JP7339383B1 - Information providing device, information providing method, and information providing program - Google Patents

Abstract

An object of the present invention is to reduce the processing load on a terminal device when the terminal device executes rendering processing for each of a plurality of modules using user information. An information providing device according to the present application includes a receiving section and a providing section. The receiving unit receives a request for providing web content including a plurality of modules from a terminal device. The providing unit collects a plurality of elements constituting a corresponding module among the plurality of modules, and based on the plurality of collected elements, a plurality of The first information and second information including user information commonly used by a plurality of modules during rendering processing or information for acquiring user information on the terminal device are provided to the terminal device. [Selection diagram] Figure 1

Description

The present invention relates to an information providing device, an information providing method, and an information providing program.

2. Description of the Related Art Conventionally, there is known a technique of providing a terminal device with web content including a plurality of modules arranged in different regions in response to a web content provision request from the terminal device (see, for example, Patent Document 1).

JP 2019-164658 A

As a technique for providing web content including a plurality of modules to a terminal device, a technique for rendering a plurality of modules on the terminal device side is known. In such technology, rendering processing of each module is performed in the terminal device using rendering generation information for each module provided from the information providing device.

However, since the terminal device uses rendering generation information for each module, when user information is used in the rendering processing of each module, the terminal device executes processing for acquiring user information for each module from the information providing device. Therefore, there is room for improvement from the viewpoint of reducing the processing load on the terminal device.

The present application has been made in view of the above, and provides an information providing device that can reduce the processing load of a terminal device when executing rendering processing of each of a plurality of modules using user information on the terminal device. The purpose is to provide an information provision method and an information provision program.

An information providing device according to the present application includes a receiving unit and a providing unit. The reception unit receives a request for providing web content including a plurality of modules from the terminal device. The provision unit collects a plurality of elements constituting a corresponding module among the plurality of modules, and based on the collected plurality of elements, a plurality of elements for causing the terminal device to execute rendering processing for rendering the corresponding module. A terminal device is provided with first information and second information including user information commonly used in a plurality of modules during rendering processing or information for acquiring user information by the terminal device.

According to one aspect of the embodiment, it is possible to reduce the processing load of the terminal device when the terminal device executes the rendering processing of each of the plurality of modules using the user information.

FIG. 1 is a diagram for explaining an information providing method performed by an information providing apparatus according to an embodiment. FIG. 2 is a diagram illustrating an example of the configuration of an information system according to the embodiment; 3 is a diagram illustrating an example of a user information table stored in a user information storage unit according to the embodiment; FIG. FIG. 4 is a diagram showing an example of a transaction target information table stored in a transaction target information storage unit according to the embodiment. 5 is a diagram illustrating an example of a content table stored in a content information storage unit according to the embodiment; FIG. FIG. 6 is a diagram showing an example of a plurality of modules forming web content provided by the information providing apparatus according to the embodiment. FIG. 7 is a diagram illustrating an example of a configuration of a terminal device according to the embodiment; FIG. 8 is a diagram illustrating an example of web content partially displayed in the display area of the display unit of the terminal device according to the embodiment; FIG. 9 is a flowchart illustrating an example of the flow of information processing by the processing unit of the information providing apparatus according to the embodiment; 10 is a flowchart illustrating an example of the flow of information processing by the processing unit of the terminal device according to the embodiment; FIG. FIG. 11 is a hardware configuration diagram showing an example of a computer that implements the functions of the information providing device according to the embodiment.

Embodiments for implementing an information providing apparatus, an information providing method, and an information providing program (hereinafter referred to as "embodiments") according to the present application will be described in detail below with reference to the drawings. Note that the information providing apparatus, information providing method, and information providing program according to the present application are not limited to this embodiment. Further, each embodiment can be appropriately combined within a range that does not contradict the processing contents. Also, in each of the following embodiments, the same parts are denoted by the same reference numerals, and overlapping descriptions are omitted.

[1. An example of information provision processing]
First, referring to FIG. 1, an information providing method performed by the information providing apparatus according to the embodiment will be described. FIG. 1 is a diagram for explaining an information providing method performed by an information providing apparatus according to an embodiment.

The information providing device 1 provides information on a transaction target traded in an electronic commerce (EC) service. Here, the transaction object is a product or service. Transaction objects traded in electronic commerce services include transaction objects traded in various forms such as electronic shopping malls (online malls), online shopping sites, auction sites, and flea market sites.

The information providing device 1 provides the terminal device 2 with web content in response to a provision request from the terminal device 2 used by the user U. FIG. Web content is, for example, the content of websites such as electronic shopping malls, online shopping sites, auction sites, and flea market sites.

First, the information providing device 1 acquires user information, which is information about the user U, from the external device 3 (step S1). The external device 3 transmits user information to the information providing device 1 . For example, the external device 3 transmits user information including user U attribute information to the information providing device 1 . The attribute information includes, for example, information indicating demographic attributes such as age, gender, area of residence, and occupation, and information indicating psychographic attributes such as interests and lifestyles. Note that the attribute information is merely an example, and the user information may include any information as long as it relates to the user U. FIG. For example, the user information may include a history of user U behavior such as behavior on the Internet. For example, the user information may include an action history of the user U, such as a browsing history of information about a transaction target in an electronic commerce service such as an electronic shopping mall, and a purchase history.

Further, the information providing device 1 acquires transaction target information, which is information relating to the transaction target, from the external device 3 (step S2). For example, the information providing device 1 acquires from the external device 3 transaction target information of a transaction target that is traded at an electronic shopping mall, a shopping site, or the like. For example, the information providing device 1 acquires from the external device 3 transaction target information of a transaction target that is being sold (exhibited) in an electronic shopping mall. For example, the information providing device 1 acquires the transaction target information of the transaction target from the external device 3 every predetermined period.

Here, the transaction target information includes various information regarding the transaction target. For example, the transaction target information includes various information used to provide information on the transaction target. For example, the transaction target information includes the seller, sale price, image of the transaction target, category, title, description, payment method, sales period, number of sales, and the like.

Further, for example, the transaction target information includes the sales history of the transaction target. For example, the transaction target information includes information such as the number of reservations, the number of orders, the number of sales, and the order amount (sales) of the transaction target. In addition, for example, the transaction target information includes the period elapsed from the date and time when the transaction target was sold, the number of views of information indicating the transaction target (number of PV (page views)), the number of reviews of the transaction target, the evaluation of the transaction target, etc. information is included.

In the above example, the information providing device 1 performs the acquisition process in step S1 and step S2. can be obtained at the same time.

Further, the information providing device 1 acquires configuration information of web contents of various sites from the administrator device 4, which is a terminal device used by the administrator of the site (step S3). The configuration information of the web content is information such as the layout of the web content for displaying the web content on the terminal device 2 . Web content configuration information includes, for example, information written in a markup language such as HTML (Hyper Text Markup Language) or XML (eXtensible Markup Language), and information written in a program language such as a script language.

The web content includes multiple modules arranged in different areas. The multiple modules that make up the web content are, for example, a header module that functions as a header, a search module that includes a search frame for searching transaction targets, a carousel display module that displays a carousel of information on multiple transaction targets, and a plurality of Includes a ranking display module that ranks and displays transaction target information. At least some of the modules are customized using user information, which is information about the user U to whom the web content is provided.

The information providing device 1 also receives a first view setting request from the administrator device 4 (step S4). The first view setting request includes information designating a module to be a first view target among a plurality of modules forming the web content.

The information providing apparatus 1 sets whether or not each of the plurality of modules constituting the web content is a first-view target based on information indicating a first-view target included in the first-view setting request.

For example, the information providing apparatus 1 treats, as the first web content, some of the modules for which some of the modules have been set as first-view targets by the first-view setting request. In addition, the information providing apparatus 1 treats, as second web content, web content for which all modules among the plurality of modules are set as first-view targets by the first-view setting request. In addition, the information providing apparatus 1 treats web content for which none of the plurality of modules is set as a first-view target as third web content.

The information providing device 1 can also set third web content that satisfies a predetermined condition as the second web content. Further, the information providing apparatus 1 sets a module satisfying a predetermined condition among the plurality of modules constituting the third web content as a first view target, and treats the third web content as the first web content. can also

Hereinafter, among the plurality of modules of the first web content, the module set as the target of the first view may be referred to as the first module, and the module not set as the target of the first view may be referred to as the second module. be. In the following, it is assumed that the first web content includes a plurality of second modules.

The information providing device 1 receives a web content provision request from the terminal device 2 used by the user U (step S5). The information providing apparatus 1 renders one or more modules included in the web content for which the provision request is made (step S6).

In the process of step S6, the information providing apparatus 1 renders different modules depending on whether the web content to be provided is the first web content or the second web content. Note that the information providing apparatus 1 does not perform the process of step S6 when the web content for which the provision request is made is the third web content.

When the web content for which the provision request is made is the first web content, the information providing apparatus 1 renders the first module among the plurality of modules forming the first web content.

Specifically, the information providing apparatus 1 collects, from the transaction target information acquired from the external apparatus 3, a plurality of elements of the first module among the plurality of modules constituting the first web content. For example, the information providing device 1 determines a plurality of elements to be collected based on the user information of the user U, and collects the determined elements from the transaction target information as a plurality of elements of the first module. . Then, the information providing device 1 renders the first module based on a plurality of elements collected from the transaction target information.

For example, when the first module is a carousel display module, the information providing device 1 displays information on a plurality of transaction targets in a category in which the user U is interested based on the user information of the user U to a plurality of It is collected from transaction target information as an element. Then, the information providing device 1 renders the collected information of the plurality of transaction targets so that they can be displayed in a carousel.

Further, in the process of step S6, when the web content to be provided is the second web content, the information providing apparatus 1 renders each of the plurality of modules constituting the second web content.

Specifically, the information providing device 1 collects a plurality of elements of each of a plurality of modules that constitute the second web content from the transaction target information. For example, the information providing device 1 determines a plurality of elements to be collected based on the user information of the user U, and collects the determined elements from the transaction target information. Then, the information providing device 1 renders the plurality of second modules based on the plurality of elements collected from the transaction target information.

Next, the information providing device 1 performs information provision for providing the terminal device 2 with provision information, which is the information of the web content for which the provision request is made (step S7). The provision information is, for example, configuration information of the web content to be provided, and includes a plurality of pieces of information.

In the process of step S7, if the web content to be requested to be provided is the first web content or the second web content, the information providing apparatus 1 stores the rendering information, the rendering generation information, and the user U's user information. is provided to the terminal device 2. Further, when the web content for which the provision request is made is the third web content, the information providing device 1 provides the terminal device 2 with provision information including rendering generation information and user information acquisition information. The rendering generation information is an example of the first information, the user information or the user information acquisition information is an example of the second information, and the rendering information is an example of the third information.

The rendering information is information for obtaining the first module rendered in step S6 among the plurality of modules constituting the first web content when the web content for which the provision request is made is the first web content. . In other words, the rendering information is information for obtaining modules generated by server-side rendering. For example, the rendering information is tag information including information on the address of the acquisition destination of the first module rendered in step S6. The provided information includes rendering information for each first module.

Also, the rendering information is information for obtaining the module that constitutes the second web content and is rendered in step S6 when the web content that is the target of the provision request is the second web content. For example, the rendering information is tag information including information on the address from which the module rendered in step S6 is obtained. The provided information includes rendering information for each module.

The rendering generation information is information for causing the terminal device 2 to execute the first rendering process and the first display process when the web content for which the provision request is made is the first web content. In other words, the rendering generation information is information for generating a module by client-side rendering, and the provided information includes rendering generation information for each second module. Each display process is executed in the terminal device 2 for each second module.

The first rendering process collects, from the information providing apparatus 1, a plurality of elements of a second module among a plurality of modules constituting the first web content, and renders a second module based on the collected plurality of elements of the second module. This is the process of rendering the module. The first display process is a process of displaying the module rendered by the first rendering process on the terminal device 2 .

The user information included in the provided information is commonly used in a plurality of pieces of rendering generation information in the first rendering. Such user information is, for example, tag information in which information on the user U is described as a character string or information for storing the information on the user U as a variable in the terminal device 2 . The information for storing the information of the user U as a variable in the terminal device 2 is, for example, information written in a program language such as a script language.

The user information included in the provided information includes various pieces of information about the user U. For example, the user information includes information such as user U's user ID, user U's account name, user U's attributes, user U's points, user U's browsing history, and user U's purchase history. Note that the user information is not limited to the information described above as long as it is information related to the user U used as an element constituting the module.

The user information included in the provided information is used in the terminal device 2 during the first rendering process. For example, suppose the second module is a header module. In this case, in the first rendering process, for example, the account name of the user U and the points held by the user U among the user information are part of the elements constituting the second module. A header module is rendered using the elements collected from the device 1 .

It is also assumed that the second module is a carousel display module that displays a carousel of a plurality of transaction objects browsed by the user U. In this case, in the first rendering, for example, information on multiple transaction targets indicated by the purchase history of user U is collected as multiple elements of the carousel display module.

In this way, the information providing apparatus 1 renders the second module using the user information included in the provided information, so that the user information is acquired from the information providing apparatus 1 when rendering the second module. Processing becomes unnecessary, and the processing load can be reduced.

The rendering generation information is information for causing the terminal device 2 to execute the second rendering process and the second display process when the web content to be provided is the second web content. The provided information includes rendering generation information for each module, and each of the second rendering process and the second display process is executed in the terminal device 2 for each module.

The second rendering process is a process of collecting a plurality of elements of modules that constitute the second web content from the information providing apparatus 1 and rendering the modules based on the collected plurality of elements of the modules.

The second display process is a process of overwriting the display area of the terminal device 2 where the module rendered by the second rendering process is displayed according to the rendering information. Note that the overwrite display process is a process of replacing the module displayed by the rendering information with the module rendered by the second rendering process.

The user information included in the provided information when the web content whose provision is requested is the second web content is the user information included in the provided information when the web content whose provision is requested is the first web content. is the same as The user information included in the provided information when the web content to be provided is the second web content is used in the second rendering process, as in the case of the first rendering process described above.

The rendering generation information is information for causing the terminal device 2 to execute the third rendering process and the third display process when the web content to be provided is the third web content. The provided information includes rendering generation information for each module.

The third rendering process is a process of collecting a plurality of elements of modules that constitute the third web content and rendering the modules based on the collected plurality of elements of the modules. The third display process is a process of displaying the module rendered by the third rendering process on the terminal device 2 .

The user information acquisition information is information for causing the terminal device 2 to execute user information acquisition processing for collectively acquiring user information in response to an acquisition request based on a plurality of pieces of rendering generation information. It is information written in the programming language of The rendering generation information includes information for causing the terminal device 2 to execute processing for generating a user information acquisition request within the terminal device 2. In the user information acquisition processing, when one or more acquisition requests are generated, , a process of collectively acquiring user information from the information providing apparatus 1 is performed.

In the user information acquisition process, the process of acquiring user information from the information providing apparatus 1 is performed only once even when a plurality of acquisition requests are generated due to a plurality of different rendering generation information. Therefore, the processing load on the terminal device 2 can be reduced compared to the case where user information is acquired from the information providing device 1 for each module.

The user information acquired from the information providing apparatus 1 by the user information acquisition process is used in the rendering process described above. In the user information acquisition process, the user information acquired from the information providing apparatus 1 is transferred to the rendering process as a response to the acquisition request. Further, in the user information acquisition process, for example, user information acquired from the information providing device 1 may be stored in the terminal device 2 as a variable. In this case, the terminal device 2 can use user information stored as variables in rendering processing.

The rendering generation information is, for example, information written in a program language such as a script language or tag information including address information of a program written in a program language such as a script language, but is limited to such examples. not.

The terminal device 2 performs processing based on the provided information provided from the information providing device 1 to display the web content (step S8). Processing based on the provided information differs depending on whether the web content corresponding to the provision request is the first web content, the second web content, or the third web content.

First, the case where the web content corresponding to the provision request is the first web content will be described. In this case, the terminal device 2 displays the first module rendered by the information providing device 1, which is the target module for the first view, based on the rendering information for each first module included in the provided information.

For example, when the rendering information for each first module included in the provided information indicates the address of the acquisition source of the first module rendered by the information providing device 1, the terminal device 2 may perform the rendering based on the rendering information for each first module. , the rendered first module is acquired from the information providing apparatus 1 . Then, the terminal device 2 displays the rendered first module acquired from the information providing device 1 .

As a result, the first module set as the target of the first view is displayed on the terminal device 2 without being rendered by the terminal device 2, so that the first module displayed on the terminal device 2 may be jerky. The occurrence can be suppressed, and the display quality when displaying web content including a plurality of modules on the terminal device 2 can be improved.

In addition, the terminal device 2 determines the second module arranged in a predetermined area including the area displayed in the display area of the terminal device 2 in the first web content as the second module to be rendered. The terminal device 2 collects a plurality of elements of the second module to be rendered from the information providing device 1 based on the rendering generation information and the user information included in the provided information.

For example, the terminal device 2 collects a plurality of elements of the second module to be rendered from the information providing device 1 based on the rendering generation information included in the provided information. Then, the terminal device 2 renders the second module based on the plurality of elements of the second module collected from the information providing device 1 and the user information included in the provided information. The terminal device 2 displays the second module by arranging the rendered second module in the area specified by the rendering generation information.

As a result, it is possible to delay the collection timing of the plurality of elements of the second module which is not displayed in the display area of the terminal device 2 and whose displayed area is the lower level of the web content. Further, when the web content is not browsed to a lower region by the operation of the user U, the plurality of elements of the second module are not collected or rendered, so the second module is rendered by the information providing device 1. Communication load, processing load, etc. can be reduced as compared with the case where it is used.

Also, the terminal device 2 uses the user information included in the provided information in the above-described rendering process. For example, suppose the second module is a header module. In this case, the terminal device 2 uses, for example, the account name of the user U and the points held by the user U among the user information as part of the elements constituting the second module, and the part of the elements and the information providing apparatus 1 Render a header module using multiple elements collected from .

Further, when the second module is a carousel display module that displays a carousel of a plurality of transaction targets viewed by the user U, the terminal device 2 displays, for example, a carousel of information on the plurality of transaction targets indicated by the purchase history of the user U. Collect as multiple elements in a module.

Thus, the terminal device 2 can render the second module using the user information included in the provided information transmitted from the information providing device 1 in response to the provision request. Therefore, when rendering the second module, the terminal device 2 does not need to perform processing for acquiring user information from the information providing device 1, and the processing load is reduced compared to the case where user information is acquired from the information providing device 1. can be reduced.

Further, in the terminal device 2, the rendering generation information is used for performing the rendering processing of the second module. Therefore, for example, the terminal device 2 repeats the rendering process using the rendering generation information, thereby facilitating dynamic display of the plurality of elements forming the second module. In addition, the terminal device 2 can dynamically change a plurality of elements that make up the second module, thereby improving the attractiveness of web content.

Next, a case where the web content corresponding to the provision request is the second web content will be described. In this case, the terminal device 2 displays all the modules constituting the second web content rendered by the information providing device 1 based on the rendering information for each module included in the provided information.

As a result, all modules constituting the second web content are displayed on the terminal device 2 without being rendered by the terminal device 2 . As a result, all modules forming the second web content are displayed without rendering on the terminal device 2 . Therefore, it is possible to prevent the module displayed on the terminal device 2 from being jerky, and it is possible to improve the display quality when the web content including a plurality of modules is displayed on the terminal device 2 .

In addition, the terminal device 2 selects a predetermined area including the display area of the terminal device 2 among the plurality of modules constituting the second web content based on the rendering generation information for each module included in the provided information. A plurality of modules to be arranged are determined as a plurality of modules to be rendered.

The terminal device 2 collects a plurality of elements of a plurality of modules to be rendered from the information providing device 1, for example, based on the rendering generation information for each module included in the provided information. Then, the terminal device 2 renders the plurality of modules based on the plurality of elements of the plurality of modules collected from the information providing device 1 and the user information included in the provided information. The terminal device 2 overwrites and displays the plurality of modules in the display area by arranging the plurality of rendered modules in the area specified by the provided information.

In this manner, the terminal device 2 uses rendering generation information for performing rendering processing and the like. Therefore, for example, the terminal device 2 repeats the rendering process using the rendering generation information, thereby facilitating dynamic display of a plurality of elements forming the module. In addition, the terminal device 2 can dynamically change a plurality of elements that make up a module, thereby improving the attractiveness of web content.

Also, the terminal device 2 uses the user information included in the provided information during the rendering process, as in the case where the web content is the first web content. As a result, when rendering the second module, the terminal device 2 does not need to perform the process of acquiring the user information from the information providing apparatus 1 , and the processing is much faster than the case of acquiring the user information from the information providing apparatus 1 . load can be reduced.

Next, a case where the web content corresponding to the provision request is the third web content will be described. In this case, the terminal device 2 selects a predetermined number of modules including the area displayed on the terminal device 2 among the plurality of modules constituting the third web content based on the rendering generation information for each module included in the provided information. A plurality of modules arranged in the area where the area is located is determined as a plurality of modules to be rendered.

The terminal device 2 collects a plurality of elements of a plurality of rendering target modules from the information providing device 1 based on the rendering generation information for each rendering target module included in the provision information. Then, the terminal device 2 renders the plurality of modules based on the plurality of elements of the plurality of modules collected from the information providing device 1 and the user information included in the provided information. The terminal device 2 displays the plurality of modules in the display area by arranging the plurality of rendered modules in the area specified by the provided information.

In this manner, the terminal device 2 uses rendering generation information for performing rendering processing and the like. Therefore, for example, the terminal device 2 repeats the rendering process using the rendering generation information, thereby facilitating dynamic display of a plurality of elements forming the module. In addition, the terminal device 2 can dynamically change a plurality of elements that make up a module, thereby improving the attractiveness of web content.

As described above, the rendering generation information includes information that causes the terminal device 2 to generate a user information acquisition request within the terminal device 2 . When an acquisition request based on the rendering generation information is generated, the terminal device 2 executes the above-described user information acquisition process of acquiring user information from the information providing device 1 based on the user information acquisition information.

The terminal device 2 collectively acquires the user information from the information providing device 1 when a plurality of acquisition requests are generated by a plurality of different pieces of information for rendering generation. Therefore, the processing load on the terminal device 2 can be reduced compared to the case where user information is acquired from the information providing device 1 for each module.

The configuration of the information providing system including the information providing device 1, the terminal device 2, the external device 3, and the administrator device 4 that perform such processing will be described in detail below.

[2. Configuration of Information Providing System 100]
FIG. 2 is a diagram illustrating an example of the configuration of an information system according to the embodiment; As shown in FIG. 2, the information providing system 100 according to the embodiment includes an information providing device 1, a terminal device 2, an external device 3, and an administrator device 4.

The information providing device 1, the terminal device 2, the external device 3, and the administrator device 4 are connected via a network N by wire or wirelessly so as to be able to communicate with each other. The information providing system 100 shown in FIG. 2 may include a plurality of each of the information providing device 1, the terminal device 2, the external device 3, and the administrator device 4. FIG.

Each of the terminal device 2 and the administrator device 4 according to the embodiment is an information processing device used by a user U who accesses web content or the like. For example, each of the terminal device 2 and the administrator device 4 is a desktop PC (Personal Computer), a notebook PC, a tablet terminal, a mobile phone, or a PDA (Personal Digital Assistant). Note that the terminal device 2 is not limited to the above example, and may be, for example, a smart watch or a wearable device.

The external device 3 according to the embodiment is an information processing device that provides various types of information, and is realized by, for example, a server device or a cloud system. For example, the external device 3 provides user information as various information. In addition, as another example, the external device 3 may provide information about transaction targets in Internet shopping, electronic shopping malls, flea market sites, auction sites, travel or restaurant reservation sites, credit card contract sites, financial product providing sites, and the like. I will provide a.

The information providing device 1 according to the embodiment is an information processing device that can communicate with various devices via a predetermined network N such as the Internet, and is realized by, for example, a server device or a cloud system. For example, the information providing device 1 is communicably connected to various other devices via a network N. FIG.

[3. Configuration of Information Providing Device 1]
An example of the functional configuration of the information providing apparatus 1 will be described below. As shown in FIG. 2 , the information providing device 1 has a communication section 10 , a storage section 11 and a processing section 12 .

[3.1. communication unit 10]
The communication unit 10 is implemented by, for example, a NIC (Network Interface Card). The communication unit 10 is connected to the network N by wire or wirelessly, and transmits and receives information to and from other various devices. For example, the communication unit 10 transmits and receives information via the network N to and from each of the terminal device 2, the external device 3, and the administrator device 4. FIG.

[3.2. Storage unit 11]
The storage unit 11 is realized by, for example, a semiconductor memory device such as a RAM (Random Access Memory) or a flash memory, or a storage device such as a hard disk or an optical disk. The storage unit 11 also has a user information storage unit 20 , a transaction target information storage unit 21 , and a content information storage unit 22 .

[3.2.1. User information storage unit 20]
The user information storage unit 20 stores various user information regarding the user U. FIG. FIG. 3 is a diagram showing an example of a user information table stored in the user information storage unit 20 according to the embodiment. In the example shown in FIG. 3, the user information table stored in the user information storage unit 20 has items such as "user ID" and "user information." For example, "user information" includes items such as "attribute information", "purchase history", "browsing history", and "point information".

“User ID” is an identifier that identifies the user U. The "attribute information" is attribute information relating to attributes of the user U associated with the "user ID". For example, the attribute information includes user U's age, gender, phone number, address, and the like. In addition, the attribute information described above is only an example, and various information other than age, gender, etc., such as information indicating demographic attributes such as occupation, and information indicating psychographic attributes such as interests and lifestyles. is included.

“Purchase history” is a purchase history of purchases made by user U associated with “user ID”. For example, the purchase history includes information on transaction objects purchased by user U, types of transaction objects, number of purchases of transaction objects, information on date and time of purchase of transaction objects, and the like.

The “viewing history” is a history of content viewed by the user U associated with the “user ID”. For example, the “browsing history” may be a history of content displayed on the user U's terminal device 2 . For example, the viewing history includes information about content viewed (displayed) by the user U, the type of content, the number of times the content was displayed, and information about the date and time the content was displayed.

“Point information” is information on points given to the user U, and the points are, for example, points that can be used in a plurality of online services. Note that "point information" includes information on multiple types of points such as points with expiration dates and points without expiration dates.

For example, in FIG. 3, "U1" identified by the user ID has attribute information "CH1", purchase history "PH1", display history "WA1", and point information "PA1". . In the example shown in FIG. 3, the attribute information and the like are represented by abstract codes such as "CH1", but the attribute information and the like include specific numerical values, specific character strings, or various types of information. It may be in a file format or the like.

Although not shown, the user information storage unit 20 also stores the action history of the user U (for example, the history of adding a transaction object to the cart, the history of registering a transaction object as a favorite, etc.). In addition, the user information storage unit 20 may store various types of information depending on the purpose, not limited to the above. The user information storage unit 20 may store, for each user, information indicating the number of times the information has been displayed for each transaction object, for example, the number of times the user U has viewed the information.

[3.2.2. Transaction target information storage unit 21]
The transaction target information storage unit 21 stores various transaction target information related to the transaction target. FIG. 4 is a diagram showing an example of a transaction target information table stored in the transaction target information storage unit 21 according to the embodiment. In the example shown in FIG. 4, the transaction target information table stored in the transaction target information storage unit 21 includes items such as "transaction target ID", "transaction target information", "category", and "product specific information". In FIG. 4, in order to explain the "category" and "product specific information", they are described as separate items from the "transaction target information", but the category information and product information are included in the transaction target information. may

"Transaction object ID" is an identifier for identifying a transaction object. The “transaction object information” is transaction object information that is information on the transaction object identified by the “transaction object ID”. "Category" is information on the category to which the transaction object identified by the "transaction object ID" corresponds. The “product identification information” is information related to the product to which the transaction object identified by the “transaction object ID” corresponds.

For example, in FIG. 4, the transaction object with the transaction object ID "U1" has the transaction object information "MA1", the category "CT1", and the specific product information "PD1". In the example shown in FIG. 4, the transaction target information and the like are represented by abstract codes such as "MA1", but the transaction target information and the like are represented by specific character strings, specific numerical values, or various types of information. It may be a file format including.

[3.2.3. Content information storage unit 22]
The content information storage unit 22 stores information about web content. FIG. 5 is a diagram showing an example of a content table stored in the content information storage unit 22 according to the embodiment. In the example shown in FIG. 5, the content table stored in the content information storage unit 22 has items such as "content ID", "web content", and "setting information".

"Content ID" is an identifier for identifying web content. "Web content" is information about web content associated with the "content ID". Although "web content" is represented by abstract codes such as "CO1", it is, for example, configuration information of web content.

The “setting information” is setting information for the web content, and includes, for example, information indicating whether or not the first view is set for each of a plurality of modules forming the web content. Also, "setting information" includes information indicating the type of web content. The types of web content are, for example, first web content, second web content, and third web content.

The web content includes multiple modules arranged in different areas. The multiple modules that make up the web content are, for example, a header module that functions as a header, a search module that includes a search frame for searching transaction targets, a carousel display module that displays a carousel of information on multiple transaction targets, and a plurality of Includes a ranking display module that ranks and displays transaction target information. At least some of the modules are customized using user information, which is information about the user U to whom the web content is provided.

The web content configuration information includes information such as the layout of the web content written in a markup language such as HTML or XML, and information written in a program language such as a script language. As described above, the web content is composed of multiple pieces of information including multiple modules, and includes information for displaying each module on the terminal device 2 .

Information for displaying a module on the terminal device 2 is, for example, information of an address from which the module is obtained if the module is rendered by the information providing device 1 . The information for causing the terminal device 2 to display the module is, for example, information for causing the terminal device 2 to execute rendering processing and display processing if the module is rendered by the terminal device 2. For example, a script Information written in a programming language such as a language or information on an address of an acquisition destination of information written in a programming language such as a script language.

The rendering process is a process in which the terminal device 2 collects a plurality of elements of the module from the information providing device 1 and renders the module based on the collected plurality of elements. The display process is a process of displaying the module rendered by the rendering process on the terminal device 2 .

FIG. 6 is a diagram showing an example of a plurality of modules forming web content provided by the information providing apparatus 1 according to the embodiment. Web content CO1 shown in FIG. 6 includes a plurality of modules M1 to M7.

The module M1 is a header module that functions as a header of the web content CO1, and includes, for example, an area for displaying the user U's account name and an area for displaying the points that the user U has.

In the module M1, the user U can operate the terminal device 2 to select the area where the points are displayed. can be done. The module M1 includes address information of a web content acquisition source including detailed information on points, and the address information includes user U information, for example.

Module M2 is a search module that includes a search frame for searching for transaction objects, and includes, for example, a cart icon, favorite icon, order history icon, and the like. The cart icon is a UI (User Interface) for transitioning to cart web content. The favorite icon is a UI for transitioning to the transaction target web content that the user U has registered as a favorite. The order history icon is a UI for transitioning to web content including information on transaction targets that the user U has ordered in the past. Each icon contains user U's information.

Modules M3 to M6 are carousel display modules that display a carousel of information on a plurality of transaction targets. The module M3 includes a plurality of pieces of information on transaction targets to be advertised and selected according to the user information of the user U. FIG.

The module M4 includes information on a plurality of transaction targets displayed side by side on the terminal device 2, which is information on the transaction targets of a specific store. The module M5 includes information on a plurality of transaction objects displayed side by side on the terminal device 2, which is information on the transaction objects corresponding to the user U among the transaction objects belonging to a specific category. The module M6 includes information on a plurality of transaction objects that belong to a specific category and are displayed side by side on the terminal device 2 after being ranked according to a specific ranking criterion.

The information on the transaction target contained in the modules M3 to M6 can be selected by the user U by operating the terminal device 2, and the web content including the information on the transaction target selected by the user U can be selected by the user U's selection. It is provided from the providing device 1 to the terminal device 2 .

The module M7 includes, for example, a plurality of categories of information displayed on the terminal device 2 in a hierarchical structure so as to be selectable on the terminal device 2 . Information in each category can be selected by the user U by operating the terminal device 2, and web content including information on a plurality of transaction targets included in the category selected by the user U is provided by the user U's selection. It is provided from the device 1 to the terminal device 2 .

For example, the web content is web content of a shopping site, but may also be web content of a news site, an auction site, a weather forecast site, a finance (stock price) site, or a portal site. Also, the web content may be web content such as a route search site, a map providing site, a travel site, a restaurant introduction site, a web blog site, or an SNS site.

[3.3. processing unit 12]
The processing unit 12 is a controller, and is stored in a storage device (eg, storage unit 11) inside the information providing device 1 by a processor such as a CPU (Central Processing Unit) or MPU (Micro Processing Unit). It is implemented by executing various programs (an example of an information providing program) using the RAM as a work area. Also, the processing unit 12 is a controller, and is implemented by an integrated circuit such as an ASIC (Application Specific Integrated Circuit) or an FPGA (Field Programmable Gate Array).

As shown in FIG. 2, the processing unit 12 includes an acquisition unit 30, a reception unit 31, a rendering unit 32, and a provision unit 33, and implements or executes information processing functions and actions described below. . The internal configuration of the processing unit 12 is not limited to the configuration shown in FIG. 2, and may be another configuration as long as it performs information processing described later.

[3.3.1. Acquisition unit 30]
The acquisition unit 30 acquires various types of information. The acquisition unit 30 acquires various types of information from the storage unit 11 . The acquisition unit 30 acquires various types of information from the user information storage unit 20, the transaction target information storage unit 21, the content information storage unit 22, and the like.

The acquisition unit 30 also receives various types of information from an external information processing device via the communication unit 10 . Acquisition unit 30 acquires information about a transaction target from external device 3 . For example, the acquisition unit 30 acquires transaction object information from the external device 3 and stores the acquired transaction object information in the transaction object information storage unit 21 . The acquisition unit 30 also acquires user information, which is information about the user U, from the external device 3 and stores the acquired user information in the user information storage unit 20 .

Acquisition unit 30 also receives configuration information of each web content from administrator device 4 or an external information processing device. The acquisition unit 30 stores the acquired configuration information of each web content in the content information storage unit 22 .

[3.3.2. reception unit 31]
The reception unit 31 receives various requests. The reception unit 31 receives information indicating various requests from an external information processing device via the communication unit 10 . For example, the receiving unit 31 receives requests from the terminal device 2 or the external device 3 .

For example, the reception unit 31 receives a web content provision request from the terminal device 2 . The web content provision request includes, for example, a request specifying an address indicating a web content acquisition source, a request by a search query including a search keyword input by the user U, or the like.

Further, the reception unit 31 receives a request for provision of element information from the terminal device 2 . The element information is information on the elements of the modules that make up the web content. The reception unit 31 also receives a user information provision request from the terminal device 2 . The user information is information on the user U of the terminal device 2 .

The receiving unit 31 also receives a first view setting request from the administrator device 4 . The receiving unit 31 sets whether or not each of the plurality of modules is a first-view target based on information indicating a first-view target included in the received first-view setting request.

Note that the processing unit 12 treats, as the first web content, some of the modules for which some of the modules have been set as first-view targets by the first-view setting request. In addition, the processing unit 12 treats the web content for which all modules among the plurality of modules are set as first-view targets by the first-view setting request as the second web content.

In addition, the processing unit 12 treats web content for which none of the plurality of modules is set as a first-view target as third web content. It should be noted that the processing unit 12 can also handle, as the second web content, some of the modules for which some of the modules have been set as first-view targets by the first-view setting request.

[3.3.3. rendering unit 32]
The rendering unit 32 renders the first module included in the first web content when the web content indicated by the provision request accepted by the accepting unit 31 is the first web content. The first module is a module preset as a first-view target among the plurality of modules that constitute the first web content.

Specifically, the rendering unit 32 acquires from the content information storage unit 22 the information of the first web content indicated by the provision request, among the configuration information of the plurality of web content stored in the content information storage unit 22. . Also, the rendering unit 32 acquires from the user information storage unit 20 the user information of the user U of the terminal device 2 that has transmitted the provision request.

The rendering unit 32 identifies a plurality of elements of the first module based on the setting information included in the web content information acquired from the content information storage unit 22 and the user information acquired from the user information storage unit 20 . The rendering unit 32 collects the specified plurality of elements of the first module, and renders the first module based on the collected plurality of elements.

The rendering unit 32 does not render the second module when the web content indicated by the provision request is the first web content. The second module is a module that is not set as a first-view target among the plurality of modules that constitute the first web content.

Further, when the web content indicated by the provision request accepted by the accepting unit 31 is the second web content, the rendering unit 32 renders all modules included in the second web content.

Specifically, the rendering unit 32 acquires from the content information storage unit 22 the information of the second web content indicated by the provision request, among the configuration information of the plurality of web content stored in the content information storage unit 22. . Also, the rendering unit 32 acquires from the user information storage unit 20 the user information of the user U of the terminal device 2 that has transmitted the provision request.

Based on the setting information included in the web content information acquired from the content information storage unit 22 and the user information acquired from the user information storage unit 20, the rendering unit 32 renders each of the plurality of modules constituting the second web content. identify multiple elements of

The rendering unit 32 collects a plurality of elements of each of the plurality of modules that constitute the second web content, and renders the plurality of modules that constitute the second web content based on the collected plurality of elements.

Note that, when the web content indicated by the provision request is the third web content, the rendering unit 32 does not render any of the plurality of modules constituting the third web content.

[3.3.4. Providing unit 33]
When the web content indicated by the provision request is the first web content, the providing unit 33 transmits to the terminal device 2 provision information including rendering information for the first web content, rendering generation information, and user information. provide.

The rendering information for the first web content is information for acquiring the first module rendered by the rendering unit 32. For example, the address of the acquisition destination of the first module rendered by the rendering unit 32 (for example, an address in the information providing apparatus 1). Note that the rendering information for the first web content may be the first module itself rendered by the rendering unit 32 .

The rendering generation information for the first web content is information for collecting a plurality of elements of the second module in the terminal device 2 and rendering the second module in the terminal device 2 based on the collected plurality of elements. is. The provided information includes rendering generation information for each module. The rendering generation information is, for example, information written in a program language such as a script language or tag information including address information of a program written in a program language such as a script language, but is limited to such examples. not.

When the web content indicated by the provision request is the second web content, the providing unit 33 transmits to the terminal device 2 the provision information including the rendering information for the second web content, the rendering generation information, and the user information. provide.

The rendering information for the second web content is information for acquiring the module rendered by the rendering unit 32. For example, the address of the acquisition destination of the module rendered by the rendering unit 32 (eg, information address in the providing device 1). Note that the rendering information for the second web content may be the module itself rendered by the rendering unit 32 .

The information for rendering generation for the second web content is information for collecting a plurality of elements of the module in the terminal device 2 and rendering the module in the terminal device 2 based on the collected plurality of elements. The provided information includes rendering generation information for each module. The rendering generation information is, for example, information written in a program language such as a script language or tag information including address information of a program written in a program language such as a script language, but is limited to such examples. not.

The user information included in the provided information is, for example, tag information in which information on the user U is described as a character string or information for storing the information on the user U as a variable in the terminal device 2 . The information for storing the information of the user U as a variable in the terminal device 2 is, for example, information written in a program language such as a script language.

The user information included in the provided information includes various pieces of information about the user U. For example, the user information includes information such as user U's user ID, user U's account name, user U's attributes, user U's points, user U's browsing history, and user U's purchase history. Note that the user information is not limited to the information described above as long as it is information related to the user U used as an element constituting the module.

When the web content indicated by the provision request is the third web content, the providing unit 33 transmits to the terminal device 2 the provision information including the rendering generation information for the third web content and the user information acquisition information. provide. The provided information includes rendering generation information for each module. The information for rendering generation for the third web content is information for collecting a plurality of elements of the module in the terminal device 2 and rendering the module in the terminal device 2 based on the collected plurality of elements.

The user information acquisition information is information for causing the terminal device 2 to execute user information acquisition processing for acquiring user information commonly used in a plurality of modules during rendering using the rendering generation information for each module. . Such user information acquisition information is, for example, information written in a program language such as a script language. The rendering generation information includes information for causing the terminal device 2 to execute processing for generating a user information acquisition request within the terminal device 2. In the user information acquisition processing, when an acquisition request is generated, the user information from the information providing apparatus 1 is performed.

Further, when there is a provision request for element information from the terminal device 2, the provision unit 33 extracts the element information indicated by the provision request from the transaction target information stored in the transaction target information storage unit 21, and extracts the extracted element information. Information is sent to the terminal device 2 .

Further, when the terminal device 2 requests provision of user information, the provision unit 33 provides the user information stored in the user information storage unit 20 based on the information (for example, user ID) indicated in the provision request. It acquires and transmits the acquired user information to the terminal device 2 .

Note that the providing unit 33 can also generate the second web content and the third web content by adding or deleting the first-view target setting for the same web content as the first web content. . In this case, the providing unit 33 can also determine which of the first web content, the second web content, and the third web content to provide based on the information of the terminal device 2 or the information of the user U. The information of the terminal device 2 is, for example, the type of application installed in the terminal device 2 and provided and supplied, and the type of OS (Operating System). Moreover, the information of the user U is the attribute of the user U and the like.

[4. terminal device 2]
FIG. 7 is a diagram showing an example of the configuration of the terminal device 2 according to the embodiment. As shown in FIG. 7, the terminal device 2 according to the embodiment includes a communication unit 40, a display unit 41, an operation unit 42, a storage unit 43, and a processing unit 44.

[4.1. Communication unit 40]
The communication unit 40 is implemented by, for example, a NIC. The communication unit 40 is connected to the network N by wire or wirelessly, and transmits and receives information to and from the information providing apparatus 1 via the network N.

[4.2. display unit 41]
The display unit 41 is, for example, an LCD (Liquid Crystal Display) or an organic EL (Electro Luminescence) display.

[4.3. operation unit 42]
The operating unit 42 includes, for example, a keyboard including keys for inputting letters, numbers and spaces, an enter key and arrow keys, a mouse, a power button, and the like. If the display unit 41 is a touch panel display device, the operation unit 42 may be a touch panel.

[4.4. Storage unit 43]
The storage unit 43 is realized by, for example, a semiconductor memory device such as a RAM or flash memory, or a storage device such as a hard disk or an optical disk.

The storage unit 43 stores, for example, information transmitted from the information providing apparatus 1 and acquired by the processing unit 44 via the network N and the communication unit 40 .

[4.5. processing unit 44]
The processing unit 44 is a controller, for example, realized by executing various programs stored in a storage device (for example, the storage unit 43) inside the terminal device 2 using the RAM as a work area by the CPU or MPU. be done. Also, the processing unit 44 may be implemented by an integrated circuit such as an ASIC or FPGA, for example.

The processing unit 44 transmits a web content provision request to the information providing apparatus 1 via the communication unit 40 and the network N based on the user U's operation on the operation unit 42 . Then, the processing unit 44 causes the display unit 41 to display the web content based on the provided information transmitted from the information providing apparatus 1 in response to the provision request.

FIG. 8 is a diagram showing an example of web content partially displayed in the display area of the display unit 41 of the terminal device 2 according to the embodiment. The web content shown in FIG. 8 is the web content CO1 having the layout shown in FIG. .

For example, when the web content corresponding to the provision request is the first web content, the processing unit 44 renders the first-view target module by the information providing apparatus 1 based on the rendering information included in the provided information. The displayed first module is displayed on the display unit 41 .

For example, when the rendering information included in the provided information indicates the address of the acquisition destination of the first module rendered by the information providing apparatus 1, the processing unit 44 acquires the rendered first module based on the rendering information. Acquired from the providing device 1 . Then, the processing unit 44 displays the rendered first module acquired from the information providing apparatus 1 on the display unit 41 .

Accordingly, the first module set as the target of the first view is displayed on the display unit 41 of the terminal device 2 without being rendered by the terminal device 2 . As a result, the module displayed on the display unit 41 can be prevented from being jerky, and the display quality can be improved when web content including a plurality of modules is displayed on the terminal device 2 .

In addition, the processing unit 44 determines the second module arranged in a predetermined area including the display area of the display unit 41 of the terminal device 2 among the first web contents as the second module to be rendered. The processing unit 44 collects a plurality of elements of the second module to be rendered from the information providing apparatus 1 based on the rendering generation information for each second module to be rendered and the user information included in the provided information. A plurality of elements of the second module collected from the providing device 1 are used to render the second module. Then, the processing unit 44 displays the plurality of second modules on the display unit 41 by arranging the rendered second modules in the area specified by the provided information.

When the second module is a header module, the processing unit 44 treats the account name of the user U and the points owned by the user U among the user information as part of the elements constituting the second module. and a plurality of remaining elements collected from the information providing device 1 are used to render the second module.

If the second module is a carousel display module that displays a carousel of multiple transaction targets viewed by the user U, the processing unit 44 displays, for example, a carousel of information on the multiple transaction targets shown in the purchase history of the user U. Collected from the information providing apparatus 1 as a plurality of elements of a module. The processing unit 44 renders the second module using information on a plurality of transaction targets indicated by the purchase history of the user U. FIG.

In this way, the processing unit 44 renders the second module using the user information included in the provided information. becomes unnecessary, and the processing load can be reduced.

As a result, the information providing apparatus 1 can delay the collection timing of a plurality of elements of the second module that is not displayed in the display area of the display unit 41 and whose display area is lower than the web content. can. Further, when the web content is not browsed to a lower region by the operation of the user U, the plurality of elements of the second module are not collected or rendered, so the second module is rendered by the information providing device 1. Communication load, processing load, etc. can be reduced as compared with the case where it is used.

If the web content corresponding to the provision request is the second web content, the processing unit 44 provides information on all modules constituting the second web content based on the rendering information for each module included in the provided information. The module rendered by the device 1 is displayed on the display unit 41 .

For example, when the rendering information for each module included in the provided information indicates the address of the acquisition source of the plurality of modules rendered by the information providing apparatus 1, the processing unit 44 renders the rendered plurality of modules based on the rendering information. A module is acquired from the information providing device 1 . Then, the processing unit 44 displays the plurality of rendered modules acquired from the information providing apparatus 1 on the display unit 41 .

As a result, all modules constituting the second web content are displayed on the display unit 41 of the terminal device 2 without being rendered by the terminal device 2 . As a result, the information providing device 1 can suppress the occurrence of jerkyness in the modules displayed on the terminal device 2, and can improve the display quality when web content including a plurality of modules is displayed on the terminal device 2. can.

Further, the processing unit 44 selects a plurality of modules arranged in a predetermined area including the display area of the display unit 41 among the plurality of modules constituting the second web content based on the rendering generation information included in the provided information. are determined as a plurality of modules to be rendered.

Based on the rendering generation information for each module and the user information included in the provided information, the processing unit 44 performs the same processing as in the case of the first web content to generate each of the plurality of modules constituting the second web content. Collect multiple elements to render multiple modules. The processing unit 44 redisplays the plurality of modules on the display unit 41 by arranging the plurality of rendered modules in the area specified by the provided information.

Since the terminal device 2 uses the rendering generation information for performing the rendering processing, for example, the processing unit 44 repeats the rendering processing using the rendering generation information so that the plurality of elements constituting the module can be displayed dynamically. In addition, the processing unit 44 can dynamically change a plurality of elements that make up a module, thereby improving the attractiveness of web content.

Further, since the processing unit 44 renders a plurality of modules using the user information included in the provided information, it is not necessary to acquire the user information from the information providing apparatus 1 when rendering the plurality of modules. As a result, the processing load can be reduced.

Next, when the web content corresponding to the provision request is the third web content, the processing unit 44 selects a plurality of modules constituting the third web content based on the rendering generation information for each module included in the provision information. Among them, a plurality of modules arranged in a predetermined area including the area displayed on the terminal device 2 are determined as a plurality of modules to be rendered.

The processing unit 44 collects a plurality of elements of a plurality of rendering target modules from the information providing device 1 based on the rendering generation information and the user information acquisition information for each rendering target module included in the provided information, A plurality of modules to be rendered are rendered using a plurality of elements of each of the collected plurality of modules. The processing unit 44 displays the plurality of modules on the display unit 41 by arranging the plurality of rendered modules in the area specified by the provided information.

Since the terminal device 2 uses the rendering generation information for performing the rendering processing, for example, the processing unit 44 repeats the rendering processing using the rendering generation information so that the plurality of elements constituting the module can be displayed dynamically. In addition, the processing unit 44 can dynamically change a plurality of elements that make up a module, thereby improving the attractiveness of web content.

The processing unit 44 generates a user information acquisition request within the terminal device 2 based on the rendering generation information. The processing unit 44 performs user information acquisition processing for acquiring user information from the information providing apparatus 1 based on the user information acquisition information when an acquisition request based on the rendering generation information is generated.

In the user information acquisition process, the process of acquiring user information from the information providing apparatus 1 is performed only once even when a plurality of acquisition requests are generated due to a plurality of different rendering generation information. Therefore, the processing load on the terminal device 2 can be reduced compared to the case where user information is acquired from the information providing device 1 for each module.

The processing unit 44 renders a plurality of modules using the user information acquired from the information providing apparatus 1 in the user information acquisition process. In the user information acquisition process, for example, user information acquired from the information providing device 1 may be stored in the terminal device 2 as a variable. In this case, the processing unit 44 can use user information stored as variables in rendering processing.

[5. Processing procedure]
Next, the procedure of information processing by the processing unit 12 of the information providing device 1 according to the embodiment will be described. FIG. 9 is a flow chart showing an example of the flow of information processing by the processing unit 12 of the information providing device 1 according to the embodiment.

As shown in FIG. 9, the processing unit 12 determines whether information has been acquired from the external device 3 or the like (step S10). When the processing unit 12 determines that the information has been acquired (step S10: Yes), the processing unit 12 stores the acquired information in the storage unit 11 (step S11).

When the processing of step S11 is finished, or when it is determined that the information has not been acquired (step S10: No), the processing unit 12 determines whether or not there is a first view setting request (step S12). If the processing unit 12 determines that there is a first-view setting (step S12: Yes), it sets the module indicated by the first-view setting as a first-view target (step S13).

When the process of step S13 is finished, or when it is determined that there is no first view setting (step S12: No), the processing unit 12 determines whether or not there is a web content provision request (step S14). When the processing unit 12 determines that there is a web content provision request (step S14: Yes), the processing unit 12 transmits provision information corresponding to the web content indicated in the provision request to the terminal device 2 (step S15).

When the process of step S15 is finished, or when it is determined that there is no web content provision request (step S14: No), the processing unit 12 determines whether or not the operation end timing has come (step S16). For example, when the power of the information providing apparatus 1 is turned off, or when it is determined that an end operation has been performed by operating an operation unit (not shown) of the information providing apparatus 1, the processing unit 12 performs the operation end timing. determine that it has happened.

If the processing unit 12 determines that the operation end timing has not come (step S16: No), the process proceeds to step S10, and if it determines that the operation end timing has come (step S16: Yes), a Terminate the indicated process.

Next, the procedure of information processing by the processing unit 44 of the terminal device 2 according to the embodiment will be described. FIG. 10 is a flowchart showing an example of the flow of information processing by the processing unit 44 of the terminal device 2 according to the embodiment.

As shown in FIG. 10, the processing unit 44 determines whether or not there is an operation to the operation unit 42 to request provision (step S20). When the processing unit 44 determines that there is an operation for requesting provision (step S20: Yes), the processing unit 44 transmits the request for provision to the information providing apparatus 1 (step S21).

When the processing of step S21 is completed, or when it is determined that there is no provision request operation (step S20: No), the processing unit 44 determines whether or not the information providing device 1 provides provision information ( step S22). If the processing unit 44 determines that the provided information is provided (step S22: Yes), the processing unit 44 causes the display unit 41 to display the web content based on the provided information (step S23).

When the processing of step S23 is completed, or when it is determined that the provision information is not provided (step S22: No), the processing unit 44 determines whether or not the operation end timing has come (step S24). The processing unit 44 determines that the operation end timing has come, for example, when the power of the terminal device 2 is turned off or when it is determined that an end operation has been performed by operating the operation unit 42 .

When the processing unit 44 determines that the operation end timing has not come (step S24: No), the process proceeds to step S20, and when it determines that the operation end timing has come (step S24: Yes), Terminate the indicated process.

[6. Modification]
For example, when a predetermined first condition is satisfied, the processing unit 12 sets the upper module within a predetermined range among the plurality of modules constituting the second web content as the first module, and the other modules as the second module. By making it a module, the second web content can temporarily become the first web content. The processing unit 12 can also temporarily handle the first web content as the third web content, for example, when a predetermined first condition is satisfied. The predetermined first condition is, for example, the condition that the processing load of the information providing device 1 is equal to or greater than a threshold, the condition that the communication load of the information providing device 1 on the network N is equal to or greater than the threshold, and the like.

Further, for example, when a predetermined second condition is satisfied, the processing unit 12 temporarily changes the first web content to the second web content or temporarily changes the third web content to the first web content. can also The predetermined first condition is, for example, the condition that the processing load of the information providing device 1 is equal to or less than a threshold, the condition that the communication load of the information providing device 1 on the network N is equal to or less than the threshold, and the like.

[7. Hardware configuration]
The information providing device 1 or the terminal device 2 according to the above-described embodiments is implemented by a computer 80 configured as shown in FIG. 11, for example. The information providing device 1 will be described below as an example. FIG. 11 is a hardware configuration diagram showing an example of a computer 80 that implements the functions of the information providing device 1 according to the embodiment. The computer 80 includes a CPU 81, a RAM 82, a ROM (Read Only Memory) 83, a HDD (Hard Disk Drive) 84, a communication interface (I/F) 85, an input/output interface (I/F) 86, and a media interface (I/F). ) 87.

The CPU 81 operates based on programs stored in the ROM 83 or HDD 84 and controls each section. The ROM 83 stores a boot program executed by the CPU 81 when the computer 80 is started, a program depending on the hardware of the computer 80, and the like.

The HDD 84 stores programs executed by the CPU 81, data used by these programs, and the like. The communication interface 85 receives data from other devices via the network N (see FIG. 2), sends the data to the CPU 81, and transmits data generated by the CPU 81 to other devices via the network N. FIG.

The CPU 81 controls output devices such as a display and a printer and input devices such as a keyboard and a mouse through an input/output interface 86 . The CPU 81 acquires data from the input device via the input/output interface 86 . The CPU 81 also outputs the generated data to the output device via the input/output interface 86 .

The media interface 87 reads programs or data stored in the recording medium 88 and provides them to the CPU 81 via the RAM 82 . The CPU 81 loads the program from the recording medium 88 onto the RAM 82 via the media interface 87 and executes the loaded program. The recording medium 88 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or a PD (Phase change rewritable disc), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. and so on.

For example, when the computer 80 functions as the information providing apparatus 1 according to the embodiment, the CPU 81 of the computer 80 implements the functions of the processing section 12 by executing programs loaded on the RAM 82 . Further, the data in the storage unit 11 is stored in the HDD 84 . The CPU 81 of the computer 80 reads these programs from the recording medium 88 and executes them, but as another example, these programs may be acquired via the network N from another device.

[8. others〕
Further, among the processes described in the above embodiments, all or part of the processes described as being automatically performed can be manually performed, or the processes described as being performed manually can be performed manually. All or part of this can also be done automatically by known methods. In addition, information including processing procedures, specific names, various data and parameters shown in the above documents and drawings can be arbitrarily changed unless otherwise specified. For example, the various information shown in each drawing is not limited to the illustrated information.

Also, each component of each device illustrated is functionally conceptual, and does not necessarily need to be physically configured as illustrated. In other words, the specific form of distribution and integration of each device is not limited to the one shown in the figure, and all or part of them can be functionally or physically distributed and integrated in arbitrary units according to various loads and usage conditions. Can be integrated and configured.

For example, the information providing apparatus 1 described above may be implemented by a plurality of server computers, and depending on the function, may be implemented by calling an external platform using an API (Application Programming Interface) or network computing. can be changed flexibly.

Also, the above-described embodiments and modifications can be appropriately combined within a range that does not contradict the processing content.

[9. effect〕
As described above, the information provision device 1 according to the embodiment includes the reception section 31 and the provision section 33 . The receiving unit 31 receives from the terminal device 2 a request for providing web content including a plurality of modules. The providing unit 33 collects a plurality of elements constituting a corresponding module among the plurality of modules, and causes the terminal device 2 to execute rendering processing for rendering the corresponding module based on the collected plurality of elements. The terminal device 2 is provided with a plurality of pieces of first information and user information commonly used by a plurality of modules during rendering processing or second information including information for the terminal device 2 to acquire the user information. Rendering information is an example of first information, and information including user information or information including user information acquisition information is an example of second information. Thereby, the information providing apparatus 1 can reduce the processing load of the terminal device 2 when the terminal device 2 executes the rendering processing of each of the plurality of modules using the user information.

The information providing apparatus 1 also includes a rendering unit 32 that collects a plurality of elements of each of the plurality of modules and renders each of the plurality of modules based on the collected plurality of elements. The second information is user information, and the providing unit 33 further provides the terminal device 2 with third information including information on a plurality of modules rendered by the rendering unit 32 . The rendering generation information is an example of the third information. Thereby, the information providing device 1 can improve the display quality when displaying a plurality of modules on the terminal device 2 .

In addition, the information providing apparatus 1 collects a plurality of elements of one or more modules other than the plurality of modules that constitute web content, and based on the collected plurality of elements of the one or more modules and the user information, and a rendering unit 32 for rendering one or more modules. The second information is user information. The providing unit 33 further provides the terminal device 2 with third information including information on one or more modules rendered by the rendering unit 32 . The rendering generation information is an example of the third information. As a result, the information providing device 1 can improve display quality when displaying web content including a plurality of modules on the terminal device 2 .

Also, each of the plurality of first information includes information describing a program for making a request to acquire user information. The second information is information describing a program for collectively acquiring user information in response to a plurality of requests based on the first information. This will
The information providing device 1 can reduce the processing load on the terminal device 2 when the terminal device 2 executes rendering processing for each of the plurality of modules using user information.

In addition, web content includes information on multiple products or multiple services to be traded in electronic commerce. Thereby, the information providing apparatus 1 can reduce the processing load of the terminal device 2 when the terminal device 2 executes the rendering processing of each of the plurality of modules using the user information.

In addition, multiple modules include a header module that functions as a header of web content, a search module that includes a search frame for searching for trading objects, a carousel display module that displays information on trading objects in a carousel, and a ranking module for information on trading objects. Includes a ranking display module to display. Thereby, the information providing apparatus 1 can reduce the processing load of the terminal device 2 when the terminal device 2 executes the rendering processing of each of the plurality of modules using the user information.

As described above, the embodiments of the present application have been described in detail with reference to the drawings, but these are examples, and various modifications and improvements, including the aspects described in the section of the disclosure of the invention, can be made based on the knowledge of those skilled in the art. It is possible to implement the invention in other forms.

Also, the above-mentioned "section, module, unit" can be read as "means" or "circuit". For example, the acquisition unit can be read as acquisition means or an acquisition circuit.

1 information providing device 2 terminal device 3 external device 4 administrator device 10 communication unit 11 storage unit 12 processing unit 20 user information storage unit 21 transaction target information storage unit 22 content information storage unit 30 acquisition unit 31 reception unit 32 rendering unit 33 provision Part 40 Communication Part 41 Display Part 42 Operation Part 43 Storage Part 44 Processing Part

Claims (11)

a reception unit that receives from a terminal device a request to provide web content including a plurality of modules;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. Department and
a rendering unit that collects the plurality of elements of each of the plurality of modules and performs rendering processing for rendering each of the plurality of modules based on the plurality of collected elements and the user information ;
The second information is
the user information;
The providing unit
Further providing the terminal device with third information including information of the plurality of modules for which the rendering processing has been performed by the rendering unit.
An information providing device characterized by: a reception unit that receives from a terminal device a request to provide web content including a plurality of modules;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. Department and
Collecting a plurality of elements of one or more modules other than the plurality of modules that constitute the web content, and determining the one or more modules based on the plurality of elements of the collected one or more modules a rendering unit that performs rendering processing for rendering ,
The second information is
the user information;
The providing unit
An information providing device that further provides the terminal device with third information including information on the one or more modules for which the rendering processing has been performed by the rendering unit. a reception unit that receives from a terminal device a request to provide web content including a plurality of modules;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. and
Each of the plurality of first information,
including information describing a program for making a request to acquire the user information;
The second information is
The information providing device, wherein a program for collectively obtaining the user information in the terminal device in response to the request based on the plurality of pieces of first information is described. The web content is
4. The information providing device according to any one of claims 1 to 3 , comprising information on a plurality of commodities or a plurality of services to be traded in electronic commerce. The plurality of modules are
A header module functioning as a header of the web content, a search module including a search frame for searching the transaction objects, a carousel display module displaying the transaction objects in a carousel, and a ranking display module ranking the transaction objects. 5. The information providing device according to claim 4 , characterized by: A computer-executed information provision method comprising:
a receiving step of receiving a request for provision of web content including a plurality of modules from a terminal device;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. process and
a rendering step of collecting the plurality of elements of each of the plurality of modules, and performing rendering processing for rendering each of the plurality of modules based on the plurality of collected elements and the user information. ,
The second information is
the user information;
The providing step includes
Further providing the terminal device with third information including information of the plurality of modules for which the rendering process has been performed by the rendering process.
An information providing method characterized by: A computer-executed information provision method comprising:
a receiving step of receiving a request for provision of web content including a plurality of modules from a terminal device;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. process and
Collecting a plurality of elements of one or more modules other than the plurality of modules that constitute the web content, and determining the one or more modules based on the plurality of elements of the collected one or more modules a rendering step of performing a rendering process to render,
The second information is
the user information,
The providing step includes
Further providing the terminal device with third information including information of the one or more modules for which the rendering process has been performed by the rendering step.
An information providing method characterized by: A computer-executed information provision method comprising:
a receiving step of receiving a request for provision of web content including a plurality of modules from a terminal device;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. and
Each of the plurality of first information,
including information describing a program for making a request to acquire the user information;
The second information is
Information in which a program for collectively obtaining the user information in the terminal device in response to the request based on the plurality of first information is described.
An information providing method characterized by: a reception procedure for receiving a request for provision of web content including a plurality of modules from a terminal device;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. a procedure;
a rendering procedure for collecting the plurality of elements of each of the plurality of modules and performing rendering processing for rendering each of the plurality of modules based on the collected plurality of elements and the user information; let it run ,
The second information is
the user information;
The providing procedure includes:
Further providing the terminal device with third information including information of the plurality of modules for which the rendering process has been performed by the rendering procedure.
An information providing program characterized by: a reception procedure for receiving a request for provision of web content including a plurality of modules from a terminal device;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. a procedure;
Collecting a plurality of elements of one or more modules other than the plurality of modules that constitute the web content, and determining the one or more modules based on the plurality of elements of the collected one or more modules causing a computer to execute a rendering procedure for performing rendering processing to be rendered,
The second information is
the user information;
The providing procedure includes:
Further providing the terminal device with third information including information of the one or more modules for which the rendering process has been performed by the rendering procedure.
An information providing program characterized by: a reception procedure for receiving a request for provision of web content including a plurality of modules from a terminal device;
a plurality of elements for collecting a plurality of elements constituting a corresponding module among the plurality of modules and causing the terminal device to execute a rendering process for rendering the corresponding module based on the collected plurality of elements; Providing the terminal device with first information and second information including user information commonly used by the plurality of modules during the rendering process or information for the terminal device to acquire the user information. Have the computer perform the steps and
Each of the plurality of first information,
including information describing a program for making a request to acquire the user information;
The second information is
Information in which a program for collectively obtaining the user information in the terminal device in response to the request based on the plurality of first information is described.
An information providing program characterized by:

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