JP6896686B2 - Information processing equipment, distribution system, information processing method, and information processing program - Google Patents

Description

The present invention relates to an information processing device, a distribution system, an information processing method, and an information processing program.

Financial transactions using networks, such as online trading of stocks, are becoming active. In order to acquire users, financial institutions such as securities companies may place advertisements on other companies' sites that link to their own financial transaction sites (for example, pages for online trading).

JP-A-2009-93427

A user may think of a financial transaction while browsing content such as a web page. However, the content (page) you are browsing does not always have an advertisement that links to a financial transaction site. Even if an advertisement is posted, the site linked to the advertisement is not necessarily the financial transaction site desired by the user. When you think of a financial transaction, it is not easy for the user to execute the financial transaction.

The present application has been made in view of the above, and an object of the present application is to facilitate a user's financial transaction.

The information processing device according to the present application provides a link for displaying the second content related to financial transactions on the terminal device when the first content displayed on the terminal device contains information on a predetermined brand. It is provided with an arrangement unit, which is arranged in the contents of.

According to one aspect of the embodiment, the user's financial transaction can be facilitated.

FIG. 1 is a diagram showing the operation of the distribution system according to the embodiment. FIG. 2 is a diagram showing pages delivered to the terminal device according to the embodiment. FIG. 3 is a diagram showing another example of the selection page distributed from the support server according to the embodiment to the terminal device. FIG. 4 is a diagram showing a configuration example of the terminal device according to the embodiment. FIG. 5 is a diagram showing a configuration example of the distribution server according to the embodiment. FIG. 6 is a diagram showing an example of information stored in the related information database. FIG. 7 is a diagram showing a configuration example of the support server according to the embodiment. FIG. 8 is a diagram showing an example of information stored in the user information database. FIG. 9 is a diagram showing an example of information stored in the financial institution information database. FIG. 10 is a diagram showing a configuration example of the service providing server according to the embodiment. FIG. 11 is a flowchart showing an example of content distribution processing. FIG. 12 is a flowchart showing an example of the selected page distribution process. FIG. 13 is a flowchart showing an example of transaction processing. FIG. 14 is a hardware configuration diagram showing an example of a computer that realizes the functions of the distribution server, the support server, and the service providing server.

Hereinafter, the information processing apparatus, the distribution system, the information processing method, and the embodiment for implementing the information processing program (hereinafter referred to as “the embodiment”) according to the present application will be described in detail with reference to the drawings. The following embodiments do not limit the information processing apparatus, distribution system, information processing method, and information processing program according to the present application. Further, in each of the following embodiments, the same parts are designated by the same reference numerals, and duplicate description is omitted.

[1. Delivery system operation]
First, the operation of the distribution system will be described by taking as an example a distribution system 1 including a distribution server 20 and a support server 30, which is an example of the information processing device of the present embodiment.

FIG. 1 is a diagram showing the operation of the distribution system 1 according to the embodiment. Distribution system 1 includes a terminal device 10, and the distribution server _{20 1,} 20 2, 20 _3, and support server 30, a service providing server _{40 1,} 40 2, 40 _3. In the example of FIG. 1, three distribution servers are shown, but the number of distribution servers may be less than three or more than three. In the following description, it may be described as the distribution server _{20 1,} 20 2, 20 _3, etc. are collectively referred to as the distribution server 20. Further, in the example of FIG. 1, three service providing servers are shown, but the number of service providing servers may be less than three or more than three. In the following description, it is possible to collectively service providing server _{40 1,} 40 2, 40 ₃ etc. to as service providing server 40.

The terminal device 10 is, for example, a user terminal of a smart device (smartphone or tablet), a mobile phone, a personal computer, or the like. In the example of FIG. 1, the terminal device 10 is a smart device, but the terminal device 10 is not limited to the smart device. The terminal device 10 communicates with the distribution server 20, the support server 30, and the service providing server 40 via the network.

The terminal device 10 acquires page information on which contents are arranged from the distribution server 20, the support server 30, and the service providing server 40. A page is an arrangement surface of contents. Specifically, the page is page-based information in which contents such as images (for example, still images and moving images) and text information (for example, news articles) are arranged. For example, a page is a web page. The page is not limited to the web page. For example, the page may be a page created for the purpose of being displayed on a user interface screen (for example, an application screen). In this case, the page does not necessarily have to be delivered over the network. The page may be a screen (arrangement surface) pre-installed in the terminal device 10. The description of "page" shown in the following description can be replaced with "arrangement surface". The "page" can be regarded as the content itself. Therefore, the description of "page" shown in the following description can be replaced with "content".

The distribution server 20 is a server host computer that provides various services to client terminals. The distribution server 20 distributes page information to the terminal device 10. For example, the distribution server 20 includes a portal site, a game information distribution site, a news site, an auction site, a weather forecast site, a shopping site, a finance (stock price) site, a route search site, a map providing site, a travel site, a restaurant introduction site, and the like. A page in which information related to a web blog or the like is arranged in a tile is distributed to the terminal device 10. The distribution server 20 functions as the information processing device of the present embodiment.

The support server 30 is a server host computer that provides various services to client terminals. The support server 30 distributes page information to the terminal device 10. For example, the support server 30 distributes page information for supporting a user's financial transaction to the terminal device 10. The support server 30 functions as the information processing device of the present embodiment.

The support server 30 distributes control information to the terminal device 10 in addition to the page information. The control information is information for the support server 30 to control the operation (display) of the terminal device 10. The control information may be a program transmitted separately from the page information, or may be a program transmitted together with the page. For example, the control information may be a program embedded in a page and transmitted. As an example, the control information is a program written in a script language such as Javascript®. Of course, the control information is not limited to the program written in the script language. The control information may be a program written in a machine language or an intermediate language. Further, the control information may be information for jumping the page displayed on the terminal device 10 to a predetermined page. For example, the control information may be information for redirecting the page.

The service providing server 40 is a server host computer that provides various services to a client terminal. For example, the service providing server 40 provides a user with a financial transaction service (for example, an online trading service) provided by a financial institution. A financial institution is, for example, a securities company. The service providing server 40 ₁ is a server that provides a service brokerage W is provided, the service providing server 40 ₂ is a server that handles service brokerage X is provided, the service providing server 40 ₃ securities company Y It is a server that processes the services provided.

Hereinafter, the operation of the distribution system 1 will be described with reference to FIG.

The terminal device 10 requests the distribution server 20 to distribute the page according to the operation of the user (step S1). The page on which the terminal device 10 requests distribution may be a page of a portal site or a page of a bulletin board site. In the present embodiment, as an example, the terminal apparatus 10, the distribution server 20 ₂ to request the delivery of search results pages based on user-specified search query.

When the distribution server 20 acquires the distribution request from the terminal device 10, the distribution server 20 acquires the content to be arranged on the distribution page from another server or the storage device in the distribution server 20. For example, if the distribution server 20 is requested to distribute the search result page by the terminal device 10, the distribution server 20 acquires the text related to the search query specified by the user from the storage device in the distribution server 20. Then, the distribution server 20 generates a page (first content) to be distributed to the terminal device 10 based on the acquired content.

Then, the distribution server 20 determines whether or not the page displayed on the terminal device 10 includes information (hereinafter, referred to as related information) regarding a preset brand (hereinafter, referred to as a set brand). Here, the brand is the name of the stock or the item of the transaction property. The issue is not limited to stocks. For example, the brand may be a commodity (eg, precious metal, rubber, petroleum, agricultural products, sugar) that can be traded in commodity futures trading, or may be a foreign currency. The issue may be a financial product other than the above, such as an investment trust. Which brand is set as the set brand can be arbitrarily set by the administrator of the distribution system 1.

In the case of the present embodiment, the distribution server 20 determines whether or not the page displayed on the terminal device 10 contains information about a company capable of trading stocks in the stock market. More specifically, the distribution server 20 has a company name of a company capable of stock trading, a product name of a product handled by the company, or a service name of a service handled by the company in a page displayed on the terminal device 10. Is included or not. In the following explanation, the related information is information about a company that can trade stocks in the stock market, but the related information may be a product that can be traded in commodity futures trading, or is related to foreign currency. It may be information.

When the page displayed on the terminal device 10 contains related information, the distribution server 20 distributes a link for displaying the page (second content) related to financial transactions on the terminal device 10 to the terminal device 10. Place it on the page (first content) to be used (step S2). FIG. 2 is a diagram showing pages delivered to the terminal device according to the embodiment. It is assumed that the distribution server 20 is requested by the terminal device 10 to distribute the search result page. In this case, the distribution server 20 arranges the link L10 to the page related to the financial transaction on the generated search result page (state D10 in FIG. 2). For example, the distribution server 20 arranges a link to the selection page distributed by the support server 30 as a link L10. The selection page is a page with a link to a financial transaction site. A financial transaction site is, for example, an online trading site of a securities company.

The arrangement position of the link L10 is arbitrary. For example, the distribution server 20 may arrange the link L10 in a blank area (an area in which text, an image, and a control are not arranged) in the page. More specifically, the distribution server 20 may arrange the link L10 in a blank area within a preset distance from the position of the related information on the page. If the page on which the link L10 is placed is the search result page, as shown in the state D10 of FIG. 2, the position of the link L10 may be a blank area next to the title of the block (tile) containing the related information. Good.

The format of the link L10 is arbitrary. The link L10 may be text or a button. For example, the distribution server 20 may use the text with the link to the selected page as the link L10. At this time, the distribution server 20 may arrange the link by setting a link to the text already included in the page (for example, the text of the related information part), or the text with the link is newly added. You may arrange the link by adding it to the page. Of course, the distribution server 20 may add a button with a link to the selected page to the page. In the example of FIG. 2, the symbol “>” is displayed on the link L10, but the information arranged on the link L10 is not limited to the symbol. Text may be arranged on the link L10. For example, a text such as "selection of securities company" may be arranged on the link L10. Of course, a figure may be arranged on the link L10.

When the arrangement of the link L10 is completed, the distribution server 20 distributes the page on which the link L10 is arranged to the terminal device 10 (step S3). When the terminal device 10 receives the distribution of the page, as shown in FIG. 1, the terminal device 10 displays the page on which the link L10 is arranged on the screen.

When the user taps or clicks the link L10 (hereinafter, simply referred to as a click), the terminal device 10 requests the support server 30 to deliver the selected page (second content) (step S4). At this time, the terminal device 10 may transmit related information to the support server 30 in addition to the page information.

When the support server 30 acquires the distribution request of the selection page from the terminal device 10, the support server 30 generates the selection page to be distributed to the terminal device 10 (step S5). The selection page is, for example, a page on which a link to a financial transaction site is arranged, as shown in the state D20 of FIG. Multiple links may be placed on the selection page. In the example of the state D20 of FIG. 2, a link L21 to the site of W securities, a link L22 to the site of X securities, and a link L23 to the site of Y securities are arranged on the selection page. In the example of the state D20 of FIG. 2, the links are all buttons, but the links may be text. The format of the link is arbitrary.

The support server 30 may select a site to be displayed on the selection page from a plurality of financial transaction sites. For example, it is assumed that the support server 30 acquires the related information from the terminal device 10 together with the distribution request of the selection page. Further, it is assumed that the support server 30 stores financial institution information including information on brands handled by each financial institution. In this case, the support server 30 identifies the issue based on the related information and determines the financial transaction site that can handle the identified issue based on the financial institution information. Then, the support server 30 selects a site to be displayed on the selection page from the determined financial transaction sites.

When arranging a plurality of links to a financial transaction site, the support server 30 may arrange the plurality of links in an order according to a predetermined standard. For example, the support server 30 may be arranged in the order of fees for handling the brand. For example, the support server 30 may arrange the links in ascending order of fees. FIG. 3 is a diagram showing another example of the selection page delivered from the support server 30 according to the embodiment to the terminal device 10. For example, assume that the financial institution displaying the link includes Z securities in addition to W securities, X securities, and Y securities, and the commission is cheaper in the order of W securities, X securities, Z securities, and Y securities. In this case, as shown in the state D21 of FIG. 3, the support server 30 may arrange the link L31, the link L32, and the link L33 with rank information in ascending order of commission.

Further, the support server 30 may arrange a plurality of links in the order of benefits provided on the financial transaction site. The award may be a point provided by a financial institution or a discount on commission. In this case, the support server 30 may convert points and discounts into monetary amounts and arrange links in ascending order of monetary amount.

Further, the support server 30 may arrange a link to the registered financial institution on the selection page when the registered financial institution exists in the user who requested the distribution of the selection page. The registered financial institution may be a financial institution registered by the user on the terminal device 10, or may be a financial institution registered on a predetermined site. For example, the registered financial institution may be a securities company that stores the URL (Uniform Resource Locator) of the site as a securities company that the user normally uses for the terminal device 10, or the user operates the operator of the support server 30. It may be a securities company registered as a favorite on the site. The support server 30 may request the terminal device 10 or another server to distribute the information of the user's registered financial institution. In the states D21 and D22 of FIG. 3, an example in which the link L30 to the site of Y Securities is displayed as the link to the registered financial institution is shown.

The selection page may be configured so that a link to a financial transaction site different from the initially displayed financial transaction site is displayed according to the user's operation. For example, assume that the selection page is displayed in the initial state as shown in the state D21 of FIG. On the selection page shown in the state D21, a button B3 for switching the display is arranged. When the user clicks button B3, the support server 30 is a financial transaction site (M securities, K securities, S securities site) different from the initially displayed financial transaction site (W securities, X securities, Y securities, Z securities). ) Deliver a new selection page with a link to it. For example, the terminal device 10 displays the selection page shown in the state D22 of FIG. 3 instead of the page shown in the state D21 of FIG. On the selection page shown in the state D22 of FIG. 3, the link L31 to the site of W securities, the link L32 to the site of X securities, and the link L33 to the site of Z securities are replaced with the link L34 to the site of M securities. , The link L35 to the site of K Securities and the link L36 to the site of S Securities are displayed. The selection page may be configured so that the display is switched according to the control information delivered from the support server 30 without the page information being delivered from the support server 30. Button B4 for returning the display to the original page may be arranged on the selection page.

The selection page delivered by the support server 30 may have a message for the user associated with the link to the financial transaction site. For example, in the selection page shown in the state D22 of FIG. 3, the message C1 of "the lowest commission in the industry" is associated with the link L34 to the site of M securities, and the link L34 to the site of K securities is associated. On the other hand, the message C2 that "exceeds 1 million accounts" is associated. The messages C1 and C2 may be messages submitted to the support server 30 by the linked financial institution, respectively. The message submitted from the financial institution may be changeable for each user or for each user classification (attribute). For example, the selection page outputs a message such as "You are eligible for a commission discount campaign" to those who have an account, and a message such as "Cash back when you open an account now" to those who do not have an account. May be configured to output. This makes it possible to promote the opening of accounts and the use of the site.

When the generation of the selection page is completed, the support server 30 distributes the selection page to the terminal device 10 (step S6). Upon receiving the distribution of the selection page, the terminal device 10 displays the selection page on which the links L21, L22, and L23 to the financial transaction site are arranged, as shown in D20 of FIG.

When the user clicks on one of the links, the terminal device 10 requests the service providing server 40 to deliver a page for financial transactions (hereinafter referred to as a financial transaction page) (step S7). In the example of FIG. 1, the terminal device 10, requesting the delivery of financial transaction page in the service providing server 40 ₃ Y securities.

When the service providing server 40 receives the distribution request of the financial transaction page (third content), it transmits the user authentication page to the terminal device 10 before displaying the financial transaction page. When the user authentication page is delivered to the terminal device 10, the user authentication page is displayed on the screen (state D30 in FIG. 2). When the user inputs the ID and password issued by the financial institution and clicks the button B1, the service providing server 40 distributes the financial transaction page to the terminal device 10 (step S8).

At this time, the service providing server 40 may acquire related information from the terminal device 10 or the support server 30. Then, the service providing server 40 may first deliver the transaction page of the brand specified based on the related information after the user authentication. In D40 of FIG. 2, a state in which a financial transaction page for trading shares of AAA Co., Ltd. is displayed on the terminal device 10 is shown. The user can trade the stock of AAA Co., Ltd. by pressing the button B2.

In step S3 of FIG. 1, the support server 30 delivered the selection page to the terminal device 10, but the information delivered by the support server 30 to the terminal device 10 may be control information for skipping the selection page. Good. For example, when the user has a registered financial institution, the support server 30 distributes control information for redirecting the page to the site of the registered financial institution to the terminal device 10. As a result, the support server 30 controls the terminal device 10 to display the page of the registered financial institution without causing the terminal device 10 to display the selection page. For example, suppose a user with a registered financial institution clicks on the link L10 shown in state D10 of FIG. In this case, the support server 30 controls the terminal device 10 so that the terminal device 10 displays the user authentication page shown in the state D30 of FIG.

The support server 30 can skip the selection page even when the registered financial institution does not exist. For example, the support server 30 may control the terminal device 10 to skip the selection page when the user has a financial institution. Hereinafter, the registered financial institution and the financial institution with which the transaction is made may be collectively referred to as a set financial institution. The financial institution with which the user has made a transaction is, for example, a financial institution with which the user has made a transaction in the past. For example, a trading financial institution is a financial institution in which a user has used an online trading service in the past. In this case, the support server 30 distributes control information for redirecting the page to the terminal device 10 when the user has a financial institution to deal with, as in the case of the registered financial institution. As a result, the support server 30 controls the terminal device 10 to display the page of the financial institution with which the transaction is made.

According to the present embodiment, when the page displayed on the terminal device 10 includes information on the set brand, the distribution server 20 arranges a link to the selected page on the page. A user may think of a financial transaction while browsing a page. When a user thinks of a financial transaction, he or she can easily access the financial transaction page via the selection page. As a result, the user can easily execute a financial transaction.

[2. Distribution system configuration example]
The operation of the distribution system of the present embodiment has been described above by taking the distribution system 1 including the distribution server 20, which is an example of the information processing device of the present embodiment, as an example. Hereinafter, the configuration of the distribution system of the present embodiment will be described. To do. As described above, the distribution system 1 includes a terminal device 10, a distribution server 20, a support server 30, and a service providing server 40. The terminal device 10, the distribution server 20, the support server 30, and the service providing server 40 are connected via a network. The network is a communication network such as LAN (Local Area Network), WAN (Wide Area Network), telephone network (mobile telephone network, fixed telephone network, etc.), regional IP (Internet Protocol) network, and the Internet. The network may include a wired network or may include a wireless network.

[3. Terminal device configuration example]
FIG. 4 is a diagram showing a configuration example of the terminal device 10 according to the embodiment. The terminal device 10 is an information display device (information processing device) used by a user to browse a page. The terminal device 10 is, for example, a communication terminal such as a smartphone, a tablet, or a mobile phone. As long as it has a communication function, the terminal device 10 may be an information processing terminal such as a personal computer (notebook PC, desktop PC) or a PDA (Personal Digital Assistant). In this case, the information processing terminal is also a kind of communication terminal. The terminal device 10 connects to the distribution server 20 via a network. As shown in FIG. 4, the terminal device 10 includes a communication unit 11, an input unit 12, a storage unit 13, an output unit 14, and a control unit 15. The configuration shown in FIG. 4 is a functional configuration, and the hardware configuration may be different from this.

(Communication unit 11)
The communication unit 11 is a communication interface that communicates with an external device. The communication unit 11 may be a network interface or a device connection interface. For example, the communication unit 11 may be a LAN interface such as a NIC (Network Interface Card), or may be a USB interface composed of a USB (Universal Serial Bus) host controller, a USB port, or the like. Further, the communication unit 11 may be a wired interface or a wireless interface. The communication unit 11 functions as a communication means of the terminal device 10. The communication unit 11 communicates with the distribution server 20 under the control of the control unit 15.

(Input unit 12)
The input unit 12 is an input device that receives various inputs from the outside. For example, the input unit 12 is an operation device for the user to perform various operations such as a keyboard, a mouse, and operation keys. The input unit 12 functions as an input means of the terminal device 10. When a touch panel is adopted in the terminal device 10, the touch panel is also included in the input unit 12. In this case, the user performs various operations by touching the screen with a finger or a stylus.

(Memory unit 13)
The storage unit 13 is a data readable / writable storage device such as a DRAM (Dynamic Random Access Memory), a SRAM (Static Random Access Memory), a flash memory, and a hard disk. The storage unit 13 functions as a storage means for the terminal device 10. The storage unit 13 stores data of application software such as a web browser. The user communicates with the distribution server 20 via the application software.

(Output unit 14)
The output unit 14 is a device that outputs various outputs such as sound, light, vibration, and an image to the outside. The output unit 14 functions as an output means of the terminal device 10. The output unit 14 includes a display device that displays various types of information. The display device is, for example, a liquid crystal display or an organic EL display. When a touch panel is adopted for the terminal device 10, the display device may be integrated with the input unit 12. The output unit 14 displays an image on the screen according to the control of the control unit 15.

(Control unit 15)
The control unit 15 is a controller, and for example, various programs stored in a storage device inside the terminal device 10 by a processor such as a CPU (Central Processing Unit) or an MPU (Micro Processing Unit) store a RAM or the like. It is realized by being executed as a work area. Further, the control unit 15 is a controller, and may be realized by, for example, an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array).

[4. Distribution server configuration example]
Next, the configuration of the distribution server 20 will be described in detail. The distribution server 20 is a server host computer (hereinafter, simply referred to as “server”) that processes a request from a client computer such as a terminal device 10. The distribution server 20 functions as the first server of the distribution system 1. The distribution server 20 may be a PC server, a midrange server, or a mainframe server. Further, the distribution server 20 may be configured by one server, or may be configured by a plurality of servers that perform processing in cooperation with each other. When the distribution server 20 is composed of a plurality of servers, the installation locations of these servers may be separated. Even if the installation locations are far apart, these servers can be regarded as one distribution server if the processes are executed in cooperation with each other.

FIG. 5 is a diagram showing a configuration example of the distribution server 20 according to the embodiment. The distribution server 20 includes a communication unit 21, a storage unit 22, and a control unit 23. The configuration shown in FIG. 5 is a functional configuration, and the hardware configuration may be different from this.

(Communication unit 21)
The communication unit 21 is a communication interface that communicates with an external device. The communication unit 21 may be a network interface or a device connection interface. For example, the communication unit 21 may be a LAN interface such as a NIC, or may be a USB interface composed of a USB host controller, a USB port, and the like. Further, the communication unit 21 may be a wired interface or a wireless interface. The communication unit 21 functions as a communication means of the distribution server 20. The communication unit 21 communicates with the terminal device 10 under the control of the control unit 23.

(Memory unit 22)
The storage unit 22 is a data-readable / writable storage device such as a DRAM, SRAM, flash memory, and hard disk. The storage unit 22 functions as a storage means for the distribution server 20. The storage unit 22 stores the related information database 221.

The related information database 221 is a database that stores information about a brand set by an operator or the like. FIG. 6 is a diagram showing an example of information stored in the related information database 221. In the example shown in FIG. 6, the related information database 221 has items such as a brand and related information.

The “brand” indicates a brand (set brand) set by the operator or the like of the distribution system 1. The set issue is, for example, the name of a stock or an item of a transaction property. In the example of FIG. 6, "stock" stores the names of stocks that can be traded in the stock market, such as "AAA Co., Ltd.", "BBB Co., Ltd.", and "CCC Co., Ltd."

"Related information" indicates information on the set issue indicated by "issue". The information stored in the "related information" item is handled by, for example, the company name of the company indicated by "brand", the product name of the product handled by the company indicated by "brand", or the company indicated by "brand". The service name of the service. The information stored in the "related information" item may be a trademark of the company indicated by "brand" or information about an affiliated company of the company indicated by "brand". In the example of FIG. 6, text information such as "AAA", "AAA automobile", and "AAA real estate" is stored in the "related information".

(Control unit 23)
Returning to FIG. 5, the control unit 23 is a controller, and for example, various programs stored in the storage device inside the distribution server 20 are executed by a processor such as a CPU or MPU with the RAM or the like as a work area. It will be realized. Further, the control unit 23 is a controller, and may be realized by an integrated circuit such as an ASIC or FPGA.

As shown in FIG. 5, the control unit 23 includes an acquisition unit 231, a generation unit 232, a discrimination unit 233, an arrangement unit 234, and a distribution unit 235. The blocks (acquisition units 231 to distribution unit 235) constituting the control unit 23 are functional blocks indicating the functions of the control unit 23, respectively. These functional blocks may be software blocks or hardware blocks. For example, each of the above-mentioned functional blocks may be one software module realized by software (including a microprogram), or may be one circuit block on a semiconductor chip (die). Of course, each functional block may be one processor or one integrated circuit. The method of configuring the functional block is arbitrary. The control unit 23 may be configured in a functional unit different from the above-mentioned functional block.

The acquisition unit 231 acquires the content to be arranged on the page to be transmitted to the terminal device 10.

The generation unit 232 generates a page to be distributed to the terminal device 10 based on the acquired content.

The determination unit 233 determines whether or not the page distributed to the terminal device 10 contains information (related information) regarding a predetermined brand.

The arrangement unit 234 displays the financial transaction page (second content) on the terminal device 10 when the distribution page (first content) displayed on the terminal device 10 contains information on a predetermined brand. Place the link on the delivery page. For example, the placement unit 234 places a link to the financial transaction page on the distribution page when the distribution page contains information about a company capable of trading stocks. At this time, when the distribution page includes the company name of a company capable of stock trading, the product name of the product handled by the company, or the service name of the service handled by the company, the arrangement unit 234 is a financial transaction page. A link to may be placed in the first content.

The distribution unit 235 distributes the page (first content) on which the link is arranged to the terminal device 10.

[5. Configuration example of support server 30]
Next, the configuration of the support server 30 will be described in detail. The support server 30 is a server that processes a request from a client computer such as a terminal device 10. The support server 30 functions as a second server of the distribution system 1. The support server 30 may be a PC server, a midrange server, or a mainframe server. Further, the support server 30 may be configured by one server, or may be configured by a plurality of servers that perform processing in cooperation with each other. When the support server 30 is composed of a plurality of servers, the installation locations of these servers may be separated. Even if the installation locations are far apart, these servers can be regarded as one distribution server if the processes are executed in cooperation with each other.

FIG. 7 is a diagram showing a configuration example of the support server 30 according to the embodiment. The support server 30 includes a communication unit 31, a storage unit 32, and a control unit 33. The configuration shown in FIG. 7 is a functional configuration, and the hardware configuration may be different from this.

(Communication unit 31)
The communication unit 31 is a communication interface that communicates with an external device. The communication unit 31 may be a network interface or a device connection interface. For example, the communication unit 31 may be a LAN interface such as a NIC, or may be a USB interface composed of a USB host controller, a USB port, and the like. Further, the communication unit 31 may be a wired interface or a wireless interface. The communication unit 31 functions as a communication means for the support server 30. The communication unit 31 communicates with the terminal device 10 under the control of the control unit 33.

(Storage 32)
The storage unit 32 is a data-readable / writable storage device such as a DRAM, SRAM, flash memory, and hard disk. The storage unit 32 functions as a storage means for the support server 30. The storage unit 32 stores the user information database 321 and the financial institution information database 322.

The user information database 321 is a database that stores user information. FIG. 8 is a diagram showing an example of information stored in the user information database 321. In the example shown in FIG. 8, the user information database 321 has items such as a user ID, a financial institution with which the transaction is made, and a registered financial institution.

The "user ID" indicates user identification information for operating the terminal device 10. The user identification information may have the same ID on a plurality of sites operated by the same operator (including an organization such as a company). In the example of FIG. 8, the "user ID" stores information such as "U001", "U002", and "U003".

The “transaction financial institution” is a financial institution in which the user indicated by the “user ID” has made a transaction in the past. The financial institution may be a securities company or an FX (Foreign Exchange) company. Of course, the financial institution may be a bank. In the example of FIG. 8, information such as “Y securities”, “S securities”, and “W securities” is stored in the “transaction financial institution”. The example of FIG. 8 shows that the user represented by the user ID “U001” has had transactions such as online trading between Y securities and S securities in the past.

The "registered financial institution" is a financial institution registered in the terminal device 10 or registered on a predetermined site by the user represented by the "user ID". The registered financial institution may be a financial institution that stores the URL of the site as a securities company that the user normally uses in the storage unit 13 of the terminal device 10, or the user may use the site operated by the operator of the support server 30. It may be a financial institution registered as a favorite. In the example of FIG. 8, information such as “Y securities” and “S securities” is stored in the “registered financial institution”. The example of FIG. 8 shows that the user represented by the user ID “U001” has registered Y securities as favorites or the like.

The financial institution information database 322 is a database that stores financial institution information. FIG. 9 is a diagram showing an example of information stored in the financial institution information database 322. In the example shown in FIG. 9, the financial institution information database 322 has items such as "financial institution", "stocks handled", "commission", and "privilege".

"Financial institution" indicates information for identifying a financial institution. In the example of FIG. 9, the “financial institution” stores the names of financial institutions such as “W securities”, “X securities”, and “Y securities”. In the item of "financial institution", identification information (for example, identification code) of the financial institution may be stored instead of the name of the financial institution.

“Handling stock” indicates a stock that can be handled by a financial institution specified in the item of “financial institution”. In the example of FIG. 9, information such as "AAA Co., Ltd.", "BBB Co., Ltd.", and "CCC Co., Ltd." is stored in the "handled brand". The example of FIG. 9 shows that W Securities can handle the buying and selling of stocks of AAA Co., Ltd., BBB Co., Ltd., etc.

“Commission” indicates a fee when a financial institution specified in the item of “financial institution” handles a stock indicated by “stocks handled”. In the example of FIG. 9, information such as "1500" and "2000" is stored in the "commission". The example of FIG. 9 shows that W Securities requires a commission of 1,500 yen each time to buy or sell stocks of AAA Co., Ltd. or the like.

“Privilege” indicates a privilege given to a user by a financial institution specified in the item of “financial institution”. The award may be a point provided by a financial institution or a discount on commission. In the example of FIG. 9, information such as "200 points" and "commission 30% OFF" is stored in the "privilege". The example of FIG. 9 shows that when a stock is bought or sold with W Securities, 200 points are given each time.

(Control unit 33)
Returning to FIG. 7, the control unit 33 is a controller, and for example, various programs stored in the storage device inside the support server 30 are executed by a processor such as a CPU or MPU with the RAM or the like as a work area. It will be realized. Further, the control unit 33 is a controller, and may be realized by an integrated circuit such as an ASIC or FPGA.

As shown in FIG. 7, the control unit 33 includes an acquisition unit 331, a selection unit 332, a generation unit 333, and a distribution unit 334. The blocks (acquisition units 331 to distribution units 334) constituting the control unit 33 are functional blocks indicating the functions of the control unit 33, respectively. These functional blocks may be software blocks or hardware blocks. For example, each of the above-mentioned functional blocks may be one software module realized by software (including a microprogram), or may be one circuit block on a semiconductor chip (die). Of course, each functional block may be one processor or one integrated circuit. The method of configuring the functional block is arbitrary. The control unit 33 may be configured in a functional unit different from the above-mentioned functional block.

The acquisition unit 331 acquires a distribution request for a page (second content) related to financial transactions from the terminal device 10 that displays the page (first content) generated by the distribution server 20.

The selection unit 332 selects a financial transaction site that can handle set stocks from a plurality of financial transaction sites.

The generation unit 333 generates a page in which a link to a financial transaction site is arranged.

The distribution unit 334 distributes the selection page on which the link to the financial transaction site is arranged to the terminal device 10 as a page (second content) related to the financial transaction. For example, the distribution unit 334 distributes the selection page on which the link to the financial transaction page (third content) is arranged to the terminal device 10.

At this time, the distribution unit 334 may distribute a page in which a plurality of links to a plurality of financial transaction sites are arranged in an order according to a predetermined standard. For example, the distribution unit 334 may distribute a page in which a plurality of links to a plurality of financial transaction sites are arranged in the order of fees for handling the issue. Alternatively, the distribution unit 334 may distribute a page in which a plurality of links to a plurality of financial transaction sites are arranged in the order of benefits provided by the financial transaction site.

In addition, when there is a financial institution that has made a transaction in the past to the user who requested the distribution of the second content, the distribution unit 334 distributes the control information to the financial transaction page of the financial institution. The terminal device 10 is controlled so as to display. Further, the distribution unit 334 distributes the control information to the terminal device 10 when the user who requested the distribution of the second content has a registered financial institution registered by the user on the terminal device 10 or a predetermined site. This controls the terminal device 10 to display the financial transaction page of the registered financial institution.

In addition, the distribution unit 334 distributes a page in which a link to a financial transaction site different from the initially displayed financial transaction site is displayed according to the user's operation.

In addition, the distribution unit 334 distributes a page in which a link to the financial transaction site is arranged and a message for the user is associated with the link to the financial transaction site.

In addition, the distribution unit 334 distributes a page on which a link to an online trading site of a securities company or an FX (Foreign Exchange) company is arranged to the terminal device 10.

[6. Configuration example of service providing server 40]
Next, the configuration of the service providing server 40 will be described in detail. The service providing server 40 is a server that processes a request from a client computer such as a terminal device 10. The support server 30 functions as a second server of the distribution system 1. The service providing server 40 may be a PC server, a midrange server, or a mainframe server. Further, the service providing server 40 may be configured by one server, or may be configured by a plurality of servers that perform processing in cooperation with each other. When the service providing server 40 is composed of a plurality of servers, the installation locations of these servers may be separated. Even if the installation locations are far apart, these servers can be regarded as one distribution server if the processes are executed in cooperation with each other.

FIG. 10 is a diagram showing a configuration example of the service providing server 40 according to the embodiment. The service providing server 40 includes a communication unit 41, a storage unit 42, and a control unit 43. The configuration shown in FIG. 10 is a functional configuration, and the hardware configuration may be different from this.

(Communication unit 41)
The communication unit 41 is a communication interface that communicates with an external device. The communication unit 41 may be a network interface or a device connection interface. For example, the communication unit 41 may be a LAN interface such as a NIC, or may be a USB interface composed of a USB host controller, a USB port, and the like. Further, the communication unit 41 may be a wired interface or a wireless interface. The communication unit 41 functions as a communication means of the service providing server 40. The communication unit 41 communicates with the terminal device 10 under the control of the control unit 43.

(Memory unit 42)
The storage unit 42 is a data-readable / writable storage device such as a DRAM, SRAM, flash memory, and hard disk. The storage unit 42 functions as a storage means for the service providing server 40.

(Control unit 43)
The control unit 43 is a controller, and is realized by, for example, a processor such as a CPU or MPU executing various programs stored in a storage device inside the service providing server 40 using RAM or the like as a work area. Further, the control unit 43 is a controller, and may be realized by an integrated circuit such as an ASIC or FPGA.

As shown in FIG. 10, the control unit 43 includes an acquisition unit 431, an authentication unit 432, a generation unit 433, and a distribution unit 434. The blocks (acquisition units 431 to distribution units 434) constituting the control unit 43 are functional blocks indicating the functions of the control unit 43, respectively. These functional blocks may be software blocks or hardware blocks. For example, each of the above-mentioned functional blocks may be one software module realized by software (including a microprogram), or may be one circuit block on a semiconductor chip (die). Of course, each functional block may be one processor or one integrated circuit. The method of configuring the functional block is arbitrary. The control unit 43 may be configured in a functional unit different from the above-mentioned functional block.

The acquisition unit 431 acquires information related to user authentication from the terminal device 10.

The authentication unit 432 executes user authentication based on the information acquired by the acquisition unit 431.

In the generation unit 433, the service providing server 40 generates a page (third content) for the user to make a financial transaction.

The distribution unit 434 distributes a page (third content) for financial transactions to the terminal device 10. At this time, when the terminal device 10 requests the distribution of the page (third content) for financial transactions, the distribution unit 434 first identifies the brand in the related information after the user is authenticated. You may deliver a page for trading.

[7. Distribution server processing flow]
Next, the procedure of the process executed by the distribution server 20 will be described with reference to FIG. FIG. 11 is a flowchart showing an example of content distribution processing. When the power is turned on, the distribution server 20 starts the content distribution process.

First, the distribution server 20 determines whether or not the page request (distribution request) has been received from the terminal device 10 (step S11). If the request has not been received (step S11: No), the distribution server 20 executes step S11 again.

When the request is received (step S11: Yes), the distribution server 20 acquires the content to be arranged on the page to be transmitted to the terminal device 10 (step S12). For example, if the distribution server 20 is requested to distribute the search result page by the terminal device 10, the distribution server 20 acquires the text related to the search query from the storage unit 22. Then, the distribution server 20 generates a page to be transmitted to the terminal device 10 based on the acquired content (step S13).

Subsequently, the distribution server 20 determines whether or not the page to be distributed to the terminal device 10 contains related information (step S14). The related information is information about a brand (set brand) preset by the operator of the distribution system 1. When any of the related information stored in the related information database 221 is included in the page, the distribution server 20 may determine that the related information is included in the page. If the related information is not included in the page (step S14: No), the distribution server 20 proceeds to step S16.

When the related information is included in the page (step S14: Yes), the distribution server 20 arranges the link L10 to the financial transaction page (second content) on the page (first content) to be distributed to the terminal device 10. (Step S15). The page (first content) may be configured to transmit the related information included in the page to the support server 30 at the same time as clicking the link L10. The related information may be the brand information itself.

When the arrangement of the link L10 is completed, the distribution server 20 transmits the page (first content) in which the link L10 is arranged to the terminal device 10 (step 16). When the transmission is completed, the distribution server 20 returns to step S11 and repeats the processes of steps S11 to S16.

[8. Support server processing flow]
Next, the procedure of the process executed by the support server 30 will be described with reference to FIG. FIG. 12 is a flowchart showing an example of the selected page distribution process. When the power is turned on, the support server 30 starts the selection page distribution process.

First, the support server 30 determines whether or not a page request (delivery request) from the terminal device 10 by clicking the link L10 of the user has been received (step S21). If the request has not been received (step S21: No), the support server 30 executes step S21 again.

When the request is received (step S21: Yes), the support server 30 acquires the related information included in the page distributed by the distribution server 20 from the terminal device 10 (step S22). Then, the support server 30 identifies the brand based on the related information. If the terminal device 10 is configured to transmit the brand information associated with the related information, the support server 30 may acquire the brand information from the terminal device 10. The related information may be the brand information itself.

Subsequently, the support server 30 acquires the user information of the user who operates the terminal device 10 from the user information database 321 (step S23). For example, the support server 30 acquires the information of the set financial institution (transaction financial institution or registered financial institution) of the user who operates the terminal device 10. The user ID of the user who operates the terminal device 10 may be determined based on the information stored in the cookie of the browser installed in the terminal device 10.

Subsequently, the support server 30 determines whether or not the set financial institution exists in the user who operates the terminal device 10 based on the user information acquired in step S23 (step S24). That is, the support server 30 determines whether the user who operates the terminal device 10 has either a trading financial institution or a registered financial institution.

When the set financial institution exists (step S24: Yes), the support server 30 executes the transfer process to the financial transaction site of the set financial institution without delivering the selection page to the terminal device 10 (step S25). ). Specifically, the support server 30 distributes control information for redirecting the page of the terminal device 10 to the financial transaction site of the set financial institution to the terminal device 10.

When the set financial institution does not exist (step S25: Yes), the support server 30 selects the financial institution to be selected by the user (step S26). For example, the support server 30 selects a predetermined number of financial institutions that can handle the issue specified by the related information from a plurality of financial institutions stored in the financial institution information database 322.

Then, the support server 30 generates a page (second content) in which a link to the financial transaction site of the selected financial institution is arranged (step S27). For example, the support server 30 has a link L21 to the financial transaction site of W securities, a link L22 to the financial transaction site of X securities, and a link to the financial transaction site of Y securities as shown in the state D21 of FIG. Generates a selection page on which L23 and are arranged. The page (second content) may be configured to send related information to the service providing server 40 at the same time as clicking the link. The related information may be the brand information itself.

When the page generation is completed, the support server 30 transmits the generated page to the terminal device 10 (step S28). When the transmission is completed, the support server 30 returns to step S21 and repeats the processes of steps S21 to S28.

[9. Service provision server processing flow]
Next, the procedure of the process executed by the service providing server 40 will be described with reference to FIG. FIG. 13 is a flowchart showing an example of transaction processing. The service providing server 40 starts transaction processing when the power is turned on.

First, the service providing server 40 determines whether or not the page request (delivery request) from the terminal device 10 has been received (step S31). If the request has not been received (step S31: No), the service providing server 40 executes step S31 again.

When the request is received (step S31: Yes), the service providing server 40 transmits a login page to the terminal device 10 (step S32). The login page is, for example, a page that requests the user to send information for user authentication, as shown in the state D30 of FIG. The service providing server 40 determines whether or not a response has been received from the terminal device 10 (step S33). If no response has been received (step S33: No), the service providing server 40 repeats step S33 until it receives the response. If the service providing server 40 does not receive a response after a certain period of time, the service providing server 40 may return to step S31.

When the response is received (step S33: Yes), the service providing server 40 executes user authentication based on the information received from the terminal device 10 (step S34). Then, the service providing server 40 determines whether or not the user authentication is successful (step S35). If the authentication fails (step S35: No), the service providing server 40 returns to step S31.

If the authentication is successful (step S35: Yes), the service providing server 40 generates a page (third content) for the user to make a financial transaction (step S36). At this time, if the service providing server 40 acquires the related information from the terminal device 10, the service providing server 40 identifies the brand based on the related information, and generates the transaction page of the specified brand as the first page to be distributed after the user authentication. You may. At this time, the issue may be a stock. The issue is not limited to stocks. For example, the brand may be a commodity that can be traded in commodity futures trading (eg, precious metals, rubber, petroleum, agricultural products, sugar) or may be in foreign currency. The service providing server 40 can target various financial products such as investment trusts related to the brand.

When the page generation is completed, the support server 30 transmits the generated page to the terminal device 10 (step S37). Then, the support server 30 executes a transaction process for the user to make a financial transaction (step S38). For example, the support server 30 receives information on financial transactions from the terminal device 10 and transmits information on financial transactions to the terminal device 10.

Subsequently, the support server 30 determines whether the user has executed the logout (step S39). If not logged out (step S39: No), the support server 30 returns to step S38 and continues transaction processing. If the service providing server 40 has not been accessed from the terminal device 10 for a certain period of time or more, the service providing server 40 may return to step S31 assuming that it has been logged out. When logged out (step S39: Yes), the support server 30 returns to step S31 and repeats the processes of steps S31 to S39.

[10. Modification example]
The above-described embodiment shows an example, and various modifications and applications are possible.

For example, in the above embodiment, the financial transaction site is assumed to be an online trading site of a securities company, but the financial transaction site is not limited to the online trading site of a securities company. For example, the financial transaction site may be an online trading site of a FX (Foreign Exchange) company. The financial transaction site is not limited to the site of a securities company or a FX company, but may be a site of a bank or a site of a company that handles investment trusts.

Further, in the above-described embodiment, the page on which the link L10 to the selected page is arranged is described as the search result page, but the page on which the distribution server 20 arranges the link L10 is not limited to the search result page. For example, the distribution server 20 may place the link L10 on the page of the portal site, or may place the link L10 on the page of the bulletin board site. In addition, the distribution server 20 links to the pages of a game information distribution site, a news site, an auction site, a weather forecast site, a shopping site, a finance (stock price) site, a route search site, a map providing site, a travel site, and a restaurant introduction site. L10 may be arranged. Further, the distribution server 20 may arrange the link L10 in the notification. The notification may be an email or a push notification.

Further, in the above-described embodiment, the distribution server 20 and the support server 30 are different servers, but they may be one information processing device. In this case, the information processing device may be composed of one server, or may be composed of a plurality of servers that perform processing in cooperation with each other. When the information processing device is composed of a plurality of servers, the installation locations of these servers may be separated. Even if the installation locations are far apart, these servers can be regarded as one distribution server if the processes are executed in cooperation with each other. Further, the distribution server 20, the support server 30, and the service providing server 40 can be regarded as one information processing device.

The control device that controls the distribution server 20, the support server 30, or the service providing server 40 of the present embodiment may be realized by a dedicated computer system or a normal computer system. For example, a program for executing the above operation is stored and distributed in a computer-readable recording medium such as an optical disk, a semiconductor memory, a magnetic tape, or a flexible disk, and the program is installed in the computer to perform the above processing. The control device may be configured by executing. The control device may be an external device (for example, a personal computer) of the distribution server 20, the support server 30, or the service providing server 40, or an internal device (for example, control units 23, 33, 43). You may. Further, the above program may be stored in a disk device provided in a server device on a network such as the Internet so that it can be downloaded to a computer or the like. Further, the above-mentioned functions may be realized by the collaboration between the OS (Operating System) and the application software. In this case, the part other than the OS may be stored in a medium and distributed, or the part other than the OS may be stored in the server device so that it can be downloaded to a computer or the like.

Further, among the processes described in each of the above embodiments, all or a part of the processes described as being automatically performed can be manually performed, or the processes described as being manually performed. It is also possible to automatically perform all or part of the above by a known method. In addition, the processing procedure, specific name, and information including various data and parameters shown in the above document and drawings can be arbitrarily changed unless otherwise specified. For example, the various information shown in each figure is not limited to the illustrated information.

Further, each component of each of the illustrated devices is a functional concept, and does not necessarily have to be physically configured as shown in the figure. That is, the specific form of distribution / integration of each device is not limited to the one shown in the figure, and all or part of the device is functionally or physically distributed / physically in arbitrary units according to various loads and usage conditions. Can be integrated and configured.

In addition, the above-described embodiments can be appropriately combined as long as the processing contents do not contradict each other.

[11. Hardware configuration]
The distribution server 20, the support server 30, and the service providing server 40 according to the embodiments and modifications can be realized by, for example, a computer 1000 having a configuration as shown in FIG. FIG. 14 is a hardware configuration diagram showing an example of a computer that realizes the functions of the distribution server 20, the support server 30, and the service providing server 40. The computer 1000 includes a CPU (Central Processing Unit) 1100, a RAM 1200, a ROM 1300, an HDD (Hard Disk Drive) 1400, a communication interface (I / F) 1500, an input / output interface (I / F) 1600, and a media interface (I / F). ) Has 1700.

The CPU 1100 operates based on a program stored in the ROM 1300 or the HDD 1400, and controls each part. The ROM 1300 stores a boot program executed by the CPU 1100 when the computer 1000 is started, a program depending on the hardware of the computer 1000, and the like.

The HDD 1400 stores a program executed by the CPU 1100, data used by such a program, and the like. The communication interface 1500 receives data from another device via the network N and sends it to the CPU 1100, and transmits the data generated by the CPU 1100 to the other device via the network N.

The CPU 1100 controls an output device such as a display or a printer, and an input device such as a keyboard or a mouse via the input / output interface 1600. The CPU 1100 acquires data from the input device via the input / output interface 1600. Further, the CPU 1100 outputs the generated data to the output device via the input / output interface 1600.

The media interface 1700 reads a program or data stored in the recording medium 1800 and provides the program or data to the CPU 1100 via the RAM 1200. The CPU 1100 loads the program from the recording medium 1800 onto the RAM 1200 via the media interface 1700, and executes the loaded program. The recording medium 1800 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or PD (Phase change rewritable Disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. And so on.

For example, when the computer 1000 functions as the distribution server 20, the support server 30, or the service providing server 40 according to the embodiment, the CPU 1100 of the computer 1000 executes the program loaded on the RAM 1200 to control the control unit 23. Achieve 33 and 43. The CPU 1100 of the computer 1000 reads and executes these programs from the recording medium 1800, but as another example, these programs may be acquired from another device via the network N.

Although some of the embodiments of the present application have been described in detail with reference to the drawings, these are examples, and various modifications are made based on the knowledge of those skilled in the art, including the embodiments described in the disclosure line of the invention. It is possible to practice the present invention in other improved forms.

[12. effect〕
According to the present embodiment, when the page (first content) displayed on the terminal device 10 includes information on the set brand, the distribution server 20 terminals the page (second content) related to financial transactions. A link for display on the device 10 is arranged in the first content. As a result, the user can easily access the financial transaction page through the second content when he / she thinks of a financial transaction while browsing the page. As a result, the user can easily execute a financial transaction.

Further, the distribution server 20 displays the page (second content) related to financial transactions on the terminal device 10 when the page (first content) contains information about a company capable of trading stocks. Place the link in the first content. For example, when the distribution server 20 includes the company name of a company capable of stock trading, the product name of a product handled by the company, or the service name of a service handled by the company in the page (first content). , A link for displaying a page (second content) related to financial transactions on the terminal device 10 is arranged in the first content. As a result, the user can easily access the trading page when he / she thinks of stock trading through the second content.

Further, the support server 30 acquires a distribution request for a page (second content) related to financial transactions from the terminal device 10 that displays the page (first content) generated by the distribution server 20. Then, the support server 30 distributes the page on which the link to the financial transaction site is arranged to the terminal device 10 as a page (second content) related to the financial transaction. For example, the support server 30 distributes a page on which a link for displaying a page for financial transactions (third content) to the terminal device 10 is arranged as a second content to the terminal device 10. As a result, the user can easily access the financial transaction page through the second content when he / she thinks of a financial transaction while browsing the page. As a result, the user can easily execute a financial transaction.

In addition, the support server 30 distributes a page in which a plurality of links to a plurality of financial transaction sites are arranged in an order according to a predetermined standard as a second content. For example, the support server 30 distributes a page in which a plurality of links to a plurality of financial transaction sites are arranged in the order of fees for handling the issue as the second content. Alternatively, the support server 30 distributes a page in which a plurality of links to the plurality of financial transaction sites are arranged in the order of benefits provided by the financial transaction site as the second content. This makes it easier for the user to select a financial transaction site.

In addition, the support server 30 distributes control information to the user who requested the distribution of the second content when there is a financial institution that has made a transaction in the past, so that the financial transaction page of the financial institution can be used. The terminal device 10 is controlled so as to display. This allows the user to access the financial transaction site more easily.

Further, the support server 30 distributes the control information to the terminal device 10 when the user who requested the distribution of the second content has a registered financial institution registered by the user on the terminal device 10 or a predetermined site. This controls the terminal device 10 to display the financial transaction page of the registered financial institution. This allows the user to access the financial transaction site more easily.

Further, the support server 30 delivers as the second content a page in which a link to a financial transaction site different from the initially displayed financial transaction site is displayed according to the user's operation.
This allows the user to select a desired financial transaction site from many financial transaction sites.

Further, the support server 30 delivers the content in which the link to the financial transaction site is arranged, and the content in which the message for the user is associated with the link to the financial transaction site is distributed as the second content. This facilitates the user's selection of financial transaction sites.

Further, the support server 30 distributes the content in which the link to the online trading site of the securities company or the FX (Foreign Exchange) company is arranged to the terminal device 10 as the second content. This facilitates the user's access to the online trading site of the securities company or Forex company.

Further, the distribution system 1 includes a distribution server 20, a support server 30, and a service providing server 40. The distribution server 20 is for displaying the page related to financial transactions (second content) on the terminal device 10 when the page (first content) displayed on the terminal device 10 contains information on the set brand. Place the link in the first content. The support server 30 distributes a page on which a link for displaying a page for financial transactions (third content) to the terminal device 10 is arranged as a second content to the terminal device 10. When the terminal device 10 requests the distribution of the page (third content) for financial transactions, the service providing server 40 first provides the content for the user to trade the set brand after the user is authenticated. Is delivered as a third content. As a result, the user can immediately start trading the set brand displayed in the first content.

Although some of the embodiments of the present application have been described in detail with reference to the drawings, these are examples, and various modifications are made based on the knowledge of those skilled in the art, including the embodiments described in the disclosure column of the invention. It is possible to practice the present invention in other improved forms.

Further, the above-mentioned "section, module, unit" can be read as "means" or "circuit". For example, the distribution unit can be read as a distribution means or a distribution circuit.

1 ... Distribution system 10 ... Terminal device 11, 21, 31, 41 ... Communication unit 12 ... Input unit 13, 22, 32, 42 ... Storage unit 14 ... Output unit 15, 23, 33, 43 ... Control unit 20, 20 ₁ , ₂₀ 2, 20 3 _... delivery server 221 ... related information database 231,331,431 ... acquiring unit 232,333,433 ... generator 233 ... determination unit 234 ... disposed portions 235,334,434 ... distributing unit 30 ... support server 321 ... User information database 322 ... Financial institution information database 332 ... Selection unit 40 _{, 40 1} , 40 ₂ , 40 ₃ ... Service providing server 432 ... Authentication unit L10 to L36 ... Link B1 to B4 ... Button C1, C2 ... Message

Claims (18)

When the first content displayed on the terminal device contains information on a predetermined brand, a financial transaction site other than the financial transaction site of the financial institution with which the user who operates the terminal device has made a transaction in the past. An arrangement unit for arranging a link for displaying a second content including a link to the terminal device on the first content.
An information processing device characterized by being equipped with. When the first content includes information about a company capable of trading stocks, the placement unit arranges a link for displaying the second content on the terminal device in the first content. To do,
The information processing apparatus according to claim 1. When the first content includes the company name of a company capable of stock trading, the product name of a product handled by the company, or the service name of a service handled by the company, the second arrangement unit is used. A link for displaying the content of the above on the terminal device is arranged in the first content.
The information processing apparatus according to claim 1 or 2. When the first content displayed on the terminal device contains information about a predetermined brand, the user who operates the terminal device has made a transaction in the past. Financial transactions other than the financial transaction site provided by the financial institution. From the terminal device displaying the first content generated by the device that arranges the link for displaying the second content including the link to the site on the terminal device in the first content, the second. And the acquisition department that acquires the distribution request of the contents of
It includes a distribution unit that distributes the content in which the link to the financial transaction site is arranged to the terminal device as the second content.
An information processing device characterized by this. Further provided with a selection unit for selecting a financial transaction site capable of handling the predetermined issue from a plurality of financial transaction sites.
The distribution unit distributes the content in which the link to the financial transaction site selected by the selection unit is arranged as the second content.
The information processing apparatus according to claim 4. The distribution unit distributes content in which a plurality of links to a plurality of financial transaction sites are arranged in an order according to a predetermined standard as the second content.
The information processing apparatus according to claim 4 or 5. The distribution unit distributes a content in which a plurality of links to a plurality of financial transaction sites are arranged in the order of fees for handling the issue as the second content.
The information processing apparatus according to any one of claims 4 to 6, wherein the information processing device is characterized. The distribution unit distributes a content in which a plurality of links to a plurality of financial transaction sites are arranged in the order of benefits provided by the financial transaction site as the second content.
The information processing apparatus according to any one of claims 4 to 7. When there is a financial institution that has made a transaction in the past to the user who requested the distribution of the second content, the distribution unit distributes the control information so that the user can use the financial institution. Control the terminal device to display content for enabling financial transactions without displaying the second content.
The information processing apparatus according to any one of claims 4 to 8. If the user who requested the distribution of the second content has a registered financial institution registered with the terminal device or a predetermined site, the distribution unit distributes control information to the terminal device. Thereby, the terminal device is controlled so that the user displays the content for enabling the financial transaction at the registered financial institution without displaying the second content.
The information processing apparatus according to any one of claims 4 to 9. The distribution unit distributes as the second content content in which a link to a financial transaction site different from the initially displayed financial transaction site is displayed according to the user's operation.
The information processing apparatus according to any one of claims 4 to 10. The distribution unit distributes the content in which the link to the financial transaction site is arranged, and the content in which the message for the user is associated with the link to the financial transaction site is distributed as the second content.
The information processing apparatus according to any one of claims 4 to 11. The distribution unit distributes the content in which the link to the online trading site of the securities company or the FX (Foreign Exchange) company is arranged to the terminal device as the second content.
The information processing apparatus according to any one of claims 4 to 12. A distribution system including a first server, a second server, and a third server.
When the first content displayed on the terminal device contains information about a predetermined brand, the first server is used to finance a financial institution with which a user operating the terminal device has made a transaction in the past. A link for displaying a second content including a link to a financial transaction site other than the trading site on the terminal device is arranged in the first content.
The second server distributes the content on which the link for displaying the third content for financial transaction to the terminal device is arranged as the second content to the terminal device.
When the terminal device requests the distribution of the third content, the third server first obtains the content for the user to trade the predetermined brand after the user is authenticated. Delivered as 3 contents,
A delivery system characterized by that. It is an information processing method executed by an information processing device.
When the first content displayed on the terminal device contains information on a predetermined brand, a financial transaction site other than the financial transaction site of the financial institution with which the user who operates the terminal device has made a transaction in the past. An arrangement step of arranging a link for displaying a second content including a link to the terminal device on the first content.
An information processing method characterized by including. It is an information processing method executed by an information processing device.
When the first content displayed on the terminal device contains information about a predetermined brand, the user who operates the terminal device has made a transaction in the past. Financial transactions other than the financial transaction site provided by the financial institution. From the terminal device displaying the first content generated by the device that arranges the link for displaying the second content including the link to the site on the terminal device in the first content, the second. The acquisition process to acquire the distribution request of the contents of
It includes a distribution process of distributing the content in which the link to the financial transaction site is arranged to the terminal device as the second content.
An information processing method characterized by the fact that. When the first content displayed on the terminal device contains information on a predetermined brand, a financial transaction site other than the financial transaction site of the financial institution with which the user who operates the terminal device has made a transaction in the past. An arrangement procedure for arranging a link for displaying a second content including a link to the terminal device on the first content.
An information processing program that allows a computer to execute. When the first content displayed on the terminal device contains information about a predetermined brand, the user who operates the terminal device has made a transaction in the past. Financial transactions other than the financial transaction site provided by the financial institution. From the terminal device displaying the first content generated by the device that arranges the link for displaying the second content including the link to the site on the terminal device in the first content, the second. The acquisition procedure to acquire the delivery request of the content of
A distribution procedure for distributing content having a link to a financial transaction site to the terminal device as the second content, and
An information processing program that allows a computer to execute.

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