 10 may transmit related information to the support server 30 in addition to the page information.

  When the support server 30 obtains a selection page distribution request from the terminal device 10, the support server 30 generates a selection page to be distributed to the terminal device 10 (step S5). The selection page is, for example, a page on which a link to a financial transaction site is arranged as shown in a state D20 in FIG. A plurality of links may be arranged on the selection page. In the example of the state D20 in FIG. 2, a link L21 to the W securities site, a link L22 to the X securities site, and a link L23 to the Y securities site are arranged on the selection page. In the example of the state D20 in FIG. 2, all the links are buttons, but the links may be text. The link format is arbitrary.

  The support server 30 may select a site to be displayed on the selection page from a plurality of financial transaction sites. For example, it is assumed that the support server 30 acquires related information from the terminal device 10 together with the delivery request for the selected page. Further, it is assumed that the support server 30 stores financial institution information including information on brands handled by each financial institution. In this case, the support server 30 identifies a brand based on the related information, and determines a financial transaction site capable of handling the identified brand based on the financial institution information. Then, the support server 30 selects a site to be displayed on the selection page from the determined financial transaction sites.

  When arranging a plurality of links to the financial transaction site, the support server 30 may arrange the plurality of links in an order according to a predetermined standard. For example, the support server 30 may be arranged in the order of fees for handling brands. For example, the support server 30 may arrange the links in ascending order of fees. FIG. 3 is a diagram illustrating another example of the selection page distributed from the support server 30 according to the embodiment to the terminal device 10. For example, it is assumed that a financial institution displaying a link includes Z securities in addition to W securities, X securities, and Y securities, and the fee is low in the order of W securities, X securities, Z securities, and Y securities. In this case, the support server 30 may arrange the link L31, the link L32, and the link L33 with rank information in ascending order of fees as shown in the state D21 of FIG.

  Moreover, the support server 30 may arrange a some link in the order of the privilege provided in a financial transaction site. The privilege may be a point provided from a financial institution, or a discount of a fee. In this case, the support server 30 may convert points and discounts into monetary amounts and arrange links in ascending order of monetary amounts.

  Further, the support server 30 may arrange a link to the registered financial institution on the selection page when the registered financial institution exists for the user who has requested distribution of the selection page. The registered financial institution may be a financial institution registered by the user in the terminal device 10 or a financial institution registered in a predetermined site. For example, the registered financial institution may be a securities company that stores a URL (Uniform Resource Locator) of the site as a securities company that the user normally uses in the terminal device 10, or the user operates the operator of the support server 30. It may be a securities company that is registered as a favorite on the site. The support server 30 may request the terminal device 10 or another server to distribute information on the registered financial institution of the user. In the state D21 and the state D22 in FIG. 3, an example is shown in which a link L30 to a Y securities site is displayed as a link to a registered financial institution.

  The selection page may be configured such that a link to a financial transaction site different from the initially displayed financial transaction site is displayed in accordance with a user operation. For example, assume that the selected page is displayed in the initial state as shown in state D21 in FIG. On the selection page shown in the state D21, a button B3 for switching the display is arranged. When the user clicks the button B3, the support server 30 displays a financial transaction site (M securities, K securities, S securities sites) different from the initially displayed financial transaction sites (W securities, X securities, Y securities, Z securities). ) To deliver a new selection page with a link to it. For example, the terminal device 10 displays the selection page shown in the state D22 in FIG. 3 instead of the page shown in the state D21 in FIG. In the selection page shown in the state D22 of FIG. 3, the link L31 to the site of W securities, the link L32 to the site of X securities, and the link L33 to the site of Z securities are replaced by a link L34 to the site of M securities. , A link L35 to the K securities site and a link L36 to the S securities site are displayed. Note that the selected page may be configured to switch display according to the control information distributed from the support server 30 without distributing the page information from the support server 30. A button B4 for returning the display to the original page may be arranged on the selection page.

  A message for the user may be associated with the link to the financial transaction site on the selection page distributed by the support server 30. For example, in the selection page shown in the state D22 of FIG. 3, the message C1 “industry cheapest fee” is associated with the link L34 to the M securities site, and the link L34 to the K securities site is linked to the link L34. On the other hand, a message C2 “1 million account breakthrough” is associated. Each of the messages C1 and C2 may be a message submitted to the support server 30 by a linked financial institution. The message submitted from the financial institution may be changeable for each user or for each user classification (attribute). For example, the selection page outputs a message such as "You are eligible for a commission discount campaign" to those who have an account, and a message such as "Cashback when opening an account now" to those who do not have an account May be configured to output. This makes it possible to promote the opening of an account and the use of the site.

  When the generation of the selection page is completed, the support server 30 distributes the selection page to the terminal device 10 (step S6). Upon receiving the selection page, the terminal device 10 displays the selection page on which links L21, L22, and L23 to the financial transaction site are arranged as shown in D20 of FIG.

When the user clicks on one of the links, the terminal device 10 requests the service providing server 40 to distribute a page for financial transactions (hereinafter referred to as a financial transaction page) (step S7). In the example of FIG. 1, the terminal device 10, requesting the delivery of financial transaction page in the service providing server 40 ₃ Y securities.

  Upon receiving the financial transaction page (third content) distribution request, the service providing server 40 transmits a user authentication page to the terminal device 10 before displaying the financial transaction page. When the terminal device 10 receives the distribution of the user authentication page, the user authentication page is displayed on the screen (state D30 in FIG. 2). When the user inputs the ID and password issued by the financial institution and clicks the button B1, the service providing server 40 distributes the financial transaction page to the terminal device 10 (step S8).

  At this time, the service providing server 40 may acquire the related information from the terminal device 10 or the support server 30. Then, the service providing server 40 may first distribute the transaction page of the brand specified based on the related information after the user authentication. D40 in FIG. 2 shows a state in which a financial transaction page for trading stocks of AAA Corporation is displayed on the terminal device 10. The user can trade stocks of AAA Corporation by pressing button B2.

  1, the support server 30 distributes the selection page to the terminal device 10, but the information that the support server 30 distributes to the terminal device 10 may be control information for skipping the selection page. Good. For example, when the registered financial institution exists for the user, the support server 30 distributes control information for redirecting the page to the site of the registered financial institution to the terminal device 10. Thereby, the support server 30 controls the terminal device 10 to display the page of the registered financial institution without causing the terminal device 10 to display the selection page. For example, assume that a user having a registered financial institution clicks on a link L10 shown in the state D10 in FIG. In this case, the support server 30 controls the terminal device 10 so that the terminal device 10 displays the user authentication page shown in the state D30 of FIG.

  The support server 30 can skip the selection page even when there is no registered financial institution. For example, the support server 30 may control the terminal device 10 to skip the selection page when there is a transaction financial institution in the user. Hereinafter, registered financial institutions and trading financial institutions may be collectively referred to as set financial institutions. The transaction financial institution is, for example, a financial institution in which the user has made a past transaction. For example, a transaction financial institution is a financial institution in which a user has used an online trade service in the past. In this case, when the transaction financial institution exists for the user, the support server 30 delivers control information for redirecting the page to the terminal device 10 as in the case of the registered financial institution. Thereby, the support server 30 controls the terminal device 10 to display the page of the transaction financial institution.

  According to the present embodiment, the distribution server 20 arranges a link to the selected page on the page when the information displayed on the terminal device 10 includes information on the set brand. A user may think of a financial transaction while browsing a page. When a user thinks of a financial transaction, the user can easily access the financial transaction page via the selection page. As a result, the user can easily execute a financial transaction.

[2. Configuration example of distribution system)
The operation of the distribution system according to the present embodiment has been described above by taking the distribution system 1 including the distribution server 20 as an example of the information processing apparatus according to the present embodiment as an example. Hereinafter, the configuration of the distribution system according to the present embodiment will be described. To do. As described above, the distribution system 1 includes the terminal device 10, the distribution server 20, the support server 30, and the service providing server 40. The terminal device 10, the distribution server 20, the support server 30, and the service providing server 40 are connected via a network. The network is a communication network such as a LAN (Local Area Network), a WAN (Wide Area Network), a telephone network (a mobile phone network, a fixed telephone network, etc.), a regional IP (Internet Protocol) network, and the Internet. The network may include a wired network or a wireless network.

[3. Example of terminal device configuration]
FIG. 4 is a diagram illustrating a configuration example of the terminal device 10 according to the embodiment. The terminal device 10 is an information display device (information processing device) used by a user for browsing a page. The terminal device 10 is a communication terminal such as a smartphone, a tablet, or a mobile phone. The terminal device 10 may be an information processing terminal such as a personal computer (notebook PC, desktop PC) or PDA (Personal Digital Assistant) as long as it has a communication function. In this case, the information processing terminal is also a kind of communication terminal. The terminal device 10 is connected to the distribution server 20 via a network. As illustrated in FIG. 4, the terminal device 10 includes a communication unit 11, an input unit 12, a storage unit 13, an output unit 14, and a control unit 15. Note that the configuration shown in FIG. 4 is a functional configuration, and the hardware configuration may be different.

(Communication unit 11)
The communication unit 11 is a communication interface that communicates with an external device. The communication unit 11 may be a network interface or a device connection interface. For example, the communication unit 11 may be a LAN interface such as a NIC (Network Interface Card) or a USB interface configured by a USB (Universal Serial Bus) host controller, a USB port, or the like. The communication unit 11 may be a wired interface or a wireless interface. The communication unit 11 functions as a communication unit of the terminal device 10. The communication unit 11 communicates with the distribution server 20 according to the control of the control unit 15.

(Input unit 12)
The input unit 12 is an input device that accepts various inputs from the outside. For example, the input unit 12 is an operation device for a user to perform various operations such as a keyboard, a mouse, and operation keys. The input unit 12 functions as an input unit of the terminal device 10. When a touch panel is adopted for the terminal device 10, the touch panel is also included in the input unit 12. In this case, the user performs various operations by touching the screen with a finger or a stylus.

(Storage unit 13)
The storage unit 13 is a storage device capable of reading and writing data, such as DRAM (Dynamic Random Access Memory), SRAM (Static Random Access Memory), flash memory, and hard disk. The storage unit 13 functions as a storage unit of the terminal device 10. The storage unit 13 stores application software data such as a web browser. The user communicates with the distribution server 20 via application software.

(Output unit 14)
The output unit 14 is a device that performs various outputs such as sound, light, vibration, and images. The output unit 14 functions as an output unit of the terminal device 10. The output unit 14 includes a display device that displays various types of information. The display device is, for example, a liquid crystal display or an organic EL display. When a touch panel is adopted for the terminal device 10, the display device may be integrated with the input unit 12. The output unit 14 displays an image on the screen under the control of the control unit 15.

(Control unit 15)
The controller 15 is a controller. For example, various programs stored in a storage device inside the terminal device 10 are stored in a RAM or the like by a processor such as a CPU (Central Processing Unit) or an MPU (Micro Processing Unit). This is realized by being executed as a work area. The control unit 15 is a controller, and may be realized by an integrated circuit such as an application specific integrated circuit (ASIC) or a field programmable gate array (FPGA).

[4. Distribution server configuration example)
Next, the configuration of the distribution server 20 will be described in detail. The distribution server 20 is a server host computer (hereinafter simply referred to as “server”) that processes a request from a client computer such as the terminal device 10. The distribution server 20 functions as a first server of the distribution system 1. The distribution server 20 may be a PC server, a midrange server, or a mainframe server. Moreover, the delivery server 20 may be comprised by one server, and may be comprised by the some server which cooperates and performs a process. When the distribution server 20 includes a plurality of servers, the installation locations of these servers may be separated. Even if the installation locations are separated, these servers can be regarded as one distribution server as long as the processes are performed in cooperation.

  FIG. 5 is a diagram illustrating a configuration example of the distribution server 20 according to the embodiment. The distribution server 20 includes a communication unit 21, a storage unit 22, and a control unit 23. Note that the configuration shown in FIG. 5 is a functional configuration, and the hardware configuration may be different.

(Communication unit 21)
The communication unit 21 is a communication interface that communicates with an external device. The communication unit 21 may be a network interface or a device connection interface. For example, the communication unit 21 may be a LAN interface such as a NIC, or a USB interface configured by a USB host controller, a USB port, or the like. The communication unit 21 may be a wired interface or a wireless interface. The communication unit 21 functions as a communication unit of the distribution server 20. The communication unit 21 communicates with the terminal device 10 according to the control of the control unit 23.

(Storage unit 22)
The storage unit 22 is a data readable / writable storage device such as a DRAM, SRAM, flash memory, or hard disk. The storage unit 22 functions as a storage unit of the distribution server 20. The storage unit 22 stores a related information database 221.

  The related information database 221 is a database that stores information on brands set by an operator or the like. FIG. 6 is a diagram illustrating an example of information stored in the related information database 221. In the example shown in FIG. 6, the related information database 221 has items such as brands and related information.

  The “brand” indicates a brand (set brand) set by an operator of the distribution system 1 or the like. The set brand is, for example, a stock name or a transaction property item. In the example of FIG. 6, “brand name” stores names of stocks that can be traded in the stock market such as “AAA Corporation”, “BBB Corporation”, and “CCC Corporation”.

  “Related information” indicates information related to a set brand indicated by “brand”. The information stored in the “related information” item is handled by, for example, the company name of the company indicated by “brand”, the product name of the product handled by the company indicated by “brand”, or the company indicated by “brand”. The service name of the service. The information stored in the item “related information” may be a trademark of a company indicated by “brand” or information related to an affiliated company of the company indicated by “brand”. In the example of FIG. 6, text information such as “AAA”, “AAA automobile”, and “AAA real estate” is stored in the “related information”.

(Control unit 23)
Returning to FIG. 5, the control unit 23 is a controller. For example, various programs stored in a storage device inside the distribution server 20 are executed by a processor such as a CPU or MPU using the RAM or the like as a work area. Realized. The control unit 23 is a controller, and may be realized by an integrated circuit such as an ASIC or FPGA, for example.

  As illustrated in FIG. 5, the control unit 23 includes an acquisition unit 231, a generation unit 232, a determination unit 233, an arrangement unit 234, and a distribution unit 235. The blocks (acquisition unit 231 to distribution unit 235) that constitute the control unit 23 are functional blocks that indicate the functions of the control unit 23. These functional blocks may be software blocks or hardware blocks. For example, each functional block described above may be one software module realized by software (including a microprogram), or may be one circuit block on a semiconductor chip (die). Of course, each functional block may be one processor or one integrated circuit. The method of configuring the functional block is arbitrary. In addition, the control part 23 may be comprised by the functional unit different from the above-mentioned functional block.

  The acquisition unit 231 acquires content to be arranged on a page to be transmitted to the terminal device 10.

  The generation unit 232 generates a page to be distributed to the terminal device 10 based on the acquired content.

  The determination unit 233 determines whether information relating to a predetermined brand (related information) is included in a page distributed to the terminal device 10.

  The arrangement unit 234 displays the financial transaction page (second content) on the terminal device 10 when the distribution page (first content) displayed on the terminal device 10 includes information on a predetermined brand. Place the link on the delivery page. For example, the arrangement unit 234 arranges a link to the financial transaction page on the distribution page when the distribution page includes information on a company that can perform stock transactions. At this time, the arrangement unit 234 displays the financial transaction page when the distribution page includes the company name of a company that can perform stock trading, the product name of the product handled by the company, or the service name of the service handled by the company. A link to may be placed in the first content.

  The distribution unit 235 distributes the page (first content) on which the link is arranged to the terminal device 10.

[5. Configuration example of support server 30]
Next, the configuration of the support server 30 will be described in detail. The support server 30 is a server that processes requests from client computers such as the terminal device 10. The support server 30 functions as a second server of the distribution system 1. The support server 30 may be a PC server, a midrange server, or a mainframe server. Moreover, the support server 30 may be comprised by one server, and may be comprised by the some server which cooperates and performs a process. When the support server 30 includes a plurality of servers, the installation locations of these servers may be remote. Even if the installation locations are separated, these servers can be regarded as one distribution server as long as the processes are performed in cooperation.

  FIG. 7 is a diagram illustrating a configuration example of the support server 30 according to the embodiment. The support server 30 includes a communication unit 31, a storage unit 32, and a control unit 33. Note that the configuration shown in FIG. 7 is a functional configuration, and the hardware configuration may be different.

(Communication unit 31)
The communication unit 31 is a communication interface that communicates with an external device. The communication unit 31 may be a network interface or a device connection interface. For example, the communication unit 31 may be a LAN interface such as a NIC, or a USB interface configured by a USB host controller, a USB port, and the like. The communication unit 31 may be a wired interface or a wireless interface. The communication unit 31 functions as a communication unit of the support server 30. The communication unit 31 communicates with the terminal device 10 according to the control of the control unit 33.

(Storage unit 32)
The storage unit 32 is a data readable / writable storage device such as a DRAM, SRAM, flash memory, or hard disk. The storage unit 32 functions as a storage unit of the support server 30. The storage unit 32 stores a user information database 321 and a financial institution information database 322.

  The user information database 321 is a database that stores user information. FIG. 8 is a diagram illustrating an example of information stored in the user information database 321. In the example illustrated in FIG. 8, the user information database 321 includes items such as a user ID, a transaction financial institution, and a registered financial institution.

  “User ID” indicates user identification information for operating the terminal device 10. The user identification information may be the same ID for a plurality of sites operated by the same operator (including an organization such as a company). In the example of FIG. 8, “User ID” stores information such as “U001”, “U002”, and “U003”.

  The “transaction financial institution” is a financial institution in which the user indicated by the “user ID” has made a past transaction. The financial institution may be a securities company or an FX (Foreign Exchange) company. Of course, the financial institution may be a bank. In the example of FIG. 8, information such as “Y securities”, “S securities”, and “W securities” is stored in the “transaction financial institution”. The example of FIG. 8 indicates that the user indicated by the user ID “U001” has previously had transactions such as online trading between Y securities and S securities.

  The “registered financial institution” is a financial institution registered by the user indicated by the “user ID” in the terminal device 10 or registered in a predetermined site. The registered financial institution may be a financial institution in which the URL of the site is stored as a securities company that is normally used by the user in the storage unit 13 of the terminal device 10, or may be a site operated by the operator of the support server 30. It may be a financial institution registered as a favorite. In the example of FIG. 8, “registered financial institution” stores information such as “Y securities” and “S securities”. The example of FIG. 8 indicates that the user indicated by the user ID “U001” has registered Y securities as favorites.

  The financial institution information database 322 is a database that stores financial institution information. FIG. 9 is a diagram illustrating an example of information stored in the financial institution information database 322. In the example illustrated in FIG. 9, the financial institution information database 322 includes items such as “financial institution”, “handling brand”, “fee”, and “privilege”.

  “Financial institution” indicates information for identifying a financial institution. In the example of FIG. 9, “financial institution” stores names of financial institutions such as “W securities”, “X securities”, and “Y securities”. The item “financial institution” may store financial institution identification information (for example, an identification code) instead of the name of the financial institution.

  “Handling brand” indicates a brand that can be handled by a financial institution identified in the item “financial institution”. In the example of FIG. 9, information such as “AAA Corporation”, “BBB Corporation”, and “CCC Corporation” is stored in the “handling brand”. The example of FIG. 9 shows that W securities can handle buying and selling of stocks such as AAA Corporation and BBB Corporation.

  “Fees” indicates a fee when a financial institution specified in the item “financial institution” handles a brand indicated by “handling brand”. In the example of FIG. 9, information such as “1500” and “2000” is stored in “fee”. The example of FIG. 9 indicates that a fee of 1500 yen per transaction is required when W securities buy and sell stocks such as AAA Corporation.

  The “privilege” indicates a privilege given to the user by the financial institution specified by the item “financial institution”. The privilege may be a point provided from a financial institution, or a discount of a fee. In the example of FIG. 9, information such as “200 points” and “30% off fee” is stored in “privileges”. The example of FIG. 9 shows that 200 points are awarded per time when buying and selling stocks with W securities.

(Control unit 33)
Returning to FIG. 7, the control unit 33 is a controller. For example, various programs stored in a storage device inside the support server 30 are executed by a processor such as a CPU or MPU using the RAM or the like as a work area. Realized. The control unit 33 is a controller and may be realized by an integrated circuit such as an ASIC or FPGA, for example.

  As illustrated in FIG. 7, the control unit 33 includes an acquisition unit 331, a selection unit 332, a generation unit 333, and a distribution unit 334. The blocks (acquisition unit 331 to distribution unit 334) that constitute the control unit 33 are functional blocks that indicate the functions of the control unit 33, respectively. These functional blocks may be software blocks or hardware blocks. For example, each functional block described above may be one software module realized by software (including a microprogram), or may be one circuit block on a semiconductor chip (die). Of course, each functional block may be one processor or one integrated circuit. The method of configuring the functional block is arbitrary. In addition, the control part 33 may be comprised by the functional unit different from the above-mentioned functional block.

  The acquisition unit 331 acquires a distribution request for a page (second content) related to a financial transaction from the terminal device 10 that displays the page (first content) generated by the distribution server 20.

  The selection unit 332 selects a financial transaction site that can handle the set stock from a plurality of financial transaction sites.

  The generation unit 333 generates a page on which a link to the financial transaction site is arranged.

  The distribution unit 334 distributes the selection page on which the link to the financial transaction site is arranged to the terminal device 10 as a page (second content) related to the financial transaction. For example, the distribution unit 334 distributes a selection page on which a link to a financial transaction page (third content) is arranged to the terminal device 10.

  At this time, the distribution unit 334 may distribute a page in which a plurality of links to a plurality of financial transaction sites are arranged in an order according to a predetermined standard. For example, the distribution unit 334 may distribute a page in which a plurality of links to a plurality of financial transaction sites are arranged in the order of fees for handling brands. Alternatively, the distribution unit 334 may distribute a page in which a plurality of links to a plurality of financial transaction sites are arranged in the order of privileges provided on the financial transaction site.

  In addition, when there is a transaction financial institution that has made a past transaction to the user who requested the distribution of the second content, the distribution unit 334 distributes the control information, so that the financial transaction page of the transaction financial institution The terminal device 10 is controlled to display the message. Further, the distribution unit 334 distributes the control information to the terminal device 10 when the user who has requested distribution of the second content has a registered financial institution registered by the user in the terminal device 10 or a predetermined site. Thus, the terminal device 10 is controlled to display the financial transaction page of the registered financial institution.

  The distribution unit 334 distributes a page on which a link to a financial transaction site different from the initially displayed financial transaction site is displayed according to a user operation.

  In addition, the distribution unit 334 distributes a page in which a link to the financial transaction site is arranged and a message for the user is associated with the link to the financial transaction site.

  The distribution unit 334 distributes a page on which a link to an online trade site of a securities company or FX (Foreign Exchange) company is arranged to the terminal device 10.

[6. Configuration example of service providing server 40]
Next, the configuration of the service providing server 40 will be described in detail. The service providing server 40 is a server that processes a request from a client computer such as the terminal device 10. The support server 30 functions as a second server of the distribution system 1. The service providing server 40 may be a PC server, a mid-range server, or a mainframe server. Further, the service providing server 40 may be configured by a single server, or may be configured by a plurality of servers that cooperate to execute processing. When the service providing server 40 includes a plurality of servers, the installation locations of these servers may be remote. Even if the installation locations are separated, these servers can be regarded as one distribution server as long as the processes are performed in cooperation.

  FIG. 10 is a diagram illustrating a configuration example of the service providing server 40 according to the embodiment. The service providing server 40 includes a communication unit 41, a storage unit 42, and a control unit 43. The configuration shown in FIG. 10 is a functional configuration, and the hardware configuration may be different from this.

(Communication unit 41)
The communication unit 41 is a communication interface that communicates with an external device. The communication unit 41 may be a network interface or a device connection interface. For example, the communication unit 41 may be a LAN interface such as a NIC, or may be a USB interface configured by a USB host controller, a USB port, or the like. The communication unit 41 may be a wired interface or a wireless interface. The communication unit 41 functions as a communication unit of the service providing server 40. The communication unit 41 communicates with the terminal device 10 under the control of the control unit 43.

(Storage unit 42)
The storage unit 42 is a data readable / writable storage device such as a DRAM, SRAM, flash memory, or hard disk. The storage unit 42 functions as a storage unit of the service providing server 40.

(Control unit 43)
The control unit 43 is a controller, and is realized, for example, by executing various programs stored in a storage device inside the service providing server 40 using a RAM or the like as a work area by a processor such as a CPU or MPU. The control unit 43 is a controller, and may be realized by an integrated circuit such as an ASIC or FPGA, for example.

  As illustrated in FIG. 10, the control unit 43 includes an acquisition unit 431, an authentication unit 432, a generation unit 433, and a distribution unit 434. The blocks (acquisition unit 431 to distribution unit 434) that constitute the control unit 43 are functional blocks that indicate functions of the control unit 43, respectively. These functional blocks may be software blocks or hardware blocks. For example, each functional block described above may be one software module realized by software (including a microprogram), or may be one circuit block on a semiconductor chip (die). Of course, each functional block may be one processor or one integrated circuit. The method of configuring the functional block is arbitrary. In addition, the control part 43 may be comprised by the functional unit different from the above-mentioned functional block.

  The acquisition unit 431 acquires information related to user authentication from the terminal device 10.

  The authentication unit 432 performs user authentication based on the information acquired by the acquisition unit 431.

  In the generation unit 433, the service providing server 40 generates a page (third content) for the user to perform a financial transaction.

  The distribution unit 434 distributes a page (third content) for financial transactions to the terminal device 10. At this time, when the terminal device 10 requests distribution of a page (third content) for financial transactions, the distribution unit 434 first identifies the user with the related information after the user is authenticated. You may distribute the page for dealing.

[7. (Processing flow of distribution server)
Next, a procedure of processing executed by the distribution server 20 will be described with reference to FIG. FIG. 11 is a flowchart illustrating an example of content distribution processing. When the power is turned on, the distribution server 20 starts content distribution processing.

  First, the distribution server 20 determines whether a page request (distribution request) has been received from the terminal device 10 (step S11). When the request has not been received (step S11: No), the distribution server 20 executes step S11 again.

  When the request is received (step S11: Yes), the distribution server 20 acquires content to be arranged on the page to be transmitted to the terminal device 10 (step S12). For example, when the distribution server 20 is requested to distribute the search result page from the terminal device 10, the distribution server 20 acquires the text related to the search query from the storage unit 22. And the delivery server 20 produces | generates the page transmitted to the terminal device 10 based on the acquired content (step S13).

  Subsequently, the distribution server 20 determines whether or not related information is included in the page distributed to the terminal device 10 (step S14). The related information is information related to a brand (set brand) preset by the operator of the distribution system 1 or the like. The distribution server 20 may determine that related information is included in a page when any of the related information stored in the related information database 221 is included in the page. When the related information is not included in the page (step S14: No), the distribution server 20 advances the process to step S16.

  When the related information is included in the page (step S14: Yes), the distribution server 20 places the link L10 to the financial transaction page (second content) on the page (first content) distributed to the terminal device 10. (Step S15). The page (first content) may be configured to transmit related information included in the page to the support server 30 at the same time as the link L10 is clicked. The related information may be the brand information itself.

  When the arrangement of the link L10 is completed, the distribution server 20 transmits the page (first content) on which the link L10 is arranged to the terminal device 10 (step 16). When the transmission is completed, the distribution server 20 returns to step S11 and repeats the processes of steps S11 to S16.

[8. Support server processing flow]
Next, the procedure of processing executed by the support server 30 will be described with reference to FIG. FIG. 12 is a flowchart illustrating an example of the selected page distribution process. When the power is turned on, the support server 30 starts the selected page distribution process.

  First, the support server 30 determines whether or not a page request (distribution request) from the terminal device 10 due to the user clicking on the link L10 has been received (step S21). When the request has not been received (step S21: No), the support server 30 executes step S21 again.

  When the request is received (step S21: Yes), the support server 30 acquires the related information included in the page distributed by the distribution server 20 from the terminal device 10 (step S22). And the support server 30 specifies a brand based on related information. Note that if the terminal device 10 is configured to transmit information on the brand associated with the related information, the support server 30 may acquire the brand information from the terminal device 10. The related information may be the brand information itself.

  Subsequently, the support server 30 acquires user information of a user who operates the terminal device 10 from the user information database 321 (step S23). For example, the support server 30 acquires information on a setting financial institution (transaction financial institution or registered financial institution) of a user who operates the terminal device 10. Note that the user ID of the user who operates the terminal device 10 may be determined based on information stored in a browser cookie installed in the terminal device 10.

  Subsequently, the support server 30 determines whether a set financial institution exists for the user operating the terminal device 10 based on the user information acquired in step S23 (step S24). That is, the support server 30 determines whether the user who operates the terminal device 10 has either a transaction financial institution or a registered financial institution.

  If the set financial institution exists (step S24: Yes), the support server 30 executes a transfer process to the financial transaction site of the set financial institution without distributing the selection page to the terminal device 10 (step S25). ). Specifically, the support server 30 distributes to the terminal device 10 control information for redirecting the page of the terminal device 10 to the financial transaction site of the setting financial institution.

  When the set financial institution does not exist (step S25: Yes), the support server 30 selects the financial institution to be selected by the user (step S26). For example, the support server 30 selects a predetermined number of financial institutions capable of handling the brand specified by the related information from a plurality of financial institutions stored in the financial institution information database 322.

  And the support server 30 produces | generates the page (2nd content) by which the link to the financial transaction site of the selected financial institution is arrange | positioned (step S27). For example, the support server 30 links the link L21 to the financial transaction site of W Securities, the link L22 to the financial transaction site of X Securities, and the link to the financial transaction site of Y Securities, as shown by the state D21 in FIG. A selection page in which L23 is arranged is generated. Note that the page (second content) may be configured to transmit related information to the service providing server 40 at the same time as the link is clicked. The related information may be the brand information itself.

  When the generation of the page is completed, the support server 30 transmits the generated page to the terminal device 10 (step S28). When the transmission is completed, the support server 30 returns to step S21 and repeats the processes of steps S21 to S28.

[9. Processing flow of service providing server]
Next, the procedure of processing executed by the service providing server 40 will be described with reference to FIG. FIG. 13 is a flowchart illustrating an example of transaction processing. The service providing server 40 starts transaction processing when the power is turned on.

  First, the service providing server 40 determines whether a page request (distribution request) has been received from the terminal device 10 (step S31). When the request has not been received (step S31: No), the service providing server 40 executes step S31 again.

  When the request is received (step S31: Yes), the service providing server 40 transmits a login page to the terminal device 10 (step S32). The login page is a page that requests the user to transmit information for user authentication, for example, as shown in a state D30 of FIG. The service providing server 40 determines whether a response is received from the terminal device 10 (step S33). When the response is not received (step S33: No), the service providing server 40 repeats step S33 until the response is received. Note that the service providing server 40 may return to step S31 if no response is received after a certain period of time.

  When the response is received (step S33: Yes), the service providing server 40 performs user authentication based on the information received from the terminal device 10 (step S34). Then, the service providing server 40 determines whether the user authentication is successful (step S35). When the authentication fails (step S35: No), the service providing server 40 returns to step S31.

  When the authentication is successful (step S35: Yes), the service providing server 40 generates a page (third content) for the user to perform a financial transaction (step S36). At this time, if the related information is acquired from the terminal device 10, the service providing server 40 identifies the brand based on the related information, and generates a transaction page of the identified brand as a page to be distributed first after user authentication. May be. At this time, the brand may be a stock. The brand is not limited to stocks. For example, the brand may be a commodity (for example, precious metal, rubber, oil, agricultural product, sugar) that can be traded in commodity futures trading, or a foreign currency. The service providing server 40 can target various financial products such as investment trusts related to brands.

  When the generation of the page is completed, the support server 30 transmits the generated page to the terminal device 10 (step S37). And the support server 30 performs the transaction process for a user to perform a financial transaction (step S38). For example, the support server 30 receives information related to the financial transaction from the terminal device 10 and transmits information related to the financial transaction to the terminal device 10.

  Subsequently, the support server 30 determines whether the user has executed logout (step S39). If the user is not logged out (step S39: No), the support server 30 returns to step S38 and continues the transaction process. If there is no access from the terminal device 10 for a certain time or longer, the service providing server 40 may return to step S31 as being logged out. When logged out (step S39: Yes), the support server 30 returns to step S31 and repeats the processes of steps S31 to S39.

[10. (Modification)
The above-described embodiment shows an example, and various changes and applications are possible.

  For example, in the above-described embodiment, the financial transaction site is an online trade site of a securities company. However, the financial transaction site is not limited to an online trade site of a securities company. For example, the financial trading site may be an online trading site of an FX (Foreign Exchange) company. The financial transaction site is not limited to the site of a securities company or an FX company, but may be a bank site or a company site that handles investment trusts.

  In the above-described embodiment, the page on which the link L10 to the selected page is arranged is the search result page. However, the page on which the distribution server 20 arranges the link L10 is not limited to the search result page. For example, the distribution server 20 may arrange the link L10 on the page of the portal site, or may arrange the link L10 on the page of the bulletin board site. In addition, the distribution server 20 links to pages of game information distribution sites, news sites, auction sites, weather forecast sites, shopping sites, finance (stock prices) sites, route search sites, map providing sites, travel sites, restaurants introduction sites. L10 may be arranged. Further, the distribution server 20 may arrange the link L10 in the notification. The notification may be an email or a push notification.

  In the above-described embodiment, the distribution server 20 and the support server 30 are different servers, but may be a single information processing apparatus. In this case, the information processing apparatus may be configured by a single server, or may be configured by a plurality of servers that cooperate to execute processing. When the information processing apparatus includes a plurality of servers, the installation locations of these servers may be separated. Even if the installation locations are separated, these servers can be regarded as one distribution server as long as the processes are performed in cooperation. Further, the distribution server 20, the support server 30, and the service providing server 40 can be regarded as one information processing apparatus.

  The control device that controls the distribution server 20, the support server 30, or the service providing server 40 of the present embodiment may be realized by a dedicated computer system or may be realized by a normal computer system. For example, a program for executing the above-described operation is stored and distributed in a computer-readable recording medium such as an optical disk, a semiconductor memory, a magnetic tape, or a flexible disk, the program is installed in the computer, and the above-described processing is performed. You may comprise a control apparatus by performing. The control device may be a device (for example, a personal computer) external to the distribution server 20, the support server 30, or the service providing server 40, or may be an internal device (for example, the control units 23, 33, and 43). May be. Further, the program may be stored in a disk device provided in a server device on a network such as the Internet so that it can be downloaded to a computer. Further, the above-described functions may be realized by cooperation between an OS (Operating System) and application software. In this case, a part other than the OS may be stored and distributed in a medium, or a part other than the OS may be stored in a server device and downloaded to a computer.

  In addition, among the processes described in the above embodiments, all or a part of the processes described as being automatically performed can be manually performed, or the processes described as being manually performed All or a part of the above can be automatically performed by a known method. In addition, the processing procedures, specific names, and information including various data and parameters shown in the document and drawings can be arbitrarily changed unless otherwise specified. For example, the various types of information illustrated in each drawing is not limited to the illustrated information.

  Further, each component of each illustrated apparatus is functionally conceptual, and does not necessarily need to be physically configured as illustrated. In other words, the specific form of distribution / integration of each device is not limited to that shown in the figure, and all or a part thereof may be functionally or physically distributed or arbitrarily distributed in arbitrary units according to various loads or usage conditions. Can be integrated and configured.

  Moreover, each embodiment mentioned above can be combined suitably in the range which does not contradict a process content.

[11. Hardware configuration)
The distribution server 20, the support server 30, and the service providing server 40 according to the embodiment and the modified example can be realized by a computer 1000 having a configuration as illustrated in FIG. FIG. 14 is a hardware configuration diagram illustrating an example of a computer that realizes the functions of the distribution server 20, the support server 30, and the service providing server 40. The computer 1000 includes a CPU (Central Processing Unit) 1100, a RAM 1200, a ROM 1300, an HDD (Hard Disk Drive) 1400, a communication interface (I / F) 1500, an input / output interface (I / F) 1600, and a media interface (I / F). ) 1700.

  The CPU 1100 operates based on a program stored in the ROM 1300 or the HDD 1400 and controls each unit. The ROM 1300 stores a boot program executed by the CPU 1100 when the computer 1000 is started up, a program depending on the hardware of the computer 1000, and the like.

  The HDD 1400 stores programs executed by the CPU 1100, data used by the programs, and the like. The communication interface 1500 receives data from other devices via the network N and sends the data to the CPU 1100, and transmits data generated by the CPU 1100 to other devices via the network N.

  The CPU 1100 controls an output device such as a display and a printer and an input device such as a keyboard and a mouse via an input / output interface 1600. The CPU 1100 acquires data from the input device via the input / output interface 1600. In addition, the CPU 1100 outputs the generated data to the output device via the input / output interface 1600.

  The media interface 1700 reads a program or data stored in the recording medium 1800 and provides it to the CPU 1100 via the RAM 1200. The CPU 1100 loads such a program from the recording medium 1800 onto the RAM 1200 via the media interface 1700, and executes the loaded program. The recording medium 1800 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or PD (Phase change rewritable disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. Etc.

  For example, when the computer 1000 functions as the distribution server 20, the support server 30, or the service providing server 40 according to the embodiment, the CPU 1100 of the computer 1000 executes the program loaded on the RAM 1200, thereby controlling the control unit 23, 33 and 43 are realized. The CPU 1100 of the computer 1000 reads these programs from the recording medium 1800 and executes them. However, as another example, these programs may be acquired from other devices via the network N.

  As described above, some of the embodiments of the present application have been described in detail with reference to the drawings. It is possible to implement the present invention in other forms with improvements.

[12. effect〕
According to the present embodiment, the distribution server 20 displays the page (second content) related to the financial transaction when the information related to the set brand is included in the page (first content) displayed on the terminal device 10. A link to be displayed on the device 10 is arranged in the first content. Thereby, the user can easily access the financial transaction page via the second content when he / she thinks about the financial transaction while browsing the page. As a result, the user can easily execute a financial transaction.

  In addition, the distribution server 20 displays a page (second content) related to financial transactions on the terminal device 10 when the page (first content) includes information related to a company capable of stock trading. A link is placed in the first content. For example, the distribution server 20 includes, in the page (first content), a company name of a company capable of stock trading, a product name of a product handled by the company, or a service name of a service handled by the company. The link for displaying the page (second content) related to the financial transaction on the terminal device 10 is arranged in the first content. Thereby, the user can easily access the transaction page when he / she thinks about the stock transaction via the second content.

  Further, the support server 30 acquires a delivery request for a page (second content) related to a financial transaction from the terminal device 10 that displays the page (first content) generated by the delivery server 20. And the support server 30 delivers the page by which the link to a financial transaction site is arrange | positioned to the terminal device 10 as a page (2nd content) regarding a financial transaction. For example, the support server 30 delivers a page on which a link for displaying a page for financial transactions (third content) on the terminal device 10 is arranged to the terminal device 10 as the second content. Thereby, the user can easily access the financial transaction page via the second content when he / she thinks about the financial transaction while browsing the page. As a result, the user can easily execute a financial transaction.

  Further, the support server 30 distributes, as the second content, a page in which a plurality of links to a plurality of financial transaction sites are arranged in an order according to a predetermined standard. For example, the support server 30 distributes, as the second content, a page in which a plurality of links to a plurality of financial transaction sites are arranged in order of fees for handling brands. Alternatively, the support server 30 distributes, as the second content, a page in which a plurality of links to a plurality of financial transaction sites are arranged in the order of privileges provided on the financial transaction site. Thereby, the user can easily select the financial transaction site.

  In addition, when there is a transaction financial institution that has made a past transaction to the user who requested the distribution of the second content, the support server 30 distributes the control information, so that the financial transaction page of the transaction financial institution The terminal device 10 is controlled to display the message. Thereby, the user can access the financial transaction site more easily.

  Further, the support server 30 distributes the control information to the terminal device 10 when the user who has requested distribution of the second content includes a registered financial institution registered by the user in the terminal device 10 or a predetermined site. Thus, the terminal device 10 is controlled to display the financial transaction page of the registered financial institution. Thereby, the user can access the financial transaction site more easily.

In addition, the support server 30 distributes, as the second content, a page on which a link to a financial transaction site different from the initially displayed financial transaction site is displayed according to a user operation.
Thereby, the user can select a desired financial transaction site from many financial transaction sites.

  Further, the support server 30 distributes the content in which the link to the financial transaction site is arranged and the message for the user is associated with the link to the financial transaction site as the second content. This facilitates selection of the user's financial transaction site.

  Further, the support server 30 distributes the content in which the link to the online trade site of the securities company or FX (Foreign Exchange) company is arranged to the terminal device 10 as the second content. This facilitates access to the online trading site of the user's securities company or FX company.

  The distribution system 1 includes a distribution server 20, a support server 30, and a service providing server 40. The distribution server 20 displays the page (second content) related to the financial transaction on the terminal device 10 when the information related to the set brand is included in the page (first content) displayed on the terminal device 10. A link is placed in the first content. The support server 30 delivers a page on which a link for displaying a page for financial transactions (third content) on the terminal device 10 is arranged as the second content to the terminal device 10. When the terminal device 10 requests the delivery of a page (third content) for financial transactions, the service providing server 40 first has content for the user to trade the set stock after user authentication. Is distributed as the third content. As a result, the user can immediately start trading the set brand displayed in the first content.

  As described above, some of the embodiments of the present application have been described in detail with reference to the drawings. However, these are merely examples, and various modifications, including the aspects described in the disclosure section of the invention, based on the knowledge of those skilled in the art, It is possible to implement the present invention in other forms with improvements.

  In addition, the “section (module, unit)” described above can be read as “means” or “circuit”. For example, the distribution unit can be read as distribution means or a distribution circuit.

DESCRIPTION OF SYMBOLS 1 ... Distribution system 10 ... Terminal device 11, 21, 31, 41 ... Communication part 12 ... Input part 13, 22, 32, 42 ... Storage part 14 ... Output part 15, 23, 33, 43 ... Control part 20, 20 ₁ , 20 ₂ , 20 ₃ ... distribution server 221 ... related information database 231, 331, 431 ... acquisition unit 232, 333, 433 ... generation unit 233 ... determination unit 234 ... arrangement unit 235, 334, 434 ... distribution unit 30 ... support server 321 ... User information database 322 ... Financial institution information database 332 ... Selection unit 40, 40 ₁ , 40 ₂ , 40 ₃ ... Service providing server 432 ... Authentication unit L10 to L36 ... Link B1 to B4 ... Button C1, C2 ... Message

Claims (16)

A determination unit for determining whether the first content displayed on the terminal device includes a product name of a product handled by a company capable of stock trading or a service name of a service handled by the company ;
When the first content displayed on the terminal device includes a product name of a product handled by the company or a service name of a service handled by the company, the second content related to the financial transaction is stored in the terminal device. An arrangement unit that arranges a link for display in the first content;
An information processing apparatus comprising: An acquisition unit that acquires a delivery request for the second content from the terminal device that displays the first content;
A distribution unit that distributes content arranged with a link to a financial transaction site to the terminal device as the second content;
The information processing apparatus according to claim 1 . A selection unit that selects a financial transaction site capable of handling stocks of the company from a plurality of financial transaction sites;
The distribution unit distributes content in which a link to a financial transaction site selected by the selection unit is arranged as the second content,
The information processing apparatus according to claim 2 . The distribution unit distributes, as the second content, content in which a plurality of links to a plurality of financial transaction sites are arranged in an order according to a predetermined standard;
The information processing apparatus according to claim 2 or 3 , The distribution unit distributes, as the second content, content in which a plurality of links to a plurality of financial transaction sites are arranged in order of fees for handling brands.
The information processing apparatus according to any one of claims 2 to 4, characterized in that. The distribution unit distributes, as the second content, content in which a plurality of links to a plurality of financial transaction sites are arranged in the order of benefits provided on the financial transaction site.
The information processing apparatus according to any one of claims 2 to 5, characterized in that. When there is a transaction financial institution that has made a past transaction to the user who requested the distribution of the second content, the distribution unit distributes control information, so that the user is the transaction financial institution. Controlling the terminal device to display content for enabling financial transactions;
The information processing apparatus according to any one of claims 2 to 6 , wherein: The distribution unit distributes control information to the terminal device when the user who has requested distribution of the second content includes a registered financial institution registered by the user in the terminal device or a predetermined site. By controlling the terminal device so that the user displays content for enabling financial transactions at the registered financial institution,
The information processing apparatus according to any one of claims 2-7, characterized in that. The distribution unit distributes, as the second content, content in which a link to a financial transaction site different from the initially displayed financial transaction site is displayed in accordance with a user operation.
The information processing apparatus according to any one of claims 2-8, characterized in that. The distribution unit is a content in which a link to the financial transaction site is arranged, and a content in which a message for a user is associated with the link to the financial transaction site is distributed as the second content.
The information processing apparatus according to any one of claims 2 to 9, characterized in that. The distribution unit distributes content arranged with a link to an online trade site of a securities company or FX (Foreign Exchange) company to the terminal device as the second content.
The information processing apparatus according to any one of claims 2 to 10, characterized in that. A distribution system comprising a first server, a second server, and a third server,
The first server determines whether the first content displayed on the terminal device includes a product name of a product handled by a company capable of stock trading or a service name of a service handled by the company. When the product name handled by the company or the service name of the service handled by the company is included in the first content displayed on the terminal device, the second content related to the financial transaction is sent to the terminal device. A link for display on the first content,
The second server distributes, as the second content, the terminal device, the content in which a link for displaying the third content for financial transactions on the terminal device is disposed,
The third server, when the terminal device requests distribution of the third content, first, after the user is authenticated, the user sends the content for the user to trade the stock of the company . 3 as content,
A distribution system characterized by that. An information processing method executed by an information processing apparatus,
A determination step of determining whether the first content displayed on the terminal device includes a product name of a product handled by a company capable of stock trading or a service name of a service handled by the company ;
When the first content displayed on the terminal device includes a product name of a product handled by the company or a service name of a service handled by the company, the second content related to the financial transaction is stored in the terminal device. An arrangement step of arranging a link for display in the first content;
An information processing method comprising: An acquisition step of acquiring a delivery request for the second content from the terminal device that displays the first content;
A distribution step of distributing content arranged with a link to a financial transaction site to the terminal device as the second content,
The information processing method according to claim 13 . A determination procedure for determining whether the first content displayed on the terminal device includes a product name of a product handled by a company capable of stock trading or a service name of a service handled by the company ;
When the first content displayed on the terminal device includes a product name of a product handled by the company or a service name of a service handled by the company, the second content related to the financial transaction is stored in the terminal device. An arrangement procedure for arranging a link for display in the first content;
Processing program for causing a computer to execute. An acquisition procedure for acquiring a delivery request for the second content from the terminal device that displays the first content;
Causing the computer to further execute a distribution procedure of distributing content arranged with a link to a financial transaction site to the terminal device as the second content.
The information processing program according to claim 15 .

Images